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"[New] Crafting Captivating YouTube Closures - Expert Guides Included"
Crafting Captivating YouTube Closures - Expert Guides Included
YouTube Outro Complete Guide [+Best Makers & Templates]
Richard Bennett
Mar 27, 2024• Proven solutions
The key reason your YouTube videos have a hundred views a year after publication is because they lack good YouTube intro and outro.
How interactive is your YouTube channel? Or, what’s the bounce rate of your YouTube videos? As you answer this, you’ll realize how important YouTube outro is. Very few people know to add outro to YouTube videos is the best YouTube SEO technique.
In this guide, I’ll demystify what YouTube outro is and how to make outro and add it to a YouTube video. If you are not a tech expert, use intro and outro makers highlighted herein to make your videos as interactive pas possible.
To get a sneak preview of what is entailed here; this guide has been subdivided into five parts:
- Part 1: YouTube Outro Prerequisites
- Part 2: Best 8 Intro And Outro Makers For YouTube
- Part 3: How To Make And Add Outro To YouTube Video
- Part 4: How To Add An Outro To A Youtube Video
- Part 5: Frequently Asked Questions about YouTube Outro
Part 1: YouTube Outro Prerequisites
In this part, we will learn what outros for YouTube are, the importance of land that distinguishes them from the intro. Also included are expert tips on how to make YouTube outro that attracts a hundred thousand subscribers in seven days included.
To understand what YouTube outro is and why you should add it to your videos, here is a detailed explanation.
Section 1: What is a Youtube Outro?
YouTube outro aka end screen is the last part of a video with a call to action statement, button or video suggestion to view other YouTube videos. In other words, it’s the last part of a video with calls to action links.
One of the most effective technical methods of optimizing YouTube videos is by adding an outro. This helps attract huge traffic, increase conversion and engage viewers.
Why spend your time adding outro? You can add Outro to YouTube videos to direct viewers to your website, other selected videos, engage viewers for longer and to persuade them to subscribe to the channel. In short, most end screens have four elements incorporated into an outro: Channel, subscribe, Video playlist and a website link.
Section 2: Difference Between Outro and Intro
Most YouTube videos have an intro and an outro. In this case, an intro is a short clip at the beginning of a YouTube video that introduces you to the viewers and your brand.
Even though video creators attach more emphasis on intros, both are both very critical. For your videos to achieve meaningful results, it’s important to view each as distinct from the other. Equally important to know, both intros and outros have different purposes.
| Differences Between YouTube Intro And Outro | |
|---|---|
| Intro | Outro |
| Inserted at the begging of a video | Inserted at the end of a video |
| Used to capture audience attention | Directs the audience to the next step |
| Introduces the topic | Suggests new topics to viewers |
| Attract viewers to the video | Contains a call-action button |
| Showcases a brand, logo, business slogan or a statement mission |
Section 3: YouTube Outro Requirements
Just as their requirements for any video uploaded on YouTube, outros are no exception. For your outro to be interactive, observe the following requirements:
1. Outro Resolution
Outros for YouTube should have an aspect ratio of 16:9 and a resolution of 1920px X 1080px.
2. Outro Element Sizes and Dimensions
End screen templates comprise elements that are in different shapes and sizes. When using a YouTube outro size of 1920px X 1080px, here are the element dimensions to use:
- Subscribe – 294px X 294px
- Channel – 294px X 294px
- Website link - 294px X 294px
- Video playlist – 615px X 345px
3. Outro Length
If you want to make your outro boring, make it long. So, how long should YouTube outro be? For your outros to have a high conversation rate, they should be approximately 10-20 seconds long. However, the length of your video should be the determining factor. A one-hour YouTube video can have a longer outro.
Don’t be challenged by setting the above sizes because nearly all intro and outro makers have already set dimensions for the elements. The major requirements are done for you
Section 4: Best Practices When Making A YouTube Outro
Imagine given 10 seconds to showcase your YouTube channel and direct viewers on the next move without breaking the engagement! Different YouTube outros come in different styles; certainly a show of one’s degree of creativity.
At this point, you should be already be having the best outro maker in mind - Filmora. The below YouTube outro tips should coincide with the features of your selected outro maker.
- Be relevant
The featured elements should be related to the video. Adding irrelevant elements your outro will most likely make the viewer click away.
- Keep to your goals
The big question is; what do you want to achieve from the YouTube end screen? Draw your attention to the subject matter of that particular video, your channel or the product highlighted in the video. Try to align your thoughts with those of the viewer.
Every video creator wishes for the following goals, increasing your channel subscribers, sending traffic to another site, viewing more videos and sharing to social media. Each YouTube outro element should have its own goal.
- Simple, clear and easy to interpret
Your outro will be meaningless if the audience cannot take action due to the complexity of either the language used or the ambiguity of words used. Use colors that pop out the elements making them the center of focus. Make them clear and avoid anything distractive.
- Use similar outro templates
Apart from being a good method of branding your channel, using similar outro on your videos adds credibility. It is, therefore, a good practice to have the consistency of colors, elements, images, and logos.
It’s absolutely important to understand all the prerequisites related to YouTube outros. Make use of the tips and requirements explained above when making and adding YouTube end screens to achieve the best results.
Part 2: Best 8 Intro And Outro Makers For YouTube
If you are wondering how to make the best magnetic intro and converting outro for your YouTube videos, this is your best article for you. Whether it’s the free online intro maker or the YouTube outro maker free no watermark, just select one that suits you most from the below list.
1. Wondershare Filmora
Quick fact – Using Filmora as an outro maker, allows you to select your admired background and outro template.
Do you want to make HD YouTube intros and outros that will grow your channel? I recommend Wondershare Filmora.
This software has the simplest friendly interface that any new and expert video editor would understand easily. This is very important for you; to use the best intro or outro for your YouTube videos, download Filmora video editor to get access to Filmstock. There are plenty of free and editable YouTube intro and outro templates ready for download.
Filmora is an all in one YouTube outro maker: you can download intro and outro templates, edit, add to your YouTube video and publish to your channel. There are innumerable backgrounds, transitions and effects to make an outro that matches the video colors, speed, and theme.
2. Outromaker
Quick fact – Outromaker is highly preferred for adding YouTube end screens with animated backgrounds that are mobile-friendly.
In spite of its pricey plans, Outro Maker continues to be more and more users due to its high genre of outro templates. Among the features included in this app are outro templates, YouTube mobile cards, and YouTube graphics.
To insert a Pokémon Go or animated cartoon background that rhymes with your videos, you have to register an account. Secondly, you must have a registered YouTube channel with videos. Lastly, subscribe to a paid plan.
3. MotionDen
Quick fact – MotionDen is an online into and outro maker. To create YouTube intro and outro without watermark, you have to first pay.
There are plenty of YouTube intro and outro templates for your marketing videos, showdown movies or hard sports videos. Only two pricing plans are available, namely $9.0/Video and $39/ month. Both plans produce HD intros and outros for YouTube and give access to directly publish to YouTube.
To start creating end screens, creating an account is a requirement. MotionDen has rich text editing features and direct typography to edit your logo.
