Earn on YouTube: Decoding Recent Policy Changes

YouTube monetization policy has been improved in recent times. Small creators can now find joy in learning that YouTube is making it easier for them to monetize their content. The game-changing updates on YouTube’s new monetization policy in 2023 make the platform friendly for budding content creators. Anyone who has been discouraged from starting a YouTube because of the lofty thresholds can now breathe a sigh of relief. This guide to YouTube monetization policy and requirements provides information and guidance on the latest changes creators need to be aware of.

YouTube Monetization Editor A cross-platform for making shorts using top YouTuber’s strategies!

Free Download Free Download Learn More

Part 1. Introduction to YouTube Monetization: What You Need to Know

YouTube monetization refers to earning money from the content uploaded on the platform. It is the ability to derive income from the videos you have uploaded on your YouTube channels. The YouTube policies for monetization clearly stipulate what you need to start making money on the platform.

After passing the YouTube requirement for monetization, your channel can generate revenue in several ways:

• YouTube Ads: The most common way of earning money from YouTube. After passing the eligibility criteria, YouTube displays ads on your videos. You then earn income every time a viewer watches it for a certain amount of time or clicks on it.
• Channel Memberships: Viewers to pay a monthly fee to support your channel. In exchange, they get unique perks like early access to new videos
• Merchandise Shelf: YouTubers with more than 10,000 subscribers can enable a merch shelf. It allows them to sell merchandise on videos.
• Super Chat: You can also earn money from YouTube through Super Chat and Super Stickers. They allow viewers to pay for their messages to be highlighted in the live chat. They can also pay for the animated images that appear on the screen.
• Brand Deals: YouTubers partner with brands to promote products or services. Brand deals can also include sponsorships and product placement.

Part 2. YouTube New Monetization Policies 2023: Key Updates

The YouTube monetization policies update on June 13th, 2023 provided a new opportunity for creators to earn money on the platforms. With the new updates, it is now easier for beginners to generate revenue on YouTube. The YouTube new monetization policy 2023 makes monetization more accessible to creators. It adds earlier access to the YouTube Partner Program.

YouTube New Policy for Monetization

The new eligibility criteria are more inclusive and require your channel to have:

• At least 500 subscribers
• At least 3 valid public video uploads within the last 90 days
• Either 3,000 public watch hours on long videos in the last 365 days or 3M public views on shorts videos in the last 90 days

With the new YouTube monetization policy 2023, creators enjoy the following benefits:

• Product promotion through YouTube Shopping
• Fan funding through channel memberships, super chats, super thanks, and super stickers
• Access to Creator Support

Applicability of the Old Standards

While the new YouTube monetization criteria create more opportunities for smaller creators to earn fan funding, the old standards are still applicable. The YouTube policy for monetization through ad revenue will remain the same. Channels are still required to have at least 1,000 subscribers with more than 4,000 public watch hours for long videos in the past 365 days or 10M public views for Shorts videos in the past 90 days.

That said, the 2023 new YouTube monetization requirements are a great addition to creators’ journey. Creators who have applied for early access to fun funding are not required to reapply after qualifying for full monetization.

Additional Policies and Guidelines

Apart from the new monetization rules for YouTube 2023, other policies and guidelines remain the same. Youtubers are required to adhere to the following YouTube channel monetization policies:

• Content Guidelines: Content must not violate YouTube’s Community Guideline. YouTubers are prohibited from uploading violent or harmful content.
• Copyright Guidelines: Content must not infringe on the copyright of others, including music or videos without permission.
• Monetization Policies: Content must not be designed to manipulate viewers into clicking on ads or performing other actions intended to generate revenue for the creator.

Part 3. How YouTube’s New Monetization Policy Will Impact Creators

The new monetization rules for YouTube 2023 create a unique opportunity for creators to make money. The requirements to get monetized on YouTube are now relaxed. This implies that more creators can monetize their channels. By attaining YouTube monetization eligibility quickly, small YouTubers will now be motivated to create content with more value.

Who Benefits the Most from YouTube Monetization Rules 2023

Ad revenue is the most sustainable form of monetization. Creators don’t have to ask the community to support them financially. They only create good quality content and build a large following. The new YouTube policies for monetization will mostly benefit creators who create Shorts or stream on YouTube.

Streamers usually have a higher watch time than the number of subscribers they have. So, the new policy will allow YouTubers will a low following to earn from streaming their content. Short creators will benefit from the high number of views shorts tend to generate.

New Policies Make YouTube More Competitive

The new YouTube channel monetization rules will not only benefit creators. By making it easier for creators to earn on the platform, YouTube is becoming more competitive amongst other platforms. These policies will make YouTube dominate the traditional long-form videos, as well as the emerging shirt-form content. More creators find the new policies more friendly and are more willing to put their content on the platform.

Advertisers to Benefit

The new YouTube channel monetization rules will be great for advertisers. They will no longer have to worry about their ads showing up on videos that are inappropriate or fly-by-night. The quality of channels where the ads show will be much better. This means that advertiser will have their ads placed on channels of nano- and micro-influencers. These are more likely to have a loyal following and are more likely to act on the adverts.

Creators Ability to Monetize their Channels

The new policies make it easier for more creators to monetize their channels. Since this is the goal of every creator, it will be an opportunity for more people to start committing to their YouTube career. With the new ways of making money being introduced, more YouTubers will be able to generate revenues from their channels.

It’s interesting that watch hours from shorts will not count along the standard 4,000 public watch hours. This is a plus for many creators. You will find that many creators who post shorts on their channels have more views than their long views. With the new policies, it means that they can monetize their channels based only on the short’s figures.

Part 4. Editing YouTube Videos For Monetization with Wondershare Filmora

Wondershare Filmora is a versatile video editing software that helps creators remain relevant. With specific editing features for various aspects of your video project, this software ensures that your videos will stand out on YouTube. It is also a great tool for making shorts using top YouTuber’s strategies.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Filmora has all the features in one place, which makes it easy and quick to edit videos. From improving the quality of your audio to enhancing your visuals, here are 5 features you need to explore:

1. Preset Templates

Filmora gives you a quick and easy start to your creative video editing journey. Select from the readily available templates or save your own video templates for future use.

