Deciphering YouTube's Processing After Uploading for 2024

Deciphering YouTube's Processing After Uploading for 2024

Kevin Lv12

Deciphering YouTube’s Processing After Uploading

How Does YouTube Work After a Video Is Uploaded

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

You use YouTube to watch videos, post your own content, and build up a following. That is how YouTube works for you. This article is about how YouTube works technically. There are a lot of steps which occur between you clicking ‘upload’ and a viewer clicking ‘play’. Understanding this process can be useful to YouTubers because it can help shed light on where problems may be occurring when you have issues uploading or watching videos. Generally when there is a problem it is on your end and there are multiple simple things you can do to fix it.

This article will explain what goes on behind the scenes when you upload a video, where that video really goes, and what happens when somebody clicks play.

How Does YouTube Work

1. What Happens When You Upload?

When you upload a video your computer or device packages it into IP packets. Packets are fragments of information containing both data from your video and the address you are sending it to, in this case YouTube. The packets are encoded into radio signals which are sent through a wifi or cellular network. Your video travels through switches and routers on the internet until they reach YouTube’s servers. Your video is then reassembled and stored.

If uploading takes a long time for you it probably has nothing to do with YouTube; there is a lot that needs to happen for your video to even get there. How long the upload process takes depends on a number of factors including how many devices share your internet connection, how strong your wifi signal is, and the age of your router. If your uploads are taking too long consider compressing your videos before you upload them. You can also try uploading from your college campus or public libraries as institutions like these tend to have fast internet speeds.

2. Where is Your Video Stored?

how youtube works

As it is owned by Google YouTube uses Google’s ‘Bigtable’, a compressed data storage system which allows it to store the 500+ hours of video uploaded to its servers every minute. Bigtable is software, though, not hardware. YouTube and Google both have massive amounts of data and it needs to be physically housed somewhere.

videos uploaded to youtube

Google has Modular Data Centers all over the world where it keeps its servers. These centers could cost as much as $600 million dollars each and consume huge amounts of electricity. There are six of them in the United States, three in Europe, two in Asia, and one is South America.

3. What Happens When Someone Watches Your Video?

When a viewer clicks on your video their computer sends an encoded request through the internet to YouTube’s servers. After YouTube receives the play request it chooses which format to play the video in based on the viewer’s browser. Your video is again turned into packets, which are again sent as radio signals over the internet to your viewer. Your viewer’s computer or device reforms the packets into your video and their browser plays it.

If videos take a long time to load for you then there are a few things you can do to speed them up. First, consider changing the channel of your wifi router. Most people stay on the channel their router was set to when they first got it and so there is a good chance you and your neighbors are all on the same channel. This causes your networks to interfere with each other. You can also delete the temporary files on your computer. Besides helping you stream video faster this will free up storage space. Another thing you can do is make sure there are as few devices connected to your network as possible while you are watching videos. Besides mobile phones and laptops you may have appliances, like coffee machines and refrigerators, which are wifi enabled. Disconnect them temporarily and it will help your videos to load faster.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

You use YouTube to watch videos, post your own content, and build up a following. That is how YouTube works for you. This article is about how YouTube works technically. There are a lot of steps which occur between you clicking ‘upload’ and a viewer clicking ‘play’. Understanding this process can be useful to YouTubers because it can help shed light on where problems may be occurring when you have issues uploading or watching videos. Generally when there is a problem it is on your end and there are multiple simple things you can do to fix it.

This article will explain what goes on behind the scenes when you upload a video, where that video really goes, and what happens when somebody clicks play.

How Does YouTube Work

1. What Happens When You Upload?

When you upload a video your computer or device packages it into IP packets. Packets are fragments of information containing both data from your video and the address you are sending it to, in this case YouTube. The packets are encoded into radio signals which are sent through a wifi or cellular network. Your video travels through switches and routers on the internet until they reach YouTube’s servers. Your video is then reassembled and stored.

If uploading takes a long time for you it probably has nothing to do with YouTube; there is a lot that needs to happen for your video to even get there. How long the upload process takes depends on a number of factors including how many devices share your internet connection, how strong your wifi signal is, and the age of your router. If your uploads are taking too long consider compressing your videos before you upload them. You can also try uploading from your college campus or public libraries as institutions like these tend to have fast internet speeds.

2. Where is Your Video Stored?

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how youtube works

As it is owned by Google YouTube uses Google’s ‘Bigtable’, a compressed data storage system which allows it to store the 500+ hours of video uploaded to its servers every minute. Bigtable is software, though, not hardware. YouTube and Google both have massive amounts of data and it needs to be physically housed somewhere.

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videos uploaded to youtube

Google has Modular Data Centers all over the world where it keeps its servers. These centers could cost as much as $600 million dollars each and consume huge amounts of electricity. There are six of them in the United States, three in Europe, two in Asia, and one is South America.

3. What Happens When Someone Watches Your Video?

When a viewer clicks on your video their computer sends an encoded request through the internet to YouTube’s servers. After YouTube receives the play request it chooses which format to play the video in based on the viewer’s browser. Your video is again turned into packets, which are again sent as radio signals over the internet to your viewer. Your viewer’s computer or device reforms the packets into your video and their browser plays it.

If videos take a long time to load for you then there are a few things you can do to speed them up. First, consider changing the channel of your wifi router. Most people stay on the channel their router was set to when they first got it and so there is a good chance you and your neighbors are all on the same channel. This causes your networks to interfere with each other. You can also delete the temporary files on your computer. Besides helping you stream video faster this will free up storage space. Another thing you can do is make sure there are as few devices connected to your network as possible while you are watching videos. Besides mobile phones and laptops you may have appliances, like coffee machines and refrigerators, which are wifi enabled. Disconnect them temporarily and it will help your videos to load faster.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

You use YouTube to watch videos, post your own content, and build up a following. That is how YouTube works for you. This article is about how YouTube works technically. There are a lot of steps which occur between you clicking ‘upload’ and a viewer clicking ‘play’. Understanding this process can be useful to YouTubers because it can help shed light on where problems may be occurring when you have issues uploading or watching videos. Generally when there is a problem it is on your end and there are multiple simple things you can do to fix it.

This article will explain what goes on behind the scenes when you upload a video, where that video really goes, and what happens when somebody clicks play.

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How Does YouTube Work

1. What Happens When You Upload?

When you upload a video your computer or device packages it into IP packets. Packets are fragments of information containing both data from your video and the address you are sending it to, in this case YouTube. The packets are encoded into radio signals which are sent through a wifi or cellular network. Your video travels through switches and routers on the internet until they reach YouTube’s servers. Your video is then reassembled and stored.

If uploading takes a long time for you it probably has nothing to do with YouTube; there is a lot that needs to happen for your video to even get there. How long the upload process takes depends on a number of factors including how many devices share your internet connection, how strong your wifi signal is, and the age of your router. If your uploads are taking too long consider compressing your videos before you upload them. You can also try uploading from your college campus or public libraries as institutions like these tend to have fast internet speeds.

2. Where is Your Video Stored?

how youtube works

As it is owned by Google YouTube uses Google’s ‘Bigtable’, a compressed data storage system which allows it to store the 500+ hours of video uploaded to its servers every minute. Bigtable is software, though, not hardware. YouTube and Google both have massive amounts of data and it needs to be physically housed somewhere.

videos uploaded to youtube

Google has Modular Data Centers all over the world where it keeps its servers. These centers could cost as much as $600 million dollars each and consume huge amounts of electricity. There are six of them in the United States, three in Europe, two in Asia, and one is South America.

3. What Happens When Someone Watches Your Video?

When a viewer clicks on your video their computer sends an encoded request through the internet to YouTube’s servers. After YouTube receives the play request it chooses which format to play the video in based on the viewer’s browser. Your video is again turned into packets, which are again sent as radio signals over the internet to your viewer. Your viewer’s computer or device reforms the packets into your video and their browser plays it.

