[Updated] Cashing In on Content The Carminati Effect (AJay)

"[Updated] Cashing In on Content The Carminati Effect (AJay)"

Kevin Lv12

Cashing In on Content: The Carminati Effect (AJay)

If you have been following the who’s who of YouTube, then Ajey Nagar, also popularly known as CarryMinati is definitely not a new name for you and you must also be well aware of CarryMinati YouTube income. And, if you have not heard of this name before, then it is high time to know about this YouTube influencer who is an Asian and Indian sensation.

Getting excited, we too!!! So, in this article, we will learn all about who is Ajey Nagar, what is CarryMinati, what makes this man so popular, what is his CarryMinati monthly income, his personal life, and much more.

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Part 1: Who is CarryMinati?

You may wonder who this simple-looking, young boy is, right?

ajay nagar aka carryminati

Yes, he is one of the India’s biggest YouTuber- Ajey Nagar. He shared a shoulder with Tom Cruise while promoting Mission Impossible 6 in Paris.

In this part of the topic, we are going to get deep knowledge about the personal, professional and financial information related to Carryminati.

Nickname CarryMinati
Real Name Ajey Nagar
Net Worth (2022) 31 Crores ($4 Million)
Monthly Income Rs. 16+ Lakh
Yearly Income Rs. 3+ Crore
Biography
Date of Birth 12th June 1999
Gender Male
Nationality Indian
Height 165 cm
Profession YouTube
YouTube Channel CarryMinati and CarryisLive
Awards and Recognition Listed in TIME’s 10 next-generation leaders in the year 2019Listed in Forbes 30 Under 30 Asia in 2020

So, by now we know that CarryMinati aka Ajay Nagar is quite popular on YouTube. But, what does this popularity gets him in terms of money? Yes, this is an interesting question and the answer for this, you can check out in the next part of the topic.

Part 2: CarryMinati YouTube earning and stats

Let’s now deep digger into the financial aspects and other related stats related to CarryMinati. So, if you are eager to know how much CarryMinati earn from YouTube, we will give you to the nearest exact figures. Who does not like numbers, they are interesting facts, isn’tead.

A major part of Ajay Nagar’s income comes from YouTube videos and in addition to this, his popularity makes him earn from YouTube sponsors, collaborations, tie-up videos, brand endorsements, and advertising.

Estimated Monthly Earnings in USD/Indian Rupees Rs. 16+ Lakhs
Estimated yearly Earnings in USD/Indian Rupees $ 4 Million/ Rs. 3+ Crores
Videos About Roasting, Comedy, Sketches, Satire, and Gaming
Total Video Uploads Over 176
Subscribers CarryMinati- 36.6millionCarryisLive- 11.3 million
Video Views CarryMinati- 2.9 billion+CarryisLive- 1.3 billion+
Last 30 Days Views 35 M+

The statistics related to the views and income about CarryMinati are quite interesting and this makes everyone curious about what makes the channel and this person so popular on YouTube. If you too have been curious about the same, head to our next section.

Just like the statistics, the facts related to CarryMinati’s popularity are equally interesting. Every YouTube channel or an influencer who is popular and trending have their own uniqueness and when it comes to CarrayMinati aka Ajay Nagar, there are several factors that makes him a sensation. Shortlisted some of them are as below.

Exclusive personality of Ajay Naga

Ajay Nagar has an exclusive personality that acts like a magnet that attracts viewers. His way of speaking and interacting with the audience has earned him a fan base across the globe.

Engaging and interactive video

The videos of CarryMinati are engaging and interactive which keeps the audience interested throughout.

Rib-tickling humour

The way the humour is added to the videos is simply amazing and definitely makes the viewers laugh a lot.

Relatable and authentic video content

Viewers of different ages and genres can easily relate to the videos created by CarryMinati and also found them to be authentic and different from the other channels.

Checkout his video on Social Media Culture that how interestingly he engages people with the relatable topics, and you will know what makes this man different from the others.

