The 411 on Building Sports Video Gold

How to Create a Sports Highlight Video

Richard Bennett

Mar 27, 2024• Proven solutions

“I want to make a sports highlight video, but I don’t know how to edit it or what kind of tools I need to use. Can someone tell me how to work on a sports video?”

As I read this query posted on a popular online forum, I realized that so many people out there find it hard to create a sports video. Well, unlike a standard video, working on a sports highlight video can be tough. This is because it needs a lot of editing and we need to handpick the right moments from hours of footage. Though, if you use the right tools, then you can easily work on highlight videos like a pro. In this guide, I will let you know how to create sports videos in a step by step manner.

• Part 1: Why is a sports highlight video and why important?
• Part 2: Highlight Video vs. Skills Video
• Part 3: Use Excellent Video Editor to Make a Sports Highlight Video
• Part 4: How to Create a Sports Highlight Video?
• Part 5: Expert Tips for Creating Highlight Videos

Why is a sports highlight video and why important?

As the name suggests, a highlight video basically includes all the vital events of a game in a short duration of time. You can include the details of some players at the start or focus on a particular player as well. Besides that, a sports highlight video would have fast-forward, slow motion, and frozen clips to skip or focus on certain details.

A lot of times, people don’t have the time to watch the entire game, which can span for a couple of hours. Therefore, they can watch a sports highlight video that would include all the major events of the game and will let them enjoy their thrill in a few moments.

Besides that, if you are applying for a college/academy or just want to showcase your skills, then you can consider making a sports video of an impressive game of yours. You can simply showcase a player and try to highlight their skills in the video.

Highlight Videos vs. Skills Videos: the Major Differences

While making a sports video, you might encounter two different types of content – a highlight video and a skills video. As I have mentioned above, a sports highlight video would include the shots of an actual game. You can either focus on the event of a single game or include clips from multiple games that were played in a genuine setup. If you want, you can highlight a particular player while making the video as well.

On the other hand, a skills video is mostly made to demonstrate the skills of a player and is not focused on the game. In fact, most of the skills videos are made outside of a real game setting. For instance, if you have mastered a skill or would like to demonstrate your game-related actions, then you can make a skills video. Some of these videos are also tutorial game-plays to teach others about a particular skill that they can master.

Use Excellent Video Editor to Make a Sports Highlight Video

If you want to come up with engaging and visually appealing highlight videos, then consider using a versatile video editor like Filmora. Equipped with several video editing tools, it will let you create a sports highlight video in no time. Since the tool has so many features, you can save your time in editing and come up with a new sports video in minutes.

• Filmora is extremely easy to use and runs on all the leading Windows and macOS versions without any issue.
• Using its inbuilt tools, you can clip out the most important events from a sports video or include them in your highlights.
• There are also features to change the motion and pace of the video (like fast forward or slow motion).
• You can also focus on any athlete and freeze a frame on a particular skill or action.
• Besides that, you can also add voiceovers in your sports highlight video, add media layers, use its inbuilt transitions, and fine-tune the overall aesthetics of your videos.
• There are also tons of filters and presets in Filmora that you can use to save your time in editing. You can work on videos of almost every format with seamless 4K support.

Why we picked it

• Options to import/export files in different formats
• Tons of features in one place (extremely easy to use)
• Split-screen support to include multiple events in a highlight video

How to Create a Sports Highlight Video with Filmora?

With the help of Filmora , anyone can create a sports video without even prior editing/designing experience. Firstly, you can install Filmora on your Windows or Mac by visiting its website and have the footage you wish to edit. Now, you can just follow these steps to work on your next sports highlight video.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Step 1: Add a video to Filmora

To start with, just launch Filmora on your computer and add the video that you wish to work on. You can just drag and drop the video to its interface or go to its Menu > File > Import Media to browse and load the file.

Step 2: Edit the Sports Video

In order to create a sports highlight video, the first thing that people do is trim any unwanted part. Once the video is loaded, you can view it on the timeline of the interface. Now, go to the timeline and get the trim tool to manually select the part of the video you wish to trim. After selecting the desired fragment, you can trim the clip or just delete it by clicking on their respective icons.

In the same way, you can also split your video and make other changes in it. You can also include multiple videos together and include them in your timeline as well.

