A Comparative Analysis of Youtube’s Ownership Vs. CC Licenses

Standard YouTube License vs. Creative Commons

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to YouTube copyright, you may have noticed a cc video on YouTube. While in this article, we will show you the differences between the YouTube standard license and the Creative Commons license.

---

Searching for an easy-to-use while powerful video editing software to make videos for your YouTube Channel? Here we recommend Wondershare Filmora

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

You may also like: 8 Powerful YouTube Video Downloader for Android >>

---

What is Standard YouTube License?

A standard license is the permit from a competent authority to own or use of something. In terms of internet it is basically based on the permission of using, copying or distributing content that is available online. YouTube is a video sharing website with its own set of rules and regulations in accordance with its license policy.

When a user is uploading a video he has option license options that he can choose from. The first option is “standard YouTube License” which means that you grant the broadcasting rights to YouTube. This essentially means that your video can only be accessed from YouTube for watching purpose and cannot be reproduced or distributed in any other form without your consent. The second type of license is the “Creative Commons” .

In the below video you’ll learn how to set standard YouTube license and cc license:

What is the difference between “Standard YouTube License” and “Creative Commons”

The basic different is that, with a standard license no one can use your video to reproduce as his own work (without clearly marking the video of the original video). However in a standard licence the original video uploader has some right to say “no” to the re-use of his video because the meaning of the video changes altogether.

However, if you select the creative commons license while uploading then the author may use any portions of work of the original author. It is generally permitted to edit, recompile, change or alter the original work except few listed things. These include copyrights of original work and a clear mentioning that the work has been derived from an original source. Moreover, that the original author will not be held responsible for any damages caused by the derivative work. This is how the two licenses differ from each other.

3 Common questions for “YouTube standard license”?

• Is it illegal for me to share Standard YouTube license video with my friends on Facebook?

It is perfectly alright to share YouTube licensed videos on Facebook or any social media because firstly if sharing was prohibited then probably there wouldn’t have been a share button plug in. Moreover, by clicking share or copy-pasting the URL you are just pointing to the video bearing its original author’s name and URL. Hence, it’s not illegal in any way.

• Can media companies (such as TV show) feature my video without my permission?

Media companies are generally richly profitable organizations. Hence before using content they need to seek legal permission from the original author of the video. This is especially the case when the owner of the video has used the standard license. It is then mandatory for the media house to take permission from the original video owner who had uploaded the video in the first place.

• Can I use the videos marked as “YouTube standard license” for a non-profit video?

For a YouTube standard licensed video there is hard and fast legal rule. The original author may claim his work as he has been given certain rights to do so. For a non-profit video yet again you might need to convince him on the fact that you haven’t been gaining anything from usage of his content. So it’s still recommendable to seek permission initially.

You’ll learn “how to legally use copyrighted music, games, and movies on YouTube” from below video:

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to YouTube copyright, you may have noticed a cc video on YouTube. While in this article, we will show you the differences between the YouTube standard license and the Creative Commons license.

---

Searching for an easy-to-use while powerful video editing software to make videos for your YouTube Channel? Here we recommend Wondershare Filmora

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

You may also like: 8 Powerful YouTube Video Downloader for Android >>

---

What is Standard YouTube License?

A standard license is the permit from a competent authority to own or use of something. In terms of internet it is basically based on the permission of using, copying or distributing content that is available online. YouTube is a video sharing website with its own set of rules and regulations in accordance with its license policy.

When a user is uploading a video he has option license options that he can choose from. The first option is “standard YouTube License” which means that you grant the broadcasting rights to YouTube. This essentially means that your video can only be accessed from YouTube for watching purpose and cannot be reproduced or distributed in any other form without your consent. The second type of license is the “Creative Commons” .

In the below video you’ll learn how to set standard YouTube license and cc license:

What is the difference between “Standard YouTube License” and “Creative Commons”

The basic different is that, with a standard license no one can use your video to reproduce as his own work (without clearly marking the video of the original video). However in a standard licence the original video uploader has some right to say “no” to the re-use of his video because the meaning of the video changes altogether.

However, if you select the creative commons license while uploading then the author may use any portions of work of the original author. It is generally permitted to edit, recompile, change or alter the original work except few listed things. These include copyrights of original work and a clear mentioning that the work has been derived from an original source. Moreover, that the original author will not be held responsible for any damages caused by the derivative work. This is how the two licenses differ from each other.

3 Common questions for “YouTube standard license”?

• Is it illegal for me to share Standard YouTube license video with my friends on Facebook?

It is perfectly alright to share YouTube licensed videos on Facebook or any social media because firstly if sharing was prohibited then probably there wouldn’t have been a share button plug in. Moreover, by clicking share or copy-pasting the URL you are just pointing to the video bearing its original author’s name and URL. Hence, it’s not illegal in any way.

• Can media companies (such as TV show) feature my video without my permission?

Media companies are generally richly profitable organizations. Hence before using content they need to seek legal permission from the original author of the video. This is especially the case when the owner of the video has used the standard license. It is then mandatory for the media house to take permission from the original video owner who had uploaded the video in the first place.

• Can I use the videos marked as “YouTube standard license” for a non-profit video?

For a YouTube standard licensed video there is hard and fast legal rule. The original author may claim his work as he has been given certain rights to do so. For a non-profit video yet again you might need to convince him on the fact that you haven’t been gaining anything from usage of his content. So it’s still recommendable to seek permission initially.

You’ll learn “how to legally use copyrighted music, games, and movies on YouTube” from below video:

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to YouTube copyright, you may have noticed a cc video on YouTube. While in this article, we will show you the differences between the YouTube standard license and the Creative Commons license.

---

Searching for an easy-to-use while powerful video editing software to make videos for your YouTube Channel? Here we recommend Wondershare Filmora

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

You may also like: 8 Powerful YouTube Video Downloader for Android >>

---

What is Standard YouTube License?

A standard license is the permit from a competent authority to own or use of something. In terms of internet it is basically based on the permission of using, copying or distributing content that is available online. YouTube is a video sharing website with its own set of rules and regulations in accordance with its license policy.

When a user is uploading a video he has option license options that he can choose from. The first option is “standard YouTube License” which means that you grant the broadcasting rights to YouTube. This essentially means that your video can only be accessed from YouTube for watching purpose and cannot be reproduced or distributed in any other form without your consent. The second type of license is the “Creative Commons” .

In the below video you’ll learn how to set standard YouTube license and cc license:

What is the difference between “Standard YouTube License” and “Creative Commons”

The basic different is that, with a standard license no one can use your video to reproduce as his own work (without clearly marking the video of the original video). However in a standard licence the original video uploader has some right to say “no” to the re-use of his video because the meaning of the video changes altogether.

However, if you select the creative commons license while uploading then the author may use any portions of work of the original author. It is generally permitted to edit, recompile, change or alter the original work except few listed things. These include copyrights of original work and a clear mentioning that the work has been derived from an original source. Moreover, that the original author will not be held responsible for any damages caused by the derivative work. This is how the two licenses differ from each other.

3 Common questions for “YouTube standard license”?

• Is it illegal for me to share Standard YouTube license video with my friends on Facebook?

It is perfectly alright to share YouTube licensed videos on Facebook or any social media because firstly if sharing was prohibited then probably there wouldn’t have been a share button plug in. Moreover, by clicking share or copy-pasting the URL you are just pointing to the video bearing its original author’s name and URL. Hence, it’s not illegal in any way.

• Can media companies (such as TV show) feature my video without my permission?

Media companies are generally richly profitable organizations. Hence before using content they need to seek legal permission from the original author of the video. This is especially the case when the owner of the video has used the standard license. It is then mandatory for the media house to take permission from the original video owner who had uploaded the video in the first place.

• Can I use the videos marked as “YouTube standard license” for a non-profit video?

For a YouTube standard licensed video there is hard and fast legal rule. The original author may claim his work as he has been given certain rights to do so. For a non-profit video yet again you might need to convince him on the fact that you haven’t been gaining anything from usage of his content. So it’s still recommendable to seek permission initially.

You’ll learn “how to legally use copyrighted music, games, and movies on YouTube” from below video:

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

When it comes to YouTube copyright, you may have noticed a cc video on YouTube. While in this article, we will show you the differences between the YouTube standard license and the Creative Commons license.

---

Searching for an easy-to-use while powerful video editing software to make videos for your YouTube Channel? Here we recommend Wondershare Filmora

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

You may also like: 8 Powerful YouTube Video Downloader for Android >>

---

What is Standard YouTube License?

A standard license is the permit from a competent authority to own or use of something. In terms of internet it is basically based on the permission of using, copying or distributing content that is available online. YouTube is a video sharing website with its own set of rules and regulations in accordance with its license policy.

When a user is uploading a video he has option license options that he can choose from. The first option is “standard YouTube License” which means that you grant the broadcasting rights to YouTube. This essentially means that your video can only be accessed from YouTube for watching purpose and cannot be reproduced or distributed in any other form without your consent. The second type of license is the “Creative Commons” .

In the below video you’ll learn how to set standard YouTube license and cc license:

What is the difference between “Standard YouTube License” and “Creative Commons”

The basic different is that, with a standard license no one can use your video to reproduce as his own work (without clearly marking the video of the original video). However in a standard licence the original video uploader has some right to say “no” to the re-use of his video because the meaning of the video changes altogether.

However, if you select the creative commons license while uploading then the author may use any portions of work of the original author. It is generally permitted to edit, recompile, change or alter the original work except few listed things. These include copyrights of original work and a clear mentioning that the work has been derived from an original source. Moreover, that the original author will not be held responsible for any damages caused by the derivative work. This is how the two licenses differ from each other.

3 Common questions for “YouTube standard license”?

• Is it illegal for me to share Standard YouTube license video with my friends on Facebook?

It is perfectly alright to share YouTube licensed videos on Facebook or any social media because firstly if sharing was prohibited then probably there wouldn’t have been a share button plug in. Moreover, by clicking share or copy-pasting the URL you are just pointing to the video bearing its original author’s name and URL. Hence, it’s not illegal in any way.

• Can media companies (such as TV show) feature my video without my permission?

Media companies are generally richly profitable organizations. Hence before using content they need to seek legal permission from the original author of the video. This is especially the case when the owner of the video has used the standard license. It is then mandatory for the media house to take permission from the original video owner who had uploaded the video in the first place.

• Can I use the videos marked as “YouTube standard license” for a non-profit video?

For a YouTube standard licensed video there is hard and fast legal rule. The original author may claim his work as he has been given certain rights to do so. For a non-profit video yet again you might need to convince him on the fact that you haven’t been gaining anything from usage of his content. So it’s still recommendable to seek permission initially.

You’ll learn “how to legally use copyrighted music, games, and movies on YouTube” from below video:

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Personal Evolution: Building an Enduring YouTubing Identity

How to Build Your Personal Brand on YouTube

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

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