"In 2024, Adding Impact Strategies for Youtubes' Last Impressions"
Adding Impact: Strategies for Youtubes’ Last Impressions
How to Add YouTube End Screen and Cards Effectively
Richard Bennett
Mar 27, 2024• Proven solutions
The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.
- Part1: Why You Need to Add End Screens To Videos
- Part2: How To Use Youtube End Screen
- Part3: How To Use Youtube Cards
Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )
Part 1: Why You Need to Add End Screens and Cards to Videos
There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.
Part 2: How To Use Youtube End Screen
Do you wish to add YouTube end screen to your video? Just follow the steps and get going.
- Go to Creator Studio and check the left side to find the Video Manager, click on it.
- Wherever you wish to add the end screen on the video, click on it.
- Click End Screen & Annotations at the top.
- From end screen and annotations, you can add or configure elements.
- Check how the end screen will appear to the visitors.
- Click on blue color add element’s button to find four options available there:
Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.
Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.
Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.
Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.
Part 3: How To Use Youtube Cards
YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.
- Click on the “Video Manager” tab.
- If you want to add cards, Click “Edit” tab under it. Then click “cards”.
- Choose the cards type you want to make on “Add Card” drop down menu.
- Click “create” button. Select the timeline. In the end, apply.
The types of YouTube cards
- Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
- Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
- Poll: Encourage viewers to participate in a poll (vote)
- Link: links to a website which compliments whatever content is in the video.
4 Tips for Using YouTube Cards
1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.
2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.
3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.
4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.
Conclusion
Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.
- Part1: Why You Need to Add End Screens To Videos
- Part2: How To Use Youtube End Screen
- Part3: How To Use Youtube Cards
Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )
Part 1: Why You Need to Add End Screens and Cards to Videos
There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.
Part 2: How To Use Youtube End Screen
Do you wish to add YouTube end screen to your video? Just follow the steps and get going.
- Go to Creator Studio and check the left side to find the Video Manager, click on it.
- Wherever you wish to add the end screen on the video, click on it.
- Click End Screen & Annotations at the top.
- From end screen and annotations, you can add or configure elements.
- Check how the end screen will appear to the visitors.
- Click on blue color add element’s button to find four options available there:
Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.
Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.
Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.
Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.
Part 3: How To Use Youtube Cards
YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.
- Click on the “Video Manager” tab.
- If you want to add cards, Click “Edit” tab under it. Then click “cards”.
- Choose the cards type you want to make on “Add Card” drop down menu.
- Click “create” button. Select the timeline. In the end, apply.
The types of YouTube cards
- Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
- Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
- Poll: Encourage viewers to participate in a poll (vote)
- Link: links to a website which compliments whatever content is in the video.
4 Tips for Using YouTube Cards
1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.
2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.
3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.
4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.
Conclusion
Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.
- Part1: Why You Need to Add End Screens To Videos
- Part2: How To Use Youtube End Screen
- Part3: How To Use Youtube Cards
Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )
Part 1: Why You Need to Add End Screens and Cards to Videos
There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.
Part 2: How To Use Youtube End Screen
Do you wish to add YouTube end screen to your video? Just follow the steps and get going.
- Go to Creator Studio and check the left side to find the Video Manager, click on it.
- Wherever you wish to add the end screen on the video, click on it.
- Click End Screen & Annotations at the top.
- From end screen and annotations, you can add or configure elements.
- Check how the end screen will appear to the visitors.
- Click on blue color add element’s button to find four options available there:
Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.
Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.
Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.
Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.
Jet Profiler for MySQL, Enterprise Version： Jet Profiler for MySQL is real-time query performance and diagnostics tool for the MySQL database server. Its detailed query information, graphical interface and ease of use makes this a great tool for finding performance bottlenecks in your MySQL databases. Part 3: How To Use Youtube Cards
YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.
- Click on the “Video Manager” tab.
- If you want to add cards, Click “Edit” tab under it. Then click “cards”.
- Choose the cards type you want to make on “Add Card” drop down menu.
- Click “create” button. Select the timeline. In the end, apply.
The types of YouTube cards
- Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
- Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
- Poll: Encourage viewers to participate in a poll (vote)
- Link: links to a website which compliments whatever content is in the video.
CalendarBudget - Monthly subscription membership to CalendarBudget via web browser or mobile app. Support included. 4 Tips for Using YouTube Cards
1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.
2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.
3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.
4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.
Conclusion
Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
The traditional annotation’s features are replaced by its successor YouTube Cards and End Screen. The annotations performed poorly on mobile and thus, the new changes are for good. The annotations had become outdated and were completely unbefitting. On the contrary, the YouTube cards and end screen offers great access to both desktop and mobiles with easier and faster implementation. Are you still looking for Annotations? Stop your search and try considering YouTube end screen. In this article, learn how to use Youtube end screen and cards.
- Part1: Why You Need to Add End Screens To Videos
- Part2: How To Use Youtube End Screen
- Part3: How To Use Youtube Cards
Wondershare Filmstock Gaming Video Editing Skils ](https://filmstock.wondershare.com/creative-theme-game?source%5Fchannel=seo%5Farticle&spm=rs.filmora%5Fweb )
Part 1: Why You Need to Add End Screens and Cards to Videos
There are several reasons that make the YouTube end screen and cards a great tool when added to the videos. The new channel builtin features, donation choices, embedded polls and more are some of the best interactive and powerful features of YouTube end screen that’s when added to the video can drive in users to your channel. It is a strong tool to build viewership of your channel. When you use YouTube end screen at the end of the video, it helps in directing the users to other channels, playlists, and videos and also helps in promoting crowdfunding campaigns, merchandise and website. The YouTube end screen is a part of the video and to have an end screen on your video, it must be around 25seconds long.
Part 2: How To Use Youtube End Screen
Do you wish to add YouTube end screen to your video? Just follow the steps and get going.
- Go to Creator Studio and check the left side to find the Video Manager, click on it.
- Wherever you wish to add the end screen on the video, click on it.
- Click End Screen & Annotations at the top.
- From end screen and annotations, you can add or configure elements.
- Check how the end screen will appear to the visitors.
- Click on blue color add element’s button to find four options available there:
Playlist or Videos- This element allows to play the suggested video on the same tab when the user clicks on it.
Subscribe- This allows the users to quickly subscribe to the channel. You may change the appearance of the icon and how your brand name looks.
Channel- Click on this element to promote other YouTube Channel. You may also customize it with a message.
Link- This element helps in sending the users directly to your website. Although, Google has restricted other link addition in the video. In order to add, you must have an Adsense account and permit monetization.
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Part 3: How To Use Youtube Cards
YouTube Cards is more interactive. Users can add images and other linkes. Here are the steps.
- Click on the “Video Manager” tab.
- If you want to add cards, Click “Edit” tab under it. Then click “cards”.
- Choose the cards type you want to make on “Add Card” drop down menu.
- Click “create” button. Select the timeline. In the end, apply.
The types of YouTube cards
- Video or playlist: links to other videos/the complete palylist on YouTube related or non-related to that specific videolinks to further purchase websites or specific product.
- Channel: promote another YouTube channel, one of the most common methods to collaborate with other YouTubers
- Poll: Encourage viewers to participate in a poll (vote)
- Link: links to a website which compliments whatever content is in the video.
4 Tips for Using YouTube Cards
1. You might be used to pointing to the part of your screen where you intend to put an annotation, but when you use YouTube Cards they might switch locations depending on what device a viewer is watching on.
2. Use three or less cards per video. Viewers are more likely to click your cards if there are fewer of them, and more likely to start ignoring them if it seems like they’re always popping up. Also, do not have all three of these cards appear at once and make people choose between them. Stagger them throughout your video.
3. Your cards should be related to what you are saying in your vlog. Avoid posting completely random links in the middle of your video because a viewer who clicks on them will get confused. You can post any type of link you want at the very end of your video, though.
4. The end of your video is always a great place to link viewers to another of your videos, whether you use a card or an end screen. If somebody liked your video enough to watch until the end they’ll probably welcome a chance to consume similar content.
Conclusion
Now, that you are aware how to add YouTube end screen to your video, make use of the amazing features of YouTube end screen and cards and let driving in traffic to your site be easy and fruitful.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Deciphering the Complexity of Online Content Monetization
YouTube Monetization: The New Rules Everyone Hates
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
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Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Nov 01, 2022• Proven solutions
YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.
- The New Monetization Rules
- Why YouTube Changed The Monetization Rules
- How Do The Changes Affect Small YouTube Channels
- Join the Conversation
- Tips for Increasing YouTube Watch Time
- Helpful Blog Posts
- Don’t Give Up!
The New Monetization Rules
In order to qualify for YouTube monetization, you must meet these milestones.
- You will need to have 1,000 subscribers.
- You will need to have accumulated 4,000 hours of watch time over the last 12 months.
You can read the full announcement here.
Trying to get monetization on YouTube can feel like this.
Why YouTube Changed the Monetization Rules
YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).
How Do the Changes Affect Small YouTube Channels
However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?
That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.
These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.
Join The Conversation
There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .
It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.
Cough. Logan Paul. Cough.
Tips for Increasing YouTube Watch Time
- Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
- Link your videos together using cards and interactive end screens/outros.
- Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.
Helpful Blog Posts
How to Get People to Subscribe by Asking the Right Way
Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)
How to Edit a YouTube Video and Get More Subscribers
Don’t Give Up
I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.
How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
- Title: In 2024, Adding Impact Strategies for Youtubes' Last Impressions
- Author: Kevin
- Created at : 2024-07-22 16:38:52
- Updated at : 2024-07-23 16:38:52
- Link: https://youtube-videos.techidaily.com/in-2024-adding-impact-strategies-for-youtubes-last-impressions/
- License: This work is licensed under CC BY-NC-SA 4.0.