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Engage, Enchant: Elevate Your Unboxing Content
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Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
Unboxing videos are a bizarre trend. However, these videos are getting the highest traction, and more videos are getting onboard about various products.
And, if you haven’t already checked one, an unboxing video is what it sounds like. At its core, “unboxing” is the procedure of recording the moment when a particular product is removed and opened from the packaging sold in.
Again, you’re probably thinking:
‘Why would anybody gaze at other folks opening their product packaging?’
More than 90,000 people type ‘unboxing’ into YouTube each month, and that’s quite interesting as well as strange. Also, these are just a few of the insane statistics about the eCommerce trend of unboxing videos.
In this article, you’ll see the science behind such unboxing videos and learn how to create an attractive one by taking inspiration from others.
So whether you’re not sure why we admire unboxing videos or you wish to know how to use them to your benefit, you’re in the right place!
In this article
02 5 Best YouTube Unboxing Channels
03 How to Create a Killer Unboxing Video
Part 1: What is an Unboxing Video?
Within the unboxing videos, people open boxes and narrate their actions. Unboxing videos are incredibly famous with kids, grabbing up tons of millions of subscribers as well as millions of views. Such videos are also usually great for kids to watch (with a few caveats). But the matter of the subject of some unboxing videos is not age-appropriate. And, there are niche-specific videos as well on different channels.
Are unboxers paid by the companies whose services or products they consider opening on YouTube? Companies don’t generally pay the YouTuber directly for featuring their products in a video. When an unboxer becomes super popular (with subscribers and tens of millions of views), companies may send the products for free, but not always. Sometimes hosts disclose this, sometimes not. However, companies do sponsor highly famous and influential YouTubers in other areas. For instance, they may pay the YouTuber to make a personal appearance at a toy store or convention.
Part 2: 5 Best YouTube Unboxing Channels
There are considerable merits to offering your customers a branded and personalized unboxing experience.
Even if you decide to get your products featured in a YouTuber’s unboxing videos, you can help promote your brand and improve brand awareness. So which is the perfect or ideal YouTube channel for unboxing videos for you to try to get featured on? The answer is: “It depends!”
Not every YouTuber is the best for every eCommerce business—and a YouTube channel simply being huge and influential doesn’t make it relevant for your brand. So it’s essential to consider brand suitability while trying looking for a YouTuber to create unboxing videos.
This means considering whether they use harsh language or if their target audience has some overlap with your target audience.
Keeping it in mind, here are some of the top YouTube unboxing channels for inspiration:
1. Unbox Therapy
With around 17 million-plus subscribers, Unbox Therapy is a great channel with a ten-year history of sharing various videos presenting the hottest and most excellent products on the planet. According to their YouTube stats, tech gadgets are a regular feature on the channel, and they have amassed four billion-plus views.
2. Ryan’s World
This titan of teeny the unboxing video world is one of the immensely paid YouTubers for a reason. This channel features fun animation and unboxing videos, simple science experiments for kids, and other educational content. Those interested in doing the best unboxing videos for a younger audience could learn a lot from this platform.
3. Tech Unboxing
At 700k plus subscribers, Tech Unboxing may not be the most significant content creator on this list, but it’s no slouch. The channel mentions everything about the high-tech gadgets and isn’t afraid to brag about the products reviewed. The track also hosts frequent giveaways of tech products and unboxing videos that the host likes that other tech enthusiasts may look at it with fun.
4. Dr. DeBox
DrDebox looks at tech, gadgets, and other products ordered from online sites and offers viewers rundowns of their functions and how they operate. With 590k plus subscribers and billions of video views, DrDebox has a prominent audience and presence on YouTube that can help improve awareness for the products he reviews.
5. UNBOXING Fashion & Sports
Unboxing Fashion & Sports is a channel specializing in well unboxing videos for a range of sports and fashion apparel (frequently shoe brands like Nike or Adidas). Its content generally features a close-up of the reviewer taking products out of the box and moving them around. At the same time, text highlights relevant product features—all set to catchy music without being disturbing. With 17k plus subscribers and a strong focus on sports apparel, this YouTuber knows how to attract a target market.
Part 3: How to Create a Killer Unboxing Video
Firstly, you have to take note of the following points to create the best unboxing videos.
1. Select an Unboxing Niche
2. Practice Speaking Clearly and Slowly
3. Use the Best Unboxing Set-Up
4. Make Sure to Timely Unbox the Products
5. Don’t Delay the Unboxing in Your Video
6. Show the Product in Use
One of the prominent factors about unboxing videos is that anyone can make them. You don’t need to be uniquely talented but go with the products that have broad appeal. Once you create such videos, you can share them on your social media networks or personal website.