4. Snappa
Quick fact- With Snappa as your YouTube outro maker, only 60 seconds are enough to create a professional high-quality outro.
This is the perfect YouTube outro maker online free with over a 5000+ outro template and million-plus royalty-free HD photos and graphics. Among the features it’s renowned for include, thousands of templates in different sizes, resizable graphics, a huge library of HD intros and outros and seamless integration with uploaded logos and custom fonts.
Most of the YouTube outro requirements like dimensions have been done for you. To access more features, subscribe to either the Pro plan for $10/month or the Team plan for $20/month.
5. Biteable
Quick fact- Biteable is a free online YouTube outro creator. It’s compatible with mobile phones and computers and is highly used by content marketing experts.
The clarity of the interface is enough to prove its simplicity and user-friendliness. The only requirement to use this app is registration. However, the free plan is limited to 10 projects per month, the basic content and 24/7 customer support. Its main limitation is any project under the free plan bears the Biteable watermark.
Biteable Youtube outro template download feature contains 85,000 Shutterstock clips. There are four optional pricing plans. The free plan with limited features, Starter Plan for $29/mo, Pro Plan for $29/mo and Unlimited Plan for $49/mo. You can also subscribe annually.
6. Tube Arsenal
Quick fact – Tube Arsenal is among the best HD intro and outro maker for YouTube. No monthly/annual subscription plans. Each outro template can be customized online.
Despite its high quality and professional templates, Tube Arsenal is suitable for both beginners and experts. Would you like to add the best YouTube outro songs to your videos? Select any intro or outro and on the customizing chart to the left, scroll to the bottom and click “Music”.
Some of the features include unlimited downloads, free downloads, online template customization and curated collection of intros and outros. Each outros’ price is determined by its resolution (720px for $9 and 180px for $11).
7. Animaker
Quick fact – Animaker takes cognizance of human creative ability. You can, therefore, create your own intro from scratch or edit the provided templates.
Animaker is among the world’s most used YouTube intro maker. It’s trusted by over 1000 big brands like Adidas, Google, UNICEF, and Uber. You can start with the free plan if it’s your first time then upgrade to the complex paid plans. The paid plans are Personal for $19/mo, Startup for $35/mo and Business for $59/mo.
There are many features to look out for in Animaker. Some include 50+ backgrounds YouTube intro music, over 175 sound effects, custom font support and pre-designed templates.
8. Video Jaguar
Quick fact – Video Jaguar is a cloud-based software used creating YouTube intros and outros. You can, therefore, use it from any location without downloading it.
This app’s outro maker interface comes equipped with easy to use features like full HD intro and outro templates, licensed music and text editor. There are also plenty of royalty-free photos.
Video Jaguar is majorly designed for marketers who specialize in video ads to grow their brand awareness.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Part 3: How To Make And Add Outro To YouTube Video
How to make a YouTube outro was comprehensively answered by the launch Filmora video editor. Why say Filmora? We all know how the best professional YouTube outros should look like, right? Go to the Filmora products page then click download. Among the features, you’ll find include transitions, backgrounds, effects, rich text editor and free audio and voiceover recorder among others.
Step 1: Start by downloading and installing Filmora on your Windows or Mac by clicking any of the below icons.
Step 2: Once it’s fully installed, double-click on the Filmora icon on your desktop to open a welcome screen for you to start a new project. Adjust the project aspect ratio to 16:9.
Step 3: Click the new project and wait for the software full interface to open. On the Filmora Filmstock page, search and select a YouTube outro template of your choice, download and save to your media.
Before importing the template, click “Sample Colours” to choose a color that rhymes with your video and set it as the background.
Click “Media” on the top menu and import your outro template to the timeline.
Step 4: Use the screen blind mode to edit the YouTube outro elements at the preview window. Also, you can select audio and add it as outro music for YouTube. Click “Title” to select your preferred font editor. Once you are done, export the outro to the media file.
Check this video tutorial. It’s very easy and simple to make a YouTube outro. Free to download the video maker and have a try now!
Part 4: How To Add An Outro To A Youtube Video
To understand the whole end screen process we will continue with the Filmora video editing procedure.
Step 1: Upload your video to the timeline and create a space for the video outro.
Step 2: Import the YouTube outro created earlier and drag it down to the timeline. Now that you have two imports on your timeline, drag the outro to the videos end section.
Step 3: Click “Export” to save or upload the video on YouTube. You now have your video with an end screen.
Part 5: Frequently Asked Questions about YouTube Outro
Best Websites for YouTube Outro Template Download
YouTube Outro templates are helping websites grow their revenue by setting pricing plans. Nevertheless, there are some websites with even better free outro templates for download. Here is a combination of both paid and free websites to download YouTube outros:
Best Websites to Find YouTube Outro Songs
Finding outro songs for YouTube is a bit challenging partly because not many YouTube outro makers have also songs on the website. Video creators also tend to use video audio in their end screens thereby reducing the demand for outro songs.
Despite their low demand, few websites continue to create YouTube outro songs like:
You may also like: 10 Best Sources to Download Free Outro Music [No Copyright] >>
Conclusion
We all wish to create YouTube videos that attract many viewers and eventually subscribers! To grow your YouTube channel, start adding outros to your videos before uploading them to YouTube. YouTube outro engages viewers for longer by clicking the suggested videos or helps grow the channel.
It’s not a surprise to find some of your videos with no outros despite the high number of free intro and outro YouTube makers. Use the above list to make a stunning outro for YouTube.
Was this guide helpful to you? Kindly share your comments or thoughts on the social media platforms on this site.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The key reason your YouTube videos have a hundred views a year after publication is because they lack good YouTube intro and outro.
How interactive is your YouTube channel? Or, what’s the bounce rate of your YouTube videos? As you answer this, you’ll realize how important YouTube outro is. Very few people know to add outro to YouTube videos is the best YouTube SEO technique.
In this guide, I’ll demystify what YouTube outro is and how to make outro and add it to a YouTube video. If you are not a tech expert, use intro and outro makers highlighted herein to make your videos as interactive pas possible.
To get a sneak preview of what is entailed here; this guide has been subdivided into five parts:
- Part 1: YouTube Outro Prerequisites
- Part 2: Best 8 Intro And Outro Makers For YouTube
- Part 3: How To Make And Add Outro To YouTube Video
- Part 4: How To Add An Outro To A Youtube Video
- Part 5: Frequently Asked Questions about YouTube Outro
Part 1: YouTube Outro Prerequisites
In this part, we will learn what outros for YouTube are, the importance of land that distinguishes them from the intro. Also included are expert tips on how to make YouTube outro that attracts a hundred thousand subscribers in seven days included.
To understand what YouTube outro is and why you should add it to your videos, here is a detailed explanation.
Section 1: What is a Youtube Outro?
YouTube outro aka end screen is the last part of a video with a call to action statement, button or video suggestion to view other YouTube videos. In other words, it’s the last part of a video with calls to action links.
One of the most effective technical methods of optimizing YouTube videos is by adding an outro. This helps attract huge traffic, increase conversion and engage viewers.
