[Updated] Engaging Audiences Crafting YouTube Trailers via Filmora

"[Updated] Engaging Audiences Crafting YouTube Trailers via Filmora"

Kevin Lv12

Engaging Audiences: Crafting YouTube Trailers via Filmora

Do you want to know how to get more subscribers? Do you want your channel to be popular among those YouTube stars? Ok, we got you!

The most efficient and easy way to do this is by making a YouTube trailer. It will help to attract a new audience and give your channel a more artistic and pleasing approach. Scroll more to get secret tips!

Part 1. What is a YouTube trailer?

A YouTube trailer is a short intro video for your channel. What do you do? What is your content? It is a brief video that helps the new audience understand your channel.

In other words, a YouTube trailer is necessary for your channel. It will give the audience a better understanding of yourself and what to expect from your YouTube channel.

Note: also, the trailer will be visible for non-subscribed viewers who come to your channel for the first time. So as first impressions matter, they need to be creative and engaging.

https://techidaily.com

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes! Wondershare Filmora will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

a good startup of a trailer

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

self-introduction example

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

an example of a creative trailer

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

  • A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
  • A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
  • Introduce new challenges through your videos.
  • Introduce voiceovers over motion captures.
  • Storyteller, in which you will tell about fictional and non-fictional moments.
Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

video posts schedules

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

  • Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
  • There is no need to ask them to follow you on other platforms other than YouTube.
  • If you feel these platforms will keep your audience on track, then do so.
  • Beginners should refrain from doing it.
  • Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

  • Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
  • You do not want to switch from a style so frequently that it will affect your views and subscribers.
  • Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes! Wondershare Filmora will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

a good startup of a trailer

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

self-introduction example

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

an example of a creative trailer

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

  • A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
  • A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
  • Introduce new challenges through your videos.
  • Introduce voiceovers over motion captures.
  • Storyteller, in which you will tell about fictional and non-fictional moments.
Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

video posts schedules

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

  • Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
  • There is no need to ask them to follow you on other platforms other than YouTube.
  • If you feel these platforms will keep your audience on track, then do so.
  • Beginners should refrain from doing it.
  • Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

  • Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
  • You do not want to switch from a style so frequently that it will affect your views and subscribers.
  • Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

Secrets to Standout Final Scenes on YT Platforms

How to Add YouTube End Screen and Cards Effectively

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

https://techidaily.com

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

  • Go to Creator Studio and check the left side to find the Video Manager, click on it.
  • Wherever you wish to add the end screen on the video, click on it.
  • Click End Screen & Annotations at the top.
  • From end screen and annotations, you can add or configure elements.
  • Check how the end screen will appear to the visitors.
  • Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

https://techidaily.com

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

  • Click on the “Video Manager” tab.
  • If you want to add cards, Click “Edit” tab under it. Then click “cards”.
  • Choose the cards type you want to make on “Add Card” drop down menu.
  • Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

  • Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
  • Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
  • Poll: Encourage viewers to participate in a poll (vote)
  • Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

https://techidaily.com

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

  • Go to Creator Studio and check the left side to find the Video Manager, click on it.
  • Wherever you wish to add the end screen on the video, click on it.
  • Click End Screen & Annotations at the top.
  • From end screen and annotations, you can add or configure elements.
  • Check how the end screen will appear to the visitors.
  • Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

  • Click on the “Video Manager” tab.
  • If you want to add cards, Click “Edit” tab under it. Then click “cards”.
  • Choose the cards type you want to make on “Add Card” drop down menu.
  • Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

  • Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
  • Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
  • Poll: Encourage viewers to participate in a poll (vote)
  • Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

author avatar

https://techidaily.com

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

https://techidaily.com

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

  • Go to Creator Studio and check the left side to find the Video Manager, click on it.
  • Wherever you wish to add the end screen on the video, click on it.
  • Click End Screen & Annotations at the top.
  • From end screen and annotations, you can add or configure elements.
  • Check how the end screen will appear to the visitors.
  • Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

  • Click on the “Video Manager” tab.
  • If you want to add cards, Click “Edit” tab under it. Then click “cards”.
  • Choose the cards type you want to make on “Add Card” drop down menu.
  • Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

  • Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
  • Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
  • Poll: Encourage viewers to participate in a poll (vote)
  • Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.

Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )

Part 1: Why You Need to Add End Screens and Cards to Videos

There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.

https://techidaily.com

Part 2: How To Use Youtube End Screen

Do you wish to add YouTube end screen to your video? Just follow the steps and get going.

  • Go to Creator Studio and check the left side to find the Video Manager, click on it.
  • Wherever you wish to add the end screen on the video, click on it.
  • Click End Screen & Annotations at the top.
  • From end screen and annotations, you can add or configure elements.
  • Check how the end screen will appear to the visitors.
  • Click on blue color add element’s button to find four options available there:

Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.

Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.

Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.

Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.

https://techidaily.com

Part 3: How To Use Youtube Cards

YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.

  • Click on the “Video Manager” tab.
  • If you want to add cards, Click “Edit” tab under it. Then click “cards”.
  • Choose the cards type you want to make on “Add Card” drop down menu.
  • Click “create” button. Select the timeline. In the end, apply.

The types of YouTube cards

  • Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
  • Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
  • Poll: Encourage viewers to participate in a poll (vote)
  • Link: links to a website which compliments whatever content is in the video.

4 Tips for Using YouTube Cards

1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.

2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.

3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.

4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.

Conclusion

Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: [Updated] Engaging Audiences Crafting YouTube Trailers via Filmora
  • Author: Kevin
  • Created at : 2024-10-07 17:32:19
  • Updated at : 2024-10-12 22:26:56
  • Link: https://youtube-videos.techidaily.com/updated-engaging-audiences-crafting-youtube-trailers-via-filmora/
  • License: This work is licensed under CC BY-NC-SA 4.0.