Enhancing Your YouTube Content: Basic Premiere Pro Edits

How to Edit YouTube Videos in Adobe Premiere

Richard Bennett

Mar 27, 2024• Proven solutions

You just made a few videos, and you want to edit them first before uploading to YouTube. The truth is that you may find the editing part a bit more challenging compared to uploading. However, there are now tools like Adobe Premiere that can help make the editing process easier. Read on and learn how to edit YouTube videos with Adobe Premier so that you can create amazing videos.

Related article:Adobe Premiere User Guide

---

Adobe Premiere is largely targeted towards professional users, and the best alternative you can use today, whether you are a professional user or just a casual YouTube user, is Wondershare Filmora . This is not only a highly effective video editing program, but it is also user-friendly and very easy to use.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Adobe is well known for having some of the leading video production tools in the industry. In fact, most of their tools ranging from the Premier Pro and Photoshop to Audition and many others have been used in many video and movie productions, including some of the popular theatrical releases of our times. Their latest professional video editor, Adobe Premier can be summarized as one of the best editors with versatility, depth, and power for high-quality video editing.

How to edit YouTube Videos with Adobe Premier

Step 1: Import the Video Clips

The first step in how to edit YouTube videos with Adobe Premier is to basically import the video clips you want to edit. This is achieved using a simple process of clicking “import” from the “file” drop-down menu. Once you have finished importing your photos or video files, you can then drag them from the sidebar and into the editing area.

Note

• If the videos you want to import are already published online, you can start the process by first downloading them directly from YouTube first, making sure to save them as MP4 files.
• The best way of importing videos from YouTube is by using an innovative video converter like Wondershare Video Converter Ultimate. This program will help in downloading and converting files to a format that is supported by Adobe Premier.

Step 2: Editing

The next step in how edit YouTube videos with Adobe Premiere is to start modifying the video files or photos the way you want. To achieve this, click on “Effects Control” and apply the desired effects. If you want to insert some text or words into your video, select “title” and then click “new title.” Now choose how you would like the words to behave, for instance, “Default Roll” makes the text roll upwards in the page.

Now drag the text that you have created into the editor area. If you want to edit the text, simply double-click to select it, and it will bring up a separate page where you can make further edits. You can then modify the text, font, and the positioning as well. This page also allows you to set whether the text will crawl or roll.

The final part of the process is to import your chosen audio file. This could be the chosen soundtrack for your presentation. Simply drag the audio file onto your editor. You can then modify how the length of your videos or photos by selecting and dragging the specific photo or video. Finally, press enter and your video will start rendering.

Step 3: Save the Edited File and Upload to YouTube

It is important to note that even as you edit YouTube videos with Adobe Premier, the software does not allow direct uploads to YouTube. This means you will need to save the edited file first on your computer and ensure you use a YouTube supported format. The most effective option is to use the codec, which will then save your file in the MPEG-4 format. This is the preferred format for YouTube and Video uploads.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

You just made a few videos, and you want to edit them first before uploading to YouTube. The truth is that you may find the editing part a bit more challenging compared to uploading. However, there are now tools like Adobe Premiere that can help make the editing process easier. Read on and learn how to edit YouTube videos with Adobe Premier so that you can create amazing videos.

Related article:Adobe Premiere User Guide

---

Adobe Premiere is largely targeted towards professional users, and the best alternative you can use today, whether you are a professional user or just a casual YouTube user, is Wondershare Filmora . This is not only a highly effective video editing program, but it is also user-friendly and very easy to use.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Adobe is well known for having some of the leading video production tools in the industry. In fact, most of their tools ranging from the Premier Pro and Photoshop to Audition and many others have been used in many video and movie productions, including some of the popular theatrical releases of our times. Their latest professional video editor, Adobe Premier can be summarized as one of the best editors with versatility, depth, and power for high-quality video editing.

How to edit YouTube Videos with Adobe Premier

Step 1: Import the Video Clips

The first step in how to edit YouTube videos with Adobe Premier is to basically import the video clips you want to edit. This is achieved using a simple process of clicking “import” from the “file” drop-down menu. Once you have finished importing your photos or video files, you can then drag them from the sidebar and into the editing area.

Note

• If the videos you want to import are already published online, you can start the process by first downloading them directly from YouTube first, making sure to save them as MP4 files.
• The best way of importing videos from YouTube is by using an innovative video converter like Wondershare Video Converter Ultimate. This program will help in downloading and converting files to a format that is supported by Adobe Premier.