2. Add Text to Video

Quickly add relevant texts to your videos. You can include captions or subtitles, choosing the font style and other formatting as desired.

3. AI Smart Cutout

The AI Smart Cutout features allow you to easily edit out any unwanted background or objects in your clips. The AI-powered features help you edit your clips faster and finish your projects quickly.

4. Adjustment Layer

The adjustment layer is a great feature on Filmora that allows you to add effects to multiple video clips at once. No need to keep going back and forth when making your edits.

5. Text to Speech

The Text to Speech (TTS) feature on Filmora allows you to convert your text files to voiceovers. A great feature to bring more elements that enrich your video experience.

Conclusion

The new YouTube monetization policy 2023 has created more opportunities for creators to make money on the platform. Creators of Shorts or those who love to stream on the platform now have an easier way to monetize their channels. To get the best out of this opportunity, we recommend using Wondershare Filmora for your video editing projects. Explore the available features, and create long- or short-form videos that will stand out on YouTube.

Free Download Free Download Learn More

Part 1. Introduction to YouTube Monetization: What You Need to Know

YouTube monetization refers to earning money from the content uploaded on the platform. It is the ability to derive income from the videos you have uploaded on your YouTube channels. The YouTube policies for monetization clearly stipulate what you need to start making money on the platform.

After passing the YouTube requirement for monetization, your channel can generate revenue in several ways:

• YouTube Ads: The most common way of earning money from YouTube. After passing the eligibility criteria, YouTube displays ads on your videos. You then earn income every time a viewer watches it for a certain amount of time or clicks on it.
• Channel Memberships: Viewers to pay a monthly fee to support your channel. In exchange, they get unique perks like early access to new videos
• Merchandise Shelf: YouTubers with more than 10,000 subscribers can enable a merch shelf. It allows them to sell merchandise on videos.
• Super Chat: You can also earn money from YouTube through Super Chat and Super Stickers. They allow viewers to pay for their messages to be highlighted in the live chat. They can also pay for the animated images that appear on the screen.
• Brand Deals: YouTubers partner with brands to promote products or services. Brand deals can also include sponsorships and product placement.

Part 2. YouTube New Monetization Policies 2023: Key Updates

The YouTube monetization policies update on June 13th, 2023 provided a new opportunity for creators to earn money on the platforms. With the new updates, it is now easier for beginners to generate revenue on YouTube. The YouTube new monetization policy 2023 makes monetization more accessible to creators. It adds earlier access to the YouTube Partner Program.

YouTube New Policy for Monetization

The new eligibility criteria are more inclusive and require your channel to have:

• At least 500 subscribers
• At least 3 valid public video uploads within the last 90 days
• Either 3,000 public watch hours on long videos in the last 365 days or 3M public views on shorts videos in the last 90 days

With the new YouTube monetization policy 2023, creators enjoy the following benefits:

• Product promotion through YouTube Shopping
• Fan funding through channel memberships, super chats, super thanks, and super stickers
• Access to Creator Support

Applicability of the Old Standards

While the new YouTube monetization criteria create more opportunities for smaller creators to earn fan funding, the old standards are still applicable. The YouTube policy for monetization through ad revenue will remain the same. Channels are still required to have at least 1,000 subscribers with more than 4,000 public watch hours for long videos in the past 365 days or 10M public views for Shorts videos in the past 90 days.

That said, the 2023 new YouTube monetization requirements are a great addition to creators’ journey. Creators who have applied for early access to fun funding are not required to reapply after qualifying for full monetization.

Additional Policies and Guidelines

Apart from the new monetization rules for YouTube 2023, other policies and guidelines remain the same. Youtubers are required to adhere to the following YouTube channel monetization policies:

• Content Guidelines: Content must not violate YouTube’s Community Guideline. YouTubers are prohibited from uploading violent or harmful content.
• Copyright Guidelines: Content must not infringe on the copyright of others, including music or videos without permission.
• Monetization Policies: Content must not be designed to manipulate viewers into clicking on ads or performing other actions intended to generate revenue for the creator.

Part 3. How YouTube’s New Monetization Policy Will Impact Creators

The new monetization rules for YouTube 2023 create a unique opportunity for creators to make money. The requirements to get monetized on YouTube are now relaxed. This implies that more creators can monetize their channels. By attaining YouTube monetization eligibility quickly, small YouTubers will now be motivated to create content with more value.

Who Benefits the Most from YouTube Monetization Rules 2023

Ad revenue is the most sustainable form of monetization. Creators don’t have to ask the community to support them financially. They only create good quality content and build a large following. The new YouTube policies for monetization will mostly benefit creators who create Shorts or stream on YouTube.

Streamers usually have a higher watch time than the number of subscribers they have. So, the new policy will allow YouTubers will a low following to earn from streaming their content. Short creators will benefit from the high number of views shorts tend to generate.

New Policies Make YouTube More Competitive

The new YouTube channel monetization rules will not only benefit creators. By making it easier for creators to earn on the platform, YouTube is becoming more competitive amongst other platforms. These policies will make YouTube dominate the traditional long-form videos, as well as the emerging shirt-form content. More creators find the new policies more friendly and are more willing to put their content on the platform.

Advertisers to Benefit

The new YouTube channel monetization rules will be great for advertisers. They will no longer have to worry about their ads showing up on videos that are inappropriate or fly-by-night. The quality of channels where the ads show will be much better. This means that advertiser will have their ads placed on channels of nano- and micro-influencers. These are more likely to have a loyal following and are more likely to act on the adverts.

Creators Ability to Monetize their Channels

The new policies make it easier for more creators to monetize their channels. Since this is the goal of every creator, it will be an opportunity for more people to start committing to their YouTube career. With the new ways of making money being introduced, more YouTubers will be able to generate revenues from their channels.

It’s interesting that watch hours from shorts will not count along the standard 4,000 public watch hours. This is a plus for many creators. You will find that many creators who post shorts on their channels have more views than their long views. With the new policies, it means that they can monetize their channels based only on the short’s figures.

Part 4. Editing YouTube Videos For Monetization with Wondershare Filmora

Wondershare Filmora is a versatile video editing software that helps creators remain relevant. With specific editing features for various aspects of your video project, this software ensures that your videos will stand out on YouTube. It is also a great tool for making shorts using top YouTuber’s strategies.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Filmora has all the features in one place, which makes it easy and quick to edit videos. From improving the quality of your audio to enhancing your visuals, here are 5 features you need to explore:

1. Preset Templates

Filmora gives you a quick and easy start to your creative video editing journey. Select from the readily available templates or save your own video templates for future use.

2. Add Text to Video

Quickly add relevant texts to your videos. You can include captions or subtitles, choosing the font style and other formatting as desired.

3. AI Smart Cutout

The AI Smart Cutout features allow you to easily edit out any unwanted background or objects in your clips. The AI-powered features help you edit your clips faster and finish your projects quickly.

4. Adjustment Layer

The adjustment layer is a great feature on Filmora that allows you to add effects to multiple video clips at once. No need to keep going back and forth when making your edits.

5. Text to Speech

The Text to Speech (TTS) feature on Filmora allows you to convert your text files to voiceovers. A great feature to bring more elements that enrich your video experience.

Conclusion

The new YouTube monetization policy 2023 has created more opportunities for creators to make money on the platform. Creators of Shorts or those who love to stream on the platform now have an easier way to monetize their channels. To get the best out of this opportunity, we recommend using Wondershare Filmora for your video editing projects. Explore the available features, and create long- or short-form videos that will stand out on YouTube.

Skyrocket Traffic with the Top 12 YouTube Growth Methods

12 Proven Ways to Increase YouTube Views

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you want to increase YouTube views on your channel, it’s very important that you follow some of these tips which prove effective for other YouTubers on a daily basis (more interested in subscribers than views? Click here ). There are plenty of simple and completely free ways that you can gain more YouTube views and consistently see more traffic on every video that you produce.

Here are the top 12 ways that you can increase YouTube views on your videos:

1. Put Your Videos in YouTube Playlists
2. Create Custom YouTube Thumbnails
3. Be a Part of the Community
4. Tackle the Latest YouTube Trends
5. Optimizing Your Content for Keywords
6. Use Keywords in Your Video File Names
7. Write Titles That Are Click-Worthy
8. Use Lots of Tags
9. Write a Thorough Description for Every Piece of Content
10. Learn from the Success of Your Best Performing Videos
11. Embed Videos in Your Blog/Website
12. Share Your Videos on Social Media

1. Put Your Videos in YouTube Playlists

YouTube playlists are an excellent way to chain together your video content and organize your channel, which will both translate into more views.

A quality playlist groups together several videos that are in some way similar. Think about the different ways you could sort your videos – by topic, by type, etc. – and make as many playlists as you can come up with. You can even reuse the same videos on multiple playlists where it makes sense. After you’re done, viewers who want to see all of you Call of Duty Let’s Plays or all of your makeup pallet reviews will be able to find them easily and will spend much more time watching your videos.

By creating a themed playlist of videos that will play one after another you increase the chances of your viewers sticking around to watch multiple videos. Making playlists helps you direct traffic from your more popular videos to the ones that haven’t gotten as many views, and it also helps drive up your watch time. Watch time is an important metric for YouTube’s search engine. When you increase your watch time, you can rank higher in search results and even get more views on YouTube.

2. Create Custom YouTube Thumbnails

High-quality video thumbnails play a major role in getting views for your YouTube videos. Spending a bit of time in Photoshop or a free online program like Canva on custom thumbnails for every video will help to boost YouTube views and earn you more clicks.

By having specialty thumbnails you will also have another type of content that is indexed by search engines. Every video you post will be searchable by not only text (your description) and video searches, but by image searches as well.

For a list of YouTube thumbnail makers .

3. Be a Part of the Community

Regularly viewing videos from other channels within your genre, especially channels about the same size as yours, and taking the time to leave thoughtful comments can help to build your presence within the online community. Other creators will notice you as you become a regular viewer and this will lead to them going to your channel and watching your videos (without you having to ask!).

You might even be able to create opportunities to collaborate with other creators by first becoming a fan of theirs. Collaboration videos allow you to cross-promote your content and attract new viewers and subscribers.

4. Tackle the Latest YouTube Trends

New trends are important to jump on , especially when other YouTube creators are having success with videos on a particular set of trends. If there is a worldwide issue going on, a new and popular game, or a meme that everyone is making jokes about, you should consider making your own type of video related to that trend. Trending content almost always earns plenty of views because people search out content related to the trend they’re interested in. Covering a trend can bring in a whole new audience for your channel.

You can find trending topics to make videos on using Google Trends or by checking out the popular channels in your genre to see if there’s a trend they’re all jumping on. When you cover a trend, always try to bring in your own original spin to stand out from the multitude of other videos covering the same trend.

5. Optimizing your Content for Keywords

Every piece of content that you produce for YouTube needs to be appropriately optimized with keywords. This means writing a full description that includes your 3 most important keywords in your first 3 lines, including a large number of appropriate tags and using your most important keyword in your title.

Do some keyword research to figure out what viewers who might enjoy your video will be typing into the search bar. You can start by searching for the topic of your video (i.e. ‘iPhone X review) and seeing what kinds of words are used in the titles and descriptions of the highest-ranked videos (or check out these keyword tools ). You can even see the tags of other people’s videos using a free Chrome extension called VidIQ.

6. Use Keywords in your Video File Names

A commonly overlooked area for optimization is the file names of YouTube videos. Many YouTube creators simply have generic filenames for all of the videos that they upload on the platform, such as ‘youtubevideo54.mp4’. Saving your files with names like this is actually a huge missed opportunity.