If you are including multiple videos, then make sure they have the same dimensions and aspect ratio. For this, you can select the video, right-click on the timeline, and click on the crop icon. Now, select the same aspect ratio for the entire video to keep it uniform.

Most of the game highlights that we see have different speeds for various sections. That is, some actions would be fast-forwarded while some would be in slow motion. To apply this, simply select the section in the timeline, right-click, and go to the Speed and Duration settings. This will open a dedicated interface from where you can change the speed of the sports video.

Apart from manually setting the speed, you can also take the assistance of the custom speed options that are available in the timeline tools.

Step 3: Make Advanced Edits in your Sports Video

With the user-friendly interface of Filmora, you can do some basic edits and make a sports highlight video in minutes. Though, if you want to focus on some parts and make more changes, then you can use its advanced options as well.

For instance, in a highlight video, we often wish to freeze certain frames. To do this, just select a frame and use the “Freeze Frame” option from the timeline tools. You can even set the duration to freeze the selected frame.

If you have included clips from different videos, then you can apply all kinds of transitions from Filmora. In the end, you can go to its edit options and choose to close gaps as well.

To give your video a uniform and aesthetically pleasing appeal, you can also add different overlays and effects on it from Filmora’s library.

Lastly, make sure that you added sound or voiceover to your video. You can add a sound from its library or import any other music file to it. Since highlight videos mostly have voiceovers, you add the same by visiting the Record > Record Voiceover option.

Step 4: Export your video in the desired format

That’s it! Once your sports highlight video is ready, you can export it in different formats. Just go to the Export option and select the location to save the video and a preferred resolution. You can save your video in formats like MP4, WMV, AVI, FLV, MKV, and so on.

Expert Tips for Creating Highlight Videos

As you can see, making a sports highlight video with a tool like Filmora is extremely easy. Although to be a pro and make better videos, you can consider the following tips:

Keep it short

Make sure that you only include the highlights of the game in your video to keep it interesting. Your aim is to have a short and crisp video without any unwanted footage.

Use freeze frames and slow motion

Some games can be pretty fast-paced and the viewers might miss out on a few key details. To showcase them, you can freeze certain frames or apply slow motion.

Include other details

A sports highlight video can also be informative. You can include details about the players or the team at the start. Also, it is recommended to have sound or a voiceover in the background to narrate the events.

Pick the best clips

When you watch a game, make a note of the best moments that you know your viewers would enjoy. You can also focus on different skills that you found impressive and include them in your sports video.

I’m sure that after reading this guide, you would be able to come up with an impressive sports highlight video as well. Since you might need to make a lot of edits on a sports video, I would recommend using a diverse tool like Filmora. With the tons of editing options that it provides, you can easily create all sorts of highlight videos while saving your time and resources.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

“I want to make a sports highlight video, but I don’t know how to edit it or what kind of tools I need to use. Can someone tell me how to work on a sports video?”

As I read this query posted on a popular online forum, I realized that so many people out there find it hard to create a sports video. Well, unlike a standard video, working on a sports highlight video can be tough. This is because it needs a lot of editing and we need to handpick the right moments from hours of footage. Though, if you use the right tools, then you can easily work on highlight videos like a pro. In this guide, I will let you know how to create sports videos in a step by step manner.

• Part 1: Why is a sports highlight video and why important?
• Part 2: Highlight Video vs. Skills Video
• Part 3: Use Excellent Video Editor to Make a Sports Highlight Video
• Part 4: How to Create a Sports Highlight Video?
• Part 5: Expert Tips for Creating Highlight Videos

Why is a sports highlight video and why important?

As the name suggests, a highlight video basically includes all the vital events of a game in a short duration of time. You can include the details of some players at the start or focus on a particular player as well. Besides that, a sports highlight video would have fast-forward, slow motion, and frozen clips to skip or focus on certain details.

A lot of times, people don’t have the time to watch the entire game, which can span for a couple of hours. Therefore, they can watch a sports highlight video that would include all the major events of the game and will let them enjoy their thrill in a few moments.

Besides that, if you are applying for a college/academy or just want to showcase your skills, then you can consider making a sports video of an impressive game of yours. You can simply showcase a player and try to highlight their skills in the video.