Step 2: Editing

The next step in how edit YouTube videos with Adobe Premiere is to start modifying the video files or photos the way you want. To achieve this, click on “Effects Control” and apply the desired effects. If you want to insert some text or words into your video, select “title” and then click “new title.” Now choose how you would like the words to behave, for instance, “Default Roll” makes the text roll upwards in the page.

Now drag the text that you have created into the editor area. If you want to edit the text, simply double-click to select it, and it will bring up a separate page where you can make further edits. You can then modify the text, font, and the positioning as well. This page also allows you to set whether the text will crawl or roll.

The final part of the process is to import your chosen audio file. This could be the chosen soundtrack for your presentation. Simply drag the audio file onto your editor. You can then modify how the length of your videos or photos by selecting and dragging the specific photo or video. Finally, press enter and your video will start rendering.

Step 3: Save the Edited File and Upload to YouTube

It is important to note that even as you edit YouTube videos with Adobe Premier, the software does not allow direct uploads to YouTube. This means you will need to save the edited file first on your computer and ensure you use a YouTube supported format. The most effective option is to use the codec, which will then save your file in the MPEG-4 format. This is the preferred format for YouTube and Video uploads.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

You just made a few videos, and you want to edit them first before uploading to YouTube. The truth is that you may find the editing part a bit more challenging compared to uploading. However, there are now tools like Adobe Premiere that can help make the editing process easier. Read on and learn how to edit YouTube videos with Adobe Premier so that you can create amazing videos.

Related article:Adobe Premiere User Guide

---

Adobe Premiere is largely targeted towards professional users, and the best alternative you can use today, whether you are a professional user or just a casual YouTube user, is Wondershare Filmora . This is not only a highly effective video editing program, but it is also user-friendly and very easy to use.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Adobe is well known for having some of the leading video production tools in the industry. In fact, most of their tools ranging from the Premier Pro and Photoshop to Audition and many others have been used in many video and movie productions, including some of the popular theatrical releases of our times. Their latest professional video editor, Adobe Premier can be summarized as one of the best editors with versatility, depth, and power for high-quality video editing.

How to edit YouTube Videos with Adobe Premier

Step 1: Import the Video Clips

The first step in how to edit YouTube videos with Adobe Premier is to basically import the video clips you want to edit. This is achieved using a simple process of clicking “import” from the “file” drop-down menu. Once you have finished importing your photos or video files, you can then drag them from the sidebar and into the editing area.

Note

• If the videos you want to import are already published online, you can start the process by first downloading them directly from YouTube first, making sure to save them as MP4 files.
• The best way of importing videos from YouTube is by using an innovative video converter like Wondershare Video Converter Ultimate. This program will help in downloading and converting files to a format that is supported by Adobe Premier.

Step 2: Editing

The next step in how edit YouTube videos with Adobe Premiere is to start modifying the video files or photos the way you want. To achieve this, click on “Effects Control” and apply the desired effects. If you want to insert some text or words into your video, select “title” and then click “new title.” Now choose how you would like the words to behave, for instance, “Default Roll” makes the text roll upwards in the page.

Now drag the text that you have created into the editor area. If you want to edit the text, simply double-click to select it, and it will bring up a separate page where you can make further edits. You can then modify the text, font, and the positioning as well. This page also allows you to set whether the text will crawl or roll.

The final part of the process is to import your chosen audio file. This could be the chosen soundtrack for your presentation. Simply drag the audio file onto your editor. You can then modify how the length of your videos or photos by selecting and dragging the specific photo or video. Finally, press enter and your video will start rendering.

Step 3: Save the Edited File and Upload to YouTube

It is important to note that even as you edit YouTube videos with Adobe Premier, the software does not allow direct uploads to YouTube. This means you will need to save the edited file first on your computer and ensure you use a YouTube supported format. The most effective option is to use the codec, which will then save your file in the MPEG-4 format. This is the preferred format for YouTube and Video uploads.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

You just made a few videos, and you want to edit them first before uploading to YouTube. The truth is that you may find the editing part a bit more challenging compared to uploading. However, there are now tools like Adobe Premiere that can help make the editing process easier. Read on and learn how to edit YouTube videos with Adobe Premier so that you can create amazing videos.

Related article:Adobe Premiere User Guide

---

Adobe Premiere is largely targeted towards professional users, and the best alternative you can use today, whether you are a professional user or just a casual YouTube user, is Wondershare Filmora . This is not only a highly effective video editing program, but it is also user-friendly and very easy to use.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Adobe is well known for having some of the leading video production tools in the industry. In fact, most of their tools ranging from the Premier Pro and Photoshop to Audition and many others have been used in many video and movie productions, including some of the popular theatrical releases of our times. Their latest professional video editor, Adobe Premier can be summarized as one of the best editors with versatility, depth, and power for high-quality video editing.

How to edit YouTube Videos with Adobe Premier

Step 1: Import the Video Clips

The first step in how to edit YouTube videos with Adobe Premier is to basically import the video clips you want to edit. This is achieved using a simple process of clicking “import” from the “file” drop-down menu. Once you have finished importing your photos or video files, you can then drag them from the sidebar and into the editing area.

Note

• If the videos you want to import are already published online, you can start the process by first downloading them directly from YouTube first, making sure to save them as MP4 files.
• The best way of importing videos from YouTube is by using an innovative video converter like Wondershare Video Converter Ultimate. This program will help in downloading and converting files to a format that is supported by Adobe Premier.

Step 2: Editing

The next step in how edit YouTube videos with Adobe Premiere is to start modifying the video files or photos the way you want. To achieve this, click on “Effects Control” and apply the desired effects. If you want to insert some text or words into your video, select “title” and then click “new title.” Now choose how you would like the words to behave, for instance, “Default Roll” makes the text roll upwards in the page.

Now drag the text that you have created into the editor area. If you want to edit the text, simply double-click to select it, and it will bring up a separate page where you can make further edits. You can then modify the text, font, and the positioning as well. This page also allows you to set whether the text will crawl or roll.

The final part of the process is to import your chosen audio file. This could be the chosen soundtrack for your presentation. Simply drag the audio file onto your editor. You can then modify how the length of your videos or photos by selecting and dragging the specific photo or video. Finally, press enter and your video will start rendering.

Step 3: Save the Edited File and Upload to YouTube

It is important to note that even as you edit YouTube videos with Adobe Premier, the software does not allow direct uploads to YouTube. This means you will need to save the edited file first on your computer and ensure you use a YouTube supported format. The most effective option is to use the codec, which will then save your file in the MPEG-4 format. This is the preferred format for YouTube and Video uploads.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Ecological Architecture: Merging Nature and City Planning

How to Edit YouTube Channel Description

Richard Bennett

Mar 27, 2024• Proven solutions

With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.

You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>

---

Recommendation: The best video editor for YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc. Check this article to know more.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Why YouTube channel description is important

If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.

You may also like:
How to edit title, description and tags for YouTube videos
How to Create a Killer YouTube Channel Trailer >>

Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.

1. Use the right keywords

Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.

2. Advertise your programming schedule

By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.

3. Create a strong first impression

If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.

How to edit your YouTube Channel Description [Step by Step Tutorial]

This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:

• Open your YouTube account.
• Click on My Channel

• Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.

• Click on “About.”

• Then you can edit the channel description here

Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.

• Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
• Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.

In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.

Check this video to know how to optimize YouTube SEO:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Bonus: Tips for YouTube Video Description

Here we have also found out some useful tips for YouTube video description:

1. Take full advantage of the First Line

As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.

Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.

2.Add helpful text to the description

It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.

You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>

---

Recommendation: The best video editor for YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc. Check this article to know more.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Why YouTube channel description is important

If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.

You may also like:
How to edit title, description and tags for YouTube videos
How to Create a Killer YouTube Channel Trailer >>

Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.

1. Use the right keywords

Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.

2. Advertise your programming schedule

By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.

3. Create a strong first impression

If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.

How to edit your YouTube Channel Description [Step by Step Tutorial]

This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:

• Open your YouTube account.
• Click on My Channel

• Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.

• Click on “About.”

• Then you can edit the channel description here

Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.

• Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
• Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.

In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.

Check this video to know how to optimize YouTube SEO:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Bonus: Tips for YouTube Video Description

Here we have also found out some useful tips for YouTube video description:

1. Take full advantage of the First Line

As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.

Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.

2.Add helpful text to the description

It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.

You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>

---

Recommendation: The best video editor for YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc. Check this article to know more.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Why YouTube channel description is important

If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.

You may also like:
How to edit title, description and tags for YouTube videos
How to Create a Killer YouTube Channel Trailer >>

Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.

1. Use the right keywords

Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.

2. Advertise your programming schedule

By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.

3. Create a strong first impression

If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.

How to edit your YouTube Channel Description [Step by Step Tutorial]

This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:

• Open your YouTube account.
• Click on My Channel

• Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.

• Click on “About.”

• Then you can edit the channel description here

Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.

• Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
• Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.

In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.

Check this video to know how to optimize YouTube SEO:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Bonus: Tips for YouTube Video Description

Here we have also found out some useful tips for YouTube video description:

1. Take full advantage of the First Line

As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.

Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.

2.Add helpful text to the description

It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

With millions of videos that can be found online, your goal is to optimize your visibility. One thing that can help would be adding a YouTube channel description. In the rest of this post, we will tackle why it is important, and more importantly, how you can have it edited.

You May Also Like: YouTube SEO Complete Guide >>
How to Edit YouTube Videos Title/Descriptions >>

---

Recommendation: The best video editor for YouTubers - Wondershare Filmora , not only allows you to cut, crop, rotate, reverse videos, but also offers your advanced features like PIP, Green Screen, or audio mixing. What’s more, you can find lots of effects for Fashion, gaming, education, tutorial, sports, etc. Check this article to know more.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

Why YouTube channel description is important

If you have a YouTube channel and if you are not getting the number of views that you wish to have, there are possibly several problems. Maybe, your content is not enticing enough. Or maybe, it is because you do not have the right YouTube channel description. Generally speaking, the description of your channel will provide visitors of a snapshot of what the channel is all about. It appears in the about tab of your page. This is an elevator pitch, which will be an opportunity for you to show other people why they should watch your videos.

You may also like:
How to edit title, description and tags for YouTube videos
How to Create a Killer YouTube Channel Trailer >>

Without a YouTube channel description, visitors won’t be aware of what you can offer. Take note of the fact that their attention span is minimal. They do not have the luxury of time to see each and every video in your channel. They will only click on it if they know that it is going to be valuable if there is any good that they can gain from such. This is where the importance of a well-crafted description enters the picture. Here are some tips on how you can optimize your channel description.

1. Use the right keywords

Adding right keywords to your channel description will help to make sure that your YouTube channel will appear on the top of search engine results. Use keyword research tools that are available in order to determine which ones will add value to your description. And in your video description, you should add at least one core keywords to your channel description.

2. Advertise your programming schedule

By providing this information, visitors will know when exactly they can go back and check for latest updates from your channel.

3. Create a strong first impression

If you YouTube channel description are boring, chances are, visitors will no longer bother to view the contents. Create a powerful and enticing description that will trigger viewers to make a favorable action.

How to edit your YouTube Channel Description [Step by Step Tutorial]

This is actually a process that is pretty much straightforward, provided that you know how it can be done. Here are the simple steps that you should follow:

• Open your YouTube account.
• Click on My Channel

• Activate the “Customize the layout of your channel” option by entering the Setting button on the right corner of your Subscribe icon.

• Click on “About.”

• Then you can edit the channel description here

Note: In the newer YouTube version, click the option “CUSTOMIZE CHANNEL” and then you can change your channel description by clicking the About Tab.

• Write the description that you want to show up when people visit your YouTube channel. It is not enough that you write just any sentence. Make sure that it is sweet and simple. Be as concise and informative as possible. Use simple words, yet make sure that they are powerful and can stir the visitor to make a favorable action. Also, see to it that it makes use of the right keywords that are related to your channel.
• Click on “View as” which will allow the YouTube channel description to show up for New visitor or returning subscriber.

In sum, adding a YouTube channel description does not need to be a complicated process. Just follow the tips mentioned above and make sure to pay attention to crafting the right message. It must be keyword-optimized and must captivate attention of your visitors.

Check this video to know how to optimize YouTube SEO:

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

Bonus: Tips for YouTube Video Description

Here we have also found out some useful tips for YouTube video description:

1. Take full advantage of the First Line

As the most important text in the YouTube video description, the text in the first line will appear both in the YouTube search result and the social media. It is recommended to write a short video description but for SEO purpose, keep in mind to contain the main keywords and write a clickbaity text.

Besides the first line, Line 2 and Line 3 are also most visible in the video description. You can write a short explanation text for Line 1 or tell the audiences what to do next such as download the software or sub to your channel.

2.Add helpful text to the description

It is highly recommended to add additional relevant content to the video description to help audience to get to know you better. You can add a brief summary of the video content or the transcript of the video here. Normally, you can add anything that is worth mentioning such as the equipment or software that you are using to make the video.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read: