[Updated] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

[Updated] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

Kevin Lv12

Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

YouTube is undoubtedly the most famous video sharing platform in the world. More than 5 billion videos are watched every single minute on YouTube. And the ever-growing user base has propelled YouTube to the status of 2nd most popular social media platform in the world, and the second most visited website after Google in 2021.

YouTube marketing is great for both businesses and individuals who want to make careers out of YouTube. Many businesses make use of YouTube ads to get their products to their customers and it’s really effective. However, you can make more organic traffic using YouTube video marketing. With a successful YouTube video marketing strategy, you can generate leads without any ad investments.

And in this guide, we will discuss some YouTube video marketing tips that will help you get more subscribers and build your brand outreach.

Tip #1: Create A Roadmap Leading To Your Main Goal

A roadmap is basically a level by level approach to your vision. Instead of just looking at the end plan, you are building your platform up through short attainable goals. There is immense power in setting short term goals. Some serious questions that you should ask yourself are:

Step 1: Start with the question of why you need a YouTube channel in the first place! Decide on what your channel should be about and how the viewers are going to benefit from it.

Step 2: The next step is to prepare a content plan. Here must decide the type of videos and how often it will be published on your channel.

Step 3: What is your target in terms of subscribers and traffic conversion. Do you plan to take the audience to a separate landing or are you planning on making money solely from YouTube?

Planning out such specifics will help you build your platform gradually to the main goal.

Tip #2: Do tests within your strategy

Understanding the audience preferences is paramount to the success of YouTube channels. There are some important tests that you can do to understand the genre that you are targeting.

a. Test video duration

Nobody likes to see a 2 hour long YouTube video unless it’s super interesting. Thankfully, there have been studies that have been conducted to measure the audience reaction to videos of different lengths.

By default, when you create a YouTube account, the maximum upload length is restricted to just 15 minutes. You can go past this limit by verifying your account on YouTube.

When you look at the most trending videos on YouTube, they generally fall within 10 minutes. The average video size on YouTube is 4.4 minutes .

For example, let us look at YouTube videos that explain the same concept, but with different video lengths and see if the audience engagement differs with the videos. we have ensured that both videos are from channels who have a similar subscriber count in order to eliminate disproportionality that arises from viewer base.

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

Channel Charisma: Techniques for Amplifying YouTube Visibility

How To Get More Video Views on YouTube

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

be searchable

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

link yourself

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

playlist

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

youtube cards

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

end screen

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

thumbnail

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

youtube analytics

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

be searchable

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

link yourself

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

playlist

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

youtube cards

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

end screen

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

thumbnail

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

youtube analytics

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

be searchable

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

link yourself

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

playlist

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

youtube cards

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

end screen

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

thumbnail

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

youtube analytics

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Whether you are new to YouTube or have been vlogging for a while you probably want more views. Having entertaining and/or informative content is the most important thing, but making great videos can only get you so far if people never get a chance to watch them. There are strategies you can use to make sure people get a chance to watch your videos in the first place.

In this article, we will let you know how to get more views on YouTube .

10 Tips for Getting More Views on YouTube

1. Be Searchable

A big part of how to get views on YouTube is making sure people get a chance to watch your videos. People cannot click on something that does not come up in their search results. If you want people to get the chance to see your vlog you need to tailor the titles, descriptions, and tags of your videos so that they come up in searches.

A good way to start is to do a search for your topic and check out how videos that come up first are tagged. This will give you a sense for what keywords you should try to incorporate. For a more in-depth explanation of how you can use your titles, descriptions, and tags to get more views read ‘How To Upload Videos to YouTube’ and watch Tasha’s video.

be searchable

If somebody is watching your video and enjoying it then they will probably welcome the chance to check out similar content. At the end of your videos always include a link to one of your previous videos. If somebody has watched your video all the way through then they must have liked it, and there is a good chance they will click your link. You can use either YouTube Cards or annotations to redirect viewers to your other videos.