Highlight Videos vs. Skills Videos: the Major Differences

While making a sports video, you might encounter two different types of content – a highlight video and a skills video. As I have mentioned above, a sports highlight video would include the shots of an actual game. You can either focus on the event of a single game or include clips from multiple games that were played in a genuine setup. If you want, you can highlight a particular player while making the video as well.

On the other hand, a skills video is mostly made to demonstrate the skills of a player and is not focused on the game. In fact, most of the skills videos are made outside of a real game setting. For instance, if you have mastered a skill or would like to demonstrate your game-related actions, then you can make a skills video. Some of these videos are also tutorial game-plays to teach others about a particular skill that they can master.

Use Excellent Video Editor to Make a Sports Highlight Video

If you want to come up with engaging and visually appealing highlight videos, then consider using a versatile video editor like Filmora. Equipped with several video editing tools, it will let you create a sports highlight video in no time. Since the tool has so many features, you can save your time in editing and come up with a new sports video in minutes.

• Filmora is extremely easy to use and runs on all the leading Windows and macOS versions without any issue.
• Using its inbuilt tools, you can clip out the most important events from a sports video or include them in your highlights.
• There are also features to change the motion and pace of the video (like fast forward or slow motion).
• You can also focus on any athlete and freeze a frame on a particular skill or action.
• Besides that, you can also add voiceovers in your sports highlight video, add media layers, use its inbuilt transitions, and fine-tune the overall aesthetics of your videos.
• There are also tons of filters and presets in Filmora that you can use to save your time in editing. You can work on videos of almost every format with seamless 4K support.

Why we picked it

• Options to import/export files in different formats
• Tons of features in one place (extremely easy to use)
• Split-screen support to include multiple events in a highlight video

How to Create a Sports Highlight Video with Filmora?

With the help of Filmora , anyone can create a sports video without even prior editing/designing experience. Firstly, you can install Filmora on your Windows or Mac by visiting its website and have the footage you wish to edit. Now, you can just follow these steps to work on your next sports highlight video.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Step 1: Add a video to Filmora

To start with, just launch Filmora on your computer and add the video that you wish to work on. You can just drag and drop the video to its interface or go to its Menu > File > Import Media to browse and load the file.

Step 2: Edit the Sports Video

In order to create a sports highlight video, the first thing that people do is trim any unwanted part. Once the video is loaded, you can view it on the timeline of the interface. Now, go to the timeline and get the trim tool to manually select the part of the video you wish to trim. After selecting the desired fragment, you can trim the clip or just delete it by clicking on their respective icons.

In the same way, you can also split your video and make other changes in it. You can also include multiple videos together and include them in your timeline as well.

If you are including multiple videos, then make sure they have the same dimensions and aspect ratio. For this, you can select the video, right-click on the timeline, and click on the crop icon. Now, select the same aspect ratio for the entire video to keep it uniform.

Most of the game highlights that we see have different speeds for various sections. That is, some actions would be fast-forwarded while some would be in slow motion. To apply this, simply select the section in the timeline, right-click, and go to the Speed and Duration settings. This will open a dedicated interface from where you can change the speed of the sports video.

Apart from manually setting the speed, you can also take the assistance of the custom speed options that are available in the timeline tools.

Step 3: Make Advanced Edits in your Sports Video

With the user-friendly interface of Filmora, you can do some basic edits and make a sports highlight video in minutes. Though, if you want to focus on some parts and make more changes, then you can use its advanced options as well.

For instance, in a highlight video, we often wish to freeze certain frames. To do this, just select a frame and use the “Freeze Frame” option from the timeline tools. You can even set the duration to freeze the selected frame.

If you have included clips from different videos, then you can apply all kinds of transitions from Filmora. In the end, you can go to its edit options and choose to close gaps as well.

To give your video a uniform and aesthetically pleasing appeal, you can also add different overlays and effects on it from Filmora’s library.

Lastly, make sure that you added sound or voiceover to your video. You can add a sound from its library or import any other music file to it. Since highlight videos mostly have voiceovers, you add the same by visiting the Record > Record Voiceover option.

Step 4: Export your video in the desired format

That’s it! Once your sports highlight video is ready, you can export it in different formats. Just go to the Export option and select the location to save the video and a preferred resolution. You can save your video in formats like MP4, WMV, AVI, FLV, MKV, and so on.

Expert Tips for Creating Highlight Videos

As you can see, making a sports highlight video with a tool like Filmora is extremely easy. Although to be a pro and make better videos, you can consider the following tips:

Keep it short

Make sure that you only include the highlights of the game in your video to keep it interesting. Your aim is to have a short and crisp video without any unwanted footage.

Use freeze frames and slow motion

Some games can be pretty fast-paced and the viewers might miss out on a few key details. To showcase them, you can freeze certain frames or apply slow motion.

Include other details

A sports highlight video can also be informative. You can include details about the players or the team at the start. Also, it is recommended to have sound or a voiceover in the background to narrate the events.

Pick the best clips

When you watch a game, make a note of the best moments that you know your viewers would enjoy. You can also focus on different skills that you found impressive and include them in your sports video.

I’m sure that after reading this guide, you would be able to come up with an impressive sports highlight video as well. Since you might need to make a lot of edits on a sports video, I would recommend using a diverse tool like Filmora. With the tons of editing options that it provides, you can easily create all sorts of highlight videos while saving your time and resources.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

“I want to make a sports highlight video, but I don’t know how to edit it or what kind of tools I need to use. Can someone tell me how to work on a sports video?”

As I read this query posted on a popular online forum, I realized that so many people out there find it hard to create a sports video. Well, unlike a standard video, working on a sports highlight video can be tough. This is because it needs a lot of editing and we need to handpick the right moments from hours of footage. Though, if you use the right tools, then you can easily work on highlight videos like a pro. In this guide, I will let you know how to create sports videos in a step by step manner.

• Part 1: Why is a sports highlight video and why important?
• Part 2: Highlight Video vs. Skills Video
• Part 3: Use Excellent Video Editor to Make a Sports Highlight Video
• Part 4: How to Create a Sports Highlight Video?
• Part 5: Expert Tips for Creating Highlight Videos

Why is a sports highlight video and why important?

As the name suggests, a highlight video basically includes all the vital events of a game in a short duration of time. You can include the details of some players at the start or focus on a particular player as well. Besides that, a sports highlight video would have fast-forward, slow motion, and frozen clips to skip or focus on certain details.

A lot of times, people don’t have the time to watch the entire game, which can span for a couple of hours. Therefore, they can watch a sports highlight video that would include all the major events of the game and will let them enjoy their thrill in a few moments.

Besides that, if you are applying for a college/academy or just want to showcase your skills, then you can consider making a sports video of an impressive game of yours. You can simply showcase a player and try to highlight their skills in the video.

Highlight Videos vs. Skills Videos: the Major Differences

While making a sports video, you might encounter two different types of content – a highlight video and a skills video. As I have mentioned above, a sports highlight video would include the shots of an actual game. You can either focus on the event of a single game or include clips from multiple games that were played in a genuine setup. If you want, you can highlight a particular player while making the video as well.

On the other hand, a skills video is mostly made to demonstrate the skills of a player and is not focused on the game. In fact, most of the skills videos are made outside of a real game setting. For instance, if you have mastered a skill or would like to demonstrate your game-related actions, then you can make a skills video. Some of these videos are also tutorial game-plays to teach others about a particular skill that they can master.

Use Excellent Video Editor to Make a Sports Highlight Video

If you want to come up with engaging and visually appealing highlight videos, then consider using a versatile video editor like Filmora. Equipped with several video editing tools, it will let you create a sports highlight video in no time. Since the tool has so many features, you can save your time in editing and come up with a new sports video in minutes.

• Filmora is extremely easy to use and runs on all the leading Windows and macOS versions without any issue.
• Using its inbuilt tools, you can clip out the most important events from a sports video or include them in your highlights.
• There are also features to change the motion and pace of the video (like fast forward or slow motion).
• You can also focus on any athlete and freeze a frame on a particular skill or action.
• Besides that, you can also add voiceovers in your sports highlight video, add media layers, use its inbuilt transitions, and fine-tune the overall aesthetics of your videos.
• There are also tons of filters and presets in Filmora that you can use to save your time in editing. You can work on videos of almost every format with seamless 4K support.

Why we picked it

• Options to import/export files in different formats
• Tons of features in one place (extremely easy to use)
• Split-screen support to include multiple events in a highlight video

How to Create a Sports Highlight Video with Filmora?

