"Streamline Your Craft  Expert Tutorials in YouTube Studio Editor"

"Streamline Your Craft Expert Tutorials in YouTube Studio Editor"

Kevin Lv12

Streamline Your Craft: Expert Tutorials in YouTube Studio Editor

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Have you ever wished to modify a video on YouTube? If that’s the case, this guide will show you how. YouTube Studio Editor is built right into YouTube, allowing you to modify videos straight in your browser. You may add text subtitles and outline overlays to your videos to make them more accessible.

This article will lead you through the steps required to edit your YouTube videos and give them the highest quality possible on their platform.

In this article

01 What Is YouTube Studio?

02 How to Edit Videos With YouTube Studio?

03 Is YouTube Studio editor enough for editing videos?

What Is YouTube Studio?

YouTube Studio is a free, cloud-based video production software. It’s the ideal way to create, distribute, and measure the overall success of your films on YouTube, Google+, and the web. It provides powerful editing tools, real-time feedback on how your films are performing, and one-click posting from your PC or smartphone. YouTube Studio provides several features:

1. Manages Multiple Channels

YouTube Studio makes managing a couple of channels a lot easier. You can see all of your channels on one screen and switch from one to the other without difficulty. Simply select Manage Channels from the account icon in the top right corner. When you have a lot of money owing to you, you can modify it.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

3. Make video edits

The YouTube Studio app is most useful for creating fast, vlog-style videos, but it can also handle other types of material. With titles, photographs and captions, transitions, and even music, it could create a number of videos with different purposes.

4. Scheduled Video Uploads

A few films will need to be posted later, given a content creator’s schedule or habit. When you’re in the publishing section of your project, you’ll see a visibility option that lets you schedule the release of your video.

5. Add more Users

It is possible to add partners to the studio if you are working on a project requiring teamwork. To make this option available, go to your settings and then adjust permissions. Authenticate the account you’re using and click the + symbol to add other users.

How to Edit Videos With YouTube Studio?

Get Started with YouTube Studio

Step 1: Go to YouTube Studio and sign in with your desired account. A menu will appear on the left side of the home screen.

Step 2: Select the video you want to modify by clicking its title or thumbnail.

edit youtube video with youtube studio

Step 3: From the left-hand menu, choose Editor, and then click Get Started in the center of the page.

Trim your video’s beginning or ending

1. Go to the Trim button. In the Editor, a blue box will appear.

trim youtube video with youtube studio

2. Click and drag the blue box’s sides. Stop when the box encloses the video segment that you want to save. You will eliminate anything from the video that is not in the box.

3. Select Preview to double-check your changes and save your file.

Remove a segment of your video

  1. Go to the Trim menu. In the Editor, a blue box will appear.
  2. Select the blue box at the start of the section you want to delete.
  3. Choose Split.
  4. Drag the blue bar to the end of the part you want to delete by clicking and dragging it.

Is YouTube Studio editor enough for editing videos?

For film editing, YouTube’s video editor is insufficient. It includes a few basic features, but if you want to do some serious altering, you’ll need a third-party program.

Modern video editing software is fairly complex, and it allows you to make professional-looking movies without a lot of training. Several video editing tools are available that take things to the next level. They can use unique effects, transitions, and even 360-degree rotation to change the scene. Here are a few video editors to choose from.

1. Adobe Premiere Pro

alternative youtube video editor - PR

One of the most well-known video editing software programs is Adobe Premiere Pro. It’s been used for professional video editing, design, and rendering by editors. Adobe’s most essential seasoned academic courses will teach you how to utilize the video editing program as well as its advanced features.

Adobe Premiere Pro may be used in a variety of unique ways. It may be used as a simple video editor or a program for editing motion pictures.

2. Filmora

Filmora Video Editor is an easy-to-use video editing program for beginners. Filmora Video Editor is the best solution for you if you are seeking a simple but efficient video editor that will assist you in making your movies seem professional. With this video editor, you can easily create a professional video with no learning curve.

It allows you to make the most beautiful and delicious videos for YouTube, social media channels or posting on many websites such as Facebook, Instagram, Vimeo, and YouTube.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

3. Blender

alternative youtube video editor - Blender

Blender is a free and open-source 3D computer graphics software tool program. Modeling, rigging, animation, simulation, rendering, compositing, and movement tracking, as well as video enhancement and game development, are all aided by it. Its straightforward and easy-to-use foundation makes it simple for beginners to start improving right away.

4. Hitfilm Pro

Hitfilm is a video editor with a wide range of features and effects to help you make your videos stand out. It has a variety of video editing features, such as the ability to trim and merge clips, making it simple to build personalized motion pictures and add finishing touches. It also features excellent color-correcting, which you can use to give your videos a professional look.

5. Lightworks

Lightworks is a strong, easy-to-use enhancement tool that works with a variety of codecs. It contains equipment that keeps the user in control and is built for speed, performance, and accessibility.

Their basic software package is available for free download and includes a wide range of features. The software program can export to various formats and supports 1080p HD images.

Conclusion

As you can see, using YouTube Studio Editor to enhance your video is simple. We hope that these suggestions will help you edit and proportion your videos more efficiently in the future. If you liked the piece, please consider sharing it on social media or by email with a friend. Are there any more tidbits or tricks you’d want to learn more about?

Try It Free Try It Free

Have you ever wished to modify a video on YouTube? If that’s the case, this guide will show you how. YouTube Studio Editor is built right into YouTube, allowing you to modify videos straight in your browser. You may add text subtitles and outline overlays to your videos to make them more accessible.

This article will lead you through the steps required to edit your YouTube videos and give them the highest quality possible on their platform.

In this article

01 What Is YouTube Studio?

02 How to Edit Videos With YouTube Studio?

03 Is YouTube Studio editor enough for editing videos?

What Is YouTube Studio?

YouTube Studio is a free, cloud-based video production software. It’s the ideal way to create, distribute, and measure the overall success of your films on YouTube, Google+, and the web. It provides powerful editing tools, real-time feedback on how your films are performing, and one-click posting from your PC or smartphone. YouTube Studio provides several features:

1. Manages Multiple Channels

YouTube Studio makes managing a couple of channels a lot easier. You can see all of your channels on one screen and switch from one to the other without difficulty. Simply select Manage Channels from the account icon in the top right corner. When you have a lot of money owing to you, you can modify it.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

3. Make video edits

The YouTube Studio app is most useful for creating fast, vlog-style videos, but it can also handle other types of material. With titles, photographs and captions, transitions, and even music, it could create a number of videos with different purposes.

4. Scheduled Video Uploads

A few films will need to be posted later, given a content creator’s schedule or habit. When you’re in the publishing section of your project, you’ll see a visibility option that lets you schedule the release of your video.

5. Add more Users

It is possible to add partners to the studio if you are working on a project requiring teamwork. To make this option available, go to your settings and then adjust permissions. Authenticate the account you’re using and click the + symbol to add other users.

How to Edit Videos With YouTube Studio?

Get Started with YouTube Studio

Step 1: Go to YouTube Studio and sign in with your desired account. A menu will appear on the left side of the home screen.

Step 2: Select the video you want to modify by clicking its title or thumbnail.

edit youtube video with youtube studio

Step 3: From the left-hand menu, choose Editor, and then click Get Started in the center of the page.

Trim your video’s beginning or ending

1. Go to the Trim button. In the Editor, a blue box will appear.

trim youtube video with youtube studio

2. Click and drag the blue box’s sides. Stop when the box encloses the video segment that you want to save. You will eliminate anything from the video that is not in the box.

3. Select Preview to double-check your changes and save your file.

Remove a segment of your video

  1. Go to the Trim menu. In the Editor, a blue box will appear.
  2. Select the blue box at the start of the section you want to delete.
  3. Choose Split.
  4. Drag the blue bar to the end of the part you want to delete by clicking and dragging it.

Is YouTube Studio editor enough for editing videos?

For film editing, YouTube’s video editor is insufficient. It includes a few basic features, but if you want to do some serious altering, you’ll need a third-party program.

Modern video editing software is fairly complex, and it allows you to make professional-looking movies without a lot of training. Several video editing tools are available that take things to the next level. They can use unique effects, transitions, and even 360-degree rotation to change the scene. Here are a few video editors to choose from.

1. Adobe Premiere Pro

alternative youtube video editor - PR

One of the most well-known video editing software programs is Adobe Premiere Pro. It’s been used for professional video editing, design, and rendering by editors. Adobe’s most essential seasoned academic courses will teach you how to utilize the video editing program as well as its advanced features.

Adobe Premiere Pro may be used in a variety of unique ways. It may be used as a simple video editor or a program for editing motion pictures.

2. Filmora

Filmora Video Editor is an easy-to-use video editing program for beginners. Filmora Video Editor is the best solution for you if you are seeking a simple but efficient video editor that will assist you in making your movies seem professional. With this video editor, you can easily create a professional video with no learning curve.

It allows you to make the most beautiful and delicious videos for YouTube, social media channels or posting on many websites such as Facebook, Instagram, Vimeo, and YouTube.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

3. Blender

alternative youtube video editor - Blender

Blender is a free and open-source 3D computer graphics software tool program. Modeling, rigging, animation, simulation, rendering, compositing, and movement tracking, as well as video enhancement and game development, are all aided by it. Its straightforward and easy-to-use foundation makes it simple for beginners to start improving right away.

4. Hitfilm Pro

Hitfilm is a video editor with a wide range of features and effects to help you make your videos stand out. It has a variety of video editing features, such as the ability to trim and merge clips, making it simple to build personalized motion pictures and add finishing touches. It also features excellent color-correcting, which you can use to give your videos a professional look.

5. Lightworks

Lightworks is a strong, easy-to-use enhancement tool that works with a variety of codecs. It contains equipment that keeps the user in control and is built for speed, performance, and accessibility.

Their basic software package is available for free download and includes a wide range of features. The software program can export to various formats and supports 1080p HD images.

Conclusion

As you can see, using YouTube Studio Editor to enhance your video is simple. We hope that these suggestions will help you edit and proportion your videos more efficiently in the future. If you liked the piece, please consider sharing it on social media or by email with a friend. Are there any more tidbits or tricks you’d want to learn more about?

Try It Free Try It Free

Have you ever wished to modify a video on YouTube? If that’s the case, this guide will show you how. YouTube Studio Editor is built right into YouTube, allowing you to modify videos straight in your browser. You may add text subtitles and outline overlays to your videos to make them more accessible.

This article will lead you through the steps required to edit your YouTube videos and give them the highest quality possible on their platform.

In this article

01 What Is YouTube Studio?

02 How to Edit Videos With YouTube Studio?

03 Is YouTube Studio editor enough for editing videos?

What Is YouTube Studio?

YouTube Studio is a free, cloud-based video production software. It’s the ideal way to create, distribute, and measure the overall success of your films on YouTube, Google+, and the web. It provides powerful editing tools, real-time feedback on how your films are performing, and one-click posting from your PC or smartphone. YouTube Studio provides several features:

1. Manages Multiple Channels

YouTube Studio makes managing a couple of channels a lot easier. You can see all of your channels on one screen and switch from one to the other without difficulty. Simply select Manage Channels from the account icon in the top right corner. When you have a lot of money owing to you, you can modify it.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

3. Make video edits

The YouTube Studio app is most useful for creating fast, vlog-style videos, but it can also handle other types of material. With titles, photographs and captions, transitions, and even music, it could create a number of videos with different purposes.

4. Scheduled Video Uploads

A few films will need to be posted later, given a content creator’s schedule or habit. When you’re in the publishing section of your project, you’ll see a visibility option that lets you schedule the release of your video.

5. Add more Users

It is possible to add partners to the studio if you are working on a project requiring teamwork. To make this option available, go to your settings and then adjust permissions. Authenticate the account you’re using and click the + symbol to add other users.

How to Edit Videos With YouTube Studio?

Get Started with YouTube Studio

Step 1: Go to YouTube Studio and sign in with your desired account. A menu will appear on the left side of the home screen.

Step 2: Select the video you want to modify by clicking its title or thumbnail.

edit youtube video with youtube studio

Step 3: From the left-hand menu, choose Editor, and then click Get Started in the center of the page.

Trim your video’s beginning or ending

1. Go to the Trim button. In the Editor, a blue box will appear.

trim youtube video with youtube studio

2. Click and drag the blue box’s sides. Stop when the box encloses the video segment that you want to save. You will eliminate anything from the video that is not in the box.

3. Select Preview to double-check your changes and save your file.

Remove a segment of your video

  1. Go to the Trim menu. In the Editor, a blue box will appear.
  2. Select the blue box at the start of the section you want to delete.
  3. Choose Split.
  4. Drag the blue bar to the end of the part you want to delete by clicking and dragging it.

Is YouTube Studio editor enough for editing videos?

For film editing, YouTube’s video editor is insufficient. It includes a few basic features, but if you want to do some serious altering, you’ll need a third-party program.

Modern video editing software is fairly complex, and it allows you to make professional-looking movies without a lot of training. Several video editing tools are available that take things to the next level. They can use unique effects, transitions, and even 360-degree rotation to change the scene. Here are a few video editors to choose from.

1. Adobe Premiere Pro

alternative youtube video editor - PR

One of the most well-known video editing software programs is Adobe Premiere Pro. It’s been used for professional video editing, design, and rendering by editors. Adobe’s most essential seasoned academic courses will teach you how to utilize the video editing program as well as its advanced features.

Adobe Premiere Pro may be used in a variety of unique ways. It may be used as a simple video editor or a program for editing motion pictures.

2. Filmora

Filmora Video Editor is an easy-to-use video editing program for beginners. Filmora Video Editor is the best solution for you if you are seeking a simple but efficient video editor that will assist you in making your movies seem professional. With this video editor, you can easily create a professional video with no learning curve.

It allows you to make the most beautiful and delicious videos for YouTube, social media channels or posting on many websites such as Facebook, Instagram, Vimeo, and YouTube.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

3. Blender

alternative youtube video editor - Blender

Blender is a free and open-source 3D computer graphics software tool program. Modeling, rigging, animation, simulation, rendering, compositing, and movement tracking, as well as video enhancement and game development, are all aided by it. Its straightforward and easy-to-use foundation makes it simple for beginners to start improving right away.

4. Hitfilm Pro

Hitfilm is a video editor with a wide range of features and effects to help you make your videos stand out. It has a variety of video editing features, such as the ability to trim and merge clips, making it simple to build personalized motion pictures and add finishing touches. It also features excellent color-correcting, which you can use to give your videos a professional look.

5. Lightworks

Lightworks is a strong, easy-to-use enhancement tool that works with a variety of codecs. It contains equipment that keeps the user in control and is built for speed, performance, and accessibility.

Their basic software package is available for free download and includes a wide range of features. The software program can export to various formats and supports 1080p HD images.

Conclusion

As you can see, using YouTube Studio Editor to enhance your video is simple. We hope that these suggestions will help you edit and proportion your videos more efficiently in the future. If you liked the piece, please consider sharing it on social media or by email with a friend. Are there any more tidbits or tricks you’d want to learn more about?

Try It Free Try It Free

Have you ever wished to modify a video on YouTube? If that’s the case, this guide will show you how. YouTube Studio Editor is built right into YouTube, allowing you to modify videos straight in your browser. You may add text subtitles and outline overlays to your videos to make them more accessible.

This article will lead you through the steps required to edit your YouTube videos and give them the highest quality possible on their platform.

In this article

01 What Is YouTube Studio?

02 How to Edit Videos With YouTube Studio?

03 Is YouTube Studio editor enough for editing videos?

What Is YouTube Studio?

YouTube Studio is a free, cloud-based video production software. It’s the ideal way to create, distribute, and measure the overall success of your films on YouTube, Google+, and the web. It provides powerful editing tools, real-time feedback on how your films are performing, and one-click posting from your PC or smartphone. YouTube Studio provides several features:

1. Manages Multiple Channels

YouTube Studio makes managing a couple of channels a lot easier. You can see all of your channels on one screen and switch from one to the other without difficulty. Simply select Manage Channels from the account icon in the top right corner. When you have a lot of money owing to you, you can modify it.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

2. Get Real-Time Data On Your Channels

It’s critical to monitor where your YouTube channel is at all times as a YouTube content creator. If you want to access your YouTube channel analytics and use all of the other equipment and features in the app, go to the analytics section of the menu.

3. Make video edits

The YouTube Studio app is most useful for creating fast, vlog-style videos, but it can also handle other types of material. With titles, photographs and captions, transitions, and even music, it could create a number of videos with different purposes.

4. Scheduled Video Uploads

A few films will need to be posted later, given a content creator’s schedule or habit. When you’re in the publishing section of your project, you’ll see a visibility option that lets you schedule the release of your video.

5. Add more Users

It is possible to add partners to the studio if you are working on a project requiring teamwork. To make this option available, go to your settings and then adjust permissions. Authenticate the account you’re using and click the + symbol to add other users.

How to Edit Videos With YouTube Studio?

Get Started with YouTube Studio

Step 1: Go to YouTube Studio and sign in with your desired account. A menu will appear on the left side of the home screen.

Step 2: Select the video you want to modify by clicking its title or thumbnail.

edit youtube video with youtube studio

Step 3: From the left-hand menu, choose Editor, and then click Get Started in the center of the page.

Trim your video’s beginning or ending

1. Go to the Trim button. In the Editor, a blue box will appear.

trim youtube video with youtube studio

2. Click and drag the blue box’s sides. Stop when the box encloses the video segment that you want to save. You will eliminate anything from the video that is not in the box.

3. Select Preview to double-check your changes and save your file.

Remove a segment of your video

  1. Go to the Trim menu. In the Editor, a blue box will appear.
  2. Select the blue box at the start of the section you want to delete.
  3. Choose Split.
  4. Drag the blue bar to the end of the part you want to delete by clicking and dragging it.

Is YouTube Studio editor enough for editing videos?

For film editing, YouTube’s video editor is insufficient. It includes a few basic features, but if you want to do some serious altering, you’ll need a third-party program.

Modern video editing software is fairly complex, and it allows you to make professional-looking movies without a lot of training. Several video editing tools are available that take things to the next level. They can use unique effects, transitions, and even 360-degree rotation to change the scene. Here are a few video editors to choose from.

1. Adobe Premiere Pro

alternative youtube video editor - PR

One of the most well-known video editing software programs is Adobe Premiere Pro. It’s been used for professional video editing, design, and rendering by editors. Adobe’s most essential seasoned academic courses will teach you how to utilize the video editing program as well as its advanced features.

Adobe Premiere Pro may be used in a variety of unique ways. It may be used as a simple video editor or a program for editing motion pictures.

2. Filmora

Filmora Video Editor is an easy-to-use video editing program for beginners. Filmora Video Editor is the best solution for you if you are seeking a simple but efficient video editor that will assist you in making your movies seem professional. With this video editor, you can easily create a professional video with no learning curve.

It allows you to make the most beautiful and delicious videos for YouTube, social media channels or posting on many websites such as Facebook, Instagram, Vimeo, and YouTube.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

3. Blender

alternative youtube video editor - Blender

Blender is a free and open-source 3D computer graphics software tool program. Modeling, rigging, animation, simulation, rendering, compositing, and movement tracking, as well as video enhancement and game development, are all aided by it. Its straightforward and easy-to-use foundation makes it simple for beginners to start improving right away.

4. Hitfilm Pro

Hitfilm is a video editor with a wide range of features and effects to help you make your videos stand out. It has a variety of video editing features, such as the ability to trim and merge clips, making it simple to build personalized motion pictures and add finishing touches. It also features excellent color-correcting, which you can use to give your videos a professional look.

5. Lightworks

Lightworks is a strong, easy-to-use enhancement tool that works with a variety of codecs. It contains equipment that keeps the user in control and is built for speed, performance, and accessibility.

Their basic software package is available for free download and includes a wide range of features. The software program can export to various formats and supports 1080p HD images.

Conclusion

As you can see, using YouTube Studio Editor to enhance your video is simple. We hope that these suggestions will help you edit and proportion your videos more efficiently in the future. If you liked the piece, please consider sharing it on social media or by email with a friend. Are there any more tidbits or tricks you’d want to learn more about?

Identifying and Nurturing Your Brand’s Character

How to Find Your Niche and Style - a Starter’s Guide

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

With over 300 hours of video uploaded to YouTube every minute, it’s no longer enough just to make a great video. If you want to be found and to be able to monetize your YouTube channel, you’re going to need to find your niche.

If you’re serious about turning your YouTube hobby into a lucrative career, you’re going to need a niche that not only lets you do the things you’re passionate about but which also gets you the views you need. The perfect niche will be something that your audience is already looking for, not ridiculously competitive, and which still allows you to demonstrate your passion and knowledge.

It’s not easy finding a perfect niche on YouTube. You’re going to need some creativity, self-awareness, directed intention, and a good deal of thought, so be prepared to invest some time and energy into this process. If you don’t get it right the first time, take a moment to figure out where you went wrong and just try again. Or you can try some influencer marketing platform such as InflueNex to help you find your niche. You’ll also be able to use the platform to learn more about the niche of your similar channels. Let’s take a look at how you can start looking for your ideal niche on YouTube.


Best YouTube Video Editor for Beginners

Make your first YouTube video effortlessly with a versatile video editor Filmora.

Download Win Version Download Mac Version


Quick Jump Menu:

Is There an Audience for This Niche?

If you’re ready to start hunting down your niche, there are a few ways to go about it. You could start by listing your hobbies and looking for trends with those, or by thinking about what types of videos you like to make the most. How could what you do for a living inspire your channel or your knowledge of a particular topic?

The key is to discover where you can bring something unique or interesting to YouTube, hopefully by combining your passions, hobbies, and knowledge into one big ball of brilliance. For example, if you’re keen to do cooking tutorials but spent a year traveling Asia, why not do Asian-inspired cooking? Or if you have a passion for fashion but work as a recruitment consultant, why not offer content about dressing for work and interviews?

This sweet spot where your passion and talents meet with your video genre is where you’ll find your ultimate niche lurking.

Why Is It Important to Find Your Niche?

Finding a niche is all about giving your viewers what they want to see. Imagine you travel and upload vlogs about your travels every day. Almost all of your content is about travel, but then one day, randomly, you upload a video about cooking food. Your video was popular, you got more than 30k views, but only five people subscribed to your channel; why?

The answer is simple. If those who viewed the cooking video considered subscribing, they would have clicked onto your channel and seen that none of your other videos were about this topic. Despite uploading a good video, you seemed irrelevant to them, so they didn’t bother.

From the point of view of your subscribers, they want to know what you’re all about. They need to feel confident that, when they subscribe to you, they’ll be getting lots of quality content about the things they are most interested in. Having a clear and focused niche will allow you to do this for them.

Narrowing Down Your YouTube Niche

The smaller and more specific your focus, the easier you’ll find it to get and hold onto subscribers. For example, if you’re niche is about dog training, why not focus on even more about doing it about training pugs? If you’re doing a parenting vlog, make it more specific by doing a parenting vlog for mums of boys, or twins, or toddlers.

By narrowing down your focus, your audience will be much easier to market to and to appeal to. When someone from your target audience finds your channel, they’re going to think ‘wow, this is just what I’ve been looking for’, and they’ll watch, like, share and interact with your videos way more than someone who is just a little bit interested.

How to Find Your Niche [5 Tips]

If you’re still at a loss of how to identify the best niche for your YouTube channel, let us help. Here are some key things to think about when looking for your niche which will help you get where you need to be:

  • What are you good at? What are you passionate about?

Make a list of things you’re good at. Don’t be modest now, this isn’t the time. Think about what other people would ask for your help with, and what you’re most confident with. Getting to grips with what you have a talent for is a great place to start.

An example of this is PONY Syndrome, a makeup artist renowned for her Taylor Swift transformation. She found that people would often come to her for makeup advice, so she started making videos of her techniques. Fast forward a couple of years and she’s got four million subscribers and a profitable YouTube channel.

You might not think you’re an ‘expert’ in an area, but often it’s the interesting combination of your talents and passions that makes you unique. Coach Tulin is a wonderful lady who is of a plus size but who is also passionate about fitness. She’s made a popular channel that demonstrates how to modify popular exercises to make them accessible for plus-size people, as well as showing just how to fit plus-size people can be! Her fan base is smaller, at 89k subscribers, but she’s still a big influencer in her field.

Subscribers who get help from you are more likely to come back to you time and again. Although we all have a good laugh watching cat videos and other entertaining clips, the YouTube channels that tend to make the most money are those which genuinely help people.

  • Is there an audience for your potential niche?

Once you’ve got an idea about your potential niche, you’ll need to make sure there are actually people out there who want to watch it. To test this out, think about a video you could make for your niche and try looking it up on YouTube. If there are a ton of results, your niche is probably not focused enough. If there are zero results, probably nobody is looking for that type of video.

You’re looking for somewhere in between the two extremes. If a couple of well-established channels have made a video or two on your topic, but haven’t really focused on it, you can be confident that there is an audience out there but not too much competition. You could also look for something that there are a lot of blog posts or websites about and be the first to migrate the content to YouTube.

For example, if you were to search ‘makeup tutorial’, you’ll find around 23 million results. Most of these are from established influencers who have already pretty much cornered the market, so getting a foot in the door as a new YouTuber here is going to be tough. That’s not to say you shouldn’t do it, but you’ll have to work hard to make your channel stand out. Be original, put your own spin on the genre and you’ll get there eventually.

If you were to start drilling down into that niche, you’ll start to see where the opportunities exist. For example, if you narrow down your makeup search for ‘makeup tutorial for Asian male’, the results are in the region of 496k videos, a good deal less than the high-level outcome. If this was your passion, your talent and you could make great videos about it, you stand a good chance of breaking into this niche relatively easily.

  • What will you do differently to other channels?

With so much content out there to view, you’re not going to make your millions on YouTube if you’re boring. Viewers know that fun, quality content is out there, and will seek to find someone better than you if you’re too ‘run of the mill’ for their taste. People come to YouTube for information, but stick around for personality, so inject some of yours into everything you do.

There are loads of ways you can bring excitement and engagement to your YouTube channel. Think about the way you look, the way you talk, how your introduction is made, the effects used in your video, the overall concept, the direction of the camera work… the possibilities for making unique and exciting videos are pretty much limitless, but you’ll need to get creative if you want to stand out from the crowd.

  • Can you make money in this niche?

The majority of people start YouTube channels with big dreams of making millions from their work. However, if you’re in the wrong niche to start with, you could fall flat on your face before you even start. Researching whether it’s possible to monetize your YouTube niche is crucial; here’s how to find out:

  1. Will a company be likely to sponsor you to use their products?
  2. Can you create a ‘side business’ alongside your channel?

Sponsorship can be super lucrative, but very difficult to secure. Is there a company out there that has products you could use in your videos? If so, do they already have preferred YouTubers that they sponsor? As for a side business, you could look to doing anything from offering one-to-one consultancy to selling products via Amazon on an affiliate deal. The important thing is that you need to have a plan from the start.

Check out the most profitable niches for monetizing your YouTube channel below.

  • Can you generate enough content in this niche?

How many topics can you think of to make videos about for your channel? If you can’t think of at least 10 off the top of your head, that’s not a good sign. You’re going to need lots of ideas and inspiration for your YouTube videos, and if you’re already struggling to think of things to do, imagine how much you’ll be struggling two, three or four years down the line.

You need to absolutely love and be inspired by your niche because chances are you’ll be making videos on this topic for many years to come. Are you completely sure that you’ll be as enthusiastic about this topic next year? Will your passion for the content stand the test of time? Try to project how your life will change over the coming years and whether your niche will be suited to you as time goes on.

There are some YouTube niches that are easier to monetize than others. That’s not to say you should restrict yourself to only these niches, but if you’re stuck for inspiration, you’ll find these focused areas are a good place to start your search.

#1 Makeup

By far and away one of the most popular YouTube niches, makeup can be a great place to start. Although you’ll find lots of competition here, there is a massive audience too.

#2 Gaming

Gaming YouTubers are probably the most well-known; who hasn’t heard of PewDiePie? And they’re making money doing the thing they love most: gaming. It’s tough to stand out in this crowded niche, but if you can be fresh and different, you could start building your own fan base.

#3 Food

If you love to cook (or even just to eat!) food channels can be fab. Showing off recipes is a tried and tested moneymaker, as is showing how to use gadgets and tools in the kitchen.

#4 Tech review

We’re all using technology at home, at work, and in our pockets, and want to know that we’re buying the right stuff and using it the right way. People are hungry for this type of content, whether it’s apps and software or physical hardware.

#5 Travel

Travel channels have some of the sexiest content on the web, and people love to see what the world is like out there. Invest in a good action camera and find an angle to the places your visit, such as the best places to eat, hidden gems, etc.

#6 Fashion

Fashion can be great for YouTube, from reviewing clothing items to keeping your audience updated on the latest trends. It’s a great niche for getting sponsors and earning from affiliate marketing too.

#7 Sports

You’ll never run out of content if you’re busy keeping people up to date with their favorite sports teams. Just be careful not to show copyrighted material as you could find your hard work being taken down.

#8 Animals

It was cat video’s that birthed the notion of a viral video, and even today hilarious animal clips can garner a huge audience. As well as animals doing funny things, you could also make videos about animal care, training, and reviews of pet products.

#9 Photography

Thousands of budding photographers look to YouTube for good advice on how to take better shots. Photography channels can also review equipment and can benefit from affiliate links for these.

#10 Movies

If you’re a movie buff, why not take your opinions of the big screen to the small (and often tiny) screen? Post reviews, do top tens, or even create parodies of movies yourself. Just watch out for that copyright issue again.

#11 How-to tutorials

Everyone needs to know something in their life, whether it’s how to tie their shoelaces or how to change a spark plug on a car. Answering these ‘how to…’ questions could get you ranking highly and gathering millions of views.

# 12 Music

You have to be careful when doing a music channel, as you’re unlikely to get permission to play actual tracks. However, you could do commentaries on music news, give advice on instrument care or even teach people how to play. If you’re a musician yourself, this is a great way to get more exposure for your band.

#13 ASMR

One of the fastest-growing niches on YouTube, ASMR, or Autonomous Sensory Meridian Response to give it its full name, is all about the experience. Using soothing sounds and imagery to relax viewers, ASMR YouTubers look to create a physical response in the viewer to something happening in the video.

#14 Lifestyle

Lifestyle vloggers are those who don’t really fit into a particular niche. They tend to be highly immersed in the YouTube community, disclosing personal information about themselves and sharing their interests with their audience.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

With over 300 hours of video uploaded to YouTube every minute, it’s no longer enough just to make a great video. If you want to be found and to be able to monetize your YouTube channel, you’re going to need to find your niche.

If you’re serious about turning your YouTube hobby into a lucrative career, you’re going to need a niche that not only lets you do the things you’re passionate about but which also gets you the views you need. The perfect niche will be something that your audience is already looking for, not ridiculously competitive, and which still allows you to demonstrate your passion and knowledge.

