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YouTube's Best Ad Craftsmers Spotlighted
YouTube’s Best Ad Craftsmers Spotlighted
While there are a lot of ways you could advertise your business online, YouTube video ads are quickly becoming the most popular advertising solution. This is because more and more people choose to watch videos than any other form of video.
But to make sure that you are putting your best foot forward when it comes to video ads, you need to invest in a YouTube ad creator that is easy to use and effective. Here, we will be looking at the best YouTube video creators that you can use.
Why Use YouTube Video Ads
Before we look at some of the tools you can use to create YouTube video ads, it is important to mention some of the reasons why you may want to choose YouTube ads over other solutions. YouTube ads when compared to PPC are relatively cheaper and you also choose how much you are willing to pay when a user clicks on the ads. This makes it unlikely that you could spend more than you intended to.
YouTube ads are also more targeted than any other form of advertising. You have a lot of options when choosing who you want to target including metrics such as demographics, topics, similar audiences, customer matches, life events, and more.
Since the ad is a video, it generates far more engagement than a text ad on any other platform. Even though it is an ad, the video is still a great way for your brand to connect with potential audiences.
Types of Video Ads for YouTube
The following are the different types of YouTube ads that you can create;
**Video Discovery
Video discover ads appear on the search page results and are usually composed of a thumbnail image and a few lines of text. They also have a very recognizable “Ad” in the box to let all users know that this is sponsored content.
**In-Stream Ads
In-stream video ads can be skippable or non-skippable. Skippable in-stream video ads will often play for a minimum of 5 seconds before allowing the user to skip to the video content. Non-skippable in-stream video ads do not have the “skip” button and the user has to watch the video to the end.
**Pre-roll Ads
A pre-roll ad is just an in-stream ad that is not skippable. It doesn’t give the user the option of skipping the app and they have to watch the entire ad before they can watch the video. The pre-roll video ad is usually 15 to 60 seconds long.
**Bumper Ads
Bumper ads are tiny non-skippable 6-second ads that will play right before the video content loads. They can be an ideal way to promote an event or a new brand. Since they are only 6 seconds long, they can be very easy to make.
Best YouTube Ad Creators
The following are the best YouTube ad creators that you can use to make your YouTube video ad;
Filmora
Best For: All Types of YouTube Video ads
Price: Free Trial Available with plans starting from $54.99 a year.
Rating: 4.8/5
Wondershare Filmora is one of the best video creation software in the market and therefore can be very useful when creating YouTube video ads of any kind. It has powerful features that can benefit both beginner and professional users, allowing users to create stunning videos of any length.
For Win 7 or later (64-bit)
For macOS 10.12 or later
It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.
Animoto
Best For: All Types of YouTube Video Ads
Price: A free plan is available with paid plans starting from $15 a month
User Rating: 4.3/5
Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.
It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.
Promo.com
Best For: All Types of YouTube Video Ads
Price: Free plan is available with paid plans starting at $39 a month
User Rating: 4.4/5
Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.
It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.
Biteable
Best For: All Types of YouTube Ads
Price: Free Plan is available with paid plans starting at $19 a month
User Rating: 4.3/5
Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.
The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.
InVideo
Best For: All Types of YouTube Ads
Price: Free plan is available with paid plans from $10 a month
User Rating: 4.7/5
This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.
InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.
Adobe Spark
Best For: All Types of YouTube Ad Videos
Price: Free Plan available with paid plans starting at $9.99 a month
User Rating: 4.5/5
If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.
You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.
Animaker
Best For: All Types of YouTube Ad videos
Price: It doesn’t offer a free plan. Paid plans start at $10 per month.
User Rating: 4.6/5
Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.
It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.
Powtoon
Best For: Animated YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $20 a month
User Rating: 4/5
Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.
It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.
Magisto
Best For: All Types of YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month
User Rating: 4.4/5
Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.
If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.
Creatopy
Best For: All Types of YouTube Ads
Price: A free plan is available. Paid plans start at $17 a month
User Rating: 4.3/5
Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.
You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.
Tips for Creating YouTube Ads
The following are just some tips to help you create effective and profitable YouTube Video ads;
- Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
- Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
- You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
- When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
- You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.
Related FAQs About YouTube Ads
**How do you create a YouTube Ad?
You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.
**Is it Free to Make YouTube Ads?
It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.
**What is a YouTube Ad Specialist?
A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.
**Can I Put My Ads on YouTube?
Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.
YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.
For macOS 10.12 or later
It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.
Animoto
Best For: All Types of YouTube Video Ads
Price: A free plan is available with paid plans starting from $15 a month
User Rating: 4.3/5
Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.
It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.
Promo.com
Best For: All Types of YouTube Video Ads
Price: Free plan is available with paid plans starting at $39 a month
User Rating: 4.4/5
Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.
It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.
Biteable
Best For: All Types of YouTube Ads
Price: Free Plan is available with paid plans starting at $19 a month
User Rating: 4.3/5
Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.
The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.
InVideo
Best For: All Types of YouTube Ads
Price: Free plan is available with paid plans from $10 a month
User Rating: 4.7/5
This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.
InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.