Most popular videos of CarryMinati

Though almost all videos by CarryMinati gain popularity, listed below are the top ones to date.

YouTube Vs Tik TOK

The End (The video was uploaded on 8th May 2020 and had over 65 million views with 8 lacs comments and over 10 million likes.) This was a roasting video by CarryMinati that gained immense popularity, but was later pulled down by YouTube stating it to be against the harassment policy of YouTube and for violating the guidelines of the community.

youtube vs tiktok the end

Film the Flare

https://youtu.be/GOFQN8otiYs

This video is about the Indian Film Industry and the awards given to the stars. Carryinati has interesting roasted the stars and receiving awards.

PUBG India: Life Battle Royale

https://www.youtube.com/embed/10y9yefd%5FxY

It is an interesting video of around 17 minutes where Ajay Nagar has acted along with other people to create a fun plot based of PUBG game.

Bonus Tip: How to be a YouTuber and Make Videos like Carryminati

We have learned that CarryMinati has become the name it is, all because of the excellent videos it creates. Though it may sound simple, video creation requires a lot of skills, patience, and the help of expert tools.

A lot of people have some excellent themes and ideas in their minds, but they do not know how to weave them all into an interesting video and here the need for an expert tool like Wondershare Filmora arises. So, if you also have some video creation plans in mind but have been holding them back, it’s time to bring them to reality using Filmora.

Wondershare Filmora is an excellent Windows and Mac-based software that helps in creating eye-catchy videos using multiple features supported by the program. From basic to advanced, no matter what type of video creation requirements you are looking for, Wondershare Filmora will take due care of the same.

Key features of the software

  • Support to all types of video files and formats including 4K and also comes with a huge collection of stock footage.
  • Support advanced features like PIP, green screen, split-screen, AI portrait, auto reframe, screen recorder, speed ramping, masking, and more.
  • Allows adding visual effects and transitions and also allows uploading the created videos to YouTube and Facebook.

Wondershare Filmora supports a wide range of video editing features including basic editing, advanced editing, AI-based tools, and much more. The complete features can be checked in the Wondershare Filmora Video Editing Guide.

AI-based features are the highlight of this software and for your reference, listed below are the steps for the AI Portrait function. Using this feature, the background of a video can be removed easily without using the green screen or the chroma key.

Steps to use AI Portrait in Wondershare Filmora

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Launch the installed software on your system and add the media file to the software timeline.

wondershare filmora ai portrait 1

Step2 Next, go to Effects > Ai Portrait, and the options of the features can be checked here. Click on the thumbnail and the feature can be viewed in the preview window.

wondershare filmora ai portrait 2

Step3 Drag the selected Portrait to the timeline and from the pop-up window choose to Purchase the additional module. You can check the result by playing the video. If needed multiple AI Portraits can be added to the video.

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wondershare filmora ai portrait 3

Step4 If further customization is needed, you can even adjust the AI Portrait settings.


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wondershare filmora ai portrait 4

Step5 When finally, all the settings are done, click on the Export button to save the file.

wondershare filmora ai portrait 5

Hot FAQs on CarryMinati

Below we have answered some hot frequently asked questions about CarryMinati.

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1. Is Carry Minati married?

No, till date, CarryMinati aka Ajay Nagar is not married.

2. How much CarryMinati earn from 1 video?

Calculating the income from a YouTube video can be a complicated task that depends on several factors like views, likes, ads in the video, and more.

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3. Which actors has Carry Minati interviewed?

Carry Minati has interviewed popular actors like Tom Cruise, Tessa Thompson, Henry Cavil, and others celebrities.

carryminati with tom cruise

Final Words

Gone are the days when only high posts at big-shot companies can bring in money and proving this right is CarryMinati who is not only earning big but has also earned worldwide fans and has created a name for himself. With his comic skits and engaging videos, this popular YouTube influencer is growing and stretching his wings.