With the help of Filmora , anyone can create a sports video without even prior editing/designing experience. Firstly, you can install Filmora on your Windows or Mac by visiting its website and have the footage you wish to edit. Now, you can just follow these steps to work on your next sports highlight video.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Step 1: Add a video to Filmora

To start with, just launch Filmora on your computer and add the video that you wish to work on. You can just drag and drop the video to its interface or go to its Menu > File > Import Media to browse and load the file.

Step 2: Edit the Sports Video

In order to create a sports highlight video, the first thing that people do is trim any unwanted part. Once the video is loaded, you can view it on the timeline of the interface. Now, go to the timeline and get the trim tool to manually select the part of the video you wish to trim. After selecting the desired fragment, you can trim the clip or just delete it by clicking on their respective icons.

In the same way, you can also split your video and make other changes in it. You can also include multiple videos together and include them in your timeline as well.

If you are including multiple videos, then make sure they have the same dimensions and aspect ratio. For this, you can select the video, right-click on the timeline, and click on the crop icon. Now, select the same aspect ratio for the entire video to keep it uniform.

Most of the game highlights that we see have different speeds for various sections. That is, some actions would be fast-forwarded while some would be in slow motion. To apply this, simply select the section in the timeline, right-click, and go to the Speed and Duration settings. This will open a dedicated interface from where you can change the speed of the sports video.

Apart from manually setting the speed, you can also take the assistance of the custom speed options that are available in the timeline tools.

Step 3: Make Advanced Edits in your Sports Video

With the user-friendly interface of Filmora, you can do some basic edits and make a sports highlight video in minutes. Though, if you want to focus on some parts and make more changes, then you can use its advanced options as well.

For instance, in a highlight video, we often wish to freeze certain frames. To do this, just select a frame and use the “Freeze Frame” option from the timeline tools. You can even set the duration to freeze the selected frame.

If you have included clips from different videos, then you can apply all kinds of transitions from Filmora. In the end, you can go to its edit options and choose to close gaps as well.

To give your video a uniform and aesthetically pleasing appeal, you can also add different overlays and effects on it from Filmora’s library.

Lastly, make sure that you added sound or voiceover to your video. You can add a sound from its library or import any other music file to it. Since highlight videos mostly have voiceovers, you add the same by visiting the Record > Record Voiceover option.

Step 4: Export your video in the desired format

That’s it! Once your sports highlight video is ready, you can export it in different formats. Just go to the Export option and select the location to save the video and a preferred resolution. You can save your video in formats like MP4, WMV, AVI, FLV, MKV, and so on.

Expert Tips for Creating Highlight Videos

As you can see, making a sports highlight video with a tool like Filmora is extremely easy. Although to be a pro and make better videos, you can consider the following tips:

Keep it short

Make sure that you only include the highlights of the game in your video to keep it interesting. Your aim is to have a short and crisp video without any unwanted footage.

Use freeze frames and slow motion

Some games can be pretty fast-paced and the viewers might miss out on a few key details. To showcase them, you can freeze certain frames or apply slow motion.

Include other details

A sports highlight video can also be informative. You can include details about the players or the team at the start. Also, it is recommended to have sound or a voiceover in the background to narrate the events.

Pick the best clips

When you watch a game, make a note of the best moments that you know your viewers would enjoy. You can also focus on different skills that you found impressive and include them in your sports video.

I’m sure that after reading this guide, you would be able to come up with an impressive sports highlight video as well. Since you might need to make a lot of edits on a sports video, I would recommend using a diverse tool like Filmora. With the tons of editing options that it provides, you can easily create all sorts of highlight videos while saving your time and resources.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

“I want to make a sports highlight video, but I don’t know how to edit it or what kind of tools I need to use. Can someone tell me how to work on a sports video?”

As I read this query posted on a popular online forum, I realized that so many people out there find it hard to create a sports video. Well, unlike a standard video, working on a sports highlight video can be tough. This is because it needs a lot of editing and we need to handpick the right moments from hours of footage. Though, if you use the right tools, then you can easily work on highlight videos like a pro. In this guide, I will let you know how to create sports videos in a step by step manner.

