Youtube Essentials for Successful Channel Creation

Youtube Essentials for Successful Channel Creation

Kevin Lv12

Youtube Essentials for Successful Channel Creation

Hello, I’m looking to start my journey as a YouTuber, but I do not know how the process works. Please, can you share with me how I can create a YouTube channel and make money from it? Kindly, help.

Starting a successful YouTube channel is very tricky. So, if you’re wondering how to create a YouTube channel and make money, worry less, we understand your struggle, and that is why we’ve created this YouTube beginners guide.

Regardless of whether you’re looking to start a tech YouTube channel, a money-making online YouTube channel, a lifestyle YouTube channel, or other topics, this guide will walk you through the simple process of how to create a YouTube channel and make money from it.

  1. Video Editor – Wondershare Filmora
  2. Google Keyword Planner
  3. YouTube Studio
  4. VidIQ

Part 1: Why choose YouTube to make money?

Boasting over 2 billion active users globally, YouTube remains the most used video-playing platform on the internet with all kinds of videos.

Today, many folks use YouTube as a means of generating income because it offers users more opportunities to reach a wide range of audiences, and the means of generating income via YouTube easily. As of when this article is written, research shows that an average YouTuber could earn up to $10,000 yearly.

Also, YouTube is a free marketing platform. So, if you have a website, you can add links to your website in the video description, thus enabling you to boost your website traffic via the platform. And it’ll allow you to advertise your product or services 100% free.

Part 2: 5-Step Formula to Start a YouTube Channel

Now you understand why you should choose YouTube to make money, the following steps will teach you how to create a YouTube channel within a few clicks. So, read on.

Step1 Create a google account

To get started, you need to create a google account. But if you already have a Google account you can skip this step.

Head to Google Account and click Create Account at the top right corner.

create google account

On the new screen, enter the necessary details and click Next.

enter google account details 1

Provide your phone number and other required details. Then, click Next.

enter google account details 2

On the new page, click I Agree to accept Google’s terms and conditions. Then finish the Google Account setup.

accept google terms and conditions

Step2 Create a YouTube account

Once you’ve successfully created a Google account, the next thing is to create your YouTube account. You just have to do the following to carry out the operation;

Open YouTube’s official website in your browser and click Sign in from the top right corner.

create youtube account 1

On the new page, sign in to the Google account that you want to use in creating your YouTube channel.

create youtube account 2

After you sign in to your Google account, you’ll be prompted back to the YouTube home interface. Click on your profile icon from the top right corner and select Create A Channel from the drop-down list.

create youtube account 3

Choose the Name you want to appear on your YouTube channel profile and upload a preferred Picture. Then, click Create Channel to proceed.

create youtube account 4

Step3 Customize your YouTube channel

After you’ve successfully created the channel, the next thing is to customize the channel as per requirement. Click Customise Channel from the left-hand side.

customize youtube channel 1

You’ll be prompted to the YouTube creator studio. There, you’ll find Layout, Branding, and Basic Info options displayed at the top of the page.

In the Layout section, you’ll be allowed to apply customization of how you want your YouTube channel homepage to look.

customize youtube channel 2

Under Branding, you can upload your brand logo as a profile photo, upload a banner image, and add the video watermark that you want to appear on all videos you upload on YouTube.

customize youtube channel 3

Under Basic Info, you’ll be able to enter a description for your YouTube channel, edit your channel URL, and do lots more. However, remember to always use the PUBLISH button to save customization.

customize youtube channel 4

Step4 Upload your first YouTube video

Now, it’s to upload your first YouTube video. To do so, navigate to the top-right corner of the page and click Create New. Select Upload Video.

upload youtube video 1

If you have a video ready, click Select Files and upload the video you want to post.

upload youtube video 2

Complete the required editing/settings after the video is uploaded.

upload youtube video 4

Speaking of videos, you upload on YouTube, there are certain types of videos that can make you popular within a short time. Such YouTube video category includes;

  1. Singing
  2. Teaching
  3. Fashion Advice
  4. Cooking Tutorial
  5. Make-Up Tutorial
Step5 Make your YouTube channel discoverable

It’s time to start making your YouTube channel discoverable online. You need the subscribers, views, and all that a creator like you is worth having. However, to make this possible, you need to do the following;

Optimize Video Titles

Using Google-friendly titles for your videos is vital to allow them to rank well on Google search ranking. It should be catchy and compelling that users will be prompted to want to know what the video is about. Make sure it contains keywords too.

make youtube video discoverable 1

Optimize Video Description

Adding descriptions to your video is as important as the title. This will help search engines understand what your video is all about. So, make sure you add rich keywords to your video description and keep it concise.

make youtube video discoverable 2

Promote Your Channel on Other Social Media Platforms

You shouldn’t limit yourself to just creating videos and uploading them on YouTube. Make sure you always make it a priority to promote your YouTube videos on other platforms like Facebook, Twitter, or Instagram. This will help you give your existing fans a heads-up that you’re starting a YouTube channel.

make youtube video discoverable 3

Add Tags to your videos

When we say add tags to your videos, it does not mean you should add any tag to any video you upload on YouTube. Only add tags that’s relating to the theme of your video.

Tags will help YouTube understand the kind of video you’re uploading, and it’ll help you maintain the quality of not just your videos but your YouTube channel.

make youtube video discoverable 4

Use Keywords in Your Videos

Using rich keywords in your YouTube videos is a great way to increase the chances of your videos being seen online. Make sure you use the right keyword in the video title, as it’ll help guide viewers to your video when they search for similar words or phrases online.

make youtube video discoverable 5

Part 3: YouTube Must-Have Tools: What Are They?

Congratulations on creating your YouTube channel. But, before you get over-excited, there are essential tools you need as a YouTuber to help you stand out in the industry. These tools include the following;

1. Video Editor – Wondershare Filmora

As a YouTuber, regardless of your niche of expertise, you need an efficient video editing tool like Wondershare Filmora to create quality videos. Filmora is different from the regular video editor you find online, and it offers a plethora of video editing features that you can rely on to edit your videos and spice them up without requiring any kind of video editing knowledge.

See how you can use Filmora video editor on your YouTube videos;

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Go to the official website and install the Filmora video editing software on your computer. Then, launch the tool and import the video you want to edit using the Import button.

import video filmora

Drag-n-drop the video to the timeline.

drag n drop video to timeline filmora

Step2 Click Effects from the top of the screen. Select AI Portrait from the left-hand side and find a preferred AI Portrait effect. Then, click on it and drag-n-drop the effect to the Timeline.

select ai portrait filmora

Adjust the effect starting and ending point of where you want the AI Portrait effect to be displayed.

Step3 Again, adjust the AI Portrait effect settings by double-clicking on it, then, from the pop-up, apply the preferred settings.

adjust ai portrait effect filmora

Step4 You can also add a “Subscribe” watermark to your YouTube video. To do so, just click the >> icon next to Export at the top of the screen, then select Element.

click element filmora

Select the ‘Social Media Show Element 07’ Effects. Then, drag-n-drop it to the Timeline.

add subscribe watermark filmora

Step5 Lastly, preview the edited video, and if you’re okay with it, click Export from the top bar and select Burn DVD from the drop-down list.

preview edited video filmora

From the pop-up window that appears on your PC screen, select the Folder Path and give the video file a preferred name. Then, click Export to complete the operation.

export edited videos filmora

2. Google Keyword Planner

The Google keyword planner is vital to help you do keyword research and see the trends of how a particular keyword is searched in a particular month, within a given year, or more. It’ll help you understand how people are searching for a particular keyword and what time of the year it usually has more searches from folks.

By using Google Keyword planner, you’ll put yourself ahead of your competitors by using the right keyword that you need for your SEO and PPC strategies at the right time. From search volume to trends, CPC, competition scores, and more, it’s crucial you have this tool at your fingertips. Besides, it’s 100% free to use.

3. YouTube Studio

YouTube Studio is a crucial analytic tool that can come in handy to help you improve your video as you grow your YouTube channel. It is like Google Analytics in a way. It’ll allow you to track the analytics of how people view your videos, comment on your video, and more. YouTube Studio is available for free. You can use it through the Android App, on your PC or online from YouTube itself.

tools for youtube monetization 1

4. VidIQ

Are you looking for a tool to grow your YouTube channel efficiently? Then VidIQ is the ideal tool for you. Yes, with VidIQ, you’ll get access to essential tools to grow your YouTube audience faster than you can think. It’s just a scorecard that offers you in-depth analytics of how your YouTube videos are performing compared to your competitors, thus allowing you to get helpful info on how you can get ahead of them and stand out in the industry.

With VidIQ, you’ll get access to a checklist that will highlight titles, descriptions, cards, end screens, closed captions, and lots more in your videos. And of all, it’ll suggest tags that you can use in your videos to get more traffic and improve SEO.

tools for youtube monetization 2

Part 4: Tips & Tricks to Make your YouTube Grow Faster

Stay Consistent

There’s no doubt that the key to succeeding in whatever you do is to stay consistent. It can be quite hard for anyone, especially newbies to keep up with different difficulties encountered in the pursuit to create a successful YouTube channel.