Why spend your time adding outro? You can add Outro to YouTube videos to direct viewers to your website, other selected videos, engage viewers for longer and to persuade them to subscribe to the channel. In short, most end screens have four elements incorporated into an outro: Channel, subscribe, Video playlist and a website link.
Section 2: Difference Between Outro and Intro
Most YouTube videos have an intro and an outro. In this case, an intro is a short clip at the beginning of a YouTube video that introduces you to the viewers and your brand.
Even though video creators attach more emphasis on intros, both are both very critical. For your videos to achieve meaningful results, it’s important to view each as distinct from the other. Equally important to know, both intros and outros have different purposes.
| Differences Between YouTube Intro And Outro | |
|---|---|
| Intro | Outro |
| Inserted at the begging of a video | Inserted at the end of a video |
| Used to capture audience attention | Directs the audience to the next step |
| Introduces the topic | Suggests new topics to viewers |
| Attract viewers to the video | Contains a call-action button |
| Showcases a brand, logo, business slogan or a statement mission |
Section 3: YouTube Outro Requirements
Just as their requirements for any video uploaded on YouTube, outros are no exception. For your outro to be interactive, observe the following requirements:
1. Outro Resolution
Outros for YouTube should have an aspect ratio of 16:9 and a resolution of 1920px X 1080px.
2. Outro Element Sizes and Dimensions
End screen templates comprise elements that are in different shapes and sizes. When using a YouTube outro size of 1920px X 1080px, here are the element dimensions to use:
- Subscribe – 294px X 294px
- Channel – 294px X 294px
- Website link - 294px X 294px
- Video playlist – 615px X 345px
3. Outro Length
If you want to make your outro boring, make it long. So, how long should YouTube outro be? For your outros to have a high conversation rate, they should be approximately 10-20 seconds long. However, the length of your video should be the determining factor. A one-hour YouTube video can have a longer outro.
Don’t be challenged by setting the above sizes because nearly all intro and outro makers have already set dimensions for the elements. The major requirements are done for you
Section 4: Best Practices When Making A YouTube Outro
Imagine given 10 seconds to showcase your YouTube channel and direct viewers on the next move without breaking the engagement! Different YouTube outros come in different styles; certainly a show of one’s degree of creativity.
At this point, you should be already be having the best outro maker in mind - Filmora. The below YouTube outro tips should coincide with the features of your selected outro maker.
- Be relevant
The featured elements should be related to the video. Adding irrelevant elements your outro will most likely make the viewer click away.
- Keep to your goals
The big question is; what do you want to achieve from the YouTube end screen? Draw your attention to the subject matter of that particular video, your channel or the product highlighted in the video. Try to align your thoughts with those of the viewer.
Every video creator wishes for the following goals, increasing your channel subscribers, sending traffic to another site, viewing more videos and sharing to social media. Each YouTube outro element should have its own goal.
- Simple, clear and easy to interpret
Your outro will be meaningless if the audience cannot take action due to the complexity of either the language used or the ambiguity of words used. Use colors that pop out the elements making them the center of focus. Make them clear and avoid anything distractive.
- Use similar outro templates
Apart from being a good method of branding your channel, using similar outro on your videos adds credibility. It is, therefore, a good practice to have the consistency of colors, elements, images, and logos.
It’s absolutely important to understand all the prerequisites related to YouTube outros. Make use of the tips and requirements explained above when making and adding YouTube end screens to achieve the best results.
Part 2: Best 8 Intro And Outro Makers For YouTube
If you are wondering how to make the best magnetic intro and converting outro for your YouTube videos, this is your best article for you. Whether it’s the free online intro maker or the YouTube outro maker free no watermark, just select one that suits you most from the below list.
1. Wondershare Filmora
Quick fact – Using Filmora as an outro maker, allows you to select your admired background and outro template.
Do you want to make HD YouTube intros and outros that will grow your channel? I recommend Wondershare Filmora.
This software has the simplest friendly interface that any new and expert video editor would understand easily. This is very important for you; to use the best intro or outro for your YouTube videos, download Filmora video editor to get access to Filmstock. There are plenty of free and editable YouTube intro and outro templates ready for download.
Filmora is an all in one YouTube outro maker: you can download intro and outro templates, edit, add to your YouTube video and publish to your channel. There are innumerable backgrounds, transitions and effects to make an outro that matches the video colors, speed, and theme.
2. Outromaker
Quick fact – Outromaker is highly preferred for adding YouTube end screens with animated backgrounds that are mobile-friendly.
In spite of its pricey plans, Outro Maker continues to be more and more users due to its high genre of outro templates. Among the features included in this app are outro templates, YouTube mobile cards, and YouTube graphics.
To insert a Pokémon Go or animated cartoon background that rhymes with your videos, you have to register an account. Secondly, you must have a registered YouTube channel with videos. Lastly, subscribe to a paid plan.
3. MotionDen
Quick fact – MotionDen is an online into and outro maker. To create YouTube intro and outro without watermark, you have to first pay.
There are plenty of YouTube intro and outro templates for your marketing videos, showdown movies or hard sports videos. Only two pricing plans are available, namely $9.0/Video and $39/ month. Both plans produce HD intros and outros for YouTube and give access to directly publish to YouTube.
To start creating end screens, creating an account is a requirement. MotionDen has rich text editing features and direct typography to edit your logo.
4. Snappa
Quick fact- With Snappa as your YouTube outro maker, only 60 seconds are enough to create a professional high-quality outro.
This is the perfect YouTube outro maker online free with over a 5000+ outro template and million-plus royalty-free HD photos and graphics. Among the features it’s renowned for include, thousands of templates in different sizes, resizable graphics, a huge library of HD intros and outros and seamless integration with uploaded logos and custom fonts.
Most of the YouTube outro requirements like dimensions have been done for you. To access more features, subscribe to either the Pro plan for $10/month or the Team plan for $20/month.
5. Biteable
Quick fact- Biteable is a free online YouTube outro creator. It’s compatible with mobile phones and computers and is highly used by content marketing experts.
The clarity of the interface is enough to prove its simplicity and user-friendliness. The only requirement to use this app is registration. However, the free plan is limited to 10 projects per month, the basic content and 24/7 customer support. Its main limitation is any project under the free plan bears the Biteable watermark.
Biteable Youtube outro template download feature contains 85,000 Shutterstock clips. There are four optional pricing plans. The free plan with limited features, Starter Plan for $29/mo, Pro Plan for $29/mo and Unlimited Plan for $49/mo. You can also subscribe annually.
6. Tube Arsenal
Quick fact – Tube Arsenal is among the best HD intro and outro maker for YouTube. No monthly/annual subscription plans. Each outro template can be customized online.
Despite its high quality and professional templates, Tube Arsenal is suitable for both beginners and experts. Would you like to add the best YouTube outro songs to your videos? Select any intro or outro and on the customizing chart to the left, scroll to the bottom and click “Music”.
Some of the features include unlimited downloads, free downloads, online template customization and curated collection of intros and outros. Each outros’ price is determined by its resolution (720px for $9 and 180px for $11).
7. Animaker
Quick fact – Animaker takes cognizance of human creative ability. You can, therefore, create your own intro from scratch or edit the provided templates.
Animaker is among the world’s most used YouTube intro maker. It’s trusted by over 1000 big brands like Adidas, Google, UNICEF, and Uber. You can start with the free plan if it’s your first time then upgrade to the complex paid plans. The paid plans are Personal for $19/mo, Startup for $35/mo and Business for $59/mo.
There are many features to look out for in Animaker. Some include 50+ backgrounds YouTube intro music, over 175 sound effects, custom font support and pre-designed templates.
8. Video Jaguar
Quick fact – Video Jaguar is a cloud-based software used creating YouTube intros and outros. You can, therefore, use it from any location without downloading it.
This app’s outro maker interface comes equipped with easy to use features like full HD intro and outro templates, licensed music and text editor. There are also plenty of royalty-free photos.
Video Jaguar is majorly designed for marketers who specialize in video ads to grow their brand awareness.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Part 3: How To Make And Add Outro To YouTube Video
How to make a YouTube outro was comprehensively answered by the launch Filmora video editor. Why say Filmora? We all know how the best professional YouTube outros should look like, right? Go to the Filmora products page then click download. Among the features, you’ll find include transitions, backgrounds, effects, rich text editor and free audio and voiceover recorder among others.
Step 1: Start by downloading and installing Filmora on your Windows or Mac by clicking any of the below icons.
Step 2: Once it’s fully installed, double-click on the Filmora icon on your desktop to open a welcome screen for you to start a new project. Adjust the project aspect ratio to 16:9.
Step 3: Click the new project and wait for the software full interface to open. On the Filmora Filmstock page, search and select a YouTube outro template of your choice, download and save to your media.
Before importing the template, click “Sample Colours” to choose a color that rhymes with your video and set it as the background.
Click “Media” on the top menu and import your outro template to the timeline.
Step 4: Use the screen blind mode to edit the YouTube outro elements at the preview window. Also, you can select audio and add it as outro music for YouTube. Click “Title” to select your preferred font editor. Once you are done, export the outro to the media file.
Check this video tutorial. It’s very easy and simple to make a YouTube outro. Free to download the video maker and have a try now!
Part 4: How To Add An Outro To A Youtube Video
To understand the whole end screen process we will continue with the Filmora video editing procedure.
Step 1: Upload your video to the timeline and create a space for the video outro.
Step 2: Import the YouTube outro created earlier and drag it down to the timeline. Now that you have two imports on your timeline, drag the outro to the videos end section.
Step 3: Click “Export” to save or upload the video on YouTube. You now have your video with an end screen.
Part 5: Frequently Asked Questions about YouTube Outro
Best Websites for YouTube Outro Template Download
YouTube Outro templates are helping websites grow their revenue by setting pricing plans. Nevertheless, there are some websites with even better free outro templates for download. Here is a combination of both paid and free websites to download YouTube outros:
Best Websites to Find YouTube Outro Songs
Finding outro songs for YouTube is a bit challenging partly because not many YouTube outro makers have also songs on the website. Video creators also tend to use video audio in their end screens thereby reducing the demand for outro songs.
Despite their low demand, few websites continue to create YouTube outro songs like:
You may also like: 10 Best Sources to Download Free Outro Music [No Copyright] >>
Conclusion
We all wish to create YouTube videos that attract many viewers and eventually subscribers! To grow your YouTube channel, start adding outros to your videos before uploading them to YouTube. YouTube outro engages viewers for longer by clicking the suggested videos or helps grow the channel.
It’s not a surprise to find some of your videos with no outros despite the high number of free intro and outro YouTube makers. Use the above list to make a stunning outro for YouTube.
Was this guide helpful to you? Kindly share your comments or thoughts on the social media platforms on this site.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The key reason your YouTube videos have a hundred views a year after publication is because they lack good YouTube intro and outro.
How interactive is your YouTube channel? Or, what’s the bounce rate of your YouTube videos? As you answer this, you’ll realize how important YouTube outro is. Very few people know to add outro to YouTube videos is the best YouTube SEO technique.
In this guide, I’ll demystify what YouTube outro is and how to make outro and add it to a YouTube video. If you are not a tech expert, use intro and outro makers highlighted herein to make your videos as interactive pas possible.
To get a sneak preview of what is entailed here; this guide has been subdivided into five parts:
- Part 1: YouTube Outro Prerequisites
- Part 2: Best 8 Intro And Outro Makers For YouTube
- Part 3: How To Make And Add Outro To YouTube Video
- Part 4: How To Add An Outro To A Youtube Video
- Part 5: Frequently Asked Questions about YouTube Outro
Part 1: YouTube Outro Prerequisites
In this part, we will learn what outros for YouTube are, the importance of land that distinguishes them from the intro. Also included are expert tips on how to make YouTube outro that attracts a hundred thousand subscribers in seven days included.
To understand what YouTube outro is and why you should add it to your videos, here is a detailed explanation.
Section 1: What is a Youtube Outro?
YouTube outro aka end screen is the last part of a video with a call to action statement, button or video suggestion to view other YouTube videos. In other words, it’s the last part of a video with calls to action links.
One of the most effective technical methods of optimizing YouTube videos is by adding an outro. This helps attract huge traffic, increase conversion and engage viewers.
Why spend your time adding outro? You can add Outro to YouTube videos to direct viewers to your website, other selected videos, engage viewers for longer and to persuade them to subscribe to the channel. In short, most end screens have four elements incorporated into an outro: Channel, subscribe, Video playlist and a website link.
Section 2: Difference Between Outro and Intro
Most YouTube videos have an intro and an outro. In this case, an intro is a short clip at the beginning of a YouTube video that introduces you to the viewers and your brand.
Even though video creators attach more emphasis on intros, both are both very critical. For your videos to achieve meaningful results, it’s important to view each as distinct from the other. Equally important to know, both intros and outros have different purposes.
| Differences Between YouTube Intro And Outro | |
|---|---|
| Intro | Outro |
| Inserted at the begging of a video | Inserted at the end of a video |
| Used to capture audience attention | Directs the audience to the next step |
| Introduces the topic | Suggests new topics to viewers |
| Attract viewers to the video | Contains a call-action button |
| Showcases a brand, logo, business slogan or a statement mission |
Section 3: YouTube Outro Requirements
Just as their requirements for any video uploaded on YouTube, outros are no exception. For your outro to be interactive, observe the following requirements:
1. Outro Resolution
Outros for YouTube should have an aspect ratio of 16:9 and a resolution of 1920px X 1080px.
2. Outro Element Sizes and Dimensions
End screen templates comprise elements that are in different shapes and sizes. When using a YouTube outro size of 1920px X 1080px, here are the element dimensions to use:
- Subscribe – 294px X 294px
- Channel – 294px X 294px
- Website link - 294px X 294px
- Video playlist – 615px X 345px
3. Outro Length
If you want to make your outro boring, make it long. So, how long should YouTube outro be? For your outros to have a high conversation rate, they should be approximately 10-20 seconds long. However, the length of your video should be the determining factor. A one-hour YouTube video can have a longer outro.
Don’t be challenged by setting the above sizes because nearly all intro and outro makers have already set dimensions for the elements. The major requirements are done for you
Section 4: Best Practices When Making A YouTube Outro
Imagine given 10 seconds to showcase your YouTube channel and direct viewers on the next move without breaking the engagement! Different YouTube outros come in different styles; certainly a show of one’s degree of creativity.
At this point, you should be already be having the best outro maker in mind - Filmora. The below YouTube outro tips should coincide with the features of your selected outro maker.
- Be relevant
The featured elements should be related to the video. Adding irrelevant elements your outro will most likely make the viewer click away.
- Keep to your goals
The big question is; what do you want to achieve from the YouTube end screen? Draw your attention to the subject matter of that particular video, your channel or the product highlighted in the video. Try to align your thoughts with those of the viewer.
Every video creator wishes for the following goals, increasing your channel subscribers, sending traffic to another site, viewing more videos and sharing to social media. Each YouTube outro element should have its own goal.
- Simple, clear and easy to interpret
Your outro will be meaningless if the audience cannot take action due to the complexity of either the language used or the ambiguity of words used. Use colors that pop out the elements making them the center of focus. Make them clear and avoid anything distractive.
- Use similar outro templates
Apart from being a good method of branding your channel, using similar outro on your videos adds credibility. It is, therefore, a good practice to have the consistency of colors, elements, images, and logos.
It’s absolutely important to understand all the prerequisites related to YouTube outros. Make use of the tips and requirements explained above when making and adding YouTube end screens to achieve the best results.
Part 2: Best 8 Intro And Outro Makers For YouTube
If you are wondering how to make the best magnetic intro and converting outro for your YouTube videos, this is your best article for you. Whether it’s the free online intro maker or the YouTube outro maker free no watermark, just select one that suits you most from the below list.
1. Wondershare Filmora
Quick fact – Using Filmora as an outro maker, allows you to select your admired background and outro template.
Do you want to make HD YouTube intros and outros that will grow your channel? I recommend Wondershare Filmora.
This software has the simplest friendly interface that any new and expert video editor would understand easily. This is very important for you; to use the best intro or outro for your YouTube videos, download Filmora video editor to get access to Filmstock. There are plenty of free and editable YouTube intro and outro templates ready for download.
Filmora is an all in one YouTube outro maker: you can download intro and outro templates, edit, add to your YouTube video and publish to your channel. There are innumerable backgrounds, transitions and effects to make an outro that matches the video colors, speed, and theme.
2. Outromaker
Quick fact – Outromaker is highly preferred for adding YouTube end screens with animated backgrounds that are mobile-friendly.
In spite of its pricey plans, Outro Maker continues to be more and more users due to its high genre of outro templates. Among the features included in this app are outro templates, YouTube mobile cards, and YouTube graphics.
To insert a Pokémon Go or animated cartoon background that rhymes with your videos, you have to register an account. Secondly, you must have a registered YouTube channel with videos. Lastly, subscribe to a paid plan.
3. MotionDen
Quick fact – MotionDen is an online into and outro maker. To create YouTube intro and outro without watermark, you have to first pay.
There are plenty of YouTube intro and outro templates for your marketing videos, showdown movies or hard sports videos. Only two pricing plans are available, namely $9.0/Video and $39/ month. Both plans produce HD intros and outros for YouTube and give access to directly publish to YouTube.
To start creating end screens, creating an account is a requirement. MotionDen has rich text editing features and direct typography to edit your logo.
4. Snappa
Quick fact- With Snappa as your YouTube outro maker, only 60 seconds are enough to create a professional high-quality outro.
This is the perfect YouTube outro maker online free with over a 5000+ outro template and million-plus royalty-free HD photos and graphics. Among the features it’s renowned for include, thousands of templates in different sizes, resizable graphics, a huge library of HD intros and outros and seamless integration with uploaded logos and custom fonts.
Most of the YouTube outro requirements like dimensions have been done for you. To access more features, subscribe to either the Pro plan for $10/month or the Team plan for $20/month.
5. Biteable
Quick fact- Biteable is a free online YouTube outro creator. It’s compatible with mobile phones and computers and is highly used by content marketing experts.
The clarity of the interface is enough to prove its simplicity and user-friendliness. The only requirement to use this app is registration. However, the free plan is limited to 10 projects per month, the basic content and 24/7 customer support. Its main limitation is any project under the free plan bears the Biteable watermark.
Biteable Youtube outro template download feature contains 85,000 Shutterstock clips. There are four optional pricing plans. The free plan with limited features, Starter Plan for $29/mo, Pro Plan for $29/mo and Unlimited Plan for $49/mo. You can also subscribe annually.
6. Tube Arsenal
Quick fact – Tube Arsenal is among the best HD intro and outro maker for YouTube. No monthly/annual subscription plans. Each outro template can be customized online.
Despite its high quality and professional templates, Tube Arsenal is suitable for both beginners and experts. Would you like to add the best YouTube outro songs to your videos? Select any intro or outro and on the customizing chart to the left, scroll to the bottom and click “Music”.
Some of the features include unlimited downloads, free downloads, online template customization and curated collection of intros and outros. Each outros’ price is determined by its resolution (720px for $9 and 180px for $11).
7. Animaker
Quick fact – Animaker takes cognizance of human creative ability. You can, therefore, create your own intro from scratch or edit the provided templates.
Animaker is among the world’s most used YouTube intro maker. It’s trusted by over 1000 big brands like Adidas, Google, UNICEF, and Uber. You can start with the free plan if it’s your first time then upgrade to the complex paid plans. The paid plans are Personal for $19/mo, Startup for $35/mo and Business for $59/mo.
There are many features to look out for in Animaker. Some include 50+ backgrounds YouTube intro music, over 175 sound effects, custom font support and pre-designed templates.
8. Video Jaguar
Quick fact – Video Jaguar is a cloud-based software used creating YouTube intros and outros. You can, therefore, use it from any location without downloading it.
This app’s outro maker interface comes equipped with easy to use features like full HD intro and outro templates, licensed music and text editor. There are also plenty of royalty-free photos.
Video Jaguar is majorly designed for marketers who specialize in video ads to grow their brand awareness.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Part 3: How To Make And Add Outro To YouTube Video
How to make a YouTube outro was comprehensively answered by the launch Filmora video editor. Why say Filmora? We all know how the best professional YouTube outros should look like, right? Go to the Filmora products page then click download. Among the features, you’ll find include transitions, backgrounds, effects, rich text editor and free audio and voiceover recorder among others.
Step 1: Start by downloading and installing Filmora on your Windows or Mac by clicking any of the below icons.
Step 2: Once it’s fully installed, double-click on the Filmora icon on your desktop to open a welcome screen for you to start a new project. Adjust the project aspect ratio to 16:9.
Step 3: Click the new project and wait for the software full interface to open. On the Filmora Filmstock page, search and select a YouTube outro template of your choice, download and save to your media.
Before importing the template, click “Sample Colours” to choose a color that rhymes with your video and set it as the background.
Click “Media” on the top menu and import your outro template to the timeline.
Step 4: Use the screen blind mode to edit the YouTube outro elements at the preview window. Also, you can select audio and add it as outro music for YouTube. Click “Title” to select your preferred font editor. Once you are done, export the outro to the media file.
Check this video tutorial. It’s very easy and simple to make a YouTube outro. Free to download the video maker and have a try now!
Part 4: How To Add An Outro To A Youtube Video
To understand the whole end screen process we will continue with the Filmora video editing procedure.
Step 1: Upload your video to the timeline and create a space for the video outro.
Step 2: Import the YouTube outro created earlier and drag it down to the timeline. Now that you have two imports on your timeline, drag the outro to the videos end section.
Step 3: Click “Export” to save or upload the video on YouTube. You now have your video with an end screen.
Part 5: Frequently Asked Questions about YouTube Outro
Best Websites for YouTube Outro Template Download
YouTube Outro templates are helping websites grow their revenue by setting pricing plans. Nevertheless, there are some websites with even better free outro templates for download. Here is a combination of both paid and free websites to download YouTube outros:
Best Websites to Find YouTube Outro Songs
Finding outro songs for YouTube is a bit challenging partly because not many YouTube outro makers have also songs on the website. Video creators also tend to use video audio in their end screens thereby reducing the demand for outro songs.
Despite their low demand, few websites continue to create YouTube outro songs like:
You may also like: 10 Best Sources to Download Free Outro Music [No Copyright] >>
Conclusion
We all wish to create YouTube videos that attract many viewers and eventually subscribers! To grow your YouTube channel, start adding outros to your videos before uploading them to YouTube. YouTube outro engages viewers for longer by clicking the suggested videos or helps grow the channel.
It’s not a surprise to find some of your videos with no outros despite the high number of free intro and outro YouTube makers. Use the above list to make a stunning outro for YouTube.
Was this guide helpful to you? Kindly share your comments or thoughts on the social media platforms on this site.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The key reason your YouTube videos have a hundred views a year after publication is because they lack good YouTube intro and outro.
How interactive is your YouTube channel? Or, what’s the bounce rate of your YouTube videos? As you answer this, you’ll realize how important YouTube outro is. Very few people know to add outro to YouTube videos is the best YouTube SEO technique.
In this guide, I’ll demystify what YouTube outro is and how to make outro and add it to a YouTube video. If you are not a tech expert, use intro and outro makers highlighted herein to make your videos as interactive pas possible.
To get a sneak preview of what is entailed here; this guide has been subdivided into five parts:
- Part 1: YouTube Outro Prerequisites
- Part 2: Best 8 Intro And Outro Makers For YouTube
- Part 3: How To Make And Add Outro To YouTube Video
- Part 4: How To Add An Outro To A Youtube Video
- Part 5: Frequently Asked Questions about YouTube Outro
Part 1: YouTube Outro Prerequisites
In this part, we will learn what outros for YouTube are, the importance of land that distinguishes them from the intro. Also included are expert tips on how to make YouTube outro that attracts a hundred thousand subscribers in seven days included.
To understand what YouTube outro is and why you should add it to your videos, here is a detailed explanation.
Section 1: What is a Youtube Outro?
YouTube outro aka end screen is the last part of a video with a call to action statement, button or video suggestion to view other YouTube videos. In other words, it’s the last part of a video with calls to action links.
One of the most effective technical methods of optimizing YouTube videos is by adding an outro. This helps attract huge traffic, increase conversion and engage viewers.
Why spend your time adding outro? You can add Outro to YouTube videos to direct viewers to your website, other selected videos, engage viewers for longer and to persuade them to subscribe to the channel. In short, most end screens have four elements incorporated into an outro: Channel, subscribe, Video playlist and a website link.
Section 2: Difference Between Outro and Intro
Most YouTube videos have an intro and an outro. In this case, an intro is a short clip at the beginning of a YouTube video that introduces you to the viewers and your brand.
Even though video creators attach more emphasis on intros, both are both very critical. For your videos to achieve meaningful results, it’s important to view each as distinct from the other. Equally important to know, both intros and outros have different purposes.
| Differences Between YouTube Intro And Outro | |
|---|---|
| Intro | Outro |
| Inserted at the begging of a video | Inserted at the end of a video |
| Used to capture audience attention | Directs the audience to the next step |
| Introduces the topic | Suggests new topics to viewers |
| Attract viewers to the video | Contains a call-action button |
| Showcases a brand, logo, business slogan or a statement mission |
Section 3: YouTube Outro Requirements
Just as their requirements for any video uploaded on YouTube, outros are no exception. For your outro to be interactive, observe the following requirements:
1. Outro Resolution
Outros for YouTube should have an aspect ratio of 16:9 and a resolution of 1920px X 1080px.
2. Outro Element Sizes and Dimensions
End screen templates comprise elements that are in different shapes and sizes. When using a YouTube outro size of 1920px X 1080px, here are the element dimensions to use:
- Subscribe – 294px X 294px
- Channel – 294px X 294px
- Website link - 294px X 294px
- Video playlist – 615px X 345px
3. Outro Length
If you want to make your outro boring, make it long. So, how long should YouTube outro be? For your outros to have a high conversation rate, they should be approximately 10-20 seconds long. However, the length of your video should be the determining factor. A one-hour YouTube video can have a longer outro.
Don’t be challenged by setting the above sizes because nearly all intro and outro makers have already set dimensions for the elements. The major requirements are done for you
Section 4: Best Practices When Making A YouTube Outro
Imagine given 10 seconds to showcase your YouTube channel and direct viewers on the next move without breaking the engagement! Different YouTube outros come in different styles; certainly a show of one’s degree of creativity.
At this point, you should be already be having the best outro maker in mind - Filmora. The below YouTube outro tips should coincide with the features of your selected outro maker.
- Be relevant
The featured elements should be related to the video. Adding irrelevant elements your outro will most likely make the viewer click away.
- Keep to your goals
The big question is; what do you want to achieve from the YouTube end screen? Draw your attention to the subject matter of that particular video, your channel or the product highlighted in the video. Try to align your thoughts with those of the viewer.
Every video creator wishes for the following goals, increasing your channel subscribers, sending traffic to another site, viewing more videos and sharing to social media. Each YouTube outro element should have its own goal.
- Simple, clear and easy to interpret
Your outro will be meaningless if the audience cannot take action due to the complexity of either the language used or the ambiguity of words used. Use colors that pop out the elements making them the center of focus. Make them clear and avoid anything distractive.
- Use similar outro templates
Apart from being a good method of branding your channel, using similar outro on your videos adds credibility. It is, therefore, a good practice to have the consistency of colors, elements, images, and logos.
It’s absolutely important to understand all the prerequisites related to YouTube outros. Make use of the tips and requirements explained above when making and adding YouTube end screens to achieve the best results.
Part 2: Best 8 Intro And Outro Makers For YouTube
If you are wondering how to make the best magnetic intro and converting outro for your YouTube videos, this is your best article for you. Whether it’s the free online intro maker or the YouTube outro maker free no watermark, just select one that suits you most from the below list.
1. Wondershare Filmora
Quick fact – Using Filmora as an outro maker, allows you to select your admired background and outro template.
Do you want to make HD YouTube intros and outros that will grow your channel? I recommend Wondershare Filmora.