• Part 1: Why is a sports highlight video and why important?
• Part 2: Highlight Video vs. Skills Video
• Part 3: Use Excellent Video Editor to Make a Sports Highlight Video
• Part 4: How to Create a Sports Highlight Video?
• Part 5: Expert Tips for Creating Highlight Videos

Why is a sports highlight video and why important?

As the name suggests, a highlight video basically includes all the vital events of a game in a short duration of time. You can include the details of some players at the start or focus on a particular player as well. Besides that, a sports highlight video would have fast-forward, slow motion, and frozen clips to skip or focus on certain details.

A lot of times, people don’t have the time to watch the entire game, which can span for a couple of hours. Therefore, they can watch a sports highlight video that would include all the major events of the game and will let them enjoy their thrill in a few moments.

Besides that, if you are applying for a college/academy or just want to showcase your skills, then you can consider making a sports video of an impressive game of yours. You can simply showcase a player and try to highlight their skills in the video.

Highlight Videos vs. Skills Videos: the Major Differences

While making a sports video, you might encounter two different types of content – a highlight video and a skills video. As I have mentioned above, a sports highlight video would include the shots of an actual game. You can either focus on the event of a single game or include clips from multiple games that were played in a genuine setup. If you want, you can highlight a particular player while making the video as well.

On the other hand, a skills video is mostly made to demonstrate the skills of a player and is not focused on the game. In fact, most of the skills videos are made outside of a real game setting. For instance, if you have mastered a skill or would like to demonstrate your game-related actions, then you can make a skills video. Some of these videos are also tutorial game-plays to teach others about a particular skill that they can master.

Use Excellent Video Editor to Make a Sports Highlight Video

If you want to come up with engaging and visually appealing highlight videos, then consider using a versatile video editor like Filmora. Equipped with several video editing tools, it will let you create a sports highlight video in no time. Since the tool has so many features, you can save your time in editing and come up with a new sports video in minutes.

• Filmora is extremely easy to use and runs on all the leading Windows and macOS versions without any issue.
• Using its inbuilt tools, you can clip out the most important events from a sports video or include them in your highlights.
• There are also features to change the motion and pace of the video (like fast forward or slow motion).
• You can also focus on any athlete and freeze a frame on a particular skill or action.
• Besides that, you can also add voiceovers in your sports highlight video, add media layers, use its inbuilt transitions, and fine-tune the overall aesthetics of your videos.
• There are also tons of filters and presets in Filmora that you can use to save your time in editing. You can work on videos of almost every format with seamless 4K support.

Why we picked it

• Options to import/export files in different formats
• Tons of features in one place (extremely easy to use)
• Split-screen support to include multiple events in a highlight video

How to Create a Sports Highlight Video with Filmora?

With the help of Filmora , anyone can create a sports video without even prior editing/designing experience. Firstly, you can install Filmora on your Windows or Mac by visiting its website and have the footage you wish to edit. Now, you can just follow these steps to work on your next sports highlight video.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-sports?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Step 1: Add a video to Filmora

To start with, just launch Filmora on your computer and add the video that you wish to work on. You can just drag and drop the video to its interface or go to its Menu > File > Import Media to browse and load the file.

Step 2: Edit the Sports Video

In order to create a sports highlight video, the first thing that people do is trim any unwanted part. Once the video is loaded, you can view it on the timeline of the interface. Now, go to the timeline and get the trim tool to manually select the part of the video you wish to trim. After selecting the desired fragment, you can trim the clip or just delete it by clicking on their respective icons.

In the same way, you can also split your video and make other changes in it. You can also include multiple videos together and include them in your timeline as well.

If you are including multiple videos, then make sure they have the same dimensions and aspect ratio. For this, you can select the video, right-click on the timeline, and click on the crop icon. Now, select the same aspect ratio for the entire video to keep it uniform.

Most of the game highlights that we see have different speeds for various sections. That is, some actions would be fast-forwarded while some would be in slow motion. To apply this, simply select the section in the timeline, right-click, and go to the Speed and Duration settings. This will open a dedicated interface from where you can change the speed of the sports video.

Apart from manually setting the speed, you can also take the assistance of the custom speed options that are available in the timeline tools.

Step 3: Make Advanced Edits in your Sports Video

With the user-friendly interface of Filmora, you can do some basic edits and make a sports highlight video in minutes. Though, if you want to focus on some parts and make more changes, then you can use its advanced options as well.

For instance, in a highlight video, we often wish to freeze certain frames. To do this, just select a frame and use the “Freeze Frame” option from the timeline tools. You can even set the duration to freeze the selected frame.

If you have included clips from different videos, then you can apply all kinds of transitions from Filmora. In the end, you can go to its edit options and choose to close gaps as well.

To give your video a uniform and aesthetically pleasing appeal, you can also add different overlays and effects on it from Filmora’s library.

Lastly, make sure that you added sound or voiceover to your video. You can add a sound from its library or import any other music file to it. Since highlight videos mostly have voiceovers, you add the same by visiting the Record > Record Voiceover option.

Step 4: Export your video in the desired format

That’s it! Once your sports highlight video is ready, you can export it in different formats. Just go to the Export option and select the location to save the video and a preferred resolution. You can save your video in formats like MP4, WMV, AVI, FLV, MKV, and so on.

Expert Tips for Creating Highlight Videos

As you can see, making a sports highlight video with a tool like Filmora is extremely easy. Although to be a pro and make better videos, you can consider the following tips:

Keep it short

Make sure that you only include the highlights of the game in your video to keep it interesting. Your aim is to have a short and crisp video without any unwanted footage.

Use freeze frames and slow motion

Some games can be pretty fast-paced and the viewers might miss out on a few key details. To showcase them, you can freeze certain frames or apply slow motion.

Include other details

A sports highlight video can also be informative. You can include details about the players or the team at the start. Also, it is recommended to have sound or a voiceover in the background to narrate the events.

Pick the best clips

When you watch a game, make a note of the best moments that you know your viewers would enjoy. You can also focus on different skills that you found impressive and include them in your sports video.

I’m sure that after reading this guide, you would be able to come up with an impressive sports highlight video as well. Since you might need to make a lot of edits on a sports video, I would recommend using a diverse tool like Filmora. With the tons of editing options that it provides, you can easily create all sorts of highlight videos while saving your time and resources.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Mastering Channel Growth: The 5 Key YouTube Strategies

YouTube is undoubtedly the most famous video sharing platform in the world. More than 5 billion videos are watched every single minute on YouTube. And the ever-growing user base has propelled YouTube to the status of 2nd most popular social media platform in the world, and the second most visited website after Google in 2021.

YouTube marketing is great for both businesses and individuals who want to make careers out of YouTube. Many businesses make use of YouTube ads to get their products to their customers and it’s really effective. However, you can make more organic traffic using YouTube video marketing. With a successful YouTube video marketing strategy, you can generate leads without any ad investments.

And in this guide, we will discuss some YouTube video marketing tips that will help you get more subscribers and build your brand outreach.

Tip #1: Create A Roadmap Leading To Your Main Goal

A roadmap is basically a level by level approach to your vision. Instead of just looking at the end plan, you are building your platform up through short attainable goals. There is immense power in setting short term goals. Some serious questions that you should ask yourself are:

Step 1: Start with the question of why you need a YouTube channel in the first place! Decide on what your channel should be about and how the viewers are going to benefit from it.

Step 2: The next step is to prepare a content plan. Here must decide the type of videos and how often it will be published on your channel.

Step 3: What is your target in terms of subscribers and traffic conversion. Do you plan to take the audience to a separate landing or are you planning on making money solely from YouTube?

Planning out such specifics will help you build your platform gradually to the main goal.

Tip #2: Do tests within your strategy

Understanding the audience preferences is paramount to the success of YouTube channels. There are some important tests that you can do to understand the genre that you are targeting.

a. Test video duration

Nobody likes to see a 2 hour long YouTube video unless it’s super interesting. Thankfully, there have been studies that have been conducted to measure the audience reaction to videos of different lengths.

By default, when you create a YouTube account, the maximum upload length is restricted to just 15 minutes. You can go past this limit by verifying your account on YouTube.

When you look at the most trending videos on YouTube, they generally fall within 10 minutes. The average video size on YouTube is 4.4 minutes .

For example, let us look at YouTube videos that explain the same concept, but with different video lengths and see if the audience engagement differs with the videos. we have ensured that both videos are from channels who have a similar subscriber count in order to eliminate disproportionality that arises from viewer base.

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

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