So, for you to achieve your dreams of being a popular YouTuber, you must keep up with the consistency of creating quality videos, promoting your videos, and doing the right thing that’s needed for your YouTube channel to stand out online.

Collaborate With Other YouTubers

Don’t be shy to reach out to your fellow YouTubers for collaboration. Yes, by collaborating with popular YouTubers, you get to enhance your online presence, thereby increasing your subscriber base and increasing your video views.

YouTube SEO Is Crucial

You might have heard of SEO (Search Engine Optimization) being crucial for websites to rank well, but the truth is it also applies to YouTube channels. YouTube SEO is a great way to optimize your YouTube channel and video to make it rank well on online search results.

It’s important you understand how YouTube SEO works and implement it in your YouTube channel, as it’ll increase your chances of more viewers visiting your channel and watching your videos.

Final Words

That’s all you need to know about creating a successful YouTube channel. If you fancy creating videos, the above tips will teach you how to create a YouTube channel and make money. Also, if you read the article to this point, we believe you’ve understood different ways you can make your YouTube channel stand out and enhance your chances of making more money on YouTube. Don’t hesitate to start your journey now!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: Why choose YouTube to make money?

Boasting over 2 billion active users globally, YouTube remains the most used video-playing platform on the internet with all kinds of videos.

Today, many folks use YouTube as a means of generating income because it offers users more opportunities to reach a wide range of audiences, and the means of generating income via YouTube easily. As of when this article is written, research shows that an average YouTuber could earn up to $10,000 yearly.

Also, YouTube is a free marketing platform. So, if you have a website, you can add links to your website in the video description, thus enabling you to boost your website traffic via the platform. And it’ll allow you to advertise your product or services 100% free.

Part 2: 5-Step Formula to Start a YouTube Channel

Now you understand why you should choose YouTube to make money, the following steps will teach you how to create a YouTube channel within a few clicks. So, read on.

Step1 Create a google account

To get started, you need to create a google account. But if you already have a Google account you can skip this step.

Head to Google Account and click Create Account at the top right corner.

create google account

On the new screen, enter the necessary details and click Next.

enter google account details 1

Provide your phone number and other required details. Then, click Next.

enter google account details 2

On the new page, click I Agree to accept Google’s terms and conditions. Then finish the Google Account setup.

accept google terms and conditions

Step2 Create a YouTube account

Once you’ve successfully created a Google account, the next thing is to create your YouTube account. You just have to do the following to carry out the operation;

Open YouTube’s official website in your browser and click Sign in from the top right corner.

create youtube account 1

On the new page, sign in to the Google account that you want to use in creating your YouTube channel.

create youtube account 2

After you sign in to your Google account, you’ll be prompted back to the YouTube home interface. Click on your profile icon from the top right corner and select Create A Channel from the drop-down list.

create youtube account 3

Choose the Name you want to appear on your YouTube channel profile and upload a preferred Picture. Then, click Create Channel to proceed.

create youtube account 4

Step3 Customize your YouTube channel

After you’ve successfully created the channel, the next thing is to customize the channel as per requirement. Click Customise Channel from the left-hand side.

customize youtube channel 1

You’ll be prompted to the YouTube creator studio. There, you’ll find Layout, Branding, and Basic Info options displayed at the top of the page.

In the Layout section, you’ll be allowed to apply customization of how you want your YouTube channel homepage to look.

customize youtube channel 2

Under Branding, you can upload your brand logo as a profile photo, upload a banner image, and add the video watermark that you want to appear on all videos you upload on YouTube.

customize youtube channel 3

Under Basic Info, you’ll be able to enter a description for your YouTube channel, edit your channel URL, and do lots more. However, remember to always use the PUBLISH button to save customization.

customize youtube channel 4

Step4 Upload your first YouTube video

Now, it’s to upload your first YouTube video. To do so, navigate to the top-right corner of the page and click Create New. Select Upload Video.

upload youtube video 1

If you have a video ready, click Select Files and upload the video you want to post.

upload youtube video 2

Complete the required editing/settings after the video is uploaded.

upload youtube video 4

Speaking of videos, you upload on YouTube, there are certain types of videos that can make you popular within a short time. Such YouTube video category includes;

  1. Singing
  2. Teaching
  3. Fashion Advice
  4. Cooking Tutorial
  5. Make-Up Tutorial
Step5 Make your YouTube channel discoverable

It’s time to start making your YouTube channel discoverable online. You need the subscribers, views, and all that a creator like you is worth having. However, to make this possible, you need to do the following;

Optimize Video Titles

Using Google-friendly titles for your videos is vital to allow them to rank well on Google search ranking. It should be catchy and compelling that users will be prompted to want to know what the video is about. Make sure it contains keywords too.

make youtube video discoverable 1

Optimize Video Description

Adding descriptions to your video is as important as the title. This will help search engines understand what your video is all about. So, make sure you add rich keywords to your video description and keep it concise.

make youtube video discoverable 2

Promote Your Channel on Other Social Media Platforms

You shouldn’t limit yourself to just creating videos and uploading them on YouTube. Make sure you always make it a priority to promote your YouTube videos on other platforms like Facebook, Twitter, or Instagram. This will help you give your existing fans a heads-up that you’re starting a YouTube channel.

make youtube video discoverable 3

Add Tags to your videos

When we say add tags to your videos, it does not mean you should add any tag to any video you upload on YouTube. Only add tags that’s relating to the theme of your video.

Tags will help YouTube understand the kind of video you’re uploading, and it’ll help you maintain the quality of not just your videos but your YouTube channel.

make youtube video discoverable 4

Use Keywords in Your Videos

Using rich keywords in your YouTube videos is a great way to increase the chances of your videos being seen online. Make sure you use the right keyword in the video title, as it’ll help guide viewers to your video when they search for similar words or phrases online.

make youtube video discoverable 5

Part 3: YouTube Must-Have Tools: What Are They?

Congratulations on creating your YouTube channel. But, before you get over-excited, there are essential tools you need as a YouTuber to help you stand out in the industry. These tools include the following;

1. Video Editor – Wondershare Filmora

As a YouTuber, regardless of your niche of expertise, you need an efficient video editing tool like Wondershare Filmora to create quality videos. Filmora is different from the regular video editor you find online, and it offers a plethora of video editing features that you can rely on to edit your videos and spice them up without requiring any kind of video editing knowledge.

See how you can use Filmora video editor on your YouTube videos;

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Go to the official website and install the Filmora video editing software on your computer. Then, launch the tool and import the video you want to edit using the Import button.

import video filmora

Drag-n-drop the video to the timeline.

drag n drop video to timeline filmora

Step2 Click Effects from the top of the screen. Select AI Portrait from the left-hand side and find a preferred AI Portrait effect. Then, click on it and drag-n-drop the effect to the Timeline.

select ai portrait filmora

Adjust the effect starting and ending point of where you want the AI Portrait effect to be displayed.

Step3 Again, adjust the AI Portrait effect settings by double-clicking on it, then, from the pop-up, apply the preferred settings.

adjust ai portrait effect filmora

Step4 You can also add a “Subscribe” watermark to your YouTube video. To do so, just click the >> icon next to Export at the top of the screen, then select Element.

click element filmora

Select the ‘Social Media Show Element 07’ Effects. Then, drag-n-drop it to the Timeline.

add subscribe watermark filmora

Step5 Lastly, preview the edited video, and if you’re okay with it, click Export from the top bar and select Burn DVD from the drop-down list.

preview edited video filmora

From the pop-up window that appears on your PC screen, select the Folder Path and give the video file a preferred name. Then, click Export to complete the operation.

export edited videos filmora

2. Google Keyword Planner

The Google keyword planner is vital to help you do keyword research and see the trends of how a particular keyword is searched in a particular month, within a given year, or more. It’ll help you understand how people are searching for a particular keyword and what time of the year it usually has more searches from folks.

By using Google Keyword planner, you’ll put yourself ahead of your competitors by using the right keyword that you need for your SEO and PPC strategies at the right time. From search volume to trends, CPC, competition scores, and more, it’s crucial you have this tool at your fingertips. Besides, it’s 100% free to use.

3. YouTube Studio

YouTube Studio is a crucial analytic tool that can come in handy to help you improve your video as you grow your YouTube channel. It is like Google Analytics in a way. It’ll allow you to track the analytics of how people view your videos, comment on your video, and more. YouTube Studio is available for free. You can use it through the Android App, on your PC or online from YouTube itself.

tools for youtube monetization 1

4. VidIQ

Are you looking for a tool to grow your YouTube channel efficiently? Then VidIQ is the ideal tool for you. Yes, with VidIQ, you’ll get access to essential tools to grow your YouTube audience faster than you can think. It’s just a scorecard that offers you in-depth analytics of how your YouTube videos are performing compared to your competitors, thus allowing you to get helpful info on how you can get ahead of them and stand out in the industry.

