Boosting Watch Time and Reducing Churn on YouTube: The Ultimate List of Methods

6 Ways To Increase Audience Retention on YouTube

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Audience retention is one of your most important stats on YouTube. It is even more important than your view count. Your view count really only tells you how many people are finding and clicking on your videos, not whether they are actually watching them. Audience retention refers to how much of a video a viewer watches before clicking away, which is very useful information to have. If you know when people are leaving your videos then you know what you need to work on.

You May Also Like: How to analyse your and your competitors’ YouTube Channel >>
How to structure a YouTube video >>

• Part 1: What is Audience Retention?
• Part 2: How to See Your Audience Retention Report in YouTube?
• Part 3: What is a Good Audience Retention Rate on YouTube?
• Part 4: 6 Ways to Increase YouTube Audience Retention

Part 1: What is Audience Retention?

To put it in simple terms, YouTube audience retention is about how much of each video your viewers watch. It’s usually expressed as a percentage, so if your viewer gets half way through, they will have a retention of 50 per cent.

For YouTube analytics, audience retention is taken as a mean of the retention figures for each of your viewers. For example, if you post a ten-minute video and half your viewers get to the five-minute mark, that’s a retention of 50 per cent. If the other half watch it right to the end, that’s a retention of 100 per cent. The mean of these two figures is 75 per cent, and that’s what YouTube will use as your audience retention figure.

This retention rate affects how highly your video is ranked on YouTube, with videos boasting higher audience retention rates appearing higher in the search results than those which do not. This is because both YouTube and Google are highly focussed on customer satisfaction, and a long watch time means a very happy customer was watching that video. For this reason, it’s well worth considering how to increase YouTube audience retention as it demonstrates that you’re making great content as well as helping you get more viewers.

Part 2: How to See Your Audience Retention Report in YouTube?

YouTube will produce reports to help you keep track of your audience retention. There are two types of audience retention reports; absolute and relative. Absolute allows you to view a graph of your video’s retention and see when people might be clicking away, or if they are skipping to later parts of your video. If you lose a lot of viewers in the first 15 seconds of your videos then that is a clear indication that your content is not what the viewers who find your videos really want. The relative report is where your video is compared to the average retention of similar videos.

Note that by ‘similar videos’, YouTube means videos of a similar length. There is no way to compare your videos only to other videos in your genre. The relative report will always be somewhat skewed because your videos will be measured against very different content.

To see an audience retention report log into your YouTube account and go to yourCreator Studio. There, selectAudience RetentionunderAnalytics.

Part 3: What is a Good Audience Retention Rate on YouTube?

When you’re considering how to increase YouTube audience retention, it can be good to have a goal in mind. Obviously 100 per cent is going to be the Holy Grail of retention rates, but how many videos are actually going to achieve that? It only takes for one person to ‘accidentally’ click on your video and rapidly click away, or for someone to have to stop for outside reasons, to drag your average down.

According to the YouTube community, a good goal to aim for is around 50 per cent, but as there is a lot which can affect your retention rate, that number may be different for you. Low view numbers sometimes get higher retention rates because it’s mainly subscribers watching, whereas channels with millions of views may suffer due to more people abandoning. Rather than setting yourself a golden number, focus instead on increasing your retention rate from wherever it is now, and celebrate your own success instead of measuring yourself against others.

Part 4: 6 Ways to Increase YouTube Audience Retention

If you’re serious about learning how to increase YouTube audience retention, here are five of the best ideas for you:

1. Compare your videos

Investigating your audience retention report will highlight the videos where you achieved maximum success. Think about what you did here, and work to replicate that technique. Perhaps you were talking about a product, or maybe your structured your video slightly differently. It’s up to you to dissect your video and find out what it was that kept people watching for longer, so that you can repeat this success in the future. You can also use some influencer marketing platform such as InflueNex to take a look at the videos in your similar channels, and learn the popular videos on their channels.

2. Get on with it

Research shows that YouTube viewers have an incredibly short attention span. Depending on who you believe, you could have as much as six seconds or as little as just three to grab their attention and compel them to carry on watching. If you want to improve your audience retention, coming in with an engaging, attention grabbing statement right at the start is crucial to your success. Nobody wants to waste their time watching someone waffle on for ages about their granny or their favorite hobbies, so get right down to it straight away, by telling them what’s in store.

3. Make it visually engaging

Perhaps all you’ve got is a presentation to make. You’re not a gamer, you’re not showing clips of your cat and you’re not doing a makeup tutorial, so surely all you need is a camera, good lighting and your face, right? Wrong. Viewers like to see the visual content changing, and videos which have a range of scenes are usually far more successful than those where it’s just a person talking to camera. Think about how you can insert cutaways, pop up text, different footage and other graphics to keep it interesting for your viewers.

4. Make it shorter

This one is a no brainer really. If you make a one-minute video, how hard is it going to be to keep viewers watching to the end compared to a 20-minute marathon. However, going too short can be negative too, unless you really do have something very quick and simple to showcase. Long videos work well for YouTubers in the gaming niche, in particular, because viewers want to know the end result, but for most of us, these sorts of viewing statistics are hard to reach.

If you consider a viewer who watches three minutes of your content, would you rather they watched three minutes of a ten-minute video and then clicked away bored, or would you rather they finished an entire video that was only three minutes long? Both in terms of audience retention and of your own reputation, having a viewer finish a short video is much more valuable to you than losing someone half way through a long one. That person probably enjoyed your content to the end and will more than likely watch another one of your videos. Conversely, the one you lost half way through was bored enough to stop watching and will probably not bother viewing any other videos of yours in future.

5. Keep them hooked

Think carefully about your YouTube video structure. Ideally, you will tell them at the very start that you’ve got something amazing to share with them later on. This could be a tip, a tutorial, a new product reveal or even something funny. Whatever it is, tell them they’re going to love it from the start, and keep reminding them to watch from the end to get this gift. That doesn’t mean you shouldn’t give them great content all the way through, just that you should save a carrot for the end of the ride to reward those loyal viewers.

So, now you know how to increase YouTube audience retention, what are you going to do about it? Have a go at modifying your videos to boost the numbers who will watch to the end and let us know how you got on.

6. Use an Excellent Video Editor

Content is the king. It is necessary to use a powerful video editor to help you edit videos. With an excellent video editor like Filmora, you can custom stunning videos effortlessly.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Streamline Sound Transfer: Top 10 YouTube Audio Converters

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

If you have a large collection of videos on YouTube, the chances are that you want to download them in MP3 format. Maybe you don’t have time to watch them anymore? Maybe your phone doesn’t support flash video playback? Converting and downloading the audio is easy with the right app. Without further ado, let’s get into it.

In this article

01 Is it legal to convert YouTube video to mp3.?

02 Top 11 YouTube Video to mp3 Converter

Before we start, is it legal to convert YouTube video to mp3

Downloading copyrighted videos is illegal, but millions of people do it anyway. Between 20-30 million active users are sharing copyrighted content every month in the US alone. Even though it’s illegal, the entertainment industry hasn’t done much to stop us.

The majority of users don’t make money from sharing content, so they don’t have a lot of incentive to stop. The reason we continue to download is that it’s convenient and easy. People want to watch their favorite TV show or listen to their favorite song, and doing it legally can cost you more than you hope to part with.

Top 10 YouTube Video to mp3 Converter

There are numerous ways to convert YouTube videos to mp3 files, but some do it better than others. When looking for a converter, you want one that is quick, reliable, and easy to use. If you’re new to converting YouTube videos to an MP3 file, it can seem like a difficult task. You have many different options, and the quality of sound can vary by program. But some great converters make the process simple and easy.

1. 4K Video Downloader

4k Video Downloader is an all-in-one video downloader to help you download videos from YouTube, Facebook, Dailymotion, Vimeo, and over 100 sites. 4K Video Downloader works on multiple operating systems.

You can download videos in 4K/2160P, 1080P, 720P, 480P, and 360-degree quality. The program integrates with your operating system so you can quickly find your downloaded 4K video files.

2. YTD Video Downloader

YTD Video Downloader is a free YouTube video downloader that includes a converter and Editor. It’s useful for downloading YouTube videos using its URL link, so you can play the video on your computer offline at any time. You don’t have to wait until you’re connected to the Internet to watch the videos you want. It also supports downloading videos in high definition, MP3 format, and more.