If you too have got inspired and looking forward to starting with some interesting videos, we suggest downloading Wondershare Filmora which will let you create a professional video with ease.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

So, by now we know that CarryMinati aka Ajay Nagar is quite popular on YouTube. But, what does this popularity gets him in terms of money? Yes, this is an interesting question and the answer for this, you can check out in the next part of the topic.

Part 2: CarryMinati YouTube earning and stats

Let’s now deep digger into the financial aspects and other related stats related to CarryMinati. So, if you are eager to know how much CarryMinati earn from YouTube, we will give you to the nearest exact figures. Who does not like numbers, they are interesting facts, isn’tead.

A major part of Ajay Nagar’s income comes from YouTube videos and in addition to this, his popularity makes him earn from YouTube sponsors, collaborations, tie-up videos, brand endorsements, and advertising.

Estimated Monthly Earnings in USD/Indian Rupees Rs. 16+ Lakhs
Estimated yearly Earnings in USD/Indian Rupees $ 4 Million/ Rs. 3+ Crores
Videos About Roasting, Comedy, Sketches, Satire, and Gaming
Total Video Uploads Over 176
Subscribers CarryMinati- 36.6millionCarryisLive- 11.3 million
Video Views CarryMinati- 2.9 billion+CarryisLive- 1.3 billion+
Last 30 Days Views 35 M+

The statistics related to the views and income about CarryMinati are quite interesting and this makes everyone curious about what makes the channel and this person so popular on YouTube. If you too have been curious about the same, head to our next section.

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Just like the statistics, the facts related to CarryMinati’s popularity are equally interesting. Every YouTube channel or an influencer who is popular and trending have their own uniqueness and when it comes to CarrayMinati aka Ajay Nagar, there are several factors that makes him a sensation. Shortlisted some of them are as below.

Exclusive personality of Ajay Naga

Ajay Nagar has an exclusive personality that acts like a magnet that attracts viewers. His way of speaking and interacting with the audience has earned him a fan base across the globe.

Engaging and interactive video

The videos of CarryMinati are engaging and interactive which keeps the audience interested throughout.

Rib-tickling humour

The way the humour is added to the videos is simply amazing and definitely makes the viewers laugh a lot.

Relatable and authentic video content

Viewers of different ages and genres can easily relate to the videos created by CarryMinati and also found them to be authentic and different from the other channels.

Checkout his video on Social Media Culture that how interestingly he engages people with the relatable topics, and you will know what makes this man different from the others.

Most popular videos of CarryMinati

Though almost all videos by CarryMinati gain popularity, listed below are the top ones to date.

YouTube Vs Tik TOK

The End (The video was uploaded on 8th May 2020 and had over 65 million views with 8 lacs comments and over 10 million likes.) This was a roasting video by CarryMinati that gained immense popularity, but was later pulled down by YouTube stating it to be against the harassment policy of YouTube and for violating the guidelines of the community.

youtube vs tiktok the end

Film the Flare

https://youtu.be/GOFQN8otiYs

This video is about the Indian Film Industry and the awards given to the stars. Carryinati has interesting roasted the stars and receiving awards.

PUBG India: Life Battle Royale

https://www.youtube.com/embed/10y9yefd%5FxY

It is an interesting video of around 17 minutes where Ajay Nagar has acted along with other people to create a fun plot based of PUBG game.

Bonus Tip: How to be a YouTuber and Make Videos like Carryminati

We have learned that CarryMinati has become the name it is, all because of the excellent videos it creates. Though it may sound simple, video creation requires a lot of skills, patience, and the help of expert tools.

A lot of people have some excellent themes and ideas in their minds, but they do not know how to weave them all into an interesting video and here the need for an expert tool like Wondershare Filmora arises. So, if you also have some video creation plans in mind but have been holding them back, it’s time to bring them to reality using Filmora.

