Determinants of YouTube Video Prominence and Success

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Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Try It Free Try It Free

Few social media mediums have grown more vital than YouTube. In certain instances, a good YouTube presence could make or break a business or budding entertainment sensation.

Those with high YouTube rankings typically yield more returns from the said venue. Luckily, users might increase these vital statistics by paying close attention to several factors that affect YouTube video ranking.

In this article

Factors that Affect YouTube Video Ranking

Top 8 YouTube Rank Tracker

Factors that Affect YouTube Video Ranking

If you are a YouTuber, you have to understand how videos rank higher. In turn, this will allow you to ensure your content appears in top search results more often. With that in mind, here are some factors that affect your YouTube ranking.

Video Title

YouTube videos number in the many millions. Therefore, users enjoy a significant deal of variety when choosing which ones to view. YouTubers may yield a more favorable ranking by creating a catchy title.

On-page YouTube ranking optimization is crucial if you want to get a higher video ranking. Metadata is one of the YouTube ranking factors; this includes your video title. Essentially, titles give the first impression of any video to end users, YouTube, and search engines.

A well-titled video attracts more traffic, which translates to more views. Experts recommend using short titles that immediately get to the meat and potatoes of what the video entails. Avoid long titles as some devices, browsers, and search engines can cut them off.

Video titles should have five words or less. Don’t forget to place keywords at the beginning of the title. The keywords should also be relevant to your video.

Video Description

When many videos on the same or similar topics exist, content can seem repetitive to prospective viewers. Therefore, YouTubers should offer a short but detailed description of the information contained within. And above all, address how their video stands out from similar content.

Because Google and YouTube cannot extract information from videos, they use text descriptions to define the content on videos. Therefore, if you do not include a description, search engines won’t know what your video is about: this might affect your ranking.

Make sure your video description is 250 words or more. Additionally, include relevant and suitable keywords.

When writing the description, you can place the main keyword in your first 25 words and then link to external URLs; for instance, you could link to related blog content or your social media channels.

Video Quality

Poor quality is an immediate buzz kill. Few people can bear to watch a video with poor sound or picture quality. In many instances, quality is one of the YouTube ranking factors. HD (high-definition) videos rank higher than lower-quality ones. YouTube often highlights HD videos in its top search results.

Filmora can help you improve the quality of your videos, which will make them rank higher. The software allows you to edit your video and change its hue, brightness, saturation, and contrast. You can also crop, cut, and trim your videos.

What’s more? Filmora allows you to adjust output volume, pitch, fade-in, and fade-out to make your video clear. Once you have finished creating your HD video, you can head to the Export tab and select Upload to YouTube to publish your video on your channel.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Watch Time

Watch Time is also among the YouTube ranking factors. According to YouTube, Watch Time is the total length of time people spend watching your videos.

YouTube’s algorithm prioritizes videos leading to longer viewing sessions over the ones with more views. You can use Audience Retention Report and YouTube Analytics Views Report to find out which videos have the worst and best view times. Doing this will allow you to plan for your future content accordingly

Using annotations and leaving links to other videos in your description box can help you increase the length of your viewing sessions.

Thumbnails

Thumbnails have a positive effect on click-through rates when used the right way. You can use them to maximize your views and YouTube video ranking.

YouTube generates thumbnails by taking screenshots from videos. However, you might want to go for customized thumbnails, as this will allow you to stand out from your competitors and outperform their videos.

Make sure the image you use as your thumbnail is aesthetically pleasing and grabs the attention of viewers. Also, it should be relevant to the content in your video. Keep in mind that thumbnails with a 16:9 aspect ratio and a 1280-by-20-pixel resolution generally perform best.

Number of Views

Views are a vital YouTube ranking factor, as people are more likely to watch videos with a high number of views. The more views your video has, the higher it will rank, especially for competitive keywords.

If you want to rank high for competitive keywords, ensure that your videos get loads of views. For this reason, you have to take steps and get your video content on other platforms. In turn, you will increase the visibility of your videos and view count.

You could embed your videos into your blog posts or share them on social media platforms to get more people to watch them.

Closed Captions and Subtitles

Adding captions to videos with spoken-word content can improve your YouTube video ranking. Essentially, it opens up your videos to a larger audience, including people who are deaf and anyone speaking a different language from the one in your videos. Search engines also crawl close captions, which can boost your rankings.

While YouTube offers automatic captioning, it is not perfect. So you may need to make some edits or upload the captions yourself.

How to Optimize Your YouTube Ranking

Focusing on User Engagement

One of the best YouTube ranking optimization practices that you can implement is asking users to leave comments, like your videos, and share them. YouTube analyzes these metrics to determine the quality of your content. Ergo, if YouTube sees your video is engaging users, it will rank higher than those with little or no engagement.

Using Video Hashtags

Hashtags help people to find content that provides answers to their questions across various platforms. Use related hashtags when creating your descriptions to ensure people find your videos when searching for specific hashtags.

Tags help drive search because they make main trends more visible. After adding a hashtag to the description, it will appear above the video title, and viewers will see it hyperlinked.

Categorizing Your Video

After uploading your video, you should categorize it by going to Advanced settings. By choosing a category, YouTube will group your videos with similar content. Viewers will find your quickly, as they will come in the right audience searches. In turn, this will help your videos to rank higher.

Conclusion

With 720,000 hours of video being uploaded every day to YouTube, getting your videos to rank high is challenging. But by paying attention to the above YouTube ranking factors, you can improve your video ranking.

Complete Guide to Aspect Ratios About YouTube Videos/Shorts/Ads

Yes, you are right. Social media is the platform that no one can refrain from in the current world of technology, news, events, and friends. One such platform gained so much popularity in the last few years. That is YouTube, a platform that is used worldwide for a multitude of purposes. Such as watching videos, uploading or sharing videos, tutorials, trends, series, coaching, serials, shorts videos, news, events, displaying ads, and lots more. No doubt, the list is endless.

Well, while dealing with YouTube videos, there is one most crucial point to keep in mind. If you have a vision or some thought, you can create a new genre of video under YouTube. And that is the YouTube Aspect Ratio, to have the best visual experience for the users worldwide.

Aspect ratio is simply the width to the height ratio for the screen. But it holds great value to create a difference while displaying YouTube Shorts Videos with proper ratio and size as it is only then that it will get proper attention and get trends.

In this article

01 [Aspect Ratio for YouTube Videos](#Part 1)

02 [YouTube Shorts Aspect Ratio](#Part 2)

03 [Aspect Ratios for YouTube Ads](#Part 3)

04 [Think More about YouTube Aspect Ratio](#Part 4)

Part 1 Aspect Ratio for YouTube Videos

YouTube is the platform that demands perfection, not in terms of the content of the video only, but there are some other aspects that one needs to consider. So, what could be the right approach while dealing with YouTube Video or Photo size? Thinking what could that be? Well, friends, it is the YouTube Video Ratio or, in simple terms, YouTube Aspect Ratio that tells a lot about the visual representation of the video. If YouTube Video dimension size is not as per the required parameter or according to the device screen, it is so. Then YouTube itself makes adjustments to the rest of the video corners filled with either white or grey bar, which is not the right approach for an appropriate user experience. For that, you must be aware of the required width and height of YouTube Video, that is, YouTube Video Aspect Ratio. Below are covered prime devices with their YouTube Aspect Ratio and related information. Go through them to get the basic idea:

Note: YouTube Video Player can adjust the video size automatically to make it fit into the screen. Sometimes, doing so results in a bar’s white or grey/black area along the edges.

● YouTube Aspect Ratio for Desktop/PC Version:

If you are a desktop, PC, or laptop user, the standard YouTube Aspect ratio is 16:9, which is for landscape view. In the case of vertical video with a YouTube Aspect Ratio of 9:16, YouTube will make some adjustments by providing padding to the corner of the video. (That is not the right way for the optimum view as it may result in interfering with the dynamic vision of the YouTube Video.)

● YouTube Video Aspect Ratio for Android devices:

There is an interesting fact about the YouTube Video Ratio for Android devices. Actually, in the case of Android mobile devices, the YouTube app will make an auto adjustment to the video file size and set the video as per the screen space.

● YouTube Video Ratio for iOS Version

Like Android phones, iOS devices such as iPhone, iPad, YouTube App player will also automatically adjust the Video file size to fit the screen. It does not matter whether the video is in Square, horizontal or vertical format; it will auto-adjust the aspect ratio.

Let’s take the example of Vertical Video display in YouTube Screen:

Also, by selecting the Expand option, the video will adjust itself to fill the entire screen.

