Crafting Channel Graphics: Icons, Banners & Thumbnails

YouTube Channel Art: How to Make Banners, Icons, and Thumbnails?

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Crafting Success: Pushing Your Video Into Top Charts

How to Get a YouTube Video Trending

Richard Bennett

Oct 26, 2023• Proven solutions

0

Ever think about how to get a YouTube video trending? It can come down to picking a topic that’s trending.

A trending topic is a subject which a lot of people are currently interested in. If you learn how to tap into what’s popular and cover it in creative and innovative ways then that will help your channel grow more quickly. You’ll get more views, more subscribers, and higher search rankings by following these simple tips.

1. Think of ‘Trending’ as Relevant
2. Find Trending Topics Within Your Niche
3. Aim for Number 1
4. Success Doesn’t Mean Making a Viral Video
5. The Subscriber Snowball Effect

1. Think of ‘Trending’ as Relevant

Instead of thinking of a trending video as a video that everyone is doing, think of it as a subject that is relevant to a lot of people. You want to cover topics that a lot of people care about.

A lot of YouTubers see huge channels have a lot of success posting videos that are very focused on the personal life of the creator (i.e. ‘I had the WORST day’) or which have very vague or sensational titles (i.e. ‘The horse knows what it did’) and decide that those are the kinds of videos they want to do too. However, the only reason large channels are able to be successful with these kinds of videos and titles is that they are already big. These creators have already grown themselves huge audiences of people who know and are interested in them personally.

As a smaller creator, you will not be successful if you only aim to do videos that are focused on you and your life. For example, if you have 100 subscribers and make a vlog about how your day went, then you have 100 people who may potentially find that interesting. The content might be good, but it won’t help you grow.

2. Find Trending Topics Within Your Niche

Taking on trending topics shouldn’t mean taking on topics you aren’t actually interested in or don’t care about. Every genre on YouTube has its own trends, and you will often know about them just by virtue of watching other channels in your genre and talking to people who are interested in the same things as you. For example, if you’re a Gamer and your friends are also Gamers then you probably already know what Gamers are currently interested in.

If you do need help determining trends, here are 2 ways to do it:

1. Visit 3 of the most popular channels in your genre (i.e. gaming, beauty, or prank) and see if there’s any overlap in the themes of their most recent videos.
2. Go to Google Trends and look at the categories most relevant to your genre. To learn how to use Google Trends .

3. Aim for Number 1

Being trendy doesn’t mean you can’t be original. If you know what’s popular in your genre then that will enable you to ask yourself ‘what’s on-trend, but not being covered yet?’.

For example, if you know that relationship videos – topics like ‘how do you know a guy likes you?’ – are doing well then you can think about what other aspects of dating people might be interested in that don’t have many videos on them yet. If you’re one of the first to tackle something that’s on-trend you have a much better chance of getting that number 1 search engine ranking, and higher ranked videos always get more views.

4. Success Doesn’t Mean Making a Viral Video

There’s a common misconception that in order to grow your channel you need to make your videos go viral. The truth is that having one or two viral videos probably won’t help you much. People don’t subscribe to one video, they subscribe for consistently good content.

It’s much better to have 10 videos on a popular topic that are doing alright than it is to have that one big viral hit. Those 10 videos will consistently bring in new viewers to your channel who are more likely to subscribe because they can see you have other content they’re interested in.

5. The Subscriber Snowball Effect

When you make multiple videos around a trending topic, they’re more likely to come up as ‘related’ to each other than if you only cover the topic in one video. If someone enjoys one of your videos on that topic and can see there’s another right there in the related videos, there’s a good chance they’ll click on it.

This gets you more views on multiple videos, and more subscribers because it builds the expectation that you’re going to continue to keep covering relevant topics. Having viewers click from video to video on your channel also increases your watch time, which YouTube’s algorithm takes as a sign that they should rank your videos higher in search results (getting you even more views).

Do you have any of your own tips for how to get a YouTube video trending?

Finding the trend is integral for YouTube channel growth. A user-friendly video editing software will simplify the process of editing videos and saves your efforts. Get Wondershare Filmora by clicking the button below to make the coolest videos and see your viewers boom.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Ever think about how to get a YouTube video trending? It can come down to picking a topic that’s trending.

A trending topic is a subject which a lot of people are currently interested in. If you learn how to tap into what’s popular and cover it in creative and innovative ways then that will help your channel grow more quickly. You’ll get more views, more subscribers, and higher search rankings by following these simple tips.

1. Think of ‘Trending’ as Relevant
2. Find Trending Topics Within Your Niche
3. Aim for Number 1
4. Success Doesn’t Mean Making a Viral Video
5. The Subscriber Snowball Effect

1. Think of ‘Trending’ as Relevant

Instead of thinking of a trending video as a video that everyone is doing, think of it as a subject that is relevant to a lot of people. You want to cover topics that a lot of people care about.

A lot of YouTubers see huge channels have a lot of success posting videos that are very focused on the personal life of the creator (i.e. ‘I had the WORST day’) or which have very vague or sensational titles (i.e. ‘The horse knows what it did’) and decide that those are the kinds of videos they want to do too. However, the only reason large channels are able to be successful with these kinds of videos and titles is that they are already big. These creators have already grown themselves huge audiences of people who know and are interested in them personally.

As a smaller creator, you will not be successful if you only aim to do videos that are focused on you and your life. For example, if you have 100 subscribers and make a vlog about how your day went, then you have 100 people who may potentially find that interesting. The content might be good, but it won’t help you grow.

2. Find Trending Topics Within Your Niche

Taking on trending topics shouldn’t mean taking on topics you aren’t actually interested in or don’t care about. Every genre on YouTube has its own trends, and you will often know about them just by virtue of watching other channels in your genre and talking to people who are interested in the same things as you. For example, if you’re a Gamer and your friends are also Gamers then you probably already know what Gamers are currently interested in.

If you do need help determining trends, here are 2 ways to do it:

1. Visit 3 of the most popular channels in your genre (i.e. gaming, beauty, or prank) and see if there’s any overlap in the themes of their most recent videos.
2. Go to Google Trends and look at the categories most relevant to your genre. To learn how to use Google Trends .

3. Aim for Number 1

Being trendy doesn’t mean you can’t be original. If you know what’s popular in your genre then that will enable you to ask yourself ‘what’s on-trend, but not being covered yet?’.

For example, if you know that relationship videos – topics like ‘how do you know a guy likes you?’ – are doing well then you can think about what other aspects of dating people might be interested in that don’t have many videos on them yet. If you’re one of the first to tackle something that’s on-trend you have a much better chance of getting that number 1 search engine ranking, and higher ranked videos always get more views.

4. Success Doesn’t Mean Making a Viral Video

There’s a common misconception that in order to grow your channel you need to make your videos go viral. The truth is that having one or two viral videos probably won’t help you much. People don’t subscribe to one video, they subscribe for consistently good content.

It’s much better to have 10 videos on a popular topic that are doing alright than it is to have that one big viral hit. Those 10 videos will consistently bring in new viewers to your channel who are more likely to subscribe because they can see you have other content they’re interested in.

5. The Subscriber Snowball Effect

When you make multiple videos around a trending topic, they’re more likely to come up as ‘related’ to each other than if you only cover the topic in one video. If someone enjoys one of your videos on that topic and can see there’s another right there in the related videos, there’s a good chance they’ll click on it.

This gets you more views on multiple videos, and more subscribers because it builds the expectation that you’re going to continue to keep covering relevant topics. Having viewers click from video to video on your channel also increases your watch time, which YouTube’s algorithm takes as a sign that they should rank your videos higher in search results (getting you even more views).

Do you have any of your own tips for how to get a YouTube video trending?

Finding the trend is integral for YouTube channel growth. A user-friendly video editing software will simplify the process of editing videos and saves your efforts. Get Wondershare Filmora by clicking the button below to make the coolest videos and see your viewers boom.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Ever think about how to get a YouTube video trending? It can come down to picking a topic that’s trending.

A trending topic is a subject which a lot of people are currently interested in. If you learn how to tap into what’s popular and cover it in creative and innovative ways then that will help your channel grow more quickly. You’ll get more views, more subscribers, and higher search rankings by following these simple tips.

1. Think of ‘Trending’ as Relevant
2. Find Trending Topics Within Your Niche
3. Aim for Number 1
4. Success Doesn’t Mean Making a Viral Video
5. The Subscriber Snowball Effect

1. Think of ‘Trending’ as Relevant

Instead of thinking of a trending video as a video that everyone is doing, think of it as a subject that is relevant to a lot of people. You want to cover topics that a lot of people care about.

A lot of YouTubers see huge channels have a lot of success posting videos that are very focused on the personal life of the creator (i.e. ‘I had the WORST day’) or which have very vague or sensational titles (i.e. ‘The horse knows what it did’) and decide that those are the kinds of videos they want to do too. However, the only reason large channels are able to be successful with these kinds of videos and titles is that they are already big. These creators have already grown themselves huge audiences of people who know and are interested in them personally.

As a smaller creator, you will not be successful if you only aim to do videos that are focused on you and your life. For example, if you have 100 subscribers and make a vlog about how your day went, then you have 100 people who may potentially find that interesting. The content might be good, but it won’t help you grow.

2. Find Trending Topics Within Your Niche

Taking on trending topics shouldn’t mean taking on topics you aren’t actually interested in or don’t care about. Every genre on YouTube has its own trends, and you will often know about them just by virtue of watching other channels in your genre and talking to people who are interested in the same things as you. For example, if you’re a Gamer and your friends are also Gamers then you probably already know what Gamers are currently interested in.

If you do need help determining trends, here are 2 ways to do it:

1. Visit 3 of the most popular channels in your genre (i.e. gaming, beauty, or prank) and see if there’s any overlap in the themes of their most recent videos.
2. Go to Google Trends and look at the categories most relevant to your genre. To learn how to use Google Trends .

3. Aim for Number 1

Being trendy doesn’t mean you can’t be original. If you know what’s popular in your genre then that will enable you to ask yourself ‘what’s on-trend, but not being covered yet?’.

For example, if you know that relationship videos – topics like ‘how do you know a guy likes you?’ – are doing well then you can think about what other aspects of dating people might be interested in that don’t have many videos on them yet. If you’re one of the first to tackle something that’s on-trend you have a much better chance of getting that number 1 search engine ranking, and higher ranked videos always get more views.

4. Success Doesn’t Mean Making a Viral Video

There’s a common misconception that in order to grow your channel you need to make your videos go viral. The truth is that having one or two viral videos probably won’t help you much. People don’t subscribe to one video, they subscribe for consistently good content.

It’s much better to have 10 videos on a popular topic that are doing alright than it is to have that one big viral hit. Those 10 videos will consistently bring in new viewers to your channel who are more likely to subscribe because they can see you have other content they’re interested in.

5. The Subscriber Snowball Effect

When you make multiple videos around a trending topic, they’re more likely to come up as ‘related’ to each other than if you only cover the topic in one video. If someone enjoys one of your videos on that topic and can see there’s another right there in the related videos, there’s a good chance they’ll click on it.

This gets you more views on multiple videos, and more subscribers because it builds the expectation that you’re going to continue to keep covering relevant topics. Having viewers click from video to video on your channel also increases your watch time, which YouTube’s algorithm takes as a sign that they should rank your videos higher in search results (getting you even more views).

Do you have any of your own tips for how to get a YouTube video trending?

Finding the trend is integral for YouTube channel growth. A user-friendly video editing software will simplify the process of editing videos and saves your efforts. Get Wondershare Filmora by clicking the button below to make the coolest videos and see your viewers boom.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Ever think about how to get a YouTube video trending? It can come down to picking a topic that’s trending.

A trending topic is a subject which a lot of people are currently interested in. If you learn how to tap into what’s popular and cover it in creative and innovative ways then that will help your channel grow more quickly. You’ll get more views, more subscribers, and higher search rankings by following these simple tips.

1. Think of ‘Trending’ as Relevant
2. Find Trending Topics Within Your Niche
3. Aim for Number 1
4. Success Doesn’t Mean Making a Viral Video
5. The Subscriber Snowball Effect

1. Think of ‘Trending’ as Relevant

Instead of thinking of a trending video as a video that everyone is doing, think of it as a subject that is relevant to a lot of people. You want to cover topics that a lot of people care about.

A lot of YouTubers see huge channels have a lot of success posting videos that are very focused on the personal life of the creator (i.e. ‘I had the WORST day’) or which have very vague or sensational titles (i.e. ‘The horse knows what it did’) and decide that those are the kinds of videos they want to do too. However, the only reason large channels are able to be successful with these kinds of videos and titles is that they are already big. These creators have already grown themselves huge audiences of people who know and are interested in them personally.

As a smaller creator, you will not be successful if you only aim to do videos that are focused on you and your life. For example, if you have 100 subscribers and make a vlog about how your day went, then you have 100 people who may potentially find that interesting. The content might be good, but it won’t help you grow.

2. Find Trending Topics Within Your Niche

Taking on trending topics shouldn’t mean taking on topics you aren’t actually interested in or don’t care about. Every genre on YouTube has its own trends, and you will often know about them just by virtue of watching other channels in your genre and talking to people who are interested in the same things as you. For example, if you’re a Gamer and your friends are also Gamers then you probably already know what Gamers are currently interested in.

If you do need help determining trends, here are 2 ways to do it:

1. Visit 3 of the most popular channels in your genre (i.e. gaming, beauty, or prank) and see if there’s any overlap in the themes of their most recent videos.
2. Go to Google Trends and look at the categories most relevant to your genre. To learn how to use Google Trends .

3. Aim for Number 1

Being trendy doesn’t mean you can’t be original. If you know what’s popular in your genre then that will enable you to ask yourself ‘what’s on-trend, but not being covered yet?’.

For example, if you know that relationship videos – topics like ‘how do you know a guy likes you?’ – are doing well then you can think about what other aspects of dating people might be interested in that don’t have many videos on them yet. If you’re one of the first to tackle something that’s on-trend you have a much better chance of getting that number 1 search engine ranking, and higher ranked videos always get more views.

4. Success Doesn’t Mean Making a Viral Video

There’s a common misconception that in order to grow your channel you need to make your videos go viral. The truth is that having one or two viral videos probably won’t help you much. People don’t subscribe to one video, they subscribe for consistently good content.

It’s much better to have 10 videos on a popular topic that are doing alright than it is to have that one big viral hit. Those 10 videos will consistently bring in new viewers to your channel who are more likely to subscribe because they can see you have other content they’re interested in.

5. The Subscriber Snowball Effect

When you make multiple videos around a trending topic, they’re more likely to come up as ‘related’ to each other than if you only cover the topic in one video. If someone enjoys one of your videos on that topic and can see there’s another right there in the related videos, there’s a good chance they’ll click on it.

This gets you more views on multiple videos, and more subscribers because it builds the expectation that you’re going to continue to keep covering relevant topics. Having viewers click from video to video on your channel also increases your watch time, which YouTube’s algorithm takes as a sign that they should rank your videos higher in search results (getting you even more views).

Do you have any of your own tips for how to get a YouTube video trending?

Finding the trend is integral for YouTube channel growth. A user-friendly video editing software will simplify the process of editing videos and saves your efforts. Get Wondershare Filmora by clicking the button below to make the coolest videos and see your viewers boom.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read: