Investigating Profit per Viewer Engagement on Video Platforms

Investigating Profit per Viewer Engagement on Video Platforms

How Much Money Do YouTubers Make Per View

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

• Types of YouTube Ads - What is an Ad Impression?
• CPI Rates Explained
• How Much Do Big YouTubers Make?
• Why No Longer 10,000 Views?

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

• Types of YouTube Ads - What is an Ad Impression?
• CPI Rates Explained
• How Much Do Big YouTubers Make?
• Why No Longer 10,000 Views?

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

• Types of YouTube Ads - What is an Ad Impression?
• CPI Rates Explained
• How Much Do Big YouTubers Make?
• Why No Longer 10,000 Views?

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

Can you make a living on YouTube? Everyone knows that big YouTubers get paid through the ads that play ahead of their videos. More and more YouTubers keep showing how much money they are making from YouTube via the lifestyles they lead. It begs the question - how much money do YouTubers make?

One of the main questions is “how many views do you need to start making money on YouTube?” The answer to this question is complicated. You need 4,000 hours of annual viewing time and 1,000 subscribers on your channel to sign up for monetization, but just being able to monetize your videos doesn’t mean you’re going to make money.

The reason is that YouTubers are not paid per view, they are paid per ad impression.

• Types of YouTube Ads - What is an Ad Impression?
• CPI Rates Explained
• How Much Do Big YouTubers Make?
• Why No Longer 10,000 Views?

Want a fast answer about how much money a YouTuber makes? Check out these calculators .

Types of YouTube Ads – What is an Ad Impression?

If you ask YouTubers about how much they make per thousand views, you’ll probably get a different answer depending on the person on who you ask. You may have already heard things like $5 per thousand views or $1,000 per 1 million views, but neither of these is for sure.

Google’s AdSense service, through which YouTubers make money, pays YouTubers for ad impressions. For most types of ads – including short pre-roll ads, the ads which appear at the bottoms of videos while they play, and the ads which appear as banners to the side of YouTube’s player – an ad impression means someone clicking on the ad and choosing to visit the advertiser’s site. One exception is skippable video ads, for which an impression is created when a viewer watches the ad for 30 seconds.

YouTubers do not make money on the views of their videos, because not all viewers click on ads. Many viewers bypass ads completely using ad-blockers. The amount of money YouTubers earn from a single ad impression is called their CPI or “cost per impression.”

CPI Rates Explained

YouTube advertising is currently managed inside the AdSense platform. In case you’re not familiar with AdSense, you can have 2 different kinds of ads - the cost per click (CPC) or the cost per view (CPV).

Cost Per Click ads

The advertiser pays based on how many clicks he was able to get with that particular ad. These kinds of ads usually appear on the right side of your YouTube channel or they can also appear at the bottom of the screen, during the video.

Cost Per View ads

the advertiser will pay based on the views he had of the ad and not based on the clicks he was able to generate. One of the things that many people aren’t aware of is the fact that the viewer needs to spend at least 30 seconds watching the ad or half the ad, whichever comes first. This means that a single viewer can continue clicking on the ad multiple times that the advertiser won’t be billed for all those clicks because he is only paying for views.

Never Click on the CPC ads of Your Own YouTube Videos

If any of your friends ever suggest that they are going to do so to help you out tell them not to. AdSense has a rate of ad-clicks that it considers normal and if you get significantly more clicks than that it will think you’re artificially pushing that number up by either clicking yourself or having someone do it for you. If this happens they will ban you from AdSense and, although there is an appeals process, it is unlikely you will ever get your account back and be able to monetize videos again.

How much you make from an ad on YouTube depends on your CPI, cost per impression. Simply put, this is the rate that YouTube will pay you for every 1,000 views or clicks of the ads that are attached to your videos. Even though it would be a lot simpler if YouTube had their current CPI rates available, they don’t. These rates vary depending on the ad, the types of videos you make, and how popular your channel is. It is actually against YouTube’s rules for YouTubers to share their personal CPI rates publicly.

Most people tend to assume that CPI rates are between $0.05 and $10. This huge difference is justified by YouTube by saying that they use a very complicated algorithm to determine your CPI rate. According to them, it includes evaluating factors like the ads, the type of audience who views your video, audience engagement, audience retention, and the price of the ads.

How Much Do Big YouTubers Make?

Many people are aspiring to make money as famous YouTubers, but it is not an easy task. You have a long way to go before you start making any money at all.

In general, it’s reasonable to expect to start earning some money when you get to 1 million subscribers. This is the point at which you can start treating YouTube as your job, but the truth is that you will still not be making amazing money. At 1 million subscribers you will only be starting to be seen as someone important in your industry. You won’t even necessarily be “YouTube famous” yet – there are a lot of channels with 1 million subs.

Even though most people think that YouTube channels with 1 million subscribers are already making a good amount of money and that they are already at the top, the truth is that they’ve just started climbing. They aren’t even near the top. Just to give you a better idea, there are more than 2,400 YouTube channels with more than 1 million subscribers.

According to Google, when an advertiser pays $100 to Google, Google pays $68 to the publisher (in this case, the publisher is a YouTube creator).

This graphic won’t apply to every situation because every situation is unique. It’s just an example using assumed numbers.

How much money for 1,000 YouTube views?

15% of 1,000 is 150

150x CPI ($0.18) = $27*

51% of $27 = $13

Using these rates, 1000 views are worth $13!

*CPI vary

Assuming that the average rate is about $0.18 per impression, you still need to factor in that most people don’t click on ads or watch skippable video ads for 30 seconds. Only about 15% of viewers tend to watch the complete ad (or, at least half of it). So, considering that you have 1,000 views on your video, only 150 viewers watched your complete ad. So, at $0.18 per view, Google will charge $27 to the advertiser and the YouTube channel will get 51% of that, meaning the creator will earn $13 per 1,000 views.

Want to know how much YouTube pays for 1 million views ?

It will take you a long time to start earning enough money to support yourself through AdSense. That’s why AdSense isn’t the primary way that huge YouTube stars make money. In addition to AdSense revenue you can (and should) also consider other opportunities such as product placement, endorsements, and brand sponsorships. Many YouTubers also make some money from selling their merchandise.

Some YouTubers earn millions of dollars every year. Although the exact numbers have never been disclosed, many different websites have made educated guesses.

Forbes publishes an annual list of the highest-paid YouTubers, which includes revenue from things like book deals and makeup lines. It is useful to look at this list gain have some perspective about how big YouTubers make their money, and how big they had to get to make it.

As of 2017, YouTube gamer Daniel Middleton (DanTDM) is the highest-paid YouTuber earning 16 million dollars. He is followed by gamer Evan Fong (Vanoss Gaming) with $15.5 million, Dude Perfect with $14 million, and Mark Fischbach (Markiplier) and Logan Paul with $12.5 million. However, as we already mentioned, even though a substantial part of the income of these YouTube stars comes from YouTube/AdSense, the bulk of it comes from things like merchandise and sponsorships.

Instead of relying on YouTube to pay them, YouTubers need to seek out other ways of leveraging the YouTube platform to earn money .

We all agree that being a YouTube star isn’t an easy path. However, if you honestly love what you do, then you will be willing to put effort into making great videos regularly. Part of that is also being willing to take the time to promote them and yourself, as well as putting time and effort into forging a good relationship with your audience.

Why No Longer 10,000 Views?

YouTube used to let anybody monetize their videos, but that has now changed. Then for a while, you’ll qualify for monetization after reaching 10,000-lifetime views on your channel. But as of 2018, the rules to YouTube monetization has gotten more challenging.

To monetize you must have:

- 4,000 of annual watch time

- 1,000 subscribers

The reason for this is that YouTube was having trouble with channels that were trying to monetize stolen or inappropriate content, besides, YouTubers are gaming the system by using automated programs to gain more views. By making creators get more watch time and subscribers before they apply for monetization, YouTube has been able to create a review process in which they can prove that the channel has a legitimate audience and stop content thieves and criminals from making money. Naturally, this new rule also makes it very difficult for new YouTubers to make money.

Are you finding it difficult to earn money on YouTube? Subscribe to the Filmora.io YouTube channel for more tips on channel monetization.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Electrical Upgrades

YouTubers are fantastic people who create content and make a living out of it. But have you ever thought about how much YouTube pays or what YouTube AdSense earnings are?

If you aren’t sure about the YouTube payment situation or how much AdSense pay for views, you will learn this below. Whether you’re planning to create a channel or already have one, learning how much you can expect YouTube to pay will help you in the longer run.

Be it AdSense pay on 1,000 views or AdSense pay per click; this blog features information you may appreciate.

1. Type of Content
2. Keywords
3. User Location
4. Time Requires to Get Views
5. Video Duration
6. Your Niche or Industry

• Pros and Cons of Earning Money from Google AdSense

Part 1: How Much Does AdSense Pay Per 1,000 Views

As a content creator, you might be tempted to know how much you can expect to earn through AdSense. Since it’s a free and simple way to make extra bucks, showing ads with the content you produce for online platforms, it’s essential to know how much it pays for views.

Pay Per 1,000 Views by AdSense

For 1,000 views, expect AdSense to pay around $8-$20. However, your total earnings will depend on factors such as your content type, users’ location, and setting of ads in Google AdSense, so it can pay on thousand views.

More so, AdSense opts for Revenue Per 1,000 impressions or (RPM) to showcase the amount you would get for 1,000 impressions. Remember, this RPM doesn’t include the actual amount you’ve earned. But it focuses on dividing your earnings by page views and impressions, then multiplying those by 1,000.

You can also refer to the formula for better understanding.

Formula:

RPM = (Estimated earnings / Number of page views) * 1000

From this formula provided by Google official, we can easily know that

Estimated earnings = (RPM * Number of page views) / 1000

To understand it further, see the example below.

Suppose you’ve earned around $0.10 from 20 page views; your page RPM would be $6.00 in simpler terms.

($0.10 / 25) * 1000 = $6.00

Also, if RPM is $4.00 from 45,000 ad impressions, your estimated earnings would be equal $180.00

($4.00 * 45,000) / 1000 = $180.00

AdSense Pay Per View

Lastly, if you’re looking for an exact answer regarding how much it pays per view, know that it varies and is based on different factors, such as niche or audience demographic.

But you can expect something between $8 to $12 on 1,000 views after monetizing your YouTube channel with your Google AdSense account.

Part 2: How Much Does AdSense Pay Per Click?

After understanding AdSense’s way to pay for 1,000 views, formula, or pay per view, here’s what you need to know about AdSense’s payment on per click policy.

On Average, you can expect AdSense to pay something around $0.20 to $15 on a click. Talking about estimated earnings or one click, it depends on the cost-per-click in the niche, including the publisher’s earnings and competition among rival advertisers.

And if you’re wondering, cost-per-click is when a user clicks on your ad, and you earn money for it. However, advertisers always decide the cost-per-click for ads. In this case, some advertisers don’t hesitate to pay extra, depending on what they intend to advertise.

Part 3: AdSense Earnings Per Thousand Pageviews Examples

From pay per 1,000 views to pay per click, understanding the AdSense payment policy is essential if you’re up to monetize your YouTube channel.

Since there’re YouTube AdSense requirements, such as audience demographic, niche, or content, learning about which niche is the lucrative one will also help you decide your next move.

Let’s take a look at the following examples for better understanding:

• For example, if arts and entertainment is your niche, you can expect to earn $5.62 after accumulating 1,000 pageviews.
• Creators who create content on vehicles can earn around $9.20 on every 1,000 pageviews.
• If you’re into beauty and fitness, expect to earn up to $13.01 on 1,000 pageviews.
• For real estate, health, home, and garden niches, you can earn $14.50, $17.40, and $23.35 on every 1,000 pageviews.

Remember, people from North America can make the most of these earnings. But worry not if you are based outside North America. Because Google AdSense revenue calculator can help you find the average pageviews on monthly basis.

Part 4: Earnings from AdSense: Factors to Consider

After learning how much you can earn in different niches, it’s equally important to focus on the following factors, so you can qualify and start earning from AdSense with ease.

1) Type of Content

To monetize your videos for AdSense, ensure that you own the rights to use visuals and audio elements of your video. And focus on creating all elements of your video yourself.

For YouTube, you can try creating tutorials, do-it-yourself videos, original short films, original music videos, home videos, travel vlogs, or even daily-life vlogs.

While creating content for YouTube, remember advertisers consider placing ads on more advertiser-friendly content.

As a blogger, you must provide unique but quality content to exceed AdSense’s eligibility criteria. Having unique content helps Google understand what your website is about. It’s even better if your website provides a one-of-its-kind experience and users visit it again.

Be it a vlog or blog, please ensure that it’s original and not a copy from other sources. This way, you can elevate your credibility on the respective platforms. For a great user experience, opt for intuitive navigation.

And to up your content game, you can even use the calculator to determine the value of your content and estimated revenue from AdSense.

2) Keywords

Keywords are phrases and words that describe your service or product. The ones you choose will help show your ads to users.

Therefore, go for the relevant yet high-quality keywords and add them to your ad campaigns. This strategy will put your ad in front of potential buyers.

3) User Location

Remember, AdSense follows geo-targeting strategy, so it can place ads on different pages. These ads are based on a user’s language, region, and IP address.

Put simply, ads serving to a user from Algeria may differ from the ads for a user from Georgia.

4) Time Requires to Get Views

There’s no fixed time frame; however, you can focus on search volume, audience, and competition to start getting the desired number of views.

The first 60 minutes are crucial after you post a video. Then, the next 24 hours and the first 48 hours are equally important because YouTube gives an unnatural boost to it. It helps YouTube observe responses, such as how viewers interacted with the video and what kinds of viewers were interested in it.

Remember, if a video fails to get any views in a couple of days, it won’t likely perform and will consider “dead” on the platform.

More so, if a video performs better slightly, it’ll start to reach its full potential in the next 3 to 6 months, according to the views it receives per day. Oftentimes, videos took up to a year to perform well.

And if your video starts to perform better and faster in those 3-6 months, it’ll likely do better in the longer run.

5) Video Duration

Focus on the length of your video, as it determines how many ads can be shown in it. This part also influences your earning potential. When your video is longer in length, it’ll increase its worth.

However, you must find the right balance between video duration, quality, and the number of videos on your channel, so you can continue to earn without hindrance.

6) Your Niche or Industry

Niche is another essential factor to opt for AdSense earnings. Some of the profitable topics are:

• Business
• Investment
• Health
• Insurance
• Online Marketing

You can choose the area that interest you the most and start people educating about it.

For example, people tend to think about investing their money to multiply it. You can create videos on investment-related topics, tips and tricks to get maximum views.

Part 5: Pros and Cons of Earning Money from Google AdSense

At this point, you’re familiar with almost all aspects of generating money using Google AdSense. And considering the factors, it seems like a task you can perform.

Before you try earning money via AdSense, consider the following pros and cons.

Pros

• Google AdSense doesn’t charge an extra fee. It’s a totally free service that can help you earn dollars.
• Don’t know how to make ads? Don’t worry; Google will do it for you.
• It enables you to use one account to monetize multiple websites.
• As a passive income, it doesn’t require additional effort.

Cons

• Making the first $100 is a must to get paid further.
• With AdSense, you won’t be allowed to use another ad network.
• A policy breach could make you lose your account.
• You need a lot of traffic to make some serious money.
• Adding several ads can annoy your viewers.

Final Words

Monetizing your YouTube channel for AdSense is great for having a steady passive income. But, it’s a time-consuming process and has a set of advantages and disadvantages.

If you already have a YouTube channel and a certain number of views, you can take it further using the provided information. However, focus on factors such as user demographic, content type, and quality to achieve long-term success.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: How Much Does AdSense Pay Per 1,000 Views

As a content creator, you might be tempted to know how much you can expect to earn through AdSense. Since it’s a free and simple way to make extra bucks, showing ads with the content you produce for online platforms, it’s essential to know how much it pays for views.

Pay Per 1,000 Views by AdSense

For 1,000 views, expect AdSense to pay around $8-$20. However, your total earnings will depend on factors such as your content type, users’ location, and setting of ads in Google AdSense, so it can pay on thousand views.

More so, AdSense opts for Revenue Per 1,000 impressions or (RPM) to showcase the amount you would get for 1,000 impressions. Remember, this RPM doesn’t include the actual amount you’ve earned. But it focuses on dividing your earnings by page views and impressions, then multiplying those by 1,000.

You can also refer to the formula for better understanding.

Formula:

RPM = (Estimated earnings / Number of page views) * 1000

From this formula provided by Google official, we can easily know that

Estimated earnings = (RPM * Number of page views) / 1000

To understand it further, see the example below.

Suppose you’ve earned around $0.10 from 20 page views; your page RPM would be $6.00 in simpler terms.

($0.10 / 25) * 1000 = $6.00

Also, if RPM is $4.00 from 45,000 ad impressions, your estimated earnings would be equal $180.00

($4.00 * 45,000) / 1000 = $180.00

AdSense Pay Per View

Lastly, if you’re looking for an exact answer regarding how much it pays per view, know that it varies and is based on different factors, such as niche or audience demographic.

But you can expect something between $8 to $12 on 1,000 views after monetizing your YouTube channel with your Google AdSense account.

Part 2: How Much Does AdSense Pay Per Click?

After understanding AdSense’s way to pay for 1,000 views, formula, or pay per view, here’s what you need to know about AdSense’s payment on per click policy.

On Average, you can expect AdSense to pay something around $0.20 to $15 on a click. Talking about estimated earnings or one click, it depends on the cost-per-click in the niche, including the publisher’s earnings and competition among rival advertisers.

And if you’re wondering, cost-per-click is when a user clicks on your ad, and you earn money for it. However, advertisers always decide the cost-per-click for ads. In this case, some advertisers don’t hesitate to pay extra, depending on what they intend to advertise.

Part 3: AdSense Earnings Per Thousand Pageviews Examples

From pay per 1,000 views to pay per click, understanding the AdSense payment policy is essential if you’re up to monetize your YouTube channel.

Since there’re YouTube AdSense requirements, such as audience demographic, niche, or content, learning about which niche is the lucrative one will also help you decide your next move.

Let’s take a look at the following examples for better understanding:

• For example, if arts and entertainment is your niche, you can expect to earn $5.62 after accumulating 1,000 pageviews.
• Creators who create content on vehicles can earn around $9.20 on every 1,000 pageviews.
• If you’re into beauty and fitness, expect to earn up to $13.01 on 1,000 pageviews.
• For real estate, health, home, and garden niches, you can earn $14.50, $17.40, and $23.35 on every 1,000 pageviews.

Remember, people from North America can make the most of these earnings. But worry not if you are based outside North America. Because Google AdSense revenue calculator can help you find the average pageviews on monthly basis.

Part 4: Earnings from AdSense: Factors to Consider

After learning how much you can earn in different niches, it’s equally important to focus on the following factors, so you can qualify and start earning from AdSense with ease.

1) Type of Content

To monetize your videos for AdSense, ensure that you own the rights to use visuals and audio elements of your video. And focus on creating all elements of your video yourself.

For YouTube, you can try creating tutorials, do-it-yourself videos, original short films, original music videos, home videos, travel vlogs, or even daily-life vlogs.

While creating content for YouTube, remember advertisers consider placing ads on more advertiser-friendly content.

As a blogger, you must provide unique but quality content to exceed AdSense’s eligibility criteria. Having unique content helps Google understand what your website is about. It’s even better if your website provides a one-of-its-kind experience and users visit it again.

Be it a vlog or blog, please ensure that it’s original and not a copy from other sources. This way, you can elevate your credibility on the respective platforms. For a great user experience, opt for intuitive navigation.

And to up your content game, you can even use the calculator to determine the value of your content and estimated revenue from AdSense.

2) Keywords

Keywords are phrases and words that describe your service or product. The ones you choose will help show your ads to users.

Therefore, go for the relevant yet high-quality keywords and add them to your ad campaigns. This strategy will put your ad in front of potential buyers.

3) User Location

Remember, AdSense follows geo-targeting strategy, so it can place ads on different pages. These ads are based on a user’s language, region, and IP address.

Put simply, ads serving to a user from Algeria may differ from the ads for a user from Georgia.

4) Time Requires to Get Views

There’s no fixed time frame; however, you can focus on search volume, audience, and competition to start getting the desired number of views.

The first 60 minutes are crucial after you post a video. Then, the next 24 hours and the first 48 hours are equally important because YouTube gives an unnatural boost to it. It helps YouTube observe responses, such as how viewers interacted with the video and what kinds of viewers were interested in it.

Remember, if a video fails to get any views in a couple of days, it won’t likely perform and will consider “dead” on the platform.

More so, if a video performs better slightly, it’ll start to reach its full potential in the next 3 to 6 months, according to the views it receives per day. Oftentimes, videos took up to a year to perform well.

And if your video starts to perform better and faster in those 3-6 months, it’ll likely do better in the longer run.

5) Video Duration

Focus on the length of your video, as it determines how many ads can be shown in it. This part also influences your earning potential. When your video is longer in length, it’ll increase its worth.

However, you must find the right balance between video duration, quality, and the number of videos on your channel, so you can continue to earn without hindrance.

6) Your Niche or Industry

Niche is another essential factor to opt for AdSense earnings. Some of the profitable topics are:

• Business
• Investment
• Health
• Insurance
• Online Marketing

You can choose the area that interest you the most and start people educating about it.

For example, people tend to think about investing their money to multiply it. You can create videos on investment-related topics, tips and tricks to get maximum views.

Part 5: Pros and Cons of Earning Money from Google AdSense

At this point, you’re familiar with almost all aspects of generating money using Google AdSense. And considering the factors, it seems like a task you can perform.

Before you try earning money via AdSense, consider the following pros and cons.

Pros

• Google AdSense doesn’t charge an extra fee. It’s a totally free service that can help you earn dollars.
• Don’t know how to make ads? Don’t worry; Google will do it for you.
• It enables you to use one account to monetize multiple websites.
• As a passive income, it doesn’t require additional effort.

Cons

• Making the first $100 is a must to get paid further.
• With AdSense, you won’t be allowed to use another ad network.
• A policy breach could make you lose your account.
• You need a lot of traffic to make some serious money.
• Adding several ads can annoy your viewers.

Final Words

Monetizing your YouTube channel for AdSense is great for having a steady passive income. But, it’s a time-consuming process and has a set of advantages and disadvantages.

If you already have a YouTube channel and a certain number of views, you can take it further using the provided information. However, focus on factors such as user demographic, content type, and quality to achieve long-term success.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

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