This software has the simplest friendly interface that any new and expert video editor would understand easily. This is very important for you; to use the best intro or outro for your YouTube videos, download Filmora video editor to get access to Filmstock. There are plenty of free and editable YouTube intro and outro templates ready for download.
Filmora is an all in one YouTube outro maker: you can download intro and outro templates, edit, add to your YouTube video and publish to your channel. There are innumerable backgrounds, transitions and effects to make an outro that matches the video colors, speed, and theme.
2. Outromaker
Quick fact – Outromaker is highly preferred for adding YouTube end screens with animated backgrounds that are mobile-friendly.
In spite of its pricey plans, Outro Maker continues to be more and more users due to its high genre of outro templates. Among the features included in this app are outro templates, YouTube mobile cards, and YouTube graphics.
To insert a Pokémon Go or animated cartoon background that rhymes with your videos, you have to register an account. Secondly, you must have a registered YouTube channel with videos. Lastly, subscribe to a paid plan.
3. MotionDen
Quick fact – MotionDen is an online into and outro maker. To create YouTube intro and outro without watermark, you have to first pay.
There are plenty of YouTube intro and outro templates for your marketing videos, showdown movies or hard sports videos. Only two pricing plans are available, namely $9.0/Video and $39/ month. Both plans produce HD intros and outros for YouTube and give access to directly publish to YouTube.
To start creating end screens, creating an account is a requirement. MotionDen has rich text editing features and direct typography to edit your logo.
4. Snappa
Quick fact- With Snappa as your YouTube outro maker, only 60 seconds are enough to create a professional high-quality outro.
This is the perfect YouTube outro maker online free with over a 5000+ outro template and million-plus royalty-free HD photos and graphics. Among the features it’s renowned for include, thousands of templates in different sizes, resizable graphics, a huge library of HD intros and outros and seamless integration with uploaded logos and custom fonts.
Most of the YouTube outro requirements like dimensions have been done for you. To access more features, subscribe to either the Pro plan for $10/month or the Team plan for $20/month.
5. Biteable
Quick fact- Biteable is a free online YouTube outro creator. It’s compatible with mobile phones and computers and is highly used by content marketing experts.
The clarity of the interface is enough to prove its simplicity and user-friendliness. The only requirement to use this app is registration. However, the free plan is limited to 10 projects per month, the basic content and 24/7 customer support. Its main limitation is any project under the free plan bears the Biteable watermark.
Biteable Youtube outro template download feature contains 85,000 Shutterstock clips. There are four optional pricing plans. The free plan with limited features, Starter Plan for $29/mo, Pro Plan for $29/mo and Unlimited Plan for $49/mo. You can also subscribe annually.
6. Tube Arsenal
Quick fact – Tube Arsenal is among the best HD intro and outro maker for YouTube. No monthly/annual subscription plans. Each outro template can be customized online.
Despite its high quality and professional templates, Tube Arsenal is suitable for both beginners and experts. Would you like to add the best YouTube outro songs to your videos? Select any intro or outro and on the customizing chart to the left, scroll to the bottom and click “Music”.
Some of the features include unlimited downloads, free downloads, online template customization and curated collection of intros and outros. Each outros’ price is determined by its resolution (720px for $9 and 180px for $11).
7. Animaker
Quick fact – Animaker takes cognizance of human creative ability. You can, therefore, create your own intro from scratch or edit the provided templates.
Animaker is among the world’s most used YouTube intro maker. It’s trusted by over 1000 big brands like Adidas, Google, UNICEF, and Uber. You can start with the free plan if it’s your first time then upgrade to the complex paid plans. The paid plans are Personal for $19/mo, Startup for $35/mo and Business for $59/mo.
There are many features to look out for in Animaker. Some include 50+ backgrounds YouTube intro music, over 175 sound effects, custom font support and pre-designed templates.
8. Video Jaguar
Quick fact – Video Jaguar is a cloud-based software used creating YouTube intros and outros. You can, therefore, use it from any location without downloading it.
This app’s outro maker interface comes equipped with easy to use features like full HD intro and outro templates, licensed music and text editor. There are also plenty of royalty-free photos.
Video Jaguar is majorly designed for marketers who specialize in video ads to grow their brand awareness.
You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>
Part 3: How To Make And Add Outro To YouTube Video
How to make a YouTube outro was comprehensively answered by the launch Filmora video editor. Why say Filmora? We all know how the best professional YouTube outros should look like, right? Go to the Filmora products page then click download. Among the features, you’ll find include transitions, backgrounds, effects, rich text editor and free audio and voiceover recorder among others.
Step 1: Start by downloading and installing Filmora on your Windows or Mac by clicking any of the below icons.
Step 2: Once it’s fully installed, double-click on the Filmora icon on your desktop to open a welcome screen for you to start a new project. Adjust the project aspect ratio to 16:9.
Step 3: Click the new project and wait for the software full interface to open. On the Filmora Filmstock page, search and select a YouTube outro template of your choice, download and save to your media.
Before importing the template, click “Sample Colours” to choose a color that rhymes with your video and set it as the background.
Click “Media” on the top menu and import your outro template to the timeline.
Step 4: Use the screen blind mode to edit the YouTube outro elements at the preview window. Also, you can select audio and add it as outro music for YouTube. Click “Title” to select your preferred font editor. Once you are done, export the outro to the media file.
Check this video tutorial. It’s very easy and simple to make a YouTube outro. Free to download the video maker and have a try now!
Part 4: How To Add An Outro To A Youtube Video
To understand the whole end screen process we will continue with the Filmora video editing procedure.
Step 1: Upload your video to the timeline and create a space for the video outro.
Step 2: Import the YouTube outro created earlier and drag it down to the timeline. Now that you have two imports on your timeline, drag the outro to the videos end section.
Step 3: Click “Export” to save or upload the video on YouTube. You now have your video with an end screen.
Part 5: Frequently Asked Questions about YouTube Outro
Best Websites for YouTube Outro Template Download
YouTube Outro templates are helping websites grow their revenue by setting pricing plans. Nevertheless, there are some websites with even better free outro templates for download. Here is a combination of both paid and free websites to download YouTube outros:
Best Websites to Find YouTube Outro Songs
Finding outro songs for YouTube is a bit challenging partly because not many YouTube outro makers have also songs on the website. Video creators also tend to use video audio in their end screens thereby reducing the demand for outro songs.
Despite their low demand, few websites continue to create YouTube outro songs like:
You may also like: 10 Best Sources to Download Free Outro Music [No Copyright] >>
Conclusion
We all wish to create YouTube videos that attract many viewers and eventually subscribers! To grow your YouTube channel, start adding outros to your videos before uploading them to YouTube. YouTube outro engages viewers for longer by clicking the suggested videos or helps grow the channel.
It’s not a surprise to find some of your videos with no outros despite the high number of free intro and outro YouTube makers. Use the above list to make a stunning outro for YouTube.
Was this guide helpful to you? Kindly share your comments or thoughts on the social media platforms on this site.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Crafting a Captivated Audience in 3 Steps
The Best Storytelling Techniques to Grow Your YouTube Channel
Richard Bennett
Oct 26, 2023• Proven solutions
In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.
Here are 3 methods for creating an awesome story:
1. Create Suspense
The hero has an objective, but the plan might fail.
The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.
What Does a Suspenseful Story Sound Like?
When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.
Here are a few examples you can use to pump more suspense into your story:
- Address a fear (example: being alone for the prom)
- An objective (example: asking the crush out to the dance)
- Consequences of failing (example: being embarrassed in front of the whole school)
- Limited time (example: prom is next week)
- Obstacles (example: the crush has an aggressive ex.)
You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!
Raise Questions After Questions
A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.
For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?
This continues building on the tension and increasing the stakes evermore.
Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.
Include a Cliffhanger
We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.
But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.
In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.
How to Deliver a Good Cliffhanger
Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.
Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.
A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.
Before you start telling your story, consider the key details that are most impactful.
Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .
Here are two ways you can present your cliffhanger for amplified effect:
1. Slow Down and Have Pauses
As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.
Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.
2. Use Repetition
Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.
In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.
The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?
Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.
The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.
2. Use Empathy
A storyteller must be empathetic.
If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.
If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.
Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.
Don’t Use Too Many Facts and Figures
If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.
It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.
However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.
Facts and figures are useful in reports, but not as much in compelling stories.
Evoke the Senses
If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.
Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.
Ask yourself these questions:
- What does it smell like?
- What can you hear?
- What do you see?
- What can you physically feel?
This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.
Use Metaphors
As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.
If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”
That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.
By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.
3. Take the Audience on a Meaningful Journey
Perhaps the most important element of a good story is that the journey is meaningful.
- Is it educational?
- Is it entertaining?
- Is it motivational or inspiring?
Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?
YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.
It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.
His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.
Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.
Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers
Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.
Here are 3 methods for creating an awesome story:
1. Create Suspense
The hero has an objective, but the plan might fail.
The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.
What Does a Suspenseful Story Sound Like?
When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.
Here are a few examples you can use to pump more suspense into your story:
- Address a fear (example: being alone for the prom)
- An objective (example: asking the crush out to the dance)
- Consequences of failing (example: being embarrassed in front of the whole school)
- Limited time (example: prom is next week)
- Obstacles (example: the crush has an aggressive ex.)
You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!
Raise Questions After Questions
A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.
For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?
This continues building on the tension and increasing the stakes evermore.
Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.
Include a Cliffhanger
We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.
But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.
In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.
How to Deliver a Good Cliffhanger
Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.
Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.
A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.
Before you start telling your story, consider the key details that are most impactful.
Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .
Here are two ways you can present your cliffhanger for amplified effect:
1. Slow Down and Have Pauses
As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.
Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.
2. Use Repetition
Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.
In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.
The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?
Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.
The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.
2. Use Empathy
A storyteller must be empathetic.
If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.
If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.
Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.
Don’t Use Too Many Facts and Figures
If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.
It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.
However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.
Facts and figures are useful in reports, but not as much in compelling stories.
Evoke the Senses
If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.
Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.
Ask yourself these questions:
- What does it smell like?
- What can you hear?
- What do you see?
- What can you physically feel?
This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.
Use Metaphors
As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.
If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”
That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.
By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.
3. Take the Audience on a Meaningful Journey
Perhaps the most important element of a good story is that the journey is meaningful.
- Is it educational?
- Is it entertaining?
- Is it motivational or inspiring?
Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?
YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.
It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.
His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.
Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.
Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers
Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.
Here are 3 methods for creating an awesome story:
1. Create Suspense
The hero has an objective, but the plan might fail.
The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.
What Does a Suspenseful Story Sound Like?
When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.
Here are a few examples you can use to pump more suspense into your story:
- Address a fear (example: being alone for the prom)
- An objective (example: asking the crush out to the dance)
- Consequences of failing (example: being embarrassed in front of the whole school)
- Limited time (example: prom is next week)
- Obstacles (example: the crush has an aggressive ex.)
You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!
Raise Questions After Questions
A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.
For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?
This continues building on the tension and increasing the stakes evermore.
Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.
Include a Cliffhanger
We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.
But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.
In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.
How to Deliver a Good Cliffhanger
Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.
Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.
A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.
Before you start telling your story, consider the key details that are most impactful.
Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .
Here are two ways you can present your cliffhanger for amplified effect:
1. Slow Down and Have Pauses
As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.
Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.
2. Use Repetition
Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.
In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.
The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?
Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.
The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.
2. Use Empathy
A storyteller must be empathetic.
If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.
If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.
Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.
Don’t Use Too Many Facts and Figures
If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.
It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.
However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.
Facts and figures are useful in reports, but not as much in compelling stories.
Evoke the Senses
If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.
Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.
Ask yourself these questions:
- What does it smell like?
- What can you hear?
- What do you see?
- What can you physically feel?
This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.
Use Metaphors
As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.
If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”
That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.
By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.
3. Take the Audience on a Meaningful Journey
Perhaps the most important element of a good story is that the journey is meaningful.
- Is it educational?
- Is it entertaining?
- Is it motivational or inspiring?
Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?
YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.
It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.
His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.
Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.
Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers
Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.
Here are 3 methods for creating an awesome story:
1. Create Suspense
The hero has an objective, but the plan might fail.
The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.
What Does a Suspenseful Story Sound Like?
When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.
Here are a few examples you can use to pump more suspense into your story:
- Address a fear (example: being alone for the prom)
- An objective (example: asking the crush out to the dance)
- Consequences of failing (example: being embarrassed in front of the whole school)
- Limited time (example: prom is next week)
- Obstacles (example: the crush has an aggressive ex.)
You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!
Raise Questions After Questions
A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.
For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?
This continues building on the tension and increasing the stakes evermore.
Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.
Include a Cliffhanger
We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.
But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.
In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.
How to Deliver a Good Cliffhanger
Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.
Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.
A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.
Before you start telling your story, consider the key details that are most impactful.
Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .
Here are two ways you can present your cliffhanger for amplified effect:
1. Slow Down and Have Pauses
As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.
Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.
2. Use Repetition
Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.
In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.
The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?
Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.
The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.
2. Use Empathy
A storyteller must be empathetic.
If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.
If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.
Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.
Don’t Use Too Many Facts and Figures
If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.
It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.
However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.
Facts and figures are useful in reports, but not as much in compelling stories.
Evoke the Senses
If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.
Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.
Ask yourself these questions:
- What does it smell like?
- What can you hear?
- What do you see?
- What can you physically feel?
This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.
Use Metaphors
As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.
If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”
That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.
By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.
3. Take the Audience on a Meaningful Journey
Perhaps the most important element of a good story is that the journey is meaningful.
- Is it educational?
- Is it entertaining?
- Is it motivational or inspiring?
Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?
YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.
It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.
His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.
Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.
Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers
Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Title: "[New] Crafting Captivating YouTube Closures - Expert Guides Included"
- Author: Kevin
- Created at : 2024-05-25 15:58:43
- Updated at : 2024-05-26 15:58:43
- Link: https://youtube-videos.techidaily.com/new-crafting-captivating-youtube-closures-expert-guides-included/
- License: This work is licensed under CC BY-NC-SA 4.0.
