Finding the Ideal Format for Your YouTube Videos

Best Video Format for YouTube Uploading

Richard Bennett

Feb 01, 2024• Proven solutions

0

Uploading your content in the best video format for YouTube can save you a lot of frustration. In this article, we will teach you about some of the best video formats and settings .

To upload a video to YouTube you have to make sure that you are using one of the video file formats that is supported by the platform itself. Here they are:

- MP4

- MOV

- AVI

- FLV

- 3GPP

- WMV

- WebM

- MPEGS

YouTube recommends uploading your videos as MP4 files. Some benefits of MP4s are that the files are not as large as AVIs, they provide better quality than FLVs, and they often display with the same quality or better as you would get watching the video on a native video player. Other file formats like 3GPP and MPEG-PS generally have resolutions too small for high-resolution tablets or desktop devices.

If your phone or video editing software does not output MP4 videos, consider getting video editing software or a conversion program that can (like Filmora Video Editor).

Filmora is an easy-to-use video editing program that can export to MP4, WMV, AVI, MOV, F4V, MKV, TS, 3GP, MPEG-2, WEBM, GIF, and MP3. You can convert a video to an MP4 simply by importing it into Filmora, dragging it into the timeline, and exporting it in the MP4 format.

The Best Upload Settings for YouTube

The best video code:

The best video format: MP4

Audio should be produced using the LC format and stereo 5.1 or standard stereo. You can upload separate MP3 audio format files for voiceovers if you need to.

The aspect ratio for a video should be 16:9 so that it won’t have black bars on the side when uploaded to YouTube. YouTube has also made it possible for 9:16 (portrait) style videos to be viewed without black bars, full screen, using their iOS app.

You should export in at least 30 frames per second. Many creators push that to 60 frames per second, which is better for most types of videos (although it may not make a noticeable difference for others).

The maximum size for quick upload and load time on YouTube is generally under 2gb. Luckily MP4 offers a great degree of compression without sacrificing too much image quality.

If you scale down the file size of the video by reducing the resolution or choosing a format with more compression, that can cause you to lose quality. If you need a smaller file, it’s always better to scale down the length of a video rather than continually compress the file or lose frames from the video.

Although a 2 GB file of a very long will easily upload to YouTube, it will probably be very low quality.

Do you agree that MP4 is the best video format for YouTube, or do you use something else?

Create Stunning Videos with a High-Quality Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Feb 01, 2024• Proven solutions

0

Uploading your content in the best video format for YouTube can save you a lot of frustration. In this article, we will teach you about some of the best video formats and settings .

To upload a video to YouTube you have to make sure that you are using one of the video file formats that is supported by the platform itself. Here they are:

- MP4

- MOV

- AVI

- FLV

- 3GPP

- WMV

- WebM

- MPEGS

YouTube recommends uploading your videos as MP4 files. Some benefits of MP4s are that the files are not as large as AVIs, they provide better quality than FLVs, and they often display with the same quality or better as you would get watching the video on a native video player. Other file formats like 3GPP and MPEG-PS generally have resolutions too small for high-resolution tablets or desktop devices.

If your phone or video editing software does not output MP4 videos, consider getting video editing software or a conversion program that can (like Filmora Video Editor).

Filmora is an easy-to-use video editing program that can export to MP4, WMV, AVI, MOV, F4V, MKV, TS, 3GP, MPEG-2, WEBM, GIF, and MP3. You can convert a video to an MP4 simply by importing it into Filmora, dragging it into the timeline, and exporting it in the MP4 format.

The Best Upload Settings for YouTube

The best video code:

The best video format: MP4

Audio should be produced using the LC format and stereo 5.1 or standard stereo. You can upload separate MP3 audio format files for voiceovers if you need to.

The aspect ratio for a video should be 16:9 so that it won’t have black bars on the side when uploaded to YouTube. YouTube has also made it possible for 9:16 (portrait) style videos to be viewed without black bars, full screen, using their iOS app.

You should export in at least 30 frames per second. Many creators push that to 60 frames per second, which is better for most types of videos (although it may not make a noticeable difference for others).

The maximum size for quick upload and load time on YouTube is generally under 2gb. Luckily MP4 offers a great degree of compression without sacrificing too much image quality.

If you scale down the file size of the video by reducing the resolution or choosing a format with more compression, that can cause you to lose quality. If you need a smaller file, it’s always better to scale down the length of a video rather than continually compress the file or lose frames from the video.

Although a 2 GB file of a very long will easily upload to YouTube, it will probably be very low quality.

Do you agree that MP4 is the best video format for YouTube, or do you use something else?

Create Stunning Videos with a High-Quality Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Feb 01, 2024• Proven solutions

0

Uploading your content in the best video format for YouTube can save you a lot of frustration. In this article, we will teach you about some of the best video formats and settings .

To upload a video to YouTube you have to make sure that you are using one of the video file formats that is supported by the platform itself. Here they are:

- MP4

- MOV

- AVI

- FLV

- 3GPP

- WMV

- WebM

- MPEGS

YouTube recommends uploading your videos as MP4 files. Some benefits of MP4s are that the files are not as large as AVIs, they provide better quality than FLVs, and they often display with the same quality or better as you would get watching the video on a native video player. Other file formats like 3GPP and MPEG-PS generally have resolutions too small for high-resolution tablets or desktop devices.

If your phone or video editing software does not output MP4 videos, consider getting video editing software or a conversion program that can (like Filmora Video Editor).

Filmora is an easy-to-use video editing program that can export to MP4, WMV, AVI, MOV, F4V, MKV, TS, 3GP, MPEG-2, WEBM, GIF, and MP3. You can convert a video to an MP4 simply by importing it into Filmora, dragging it into the timeline, and exporting it in the MP4 format.

The Best Upload Settings for YouTube

The best video code:

The best video format: MP4

Audio should be produced using the LC format and stereo 5.1 or standard stereo. You can upload separate MP3 audio format files for voiceovers if you need to.

The aspect ratio for a video should be 16:9 so that it won’t have black bars on the side when uploaded to YouTube. YouTube has also made it possible for 9:16 (portrait) style videos to be viewed without black bars, full screen, using their iOS app.

You should export in at least 30 frames per second. Many creators push that to 60 frames per second, which is better for most types of videos (although it may not make a noticeable difference for others).

The maximum size for quick upload and load time on YouTube is generally under 2gb. Luckily MP4 offers a great degree of compression without sacrificing too much image quality.

If you scale down the file size of the video by reducing the resolution or choosing a format with more compression, that can cause you to lose quality. If you need a smaller file, it’s always better to scale down the length of a video rather than continually compress the file or lose frames from the video.

Although a 2 GB file of a very long will easily upload to YouTube, it will probably be very low quality.

Do you agree that MP4 is the best video format for YouTube, or do you use something else?

Create Stunning Videos with a High-Quality Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Feb 01, 2024• Proven solutions

0

Uploading your content in the best video format for YouTube can save you a lot of frustration. In this article, we will teach you about some of the best video formats and settings .

To upload a video to YouTube you have to make sure that you are using one of the video file formats that is supported by the platform itself. Here they are:

- MP4

- MOV

- AVI

- FLV

- 3GPP

- WMV

- WebM

- MPEGS

YouTube recommends uploading your videos as MP4 files. Some benefits of MP4s are that the files are not as large as AVIs, they provide better quality than FLVs, and they often display with the same quality or better as you would get watching the video on a native video player. Other file formats like 3GPP and MPEG-PS generally have resolutions too small for high-resolution tablets or desktop devices.

If your phone or video editing software does not output MP4 videos, consider getting video editing software or a conversion program that can (like Filmora Video Editor).

Filmora is an easy-to-use video editing program that can export to MP4, WMV, AVI, MOV, F4V, MKV, TS, 3GP, MPEG-2, WEBM, GIF, and MP3. You can convert a video to an MP4 simply by importing it into Filmora, dragging it into the timeline, and exporting it in the MP4 format.

The Best Upload Settings for YouTube

The best video code:

The best video format: MP4

Audio should be produced using the LC format and stereo 5.1 or standard stereo. You can upload separate MP3 audio format files for voiceovers if you need to.

The aspect ratio for a video should be 16:9 so that it won’t have black bars on the side when uploaded to YouTube. YouTube has also made it possible for 9:16 (portrait) style videos to be viewed without black bars, full screen, using their iOS app.

You should export in at least 30 frames per second. Many creators push that to 60 frames per second, which is better for most types of videos (although it may not make a noticeable difference for others).

The maximum size for quick upload and load time on YouTube is generally under 2gb. Luckily MP4 offers a great degree of compression without sacrificing too much image quality.

If you scale down the file size of the video by reducing the resolution or choosing a format with more compression, that can cause you to lose quality. If you need a smaller file, it’s always better to scale down the length of a video rather than continually compress the file or lose frames from the video.

Although a 2 GB file of a very long will easily upload to YouTube, it will probably be very low quality.

Do you agree that MP4 is the best video format for YouTube, or do you use something else?

Create Stunning Videos with a High-Quality Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Boosting Traffic on YouTube: Mastering the Art of Video Outros

YouTube Outros that Grow Your Channel Faster

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.

A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.

1. YouTube Outro Basics
2. YouTube Outro Templates
3. How to Use YouTube’s End Screen Feature
4. How YouTube Outros/End Screens Can Help You Grow on YouTube

Part 1: YouTube Outro Basics

From the video above we can see that it features video recommendations and a prominent subscribe button.

A YouTube end screen might have the following features:

Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.

Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.

Subscribe Button: prompt viewers to subscribe to your channel.

Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.

You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.

Part 2: YouTube Outro Templates Download

Here are 4 sites where you can download templates for YouTube Outros:

Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.

You can preview your customized outro by clicking Preview Still or Preview Movie.

Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.

Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).

Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.

Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.

The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.

You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.

Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.

You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.

Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.

Part 3: How to Use YouTube’s End Screen Feature

Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.

Here’s how you add an End Screen:

1. Go to your YouTube Studio, then switch to Videos on the left menu;
2. Click Details next to the video you want to add an end screen to.
3. Click the End screen in the menu under the lower right window.
4. Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
5. Drag the elements to where you want them and adjust the timing using the timeline.
6. Click Save when you’re done.

Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube

One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.

Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.

Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:

Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.

Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.

You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.

Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.

Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.

Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.

A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.

1. YouTube Outro Basics
2. YouTube Outro Templates
3. How to Use YouTube’s End Screen Feature
4. How YouTube Outros/End Screens Can Help You Grow on YouTube

Part 1: YouTube Outro Basics

From the video above we can see that it features video recommendations and a prominent subscribe button.

A YouTube end screen might have the following features:

Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.

Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.

Subscribe Button: prompt viewers to subscribe to your channel.

Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.

You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.

Part 2: YouTube Outro Templates Download

Here are 4 sites where you can download templates for YouTube Outros:

Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.

You can preview your customized outro by clicking Preview Still or Preview Movie.

Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.

Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).

Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.

Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.

The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.

You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.

Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.

You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.

Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.

Part 3: How to Use YouTube’s End Screen Feature

Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.

Here’s how you add an End Screen:

1. Go to your YouTube Studio, then switch to Videos on the left menu;
2. Click Details next to the video you want to add an end screen to.
3. Click the End screen in the menu under the lower right window.
4. Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
5. Drag the elements to where you want them and adjust the timing using the timeline.
6. Click Save when you’re done.

Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube

One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.

Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.

Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:

Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.

Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.

You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.

Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.

Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.

Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.

A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.

1. YouTube Outro Basics
2. YouTube Outro Templates
3. How to Use YouTube’s End Screen Feature
4. How YouTube Outros/End Screens Can Help You Grow on YouTube

Part 1: YouTube Outro Basics

From the video above we can see that it features video recommendations and a prominent subscribe button.

A YouTube end screen might have the following features:

Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.

Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.

Subscribe Button: prompt viewers to subscribe to your channel.

Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.

You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.

Part 2: YouTube Outro Templates Download

Here are 4 sites where you can download templates for YouTube Outros:

Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.

You can preview your customized outro by clicking Preview Still or Preview Movie.

Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.

Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).

Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.

Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.

The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.

You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.

Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.

You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.

Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.

Part 3: How to Use YouTube’s End Screen Feature

Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.

Here’s how you add an End Screen:

1. Go to your YouTube Studio, then switch to Videos on the left menu;
2. Click Details next to the video you want to add an end screen to.
3. Click the End screen in the menu under the lower right window.
4. Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
5. Drag the elements to where you want them and adjust the timing using the timeline.
6. Click Save when you’re done.

Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube

One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.

Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.

Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:

Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.

Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.

You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.

Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.

Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.

Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Your YouTube outro, or end screen , is your last chance to keep a viewer on your channel. There are a lot of videos in the ‘Related’ sidebar that might catch their attention, or they could decide to go back to their search results.

A good outro will prompt viewers to keep watching related content from you instead of from someone else, and it could even convince them to subscribe.

1. YouTube Outro Basics
2. YouTube Outro Templates
3. How to Use YouTube’s End Screen Feature
4. How YouTube Outros/End Screens Can Help You Grow on YouTube

Part 1: YouTube Outro Basics

From the video above we can see that it features video recommendations and a prominent subscribe button.

A YouTube end screen might have the following features:

Videos: you can embed links/thumbnails for videos you’ve made on similar topics in order to keep viewers watching your content.

Playlists: instead of (or in addition to) linking to individual videos, you can embed playlists and link viewers to all of your content on a particular topic.

Subscribe Button: prompt viewers to subscribe to your channel.

Background: you may choose to use all of the elements described above in combination with an end card consisting of a moving background or still image. You can even find templates that will have slots for all your thumbnails and buttons.

You may also want to include social icons and handles for your accounts on sites like Instagram or Twitter. These won’t be clickable (you’ll need to add them yourself outside of YouTube’s end screen tool), but they’ll still let viewers know where else they can find and follow you.

Part 2: YouTube Outro Templates Download

Here are 4 sites where you can download templates for YouTube Outros:

Tube Arsenal: this site has a good selection of customizable outros with moving backgrounds. On the Tube Arsenal site, before you download, you can adjust the colors and text included in your outro and even load in your own logo.

You can preview your customized outro by clicking Preview Still or Preview Movie.

Outros on Tube Arsenal cost $9 for 720P or $13 for 1080p.

Outro Maker: you can get animated end screens/outros from Outro Maker for $2.99 a month (or, if you just need one outro, you can probably finish it during your 7-day free trial).

Outro Maker uses the content already uploaded onto your channel to create your outro, so you will need to link the service with your channel.

Biteable: the templates you can customize on Biteable are not specifically designed to be YouTube Outros and will not have slots for your end screen elements. The videos start out a lot longer than you’ll want for an end screen (an end screen can’t last longer than 20 seconds), but you can shorten them by deleting all the ‘scenes’ you don’t need and keeping just the one or two you want.

The clips you can get from Biteable look great, and their process for changing the text and colors is simple and intuitive.

You can create 5 free projects every month with Biteable, but you’ll need to upgrade to their paid service to download them. It’s $30 for one month.

Velosofy: this site has a decent selection of templates you can download for free. However, the downloads are all project files for programs like Adobe Photoshop or After Effects. You’ll need to have the program that goes with your download in order to customize your outro.

You can also find free outro templates by searching for them on YouTube! Lots of people have created free outros to share with the YouTube community.

Besides downloading outro templates from the website, you can also create it with some outro makers or with the video editing software that you are using. Wondershare Filmora video editor is the video editor that I used often, it is featured some cool templates and preset for making an outro. I recommend you try it as well.

Part 3: How to Use YouTube’s End Screen Feature

Make sure to create a space at the end of your video for the elements of your end screen to sit on top of. Your end screen will not add to the length of your video, it will overlay onto the last 5-20 seconds.

Here’s how you add an End Screen:

1. Go to your YouTube Studio, then switch to Videos on the left menu;
2. Click Details next to the video you want to add an end screen to.
3. Click the End screen in the menu under the lower right window.
4. Click Element to start adding videos, playlists, and subscribe buttons to your outro. You could also choose to use the same layout as a previous end screen with Import From Video, or you could apply multiple elements at once with a YouTube Template.
5. Drag the elements to where you want them and adjust the timing using the timeline.
6. Click Save when you’re done.

Part 4: How YouTube Outros/End Screens Can Help You Grow on YouTube

One of the most important statistics for measuring the growth of Your YouTube channel is Watch Time. You need 4,000 hours of watch time (over the past 12 months) in order to qualify for monetization/the YouTube Partner Program, and watch time also plays an important role in how your videos are ranked in YouTube’s search results.

Watch time is more important than views. If you’re getting views, but people are only watching short sections of your video, YouTube’s algorithm thinks the people who are clicking on your videos don’t like them and ranks them lower.

Outros are one of the best ways of increasing the watch time for your channel, because the whole point of an outro is to convince viewers to stick around and watch more videos. Here are some best practices:

Link to related videos and playlists: if someone has watched one video on a topic to the end, they’ll likely be interested in another highly related video from you. For example, someone who’s watched a Let’s Play for God of War is more likely to be interested in another God of War video than your review of your new gaming headset.

Link to your newest video: YouTube’s algorithm places the most weight on the data it collects about your video within the first 24 hours of it being listed as Public. To give your newest video it’s the best chance at success, you should do everything you can to boost its watch time when it’s first posted and linking to it in the end screens of all your other videos is one way to do that.

You don’t have to change every screen individually, YouTube lets you link to your most recent video automatically.

Link to Playlists: if you can get a viewer watching a playlist of related videos then that’s great for your watch time. If they’re already in a playlist they’re far more likely to watch multiple videos than if they have to go to your channel page and hunt down the content they’re interested in.

Include a ‘CTA’ with your subscribe button: besides just including a button people can use to subscribe, you should ask them to click on it with a ‘Call to Action’ or CTA. This can mean writing something like ‘Subscribe for more videos!’ on your end card, or asking them in an outro voiceover. People are more likely to subscribe if you ask than if you don’t.

Are you using a YouTube outro? What elements do you include, and how do you think it’s helped the growth of your channel?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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