Dissecting Mr. Beast’s Fortune Portfolio

Have you ever wondered how much a YouTuber might make by just uploading a video? Does it intrigue you how the famous YouTubers became famous in the first place?

Well quite reasonably, YouTube has given so many artists a platform to showcase their talent and earn easily. One such YouTuber is Mr. Beast, who has not only earned a lot but also has been an inspiration to many for making creative content and generating income.

We will now go through the life of Mr. Beast and know how much Mr. Beast earns, what his net worth is, and how you can be a successful YouTuber in a few simple steps.

1. How to create quality content with Wondershare Filmora

Part 1: Who is Mr. Beast?

Jimmy Donaldson, famously known as Mr. Beast, is a sensational young talent who got renowned due to his YouTube channel. His content comprises mainly Gameplay Videos, Worst intros, and much more. He’s also appreciated for his philanthropy and his deep love for charity.

Here’s a quick biography of Mr. Beast.

Mr. Beast’s (Jimmy Donaldson) Biography
Real Name	Jimmy Donaldson
Age	24 Years
Gender	Male
Height	6 feet 3 inches
Nationality	American
Profession	YouTuber, Content Creator
Net Worth	$40 Million
Monthly Income and Salary	$3 Million
Yearly Income in India Rupees	$30 Million

After getting an overview of who he is, the following article will reveal what makes Jimmy so famous on YouTube and how much money Mr. Beast makes from YouTube.

Part 2: Mr. Beast YouTube Income

Mr. Beast is the second most known YouTuber in the world, in terms of the number of subscribers. He has established himself as a successful YouTube at such a young age by earning around $30 million yearly, which makes his bank accounts boil.

Mr. Beast’s YouTube income is around $3 Million per month, which mostly goes back into making the videos. Most of his income is generated through ads, sponsored posts, and brand deals.

Mr.Beast’s YouTube Stats
Total Videos Uploaded	728 videos
Subscribers	104 million
Overall Video views	16.6 Billion
Last 30 Days’ views	340.7 Million
Estimated Monthly Earnings	$ 550.31K - $ 1.7M
Estimated Yearly Earnings	$12 Million

As you know, YouTube operates on a cbasis. This means per 1000 views, you can expect to make $3-$10. By estimated calculations, Mr. Beast makes $500,000 -$1 million per video.

The data represents Mr. Beast’s YouTube earning of last 6 years. His earnings were substantially low since the start of his YouTube career in early 2017 when he posted his first video of counting 100,000 . However, it began to increase with time.

Part 3: Why is Mr. Beast Trending on YouTube?

Mr. Beast is known for going above and beyond for his YouTube content. He also runs other YouTube channels, besides Mr. Beast, that are mainly based on Philanthropy, Gaming videos, Short Videos, etc that also account for his huge income. Some of the reasons why he is so successful are

A Relentless amount of work and effort:

Mr. Beast has put in a relentless amount of work and effort into his videos. He has been making videos at the age of 13.

Specified target audience:

Mr. Beast makes videos that are based on enduring challenges and cash prizes to the winners. The audience of his videos, the contestants specially, are those people who are in need of money or are low-paid workers, waiters and Uber Drivers etc.

Engaging Videos:

The most unique thing about Mr. Beast’s videos is that he has the least appearance in them. He mostly focuses on something that the viewers can engage with: the contestants, the unique and expensive video sets and the storyline. If you have to watch a video just to learn a way to earn a $100,000, won’t you do it?

Here’s the typical flow of a MrBeast video:

1. He introduces a challenge
2. He then explains the rules
3. He announces a reward (Cash/ Merchandise/ Car)
4. He then follows the contestants as they face the challenge
5. Lastly he gives the winner lots of money

Skillfully Edited Videos

Mr. Beast’s carefully crafted videos have a unique element of motion graphics throughout his video that not only make the video colorful and interactive. Moreover, each clip is only seconds long, which creates a fast yet exciting pace for his content, that makes you hooked to the video.

Have a look at his most viewed video that captured around 245 million views. It showcased a Real-life Squid Game challenge!

$456,000 Squid Game In Real Life!

Feel-Good Element

You might have looked at the creative side of Mr. Beast uptil now, but he is also a very generous human. While helping people in terms of cash prizes, he donates most of his income to his family, friends, and charity.