The software is extremely user-friendly, fast, and reliable. It doesn’t require any special knowledge or computer skills to operate.

3. Wondershare UniConverter

Wondershare Video Converter is the easiest-to-use video converter, which can help you convert any video files among the formats of MOV, AVI, MP4, M4V, and more to MP3, WAV, and other audio formats with just a single click.

Pros

Easy to use interface.

Quick video to audio conversions.

It’s available on multiple browsers.

Cons

It has a limited free trial.

4. Converto

Converto video converter is a free app that converts YouTube videos to mp3. You need to copy and paste the URL of the video you want to convert and hit the convert button.

Pros

Free to use.

It adds the album art to the download.

It has a user-friendly interface.

It allows you to download videos.

You can customize the quality of the videos.

It has a video editor.

Cons

There are too many ads.

5. Offliberty

Offliberty Video Converter is a free tool that converts and downloads videos from YouTube, Vimeo, DailyMotion, and other video sites. It works on Windows and Linux without requiring installation.

Pros

It’s a cross-platform site.

It can be used when there is limited internet access.

Provides a detailed description of the converted video.

Cons

None

6. SnapDownloader YouTube to MP3

SnapDownloader is an all-in-one video downloader that can convert and download videos from YouTube, Facebook, Vimeo, and other popular video-sharing sites.

Pros

Can download videos of different quality: from 8k to 720p.

Converts multiple file formats.

Download a playlist of up to 15 videos at once.

Cons

It’s not free.

7. aTube Catcher

aTubeCatcher is a free online video downloader that allows you to convert online videos to watch them on your mobile devices, PC, or Mac anytime, anywhere.

Pros

Downloads videos from multiple platforms

Speedy file conversion

Downloadable soft copy.

Cons

The site doesn’t perform well with other websites except for YouTube.

It only works for Windows OS.

8. Freemake

Freemake is a free video converter with an easy-to-use interface that can convert videos to and from the most popular formats. Not only that, but it converts audio files as well. The application lets you download videos from YouTube and other video and audio hosting services, converting them to formats compatible with portable devices like smartphones, tablets, game consoles, and media players.

Pros

Huge bundle download of up to 500 videos

It comes with four language services.

You can control the download speed.

Cons

The free version embeds watermarks.

High-speed downloads are not guaranteed.

9. YTMP3 Video Converter

ytmp3 is a free, open-source, cross-platform solution for transcoding audio and video files. Ytmp3 allows us to easily convert video file formats and audio file formats, such as mp4 to mp3.

Pros

High conversion speeds

Has a clean user-interface

There are no hidden adverts.

Cons

Converts one video at a time.

Videos must be on a public server o domain.

10. Y2Mate

Y2mate is a free video conversion tool, which allows you to convert videos between various formats with just a few clicks.

Pros

It is compatible with all browsers.

There are no registrations required.

It has a browser extension.

Cons

Slow server responses

Long video to audio conversion time.

11. AVC Video Converter Ultimate

AVC is a powerful and easy-to-use video converter software that converts videos between various formats with fast speed and excellent quality.

Pros

Comes with a video editor

Supports a wide range of video formats

It allows you to download in bulk.

Cons

An installation is required before it is used.

Long video to audio conversion time.

Bonus: Use Filmora To Extract Audio From Videos

Filmora Video Converter is a powerful video converter to convert and edit videos on Windows. Support convert all popular video formats, including FLV to AVI, MKV to MP4, WMV to MOV, etc. You can crop the video frame size and add effects with the built-in Editor. The output quality is super high with fast conversion speed. You can extract audio from a video with this tutorial.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● If you have been looking for an easy way to download mp3 audio from YouTube, this article should have great options. Whether you are on a computer or mobile device, there are a number of ways to convert your video files into audio.

Try It Free Try It Free

If you have a large collection of videos on YouTube, the chances are that you want to download them in MP3 format. Maybe you don’t have time to watch them anymore? Maybe your phone doesn’t support flash video playback? Converting and downloading the audio is easy with the right app. Without further ado, let’s get into it.

