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"[New] Crafting Your Niche Top 8 Courses for Aspiring Creators"
Crafting Your Niche: Top 8 Courses for Aspiring Creators
8 Free Online Courses for Beginner YouTube Creators
Richard Bennett
Oct 26, 2023• Proven solutions
There is a lot to learn after you start your YouTube channel and there are many places to get an education. Some places can cost you expensive tuition and other places can lead you to bad advice.
In this article, we highlighted 8 free online on-demand courses that you can take.
Content
- 1. How to Setup a Professional YouTube Channel
- 2. YouTube Creator Academy
- 3. YouTube Influencer 101
- 4. Introduction to Digital Photography
- 5. Social Media Training
- 6. SEO Training Course
- 7. The Secret Power of Brands
- 8. The Affiliate Marketing System
While we encourage you to continue learning and exploring your interests and passions, we feel that it’s all about getting your hands dirty and doing it yourself. These free courses will help you dip your toes into different aspects of YouTube so that you can make better videos, improve your content discovery, and grow your audience.
Creating YouTube Videos with Wondershare Filmora
As one of the best video editing software for YouTubers, Filmora allows you to create videos with templates and effects easily.
1. Amy Landino: How to Setup a Professional YouTube Channel
Amy Landino is a YouTuber, author, and keynote speaker. She is an expert on vlogging and video branding. In this course, she will guide you step-by-step in creating your YouTube channel that follows the best practices right out of the gate. Familiarize yourself with all that YouTube has to offer.
To access the video course, you will need to subscribe to her email newsletter or if you would like the guide without receiving future emails, you can send an email to meg@vlogboss.com .
2. YouTube Creator Academy
Once you’ve got your channel setup and you have a feel for YouTube, it’s time to expand your knowledge of the whole platform. YouTube has generously created a whole Academy to teach you all the fundamentals. From content creation to analytics to brand deals, the YouTube Creator Academy is one of the most valuable free resources. Before you start paying for any course online or in person, review all the content in the Academy first to get yourself to the next level.
Many of the courses featured in YouTube Creator Academy are hosted by well-known YouTube creators, who have built a large following with their content. Some of the courses include: Make money on YouTube, Create great content, Copyright on YouTube, and many more.
3. Jump Cut: YouTube Influencer 101 Crash Course
Jump Cut is founded by Kong and Jesse, two YouTubers who have succeeded on the platform by mastering viral content. Jump Cut offers multiple paid courses, but the initial course is free. This course consists of 4 emails each one with a link to a video where Jesse, the instructor, walks you through 4 ideologies of creating compelling content that expands your reach and grows our channel.
If you are a YouTuber looking to push your content creation capabilities, this is a course you must try. Be warned, after you sign up, the emails and the video have an expiration date and will eventually become unavailable. This is designed to stop you from procrastinating. So this course is serious business.
4. Alison: Introduction to Digital Photography
The principles of good photography are very similar to videography. Understanding how to frame a shot, how a camera functions, and what each feature on the camera does will give you more confidence as you begin to make more videos and gain experience.
The course features 13 modules, teaching the history, technical elements, and file formats of photography. Following the modules, there is an assessment where you can test all that you have learned.
5. Hootsuite: Social Marketing Training
In this free social media course from Hootsuite, you will learn the benefits of spreading your message across multiple social media platforms and increasing the reach of your brand. All you need to do is sign up for a free account to access the material.
As you start making videos for YouTube, you will discover that one of the best ways of sharing them is on social media. The thing is creating content on YouTube is different from Facebook, Twitter, and other channels. Understanding the native content of each platform, the behavior of the audience, and how to best optimize and schedule content on other channels will ensure that you not only get views to your YouTube video but build a lasting fanbase.
6. Moz: SEO Training Course
At the start, one of the most effective ways for your videos to get discovered is through search. Moz, a search engine optimization (SEO) tool, compiled all their instructional videos together for this course, in order to teach you all the basics of how Google determines whether to show your content as number one in the search result page or bury it deep in the basement where it will never see the light of day.
Understanding the fundamentals of SEO will put you leaps and bounds ahead of other YouTubers who are merely creating content out of random ideas they pluck from their heads.
7. FutureLearn: The Secret Power of Brands
After you have found a comfortable niche for your YouTube channel to flourish in, it’s time to start thinking of your channel and your personality as a brand. What is a brand exactly? This free course from FutureLearn highlights some of the most fundamental aspects of branding and gives you a broad understanding of how to brand your channel and how good branding can make all the difference.
This free course gives you 8-weeks of free access, which includes articles, videos, peer reviews, and quizzes.
8. Leadpages: The Affiliate Marketing System
As you grow your audience and have earned some credibility in your field, you will think of ways of monetizing your content. One way of doing that is through affiliate marketing, where you attached a link to a retailer’s website such as Amazon, and should your viewer click on the link and make a purchase, you will get a commission. Sounds wonderfully easy, right? Easy it is not, but with the help of this course from Leadpages, a landing page builder, you will get some strategies and resources to build your affiliate marketing program that earns you a passive income.
Leadpages offers this course in video and audio format, in addition, there are 14 downloadable PDFs.
In this golden age of information, we can learn anything online. Sometimes we have to pay and other times we don’t. Have you discovered any free courses yourself? Share it with the community by leaving a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
There is a lot to learn after you start your YouTube channel and there are many places to get an education. Some places can cost you expensive tuition and other places can lead you to bad advice.
In this article, we highlighted 8 free online on-demand courses that you can take.
Content
- 1. How to Setup a Professional YouTube Channel
- 2. YouTube Creator Academy
- 3. YouTube Influencer 101
- 4. Introduction to Digital Photography
- 5. Social Media Training
- 6. SEO Training Course
- 7. The Secret Power of Brands
- 8. The Affiliate Marketing System
While we encourage you to continue learning and exploring your interests and passions, we feel that it’s all about getting your hands dirty and doing it yourself. These free courses will help you dip your toes into different aspects of YouTube so that you can make better videos, improve your content discovery, and grow your audience.
Creating YouTube Videos with Wondershare Filmora
As one of the best video editing software for YouTubers, Filmora allows you to create videos with templates and effects easily.
1. Amy Landino: How to Setup a Professional YouTube Channel
Amy Landino is a YouTuber, author, and keynote speaker. She is an expert on vlogging and video branding. In this course, she will guide you step-by-step in creating your YouTube channel that follows the best practices right out of the gate. Familiarize yourself with all that YouTube has to offer.
To access the video course, you will need to subscribe to her email newsletter or if you would like the guide without receiving future emails, you can send an email to meg@vlogboss.com .
2. YouTube Creator Academy
Once you’ve got your channel setup and you have a feel for YouTube, it’s time to expand your knowledge of the whole platform. YouTube has generously created a whole Academy to teach you all the fundamentals. From content creation to analytics to brand deals, the YouTube Creator Academy is one of the most valuable free resources. Before you start paying for any course online or in person, review all the content in the Academy first to get yourself to the next level.
Many of the courses featured in YouTube Creator Academy are hosted by well-known YouTube creators, who have built a large following with their content. Some of the courses include: Make money on YouTube, Create great content, Copyright on YouTube, and many more.
3. Jump Cut: YouTube Influencer 101 Crash Course
Jump Cut is founded by Kong and Jesse, two YouTubers who have succeeded on the platform by mastering viral content. Jump Cut offers multiple paid courses, but the initial course is free. This course consists of 4 emails each one with a link to a video where Jesse, the instructor, walks you through 4 ideologies of creating compelling content that expands your reach and grows our channel.
If you are a YouTuber looking to push your content creation capabilities, this is a course you must try. Be warned, after you sign up, the emails and the video have an expiration date and will eventually become unavailable. This is designed to stop you from procrastinating. So this course is serious business.
4. Alison: Introduction to Digital Photography
The principles of good photography are very similar to videography. Understanding how to frame a shot, how a camera functions, and what each feature on the camera does will give you more confidence as you begin to make more videos and gain experience.
The course features 13 modules, teaching the history, technical elements, and file formats of photography. Following the modules, there is an assessment where you can test all that you have learned.
5. Hootsuite: Social Marketing Training
In this free social media course from Hootsuite, you will learn the benefits of spreading your message across multiple social media platforms and increasing the reach of your brand. All you need to do is sign up for a free account to access the material.
As you start making videos for YouTube, you will discover that one of the best ways of sharing them is on social media. The thing is creating content on YouTube is different from Facebook, Twitter, and other channels. Understanding the native content of each platform, the behavior of the audience, and how to best optimize and schedule content on other channels will ensure that you not only get views to your YouTube video but build a lasting fanbase.
6. Moz: SEO Training Course
At the start, one of the most effective ways for your videos to get discovered is through search. Moz, a search engine optimization (SEO) tool, compiled all their instructional videos together for this course, in order to teach you all the basics of how Google determines whether to show your content as number one in the search result page or bury it deep in the basement where it will never see the light of day.
Understanding the fundamentals of SEO will put you leaps and bounds ahead of other YouTubers who are merely creating content out of random ideas they pluck from their heads.
7. FutureLearn: The Secret Power of Brands
After you have found a comfortable niche for your YouTube channel to flourish in, it’s time to start thinking of your channel and your personality as a brand. What is a brand exactly? This free course from FutureLearn highlights some of the most fundamental aspects of branding and gives you a broad understanding of how to brand your channel and how good branding can make all the difference.
This free course gives you 8-weeks of free access, which includes articles, videos, peer reviews, and quizzes.
8. Leadpages: The Affiliate Marketing System
As you grow your audience and have earned some credibility in your field, you will think of ways of monetizing your content. One way of doing that is through affiliate marketing, where you attached a link to a retailer’s website such as Amazon, and should your viewer click on the link and make a purchase, you will get a commission. Sounds wonderfully easy, right? Easy it is not, but with the help of this course from Leadpages, a landing page builder, you will get some strategies and resources to build your affiliate marketing program that earns you a passive income.
Leadpages offers this course in video and audio format, in addition, there are 14 downloadable PDFs.
In this golden age of information, we can learn anything online. Sometimes we have to pay and other times we don’t. Have you discovered any free courses yourself? Share it with the community by leaving a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
There is a lot to learn after you start your YouTube channel and there are many places to get an education. Some places can cost you expensive tuition and other places can lead you to bad advice.
In this article, we highlighted 8 free online on-demand courses that you can take.
Content
- 1. How to Setup a Professional YouTube Channel
- 2. YouTube Creator Academy
- 3. YouTube Influencer 101
- 4. Introduction to Digital Photography
- 5. Social Media Training
- 6. SEO Training Course
- 7. The Secret Power of Brands
- 8. The Affiliate Marketing System
While we encourage you to continue learning and exploring your interests and passions, we feel that it’s all about getting your hands dirty and doing it yourself. These free courses will help you dip your toes into different aspects of YouTube so that you can make better videos, improve your content discovery, and grow your audience.
Creating YouTube Videos with Wondershare Filmora
As one of the best video editing software for YouTubers, Filmora allows you to create videos with templates and effects easily.
1. Amy Landino: How to Setup a Professional YouTube Channel
Amy Landino is a YouTuber, author, and keynote speaker. She is an expert on vlogging and video branding. In this course, she will guide you step-by-step in creating your YouTube channel that follows the best practices right out of the gate. Familiarize yourself with all that YouTube has to offer.
To access the video course, you will need to subscribe to her email newsletter or if you would like the guide without receiving future emails, you can send an email to meg@vlogboss.com .
2. YouTube Creator Academy
Once you’ve got your channel setup and you have a feel for YouTube, it’s time to expand your knowledge of the whole platform. YouTube has generously created a whole Academy to teach you all the fundamentals. From content creation to analytics to brand deals, the YouTube Creator Academy is one of the most valuable free resources. Before you start paying for any course online or in person, review all the content in the Academy first to get yourself to the next level.
Many of the courses featured in YouTube Creator Academy are hosted by well-known YouTube creators, who have built a large following with their content. Some of the courses include: Make money on YouTube, Create great content, Copyright on YouTube, and many more.