Do you want to create your creative unboxing videos for others to find? Do you like to introduce your customers to your products in your own YouTube Channel, so you have total control over the content and messaging of each video?
Here is a step by step guide to help you revamp the creation of your unboxing video:
1. Use a Good Camera & Video Editing Software
While you probably don’t require that high-tech camera that professional Hollywood filmmakers would consider shooting or filming 8k+ ultra-HD movies, you need a good camera that can capture HD footage (preferably at least 1080p). This allows providing your unboxing videos just enough of a professional look to not deactivate or disable the interest of potential viewers.
In addition to a camera, ensure that you have a stand or a decent tripod for it. This way, you don’t have to hold onto your camera by yourself (or have an assistant hold it) while you’re filming. In addition, this minimizes camera shake, which assists in making easy-to-watch videos.
On the other hand, video editing software is a must for taking all of your video compiling and recording into a cohesive video that will be attractive for viewers to watch. There are tons of accessible video editing tools to choose from and some paid options that may have helpful features. However, our favorite pick is Wondershare Filmora due to its beginner-friendly yet professional editing elements. Let us know what you can’t do with this software! It’s a combination of professionalism and reliability you can consider for all your video editing needs.
The hottest feature of Wondershare Filmora for making attractive unboxing videos is audio ducking. With this feature, you can effectively lower the background vocals while adding your voiceovers. And, that’s extremely valuable in making these kinds of videos.
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2. Prepare Your Stage/Photo Lightbox
If you look at some famous unboxing channels listed above, you’ll notice that much of their content is shot in a well-framed space where there isn’t much in the background to disturb them from the product being viewed.
Often, this is a “photo lightbox” or an empty table (a small container with a smooth white backdrop that enhances lighting while reducing shadows for making photos look greater). Lightboxes can also be helpful when you’re taking snapshots of your products to put up on your eCommerce website, so it’s a great idea to make (or buy) one that can fit your products.
3. Practice Making Videos
Before uploading videos to YouTube, take some time to practice making your unboxing videos using random items or already-opened products. This way, you can work upon setting up your stage and camera, keeping the product within an aim, narrating your unboxing video, editing footage to reduce the “dead air” where nothing is being done or said, and more!
When you’re over making your first test video, play it back and look for issues like excessive “ums, ahs,” or things that are out of focus and other sentence fillers. Don’t worry if your first video isn’t that great—that’s what practice (and your video editing software) are for!
4. Don’t Waste Your Viewers’ Time
If you want to make the best unboxing videos, ensure that you get to the “unboxing” section quite instantly! As indicated by the Expert Voice: “remember that you compete for viewers’ attention with lots of other video content. Keep your introductions brief and quickly get to the unboxing.” If you take too much time to get to the section of unboxing video, you risk losing your audience’s interest and them going away from your content before you can introduce your product.
5. Compile Things Up Once in a While
If you unbox your products, you might instantly run out of content ideas to make. You may look up your YouTube channel losing traction without the new content. So, try to compile things up once in a while—as the Ryan’s World channel discussed earlier.
Creating other kinds of content, such as how-to videos and advice videos for specific products, product updates, and simple news, or even short promotional bits, can help keep your publishing frequency top-notch.
Just remember: everything you publish or post should still be related to your brand and your channel’s core content!
6. Promote Your YouTube Video or Channel on Social Media
There are specific odds that your eCommerce business is active on other social media channels, such as LinkedIn, Facebook, Twitter, etc. Taking benefit of your audience on other social media platforms to promote your YouTube channel can assist you promptly earning some easy subscribers and allow you better promote your products for the current followers.
Part 4: FAQs about Unboxing Videos
1 - What should be included in the unboxing video?
As discussed earlier, you can include products related to your channel’s niche in your unboxing videos.
2 - How long should an unboxing video be?
Time will vary depending on the actual unboxing product, but try to keep it below 5 minutes.
3 - Can you monetize unboxing videos?
No. Text-based commentary isn’t acceptable for monetization. It must be vocal, and for you to show your face as well would be even better.
Conclusion
Unboxing videos are a bang on that; hate them or love them, they are here to stay. Whether you’re a brand owner, a consumer, or both, you’ve probably considered one or two while purposelessly browsing.
You can use the above tips or strategies to create a compelling unboxing experience for small brands to get the most out of a best unboxing video.
What are some of your favorite unboxing videos? Comment down below!
A Taste of Film: Home Cook’s Visual Journey
How to Make a Cooking Video in Steps - an Ultimate Guide
Richard Bennett
Mar 27, 2024• Proven solutions
Cooking and food-oriented videos are among the most outreaching and popular categories of content to publish online, notably, on YouTube, Facebook, or Instagram. So if you are a cooking aficionado, you have excellent potential to gain positive attention and a loyal audience. But to create engaging videos, you’d need a lot more than excellent culinary skills. This article aims to enlighten aspiring food and recipe vloggers about the essentials of video making straight out of the oven, to create enriched content that’s professional, neat, and viral-worthy.
- Part 1: What to Prepare Before Making a Recipe Video?
- Part 2: Make a Cooking Video with Filmora: a Step-by-Step Guide
- Part 3: Tips to Make Your Cooking Videos Stand Out
- Part 4: How to Promote Your Cooking Channel on YouTube?
What to Prepare Before Making a Recipe Video
While you would know best about the prep work needed for the recipes, the prep work for making a video starts with a plan. What goes into the plan?
Brainstorm this equation - Main Content + Duration + Light + Sound + Camera + Camera Angle, Shots & Transition.
The main content is how you picture the finished video. Ask yourself - Do you want an intro gig? Are you going to talk in the video or show only hands and the cooking with a piece of background music? How do you wish to present the ingredients? Would there be additional tips? At what platform are you going to publish your content? How long should be your clippings? Consider all these questions to chalk out a basic framework of your video
The camera is a pivotal element. Whether it is a smartphone or a hi-fidelity digital camera, it is worthwhile to familiarise the best positions and light orientations and the capacity of the device to produce the best quality picture.
How is your sound going to be like? If you are going to talk in the video, it is recommended that you use a microphone. Or else, you can also use background sound. But to mix sound with the video, you’d need an excellent sound editing tool.
Finally, comes the editing and finishing part. Eventually, you’ll need purposive video-editing software to help you work out the video transitions, sound, and visual effects.Choose a toolkit that is easy to learn and that you can get comfortable with so that the job of video editing doesn’t take the focus away from the main task of cooking.
Now, once you have all the essential ingredients to create your video, start practicing. Remember that it is the most natural thing for the first videos to appear amateurish or inept. And that is part of the plan. Don’t be disheartened and keep going.
Make a Cooking Video with Filmora: a Step-by-Step Guide
As one of the easiest-to-use video editing tools, the full-featured Filmora is the right choice considering it can fit most of your needs. Moreover, you’d be delighted to know that the software also has a series of features and functions and even tutorial videos dedicated to cooking videos.
Step 1: Filming the Video
Whether you are going to present a traditional cook-with-me style video or feature the contemporary “jump-cut” style focusing on speedy short videos, you need to prepare all the equipment and ingredients to suit the frame by frame shots. Consider spills, drops, overcooking, etc. as part of the process, so keep adequate substitutes to continue with your project unwaveringly. If you are using a phone, keep it fully charged up. And have a plan beforehand about what you should do when you get an urgent call while shooting. Also, consider doing a site investigation of the shooting spot for any fragile items, pointy corners, slippery areas, curious pets, etc. to avoid trips and falls in the middle of the filming, especially when working with a cameraman who’s following your movement. If you are using a tripod, and floor-standing lights, remember to secure the equipment with plenty of adhesive tapes, lest they bump into an expensive trip or fall.
Step 2: mport Your Video In Filmora
You need to sync the device that you used to film the video with the computer that has Filmora installed. It may be a phone or a camcorder. Once the devices are synced, you should launch the Filmora software and go the “Media” button at the top right toolbar. There you will find the “Import” button. You will get a pop-up message asking you to choose the type of device. Select the right one, and your video will be imported in the Filmora interface.
Step 3: Edit Video Pace: Time-Lapse, Jump Cut, Slow Motion
To create crisp, fast-paced videos, you don’t have to gobble up the content eyeing at the duration. Think smart when you have the resources of a tool like Filmora. Here are the three best features that help you create fast-paced yet well-defined recipes.
Time-Lapse: The time-lapse feature allows you to adjust the speed of the video from slow-motion to 10x faster. To use this, double click on a specific clip in your imported video and open the custom speed settings. Use the adjusting meter beside speed to make your clip as fast or slow as you want. You may use the same feature to introduce the slow-motion effects in certain areas of the video.
Now, when you are using either the fast-forward or slow-motion effects, it is best to have stable video footage with consistent lighting and a static background. There are also the options of Reverse Speed that can play the clip backward, as in flash-back. The Ripple edit feature allows you to cut short a long clip seamlessly.
Jump Cut: The Jump Cut is about snipping unwanted areas in the clip. It may sound like the Ripple edit mentioned above, but the ripple edit is more functional for cutting short a continuous video so that the viewer won’t realize the snip. For the Jump Cut, it doesn’t have to be a constant clip. You can get to the next frame or scene with an abracadabra move.
To use Jump Cut, place the cursor over the starting of the clip that you want to cut, and right-click on it and select “Split” (the “scissors” feature on the toolbar does the same thing). To make this look neat, preview the portion of the clip once again and delete the cuts between two clips with the same right-click.