Part 2 YouTube Shorts Aspect Ratio

The world is moving swiftly, and with day passing, people want to complete their tasks as quickly as possible. The impact is seen in the field of the YouTube Video making process also with the introduction of YouTube Shorts. After following the short video trends of TikTok, this time YouTube appeared with its new feature YouTube Shorts, which allows a user to create a short video that ranges from 15 to 60 seconds. The only need is for a Smartphone and YouTube Application Shorts camera. And then you are good to go. Note that YouTube Shorts videos get searched and watched by people mainly through their phones.

Here also comes the concept of YouTube Shorts Ratio as YouTube Videos primarily follows Vertical format. Following are the requirement for YouTube Shorts Ratio:

Aspect Ratio: Vertical format standard ratio is 9:16 (That fill up the entire screen vertically)

Resolution: To comply with vertical format, the required resolution is 1920X1080 px.

Note: There is also provision for square videos with a 1:1 ratio for YouTube Shorts. But that results in extra white or black padding at the top and bottom areas.

Other possible YouTube Shorts ratios are 4:5, 2:3, 1:2.

Part 3 Aspect Ratios for YouTube Ads

If you want to monetize from your video or Shorts, use YouTube Ads to generate additional income. Or, if you are already in some business and want to grow your business, do it with YouTube Ads.

Now, you might be wondering, what would be the possible YouTube Outro size or YouTube Video Aspect Ratio for YouTube Ads? Check here:

YouTube Video Aspect ratio and Proportions: 19:9 (640X360), 4:3 (480X360)

Aspect Ratio for Desktop Ads: 16:9

Sponsor Card Ads Ratio: 1:1

True View Discovery Ads Ratio: 16:9 or 4:3

Part 4 Think More about YouTube Aspect Ratio

You have been listening about YouTube Screen size or YouTube Aspect Ratio so far many times. Now the biggest question is, how to adjust the Aspect Ratio of YouTube Video or Shorts?

Are you puzzled?

Yeah! Wait, there is the solution. Edit the aspect ratio of your video before uploading it under the YouTube Platform. For that purpose, there is one option named Wondershae Filmora Video Editor That is used to provide you with the Aspect ratio editing and modification option.

Let’s understand how you can do so with Wondershare Filmora that most YouTubers are using to edit and adjust the Aspect Ratio of YouTube Videos.

You need to download and launch the software from the main window. There is a drop-down choice to select the desired aspect ratio for the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More about Filmora >

There is another option also, after launching the software, upload your project video. Then, under Project settings, change and set the required aspect ratio.

Simple isn’t it. Yes, the process is quite simple. You can easily change YouTube Video size dimensions without any hassle using Wondershare Filmora editor and that quickly. So, get up and record some interesting YouTube videos or Shorts, mix them up with colors, spicy talk, and change the aspect ratio with ease. You are ready to rock the world of YouTube videos with these simple steps, the right approach that most YouTube Videomakers follow worldwide.

Conclusion

● So guys, finally, I hope now you are pretty sure about what is YouTube video ratio, its importance while dealing with videos, shorts, or posting any ads to promote your business. YouTube file size is something that is changing its dimensions as per the user experience and needs. In the last few years, the user base shifted from TV, desktop to phone, laptops, and smart devices. As a result, the aspect ratio also gets changed with time. Thus, having a proper understanding of adjusting the width and height of YouTube Videos to bring the dynamic vision to the video will create a real difference. Also, using Wondershare Filmora will open the door of options to modify your YouTube file size and many editing options along with.

Aspect ratio is simply the width to the height ratio for the screen. But it holds great value to create a difference while displaying YouTube Shorts Videos with proper ratio and size as it is only then that it will get proper attention and get trends.

In this article

01 [Aspect Ratio for YouTube Videos](#Part 1)

02 [YouTube Shorts Aspect Ratio](#Part 2)

03 [Aspect Ratios for YouTube Ads](#Part 3)

04 [Think More about YouTube Aspect Ratio](#Part 4)

Part 1 Aspect Ratio for YouTube Videos

YouTube is the platform that demands perfection, not in terms of the content of the video only, but there are some other aspects that one needs to consider. So, what could be the right approach while dealing with YouTube Video or Photo size? Thinking what could that be? Well, friends, it is the YouTube Video Ratio or, in simple terms, YouTube Aspect Ratio that tells a lot about the visual representation of the video. If YouTube Video dimension size is not as per the required parameter or according to the device screen, it is so. Then YouTube itself makes adjustments to the rest of the video corners filled with either white or grey bar, which is not the right approach for an appropriate user experience. For that, you must be aware of the required width and height of YouTube Video, that is, YouTube Video Aspect Ratio. Below are covered prime devices with their YouTube Aspect Ratio and related information. Go through them to get the basic idea:

Note: YouTube Video Player can adjust the video size automatically to make it fit into the screen. Sometimes, doing so results in a bar’s white or grey/black area along the edges.

● YouTube Aspect Ratio for Desktop/PC Version:

If you are a desktop, PC, or laptop user, the standard YouTube Aspect ratio is 16:9, which is for landscape view. In the case of vertical video with a YouTube Aspect Ratio of 9:16, YouTube will make some adjustments by providing padding to the corner of the video. (That is not the right way for the optimum view as it may result in interfering with the dynamic vision of the YouTube Video.)

● YouTube Video Aspect Ratio for Android devices:

There is an interesting fact about the YouTube Video Ratio for Android devices. Actually, in the case of Android mobile devices, the YouTube app will make an auto adjustment to the video file size and set the video as per the screen space.

● YouTube Video Ratio for iOS Version

Like Android phones, iOS devices such as iPhone, iPad, YouTube App player will also automatically adjust the Video file size to fit the screen. It does not matter whether the video is in Square, horizontal or vertical format; it will auto-adjust the aspect ratio.

Let’s take the example of Vertical Video display in YouTube Screen:

Also, by selecting the Expand option, the video will adjust itself to fill the entire screen.

Part 2 YouTube Shorts Aspect Ratio

The world is moving swiftly, and with day passing, people want to complete their tasks as quickly as possible. The impact is seen in the field of the YouTube Video making process also with the introduction of YouTube Shorts. After following the short video trends of TikTok, this time YouTube appeared with its new feature YouTube Shorts, which allows a user to create a short video that ranges from 15 to 60 seconds. The only need is for a Smartphone and YouTube Application Shorts camera. And then you are good to go. Note that YouTube Shorts videos get searched and watched by people mainly through their phones.

Here also comes the concept of YouTube Shorts Ratio as YouTube Videos primarily follows Vertical format. Following are the requirement for YouTube Shorts Ratio:

Aspect Ratio: Vertical format standard ratio is 9:16 (That fill up the entire screen vertically)

Resolution: To comply with vertical format, the required resolution is 1920X1080 px.

Note: There is also provision for square videos with a 1:1 ratio for YouTube Shorts. But that results in extra white or black padding at the top and bottom areas.

Other possible YouTube Shorts ratios are 4:5, 2:3, 1:2.

Part 3 Aspect Ratios for YouTube Ads

If you want to monetize from your video or Shorts, use YouTube Ads to generate additional income. Or, if you are already in some business and want to grow your business, do it with YouTube Ads.

Now, you might be wondering, what would be the possible YouTube Outro size or YouTube Video Aspect Ratio for YouTube Ads? Check here:

YouTube Video Aspect ratio and Proportions: 19:9 (640X360), 4:3 (480X360)

Aspect Ratio for Desktop Ads: 16:9

Sponsor Card Ads Ratio: 1:1

True View Discovery Ads Ratio: 16:9 or 4:3

Part 4 Think More about YouTube Aspect Ratio

You have been listening about YouTube Screen size or YouTube Aspect Ratio so far many times. Now the biggest question is, how to adjust the Aspect Ratio of YouTube Video or Shorts?

Are you puzzled?

Yeah! Wait, there is the solution. Edit the aspect ratio of your video before uploading it under the YouTube Platform. For that purpose, there is one option named Wondershae Filmora Video Editor That is used to provide you with the Aspect ratio editing and modification option.

Let’s understand how you can do so with Wondershare Filmora that most YouTubers are using to edit and adjust the Aspect Ratio of YouTube Videos.

You need to download and launch the software from the main window. There is a drop-down choice to select the desired aspect ratio for the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More about Filmora >

There is another option also, after launching the software, upload your project video. Then, under Project settings, change and set the required aspect ratio.

