Discovering Synergistic Partnerships on YouTube Platforms

How to Find YouTube Collaboration Partners?

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

The following is a guide to YouTube collaborations - specifically, it’s a list of tips for finding and approaching collab partners. Here are videos from 4 YouTubers who have done successful collabs about how they were able to get other creators to work with them.

1. Tips from Tech YouTuber Roberto Blake
   1. Approach people you already have a relationship with
   2. Think about what your potential partner could have to offer your existing subscribers
   3. Create quality content consistently
2. Tips from YouTube Guru Nick Nimmin
   1. Use the person’s name when you contact them
   2. Keep it simple
   3. Have ideas
3. Tips from Freelancer / Lifestyle Vlogger Amy Schmittauer
   1. Networking is important in finding collab partners
   2. Don’t stray too far from your other content
   3. Thank the people you work with in your videos
4. Tips from Lifestyle and Fashion YouTuber MyLifeAsEva
   1. Don’t approach other YouTubers as a ‘fan’
   2. Ask questions
   3. Use Twitter

Also, check out these tips on how to grow your channel using collab videos .

Tips From Tech YouTuber Roberto Blake

Roberto Blake is a YouTuber who does tech reviews and graphic design tutorials in addition to providing great information about being a creative entrepreneur. He has done several collab videos and has a lot of advice about how to find potential partners. Here are 3 of his biggest tips:

1. Approach people you already have a relationship with

This could mean friends, people you have met at events like VidCon, or people who are subscribed to your channel. It is easier for someone to want to collaborate with you if they feel like they know you.

2. Think about what your potential partner could have to offer your existing subscribers.

People sub to Roberto for tech advice, for example, so it makes sense for him to collaborate with people who have insights into technology. Collaborations should never be all about bringing in new subs – make your videos for the people who already watch your channel.

3. Create quality content consistently.

If you approach somebody about collaborating and they see that you haven’t posted in over a month, or that you don’t have many videos, it might be harder to get them to agree to work with you. The same goes if they watch your videos and don’t think they are at the same quality level as their videos.

Tips From YouTube Guru Nich Nimmin

This is a collab video about collab videos! Nick Nimmin’s channel is all about YouTube, and Brandon’s channel OnePercentBetter has tons of cool self-development animations. It’s Brandon giving the tips in this video, and 3 of his best are:

1. Use the person’s name when you contact them.

This might seem obvious, but it is an easy mistake to make. If you send someone an email where you don’t use their name (maybe you just say ‘hey’) it will seem like you aren’t interested in them. Talking about a video of theirs you like can also help show your interest in them as a creator.

2. Keep it simple.

When you’re approaching someone for the first time, don’t overwhelm them with a long email. Limit yourself to around two paragraphs.

3. Have ideas.

Don’t make your potential partner do the work of pitching ideas to you. Be open to their ideas, but come up with 1 or 2 ideas of your own you can mention when you approach the creator you want to work with. People will be more likely to say ‘yes’ to a specific idea than to the idea of collaborating in general, if they don’t already know you.

Tips From Freelancer / Lifestyle Vlogger Amy Schmittauer

Amy Schmittauer of Savvy Sexy Social does vlogs, lifestyle videos, and provides tips on being a freelancer. After doing several collabs in one week, she posted this video about how collaborations work best and how you should approach people you might want to work with.

1. Networking is important in finding collab partners.

Be nice to other creators when you meet them, offline or online, and build real relationships. Amy got to collaborate with Marques Brownlee (MKBHD) even though she had not met him before because Austin Evans - who she had built a friendship with – vouched for her with him. When you are networking, think beyond what the immediate payoff could be.

2. Don’t stray too far from your other content.

Aim to make your collab videos similar, content-wise, to the other videos on your channel. That way the new viewers you get from having the guest YouTuber in your video will be able to make an informed decision about whether they want to subscribe to you.

3. Thank the people you work with in your videos.

If you appeared in someone else’s video, you would probably appreciate it if they thanked you for being there, told their viewers to go check out your channel, and provided a link for them to do so. So, when you host someone else in one of your videos, that’s the kind of treatment you should give them. If you don’t, then the next person you want to collaborate with will see that and probably won’t want to work with you.

Collab advice starts at around 2:10.

Tips From Lifestyle and Fashion YouTuber MyLifeAsEva

Eva Gutowski (MyLifeAsEva) is a lifestyle, fashion, and DIY YouTuber who has done numerous collaborations and believes in making real friends on YouTube. In the video above she shares some of her experiences and talks about how to come across as a real person when you approach other YouTubers about collaborating.

1. Don’t approach other YouTubers as a ‘fan’.

If you want to be friends and collab partners, talk to other YouTubers as if you are their equal (which you are!). If you want to work with someone it’s probably because you like their videos, and there’s nothing wrong with saying so. Being all ‘omg, I love you, please subscribe to me too!’ isn’t likely to lead to a collab, though.

2. Ask questions.

If you’re just trying to break the ice with someone, it is a good idea to as them a question – potentially about YouTube or one of their videos. This will give them something to engage with, and it’s also a good way to let them know you’re a YouTuber too.

3. Use Twitter.

Twitter is the best place to make YouTube friends, in Eva’s opinion. It’s an easy place to casually introduce yourself and ask questions.

Do you have any of your advice on YouTube collaborations?

Excellent YouTube Video Editor Always Save Your Time

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Enhancing Profits: Creating Compelling Video Trailers

How to Create a YouTube Channel Trailer to Increase Revenue

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

• Part1: What is a YouTube Channel Trailer
• Part2: How to Add YouTube Trailer to Channel
• Part3: Best YouTube Trailer Maker
• Part4: 5 Tips for Creating a Great Trailer

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

• It is free and very easy to add captions to the trailer video.
• There are many interesting options for adding video effects within the program.
• It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
• The program operates smoothly, even on older machines.

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

• The program is fast and very easy to use. It does not even require any downloads.
• As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
• It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

• Offers the ability to capture videos on Windows, Mac and Linux computers.
• Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
• It is possible to create video using a series of image files - or merge image files into existing video content.

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

• Part1: What is a YouTube Channel Trailer
• Part2: How to Add YouTube Trailer to Channel
• Part3: Best YouTube Trailer Maker
• Part4: 5 Tips for Creating a Great Trailer

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

• It is free and very easy to add captions to the trailer video.
• There are many interesting options for adding video effects within the program.
• It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
• The program operates smoothly, even on older machines.

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

• The program is fast and very easy to use. It does not even require any downloads.
• As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
• It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

• Offers the ability to capture videos on Windows, Mac and Linux computers.
• Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
• It is possible to create video using a series of image files - or merge image files into existing video content.

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

• Part1: What is a YouTube Channel Trailer
• Part2: How to Add YouTube Trailer to Channel
• Part3: Best YouTube Trailer Maker
• Part4: 5 Tips for Creating a Great Trailer

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

• It is free and very easy to add captions to the trailer video.
• There are many interesting options for adding video effects within the program.
• It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
• The program operates smoothly, even on older machines.

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

• The program is fast and very easy to use. It does not even require any downloads.
• As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
• It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

• Offers the ability to capture videos on Windows, Mac and Linux computers.
• Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
• It is possible to create video using a series of image files - or merge image files into existing video content.

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Many YouTube content creators assume that no one checks out their channel trailer . Some may not even know about the concept of a trailer, while others are not sure how to create one. We will explain the concept of a YouTube channel trailer, how to make a great trailer, and how to get more subscribers and views through a quality trailer on your YouTube channel.

• Part1: What is a YouTube Channel Trailer
• Part2: How to Add YouTube Trailer to Channel
• Part3: Best YouTube Trailer Maker
• Part4: 5 Tips for Creating a Great Trailer

Part 1: What is a YouTube Channel Trailer?

Think of a channel trailer as an introduction to a movie or television show. You can choose to show the trailer to anyone who is not subscribe to your channel, when they land on your channel page.

The objective of a trailer is to hook the audience, promote your personality and content, and convince them it will be worth their time to check out some of your videos. And you must do all these things within 30 to 45 seconds !