In this article

01 Is it legal to convert YouTube video to mp3.?

02 Top 11 YouTube Video to mp3 Converter

Before we start, is it legal to convert YouTube video to mp3

Downloading copyrighted videos is illegal, but millions of people do it anyway. Between 20-30 million active users are sharing copyrighted content every month in the US alone. Even though it’s illegal, the entertainment industry hasn’t done much to stop us.

The majority of users don’t make money from sharing content, so they don’t have a lot of incentive to stop. The reason we continue to download is that it’s convenient and easy. People want to watch their favorite TV show or listen to their favorite song, and doing it legally can cost you more than you hope to part with.

Top 10 YouTube Video to mp3 Converter

There are numerous ways to convert YouTube videos to mp3 files, but some do it better than others. When looking for a converter, you want one that is quick, reliable, and easy to use. If you’re new to converting YouTube videos to an MP3 file, it can seem like a difficult task. You have many different options, and the quality of sound can vary by program. But some great converters make the process simple and easy.

1. 4K Video Downloader

4k Video Downloader is an all-in-one video downloader to help you download videos from YouTube, Facebook, Dailymotion, Vimeo, and over 100 sites. 4K Video Downloader works on multiple operating systems.

You can download videos in 4K/2160P, 1080P, 720P, 480P, and 360-degree quality. The program integrates with your operating system so you can quickly find your downloaded 4K video files.

2. YTD Video Downloader

YTD Video Downloader is a free YouTube video downloader that includes a converter and Editor. It’s useful for downloading YouTube videos using its URL link, so you can play the video on your computer offline at any time. You don’t have to wait until you’re connected to the Internet to watch the videos you want. It also supports downloading videos in high definition, MP3 format, and more.

The software is extremely user-friendly, fast, and reliable. It doesn’t require any special knowledge or computer skills to operate.

3. Wondershare UniConverter

Wondershare Video Converter is the easiest-to-use video converter, which can help you convert any video files among the formats of MOV, AVI, MP4, M4V, and more to MP3, WAV, and other audio formats with just a single click.

Pros

Easy to use interface.

Quick video to audio conversions.

It’s available on multiple browsers.

Cons

It has a limited free trial.

4. Converto

Converto video converter is a free app that converts YouTube videos to mp3. You need to copy and paste the URL of the video you want to convert and hit the convert button.

Pros

Free to use.

It adds the album art to the download.

It has a user-friendly interface.

It allows you to download videos.

You can customize the quality of the videos.

It has a video editor.

Cons

There are too many ads.

5. Offliberty

Offliberty Video Converter is a free tool that converts and downloads videos from YouTube, Vimeo, DailyMotion, and other video sites. It works on Windows and Linux without requiring installation.

Pros

It’s a cross-platform site.

It can be used when there is limited internet access.

Provides a detailed description of the converted video.

Cons

None

6. SnapDownloader YouTube to MP3

SnapDownloader is an all-in-one video downloader that can convert and download videos from YouTube, Facebook, Vimeo, and other popular video-sharing sites.

Pros

Can download videos of different quality: from 8k to 720p.

Converts multiple file formats.

Download a playlist of up to 15 videos at once.

Cons

It’s not free.

7. aTube Catcher

aTubeCatcher is a free online video downloader that allows you to convert online videos to watch them on your mobile devices, PC, or Mac anytime, anywhere.

Pros

Downloads videos from multiple platforms

Speedy file conversion

Downloadable soft copy.

Cons

The site doesn’t perform well with other websites except for YouTube.

It only works for Windows OS.

8. Freemake

Freemake is a free video converter with an easy-to-use interface that can convert videos to and from the most popular formats. Not only that, but it converts audio files as well. The application lets you download videos from YouTube and other video and audio hosting services, converting them to formats compatible with portable devices like smartphones, tablets, game consoles, and media players.

Pros

Huge bundle download of up to 500 videos

It comes with four language services.

You can control the download speed.

Cons

The free version embeds watermarks.

High-speed downloads are not guaranteed.

9. YTMP3 Video Converter

ytmp3 is a free, open-source, cross-platform solution for transcoding audio and video files. Ytmp3 allows us to easily convert video file formats and audio file formats, such as mp4 to mp3.

Pros

High conversion speeds

Has a clean user-interface

There are no hidden adverts.

Cons

Converts one video at a time.

Videos must be on a public server o domain.