3. Jump Cut: YouTube Influencer 101 Crash Course
Jump Cut is founded by Kong and Jesse, two YouTubers who have succeeded on the platform by mastering viral content. Jump Cut offers multiple paid courses, but the initial course is free. This course consists of 4 emails each one with a link to a video where Jesse, the instructor, walks you through 4 ideologies of creating compelling content that expands your reach and grows our channel.
If you are a YouTuber looking to push your content creation capabilities, this is a course you must try. Be warned, after you sign up, the emails and the video have an expiration date and will eventually become unavailable. This is designed to stop you from procrastinating. So this course is serious business.
4. Alison: Introduction to Digital Photography
The principles of good photography are very similar to videography. Understanding how to frame a shot, how a camera functions, and what each feature on the camera does will give you more confidence as you begin to make more videos and gain experience.
The course features 13 modules, teaching the history, technical elements, and file formats of photography. Following the modules, there is an assessment where you can test all that you have learned.
5. Hootsuite: Social Marketing Training
In this free social media course from Hootsuite, you will learn the benefits of spreading your message across multiple social media platforms and increasing the reach of your brand. All you need to do is sign up for a free account to access the material.
As you start making videos for YouTube, you will discover that one of the best ways of sharing them is on social media. The thing is creating content on YouTube is different from Facebook, Twitter, and other channels. Understanding the native content of each platform, the behavior of the audience, and how to best optimize and schedule content on other channels will ensure that you not only get views to your YouTube video but build a lasting fanbase.
6. Moz: SEO Training Course
At the start, one of the most effective ways for your videos to get discovered is through search. Moz, a search engine optimization (SEO) tool, compiled all their instructional videos together for this course, in order to teach you all the basics of how Google determines whether to show your content as number one in the search result page or bury it deep in the basement where it will never see the light of day.
Understanding the fundamentals of SEO will put you leaps and bounds ahead of other YouTubers who are merely creating content out of random ideas they pluck from their heads.
7. FutureLearn: The Secret Power of Brands
After you have found a comfortable niche for your YouTube channel to flourish in, it’s time to start thinking of your channel and your personality as a brand. What is a brand exactly? This free course from FutureLearn highlights some of the most fundamental aspects of branding and gives you a broad understanding of how to brand your channel and how good branding can make all the difference.
This free course gives you 8-weeks of free access, which includes articles, videos, peer reviews, and quizzes.
8. Leadpages: The Affiliate Marketing System
As you grow your audience and have earned some credibility in your field, you will think of ways of monetizing your content. One way of doing that is through affiliate marketing, where you attached a link to a retailer’s website such as Amazon, and should your viewer click on the link and make a purchase, you will get a commission. Sounds wonderfully easy, right? Easy it is not, but with the help of this course from Leadpages, a landing page builder, you will get some strategies and resources to build your affiliate marketing program that earns you a passive income.
Leadpages offers this course in video and audio format, in addition, there are 14 downloadable PDFs.
In this golden age of information, we can learn anything online. Sometimes we have to pay and other times we don’t. Have you discovered any free courses yourself? Share it with the community by leaving a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
There is a lot to learn after you start your YouTube channel and there are many places to get an education. Some places can cost you expensive tuition and other places can lead you to bad advice.
In this article, we highlighted 8 free online on-demand courses that you can take.
Content
- 1. How to Setup a Professional YouTube Channel
- 2. YouTube Creator Academy
- 3. YouTube Influencer 101
- 4. Introduction to Digital Photography
- 5. Social Media Training
- 6. SEO Training Course
- 7. The Secret Power of Brands
- 8. The Affiliate Marketing System
While we encourage you to continue learning and exploring your interests and passions, we feel that it’s all about getting your hands dirty and doing it yourself. These free courses will help you dip your toes into different aspects of YouTube so that you can make better videos, improve your content discovery, and grow your audience.
Creating YouTube Videos with Wondershare Filmora
As one of the best video editing software for YouTubers, Filmora allows you to create videos with templates and effects easily.
1. Amy Landino: How to Setup a Professional YouTube Channel
Amy Landino is a YouTuber, author, and keynote speaker. She is an expert on vlogging and video branding. In this course, she will guide you step-by-step in creating your YouTube channel that follows the best practices right out of the gate. Familiarize yourself with all that YouTube has to offer.
To access the video course, you will need to subscribe to her email newsletter or if you would like the guide without receiving future emails, you can send an email to meg@vlogboss.com .
2. YouTube Creator Academy
Once you’ve got your channel setup and you have a feel for YouTube, it’s time to expand your knowledge of the whole platform. YouTube has generously created a whole Academy to teach you all the fundamentals. From content creation to analytics to brand deals, the YouTube Creator Academy is one of the most valuable free resources. Before you start paying for any course online or in person, review all the content in the Academy first to get yourself to the next level.
Many of the courses featured in YouTube Creator Academy are hosted by well-known YouTube creators, who have built a large following with their content. Some of the courses include: Make money on YouTube, Create great content, Copyright on YouTube, and many more.
3. Jump Cut: YouTube Influencer 101 Crash Course
Jump Cut is founded by Kong and Jesse, two YouTubers who have succeeded on the platform by mastering viral content. Jump Cut offers multiple paid courses, but the initial course is free. This course consists of 4 emails each one with a link to a video where Jesse, the instructor, walks you through 4 ideologies of creating compelling content that expands your reach and grows our channel.
If you are a YouTuber looking to push your content creation capabilities, this is a course you must try. Be warned, after you sign up, the emails and the video have an expiration date and will eventually become unavailable. This is designed to stop you from procrastinating. So this course is serious business.
4. Alison: Introduction to Digital Photography
The principles of good photography are very similar to videography. Understanding how to frame a shot, how a camera functions, and what each feature on the camera does will give you more confidence as you begin to make more videos and gain experience.
The course features 13 modules, teaching the history, technical elements, and file formats of photography. Following the modules, there is an assessment where you can test all that you have learned.
5. Hootsuite: Social Marketing Training
In this free social media course from Hootsuite, you will learn the benefits of spreading your message across multiple social media platforms and increasing the reach of your brand. All you need to do is sign up for a free account to access the material.
As you start making videos for YouTube, you will discover that one of the best ways of sharing them is on social media. The thing is creating content on YouTube is different from Facebook, Twitter, and other channels. Understanding the native content of each platform, the behavior of the audience, and how to best optimize and schedule content on other channels will ensure that you not only get views to your YouTube video but build a lasting fanbase.
6. Moz: SEO Training Course
At the start, one of the most effective ways for your videos to get discovered is through search. Moz, a search engine optimization (SEO) tool, compiled all their instructional videos together for this course, in order to teach you all the basics of how Google determines whether to show your content as number one in the search result page or bury it deep in the basement where it will never see the light of day.
Understanding the fundamentals of SEO will put you leaps and bounds ahead of other YouTubers who are merely creating content out of random ideas they pluck from their heads.
7. FutureLearn: The Secret Power of Brands
After you have found a comfortable niche for your YouTube channel to flourish in, it’s time to start thinking of your channel and your personality as a brand. What is a brand exactly? This free course from FutureLearn highlights some of the most fundamental aspects of branding and gives you a broad understanding of how to brand your channel and how good branding can make all the difference.
This free course gives you 8-weeks of free access, which includes articles, videos, peer reviews, and quizzes.
8. Leadpages: The Affiliate Marketing System
As you grow your audience and have earned some credibility in your field, you will think of ways of monetizing your content. One way of doing that is through affiliate marketing, where you attached a link to a retailer’s website such as Amazon, and should your viewer click on the link and make a purchase, you will get a commission. Sounds wonderfully easy, right? Easy it is not, but with the help of this course from Leadpages, a landing page builder, you will get some strategies and resources to build your affiliate marketing program that earns you a passive income.
Leadpages offers this course in video and audio format, in addition, there are 14 downloadable PDFs.