Step 4: Understanding Transitions on Filmora
Transitions make your video more interactive and help you segregate the video from frame-to-frame with effects like dissolve, fade, flash, etc. there are numerous transition options available within the Filmora suit.
The best way to do this drag and drop the clips on the timeline is to trim parts of the clip to shorten it. Once you have all the clips in place, go to the “Transitions” options at the top toolbar to apply it on the end or start of each clip.
Step 5: Audio, Playback & Sound Edits
There are plenty of options that you can remove background noise, add voiceover, add music, and detach audio from video. Refer to the Audios section from your toolbar.
Step 6: Save to Drive/ Emport/ Publish
Once you are satisfied with your content, then go to Export. Choose the format of the video, MOV, MP4, MPG, etc. and whether you wish to publish directly or save to drive.
Tips to Make Your Cooking Videos Stand Out
- Lighting is your best friend. Invest in some quality spotlights or use the best of daylight.
- Mind your video duration. Short and Simple videos get the most views, but your content should not look incomplete. It is not a fact that long and elaborate videos do not get a place on the table; it is all about the relevance of your content. So don’t stop till you get enough.
- If you appear in the video, keep yourself always look good.
- Keep your video titles relevant and prominent, so that people looking for it can readily find it.
- Have a scrumptious custom thumbnail.
How to Promote Your Cooking Channel on YouTube
- Create an inventory before publishing videos. YouTube vlogging is valued for consistency. If you have a list of 10, 15, 20 videos, then you can have enough time in hand to film your next videos.
- Have a consistent style to create brand recognition. Do you think branding is not for Vlogs? Well, I suppose you might be wrong. Branding is for anyone who uses it.
- Share the link of your YouTube videos on other platforms like Twitter and Facebook.
- Encourage your viewers to comment on the video.
- Explore the different YouTube SEO strategies and use the accurate keywords in your video descriptions with hashtags.
With prior planning and practicing, you are bent on developing more confident moves and camera angles. Once you have that, follow this step by step guide to gain speed and prowess and also enjoy the whole adventure.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Cooking and food-oriented videos are among the most outreaching and popular categories of content to publish online, notably, on YouTube, Facebook, or Instagram. So if you are a cooking aficionado, you have excellent potential to gain positive attention and a loyal audience. But to create engaging videos, you’d need a lot more than excellent culinary skills. This article aims to enlighten aspiring food and recipe vloggers about the essentials of video making straight out of the oven, to create enriched content that’s professional, neat, and viral-worthy.
- Part 1: What to Prepare Before Making a Recipe Video?
- Part 2: Make a Cooking Video with Filmora: a Step-by-Step Guide
- Part 3: Tips to Make Your Cooking Videos Stand Out
- Part 4: How to Promote Your Cooking Channel on YouTube?
What to Prepare Before Making a Recipe Video
While you would know best about the prep work needed for the recipes, the prep work for making a video starts with a plan. What goes into the plan?
Brainstorm this equation - Main Content + Duration + Light + Sound + Camera + Camera Angle, Shots & Transition.
The main content is how you picture the finished video. Ask yourself - Do you want an intro gig? Are you going to talk in the video or show only hands and the cooking with a piece of background music? How do you wish to present the ingredients? Would there be additional tips? At what platform are you going to publish your content? How long should be your clippings? Consider all these questions to chalk out a basic framework of your video
The camera is a pivotal element. Whether it is a smartphone or a hi-fidelity digital camera, it is worthwhile to familiarise the best positions and light orientations and the capacity of the device to produce the best quality picture.
How is your sound going to be like? If you are going to talk in the video, it is recommended that you use a microphone. Or else, you can also use background sound. But to mix sound with the video, you’d need an excellent sound editing tool.
Finally, comes the editing and finishing part. Eventually, you’ll need purposive video-editing software to help you work out the video transitions, sound, and visual effects.Choose a toolkit that is easy to learn and that you can get comfortable with so that the job of video editing doesn’t take the focus away from the main task of cooking.
Now, once you have all the essential ingredients to create your video, start practicing. Remember that it is the most natural thing for the first videos to appear amateurish or inept. And that is part of the plan. Don’t be disheartened and keep going.
Make a Cooking Video with Filmora: a Step-by-Step Guide
As one of the easiest-to-use video editing tools, the full-featured Filmora is the right choice considering it can fit most of your needs. Moreover, you’d be delighted to know that the software also has a series of features and functions and even tutorial videos dedicated to cooking videos.
Step 1: Filming the Video
Whether you are going to present a traditional cook-with-me style video or feature the contemporary “jump-cut” style focusing on speedy short videos, you need to prepare all the equipment and ingredients to suit the frame by frame shots. Consider spills, drops, overcooking, etc. as part of the process, so keep adequate substitutes to continue with your project unwaveringly. If you are using a phone, keep it fully charged up. And have a plan beforehand about what you should do when you get an urgent call while shooting. Also, consider doing a site investigation of the shooting spot for any fragile items, pointy corners, slippery areas, curious pets, etc. to avoid trips and falls in the middle of the filming, especially when working with a cameraman who’s following your movement. If you are using a tripod, and floor-standing lights, remember to secure the equipment with plenty of adhesive tapes, lest they bump into an expensive trip or fall.
Step 2: mport Your Video In Filmora
You need to sync the device that you used to film the video with the computer that has Filmora installed. It may be a phone or a camcorder. Once the devices are synced, you should launch the Filmora software and go the “Media” button at the top right toolbar. There you will find the “Import” button. You will get a pop-up message asking you to choose the type of device. Select the right one, and your video will be imported in the Filmora interface.
Step 3: Edit Video Pace: Time-Lapse, Jump Cut, Slow Motion
To create crisp, fast-paced videos, you don’t have to gobble up the content eyeing at the duration. Think smart when you have the resources of a tool like Filmora. Here are the three best features that help you create fast-paced yet well-defined recipes.
Time-Lapse: The time-lapse feature allows you to adjust the speed of the video from slow-motion to 10x faster. To use this, double click on a specific clip in your imported video and open the custom speed settings. Use the adjusting meter beside speed to make your clip as fast or slow as you want. You may use the same feature to introduce the slow-motion effects in certain areas of the video.
Now, when you are using either the fast-forward or slow-motion effects, it is best to have stable video footage with consistent lighting and a static background. There are also the options of Reverse Speed that can play the clip backward, as in flash-back. The Ripple edit feature allows you to cut short a long clip seamlessly.
Jump Cut: The Jump Cut is about snipping unwanted areas in the clip. It may sound like the Ripple edit mentioned above, but the ripple edit is more functional for cutting short a continuous video so that the viewer won’t realize the snip. For the Jump Cut, it doesn’t have to be a constant clip. You can get to the next frame or scene with an abracadabra move.
To use Jump Cut, place the cursor over the starting of the clip that you want to cut, and right-click on it and select “Split” (the “scissors” feature on the toolbar does the same thing). To make this look neat, preview the portion of the clip once again and delete the cuts between two clips with the same right-click.
Step 4: Understanding Transitions on Filmora
Transitions make your video more interactive and help you segregate the video from frame-to-frame with effects like dissolve, fade, flash, etc. there are numerous transition options available within the Filmora suit.
The best way to do this drag and drop the clips on the timeline is to trim parts of the clip to shorten it. Once you have all the clips in place, go to the “Transitions” options at the top toolbar to apply it on the end or start of each clip.
Step 5: Audio, Playback & Sound Edits
There are plenty of options that you can remove background noise, add voiceover, add music, and detach audio from video. Refer to the Audios section from your toolbar.
Step 6: Save to Drive/ Emport/ Publish
Once you are satisfied with your content, then go to Export. Choose the format of the video, MOV, MP4, MPG, etc. and whether you wish to publish directly or save to drive.
Tips to Make Your Cooking Videos Stand Out
- Lighting is your best friend. Invest in some quality spotlights or use the best of daylight.
- Mind your video duration. Short and Simple videos get the most views, but your content should not look incomplete. It is not a fact that long and elaborate videos do not get a place on the table; it is all about the relevance of your content. So don’t stop till you get enough.
- If you appear in the video, keep yourself always look good.
- Keep your video titles relevant and prominent, so that people looking for it can readily find it.
- Have a scrumptious custom thumbnail.
How to Promote Your Cooking Channel on YouTube
- Create an inventory before publishing videos. YouTube vlogging is valued for consistency. If you have a list of 10, 15, 20 videos, then you can have enough time in hand to film your next videos.
- Have a consistent style to create brand recognition. Do you think branding is not for Vlogs? Well, I suppose you might be wrong. Branding is for anyone who uses it.
- Share the link of your YouTube videos on other platforms like Twitter and Facebook.
- Encourage your viewers to comment on the video.
- Explore the different YouTube SEO strategies and use the accurate keywords in your video descriptions with hashtags.
With prior planning and practicing, you are bent on developing more confident moves and camera angles. Once you have that, follow this step by step guide to gain speed and prowess and also enjoy the whole adventure.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Cooking and food-oriented videos are among the most outreaching and popular categories of content to publish online, notably, on YouTube, Facebook, or Instagram. So if you are a cooking aficionado, you have excellent potential to gain positive attention and a loyal audience. But to create engaging videos, you’d need a lot more than excellent culinary skills. This article aims to enlighten aspiring food and recipe vloggers about the essentials of video making straight out of the oven, to create enriched content that’s professional, neat, and viral-worthy.
- Part 1: What to Prepare Before Making a Recipe Video?
- Part 2: Make a Cooking Video with Filmora: a Step-by-Step Guide
- Part 3: Tips to Make Your Cooking Videos Stand Out
- Part 4: How to Promote Your Cooking Channel on YouTube?
What to Prepare Before Making a Recipe Video
While you would know best about the prep work needed for the recipes, the prep work for making a video starts with a plan. What goes into the plan?
Brainstorm this equation - Main Content + Duration + Light + Sound + Camera + Camera Angle, Shots & Transition.
The main content is how you picture the finished video. Ask yourself - Do you want an intro gig? Are you going to talk in the video or show only hands and the cooking with a piece of background music? How do you wish to present the ingredients? Would there be additional tips? At what platform are you going to publish your content? How long should be your clippings? Consider all these questions to chalk out a basic framework of your video
The camera is a pivotal element. Whether it is a smartphone or a hi-fidelity digital camera, it is worthwhile to familiarise the best positions and light orientations and the capacity of the device to produce the best quality picture.
How is your sound going to be like? If you are going to talk in the video, it is recommended that you use a microphone. Or else, you can also use background sound. But to mix sound with the video, you’d need an excellent sound editing tool.
Finally, comes the editing and finishing part. Eventually, you’ll need purposive video-editing software to help you work out the video transitions, sound, and visual effects.Choose a toolkit that is easy to learn and that you can get comfortable with so that the job of video editing doesn’t take the focus away from the main task of cooking.
Now, once you have all the essential ingredients to create your video, start practicing. Remember that it is the most natural thing for the first videos to appear amateurish or inept. And that is part of the plan. Don’t be disheartened and keep going.
Make a Cooking Video with Filmora: a Step-by-Step Guide
As one of the easiest-to-use video editing tools, the full-featured Filmora is the right choice considering it can fit most of your needs. Moreover, you’d be delighted to know that the software also has a series of features and functions and even tutorial videos dedicated to cooking videos.
Step 1: Filming the Video
Whether you are going to present a traditional cook-with-me style video or feature the contemporary “jump-cut” style focusing on speedy short videos, you need to prepare all the equipment and ingredients to suit the frame by frame shots. Consider spills, drops, overcooking, etc. as part of the process, so keep adequate substitutes to continue with your project unwaveringly. If you are using a phone, keep it fully charged up. And have a plan beforehand about what you should do when you get an urgent call while shooting. Also, consider doing a site investigation of the shooting spot for any fragile items, pointy corners, slippery areas, curious pets, etc. to avoid trips and falls in the middle of the filming, especially when working with a cameraman who’s following your movement. If you are using a tripod, and floor-standing lights, remember to secure the equipment with plenty of adhesive tapes, lest they bump into an expensive trip or fall.
Step 2: mport Your Video In Filmora
You need to sync the device that you used to film the video with the computer that has Filmora installed. It may be a phone or a camcorder. Once the devices are synced, you should launch the Filmora software and go the “Media” button at the top right toolbar. There you will find the “Import” button. You will get a pop-up message asking you to choose the type of device. Select the right one, and your video will be imported in the Filmora interface.
Step 3: Edit Video Pace: Time-Lapse, Jump Cut, Slow Motion
To create crisp, fast-paced videos, you don’t have to gobble up the content eyeing at the duration. Think smart when you have the resources of a tool like Filmora. Here are the three best features that help you create fast-paced yet well-defined recipes.
Time-Lapse: The time-lapse feature allows you to adjust the speed of the video from slow-motion to 10x faster. To use this, double click on a specific clip in your imported video and open the custom speed settings. Use the adjusting meter beside speed to make your clip as fast or slow as you want. You may use the same feature to introduce the slow-motion effects in certain areas of the video.
Now, when you are using either the fast-forward or slow-motion effects, it is best to have stable video footage with consistent lighting and a static background. There are also the options of Reverse Speed that can play the clip backward, as in flash-back. The Ripple edit feature allows you to cut short a long clip seamlessly.
Jump Cut: The Jump Cut is about snipping unwanted areas in the clip. It may sound like the Ripple edit mentioned above, but the ripple edit is more functional for cutting short a continuous video so that the viewer won’t realize the snip. For the Jump Cut, it doesn’t have to be a constant clip. You can get to the next frame or scene with an abracadabra move.
To use Jump Cut, place the cursor over the starting of the clip that you want to cut, and right-click on it and select “Split” (the “scissors” feature on the toolbar does the same thing). To make this look neat, preview the portion of the clip once again and delete the cuts between two clips with the same right-click.
Step 4: Understanding Transitions on Filmora
Transitions make your video more interactive and help you segregate the video from frame-to-frame with effects like dissolve, fade, flash, etc. there are numerous transition options available within the Filmora suit.
The best way to do this drag and drop the clips on the timeline is to trim parts of the clip to shorten it. Once you have all the clips in place, go to the “Transitions” options at the top toolbar to apply it on the end or start of each clip.
Step 5: Audio, Playback & Sound Edits
There are plenty of options that you can remove background noise, add voiceover, add music, and detach audio from video. Refer to the Audios section from your toolbar.
Step 6: Save to Drive/ Emport/ Publish
Once you are satisfied with your content, then go to Export. Choose the format of the video, MOV, MP4, MPG, etc. and whether you wish to publish directly or save to drive.
Tips to Make Your Cooking Videos Stand Out
- Lighting is your best friend. Invest in some quality spotlights or use the best of daylight.
- Mind your video duration. Short and Simple videos get the most views, but your content should not look incomplete. It is not a fact that long and elaborate videos do not get a place on the table; it is all about the relevance of your content. So don’t stop till you get enough.
- If you appear in the video, keep yourself always look good.
- Keep your video titles relevant and prominent, so that people looking for it can readily find it.
- Have a scrumptious custom thumbnail.
How to Promote Your Cooking Channel on YouTube
- Create an inventory before publishing videos. YouTube vlogging is valued for consistency. If you have a list of 10, 15, 20 videos, then you can have enough time in hand to film your next videos.
- Have a consistent style to create brand recognition. Do you think branding is not for Vlogs? Well, I suppose you might be wrong. Branding is for anyone who uses it.
- Share the link of your YouTube videos on other platforms like Twitter and Facebook.
- Encourage your viewers to comment on the video.
- Explore the different YouTube SEO strategies and use the accurate keywords in your video descriptions with hashtags.
With prior planning and practicing, you are bent on developing more confident moves and camera angles. Once you have that, follow this step by step guide to gain speed and prowess and also enjoy the whole adventure.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
Cooking and food-oriented videos are among the most outreaching and popular categories of content to publish online, notably, on YouTube, Facebook, or Instagram. So if you are a cooking aficionado, you have excellent potential to gain positive attention and a loyal audience. But to create engaging videos, you’d need a lot more than excellent culinary skills. This article aims to enlighten aspiring food and recipe vloggers about the essentials of video making straight out of the oven, to create enriched content that’s professional, neat, and viral-worthy.
- Part 1: What to Prepare Before Making a Recipe Video?
- Part 2: Make a Cooking Video with Filmora: a Step-by-Step Guide
- Part 3: Tips to Make Your Cooking Videos Stand Out
- Part 4: How to Promote Your Cooking Channel on YouTube?
What to Prepare Before Making a Recipe Video
While you would know best about the prep work needed for the recipes, the prep work for making a video starts with a plan. What goes into the plan?
Brainstorm this equation - Main Content + Duration + Light + Sound + Camera + Camera Angle, Shots & Transition.
The main content is how you picture the finished video. Ask yourself - Do you want an intro gig? Are you going to talk in the video or show only hands and the cooking with a piece of background music? How do you wish to present the ingredients? Would there be additional tips? At what platform are you going to publish your content? How long should be your clippings? Consider all these questions to chalk out a basic framework of your video
The camera is a pivotal element. Whether it is a smartphone or a hi-fidelity digital camera, it is worthwhile to familiarise the best positions and light orientations and the capacity of the device to produce the best quality picture.
How is your sound going to be like? If you are going to talk in the video, it is recommended that you use a microphone. Or else, you can also use background sound. But to mix sound with the video, you’d need an excellent sound editing tool.
Finally, comes the editing and finishing part. Eventually, you’ll need purposive video-editing software to help you work out the video transitions, sound, and visual effects.Choose a toolkit that is easy to learn and that you can get comfortable with so that the job of video editing doesn’t take the focus away from the main task of cooking.
Now, once you have all the essential ingredients to create your video, start practicing. Remember that it is the most natural thing for the first videos to appear amateurish or inept. And that is part of the plan. Don’t be disheartened and keep going.
Make a Cooking Video with Filmora: a Step-by-Step Guide
As one of the easiest-to-use video editing tools, the full-featured Filmora is the right choice considering it can fit most of your needs. Moreover, you’d be delighted to know that the software also has a series of features and functions and even tutorial videos dedicated to cooking videos.
Step 1: Filming the Video
Whether you are going to present a traditional cook-with-me style video or feature the contemporary “jump-cut” style focusing on speedy short videos, you need to prepare all the equipment and ingredients to suit the frame by frame shots. Consider spills, drops, overcooking, etc. as part of the process, so keep adequate substitutes to continue with your project unwaveringly. If you are using a phone, keep it fully charged up. And have a plan beforehand about what you should do when you get an urgent call while shooting. Also, consider doing a site investigation of the shooting spot for any fragile items, pointy corners, slippery areas, curious pets, etc. to avoid trips and falls in the middle of the filming, especially when working with a cameraman who’s following your movement. If you are using a tripod, and floor-standing lights, remember to secure the equipment with plenty of adhesive tapes, lest they bump into an expensive trip or fall.
Step 2: mport Your Video In Filmora
You need to sync the device that you used to film the video with the computer that has Filmora installed. It may be a phone or a camcorder. Once the devices are synced, you should launch the Filmora software and go the “Media” button at the top right toolbar. There you will find the “Import” button. You will get a pop-up message asking you to choose the type of device. Select the right one, and your video will be imported in the Filmora interface.
Step 3: Edit Video Pace: Time-Lapse, Jump Cut, Slow Motion
To create crisp, fast-paced videos, you don’t have to gobble up the content eyeing at the duration. Think smart when you have the resources of a tool like Filmora. Here are the three best features that help you create fast-paced yet well-defined recipes.
Time-Lapse: The time-lapse feature allows you to adjust the speed of the video from slow-motion to 10x faster. To use this, double click on a specific clip in your imported video and open the custom speed settings. Use the adjusting meter beside speed to make your clip as fast or slow as you want. You may use the same feature to introduce the slow-motion effects in certain areas of the video.
Now, when you are using either the fast-forward or slow-motion effects, it is best to have stable video footage with consistent lighting and a static background. There are also the options of Reverse Speed that can play the clip backward, as in flash-back. The Ripple edit feature allows you to cut short a long clip seamlessly.
Jump Cut: The Jump Cut is about snipping unwanted areas in the clip. It may sound like the Ripple edit mentioned above, but the ripple edit is more functional for cutting short a continuous video so that the viewer won’t realize the snip. For the Jump Cut, it doesn’t have to be a constant clip. You can get to the next frame or scene with an abracadabra move.
To use Jump Cut, place the cursor over the starting of the clip that you want to cut, and right-click on it and select “Split” (the “scissors” feature on the toolbar does the same thing). To make this look neat, preview the portion of the clip once again and delete the cuts between two clips with the same right-click.
Step 4: Understanding Transitions on Filmora
Transitions make your video more interactive and help you segregate the video from frame-to-frame with effects like dissolve, fade, flash, etc. there are numerous transition options available within the Filmora suit.
The best way to do this drag and drop the clips on the timeline is to trim parts of the clip to shorten it. Once you have all the clips in place, go to the “Transitions” options at the top toolbar to apply it on the end or start of each clip.
Step 5: Audio, Playback & Sound Edits
There are plenty of options that you can remove background noise, add voiceover, add music, and detach audio from video. Refer to the Audios section from your toolbar.
Step 6: Save to Drive/ Emport/ Publish
Once you are satisfied with your content, then go to Export. Choose the format of the video, MOV, MP4, MPG, etc. and whether you wish to publish directly or save to drive.
Tips to Make Your Cooking Videos Stand Out
- Lighting is your best friend. Invest in some quality spotlights or use the best of daylight.
- Mind your video duration. Short and Simple videos get the most views, but your content should not look incomplete. It is not a fact that long and elaborate videos do not get a place on the table; it is all about the relevance of your content. So don’t stop till you get enough.
- If you appear in the video, keep yourself always look good.
- Keep your video titles relevant and prominent, so that people looking for it can readily find it.
- Have a scrumptious custom thumbnail.
How to Promote Your Cooking Channel on YouTube
- Create an inventory before publishing videos. YouTube vlogging is valued for consistency. If you have a list of 10, 15, 20 videos, then you can have enough time in hand to film your next videos.
- Have a consistent style to create brand recognition. Do you think branding is not for Vlogs? Well, I suppose you might be wrong. Branding is for anyone who uses it.
- Share the link of your YouTube videos on other platforms like Twitter and Facebook.
- Encourage your viewers to comment on the video.
- Explore the different YouTube SEO strategies and use the accurate keywords in your video descriptions with hashtags.
With prior planning and practicing, you are bent on developing more confident moves and camera angles. Once you have that, follow this step by step guide to gain speed and prowess and also enjoy the whole adventure.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Title: "[New] Engage, Enchant Elevate Your Unboxing Content"
- Author: Kevin
- Created at : 2024-05-25 16:06:37
- Updated at : 2024-05-26 16:06:37
- Link: https://youtube-videos.techidaily.com/new-engage-enchant-elevate-your-unboxing-content/
- License: This work is licensed under CC BY-NC-SA 4.0.