If videos take a long time to load for you then there are a few things you can do to speed them up. First, consider changing the channel of your wifi router. Most people stay on the channel their router was set to when they first got it and so there is a good chance you and your neighbors are all on the same channel. This causes your networks to interfere with each other. You can also delete the temporary files on your computer. Besides helping you stream video faster this will free up storage space. Another thing you can do is make sure there are as few devices connected to your network as possible while you are watching videos. Besides mobile phones and laptops you may have appliances, like coffee machines and refrigerators, which are wifi enabled. Disconnect them temporarily and it will help your videos to load faster.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

You use YouTube to watch videos, post your own content, and build up a following. That is how YouTube works for you. This article is about how YouTube works technically. There are a lot of steps which occur between you clicking ‘upload’ and a viewer clicking ‘play’. Understanding this process can be useful to YouTubers because it can help shed light on where problems may be occurring when you have issues uploading or watching videos. Generally when there is a problem it is on your end and there are multiple simple things you can do to fix it.

This article will explain what goes on behind the scenes when you upload a video, where that video really goes, and what happens when somebody clicks play.

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How Does YouTube Work

1. What Happens When You Upload?

When you upload a video your computer or device packages it into IP packets. Packets are fragments of information containing both data from your video and the address you are sending it to, in this case YouTube. The packets are encoded into radio signals which are sent through a wifi or cellular network. Your video travels through switches and routers on the internet until they reach YouTube’s servers. Your video is then reassembled and stored.

If uploading takes a long time for you it probably has nothing to do with YouTube; there is a lot that needs to happen for your video to even get there. How long the upload process takes depends on a number of factors including how many devices share your internet connection, how strong your wifi signal is, and the age of your router. If your uploads are taking too long consider compressing your videos before you upload them. You can also try uploading from your college campus or public libraries as institutions like these tend to have fast internet speeds.

2. Where is Your Video Stored?

how youtube works

As it is owned by Google YouTube uses Google’s ‘Bigtable’, a compressed data storage system which allows it to store the 500+ hours of video uploaded to its servers every minute. Bigtable is software, though, not hardware. YouTube and Google both have massive amounts of data and it needs to be physically housed somewhere.

videos uploaded to youtube

Google has Modular Data Centers all over the world where it keeps its servers. These centers could cost as much as $600 million dollars each and consume huge amounts of electricity. There are six of them in the United States, three in Europe, two in Asia, and one is South America.

3. What Happens When Someone Watches Your Video?

When a viewer clicks on your video their computer sends an encoded request through the internet to YouTube’s servers. After YouTube receives the play request it chooses which format to play the video in based on the viewer’s browser. Your video is again turned into packets, which are again sent as radio signals over the internet to your viewer. Your viewer’s computer or device reforms the packets into your video and their browser plays it.

If videos take a long time to load for you then there are a few things you can do to speed them up. First, consider changing the channel of your wifi router. Most people stay on the channel their router was set to when they first got it and so there is a good chance you and your neighbors are all on the same channel. This causes your networks to interfere with each other. You can also delete the temporary files on your computer. Besides helping you stream video faster this will free up storage space. Another thing you can do is make sure there are as few devices connected to your network as possible while you are watching videos. Besides mobile phones and laptops you may have appliances, like coffee machines and refrigerators, which are wifi enabled. Disconnect them temporarily and it will help your videos to load faster.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett


Boosting YouTube Engagement: Top 11 SEO Strategies Revealed

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title

youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

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youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

Wondershare’s Filmora program allows you to edit your video content with trim, transitions, and overlays. You can also add cool effects to your videos to make them more captivating. It also includes advanced editing features like Key Framing, Motion Tracking and more. Learn about Filmora now!

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

Try It Free Try It Free

More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

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How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

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11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title

youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

Wondershare’s Filmora program allows you to edit your video content with trim, transitions, and overlays. You can also add cool effects to your videos to make them more captivating. It also includes advanced editing features like Key Framing, Motion Tracking and more. Learn about Filmora now!

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

Try It Free Try It Free

More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title


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youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

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youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

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10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

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youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

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More than 85% of businesses use YouTube videos as a marketing tool. YouTube is the second most visited website on the internet, with users uploading over 500 hours of video content every minute. Because video SEO is constantly evolving, you need to stay current on optimization best practices to rank higher on search results.