It’s not easy finding a perfect niche on YouTube. You’re going to need some creativity, self-awareness, directed intention, and a good deal of thought, so be prepared to invest some time and energy into this process. If you don’t get it right the first time, take a moment to figure out where you went wrong and just try again. Or you can try some influencer marketing platform such as InflueNex to help you find your niche. You’ll also be able to use the platform to learn more about the niche of your similar channels. Let’s take a look at how you can start looking for your ideal niche on YouTube.


Best YouTube Video Editor for Beginners

Make your first YouTube video effortlessly with a versatile video editor Filmora.

Download Win Version Download Mac Version


Quick Jump Menu:

Is There an Audience for This Niche?

If you’re ready to start hunting down your niche, there are a few ways to go about it. You could start by listing your hobbies and looking for trends with those, or by thinking about what types of videos you like to make the most. How could what you do for a living inspire your channel or your knowledge of a particular topic?

The key is to discover where you can bring something unique or interesting to YouTube, hopefully by combining your passions, hobbies, and knowledge into one big ball of brilliance. For example, if you’re keen to do cooking tutorials but spent a year traveling Asia, why not do Asian-inspired cooking? Or if you have a passion for fashion but work as a recruitment consultant, why not offer content about dressing for work and interviews?

This sweet spot where your passion and talents meet with your video genre is where you’ll find your ultimate niche lurking.

Why Is It Important to Find Your Niche?

Finding a niche is all about giving your viewers what they want to see. Imagine you travel and upload vlogs about your travels every day. Almost all of your content is about travel, but then one day, randomly, you upload a video about cooking food. Your video was popular, you got more than 30k views, but only five people subscribed to your channel; why?

The answer is simple. If those who viewed the cooking video considered subscribing, they would have clicked onto your channel and seen that none of your other videos were about this topic. Despite uploading a good video, you seemed irrelevant to them, so they didn’t bother.

From the point of view of your subscribers, they want to know what you’re all about. They need to feel confident that, when they subscribe to you, they’ll be getting lots of quality content about the things they are most interested in. Having a clear and focused niche will allow you to do this for them.

Narrowing Down Your YouTube Niche

The smaller and more specific your focus, the easier you’ll find it to get and hold onto subscribers. For example, if you’re niche is about dog training, why not focus on even more about doing it about training pugs? If you’re doing a parenting vlog, make it more specific by doing a parenting vlog for mums of boys, or twins, or toddlers.

By narrowing down your focus, your audience will be much easier to market to and to appeal to. When someone from your target audience finds your channel, they’re going to think ‘wow, this is just what I’ve been looking for’, and they’ll watch, like, share and interact with your videos way more than someone who is just a little bit interested.

How to Find Your Niche [5 Tips]

If you’re still at a loss of how to identify the best niche for your YouTube channel, let us help. Here are some key things to think about when looking for your niche which will help you get where you need to be:

  • What are you good at? What are you passionate about?

Make a list of things you’re good at. Don’t be modest now, this isn’t the time. Think about what other people would ask for your help with, and what you’re most confident with. Getting to grips with what you have a talent for is a great place to start.

An example of this is PONY Syndrome, a makeup artist renowned for her Taylor Swift transformation. She found that people would often come to her for makeup advice, so she started making videos of her techniques. Fast forward a couple of years and she’s got four million subscribers and a profitable YouTube channel.

You might not think you’re an ‘expert’ in an area, but often it’s the interesting combination of your talents and passions that makes you unique. Coach Tulin is a wonderful lady who is of a plus size but who is also passionate about fitness. She’s made a popular channel that demonstrates how to modify popular exercises to make them accessible for plus-size people, as well as showing just how to fit plus-size people can be! Her fan base is smaller, at 89k subscribers, but she’s still a big influencer in her field.

Subscribers who get help from you are more likely to come back to you time and again. Although we all have a good laugh watching cat videos and other entertaining clips, the YouTube channels that tend to make the most money are those which genuinely help people.

  • Is there an audience for your potential niche?

Once you’ve got an idea about your potential niche, you’ll need to make sure there are actually people out there who want to watch it. To test this out, think about a video you could make for your niche and try looking it up on YouTube. If there are a ton of results, your niche is probably not focused enough. If there are zero results, probably nobody is looking for that type of video.

You’re looking for somewhere in between the two extremes. If a couple of well-established channels have made a video or two on your topic, but haven’t really focused on it, you can be confident that there is an audience out there but not too much competition. You could also look for something that there are a lot of blog posts or websites about and be the first to migrate the content to YouTube.

For example, if you were to search ‘makeup tutorial’, you’ll find around 23 million results. Most of these are from established influencers who have already pretty much cornered the market, so getting a foot in the door as a new YouTuber here is going to be tough. That’s not to say you shouldn’t do it, but you’ll have to work hard to make your channel stand out. Be original, put your own spin on the genre and you’ll get there eventually.

If you were to start drilling down into that niche, you’ll start to see where the opportunities exist. For example, if you narrow down your makeup search for ‘makeup tutorial for Asian male’, the results are in the region of 496k videos, a good deal less than the high-level outcome. If this was your passion, your talent and you could make great videos about it, you stand a good chance of breaking into this niche relatively easily.

  • What will you do differently to other channels?

With so much content out there to view, you’re not going to make your millions on YouTube if you’re boring. Viewers know that fun, quality content is out there, and will seek to find someone better than you if you’re too ‘run of the mill’ for their taste. People come to YouTube for information, but stick around for personality, so inject some of yours into everything you do.

There are loads of ways you can bring excitement and engagement to your YouTube channel. Think about the way you look, the way you talk, how your introduction is made, the effects used in your video, the overall concept, the direction of the camera work… the possibilities for making unique and exciting videos are pretty much limitless, but you’ll need to get creative if you want to stand out from the crowd.

  • Can you make money in this niche?

The majority of people start YouTube channels with big dreams of making millions from their work. However, if you’re in the wrong niche to start with, you could fall flat on your face before you even start. Researching whether it’s possible to monetize your YouTube niche is crucial; here’s how to find out:

  1. Will a company be likely to sponsor you to use their products?
  2. Can you create a ‘side business’ alongside your channel?

Sponsorship can be super lucrative, but very difficult to secure. Is there a company out there that has products you could use in your videos? If so, do they already have preferred YouTubers that they sponsor? As for a side business, you could look to doing anything from offering one-to-one consultancy to selling products via Amazon on an affiliate deal. The important thing is that you need to have a plan from the start.

Check out the most profitable niches for monetizing your YouTube channel below.

  • Can you generate enough content in this niche?

How many topics can you think of to make videos about for your channel? If you can’t think of at least 10 off the top of your head, that’s not a good sign. You’re going to need lots of ideas and inspiration for your YouTube videos, and if you’re already struggling to think of things to do, imagine how much you’ll be struggling two, three or four years down the line.

You need to absolutely love and be inspired by your niche because chances are you’ll be making videos on this topic for many years to come. Are you completely sure that you’ll be as enthusiastic about this topic next year? Will your passion for the content stand the test of time? Try to project how your life will change over the coming years and whether your niche will be suited to you as time goes on.

There are some YouTube niches that are easier to monetize than others. That’s not to say you should restrict yourself to only these niches, but if you’re stuck for inspiration, you’ll find these focused areas are a good place to start your search.

#1 Makeup

By far and away one of the most popular YouTube niches, makeup can be a great place to start. Although you’ll find lots of competition here, there is a massive audience too.

#2 Gaming

Gaming YouTubers are probably the most well-known; who hasn’t heard of PewDiePie? And they’re making money doing the thing they love most: gaming. It’s tough to stand out in this crowded niche, but if you can be fresh and different, you could start building your own fan base.