You do not have to limit yourself to providing links only at the ends of your videos, but you should never include more than three total links in one video. If there are too many then people will start ignoring them.

link yourself

3. Make Playlists

Playlists work for the same reason that linking to your other videos does. If somebody likes what they are watching they will probably like watching something similar. The great thing about playlists is that the viewer does not have to take action and click on another of your videos – one just automatically plays when their current video ends. People watching a video on a playlist are more likely to watch multiple videos from that playlist.

If one of your videos is ranked high on a YouTube search, and that video is also on a playlist, then your playlist will also come up in that same search. This will put your other videos in the path of potential viewers.

playlist

4. Ask and You Shall Receive

If you can get more people to subscribe to your videos then you will see your view counts start to snowball. How do you get people to subscribe and share your videos? Ask them to.

People are more likely to subscribe or share if they are prompted to, so make sure to remind viewers to subscribe and share in every video. Consider putting a ‘subscribe’ button at the end of every video.

5. Use YouTube Cards

The overlays that show up in the videos are the YouTube cards. In the overlays, you may add any link, call-to-action-button, image or a title that can explain the content of your video or help in sales.

For instance, when you create a video series, YouTube card helps your viewers to get to the webpage directly when you mention the link on the card or find and watch the following video in the sequence easily.

youtube cards

6. End Screens Is Useful

The YouTube end screens are one of the best ways to get YouTube views. It offers several options to your viewers through the Call-to-Action button when you create your brand. You may consider inviting your audiences to subscribe and suggest a few videos that they may like from your channel.

The end screens appear at the last 20 seconds of your video and up to 4 elements can be added to each of it. You may also add your landing page’s link in the ens screen.

end screen

7. Optimize Thumbnail

In order to get more views on YouTube, the thumbnail image optimization can play a big role.

For instance, a celebrity or superhero image can prove to be beneficial when displayed in the suggested videos section, organic search results page or while you share on the social media.

It is highly recommended that only high-quality images must be used. The image must feature clear, comprehensible, and attractive fonts with facial-closeups.

But, you may use it only if they’re included in your video. The image thumbnail must relate to the description and title you used for the video to boost its value.

thumbnail

8. Provide Value

To get more views on YouTube, the content you offer must be valuable. It must either help people to learn something like how-to videos or keep people entertained and engaged. When you offer valuable content, people get back to you for more and also help in increasing views in your future videos.

9. Interact With Your Viewers

Without the viewers, it is not possible to get YouTube views so keeping your viewers in the loop is an ideal way to get more views on YouTube.

For instance, when a viewer leaves a comment on your video, it may be a positive or a negative one, try to respond in a much detailed manner without ignoring the comment. When you be a part of your viewer’s community and engage in their discussion, it shows you care for them and think about their success.

You may try to know if your content is helping them out and in return, they might remember your generosity and view more of your content in future. Do not be too pushy, just share your views or products and content.

10. Use Youtube Analytics Properly

To achieve success, it is essential to experiment, track the results, and make necessary changes as per requirement.

The YouTube Analytics helps to check the videos that performed best, the engagement of the viewers, and your audience’s demographics as well. With a detailed report, you can make necessary changes to your strategy that can help you to get more views on youtube.

youtube analytics

Read More to Get :

5 Tips To Get More Views With YouTube Video Optimization [Free Checklist] >>

How to Loop a YouTube Video >>

Conclusion

Using the strategies explained above you do not need to leave the success of your videos up to chance. It is often completely random which YouTube videos go viral, but you can have a lot of influence over how many views you get. Support your own content through links, playlists, and in video promotion. Also, make sure your titles, descriptions, and tags are optimized for YouTube searches. These are great methods for getting more views on YouTube.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: [Updated] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques
  • Author: Kevin
  • Created at : 2024-05-25 16:36:50
  • Updated at : 2024-05-26 16:36:50
  • Link: https://youtube-videos.techidaily.com/updated-amplify-your-online-influence-with-these-best-5-youtube-marketing-techniques/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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[Updated] Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques