Calculating Monetary Gain for a Milion of YouTube Watchers

How much does YouTube pay for 1 million views? As a YouTuber, you become a business, and it helps to know the YouTube views to money earned.

If you are trying to earn a living on YouTube, one of the most excellent marks of a successful creator is often earning 1 million views on the platform (click here for tips on how to do that ). It usually serves as a benchmark for a time at which a channel is relatively sustainable. However, rather than meaning a YouTuber has made it big financially, reaching 1 million views is more likely to say they can expect to start making real money.

When you hit 1 million views on any video on YouTube, you’ll have a nice paycheck. You’ll likely have to hit 1 million views on at least a few other videos before you could consider quitting your full-time job and doing YouTube as your primary source of income. This article will explore what 1 million views mean for your YouTube channel. We will look more into how revenue is calculated on YouTube and what you can expect to earn-out of a video with 1 million views.

In this article

01 $2000 for 1 million views

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

02 How is the revenue calculated?

03 CPMs and CPCs

04 How monetization is changing

$2000 for 1 Million Views

In a case study performed by Standupbits and Josef Holm, a YouTube channel is created with over 3500 comedy clips that a comedian and stand up actor had put together over the years. The YouTube clips took extensive time to upload, and the library was prevalent. The YouTube ad revenue only equated to around $2000.

Although StandUpBits had uploaded thousands of clips and received over 1 million views on their channel, their library was only able to earn around $2000 from the ad revenue sharing. It’s estimated the group had spent approximately $25,000 to finish off the clips, edit them, and upload them, which means they invested far more in the channel than they earned.

If you are thinking about a career on YouTube, reaching 1 million views might seem like an excellent target for making a successful page, and it is, but reaching 1 million views doesn’t magically guarantee financial success.

How Revenue is Calculated

In order to understand how revenue is calculated over the YouTube marketplace, a YouTube user needs to first understand what the partnership program entails. Basically, a YouTube partner has the ability to monetize their videos and serve ads on their content.

In order to join this program you need to be able to commit to uploading ad-friendly (nothing controversial) content that is completely original and high quality and which also adheres to all of the community guidelines and YouTube’s Terms of Service (YouTube actually just introduced a couple of stricter rules - click here for YouTube Monetization 2018 ).

As of February 2018, to qualify for ad revenue, the YouTube channel must have:

1. You will need to have 1,000 subscribers.

2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

The AdSense revenue that you earn through YouTube will vary depending on a large number of factors related to the specific ads running and what type of content you produce.

Understanding CPM and CPCs

What is CPM?

CPM stands as the ‘cost per mille’ or ‘cost per thousand.’

Your CPM is the amount you earn for 1000 ad impressions (1000 viewers clicking on an ad or watching a skippable ad). Your CPM is usually related to the demographics of your users, the content you regularly post, the length of time on the videos that you post, and the gender of your viewers. YouTube CPMs can vary depending on the advertising bid the company has submitted with Google. The lowest bids can be around .33 cents per thousand views, and other advertisers can spend as much as $10 for 1000 views.

For example, gaming is the most prominent genre on YouTube, and there are many gaming-related ads to go around, but most of them are very low-paying (i.e., ads for free online games). Only YouTube gamers with extensive subscriber bases get higher-paying ads.

What is CPC?

CPC means ‘cost per click.’ A CPC ad interprets an ‘ad impression’ as a click on an ad rather than a viewer merely seeing it. Most YouTube ads are CPC ads, but skippable video ads are CPV (cost per view), and impressions are based on viewers watching the ad instead of skipping it.

Changes on YouTube and How You Can Earn More

Changes that have affected the way that revenue is calculated are the ability to skip ads and the lower click rates on advertising through YouTube. A huge portion of viewers uses ad blockers, which eliminates them as potential sources of revenue.

Ultimately earning ad revenue is a big game of reaching targeted demographics and achieving ongoing viewership for your videos. It does matter where your viewers are going to be viewing from, and the audience that your viewers are in (viewers from areas with more disposable income to spend on the products advertised to them are worth more to advertisers, as are viewers who are interested in higher-cost items).

Forming relationships with brands and doing product placements or sponsored videos can be a great way to earn more revenue than you will through AdSense. Just make sure the brands you build relationships with are relevant to your audience and that you incorporate the advertising in ways that don’t annoy your viewers.

Use the right keywords in your titles, descriptions, and tags. Without this keyword information, YouTube may pair your video with advertisers that aren’t right for your audience. First, using the wrong keywords won’t put your content in front of the viewers who want to see it, and, second, the ads that run won’t be a good fit and thus are less likely to be clicked on. It’s also imperative that you focus on the metadata of every video. It can take some extra time to add in all of this information for each video, but it is well worth it if you are trying to get paid from YouTube.

Click here for 4 ways to start growing your channel faster.

So, how much does YouTube pay for 1 million views? Not as much as you might think. But don’t give up, because ad revenue is not the only way to make money through YouTube. Here are4 alternative ways to make money as a YouTuber .

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free

Driving Results with Effective YouTube Advertising

While there are a lot of ways you could advertise your business online, YouTube video ads are quickly becoming the most popular advertising solution. This is because more and more people choose to watch videos than any other form of video.

But to make sure that you are putting your best foot forward when it comes to video ads, you need to invest in a YouTube ad creator that is easy to use and effective. Here, we will be looking at the best YouTube video creators that you can use.

Why Use YouTube Video Ads

Before we look at some of the tools you can use to create YouTube video ads, it is important to mention some of the reasons why you may want to choose YouTube ads over other solutions. YouTube ads when compared to PPC are relatively cheaper and you also choose how much you are willing to pay when a user clicks on the ads. This makes it unlikely that you could spend more than you intended to.

YouTube ads are also more targeted than any other form of advertising. You have a lot of options when choosing who you want to target including metrics such as demographics, topics, similar audiences, customer matches, life events, and more.

Since the ad is a video, it generates far more engagement than a text ad on any other platform. Even though it is an ad, the video is still a great way for your brand to connect with potential audiences.

Types of Video Ads for YouTube

The following are the different types of YouTube ads that you can create;

**Video Discovery

Video discover ads appear on the search page results and are usually composed of a thumbnail image and a few lines of text. They also have a very recognizable “Ad” in the box to let all users know that this is sponsored content.

**In-Stream Ads

In-stream video ads can be skippable or non-skippable. Skippable in-stream video ads will often play for a minimum of 5 seconds before allowing the user to skip to the video content. Non-skippable in-stream video ads do not have the “skip” button and the user has to watch the video to the end.

**Pre-roll Ads

A pre-roll ad is just an in-stream ad that is not skippable. It doesn’t give the user the option of skipping the app and they have to watch the entire ad before they can watch the video. The pre-roll video ad is usually 15 to 60 seconds long.

**Bumper Ads

Bumper ads are tiny non-skippable 6-second ads that will play right before the video content loads. They can be an ideal way to promote an event or a new brand. Since they are only 6 seconds long, they can be very easy to make.

Best YouTube Ad Creators

The following are the best YouTube ad creators that you can use to make your YouTube video ad;

Filmora

Best For: All Types of YouTube Video ads

Price: Free Trial Available with plans starting from $54.99 a year.

Rating: 4.8/5

Wondershare Filmora is one of the best video creation software in the market and therefore can be very useful when creating YouTube video ads of any kind. It has powerful features that can benefit both beginner and professional users, allowing users to create stunning videos of any length.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.

Animoto

Best For: All Types of YouTube Video Ads

Price: A free plan is available with paid plans starting from $15 a month

User Rating: 4.3/5

Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.

It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.

Promo.com

Best For: All Types of YouTube Video Ads

Price: Free plan is available with paid plans starting at $39 a month

User Rating: 4.4/5

Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.

It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.

Biteable

Best For: All Types of YouTube Ads

Price: Free Plan is available with paid plans starting at $19 a month

User Rating: 4.3/5

Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.

The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.

InVideo

Best For: All Types of YouTube Ads

Price: Free plan is available with paid plans from $10 a month

User Rating: 4.7/5

This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.

InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.

Adobe Spark

Best For: All Types of YouTube Ad Videos

Price: Free Plan available with paid plans starting at $9.99 a month

User Rating: 4.5/5

If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.

You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.

Animaker

Best For: All Types of YouTube Ad videos

Price: It doesn’t offer a free plan. Paid plans start at $10 per month.

User Rating: 4.6/5

Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.

It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.

Powtoon

Best For: Animated YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $20 a month

User Rating: 4/5

Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.

It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.

Magisto

Best For: All Types of YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month

User Rating: 4.4/5

Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.

If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.

Creatopy

Best For: All Types of YouTube Ads

Price: A free plan is available. Paid plans start at $17 a month

User Rating: 4.3/5

Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.

You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.

Tips for Creating YouTube Ads

The following are just some tips to help you create effective and profitable YouTube Video ads;

• Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
• Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
• You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
• When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
• You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.

Related FAQs About YouTube Ads

**How do you create a YouTube Ad?

You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.

**Is it Free to Make YouTube Ads?

It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.

**What is a YouTube Ad Specialist?

A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.

**Can I Put My Ads on YouTube?

Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.

YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.

Try It Free

For macOS 10.12 or later

It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.

Animoto

Best For: All Types of YouTube Video Ads

Price: A free plan is available with paid plans starting from $15 a month

User Rating: 4.3/5

Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.

It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.

Promo.com

Best For: All Types of YouTube Video Ads

Price: Free plan is available with paid plans starting at $39 a month

User Rating: 4.4/5

Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.

It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.

Biteable

Best For: All Types of YouTube Ads

Price: Free Plan is available with paid plans starting at $19 a month

User Rating: 4.3/5

Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.

The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.

InVideo

Best For: All Types of YouTube Ads

Price: Free plan is available with paid plans from $10 a month

User Rating: 4.7/5

This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.

InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.

Adobe Spark

Best For: All Types of YouTube Ad Videos

Price: Free Plan available with paid plans starting at $9.99 a month

User Rating: 4.5/5

If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.

You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.

Animaker

Best For: All Types of YouTube Ad videos

Price: It doesn’t offer a free plan. Paid plans start at $10 per month.

User Rating: 4.6/5

Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.

It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.

Powtoon

Best For: Animated YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $20 a month

User Rating: 4/5

Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.

It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.

Magisto

Best For: All Types of YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month

User Rating: 4.4/5

Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.

If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.

Creatopy

Best For: All Types of YouTube Ads

Price: A free plan is available. Paid plans start at $17 a month

User Rating: 4.3/5

Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.

You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.

Tips for Creating YouTube Ads

The following are just some tips to help you create effective and profitable YouTube Video ads;

• Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
• Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
• You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
• When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
• You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.

Related FAQs About YouTube Ads

**How do you create a YouTube Ad?

You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.

**Is it Free to Make YouTube Ads?

It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.

**What is a YouTube Ad Specialist?

A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.

**Can I Put My Ads on YouTube?

Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.

YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.

Try It Free

For macOS 10.12 or later

It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.

Animoto

Best For: All Types of YouTube Video Ads

Price: A free plan is available with paid plans starting from $15 a month

User Rating: 4.3/5

Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.

It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.

Promo.com

Best For: All Types of YouTube Video Ads

Price: Free plan is available with paid plans starting at $39 a month

User Rating: 4.4/5

Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.

It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.

Biteable

Best For: All Types of YouTube Ads

Price: Free Plan is available with paid plans starting at $19 a month

User Rating: 4.3/5

Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.

The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.

InVideo

Best For: All Types of YouTube Ads

Price: Free plan is available with paid plans from $10 a month

User Rating: 4.7/5

This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.

InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.

Adobe Spark

Best For: All Types of YouTube Ad Videos

Price: Free Plan available with paid plans starting at $9.99 a month

User Rating: 4.5/5

If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.

You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.

Animaker

Best For: All Types of YouTube Ad videos

Price: It doesn’t offer a free plan. Paid plans start at $10 per month.

User Rating: 4.6/5

Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.

It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.

Powtoon

Best For: Animated YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $20 a month

User Rating: 4/5

Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.

It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.

Magisto

Best For: All Types of YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month

User Rating: 4.4/5

Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.

If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.

Creatopy

Best For: All Types of YouTube Ads

Price: A free plan is available. Paid plans start at $17 a month

User Rating: 4.3/5

Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.

You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.

Tips for Creating YouTube Ads

The following are just some tips to help you create effective and profitable YouTube Video ads;

• Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
• Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
• You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
• When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
• You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.

Related FAQs About YouTube Ads

**How do you create a YouTube Ad?

You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.

**Is it Free to Make YouTube Ads?

It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.

**What is a YouTube Ad Specialist?

A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.

**Can I Put My Ads on YouTube?

Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.

YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.

Try It Free

For macOS 10.12 or later

It comes with a library of more than 300 templates, filters, overlays, and numerous other effects that you can use to create your video. You can even add audio and music to the video to make your ad stand out more.

Animoto

Best For: All Types of YouTube Video Ads

Price: A free plan is available with paid plans starting from $15 a month

User Rating: 4.3/5

Animoto is another great solution that you can use to create YouTube ads of all kinds and publish them directly on the video-sharing platform. It has a very simple drag-and-drop operation that can allow you to create your YouTube video ad in just a few minutes.

It offers you a lot of resources that you can use to create the video including a huge library of up to one million photos and video clips as well as licensed audio tracks that you can use freely. This is on top of the numerous effects that you can use to make your video ad stand out more.

Promo.com

Best For: All Types of YouTube Video Ads

Price: Free plan is available with paid plans starting at $39 a month

User Rating: 4.4/5

Promo.com is another great solution that you can use to create YouTube video ads to give your brand the upper hand. It simplifies the video creation process by providing you with pre-made templates that you can add elements to create the video. You also get a library of music, photos, and video clips that you can choose to add to the video.

It also allows you to publish the video directly on social media apps. Since it doesn’t limit the size of the video that you can create, it is also an ideal solution for creating other types of videos.

Biteable

Best For: All Types of YouTube Ads

Price: Free Plan is available with paid plans starting at $19 a month

User Rating: 4.3/5

Biteable is also a great choice when you want to create YouTube ad videos. It is a professional solution that gives you a lot of options when it comes to video creation with a rich resource of over 1.8 million photos, clips, and pre-made animations to choose from.

The videos that you create with Biteable are of very high resolution and you have unlimited exports so you can use the same video over and over again. It also doesn’t limit the size or length of the video that you can create making it an ideal solution to create all types of videos.

InVideo

Best For: All Types of YouTube Ads

Price: Free plan is available with paid plans from $10 a month

User Rating: 4.7/5

This is an online solution that is very easy to use and that creates stunning videos. The interface allows you to upload your images, video clips, and audio and then use one of the many templates to create the video. The templates are also customizable, giving you additional options to customize your video in many ways.

InVideo allows you to upload the video that you create directly to social media platforms. It also has a very large library of resources that you can use to create the video including more than 3000 professionally made templates and more than a million premium photos and videos to choose from.

Adobe Spark

Best For: All Types of YouTube Ad Videos

Price: Free Plan available with paid plans starting at $9.99 a month

User Rating: 4.5/5

If you are looking for a solution that will allow you to make unique and very high-quality video ads, then Adobe Spark is a great choice. It has a ton of resources that you can use to make your video ad stand out including multiple themes, layouts, storyboards, and unique fonts.

You also have access to thousands of free images to spice up your creation and exclusive templates that you will not find anywhere else. But like most Adobe software, it can be hard to get started with Adobe Spark, especially for beginner users.

Animaker

Best For: All Types of YouTube Ad videos

Price: It doesn’t offer a free plan. Paid plans start at $10 per month.

User Rating: 4.6/5

Animaker is a professional video editing tool that can create very high-quality and unique videos. It is also one of the only tools that you can use to add subtitles to a video. You get to choose from a lot of professionally made templates and choose from a large library of images and videos to add to your project.

It also allows you to add audio to the video in the form of voiceover or music. You can also use the live editing feature to make changes to a video that is already uploaded to YouTube.

Powtoon

Best For: Animated YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $20 a month

User Rating: 4/5

Powtoon is a great solution when the YouTube ad video that you want to create is an animated video. It has numerous features designed to help you create the most interactive animated videos. You have a lot of resources to choose from including various animation styles, whiteboards, and infographics.

It also has a very large library of templates, videos, images, and audio to choose from. But Powtoon doesn’t offer a free plan and hence there is no way for you to test its function before purchasing it.

Magisto

Best For: All Types of YouTube Ads

Price: It doesn’t offer a free plan. Paid plans start at $34.99 a month

User Rating: 4.4/5

Magisto is an online video editing tool that you can use to create video ads very quickly. It is completely deployed on the cloud which means that you don’t have to download any software on your computer. The user interface is very easy to use, allowing users to create professional-quality videos in a matter of minutes.

If you are using it to create longer videos, you can edit the scenes of the video individually and add as many effects as are relevant to your project. It can also be used to create and edit videos on Android and iOS devices.

Creatopy

Best For: All Types of YouTube Ads

Price: A free plan is available. Paid plans start at $17 a month

User Rating: 4.3/5

Creatopy is a simple to use and highly effective video editor that can come in handy when creating YouTube video ads. It offers you the chance to create videos of any size, making it an ideal choice not just for video ads but all types of video ads.

You can upload your images and audio files to add to the video project, or you can choose from the built-in library. Then you can use one or more of the many effects to add the finishing touch.

Tips for Creating YouTube Ads

The following are just some tips to help you create effective and profitable YouTube Video ads;

• Choose the type of ad you would like to create wisely. Learn the different types of YouTube ads and select one based on your brand, advertising budget, and projected reach.
• Use the YouTube targeting options to give your ads the best chance at success. Ensure that you are choosing the right targets to avoid spending money on targets that will not engage with your ad.
• You may also want to use your videos in a remarketing campaign. Remarketing targets the same audience that you targeted before, increasing your chances of getting more engagement.
• When creating the ad, ensure that the content in the ad is compelling and feels natural. Even though the audience will be watching sponsored content it should feel just like any other video.
• You can also drive more engagement by adding interactive elements to the video. These can be calls-to-action, auto-end screens, and cards to showcase your products.

Related FAQs About YouTube Ads

**How do you create a YouTube Ad?

You can easily create a YouTube ad using one of the video editing tools that we have outlined above. Choose the type of YouTube video ad you want to create as it will inform the length of the video you will create.

**Is it Free to Make YouTube Ads?

It can be free. If you choose to use a free video editor, you can create a YouTube ad for free. But you should know that you will still have to pay for YouTube to serve the ad.

**What is a YouTube Ad Specialist?

A YouTube Ads Specialist is a professional who is responsible for creating a YouTube ads strategy and implementing the strategy by creating the YouTube video ads.

**Can I Put My Ads on YouTube?

Yes. YouTube allows you to run your ads and even choose the placement of the ads and target the audiences you want YouTube to serve the ads to.

YouTube video ads can be a great way to reach as many people as you can with your products and services. Now you have several options that you can use to create the ads.

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