Simple isn’t it. Yes, the process is quite simple. You can easily change YouTube Video size dimensions without any hassle using Wondershare Filmora editor and that quickly. So, get up and record some interesting YouTube videos or Shorts, mix them up with colors, spicy talk, and change the aspect ratio with ease. You are ready to rock the world of YouTube videos with these simple steps, the right approach that most YouTube Videomakers follow worldwide.

Conclusion

● So guys, finally, I hope now you are pretty sure about what is YouTube video ratio, its importance while dealing with videos, shorts, or posting any ads to promote your business. YouTube file size is something that is changing its dimensions as per the user experience and needs. In the last few years, the user base shifted from TV, desktop to phone, laptops, and smart devices. As a result, the aspect ratio also gets changed with time. Thus, having a proper understanding of adjusting the width and height of YouTube Videos to bring the dynamic vision to the video will create a real difference. Also, using Wondershare Filmora will open the door of options to modify your YouTube file size and many editing options along with.

Aspect ratio is simply the width to the height ratio for the screen. But it holds great value to create a difference while displaying YouTube Shorts Videos with proper ratio and size as it is only then that it will get proper attention and get trends.

In this article

01 [Aspect Ratio for YouTube Videos](#Part 1)

02 [YouTube Shorts Aspect Ratio](#Part 2)

03 [Aspect Ratios for YouTube Ads](#Part 3)

04 [Think More about YouTube Aspect Ratio](#Part 4)

Part 1 Aspect Ratio for YouTube Videos

YouTube is the platform that demands perfection, not in terms of the content of the video only, but there are some other aspects that one needs to consider. So, what could be the right approach while dealing with YouTube Video or Photo size? Thinking what could that be? Well, friends, it is the YouTube Video Ratio or, in simple terms, YouTube Aspect Ratio that tells a lot about the visual representation of the video. If YouTube Video dimension size is not as per the required parameter or according to the device screen, it is so. Then YouTube itself makes adjustments to the rest of the video corners filled with either white or grey bar, which is not the right approach for an appropriate user experience. For that, you must be aware of the required width and height of YouTube Video, that is, YouTube Video Aspect Ratio. Below are covered prime devices with their YouTube Aspect Ratio and related information. Go through them to get the basic idea:

Note: YouTube Video Player can adjust the video size automatically to make it fit into the screen. Sometimes, doing so results in a bar’s white or grey/black area along the edges.

● YouTube Aspect Ratio for Desktop/PC Version:

If you are a desktop, PC, or laptop user, the standard YouTube Aspect ratio is 16:9, which is for landscape view. In the case of vertical video with a YouTube Aspect Ratio of 9:16, YouTube will make some adjustments by providing padding to the corner of the video. (That is not the right way for the optimum view as it may result in interfering with the dynamic vision of the YouTube Video.)

● YouTube Video Aspect Ratio for Android devices:

There is an interesting fact about the YouTube Video Ratio for Android devices. Actually, in the case of Android mobile devices, the YouTube app will make an auto adjustment to the video file size and set the video as per the screen space.

● YouTube Video Ratio for iOS Version

Like Android phones, iOS devices such as iPhone, iPad, YouTube App player will also automatically adjust the Video file size to fit the screen. It does not matter whether the video is in Square, horizontal or vertical format; it will auto-adjust the aspect ratio.

Let’s take the example of Vertical Video display in YouTube Screen:

Also, by selecting the Expand option, the video will adjust itself to fill the entire screen.

Part 2 YouTube Shorts Aspect Ratio

The world is moving swiftly, and with day passing, people want to complete their tasks as quickly as possible. The impact is seen in the field of the YouTube Video making process also with the introduction of YouTube Shorts. After following the short video trends of TikTok, this time YouTube appeared with its new feature YouTube Shorts, which allows a user to create a short video that ranges from 15 to 60 seconds. The only need is for a Smartphone and YouTube Application Shorts camera. And then you are good to go. Note that YouTube Shorts videos get searched and watched by people mainly through their phones.

Here also comes the concept of YouTube Shorts Ratio as YouTube Videos primarily follows Vertical format. Following are the requirement for YouTube Shorts Ratio:

Aspect Ratio: Vertical format standard ratio is 9:16 (That fill up the entire screen vertically)

Resolution: To comply with vertical format, the required resolution is 1920X1080 px.