Adobe Spark
Best For: All Types of YouTube Ad Videos
Price: Free Plan available with paid plans starting at $9.99 a month
User Rating: 4.5/5
If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.
You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.
Animaker
Best For: All Types of YouTube Ad videos
Price: It doesn’t offer a free plan. Paid plans start at $10 per month.
User Rating: 4.6/5
Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.
It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.
Powtoon
Best For: Animated YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $20 a month
User Rating: 4/5
Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.
It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.
Magisto
Best For: All Types of YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month
User Rating: 4.4/5
Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.
If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.
Creatopy
Best For: All Types of YouTube Ads
Price: A free plan is available. Paid plans start at $17 a month
User Rating: 4.3/5
Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.
You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.
Tips for Creating YouTube Ads
The following are just some tips to help you create effective and profitable YouTube Video ads;
- Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
- Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
- You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
- When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
- You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.
Related FAQs About YouTube Ads
**How do you create a YouTube Ad?
You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.
**Is it Free to Make YouTube Ads?
It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.
**What is a YouTube Ad Specialist?
A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.
**Can I Put My Ads on YouTube?
Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.
YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.
For macOS 10.12 or later
It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.
Animoto
Best For: All Types of YouTube Video Ads
Price: A free plan is available with paid plans starting from $15 a month
User Rating: 4.3/5
Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.
It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.
Promo.com
Best For: All Types of YouTube Video Ads
Price: Free plan is available with paid plans starting at $39 a month
User Rating: 4.4/5
Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.
It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.
Biteable
Best For: All Types of YouTube Ads
Price: Free Plan is available with paid plans starting at $19 a month
User Rating: 4.3/5
Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.
The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.
InVideo
Best For: All Types of YouTube Ads
Price: Free plan is available with paid plans from $10 a month
User Rating: 4.7/5
This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.
InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.
Adobe Spark
Best For: All Types of YouTube Ad Videos
Price: Free Plan available with paid plans starting at $9.99 a month
User Rating: 4.5/5
If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.
You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.
Animaker
Best For: All Types of YouTube Ad videos
Price: It doesn’t offer a free plan. Paid plans start at $10 per month.
User Rating: 4.6/5
Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.
It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.
Powtoon
Best For: Animated YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $20 a month
User Rating: 4/5
Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.
It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.
Magisto
Best For: All Types of YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month
User Rating: 4.4/5
Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.
If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.
Creatopy
Best For: All Types of YouTube Ads
Price: A free plan is available. Paid plans start at $17 a month
User Rating: 4.3/5
Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.
You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.
Tips for Creating YouTube Ads
The following are just some tips to help you create effective and profitable YouTube Video ads;
- Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
- Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
- You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
- When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
- You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.
Related FAQs About YouTube Ads
**How do you create a YouTube Ad?
You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.
**Is it Free to Make YouTube Ads?
It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.
**What is a YouTube Ad Specialist?
A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.
**Can I Put My Ads on YouTube?
Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.
YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.
For macOS 10.12 or later
It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.
Animoto
Best For: All Types of YouTube Video Ads
Price: A free plan is available with paid plans starting from $15 a month
User Rating: 4.3/5
Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.
It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.
Promo.com
Best For: All Types of YouTube Video Ads
Price: Free plan is available with paid plans starting at $39 a month
User Rating: 4.4/5
Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.
It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.
Biteable
Best For: All Types of YouTube Ads
Price: Free Plan is available with paid plans starting at $19 a month
User Rating: 4.3/5
Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.
The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.
InVideo
Best For: All Types of YouTube Ads
Price: Free plan is available with paid plans from $10 a month
User Rating: 4.7/5
This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.
InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.
Adobe Spark
Best For: All Types of YouTube Ad Videos
Price: Free Plan available with paid plans starting at $9.99 a month
User Rating: 4.5/5
If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.
You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.
Animaker
Best For: All Types of YouTube Ad videos
Price: It doesn’t offer a free plan. Paid plans start at $10 per month.
User Rating: 4.6/5
Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.
It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.
Powtoon
Best For: Animated YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $20 a month
User Rating: 4/5
Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.
It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.
Magisto
Best For: All Types of YouTube Ads
Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month
User Rating: 4.4/5
Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.
If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.
Creatopy
Best For: All Types of YouTube Ads
Price: A free plan is available. Paid plans start at $17 a month
User Rating: 4.3/5
Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.
You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.
Tips for Creating YouTube Ads
The following are just some tips to help you create effective and profitable YouTube Video ads;
- Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
- Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
- You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
- When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
- You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.
Related FAQs About YouTube Ads
**How do you create a YouTube Ad?
You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.
**Is it Free to Make YouTube Ads?
It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.
**What is a YouTube Ad Specialist?
A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.
**Can I Put My Ads on YouTube?
Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.
YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.
Master Your Niche: Perfecting the Art of Gadget Unboxings
Versatile Video Editor - Wondershare Filmora
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
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2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
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- Title: YouTube's Best Ad Craftsmers Spotlighted
- Author: Kevin
- Created at : 2024-05-25 16:57:16
- Updated at : 2024-05-26 16:57:16
- Link: https://youtube-videos.techidaily.com/youtubes-best-ad-craftsmers-spotlighted/
- License: This work is licensed under CC BY-NC-SA 4.0.