10. Y2Mate

Y2mate is a free video conversion tool, which allows you to convert videos between various formats with just a few clicks.

Pros

It is compatible with all browsers.

There are no registrations required.

It has a browser extension.

Cons

Slow server responses

Long video to audio conversion time.

11. AVC Video Converter Ultimate

AVC is a powerful and easy-to-use video converter software that converts videos between various formats with fast speed and excellent quality.

Pros

Comes with a video editor

Supports a wide range of video formats

It allows you to download in bulk.

Cons

An installation is required before it is used.

Long video to audio conversion time.

Bonus: Use Filmora To Extract Audio From Videos

Filmora Video Converter is a powerful video converter to convert and edit videos on Windows. Support convert all popular video formats, including FLV to AVI, MKV to MP4, WMV to MOV, etc. You can crop the video frame size and add effects with the built-in Editor. The output quality is super high with fast conversion speed. You can extract audio from a video with this tutorial.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● If you have been looking for an easy way to download mp3 audio from YouTube, this article should have great options. Whether you are on a computer or mobile device, there are a number of ways to convert your video files into audio.

Try It Free Try It Free

If you have a large collection of videos on YouTube, the chances are that you want to download them in MP3 format. Maybe you don’t have time to watch them anymore? Maybe your phone doesn’t support flash video playback? Converting and downloading the audio is easy with the right app. Without further ado, let’s get into it.

In this article

01 Is it legal to convert YouTube video to mp3.?

02 Top 11 YouTube Video to mp3 Converter

Before we start, is it legal to convert YouTube video to mp3

Downloading copyrighted videos is illegal, but millions of people do it anyway. Between 20-30 million active users are sharing copyrighted content every month in the US alone. Even though it’s illegal, the entertainment industry hasn’t done much to stop us.

The majority of users don’t make money from sharing content, so they don’t have a lot of incentive to stop. The reason we continue to download is that it’s convenient and easy. People want to watch their favorite TV show or listen to their favorite song, and doing it legally can cost you more than you hope to part with.

Top 10 YouTube Video to mp3 Converter

There are numerous ways to convert YouTube videos to mp3 files, but some do it better than others. When looking for a converter, you want one that is quick, reliable, and easy to use. If you’re new to converting YouTube videos to an MP3 file, it can seem like a difficult task. You have many different options, and the quality of sound can vary by program. But some great converters make the process simple and easy.

1. 4K Video Downloader

4k Video Downloader is an all-in-one video downloader to help you download videos from YouTube, Facebook, Dailymotion, Vimeo, and over 100 sites. 4K Video Downloader works on multiple operating systems.

You can download videos in 4K/2160P, 1080P, 720P, 480P, and 360-degree quality. The program integrates with your operating system so you can quickly find your downloaded 4K video files.

2. YTD Video Downloader

YTD Video Downloader is a free YouTube video downloader that includes a converter and Editor. It’s useful for downloading YouTube videos using its URL link, so you can play the video on your computer offline at any time. You don’t have to wait until you’re connected to the Internet to watch the videos you want. It also supports downloading videos in high definition, MP3 format, and more.

The software is extremely user-friendly, fast, and reliable. It doesn’t require any special knowledge or computer skills to operate.

3. Wondershare UniConverter

Wondershare Video Converter is the easiest-to-use video converter, which can help you convert any video files among the formats of MOV, AVI, MP4, M4V, and more to MP3, WAV, and other audio formats with just a single click.

Pros

Easy to use interface.

Quick video to audio conversions.

It’s available on multiple browsers.

Cons

It has a limited free trial.

4. Converto

Converto video converter is a free app that converts YouTube videos to mp3. You need to copy and paste the URL of the video you want to convert and hit the convert button.

Pros

Free to use.

It adds the album art to the download.

It has a user-friendly interface.

It allows you to download videos.

You can customize the quality of the videos.

It has a video editor.

Cons

There are too many ads.

5. Offliberty

Offliberty Video Converter is a free tool that converts and downloads videos from YouTube, Vimeo, DailyMotion, and other video sites. It works on Windows and Linux without requiring installation.

Pros

It’s a cross-platform site.

It can be used when there is limited internet access.

Provides a detailed description of the converted video.