Consider renaming your video file to reflect your keyword-optimized video title. Including keywords within your file names will make sure that even the file itself will be indexed properly in a Google video search. This is a very quick, easy, way to increase your search ranking and get more views on YouTube.

7. Write Titles that are Click-Worthy

A title on a YouTube video needs to work just as effectively as any other headline on the internet. You need to be able to capture the attention of your audience and generate excitement while still using important keywords and letting your viewers know exactly what your video is about. Mysterious clickbait titles only work for channels that are already big.

Having the ability to write excellent titles that also carry keyword information that is relevant to your niche will take practice. In order for a title to be click-worthy, it needs to demonstrate a clear benefit for the viewer. A ‘clear benefit’ might be a skill the viewer will learn or information they will gain. Creating a sense of urgency in the title will also help to attract more clicks, and that can be done by using words like ‘now’ or ‘today’.

8. Use Lots of Tags

Every YouTube user is limited to 426 characters for the total number of tags that they can include, and you should try to use as much of that space as you can. The more tags you use, the more potential searches YouTube might add your video to.

It’s important to have high converting tags that will generate a fair amount of viewership. By trying out a wide variety of tags related to your videos in the early days of your YouTube channel you will start to see which perform the best for you. You can then start making videos that target those tags in a more focused manner. As you start to do research into keywords and the types of tags that work best for your channel, you can eventually zero in on some of the best tags that you can use with all of your content moving forward.

9. Write a Thorough Description for Every Piece of Content

The description that you post alongside your video is often one of the greatest ways that you can index your video in search engine results. Video content is starting to gain an extensive amount of traction especially when it comes to the way that it’s indexed in Google’s video search engine results. In order for your YouTube video to rank well within the search engine results, you need to have a thorough description.

A thorough description means doing keyword research as well as using the maximum number of characters that you can for the description. The largest YouTube descriptions that you might see are around 900 words. That means plenty of opportunities to use keywords within the content and help index the page in search engine results. Google will index the entire description just as it would any other webpage content so including a full transcription of your video or a detailed description of the content that’s in your video will help you to capture a huge audience and increase your YouTube views.

10. Learn From the Success of Your Best Performing Videos

Checking the analytics of your channel regularly is important for creators both big and small. The analytics in your Creator Studio can tell you who’s watching your videos, which videos have the best watch time, and even which videos attract the newest subscribers.

When you know which videos are the most successful at getting people to subscribe, you can figure out why (perhaps it was the way you asked?) and replicate that method in your future videos. This will earn you more views over time because subscribers will watch more of your content.

You should also try to replicate the methods you used to get higher watch times in the videos that perform well in that regard. Improving your watch time will get you higher search engine rankings and more views.

11. Embed Videos in your Blog/Website

Starting your own personal blog or website and embedding your videos within text posts is a great way to get more views. Views gathered outside of YouTube count too, and creating a web page means that there’s one more way for people to find your content in their search results.

If you do not have a blog and do not want to start one, consider whether you can get your videos embedded on someone else’s website or blog. It’s easiest to ask a friend, but you could also try to reach out to a blogger in your niche who doesn’t have their own YouTube channel. Explain that having a video embedded in their post might be useful for their readers, and can help to boost their session time which will be good for their search engine rankings.

12. Share your Videos on Social Media

The YouTube community is quite a large one on its own but it doesn’t hurt to extend your social reach by starting social media pages for your YouTube channel as well. Having an official Twitter or Instagram that is connected to your YouTube account can really help you to share your videos with a wider audience and ensure that you can capture views from many different sources at once.

Social media accounts also help you hold your subscribers’ attention across multiple platforms. Make sure you’re providing some additional value on social media and not just posting links to your videos (i.e. behind the scenes photos).

Building up social media pages will give you plenty of new search engine results with indexed content as well.

Most successful YouTube creators also have links to their social media accounts all across their channel banner and they regularly share their videos as soon as they are posted over their social media accounts so that their followers share their video too.

You should sign up for every social media platform you can think of with your channel name, just so that nobody else can use it, but you only need to actively use the platforms that are relevant to your audience. For example, lifestyle YouTubers should be on Instagram but gamers don’t need to be.

These are all methods that anyone can use for free . Seeing improvements with your YouTube channel isn’t necessarily something that happens overnight but with dedicated work and marketing, you can start to see your channel grow. Consider using some of these strategies to increase YouTube views.

Also want to create an attractive YouTube video? Stay tuned and try Wondershare Filmora!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you want to increase YouTube views on your channel, it’s very important that you follow some of these tips which prove effective for other YouTubers on a daily basis (more interested in subscribers than views? Click here ). There are plenty of simple and completely free ways that you can gain more YouTube views and consistently see more traffic on every video that you produce.

Here are the top 12 ways that you can increase YouTube views on your videos:

1. Put Your Videos in YouTube Playlists
2. Create Custom YouTube Thumbnails
3. Be a Part of the Community
4. Tackle the Latest YouTube Trends
5. Optimizing Your Content for Keywords
6. Use Keywords in Your Video File Names
7. Write Titles That Are Click-Worthy
8. Use Lots of Tags
9. Write a Thorough Description for Every Piece of Content
10. Learn from the Success of Your Best Performing Videos
11. Embed Videos in Your Blog/Website
12. Share Your Videos on Social Media

1. Put Your Videos in YouTube Playlists

YouTube playlists are an excellent way to chain together your video content and organize your channel, which will both translate into more views.

A quality playlist groups together several videos that are in some way similar. Think about the different ways you could sort your videos – by topic, by type, etc. – and make as many playlists as you can come up with. You can even reuse the same videos on multiple playlists where it makes sense. After you’re done, viewers who want to see all of you Call of Duty Let’s Plays or all of your makeup pallet reviews will be able to find them easily and will spend much more time watching your videos.

By creating a themed playlist of videos that will play one after another you increase the chances of your viewers sticking around to watch multiple videos. Making playlists helps you direct traffic from your more popular videos to the ones that haven’t gotten as many views, and it also helps drive up your watch time. Watch time is an important metric for YouTube’s search engine. When you increase your watch time, you can rank higher in search results and even get more views on YouTube.

2. Create Custom YouTube Thumbnails

High-quality video thumbnails play a major role in getting views for your YouTube videos. Spending a bit of time in Photoshop or a free online program like Canva on custom thumbnails for every video will help to boost YouTube views and earn you more clicks.

By having specialty thumbnails you will also have another type of content that is indexed by search engines. Every video you post will be searchable by not only text (your description) and video searches, but by image searches as well.

For a list of YouTube thumbnail makers .

3. Be a Part of the Community

Regularly viewing videos from other channels within your genre, especially channels about the same size as yours, and taking the time to leave thoughtful comments can help to build your presence within the online community. Other creators will notice you as you become a regular viewer and this will lead to them going to your channel and watching your videos (without you having to ask!).

You might even be able to create opportunities to collaborate with other creators by first becoming a fan of theirs. Collaboration videos allow you to cross-promote your content and attract new viewers and subscribers.

4. Tackle the Latest YouTube Trends

New trends are important to jump on , especially when other YouTube creators are having success with videos on a particular set of trends. If there is a worldwide issue going on, a new and popular game, or a meme that everyone is making jokes about, you should consider making your own type of video related to that trend. Trending content almost always earns plenty of views because people search out content related to the trend they’re interested in. Covering a trend can bring in a whole new audience for your channel.

You can find trending topics to make videos on using Google Trends or by checking out the popular channels in your genre to see if there’s a trend they’re all jumping on. When you cover a trend, always try to bring in your own original spin to stand out from the multitude of other videos covering the same trend.

5. Optimizing your Content for Keywords

Every piece of content that you produce for YouTube needs to be appropriately optimized with keywords. This means writing a full description that includes your 3 most important keywords in your first 3 lines, including a large number of appropriate tags and using your most important keyword in your title.

Do some keyword research to figure out what viewers who might enjoy your video will be typing into the search bar. You can start by searching for the topic of your video (i.e. ‘iPhone X review) and seeing what kinds of words are used in the titles and descriptions of the highest-ranked videos (or check out these keyword tools ). You can even see the tags of other people’s videos using a free Chrome extension called VidIQ.

6. Use Keywords in your Video File Names

A commonly overlooked area for optimization is the file names of YouTube videos. Many YouTube creators simply have generic filenames for all of the videos that they upload on the platform, such as ‘youtubevideo54.mp4’. Saving your files with names like this is actually a huge missed opportunity.

Consider renaming your video file to reflect your keyword-optimized video title. Including keywords within your file names will make sure that even the file itself will be indexed properly in a Google video search. This is a very quick, easy, way to increase your search ranking and get more views on YouTube.

7. Write Titles that are Click-Worthy

A title on a YouTube video needs to work just as effectively as any other headline on the internet. You need to be able to capture the attention of your audience and generate excitement while still using important keywords and letting your viewers know exactly what your video is about. Mysterious clickbait titles only work for channels that are already big.

Having the ability to write excellent titles that also carry keyword information that is relevant to your niche will take practice. In order for a title to be click-worthy, it needs to demonstrate a clear benefit for the viewer. A ‘clear benefit’ might be a skill the viewer will learn or information they will gain. Creating a sense of urgency in the title will also help to attract more clicks, and that can be done by using words like ‘now’ or ‘today’.

8. Use Lots of Tags

Every YouTube user is limited to 426 characters for the total number of tags that they can include, and you should try to use as much of that space as you can. The more tags you use, the more potential searches YouTube might add your video to.

It’s important to have high converting tags that will generate a fair amount of viewership. By trying out a wide variety of tags related to your videos in the early days of your YouTube channel you will start to see which perform the best for you. You can then start making videos that target those tags in a more focused manner. As you start to do research into keywords and the types of tags that work best for your channel, you can eventually zero in on some of the best tags that you can use with all of your content moving forward.

9. Write a Thorough Description for Every Piece of Content

The description that you post alongside your video is often one of the greatest ways that you can index your video in search engine results. Video content is starting to gain an extensive amount of traction especially when it comes to the way that it’s indexed in Google’s video search engine results. In order for your YouTube video to rank well within the search engine results, you need to have a thorough description.

A thorough description means doing keyword research as well as using the maximum number of characters that you can for the description. The largest YouTube descriptions that you might see are around 900 words. That means plenty of opportunities to use keywords within the content and help index the page in search engine results. Google will index the entire description just as it would any other webpage content so including a full transcription of your video or a detailed description of the content that’s in your video will help you to capture a huge audience and increase your YouTube views.

10. Learn From the Success of Your Best Performing Videos

Checking the analytics of your channel regularly is important for creators both big and small. The analytics in your Creator Studio can tell you who’s watching your videos, which videos have the best watch time, and even which videos attract the newest subscribers.

When you know which videos are the most successful at getting people to subscribe, you can figure out why (perhaps it was the way you asked?) and replicate that method in your future videos. This will earn you more views over time because subscribers will watch more of your content.

You should also try to replicate the methods you used to get higher watch times in the videos that perform well in that regard. Improving your watch time will get you higher search engine rankings and more views.

11. Embed Videos in your Blog/Website

Starting your own personal blog or website and embedding your videos within text posts is a great way to get more views. Views gathered outside of YouTube count too, and creating a web page means that there’s one more way for people to find your content in their search results.

If you do not have a blog and do not want to start one, consider whether you can get your videos embedded on someone else’s website or blog. It’s easiest to ask a friend, but you could also try to reach out to a blogger in your niche who doesn’t have their own YouTube channel. Explain that having a video embedded in their post might be useful for their readers, and can help to boost their session time which will be good for their search engine rankings.

12. Share your Videos on Social Media

The YouTube community is quite a large one on its own but it doesn’t hurt to extend your social reach by starting social media pages for your YouTube channel as well. Having an official Twitter or Instagram that is connected to your YouTube account can really help you to share your videos with a wider audience and ensure that you can capture views from many different sources at once.