#3 Food

If you love to cook (or even just to eat!) food channels can be fab. Showing off recipes is a tried and tested moneymaker, as is showing how to use gadgets and tools in the kitchen.

#4 Tech review

We’re all using technology at home, at work, and in our pockets, and want to know that we’re buying the right stuff and using it the right way. People are hungry for this type of content, whether it’s apps and software or physical hardware.

#5 Travel

Travel channels have some of the sexiest content on the web, and people love to see what the world is like out there. Invest in a good action camera and find an angle to the places your visit, such as the best places to eat, hidden gems, etc.

#6 Fashion

Fashion can be great for YouTube, from reviewing clothing items to keeping your audience updated on the latest trends. It’s a great niche for getting sponsors and earning from affiliate marketing too.

#7 Sports

You’ll never run out of content if you’re busy keeping people up to date with their favorite sports teams. Just be careful not to show copyrighted material as you could find your hard work being taken down.

#8 Animals

It was cat video’s that birthed the notion of a viral video, and even today hilarious animal clips can garner a huge audience. As well as animals doing funny things, you could also make videos about animal care, training, and reviews of pet products.

#9 Photography

Thousands of budding photographers look to YouTube for good advice on how to take better shots. Photography channels can also review equipment and can benefit from affiliate links for these.

#10 Movies

If you’re a movie buff, why not take your opinions of the big screen to the small (and often tiny) screen? Post reviews, do top tens, or even create parodies of movies yourself. Just watch out for that copyright issue again.

#11 How-to tutorials

Everyone needs to know something in their life, whether it’s how to tie their shoelaces or how to change a spark plug on a car. Answering these ‘how to…’ questions could get you ranking highly and gathering millions of views.

# 12 Music

You have to be careful when doing a music channel, as you’re unlikely to get permission to play actual tracks. However, you could do commentaries on music news, give advice on instrument care or even teach people how to play. If you’re a musician yourself, this is a great way to get more exposure for your band.

#13 ASMR

One of the fastest-growing niches on YouTube, ASMR, or Autonomous Sensory Meridian Response to give it its full name, is all about the experience. Using soothing sounds and imagery to relax viewers, ASMR YouTubers look to create a physical response in the viewer to something happening in the video.

#14 Lifestyle

Lifestyle vloggers are those who don’t really fit into a particular niche. They tend to be highly immersed in the YouTube community, disclosing personal information about themselves and sharing their interests with their audience.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

With over 300 hours of video uploaded to YouTube every minute, it’s no longer enough just to make a great video. If you want to be found and to be able to monetize your YouTube channel, you’re going to need to find your niche.

If you’re serious about turning your YouTube hobby into a lucrative career, you’re going to need a niche that not only lets you do the things you’re passionate about but which also gets you the views you need. The perfect niche will be something that your audience is already looking for, not ridiculously competitive, and which still allows you to demonstrate your passion and knowledge.

It’s not easy finding a perfect niche on YouTube. You’re going to need some creativity, self-awareness, directed intention, and a good deal of thought, so be prepared to invest some time and energy into this process. If you don’t get it right the first time, take a moment to figure out where you went wrong and just try again. Or you can try some influencer marketing platform such as InflueNex to help you find your niche. You’ll also be able to use the platform to learn more about the niche of your similar channels. Let’s take a look at how you can start looking for your ideal niche on YouTube.


Best YouTube Video Editor for Beginners

Make your first YouTube video effortlessly with a versatile video editor Filmora.

Download Win Version Download Mac Version


Quick Jump Menu:

Is There an Audience for This Niche?

If you’re ready to start hunting down your niche, there are a few ways to go about it. You could start by listing your hobbies and looking for trends with those, or by thinking about what types of videos you like to make the most. How could what you do for a living inspire your channel or your knowledge of a particular topic?

The key is to discover where you can bring something unique or interesting to YouTube, hopefully by combining your passions, hobbies, and knowledge into one big ball of brilliance. For example, if you’re keen to do cooking tutorials but spent a year traveling Asia, why not do Asian-inspired cooking? Or if you have a passion for fashion but work as a recruitment consultant, why not offer content about dressing for work and interviews?

This sweet spot where your passion and talents meet with your video genre is where you’ll find your ultimate niche lurking.

Why Is It Important to Find Your Niche?

Finding a niche is all about giving your viewers what they want to see. Imagine you travel and upload vlogs about your travels every day. Almost all of your content is about travel, but then one day, randomly, you upload a video about cooking food. Your video was popular, you got more than 30k views, but only five people subscribed to your channel; why?

The answer is simple. If those who viewed the cooking video considered subscribing, they would have clicked onto your channel and seen that none of your other videos were about this topic. Despite uploading a good video, you seemed irrelevant to them, so they didn’t bother.

From the point of view of your subscribers, they want to know what you’re all about. They need to feel confident that, when they subscribe to you, they’ll be getting lots of quality content about the things they are most interested in. Having a clear and focused niche will allow you to do this for them.

Narrowing Down Your YouTube Niche

The smaller and more specific your focus, the easier you’ll find it to get and hold onto subscribers. For example, if you’re niche is about dog training, why not focus on even more about doing it about training pugs? If you’re doing a parenting vlog, make it more specific by doing a parenting vlog for mums of boys, or twins, or toddlers.

By narrowing down your focus, your audience will be much easier to market to and to appeal to. When someone from your target audience finds your channel, they’re going to think ‘wow, this is just what I’ve been looking for’, and they’ll watch, like, share and interact with your videos way more than someone who is just a little bit interested.

How to Find Your Niche [5 Tips]

If you’re still at a loss of how to identify the best niche for your YouTube channel, let us help. Here are some key things to think about when looking for your niche which will help you get where you need to be:

  • What are you good at? What are you passionate about?

Make a list of things you’re good at. Don’t be modest now, this isn’t the time. Think about what other people would ask for your help with, and what you’re most confident with. Getting to grips with what you have a talent for is a great place to start.

An example of this is PONY Syndrome, a makeup artist renowned for her Taylor Swift transformation. She found that people would often come to her for makeup advice, so she started making videos of her techniques. Fast forward a couple of years and she’s got four million subscribers and a profitable YouTube channel.

You might not think you’re an ‘expert’ in an area, but often it’s the interesting combination of your talents and passions that makes you unique. Coach Tulin is a wonderful lady who is of a plus size but who is also passionate about fitness. She’s made a popular channel that demonstrates how to modify popular exercises to make them accessible for plus-size people, as well as showing just how to fit plus-size people can be! Her fan base is smaller, at 89k subscribers, but she’s still a big influencer in her field.

Subscribers who get help from you are more likely to come back to you time and again. Although we all have a good laugh watching cat videos and other entertaining clips, the YouTube channels that tend to make the most money are those which genuinely help people.

  • Is there an audience for your potential niche?

Once you’ve got an idea about your potential niche, you’ll need to make sure there are actually people out there who want to watch it. To test this out, think about a video you could make for your niche and try looking it up on YouTube. If there are a ton of results, your niche is probably not focused enough. If there are zero results, probably nobody is looking for that type of video.

You’re looking for somewhere in between the two extremes. If a couple of well-established channels have made a video or two on your topic, but haven’t really focused on it, you can be confident that there is an audience out there but not too much competition. You could also look for something that there are a lot of blog posts or websites about and be the first to migrate the content to YouTube.

For example, if you were to search ‘makeup tutorial’, you’ll find around 23 million results. Most of these are from established influencers who have already pretty much cornered the market, so getting a foot in the door as a new YouTuber here is going to be tough. That’s not to say you shouldn’t do it, but you’ll have to work hard to make your channel stand out. Be original, put your own spin on the genre and you’ll get there eventually.

If you were to start drilling down into that niche, you’ll start to see where the opportunities exist. For example, if you narrow down your makeup search for ‘makeup tutorial for Asian male’, the results are in the region of 496k videos, a good deal less than the high-level outcome. If this was your passion, your talent and you could make great videos about it, you stand a good chance of breaking into this niche relatively easily.

  • What will you do differently to other channels?

With so much content out there to view, you’re not going to make your millions on YouTube if you’re boring. Viewers know that fun, quality content is out there, and will seek to find someone better than you if you’re too ‘run of the mill’ for their taste. People come to YouTube for information, but stick around for personality, so inject some of yours into everything you do.

There are loads of ways you can bring excitement and engagement to your YouTube channel. Think about the way you look, the way you talk, how your introduction is made, the effects used in your video, the overall concept, the direction of the camera work… the possibilities for making unique and exciting videos are pretty much limitless, but you’ll need to get creative if you want to stand out from the crowd.

  • Can you make money in this niche?

The majority of people start YouTube channels with big dreams of making millions from their work. However, if you’re in the wrong niche to start with, you could fall flat on your face before you even start. Researching whether it’s possible to monetize your YouTube niche is crucial; here’s how to find out:

  1. Will a company be likely to sponsor you to use their products?
  2. Can you create a ‘side business’ alongside your channel?

Sponsorship can be super lucrative, but very difficult to secure. Is there a company out there that has products you could use in your videos? If so, do they already have preferred YouTubers that they sponsor? As for a side business, you could look to doing anything from offering one-to-one consultancy to selling products via Amazon on an affiliate deal. The important thing is that you need to have a plan from the start.

Check out the most profitable niches for monetizing your YouTube channel below.

  • Can you generate enough content in this niche?

How many topics can you think of to make videos about for your channel? If you can’t think of at least 10 off the top of your head, that’s not a good sign. You’re going to need lots of ideas and inspiration for your YouTube videos, and if you’re already struggling to think of things to do, imagine how much you’ll be struggling two, three or four years down the line.

You need to absolutely love and be inspired by your niche because chances are you’ll be making videos on this topic for many years to come. Are you completely sure that you’ll be as enthusiastic about this topic next year? Will your passion for the content stand the test of time? Try to project how your life will change over the coming years and whether your niche will be suited to you as time goes on.

There are some YouTube niches that are easier to monetize than others. That’s not to say you should restrict yourself to only these niches, but if you’re stuck for inspiration, you’ll find these focused areas are a good place to start your search.

#1 Makeup

By far and away one of the most popular YouTube niches, makeup can be a great place to start. Although you’ll find lots of competition here, there is a massive audience too.

#2 Gaming

Gaming YouTubers are probably the most well-known; who hasn’t heard of PewDiePie? And they’re making money doing the thing they love most: gaming. It’s tough to stand out in this crowded niche, but if you can be fresh and different, you could start building your own fan base.

#3 Food

If you love to cook (or even just to eat!) food channels can be fab. Showing off recipes is a tried and tested moneymaker, as is showing how to use gadgets and tools in the kitchen.

#4 Tech review

We’re all using technology at home, at work, and in our pockets, and want to know that we’re buying the right stuff and using it the right way. People are hungry for this type of content, whether it’s apps and software or physical hardware.

#5 Travel

Travel channels have some of the sexiest content on the web, and people love to see what the world is like out there. Invest in a good action camera and find an angle to the places your visit, such as the best places to eat, hidden gems, etc.

#6 Fashion

Fashion can be great for YouTube, from reviewing clothing items to keeping your audience updated on the latest trends. It’s a great niche for getting sponsors and earning from affiliate marketing too.

#7 Sports

You’ll never run out of content if you’re busy keeping people up to date with their favorite sports teams. Just be careful not to show copyrighted material as you could find your hard work being taken down.

#8 Animals

It was cat video’s that birthed the notion of a viral video, and even today hilarious animal clips can garner a huge audience. As well as animals doing funny things, you could also make videos about animal care, training, and reviews of pet products.

#9 Photography

Thousands of budding photographers look to YouTube for good advice on how to take better shots. Photography channels can also review equipment and can benefit from affiliate links for these.

#10 Movies

If you’re a movie buff, why not take your opinions of the big screen to the small (and often tiny) screen? Post reviews, do top tens, or even create parodies of movies yourself. Just watch out for that copyright issue again.

#11 How-to tutorials

Everyone needs to know something in their life, whether it’s how to tie their shoelaces or how to change a spark plug on a car. Answering these ‘how to…’ questions could get you ranking highly and gathering millions of views.

# 12 Music

You have to be careful when doing a music channel, as you’re unlikely to get permission to play actual tracks. However, you could do commentaries on music news, give advice on instrument care or even teach people how to play. If you’re a musician yourself, this is a great way to get more exposure for your band.

#13 ASMR

One of the fastest-growing niches on YouTube, ASMR, or Autonomous Sensory Meridian Response to give it its full name, is all about the experience. Using soothing sounds and imagery to relax viewers, ASMR YouTubers look to create a physical response in the viewer to something happening in the video.

#14 Lifestyle

Lifestyle vloggers are those who don’t really fit into a particular niche. They tend to be highly immersed in the YouTube community, disclosing personal information about themselves and sharing their interests with their audience.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

With over 300 hours of video uploaded to YouTube every minute, it’s no longer enough just to make a great video. If you want to be found and to be able to monetize your YouTube channel, you’re going to need to find your niche.

If you’re serious about turning your YouTube hobby into a lucrative career, you’re going to need a niche that not only lets you do the things you’re passionate about but which also gets you the views you need. The perfect niche will be something that your audience is already looking for, not ridiculously competitive, and which still allows you to demonstrate your passion and knowledge.

It’s not easy finding a perfect niche on YouTube. You’re going to need some creativity, self-awareness, directed intention, and a good deal of thought, so be prepared to invest some time and energy into this process. If you don’t get it right the first time, take a moment to figure out where you went wrong and just try again. Or you can try some influencer marketing platform such as InflueNex to help you find your niche. You’ll also be able to use the platform to learn more about the niche of your similar channels. Let’s take a look at how you can start looking for your ideal niche on YouTube.


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Is There an Audience for This Niche?

If you’re ready to start hunting down your niche, there are a few ways to go about it. You could start by listing your hobbies and looking for trends with those, or by thinking about what types of videos you like to make the most. How could what you do for a living inspire your channel or your knowledge of a particular topic?

The key is to discover where you can bring something unique or interesting to YouTube, hopefully by combining your passions, hobbies, and knowledge into one big ball of brilliance. For example, if you’re keen to do cooking tutorials but spent a year traveling Asia, why not do Asian-inspired cooking? Or if you have a passion for fashion but work as a recruitment consultant, why not offer content about dressing for work and interviews?

This sweet spot where your passion and talents meet with your video genre is where you’ll find your ultimate niche lurking.

Why Is It Important to Find Your Niche?

Finding a niche is all about giving your viewers what they want to see. Imagine you travel and upload vlogs about your travels every day. Almost all of your content is about travel, but then one day, randomly, you upload a video about cooking food. Your video was popular, you got more than 30k views, but only five people subscribed to your channel; why?

The answer is simple. If those who viewed the cooking video considered subscribing, they would have clicked onto your channel and seen that none of your other videos were about this topic. Despite uploading a good video, you seemed irrelevant to them, so they didn’t bother.

From the point of view of your subscribers, they want to know what you’re all about. They need to feel confident that, when they subscribe to you, they’ll be getting lots of quality content about the things they are most interested in. Having a clear and focused niche will allow you to do this for them.

Narrowing Down Your YouTube Niche

The smaller and more specific your focus, the easier you’ll find it to get and hold onto subscribers. For example, if you’re niche is about dog training, why not focus on even more about doing it about training pugs? If you’re doing a parenting vlog, make it more specific by doing a parenting vlog for mums of boys, or twins, or toddlers.

By narrowing down your focus, your audience will be much easier to market to and to appeal to. When someone from your target audience finds your channel, they’re going to think ‘wow, this is just what I’ve been looking for’, and they’ll watch, like, share and interact with your videos way more than someone who is just a little bit interested.

How to Find Your Niche [5 Tips]

If you’re still at a loss of how to identify the best niche for your YouTube channel, let us help. Here are some key things to think about when looking for your niche which will help you get where you need to be:

  • What are you good at? What are you passionate about?

Make a list of things you’re good at. Don’t be modest now, this isn’t the time. Think about what other people would ask for your help with, and what you’re most confident with. Getting to grips with what you have a talent for is a great place to start.

An example of this is PONY Syndrome, a makeup artist renowned for her Taylor Swift transformation. She found that people would often come to her for makeup advice, so she started making videos of her techniques. Fast forward a couple of years and she’s got four million subscribers and a profitable YouTube channel.

You might not think you’re an ‘expert’ in an area, but often it’s the interesting combination of your talents and passions that makes you unique. Coach Tulin is a wonderful lady who is of a plus size but who is also passionate about fitness. She’s made a popular channel that demonstrates how to modify popular exercises to make them accessible for plus-size people, as well as showing just how to fit plus-size people can be! Her fan base is smaller, at 89k subscribers, but she’s still a big influencer in her field.

Subscribers who get help from you are more likely to come back to you time and again. Although we all have a good laugh watching cat videos and other entertaining clips, the YouTube channels that tend to make the most money are those which genuinely help people.

  • Is there an audience for your potential niche?

Once you’ve got an idea about your potential niche, you’ll need to make sure there are actually people out there who want to watch it. To test this out, think about a video you could make for your niche and try looking it up on YouTube. If there are a ton of results, your niche is probably not focused enough. If there are zero results, probably nobody is looking for that type of video.

You’re looking for somewhere in between the two extremes. If a couple of well-established channels have made a video or two on your topic, but haven’t really focused on it, you can be confident that there is an audience out there but not too much competition. You could also look for something that there are a lot of blog posts or websites about and be the first to migrate the content to YouTube.

For example, if you were to search ‘makeup tutorial’, you’ll find around 23 million results. Most of these are from established influencers who have already pretty much cornered the market, so getting a foot in the door as a new YouTuber here is going to be tough. That’s not to say you shouldn’t do it, but you’ll have to work hard to make your channel stand out. Be original, put your own spin on the genre and you’ll get there eventually.

If you were to start drilling down into that niche, you’ll start to see where the opportunities exist. For example, if you narrow down your makeup search for ‘makeup tutorial for Asian male’, the results are in the region of 496k videos, a good deal less than the high-level outcome. If this was your passion, your talent and you could make great videos about it, you stand a good chance of breaking into this niche relatively easily.

  • What will you do differently to other channels?

With so much content out there to view, you’re not going to make your millions on YouTube if you’re boring. Viewers know that fun, quality content is out there, and will seek to find someone better than you if you’re too ‘run of the mill’ for their taste. People come to YouTube for information, but stick around for personality, so inject some of yours into everything you do.

There are loads of ways you can bring excitement and engagement to your YouTube channel. Think about the way you look, the way you talk, how your introduction is made, the effects used in your video, the overall concept, the direction of the camera work… the possibilities for making unique and exciting videos are pretty much limitless, but you’ll need to get creative if you want to stand out from the crowd.

  • Can you make money in this niche?

The majority of people start YouTube channels with big dreams of making millions from their work. However, if you’re in the wrong niche to start with, you could fall flat on your face before you even start. Researching whether it’s possible to monetize your YouTube niche is crucial; here’s how to find out:

  1. Will a company be likely to sponsor you to use their products?
  2. Can you create a ‘side business’ alongside your channel?

Sponsorship can be super lucrative, but very difficult to secure. Is there a company out there that has products you could use in your videos? If so, do they already have preferred YouTubers that they sponsor? As for a side business, you could look to doing anything from offering one-to-one consultancy to selling products via Amazon on an affiliate deal. The important thing is that you need to have a plan from the start.

Check out the most profitable niches for monetizing your YouTube channel below.

  • Can you generate enough content in this niche?

How many topics can you think of to make videos about for your channel? If you can’t think of at least 10 off the top of your head, that’s not a good sign. You’re going to need lots of ideas and inspiration for your YouTube videos, and if you’re already struggling to think of things to do, imagine how much you’ll be struggling two, three or four years down the line.

You need to absolutely love and be inspired by your niche because chances are you’ll be making videos on this topic for many years to come. Are you completely sure that you’ll be as enthusiastic about this topic next year? Will your passion for the content stand the test of time? Try to project how your life will change over the coming years and whether your niche will be suited to you as time goes on.

There are some YouTube niches that are easier to monetize than others. That’s not to say you should restrict yourself to only these niches, but if you’re stuck for inspiration, you’ll find these focused areas are a good place to start your search.

#1 Makeup

By far and away one of the most popular YouTube niches, makeup can be a great place to start. Although you’ll find lots of competition here, there is a massive audience too.

#2 Gaming

Gaming YouTubers are probably the most well-known; who hasn’t heard of PewDiePie? And they’re making money doing the thing they love most: gaming. It’s tough to stand out in this crowded niche, but if you can be fresh and different, you could start building your own fan base.

#3 Food

If you love to cook (or even just to eat!) food channels can be fab. Showing off recipes is a tried and tested moneymaker, as is showing how to use gadgets and tools in the kitchen.

#4 Tech review

We’re all using technology at home, at work, and in our pockets, and want to know that we’re buying the right stuff and using it the right way. People are hungry for this type of content, whether it’s apps and software or physical hardware.

#5 Travel

Travel channels have some of the sexiest content on the web, and people love to see what the world is like out there. Invest in a good action camera and find an angle to the places your visit, such as the best places to eat, hidden gems, etc.

#6 Fashion

Fashion can be great for YouTube, from reviewing clothing items to keeping your audience updated on the latest trends. It’s a great niche for getting sponsors and earning from affiliate marketing too.

#7 Sports

You’ll never run out of content if you’re busy keeping people up to date with their favorite sports teams. Just be careful not to show copyrighted material as you could find your hard work being taken down.

#8 Animals

It was cat video’s that birthed the notion of a viral video, and even today hilarious animal clips can garner a huge audience. As well as animals doing funny things, you could also make videos about animal care, training, and reviews of pet products.

#9 Photography

Thousands of budding photographers look to YouTube for good advice on how to take better shots. Photography channels can also review equipment and can benefit from affiliate links for these.

#10 Movies

If you’re a movie buff, why not take your opinions of the big screen to the small (and often tiny) screen? Post reviews, do top tens, or even create parodies of movies yourself. Just watch out for that copyright issue again.

#11 How-to tutorials

Everyone needs to know something in their life, whether it’s how to tie their shoelaces or how to change a spark plug on a car. Answering these ‘how to…’ questions could get you ranking highly and gathering millions of views.

# 12 Music

You have to be careful when doing a music channel, as you’re unlikely to get permission to play actual tracks. However, you could do commentaries on music news, give advice on instrument care or even teach people how to play. If you’re a musician yourself, this is a great way to get more exposure for your band.

#13 ASMR

One of the fastest-growing niches on YouTube, ASMR, or Autonomous Sensory Meridian Response to give it its full name, is all about the experience. Using soothing sounds and imagery to relax viewers, ASMR YouTubers look to create a physical response in the viewer to something happening in the video.

#14 Lifestyle

Lifestyle vloggers are those who don’t really fit into a particular niche. They tend to be highly immersed in the YouTube community, disclosing personal information about themselves and sharing their interests with their audience.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: "Streamline Your Craft Expert Tutorials in YouTube Studio Editor"
  • Author: Kevin
  • Created at : 2024-05-25 16:19:59
  • Updated at : 2024-05-26 16:19:59
  • Link: https://youtube-videos.techidaily.com/streamline-your-craft-expert-tutorials-in-youtube-studio-editor/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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