Cons

None

6. SnapDownloader YouTube to MP3

SnapDownloader is an all-in-one video downloader that can convert and download videos from YouTube, Facebook, Vimeo, and other popular video-sharing sites.

Pros

Can download videos of different quality: from 8k to 720p.

Converts multiple file formats.

Download a playlist of up to 15 videos at once.

Cons

It’s not free.

7. aTube Catcher

aTubeCatcher is a free online video downloader that allows you to convert online videos to watch them on your mobile devices, PC, or Mac anytime, anywhere.

Pros

Downloads videos from multiple platforms

Speedy file conversion

Downloadable soft copy.

Cons

The site doesn’t perform well with other websites except for YouTube.

It only works for Windows OS.

8. Freemake

Freemake is a free video converter with an easy-to-use interface that can convert videos to and from the most popular formats. Not only that, but it converts audio files as well. The application lets you download videos from YouTube and other video and audio hosting services, converting them to formats compatible with portable devices like smartphones, tablets, game consoles, and media players.

Pros

Huge bundle download of up to 500 videos

It comes with four language services.

You can control the download speed.

Cons

The free version embeds watermarks.

High-speed downloads are not guaranteed.

9. YTMP3 Video Converter

ytmp3 is a free, open-source, cross-platform solution for transcoding audio and video files. Ytmp3 allows us to easily convert video file formats and audio file formats, such as mp4 to mp3.

Pros

High conversion speeds

Has a clean user-interface

There are no hidden adverts.

Cons

Converts one video at a time.

Videos must be on a public server o domain.

10. Y2Mate

Y2mate is a free video conversion tool, which allows you to convert videos between various formats with just a few clicks.

Pros

It is compatible with all browsers.

There are no registrations required.

It has a browser extension.

Cons

Slow server responses

Long video to audio conversion time.

11. AVC Video Converter Ultimate

AVC is a powerful and easy-to-use video converter software that converts videos between various formats with fast speed and excellent quality.

Pros

Comes with a video editor

Supports a wide range of video formats

It allows you to download in bulk.

Cons

An installation is required before it is used.

Long video to audio conversion time.

Bonus: Use Filmora To Extract Audio From Videos

Filmora Video Converter is a powerful video converter to convert and edit videos on Windows. Support convert all popular video formats, including FLV to AVI, MKV to MP4, WMV to MOV, etc. You can crop the video frame size and add effects with the built-in Editor. The output quality is super high with fast conversion speed. You can extract audio from a video with this tutorial.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● If you have been looking for an easy way to download mp3 audio from YouTube, this article should have great options. Whether you are on a computer or mobile device, there are a number of ways to convert your video files into audio.

Try It Free Try It Free

If you have a large collection of videos on YouTube, the chances are that you want to download them in MP3 format. Maybe you don’t have time to watch them anymore? Maybe your phone doesn’t support flash video playback? Converting and downloading the audio is easy with the right app. Without further ado, let’s get into it.

In this article

01 Is it legal to convert YouTube video to mp3.?

02 Top 11 YouTube Video to mp3 Converter

Before we start, is it legal to convert YouTube video to mp3

Downloading copyrighted videos is illegal, but millions of people do it anyway. Between 20-30 million active users are sharing copyrighted content every month in the US alone. Even though it’s illegal, the entertainment industry hasn’t done much to stop us.

The majority of users don’t make money from sharing content, so they don’t have a lot of incentive to stop. The reason we continue to download is that it’s convenient and easy. People want to watch their favorite TV show or listen to their favorite song, and doing it legally can cost you more than you hope to part with.

Top 10 YouTube Video to mp3 Converter

There are numerous ways to convert YouTube videos to mp3 files, but some do it better than others. When looking for a converter, you want one that is quick, reliable, and easy to use. If you’re new to converting YouTube videos to an MP3 file, it can seem like a difficult task. You have many different options, and the quality of sound can vary by program. But some great converters make the process simple and easy.

1. 4K Video Downloader

4k Video Downloader is an all-in-one video downloader to help you download videos from YouTube, Facebook, Dailymotion, Vimeo, and over 100 sites. 4K Video Downloader works on multiple operating systems.

You can download videos in 4K/2160P, 1080P, 720P, 480P, and 360-degree quality. The program integrates with your operating system so you can quickly find your downloaded 4K video files.

2. YTD Video Downloader

YTD Video Downloader is a free YouTube video downloader that includes a converter and Editor. It’s useful for downloading YouTube videos using its URL link, so you can play the video on your computer offline at any time. You don’t have to wait until you’re connected to the Internet to watch the videos you want. It also supports downloading videos in high definition, MP3 format, and more.

The software is extremely user-friendly, fast, and reliable. It doesn’t require any special knowledge or computer skills to operate.

3. Wondershare UniConverter

Wondershare Video Converter is the easiest-to-use video converter, which can help you convert any video files among the formats of MOV, AVI, MP4, M4V, and more to MP3, WAV, and other audio formats with just a single click.

Pros

Easy to use interface.

Quick video to audio conversions.

It’s available on multiple browsers.

Cons

It has a limited free trial.

4. Converto

Converto video converter is a free app that converts YouTube videos to mp3. You need to copy and paste the URL of the video you want to convert and hit the convert button.

Pros

Free to use.

It adds the album art to the download.

It has a user-friendly interface.

It allows you to download videos.

You can customize the quality of the videos.

It has a video editor.

Cons

There are too many ads.

5. Offliberty

Offliberty Video Converter is a free tool that converts and downloads videos from YouTube, Vimeo, DailyMotion, and other video sites. It works on Windows and Linux without requiring installation.

Pros

It’s a cross-platform site.

It can be used when there is limited internet access.

Provides a detailed description of the converted video.

Cons

None

6. SnapDownloader YouTube to MP3

SnapDownloader is an all-in-one video downloader that can convert and download videos from YouTube, Facebook, Vimeo, and other popular video-sharing sites.

Pros

Can download videos of different quality: from 8k to 720p.

Converts multiple file formats.

Download a playlist of up to 15 videos at once.

Cons

It’s not free.

7. aTube Catcher

aTubeCatcher is a free online video downloader that allows you to convert online videos to watch them on your mobile devices, PC, or Mac anytime, anywhere.

Pros

Downloads videos from multiple platforms

Speedy file conversion

Downloadable soft copy.

Cons

The site doesn’t perform well with other websites except for YouTube.

It only works for Windows OS.

8. Freemake

Freemake is a free video converter with an easy-to-use interface that can convert videos to and from the most popular formats. Not only that, but it converts audio files as well. The application lets you download videos from YouTube and other video and audio hosting services, converting them to formats compatible with portable devices like smartphones, tablets, game consoles, and media players.

Pros

Huge bundle download of up to 500 videos

It comes with four language services.

You can control the download speed.

Cons

The free version embeds watermarks.

High-speed downloads are not guaranteed.

9. YTMP3 Video Converter

ytmp3 is a free, open-source, cross-platform solution for transcoding audio and video files. Ytmp3 allows us to easily convert video file formats and audio file formats, such as mp4 to mp3.

Pros

High conversion speeds

Has a clean user-interface

There are no hidden adverts.

Cons

Converts one video at a time.

Videos must be on a public server o domain.

10. Y2Mate

Y2mate is a free video conversion tool, which allows you to convert videos between various formats with just a few clicks.

Pros

It is compatible with all browsers.

There are no registrations required.

It has a browser extension.

Cons

Slow server responses

Long video to audio conversion time.

11. AVC Video Converter Ultimate

AVC is a powerful and easy-to-use video converter software that converts videos between various formats with fast speed and excellent quality.

Pros

Comes with a video editor

Supports a wide range of video formats

It allows you to download in bulk.

Cons

An installation is required before it is used.

Long video to audio conversion time.

Bonus: Use Filmora To Extract Audio From Videos

Filmora Video Converter is a powerful video converter to convert and edit videos on Windows. Support convert all popular video formats, including FLV to AVI, MKV to MP4, WMV to MOV, etc. You can crop the video frame size and add effects with the built-in Editor. The output quality is super high with fast conversion speed. You can extract audio from a video with this tutorial.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Conclusion

● If you have been looking for an easy way to download mp3 audio from YouTube, this article should have great options. Whether you are on a computer or mobile device, there are a number of ways to convert your video files into audio.

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