The keen element of his video is to generate enough engagement that would help him spare the money for the poor, and that is what stands him out.

Bonus Tips: How To Be a Successful YouTuber and Make Videos Like Mr. Beast

Becoming a successful YouTuber like MrBeast is not too complicated. Here are some bonus tips:

Put Efforts

People put loads of effort and money into making the kind of videos that would gain popularity and, in turn, provide them with an excellent earning opportunity.

Understand the Audience

Knowing what the audience demands and how your content can be more engaging are a key to becoming popular.

Hire an expert team

Along with the research, your online presence and how you present yourself are essential. Even though you may lay the foundations of a channel, the team helps you, with their expertise, in making successful content to upload. This would increase the chance of videos becoming popular.

Produce Quality Content

Lastly, creating quality content is essential for a successful YouTuber. Making and editing videos is a straightforward process that can be carried out using various softwares.

Once you deliver your all, patience is all you need since no YouTuber has become trending in a day!

Let us now understand how you can make quality content in Wondershare Filmora.

How to create quality content with Wondershare Filmora

Wondershare Filmora is one of those softwares that are easy to understand and can help make great videos at home.

Here’s a brief outlook on the few steps you need to carry out to make or edit a video and make it more engaging.

Steps to create or edit a video in Filmora:

You need to have downloaded a trial version of Wondershare Filmora before you begin:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Import files

By clicking on ‘import,’ you can access the folder to browse the videos you need.

This software gives easy access to videos necessary for the edit and helps you manage them later during the edit. All the files are in the album shown in the left tray, and the ones needed can be displayed in the right window by double-clicking them.

Step2 Insert the video in timelines

To insert a video in the timeline section, drag and drop the files from the media library that will serve as the background video in the first track, then drag and drop another video that you want to add on top of the background video in the second track.

Step3 Alter Speed and Duration Settings

You may alter the duration of the video using the Speed and Duration Settings.

Similarly, if you want to add more than one video together, you can carry out the same process on multiple tracks to share the same frame.

Step4 Adjust the size and positioning of the video

You can also access the editing interface to adjust the position of the video on top. Simply drag the sliders on the interface to change the size, direction and position of the video.

Step5 Advance editing

Some advanced editing can also be done to make the video more impressive. Double-click the video to open the editing panel. You can carry out multiple tasks like

1. Applying motion effects

2. Adjust the tone of video

3. Change the colors of video

4. Play with the audio.

Filmora also has the feature of applying masks to the video; these come in different shapes and positions and can be adjusted accordingly.

Step6 Add effects, stock video, elements, and transitions from Filmora’s vast library

Filmora has additional features like stock photos and video footage that can be added to enhance the beauty of the video content.

Effects:

Go to the top menu and click on effects; you can find many of them; they are categorized in the left vertical menu.

Stock Videos:

Go to the official site of Filmora video stocks . There are a large number of video templates, stock videos, images, and audio files.

You can also access the stock videos from Pixels, Giphy, Pixabay, and Unsplash without leaving the Filmora Software. Go to the Stock Media section in the top menu to access these.

Now you can easily find content to make your videos attractive.

Elements:

Filmora has an extensive stock of Elements; with the proper use of Elements in YouTube videos, you can make them engaging and interactive. You already know the importance of interactive videos.

Find multiple elements from the Element section beside the effects and transition section in Filmora.

Transition:

Transition smoothens the video, especially when various clips are combined. Use transitions from the Filmora Transition section and set the stage for the next scene, convey the mood and smoothen your YouTube video.

The presence of this library reduces the labor of finding images on the internet, makes them accessible to the user, and makes the video interesting.

Step7 Export and save the video

The video is saved by simply clicking ‘ Export.’ You can always share the video online or offline, either publish directly on social media or save it on your computer for later upload.

The quality content that you obtain from Filmora can now be used to inspire millions of viewers out there. You are just an upload away!

Final Words

YouTube has made careers of a lot of people under the banner of creative video content that could otherwise go unnoticed.

No doubt, Mr. Beast has become a leading artist on this platform and made a tremendous amount of money through it, which inspires billions of people what they can achieve with a little creativity and loads of passion!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: Who is Mr. Beast?