Note: There is also provision for square videos with a 1:1 ratio for YouTube Shorts. But that results in extra white or black padding at the top and bottom areas.

Other possible YouTube Shorts ratios are 4:5, 2:3, 1:2.

Part 3 Aspect Ratios for YouTube Ads

If you want to monetize from your video or Shorts, use YouTube Ads to generate additional income. Or, if you are already in some business and want to grow your business, do it with YouTube Ads.

Now, you might be wondering, what would be the possible YouTube Outro size or YouTube Video Aspect Ratio for YouTube Ads? Check here:

YouTube Video Aspect ratio and Proportions: 19:9 (640X360), 4:3 (480X360)

Aspect Ratio for Desktop Ads: 16:9

Sponsor Card Ads Ratio: 1:1

True View Discovery Ads Ratio: 16:9 or 4:3

Part 4 Think More about YouTube Aspect Ratio

You have been listening about YouTube Screen size or YouTube Aspect Ratio so far many times. Now the biggest question is, how to adjust the Aspect Ratio of YouTube Video or Shorts?

Are you puzzled?

Yeah! Wait, there is the solution. Edit the aspect ratio of your video before uploading it under the YouTube Platform. For that purpose, there is one option named Wondershae Filmora Video Editor That is used to provide you with the Aspect ratio editing and modification option.

Let’s understand how you can do so with Wondershare Filmora that most YouTubers are using to edit and adjust the Aspect Ratio of YouTube Videos.

You need to download and launch the software from the main window. There is a drop-down choice to select the desired aspect ratio for the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More about Filmora >

There is another option also, after launching the software, upload your project video. Then, under Project settings, change and set the required aspect ratio.

Simple isn’t it. Yes, the process is quite simple. You can easily change YouTube Video size dimensions without any hassle using Wondershare Filmora editor and that quickly. So, get up and record some interesting YouTube videos or Shorts, mix them up with colors, spicy talk, and change the aspect ratio with ease. You are ready to rock the world of YouTube videos with these simple steps, the right approach that most YouTube Videomakers follow worldwide.

Conclusion

● So guys, finally, I hope now you are pretty sure about what is YouTube video ratio, its importance while dealing with videos, shorts, or posting any ads to promote your business. YouTube file size is something that is changing its dimensions as per the user experience and needs. In the last few years, the user base shifted from TV, desktop to phone, laptops, and smart devices. As a result, the aspect ratio also gets changed with time. Thus, having a proper understanding of adjusting the width and height of YouTube Videos to bring the dynamic vision to the video will create a real difference. Also, using Wondershare Filmora will open the door of options to modify your YouTube file size and many editing options along with.

Aspect ratio is simply the width to the height ratio for the screen. But it holds great value to create a difference while displaying YouTube Shorts Videos with proper ratio and size as it is only then that it will get proper attention and get trends.

In this article

01 [Aspect Ratio for YouTube Videos](#Part 1)

02 [YouTube Shorts Aspect Ratio](#Part 2)

03 [Aspect Ratios for YouTube Ads](#Part 3)

04 [Think More about YouTube Aspect Ratio](#Part 4)

Part 1 Aspect Ratio for YouTube Videos

YouTube is the platform that demands perfection, not in terms of the content of the video only, but there are some other aspects that one needs to consider. So, what could be the right approach while dealing with YouTube Video or Photo size? Thinking what could that be? Well, friends, it is the YouTube Video Ratio or, in simple terms, YouTube Aspect Ratio that tells a lot about the visual representation of the video. If YouTube Video dimension size is not as per the required parameter or according to the device screen, it is so. Then YouTube itself makes adjustments to the rest of the video corners filled with either white or grey bar, which is not the right approach for an appropriate user experience. For that, you must be aware of the required width and height of YouTube Video, that is, YouTube Video Aspect Ratio. Below are covered prime devices with their YouTube Aspect Ratio and related information. Go through them to get the basic idea:

Note: YouTube Video Player can adjust the video size automatically to make it fit into the screen. Sometimes, doing so results in a bar’s white or grey/black area along the edges.

● YouTube Aspect Ratio for Desktop/PC Version:

If you are a desktop, PC, or laptop user, the standard YouTube Aspect ratio is 16:9, which is for landscape view. In the case of vertical video with a YouTube Aspect Ratio of 9:16, YouTube will make some adjustments by providing padding to the corner of the video. (That is not the right way for the optimum view as it may result in interfering with the dynamic vision of the YouTube Video.)