With VidIQ, you’ll get access to a checklist that will highlight titles, descriptions, cards, end screens, closed captions, and lots more in your videos. And of all, it’ll suggest tags that you can use in your videos to get more traffic and improve SEO.

tools for youtube monetization 2

Part 4: Tips & Tricks to Make your YouTube Grow Faster

Stay Consistent

There’s no doubt that the key to succeeding in whatever you do is to stay consistent. It can be quite hard for anyone, especially newbies to keep up with different difficulties encountered in the pursuit to create a successful YouTube channel.

So, for you to achieve your dreams of being a popular YouTuber, you must keep up with the consistency of creating quality videos, promoting your videos, and doing the right thing that’s needed for your YouTube channel to stand out online.

Collaborate With Other YouTubers

Don’t be shy to reach out to your fellow YouTubers for collaboration. Yes, by collaborating with popular YouTubers, you get to enhance your online presence, thereby increasing your subscriber base and increasing your video views.

YouTube SEO Is Crucial

You might have heard of SEO (Search Engine Optimization) being crucial for websites to rank well, but the truth is it also applies to YouTube channels. YouTube SEO is a great way to optimize your YouTube channel and video to make it rank well on online search results.

It’s important you understand how YouTube SEO works and implement it in your YouTube channel, as it’ll increase your chances of more viewers visiting your channel and watching your videos.

Final Words

That’s all you need to know about creating a successful YouTube channel. If you fancy creating videos, the above tips will teach you how to create a YouTube channel and make money. Also, if you read the article to this point, we believe you’ve understood different ways you can make your YouTube channel stand out and enhance your chances of making more money on YouTube. Don’t hesitate to start your journey now!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Maximizing Engagement: How to Pick Perfect YouTube Collaborators

How to Find YouTube Collaboration Partners?

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

  1. Tips from Tech YouTuber Roberto Blake
    1. Approach people you already have a relationship with
    2. Think about what your potential partner could have to offer your existing subscribers
    3. Create quality content consistently
  2. Tips from YouTube Guru Nick Nimmin
    1. Use the person’s name when you contact them
    2. Keep it simple
    3. Have ideas
  3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
    1. Networking is important in finding collab partners
    2. Don’t stray too far from your other content
    3. Thank the people you work with in your videos
  4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
    1. Don’t approach other YouTubers as a ‘fan’
    2. Ask questions
    3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Download Win Version Download Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

  1. Tips from Tech YouTuber Roberto Blake
    1. Approach people you already have a relationship with
    2. Think about what your potential partner could have to offer your existing subscribers
    3. Create quality content consistently
  2. Tips from YouTube Guru Nick Nimmin
    1. Use the person’s name when you contact them
    2. Keep it simple
    3. Have ideas
  3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
    1. Networking is important in finding collab partners
    2. Don’t stray too far from your other content
    3. Thank the people you work with in your videos
  4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
    1. Don’t approach other YouTubers as a ‘fan’
    2. Ask questions
    3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Download Win Version Download Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

  1. Tips from Tech YouTuber Roberto Blake
    1. Approach people you already have a relationship with
    2. Think about what your potential partner could have to offer your existing subscribers
    3. Create quality content consistently
  2. Tips from YouTube Guru Nick Nimmin
    1. Use the person’s name when you contact them
    2. Keep it simple
    3. Have ideas
  3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
    1. Networking is important in finding collab partners
    2. Don’t stray too far from your other content
    3. Thank the people you work with in your videos
  4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
    1. Don’t approach other YouTubers as a ‘fan’
    2. Ask questions
    3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Download Win Version Download Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

  1. Tips from Tech YouTuber Roberto Blake
    1. Approach people you already have a relationship with
    2. Think about what your potential partner could have to offer your existing subscribers
    3. Create quality content consistently
  2. Tips from YouTube Guru Nick Nimmin
    1. Use the person’s name when you contact them
    2. Keep it simple
    3. Have ideas
  3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
    1. Networking is important in finding collab partners
    2. Don’t stray too far from your other content
    3. Thank the people you work with in your videos
  4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
    1. Don’t approach other YouTubers as a ‘fan’
    2. Ask questions
    3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Download Win Version Download Mac Version

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: Youtube Essentials for Successful Channel Creation
  • Author: Kevin
  • Created at : 2024-05-25 16:56:14
  • Updated at : 2024-05-26 16:56:14
  • Link: https://youtube-videos.techidaily.com/youtube-essentials-for-successful-channel-creation/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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Youtube Essentials for Successful Channel Creation