Social media accounts also help you hold your subscribers’ attention across multiple platforms. Make sure you’re providing some additional value on social media and not just posting links to your videos (i.e. behind the scenes photos).

Building up social media pages will give you plenty of new search engine results with indexed content as well.

Most successful YouTube creators also have links to their social media accounts all across their channel banner and they regularly share their videos as soon as they are posted over their social media accounts so that their followers share their video too.

You should sign up for every social media platform you can think of with your channel name, just so that nobody else can use it, but you only need to actively use the platforms that are relevant to your audience. For example, lifestyle YouTubers should be on Instagram but gamers don’t need to be.

These are all methods that anyone can use for free . Seeing improvements with your YouTube channel isn’t necessarily something that happens overnight but with dedicated work and marketing, you can start to see your channel grow. Consider using some of these strategies to increase YouTube views.

Also want to create an attractive YouTube video? Stay tuned and try Wondershare Filmora!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you want to increase YouTube views on your channel, it’s very important that you follow some of these tips which prove effective for other YouTubers on a daily basis (more interested in subscribers than views? Click here ). There are plenty of simple and completely free ways that you can gain more YouTube views and consistently see more traffic on every video that you produce.

Here are the top 12 ways that you can increase YouTube views on your videos:

1. Put Your Videos in YouTube Playlists
2. Create Custom YouTube Thumbnails
3. Be a Part of the Community
4. Tackle the Latest YouTube Trends
5. Optimizing Your Content for Keywords
6. Use Keywords in Your Video File Names
7. Write Titles That Are Click-Worthy
8. Use Lots of Tags
9. Write a Thorough Description for Every Piece of Content
10. Learn from the Success of Your Best Performing Videos
11. Embed Videos in Your Blog/Website
12. Share Your Videos on Social Media

1. Put Your Videos in YouTube Playlists

YouTube playlists are an excellent way to chain together your video content and organize your channel, which will both translate into more views.

A quality playlist groups together several videos that are in some way similar. Think about the different ways you could sort your videos – by topic, by type, etc. – and make as many playlists as you can come up with. You can even reuse the same videos on multiple playlists where it makes sense. After you’re done, viewers who want to see all of you Call of Duty Let’s Plays or all of your makeup pallet reviews will be able to find them easily and will spend much more time watching your videos.

By creating a themed playlist of videos that will play one after another you increase the chances of your viewers sticking around to watch multiple videos. Making playlists helps you direct traffic from your more popular videos to the ones that haven’t gotten as many views, and it also helps drive up your watch time. Watch time is an important metric for YouTube’s search engine. When you increase your watch time, you can rank higher in search results and even get more views on YouTube.

2. Create Custom YouTube Thumbnails

High-quality video thumbnails play a major role in getting views for your YouTube videos. Spending a bit of time in Photoshop or a free online program like Canva on custom thumbnails for every video will help to boost YouTube views and earn you more clicks.

By having specialty thumbnails you will also have another type of content that is indexed by search engines. Every video you post will be searchable by not only text (your description) and video searches, but by image searches as well.

For a list of YouTube thumbnail makers .

3. Be a Part of the Community

Regularly viewing videos from other channels within your genre, especially channels about the same size as yours, and taking the time to leave thoughtful comments can help to build your presence within the online community. Other creators will notice you as you become a regular viewer and this will lead to them going to your channel and watching your videos (without you having to ask!).

You might even be able to create opportunities to collaborate with other creators by first becoming a fan of theirs. Collaboration videos allow you to cross-promote your content and attract new viewers and subscribers.

4. Tackle the Latest YouTube Trends

New trends are important to jump on , especially when other YouTube creators are having success with videos on a particular set of trends. If there is a worldwide issue going on, a new and popular game, or a meme that everyone is making jokes about, you should consider making your own type of video related to that trend. Trending content almost always earns plenty of views because people search out content related to the trend they’re interested in. Covering a trend can bring in a whole new audience for your channel.

You can find trending topics to make videos on using Google Trends or by checking out the popular channels in your genre to see if there’s a trend they’re all jumping on. When you cover a trend, always try to bring in your own original spin to stand out from the multitude of other videos covering the same trend.

5. Optimizing your Content for Keywords

Every piece of content that you produce for YouTube needs to be appropriately optimized with keywords. This means writing a full description that includes your 3 most important keywords in your first 3 lines, including a large number of appropriate tags and using your most important keyword in your title.

Do some keyword research to figure out what viewers who might enjoy your video will be typing into the search bar. You can start by searching for the topic of your video (i.e. ‘iPhone X review) and seeing what kinds of words are used in the titles and descriptions of the highest-ranked videos (or check out these keyword tools ). You can even see the tags of other people’s videos using a free Chrome extension called VidIQ.

6. Use Keywords in your Video File Names

A commonly overlooked area for optimization is the file names of YouTube videos. Many YouTube creators simply have generic filenames for all of the videos that they upload on the platform, such as ‘youtubevideo54.mp4’. Saving your files with names like this is actually a huge missed opportunity.

Consider renaming your video file to reflect your keyword-optimized video title. Including keywords within your file names will make sure that even the file itself will be indexed properly in a Google video search. This is a very quick, easy, way to increase your search ranking and get more views on YouTube.

7. Write Titles that are Click-Worthy

A title on a YouTube video needs to work just as effectively as any other headline on the internet. You need to be able to capture the attention of your audience and generate excitement while still using important keywords and letting your viewers know exactly what your video is about. Mysterious clickbait titles only work for channels that are already big.

Having the ability to write excellent titles that also carry keyword information that is relevant to your niche will take practice. In order for a title to be click-worthy, it needs to demonstrate a clear benefit for the viewer. A ‘clear benefit’ might be a skill the viewer will learn or information they will gain. Creating a sense of urgency in the title will also help to attract more clicks, and that can be done by using words like ‘now’ or ‘today’.

8. Use Lots of Tags

Every YouTube user is limited to 426 characters for the total number of tags that they can include, and you should try to use as much of that space as you can. The more tags you use, the more potential searches YouTube might add your video to.