In this golden age of information, we can learn anything online. Sometimes we have to pay and other times we don’t. Have you discovered any free courses yourself? Share it with the community by leaving a comment below.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
From Biting Snippets to Captivating Narratives: An Expert’s Guide to Youtube Edits
How To Edit YouTube Videos
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
YouTube videos have a certain look and feel that many viewers have come to expect and enjoy. Much of the aesthetics of YouTube videos developed as a result of the biggest YouTubers having to quickly and efficiently edit videos together on a daily basis. Below is our list of some of the most common video editing techniques used by famous YouTubers.
Part 1: Introduction
1. Start Big
“I’m doing something really exciting… within the first ten seconds of this video. That way you stay here.” – Liza Koshy (How To Be A YouTuber 101!! | Lizzza)
In the same way that a teaser or trailer builds anticipation for a full film, many YouTubers start with a preview of the most high-energy part of their video.
In Jake Paul’s prank vlog (above), Jake shows his brother, Logan, chasing and beating him up as Jake screams for help at the top of his lungs. The already high-energy scene is even more intensified by the epic music playing in the background. This seven-second clip, which resurfaces halfway through the video, is enough to entice many viewers to continue watching. It very effectively leaves enough room for viewers to wonder, “How did Logan’s room actually look in the end?” “What was Logan’s initial reaction before he started chasing Jake?” By creating curiosity gaps like these, you can incentivize your viewers to close these gaps by watching longer.
2. Opening Title Introduction
Just as TV episodes begin with opening credits and theme music, quite similarly, some YouTubers start their YouTube videos with an intro.
Greg from “How To Drink” has an effective twenty-second intro (above). In this video, he shows you who he is and what his videos are generally about. Since these two things don’t change so much for him from video to video, he can start many of his videos off with this same intro.
Below is a video tutorial about how to add text and titles to video in Filmora, hope that helps you in creating your own YouTube video texts and titles.
For more information on intros, check out our post on How to Make a YouTube Intro?
Part 2: Cuts
1. Jump Cut
A jump cut is a simple and straightforward type of video editing cutting technique that “jumps” from one section of a clip to a later section of a clip, cutting out whatever happened in the middle. Some of the middle parts you might want to remove may include mistakes, long silent pauses, and filler words (umm, like, etc.).
Although the use of jump cuts to remove these parts had been discouraged for a long time in the film world, its extensive use by so many YouTubers has established it as its own style that many viewers have come to expect and enjoy. The jumpiness that comes from jump cuts can be effective in keeping your audience’s attention in a shock-inducing manner.
Jump cuts can also be used to show a passage of time in a creative way or make objects magically appear on-screen.
Zack King (above) makes a toy taxi magically appear in his hands using this video editing technique. Filmora allows you to do jump cut easily, you can watch the tutorial below and learn more jump cut tips and tricks .
2. Associative Cut
Not everyone in your audience may recognize the cultural or historical references you make in your videos. It can, therefore, be helpful (and also quite enjoyable) to show the original clip of the reference you are making.
In the same vlog that Jake Paul gets chased down by his brother (above), twenty-eight seconds into the video, Jake expresses his desire to go fast in his car. Right after he says “I want to go fast,” Jake cuts into a scene from the movie Talladega Nights. In that scene, Ricky Bobby, Will Ferrell’s character, also says that he wants to go fast.
Part 3: Transform
1. Zoom
Many YouTubers digitally adjust the zoom of their talking head shots in order to create additional emphasis or suspense. When zoom is used very slowly and smoothly, this technique can be effective in building up suspense and drawing a viewer deeper into the speaker’s message. When a drastic zoom is used suddenly, it can be effective in emphasizing a particular spoken line.
RiceGum is one YouTuber who uses zoom video editing effects extensively in his talking head videos. Want to pan and zoom your video footage too? Check our guide to getting Ken Burns Effect on Videos .
2. Camera Shake
Camera shake is a video effect that makes the original clip appear like it was filmed during a violent earthquake. Many YouTubers use this effect to emphasize their voice when they are talking about something erratic or out of control.
3. Color/Level Adjustment
A lot of comedy YouTubers change the color and levels of their videos in order to emphasize different moods. One common thing YouTubers do when they talk about anything slightly sad is to gradually fade out the colors in their talking head shots. In a cheesy way, the black and white look can emphasize a feeling of emptiness. For his “sad” reactions, PewDiePie often jump cuts into a black and white, slowed down clip of his sad face while playing some sad music in the background. To emphasize a darker message, some YouTubers increase the amount of shadows in their video. In the video below, while his daughter is delivering a darker message from 0:32 to 0:50, La Guardia Cross gradually adds more shadows around his daughter’s face through what appears to be a vignette effect.
Part 4: Transitions
1. Wipe
Many YouTubers transition from one scene into the next using a wipe transition. In a wipe transition, the next clip that you want to transition into slides into the frame horizontally or vertically until it completely covers the first clip. For additional wiping effect, many YouTubers also use a fast, high pitched “woosh” sound effect with this transition.
2. Zoom
The zoom transition is quite similar to the wipe transition, except it uses a zoom effect. Many of the top YouTubers combine this transition with a lower-pitched “woosh” sound effect.
Part 5: Visual Elements
In other genres of film, the only appropriate visual elements filmmakers can tastefully add to their footage seem to be clean looking, seamlessly integrated text and motion graphics. YouTube, on the other hand, is another world with much more room to get outrageous. Many of the top YouTubers add a lot of visual elements (emojis , images, filters, explosions) to their videos to emphasize their jokes, play-on-words, historical or cultural references, and mood.
1. Call-To-Action Visuals
Whether they’re prompting you to subscribe, like, comment, or check out their purchasable merchandise, many YouTubers include visuals to strengthen their calls-to-action.
Part 6: Time Manipulation
1. Timelapse
“The staple of any Casey Neistat vlog is the timelapse, which he uses both to further the narrative or set the time of day.” -@omgurheadsgone
A lot of cameras now come with a timelapse/hyperlapse function, requiring no further video editing. To achieve the kind of timelapses that Casey Neistat makes, though, you’ll have to film real-time footage and then manipulate the speed of it in post. Since sped up ambient sound is hardly ever pleasing to the ear, a lot of YouTubers replace the audio with music that enhances the mood of the timelapse.
2. Slow Motion
Slowing down footage is another way YouTubers like to manipulate the passage of time. This technique can draw the audience’s attention into the intricacies of a movement captured on film. But if you stretch your video clip digitally in order to achieve this look, your video may not look so smooth – your software will need to create extra frames of footage based on your existing footage. The solution around this problem is to make sure to record your video at a very high frame rate.
Part 7: Audio
1. Censor
The traditional practice for censoring out explicit language in television has been to replace profanity with a high pitched “bleep” sound effect . YouTubers, however, have popularized the use of animal sound effects to censor out explicit language. Epic Meal Time frequently uses the “caw” of a crow for this purpose.
2. Sound Effects
Whether it is pouring water into a cup or drinking a glass of water, adding louder sound effects can enhance your viewer’s experience of the action that is taking place on camera.
3. Background Music
Music is very effective in helping people feel all kinds of emotions. It is no wonder so many of the top YouTubers make gratuitous use of music in their videos. Some even add background music to every single clip of their entire YouTube video and only drop the music when the following technique (below) is used.
4. Muting Background Music
A lot of YouTubers who talk over background music abruptly mute the music when they want their audience to focus their attention on whatever it is that they have to say at that very moment. Isolating one’s speech in this way can be a very effective way to emphasize something serious or emphasize a punchline to a joke.
5. Voice-Over
Adding additional recorded verbal commentary is another technique used by many of the top YouTubers. This technique can be helpful when the visuals of your footage do not sufficiently communicate the full message you want to get across to your audience.
6. Compressor
A lot of video editing software programs give you the option to add compression to your video’s audio. Compression lessens the dynamic range between the softest and loudest parts of your audio. This technique can help your speech sound more uniform in volume.
For those who want to make their YouTube videos better, I recommend Wondershare Filmora for editing YouTube videos . Filmora video editor allows you to create and edit a YouTube video easily with plentiful templates and effects pre-programmed.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- License: This work is licensed under CC BY-NC-SA 4.0.