Most content creators can benefit from creating a channel trailer. Unless you are a famous personality through a sports/acting/television/singing career, people who land on your channel may have no idea who you are. A proper trailer gives them an introduction to your personality and content.

Part 2: How to Add YouTube Trailer to Channel

After you know how to create a YouTube trail, why not add your new created trailer to YouTube channel right now. Here is the right steps.

Step 1: Go to channel

Log in your YouTube account. Then click your users icon to find My channel. At the top right corner, click CUSTOMIZE CHANNEL and then choose For new visitors.

Step 2: Add trailer to YouTube

After clicking plus icon in the middle to add your amazing trailer, a playlist window will appear. Now select the trailer you want to use. Click Save. Then you will see a trailer is added. You can also change trailer or remove trailer.

Part 3: Best Channel YouTube Trailer Maker

1. Wondershare Filmora

Searching for a free and powerful video editing tool that you can use on both Windows and Mac computers? Wondershare Filmora may be the ideal program for you. It is very easy to use, even for beginners who do not have that much editing experience.

Features:

• It is free and very easy to add captions to the trailer video.
• There are many interesting options for adding video effects within the program.
• It features a modern interface that is intuitive and easy to operate. All the important controls and settings are easily accessible through the menus and submenus.
• The program operates smoothly, even on older machines.

2. WeVideo

Hoping to edit content while you are on the go? By using a less powerful laptop, library computer or a friend’s device, you could edit your trailer within a couple hours. WeVideo is an online video editor that makes it so easy to edit videos in up to 4K resolution.

Features:

• The program is fast and very easy to use. It does not even require any downloads.
• As it is an online program, there are no compatibility issues with Windows, Mac or even Chromebook devices.
• It is possible to mix and match up to 600 different formats for graphics, audio, video and other effects.

3. Virtual Dub

If you are seeking something that is open source and free, you may be interested in Virtual Dub. It is a completely free and open source program that you can use for quick capturing, encoding and editing video.

While it is not going to give you the same power and options as some of the other editors, it is a very simple tool that can be effective for specific use cases. If you are just hoping to record, encode and quickly put together a 30 second YouTube trailer, it is the ideal program.

Features:

• Offers the ability to capture videos on Windows, Mac and Linux computers.
• Works best with AVI files, but it is possible to use other video formats such as MKV and MP4 as well.
• It is possible to create video using a series of image files - or merge image files into existing video content.

Part 4: 5 Tips for Creating a Great Trailer

1. Let Viewers Know What is Coming

People appreciate routine. You can mention how many times a week you create content and the days when you publish. You can also have a brief overview of the type of videos you make, which will tell a new viewer what to expect if they subscribe to your channel!

2. Keep It Short

YouTube trailers that are more than a minute long will not succeed. People have a very short attention span. They want to be hooked immediately. 30 to 45 seconds is the sweet spot, with 30 seconds preferable! It may sound overwhelming to condense everything about your channel into 30 seconds, but that is where a great video script can help! However, sometimes both short videos and long videos work.

3. Use Some Fun Annotations

YouTube is great for having unique and helpful graphics on the screen while your video is playing. Having some fun and useful annotations, such as the days you make videos or a subscribe icon, during the intro video can be very helpful to new viewers. They also help to boost viewer engagement with your content!

4. Assume You Have New Viewers

Do not create a YouTube channel trailer with inside jokes or comments. This trailer is for people who know nothing about you or your channel. You are trying to hook them into your content, not provide a few laughs to existing subscribers.

5. Update Your Trailer Regularly

As a content creator, you may find that your brand changes every six months to a year. Maybe you change up your look, type of content, frequency of uploads or other parts of the channel. Ensure you are updating your trailer each time you make significant changes to your channel!

Conclusion

Creating a channel trailer for your YouTube page is a wonderful way to introduce a new audience to your content. They learn about you and the topics that you are passionate about. It convinces them to watch one of your videos and subscribe to your channel. And by using one of the YouTube Trailer Maker software options above, you will be creating quality trailers for your channel in no time!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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