"[Updated] Double Down on Viewership  YouTube + Twitch Strategy"

"[Updated] Double Down on Viewership YouTube + Twitch Strategy"

Kevin Lv12

Double Down on Viewership: YouTube + Twitch Strategy

Youtube Video Maker - Wondershare Filmora

Provide abundant video effects - A creative video editor

Powerful color correction and grading

Detailed tutorials provided by the official channel

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

How to Analyze Your and Competitor’s YouTube Video

YouTube Analytics – How to analyze your and Competitor’s YouTube Video

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

InflueNex YouTube Marketing Paltform

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: "[Updated] Double Down on Viewership YouTube + Twitch Strategy"
  • Author: Kevin
  • Created at : 2024-05-25 16:47:58
  • Updated at : 2024-05-26 16:47:58
  • Link: https://youtube-videos.techidaily.com/updated-double-down-on-viewership-youtube-plus-twitch-strategy/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"[Updated] Double Down on Viewership YouTube + Twitch Strategy"