Wondershare Filmora is an excellent Windows and Mac-based software that helps in creating eye-catchy videos using multiple features supported by the program. From basic to advanced, no matter what type of video creation requirements you are looking for, Wondershare Filmora will take due care of the same.

Key features of the software

  • Support to all types of video files and formats including 4K and also comes with a huge collection of stock footage.
  • Support advanced features like PIP, green screen, split-screen, AI portrait, auto reframe, screen recorder, speed ramping, masking, and more.
  • Allows adding visual effects and transitions and also allows uploading the created videos to YouTube and Facebook.

Wondershare Filmora supports a wide range of video editing features including basic editing, advanced editing, AI-based tools, and much more. The complete features can be checked in the Wondershare Filmora Video Editing Guide.

AI-based features are the highlight of this software and for your reference, listed below are the steps for the AI Portrait function. Using this feature, the background of a video can be removed easily without using the green screen or the chroma key.

Steps to use AI Portrait in Wondershare Filmora

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Launch the installed software on your system and add the media file to the software timeline.

wondershare filmora ai portrait 1

Step2 Next, go to Effects > Ai Portrait, and the options of the features can be checked here. Click on the thumbnail and the feature can be viewed in the preview window.

wondershare filmora ai portrait 2

Step3 Drag the selected Portrait to the timeline and from the pop-up window choose to Purchase the additional module. You can check the result by playing the video. If needed multiple AI Portraits can be added to the video.

wondershare filmora ai portrait 3

Step4 If further customization is needed, you can even adjust the AI Portrait settings.

wondershare filmora ai portrait 4

Step5 When finally, all the settings are done, click on the Export button to save the file.

wondershare filmora ai portrait 5

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Hot FAQs on CarryMinati

Below we have answered some hot frequently asked questions about CarryMinati.

1. Is Carry Minati married?

No, till date, CarryMinati aka Ajay Nagar is not married.

2. How much CarryMinati earn from 1 video?

Calculating the income from a YouTube video can be a complicated task that depends on several factors like views, likes, ads in the video, and more.

3. Which actors has Carry Minati interviewed?

Carry Minati has interviewed popular actors like Tom Cruise, Tessa Thompson, Henry Cavil, and others celebrities.

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carryminati with tom cruise

Final Words

Gone are the days when only high posts at big-shot companies can bring in money and proving this right is CarryMinati who is not only earning big but has also earned worldwide fans and has created a name for himself. With his comic skits and engaging videos, this popular YouTube influencer is growing and stretching his wings.

If you too have got inspired and looking forward to starting with some interesting videos, we suggest downloading Wondershare Filmora which will let you create a professional video with ease.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Establishing an Individual Identity on YouTube Platform

How to Build Your Personal Brand on YouTube

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

  1. Your Brand is Your Unique Message
  2. The Elevator Pitch
  3. How to Start Building Your Brand
  4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Download Filmora9 Win Version Download Filmora9 Mac Version

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

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The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

  1. Your Brand is Your Unique Message
  2. The Elevator Pitch
  3. How to Start Building Your Brand
  4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Download Filmora9 Win Version Download Filmora9 Mac Version

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

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author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

  1. Your Brand is Your Unique Message
  2. The Elevator Pitch
  3. How to Start Building Your Brand
  4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

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Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

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How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .


WPS Office Premium ( File Recovery, Photo Scanning, Convert PDF)–Yearly

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

  1. Your Brand is Your Unique Message
  2. The Elevator Pitch
  3. How to Start Building Your Brand
  4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Download Filmora9 Win Version Download Filmora9 Mac Version

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

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Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

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  • Title: [Updated] Cashing In on Content The Carminati Effect (AJay)
  • Author: Kevin
  • Created at : 2024-09-02 02:34:25
  • Updated at : 2024-09-03 02:34:25
  • Link: https://youtube-videos.techidaily.com/updated-cashing-in-on-content-the-carminati-effect-ajay/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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[Updated] Cashing In on Content The Carminati Effect (AJay)