Jimmy Donaldson, famously known as Mr. Beast, is a sensational young talent who got renowned due to his YouTube channel. His content comprises mainly Gameplay Videos, Worst intros, and much more. He’s also appreciated for his philanthropy and his deep love for charity.

Here’s a quick biography of Mr. Beast.

Mr. Beast’s (Jimmy Donaldson) Biography
Real Name	Jimmy Donaldson
Age	24 Years
Gender	Male
Height	6 feet 3 inches
Nationality	American
Profession	YouTuber, Content Creator
Net Worth	$40 Million
Monthly Income and Salary	$3 Million
Yearly Income in India Rupees	$30 Million

After getting an overview of who he is, the following article will reveal what makes Jimmy so famous on YouTube and how much money Mr. Beast makes from YouTube.

Part 2: Mr. Beast YouTube Income

Mr. Beast is the second most known YouTuber in the world, in terms of the number of subscribers. He has established himself as a successful YouTube at such a young age by earning around $30 million yearly, which makes his bank accounts boil.

Mr. Beast’s YouTube income is around $3 Million per month, which mostly goes back into making the videos. Most of his income is generated through ads, sponsored posts, and brand deals.

Mr.Beast’s YouTube Stats
Total Videos Uploaded	728 videos
Subscribers	104 million
Overall Video views	16.6 Billion
Last 30 Days’ views	340.7 Million
Estimated Monthly Earnings	$ 550.31K - $ 1.7M
Estimated Yearly Earnings	$12 Million

As you know, YouTube operates on a cbasis. This means per 1000 views, you can expect to make $3-$10. By estimated calculations, Mr. Beast makes $500,000 -$1 million per video.

The data represents Mr. Beast’s YouTube earning of last 6 years. His earnings were substantially low since the start of his YouTube career in early 2017 when he posted his first video of counting 100,000 . However, it began to increase with time.

Part 3: Why is Mr. Beast Trending on YouTube?

Mr. Beast is known for going above and beyond for his YouTube content. He also runs other YouTube channels, besides Mr. Beast, that are mainly based on Philanthropy, Gaming videos, Short Videos, etc that also account for his huge income. Some of the reasons why he is so successful are

A Relentless amount of work and effort:

Mr. Beast has put in a relentless amount of work and effort into his videos. He has been making videos at the age of 13.

Specified target audience:

Mr. Beast makes videos that are based on enduring challenges and cash prizes to the winners. The audience of his videos, the contestants specially, are those people who are in need of money or are low-paid workers, waiters and Uber Drivers etc.

Engaging Videos:

The most unique thing about Mr. Beast’s videos is that he has the least appearance in them. He mostly focuses on something that the viewers can engage with: the contestants, the unique and expensive video sets and the storyline. If you have to watch a video just to learn a way to earn a $100,000, won’t you do it?

Here’s the typical flow of a MrBeast video:

1. He introduces a challenge
2. He then explains the rules
3. He announces a reward (Cash/ Merchandise/ Car)
4. He then follows the contestants as they face the challenge
5. Lastly he gives the winner lots of money

Skillfully Edited Videos

Mr. Beast’s carefully crafted videos have a unique element of motion graphics throughout his video that not only make the video colorful and interactive. Moreover, each clip is only seconds long, which creates a fast yet exciting pace for his content, that makes you hooked to the video.

Have a look at his most viewed video that captured around 245 million views. It showcased a Real-life Squid Game challenge!

$456,000 Squid Game In Real Life!

Feel-Good Element

You might have looked at the creative side of Mr. Beast uptil now, but he is also a very generous human. While helping people in terms of cash prizes, he donates most of his income to his family, friends, and charity.

The keen element of his video is to generate enough engagement that would help him spare the money for the poor, and that is what stands him out.

Bonus Tips: How To Be a Successful YouTuber and Make Videos Like Mr. Beast

Becoming a successful YouTuber like MrBeast is not too complicated. Here are some bonus tips:

Put Efforts

People put loads of effort and money into making the kind of videos that would gain popularity and, in turn, provide them with an excellent earning opportunity.

Understand the Audience

Knowing what the audience demands and how your content can be more engaging are a key to becoming popular.

Hire an expert team

Along with the research, your online presence and how you present yourself are essential. Even though you may lay the foundations of a channel, the team helps you, with their expertise, in making successful content to upload. This would increase the chance of videos becoming popular.

Produce Quality Content

Lastly, creating quality content is essential for a successful YouTuber. Making and editing videos is a straightforward process that can be carried out using various softwares.

Once you deliver your all, patience is all you need since no YouTuber has become trending in a day!

Let us now understand how you can make quality content in Wondershare Filmora.

How to create quality content with Wondershare Filmora

Wondershare Filmora is one of those softwares that are easy to understand and can help make great videos at home.

Here’s a brief outlook on the few steps you need to carry out to make or edit a video and make it more engaging.

Steps to create or edit a video in Filmora:

You need to have downloaded a trial version of Wondershare Filmora before you begin:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Import files

By clicking on ‘import,’ you can access the folder to browse the videos you need.

This software gives easy access to videos necessary for the edit and helps you manage them later during the edit. All the files are in the album shown in the left tray, and the ones needed can be displayed in the right window by double-clicking them.

Step2 Insert the video in timelines

To insert a video in the timeline section, drag and drop the files from the media library that will serve as the background video in the first track, then drag and drop another video that you want to add on top of the background video in the second track.

Step3 Alter Speed and Duration Settings

You may alter the duration of the video using the Speed and Duration Settings.

Similarly, if you want to add more than one video together, you can carry out the same process on multiple tracks to share the same frame.

Step4 Adjust the size and positioning of the video

You can also access the editing interface to adjust the position of the video on top. Simply drag the sliders on the interface to change the size, direction and position of the video.

Step5 Advance editing

Some advanced editing can also be done to make the video more impressive. Double-click the video to open the editing panel. You can carry out multiple tasks like

1. Applying motion effects

2. Adjust the tone of video

3. Change the colors of video

4. Play with the audio.

Filmora also has the feature of applying masks to the video; these come in different shapes and positions and can be adjusted accordingly.

Step6 Add effects, stock video, elements, and transitions from Filmora’s vast library

Filmora has additional features like stock photos and video footage that can be added to enhance the beauty of the video content.

Effects:

Go to the top menu and click on effects; you can find many of them; they are categorized in the left vertical menu.

Stock Videos:

Go to the official site of Filmora video stocks . There are a large number of video templates, stock videos, images, and audio files.

You can also access the stock videos from Pixels, Giphy, Pixabay, and Unsplash without leaving the Filmora Software. Go to the Stock Media section in the top menu to access these.

Now you can easily find content to make your videos attractive.

Elements:

Filmora has an extensive stock of Elements; with the proper use of Elements in YouTube videos, you can make them engaging and interactive. You already know the importance of interactive videos.

Find multiple elements from the Element section beside the effects and transition section in Filmora.

Transition:

Transition smoothens the video, especially when various clips are combined. Use transitions from the Filmora Transition section and set the stage for the next scene, convey the mood and smoothen your YouTube video.

The presence of this library reduces the labor of finding images on the internet, makes them accessible to the user, and makes the video interesting.

Step7 Export and save the video

The video is saved by simply clicking ‘ Export.’ You can always share the video online or offline, either publish directly on social media or save it on your computer for later upload.

The quality content that you obtain from Filmora can now be used to inspire millions of viewers out there. You are just an upload away!

Final Words

YouTube has made careers of a lot of people under the banner of creative video content that could otherwise go unnoticed.

No doubt, Mr. Beast has become a leading artist on this platform and made a tremendous amount of money through it, which inspires billions of people what they can achieve with a little creativity and loads of passion!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

From Novice to Expert: Mastering Video Identity on YouTube

How to Build Your Personal Brand on YouTube

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

How can you build a personal brand on YouTube that stands out?

YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.

1. Your Brand is Your Unique Message
2. The Elevator Pitch
3. How to Start Building Your Brand
4. Being Consistent

Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora

No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.

Your Brand is Your Unique Message

Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.

The Elevator Pitch

If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?

Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.

You need to be able to do that when you talk about your channel.

What is your style of comedy?

What is your attitude towards fashion?

What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?

Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.

How to Start Building Your Brand

Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.

In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.

You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.

Banners and thumbnails are also a part of your brand. More on that here .

Being Consistent

The key to branding is consistency. People need to be able to set expectations.

For every video you do, ask yourself these questions:

Who are you?

What is your message?

What value are you providing?

Who is it for?

The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.

When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

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