● YouTube Video Aspect Ratio for Android devices:

There is an interesting fact about the YouTube Video Ratio for Android devices. Actually, in the case of Android mobile devices, the YouTube app will make an auto adjustment to the video file size and set the video as per the screen space.

● YouTube Video Ratio for iOS Version

Like Android phones, iOS devices such as iPhone, iPad, YouTube App player will also automatically adjust the Video file size to fit the screen. It does not matter whether the video is in Square, horizontal or vertical format; it will auto-adjust the aspect ratio.

Let’s take the example of Vertical Video display in YouTube Screen:

Also, by selecting the Expand option, the video will adjust itself to fill the entire screen.

Part 2 YouTube Shorts Aspect Ratio

The world is moving swiftly, and with day passing, people want to complete their tasks as quickly as possible. The impact is seen in the field of the YouTube Video making process also with the introduction of YouTube Shorts. After following the short video trends of TikTok, this time YouTube appeared with its new feature YouTube Shorts, which allows a user to create a short video that ranges from 15 to 60 seconds. The only need is for a Smartphone and YouTube Application Shorts camera. And then you are good to go. Note that YouTube Shorts videos get searched and watched by people mainly through their phones.

Here also comes the concept of YouTube Shorts Ratio as YouTube Videos primarily follows Vertical format. Following are the requirement for YouTube Shorts Ratio:

Aspect Ratio: Vertical format standard ratio is 9:16 (That fill up the entire screen vertically)

Resolution: To comply with vertical format, the required resolution is 1920X1080 px.

Note: There is also provision for square videos with a 1:1 ratio for YouTube Shorts. But that results in extra white or black padding at the top and bottom areas.

Other possible YouTube Shorts ratios are 4:5, 2:3, 1:2.

Part 3 Aspect Ratios for YouTube Ads

If you want to monetize from your video or Shorts, use YouTube Ads to generate additional income. Or, if you are already in some business and want to grow your business, do it with YouTube Ads.

Now, you might be wondering, what would be the possible YouTube Outro size or YouTube Video Aspect Ratio for YouTube Ads? Check here:

YouTube Video Aspect ratio and Proportions: 19:9 (640X360), 4:3 (480X360)

Aspect Ratio for Desktop Ads: 16:9

Sponsor Card Ads Ratio: 1:1

True View Discovery Ads Ratio: 16:9 or 4:3

Part 4 Think More about YouTube Aspect Ratio

You have been listening about YouTube Screen size or YouTube Aspect Ratio so far many times. Now the biggest question is, how to adjust the Aspect Ratio of YouTube Video or Shorts?

Are you puzzled?

Yeah! Wait, there is the solution. Edit the aspect ratio of your video before uploading it under the YouTube Platform. For that purpose, there is one option named Wondershae Filmora Video Editor That is used to provide you with the Aspect ratio editing and modification option.

Let’s understand how you can do so with Wondershare Filmora that most YouTubers are using to edit and adjust the Aspect Ratio of YouTube Videos.

You need to download and launch the software from the main window. There is a drop-down choice to select the desired aspect ratio for the video.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More about Filmora >

There is another option also, after launching the software, upload your project video. Then, under Project settings, change and set the required aspect ratio.

Simple isn’t it. Yes, the process is quite simple. You can easily change YouTube Video size dimensions without any hassle using Wondershare Filmora editor and that quickly. So, get up and record some interesting YouTube videos or Shorts, mix them up with colors, spicy talk, and change the aspect ratio with ease. You are ready to rock the world of YouTube videos with these simple steps, the right approach that most YouTube Videomakers follow worldwide.

Conclusion

● So guys, finally, I hope now you are pretty sure about what is YouTube video ratio, its importance while dealing with videos, shorts, or posting any ads to promote your business. YouTube file size is something that is changing its dimensions as per the user experience and needs. In the last few years, the user base shifted from TV, desktop to phone, laptops, and smart devices. As a result, the aspect ratio also gets changed with time. Thus, having a proper understanding of adjusting the width and height of YouTube Videos to bring the dynamic vision to the video will create a real difference. Also, using Wondershare Filmora will open the door of options to modify your YouTube file size and many editing options along with.

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