It’s important to have high converting tags that will generate a fair amount of viewership. By trying out a wide variety of tags related to your videos in the early days of your YouTube channel you will start to see which perform the best for you. You can then start making videos that target those tags in a more focused manner. As you start to do research into keywords and the types of tags that work best for your channel, you can eventually zero in on some of the best tags that you can use with all of your content moving forward.

9. Write a Thorough Description for Every Piece of Content

The description that you post alongside your video is often one of the greatest ways that you can index your video in search engine results. Video content is starting to gain an extensive amount of traction especially when it comes to the way that it’s indexed in Google’s video search engine results. In order for your YouTube video to rank well within the search engine results, you need to have a thorough description.

A thorough description means doing keyword research as well as using the maximum number of characters that you can for the description. The largest YouTube descriptions that you might see are around 900 words. That means plenty of opportunities to use keywords within the content and help index the page in search engine results. Google will index the entire description just as it would any other webpage content so including a full transcription of your video or a detailed description of the content that’s in your video will help you to capture a huge audience and increase your YouTube views.

10. Learn From the Success of Your Best Performing Videos

Checking the analytics of your channel regularly is important for creators both big and small. The analytics in your Creator Studio can tell you who’s watching your videos, which videos have the best watch time, and even which videos attract the newest subscribers.

When you know which videos are the most successful at getting people to subscribe, you can figure out why (perhaps it was the way you asked?) and replicate that method in your future videos. This will earn you more views over time because subscribers will watch more of your content.

You should also try to replicate the methods you used to get higher watch times in the videos that perform well in that regard. Improving your watch time will get you higher search engine rankings and more views.

11. Embed Videos in your Blog/Website

Starting your own personal blog or website and embedding your videos within text posts is a great way to get more views. Views gathered outside of YouTube count too, and creating a web page means that there’s one more way for people to find your content in their search results.

If you do not have a blog and do not want to start one, consider whether you can get your videos embedded on someone else’s website or blog. It’s easiest to ask a friend, but you could also try to reach out to a blogger in your niche who doesn’t have their own YouTube channel. Explain that having a video embedded in their post might be useful for their readers, and can help to boost their session time which will be good for their search engine rankings.

12. Share your Videos on Social Media

The YouTube community is quite a large one on its own but it doesn’t hurt to extend your social reach by starting social media pages for your YouTube channel as well. Having an official Twitter or Instagram that is connected to your YouTube account can really help you to share your videos with a wider audience and ensure that you can capture views from many different sources at once.

Social media accounts also help you hold your subscribers’ attention across multiple platforms. Make sure you’re providing some additional value on social media and not just posting links to your videos (i.e. behind the scenes photos).

Building up social media pages will give you plenty of new search engine results with indexed content as well.

Most successful YouTube creators also have links to their social media accounts all across their channel banner and they regularly share their videos as soon as they are posted over their social media accounts so that their followers share their video too.

You should sign up for every social media platform you can think of with your channel name, just so that nobody else can use it, but you only need to actively use the platforms that are relevant to your audience. For example, lifestyle YouTubers should be on Instagram but gamers don’t need to be.

These are all methods that anyone can use for free . Seeing improvements with your YouTube channel isn’t necessarily something that happens overnight but with dedicated work and marketing, you can start to see your channel grow. Consider using some of these strategies to increase YouTube views.

Also want to create an attractive YouTube video? Stay tuned and try Wondershare Filmora!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you want to increase YouTube views on your channel, it’s very important that you follow some of these tips which prove effective for other YouTubers on a daily basis (more interested in subscribers than views? Click here ). There are plenty of simple and completely free ways that you can gain more YouTube views and consistently see more traffic on every video that you produce.

Here are the top 12 ways that you can increase YouTube views on your videos:

1. Put Your Videos in YouTube Playlists
2. Create Custom YouTube Thumbnails
3. Be a Part of the Community
4. Tackle the Latest YouTube Trends
5. Optimizing Your Content for Keywords
6. Use Keywords in Your Video File Names
7. Write Titles That Are Click-Worthy
8. Use Lots of Tags
9. Write a Thorough Description for Every Piece of Content
10. Learn from the Success of Your Best Performing Videos
11. Embed Videos in Your Blog/Website
12. Share Your Videos on Social Media

1. Put Your Videos in YouTube Playlists

YouTube playlists are an excellent way to chain together your video content and organize your channel, which will both translate into more views.

A quality playlist groups together several videos that are in some way similar. Think about the different ways you could sort your videos – by topic, by type, etc. – and make as many playlists as you can come up with. You can even reuse the same videos on multiple playlists where it makes sense. After you’re done, viewers who want to see all of you Call of Duty Let’s Plays or all of your makeup pallet reviews will be able to find them easily and will spend much more time watching your videos.

By creating a themed playlist of videos that will play one after another you increase the chances of your viewers sticking around to watch multiple videos. Making playlists helps you direct traffic from your more popular videos to the ones that haven’t gotten as many views, and it also helps drive up your watch time. Watch time is an important metric for YouTube’s search engine. When you increase your watch time, you can rank higher in search results and even get more views on YouTube.

2. Create Custom YouTube Thumbnails

High-quality video thumbnails play a major role in getting views for your YouTube videos. Spending a bit of time in Photoshop or a free online program like Canva on custom thumbnails for every video will help to boost YouTube views and earn you more clicks.

By having specialty thumbnails you will also have another type of content that is indexed by search engines. Every video you post will be searchable by not only text (your description) and video searches, but by image searches as well.

For a list of YouTube thumbnail makers .

3. Be a Part of the Community

Regularly viewing videos from other channels within your genre, especially channels about the same size as yours, and taking the time to leave thoughtful comments can help to build your presence within the online community. Other creators will notice you as you become a regular viewer and this will lead to them going to your channel and watching your videos (without you having to ask!).

You might even be able to create opportunities to collaborate with other creators by first becoming a fan of theirs. Collaboration videos allow you to cross-promote your content and attract new viewers and subscribers.

