Enhancing Video Impact: Interpreting YouTube Metrics Wisely

How to View YouTube Statistics

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

Making Better YouTube Videos with Filmora to Get More Views

As one of the best video editing software for YouTube, Filmora provides lots of templates and effects with an intuitive interface, which saves much time. After editing, you can upload the video to YouTube directly when export. Download the free trial version below and start making YouTube videos with Filmora.

How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

Making Better YouTube Videos with Filmora to Get More Views

As one of the best video editing software for YouTube, Filmora provides lots of templates and effects with an intuitive interface, which saves much time. After editing, you can upload the video to YouTube directly when export. Download the free trial version below and start making YouTube videos with Filmora.

How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

Making Better YouTube Videos with Filmora to Get More Views

As one of the best video editing software for YouTube, Filmora provides lots of templates and effects with an intuitive interface, which saves much time. After editing, you can upload the video to YouTube directly when export. Download the free trial version below and start making YouTube videos with Filmora.

How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Learn how to view YouTube statistics and you can grow your channel faster. By paying attention to your statistics, which are available for free to every YouTuber in the Analytics section of the Creator Studio, you will be able to see how successful your individual videos are and replicate that success.

The information available for each video includes how many new subscribers it attracted and how much watch time it has so far (which is important if you want to monetize someday). By looking at which videos are performing well in these areas you can determine what you are doing right and replicate that success in future videos.

• How to View Your YouTube Statistics
• Interpreting YouTube Watch Time Reports
• Interpreting YouTube Interaction Reports
• How to View Other People’s YouTube Statistics

Making Better YouTube Videos with Filmora to Get More Views

As one of the best video editing software for YouTube, Filmora provides lots of templates and effects with an intuitive interface, which saves much time. After editing, you can upload the video to YouTube directly when export. Download the free trial version below and start making YouTube videos with Filmora.

How to View Your YouTube Statistics

In order to view your YouTube Analytics, sign in to your YouTube account and go to your Creator Studio. From there, click into the Analytics tab in the menu on the left of your screen.

In order to check which of your videos are performing the best, click on Watch time under Watch time reports. At the top of the page there’ll be a graph of your watch time in general, and if you scroll down you’ll see a list of your videos ranked by watch time. The best performing ones will be at the top and, to see more stats related to these high-performing videos, simply click on their titles. Afterwards, you’ll be able to click around the different sections in your Analytics and see reports relating to the specific video you clicked on.

The two main types of analytics reports are Watch Time Reports and Interaction Reports.

1. Interpreting YouTube Watch Time Reports

To find Watch time reports you just need to log into your Google account, go to the Creator studio, click the analytics tab, and then click on watch time. You can see the watch time of every video on your channel, which is important data to have because watch time is the most important factor when it comes to ranking your video in search results.

A watch time report includes the total amount of time that your video, or a selection of videos, is actually being watched for. In order to make sure that you are publishing only quality videos you need to make sure that your viewers are consistently sticking to your videos and watching them all away through, or at least to the half-way mark. Watch time represents one of the most meaningful metrics in ensuring that you are engaging your audience.

YouTube analytics can now display a watch time of every video that you have produced. Seeing the metrics on how long people are actually watching every video that you produce can show you what you’ve done right in the past and what you need to do more of to continue raising your watch time.

Alongside watch time you can see the average duration individual viewers are watching your videos for. The average percentage of your video that gets viewed will showcase areas where you may be struggling with your video content. For example, if an abnormally high number of viewers are clicking away during your intro, there’s probably something about that clip that needs to be changed.

In the watch time reports for individual videos, you will be able to see data on where your views are coming from and which demographics are watching the most. Where your viewers are watching, in terms of desktop or mobile, is also interesting data that is available in this section.

Click here for more tips onincreasing your views .

2. Interpreting YouTube Interaction Reports

Interaction reports are related to the actions viewers take – i.e. subscribing to your channel, liking your videos, or leaving a comments. You can find interaction reports in the Creator Studio under Analytics.

Interaction reports can be broken down into several different reports that can help determine the overall performance of any YouTube videos. The main interaction reports that you should be interested in include:

1. Subscribers: You can find extensive data on your subscribers, like demographics including age groups and gender. Learning more about your subscribers can help you to tailor your content. For example, if you learn that your viewers are mostly young women under 24 in the USA, you can do research into what is currently popular with young women under 24 in the USA.

Want to see your subscriber count in real-time?

2. Likes and dislikes: Likes and dislikes aren’t a powerful metric when it comes to search engine rankings, but they provide useful information to creators. If you’re getting a lot of dislikes on a video, you should look into why. If you’re getting a lot of likes on a video, it can indicate that you should focus on creating similar content.

3. Playlists: A viewer watching a video in a playlist is much more likely to keep watching more videos from that playlist, making playlists great for the growth of your channel. Reports in this section will help you figure out which of your playlists is performing best, which could give you an idea of which types of videos or video topics are going over best with your viewers.

4. Comments: Reading comments is a great way to figure out what your viewers think, but that’s not all they’re good for. If viewers return to a video to continue talking to you or other viewers then that will drive up your views and watch time. If a video is especially good at generating discussion, you should figure out why (i.e. your sign-off question) and keep doing it.

5. Sharing: Discovering where your video is being shared can be important for figuring out what platforms you should be on besides YouTube. If your video is shared and viewed a lot on Twitter, you should consider making a Twitter account for your channel.

6. Cards: Tracking the performance of your Cards will help you optimize them to direct traffic between your videos. By testing out different time stamps for cards you’ll find the perfect places to put them. By trying different messages in your cards you’ll learn how to write ‘calls to action’ that mobilize your viewers.

End screens: End Screens are essential for keeping viewers on your channel. The report of the click-through rates of your end screens is important for helping you figure out which kinds of links work, and which style of ends screen is most effective for you. Are people more likely to click when you talk to them through the end screen, or when it’s a static card?

7. 360 heat map reports: A heat map report works specifically with 360° videos if you are choosing to engage your audience with this type of content. Viewing YouTube video statistics for 360° heat maps will help to show the areas on your video that viewers are most interested in.

How to View Other Peoples YouTube Statistics

If you want to check out the statistics of rival YouTube channels (including the most subscribed channels on YouTube ), or channels you’re a fan of, try using Social Blade . Social Blade is one of the most trusted sources of YouTube data, and it may actually be easier to check your own basic stats there than in the Creator Studio sometimes due to their simple layout. To get started all you need to do is type the name of any YouTube channel into the search bar. You’ll be able to see reports on daily views, channel growth, and even estimated ad revenue (learn more about how to view a channel’s ad revenue here ).

Now that you know how to view YouTube statistics, what will you do with them?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Transforming Viewership Into Income: YouTube’s Advertising Guide

Monetize YouTube Videos | The Ultimate Guide to Ad Revenue

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

1. Qualifying for the YouTube Partner Program
2. How to Apply for Monetization on YouTube
3. What is Ad Friendly Content?
4. How to Get Paid Through AdSense
5. Which YouTube Videos Get the Highest Paying Ads?
6. Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

Free Download

Free Download

Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1. 1000 Subscribers
2. 4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

1. Nudity or sexual content
2. Harmful, dangerous, threatening, or hateful content
3. Violent or graphic content
4. Harassment or cyberbullying
5. Spam, scams, and misleading metadata
6. Copyright infringement or impersonation
7. Privacy violations
8. Fake subscribers
9. Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

1. In the Creator Studio, select Channel > Status and features.
2. Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
3. Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

1. Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
2. On the following ‘Monetization’ screen, click Next to go to AdSense.
3. You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
4. The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

1. Videos that cover controversial or sensitive subjects.
2. Videos depicting the use of drugs or dangerous products.
3. Videos may encourage harmful or dangerous behavior.
4. Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
5. Videos which contain hate speech.
6. Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

1. Be respectful of your viewers and any people or groups you may include or mention in your video.
2. Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
3. Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

How to Get Paid Through AdSense

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

1. Log in to AdSense.
2. Click Settings in the menu on the left, and then select Payments.
3. On the Payments page, click Manage payment options.
4. Click the Add payment method.
5. You’ll be prompted to add your bank account details.
6. Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

1. The size of your channel
2. Your niche on YouTube
3. The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

1. How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

1. How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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