Free Digital Asset Valuation Tools

Free YouTube Money Calculators-Calculate YouTube Money

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

YouTube’s Most-Followed Fashionistas & Cosmetic Experts

10 Most Popular Beauty Gurus on YouTube in 2024

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

---

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

---

Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2. Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

---

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

---

Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2. Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

---

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

---

Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2. Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Before the YouTube era learning makeup tricks or finding out useful skin care tips has been much more difficult. Today, you only have to do a quick search on the world’s largest video sharing platform and you can get the result instantly.

Besides knowing who to ask for a bit of beauty advice, you also need to trust the source of information. Instead of browsing through thousands of beauty videos on YouTube, you should listen to what top beauty gurus on YouTube have to say about the topic you’re interested in. The beauty vloggers we featured in this article have millions of subscribers for a good reason.

Let’s have a look at some of YouTube’s most influential beauty gurus.

---

Wanna making your beauty video and makeup video more attractive and get more views? Try to use some cool beauty effects in the Filmora video editor and add some stylish filters and overlays, change the speed video to fast forward some unimportant frames, or slow down the clip to show more details.

---

Top 10 Beauty Gurus on YouTube You Should Know in 2024

• Bethany Mota
• Zoe Elizabeth Sugg
• Rachel Levin
• Nikkie De Jager
• Eva Gutowski
• Marzia Bisognin
• Jeffree Star
• Carli Bybel
• Mindy McKnight
• Promise Phan

1. Bethany Mota

The American vlogger started her YouTube channel that currently has over 15 million subscribers in 2009. Bethany is more than just a beauty guru, even though she first became famous for her makeup and fashion videos because in recent years she started producing videos that cover a wide range of topics.

Eleven months ago, she released a truth or dare video with Logan Paul that has 4,6 million views which shows how popular the 22-year old beauty vlogger has become. Besides being an award-winning YouTube star, Bethany is also an accomplished singer and an aspiring actress.

2. Zoe Elizabeth Sugg

Zoe is better known for her online pseudonym Zoella. She started her career as a blogger in 2009. By the end of the same year, her blog had thousands of followers, which gave Zoe the idea to start her own YouTube channel. A little less than a decade later Zoella channel has 12 million subscribers and it is widely considered as one of the highest beauty and fashion authorities on the Internet.

Besides producing informative and captivating beauty tutorials, she also frequently uploads videos about food, lifestyle, fashion, and traveling. However, her skincare and makeup product reviews are what Zoe is famous for.

3. Rachel Levin

Rachel’s YouTube channel Rclbeauty101 has over 13 million subscribers and a few years ago, she has landed on the number one spot on Zefr’s Social Media Influencer Under 21 list. Today this 23-year old Philadelphian focuses on DIY beauty tutorials, although videos on her channel often cover a range of different topics.

Levin started her career with a video titled ‘How to Conceal Under Eye Circles’ in 2010 and in the next few years her YouTube channel was one of the fastest-growing channels in the world. Rachel’s most viewed videos combine humor with beauty and fashion which makes them a joy to watch.

4. Nikkie De Jager

A beauty guru from the Netherlands gained worldwide recognition when her video ‘The Power Makeup’ went viral in 2015. The Nikkie Tutorials YouTube channel has over 10 million subscribers 820 million views. The best part is that the rapid growth of Nikki’s channel is likely to continue in the foreseeable future.

Unlike many of her fellow YouTube beauty gurus, Jager is a professional makeup artist who frequently features the commissioned work in the videos she uploads to her channel. The young Dutch star is only 24 years old, and she is already one of the best sources of beauty tips and tricks you can find on the Internet.

5. Eva Gutowski

The MyLifeAsEva YouTube channel was started by Gutowski in 2011 and for the last seven years, it has steadily grown more popular. In June 2018 Eva’s channel had 8.6 million subscribers and her unique beauty videos frequently attract millions of viewers.

The California-based beauty guru is praised for her entertaining videos that cover a wide range of topics, from date tips to step-by-step DIY makeup tutorials. Eva also has a successful acting career as she has appeared in a number of TV shows and she has a YouTube Red show titled ‘Me and My Grandma’.

6. Marzia Bisognin

Books, movies, vlogs, beauty, or makeup are just a few topics Marzia or CutiePieMarzia covers in her videos. The Italian YouTube superstar has been dating Felix Kjellberg or PewDiePie, the owner of the most subscribed channel on YouTube, since 2011.

Although her boyfriend may be more famous than her, Marzia’s channel still has 7.5 million subscribers and nearly half a billion views. Her fashion style is appealing mostly to younger generations, although her makeup tips can be applied by anyone regardless of their age. Marzia designs clothes and shoes that can be purchased at her online store.

7. Jeffree Star

Besides being one of the most influential beauty gurus on YouTube Jeffrey Steininger is also a songwriter, singer, fashion designer, and model. He first rose to prominence by publishing music on his MySpace page, which soon resulted in his first solo album ‘Beauty Killer’.

His style may be unorthodox since it resonates better within a younger, more open-minded audience, but the makeup tips he provides in his videos can be used by anyone to get the look they always wanted. Jeffree Star’s YouTube channel has 7.4 million subscribers which shows just how popular this Californian really is. Jeffry also has his own fashion and cosmetics line.

8. Carli Bybel

Most of the videos you can find on Carli’s YouTube channels, the one with the most subscribers is named Carli Bybel, are centered around different cosmetics product reviews, makeup tutorials, and fashion tips. She started producing YouTube videos in 2011 and over the years she reviewed some of the most popular makeup lines, including those released by Khloe Kardashian and Kylie Jenner.

Some of her videos have over a million views while one of her most popular videos ‘How to Grow Your Eyebrows and Eyelashes’ has over 7 million views. Carli’s is undoubtedly one of the top beauty vloggers today and her popularity should continue to grow.

9. Mindy McKnight

A great idea for a new haircut is hard to come by, which is one of the reasons why Mindy’s Cute Girls Hairstyles channel is so popular. The idea to create hairstyle videos came in the early 2000s, but it wasn’t until 2008 that Mindy realized she wanted to produce vlogs. She has been posting videos to YouTube since 2009, and she currently has 5.5 million subscribers.

Her videos offer quick and creative hairstyle solutions that will make any women look amazing. Mindy’s twin daughters, Brooklyn and Baily have their own YouTube channel with a substantial amount of subscribers.

10. Promise Phan

Since 2009, Promise has run her incredibly popular dope2111 YouTube channel that has over 5 million subscribers. Her makeup transformation techniques which she presents in the videos posted on her channel have stunned the world. Promise has disguised herself as Johnny Depp, Scarlett Johansson, Michael Jackson, or Angelina Jolie to mention just a few celebrities she covered.

She got the idea to create makeup videos after watching the movie Avatar and trying to recreate the Naa’vi looks. The video went viral and made Promise a YouTube beauty guru and one of the most respected makeup authorities on the Internet.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Conclusion

Coming up with ideas for a new look is not always easy. So in order to get a fresh perspective, you should check out the top beauty vloggers we featured in this article and discover useful makeup tutorials or fashion tips that will help you to always feel confident about the way you look. Leave a comment below and let us know who is your favorite YouTube beauty guru.

If you’re a business holder and want to find YouTube influencers for collaboration, you can check out InflueNex, which is a helpful influencer marketing platform for you to find, manage and contact the social media influencers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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