4. Tackle the Latest YouTube Trends

New trends are important to jump on , especially when other YouTube creators are having success with videos on a particular set of trends. If there is a worldwide issue going on, a new and popular game, or a meme that everyone is making jokes about, you should consider making your own type of video related to that trend. Trending content almost always earns plenty of views because people search out content related to the trend they’re interested in. Covering a trend can bring in a whole new audience for your channel.

You can find trending topics to make videos on using Google Trends or by checking out the popular channels in your genre to see if there’s a trend they’re all jumping on. When you cover a trend, always try to bring in your own original spin to stand out from the multitude of other videos covering the same trend.

5. Optimizing your Content for Keywords

Every piece of content that you produce for YouTube needs to be appropriately optimized with keywords. This means writing a full description that includes your 3 most important keywords in your first 3 lines, including a large number of appropriate tags and using your most important keyword in your title.

Do some keyword research to figure out what viewers who might enjoy your video will be typing into the search bar. You can start by searching for the topic of your video (i.e. ‘iPhone X review) and seeing what kinds of words are used in the titles and descriptions of the highest-ranked videos (or check out these keyword tools ). You can even see the tags of other people’s videos using a free Chrome extension called VidIQ.

6. Use Keywords in your Video File Names

A commonly overlooked area for optimization is the file names of YouTube videos. Many YouTube creators simply have generic filenames for all of the videos that they upload on the platform, such as ‘youtubevideo54.mp4’. Saving your files with names like this is actually a huge missed opportunity.

Consider renaming your video file to reflect your keyword-optimized video title. Including keywords within your file names will make sure that even the file itself will be indexed properly in a Google video search. This is a very quick, easy, way to increase your search ranking and get more views on YouTube.

7. Write Titles that are Click-Worthy

A title on a YouTube video needs to work just as effectively as any other headline on the internet. You need to be able to capture the attention of your audience and generate excitement while still using important keywords and letting your viewers know exactly what your video is about. Mysterious clickbait titles only work for channels that are already big.

Having the ability to write excellent titles that also carry keyword information that is relevant to your niche will take practice. In order for a title to be click-worthy, it needs to demonstrate a clear benefit for the viewer. A ‘clear benefit’ might be a skill the viewer will learn or information they will gain. Creating a sense of urgency in the title will also help to attract more clicks, and that can be done by using words like ‘now’ or ‘today’.

8. Use Lots of Tags

Every YouTube user is limited to 426 characters for the total number of tags that they can include, and you should try to use as much of that space as you can. The more tags you use, the more potential searches YouTube might add your video to.

It’s important to have high converting tags that will generate a fair amount of viewership. By trying out a wide variety of tags related to your videos in the early days of your YouTube channel you will start to see which perform the best for you. You can then start making videos that target those tags in a more focused manner. As you start to do research into keywords and the types of tags that work best for your channel, you can eventually zero in on some of the best tags that you can use with all of your content moving forward.

9. Write a Thorough Description for Every Piece of Content

The description that you post alongside your video is often one of the greatest ways that you can index your video in search engine results. Video content is starting to gain an extensive amount of traction especially when it comes to the way that it’s indexed in Google’s video search engine results. In order for your YouTube video to rank well within the search engine results, you need to have a thorough description.

A thorough description means doing keyword research as well as using the maximum number of characters that you can for the description. The largest YouTube descriptions that you might see are around 900 words. That means plenty of opportunities to use keywords within the content and help index the page in search engine results. Google will index the entire description just as it would any other webpage content so including a full transcription of your video or a detailed description of the content that’s in your video will help you to capture a huge audience and increase your YouTube views.

10. Learn From the Success of Your Best Performing Videos

Checking the analytics of your channel regularly is important for creators both big and small. The analytics in your Creator Studio can tell you who’s watching your videos, which videos have the best watch time, and even which videos attract the newest subscribers.

When you know which videos are the most successful at getting people to subscribe, you can figure out why (perhaps it was the way you asked?) and replicate that method in your future videos. This will earn you more views over time because subscribers will watch more of your content.

You should also try to replicate the methods you used to get higher watch times in the videos that perform well in that regard. Improving your watch time will get you higher search engine rankings and more views.

11. Embed Videos in your Blog/Website

Starting your own personal blog or website and embedding your videos within text posts is a great way to get more views. Views gathered outside of YouTube count too, and creating a web page means that there’s one more way for people to find your content in their search results.

If you do not have a blog and do not want to start one, consider whether you can get your videos embedded on someone else’s website or blog. It’s easiest to ask a friend, but you could also try to reach out to a blogger in your niche who doesn’t have their own YouTube channel. Explain that having a video embedded in their post might be useful for their readers, and can help to boost their session time which will be good for their search engine rankings.

12. Share your Videos on Social Media

The YouTube community is quite a large one on its own but it doesn’t hurt to extend your social reach by starting social media pages for your YouTube channel as well. Having an official Twitter or Instagram that is connected to your YouTube account can really help you to share your videos with a wider audience and ensure that you can capture views from many different sources at once.

Social media accounts also help you hold your subscribers’ attention across multiple platforms. Make sure you’re providing some additional value on social media and not just posting links to your videos (i.e. behind the scenes photos).

Building up social media pages will give you plenty of new search engine results with indexed content as well.

Most successful YouTube creators also have links to their social media accounts all across their channel banner and they regularly share their videos as soon as they are posted over their social media accounts so that their followers share their video too.

You should sign up for every social media platform you can think of with your channel name, just so that nobody else can use it, but you only need to actively use the platforms that are relevant to your audience. For example, lifestyle YouTubers should be on Instagram but gamers don’t need to be.

These are all methods that anyone can use for free . Seeing improvements with your YouTube channel isn’t necessarily something that happens overnight but with dedicated work and marketing, you can start to see your channel grow. Consider using some of these strategies to increase YouTube views.

Also want to create an attractive YouTube video? Stay tuned and try Wondershare Filmora!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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