Luckily, this article offers YouTube SEO tips to help you create a solid strategy that will help you rank your videos.

In this article

How Does YouTube SEO Work?

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

How Does YouTube SEO Work?

YouTube SEO is an excellent way to ensure your videos get more views. The main goal of YouTube SEO is to rank high for specific keywords in search engines. As such, it is crucial to know how YouTube SEO works if you want to boost the ranking of your videos.

Whether you are a blogger, market researcher, or video marketer, you need YouTube SEO to generate traffic to your videos. YouTube SEO involves optimizing your videos, channel, descriptions, metadata, and playlists. You can optimize videos for search within and outside YouTube.

Because search engine bots can’t watch YouTube videos, they depend on accompanying text data when indexing them. So you must also know how to harness the power of text in your video, which can positively impact SEO, viewership, engagement, and user experience.

Watch Video: YouTube SEO Tips 2022: Boost Your Video Ranking

11 Useful YouTube SEO Tips to Help Boost Your Video Ranking

Want to drive more traffic and increase your video views? Here are eleven YouTube SEO tips that will help you to boost your video ranking.

1. Conduct Keyword Research First

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youtube seo tips - conduct keywords reseaerch first

When it comes to YouTube SEO, keywords are crucial. YouTube uses these keywords to determine the subject of your video, index the content, and then associate it with what users are searching for. As such, you must add them to certain fields, including description, tags, and title, when you are uploading the video file. YouTube will then get this information and use it to rank your video.

For this reason, you have to know the keywords that best identify your videos and have the potential to attract viewers to your channel.

2. Use a Good Video Title

youtube seo tips - video title

The title of your video is the first thing other people see, and it’s what decides whether or not they watch it. Given how important it is, you’ll want to make sure that your title accurately reflects the content of your video and includes all relevant keywords.

Each time you publish a new video, make sure you embed it on your website or blog. Not only will this encourage viewers to stay on your website instead of leaving immediately, but it will also make it easier for search engines crawlers to index your website.

4. Add Tags To The Video Description

youtube seo tips - add tags to video

When you upload your video, remember to add tags to the “About” section of the page. You can do this by adding some relevant keywords with each tag like you would with blog posts.

When planning your strategy for YouTube keywords, you need to find 10-20 single keyword tags you want to rank for; keep in mind that this platform limits the number of tags users can include in a video. So you should first add the most relevant keyword phrases then include specific multi-word tags that will easily rank on top of search results.

5. Edit The Filename

youtube seo tips - edit the file name

The filename of your video, or the “video URL,” can also affect its rankings. Including keywords in this section will help the crawlers index your video faster, which will increase its chances of ranking higher.

6. Add Subtitles and Closed Captions

youtube seo tips - add subtitles and closed captions

Adding subtitles and closed captions to your videos is also a good idea, especially if you want the video’s ranking and viewership to improve. Subtitles make it easier for new viewers to understand your videos, especially if your audience comes from different linguistic backgrounds.

7. Select Video Category

youtube seo tips - select video category

When uploading a video, be sure to select the most appropriate category for it. Essentially, this helps with SEO optimization because choosing the right category means that YouTube’s algorithm will place your video in the proper search results. In turn, viewers will easily find your video and watch it.

8. Use a Compelling Thumbnail

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youtube seo tips - use compelling thumbnail

Make sure you use the right YouTube video thumbnail image , as this makes a big difference in the click-through rate. You might want to use high-quality, high-contrast images with a 16:9 aspect ratio. YouTube will choose which frame it will display as the video thumbnail. The platform will present three screenshots that you can choose from; however, you can upload your image or select a shot of another moment in the video.

Remember that YouTube overlays the duration of the video in the corner of your thumbnail. So make sure it does not obstruct any relevant details in your thumbnail. Google also uses image recognition to filter out specific imagery, including the YouTube logo.

Ideally, you need an image that is a perfect visual representation of the keywords you are targeting. In turn, this is going to take your presence in relevant search results even further.

9. Make High-Quality Longer

Videos that are less than 2 minutes long often rank low. The duration of most of the videos in the first five positions is usually 11 minutes 44 seconds. Therefore, you need to invest in longer videos that are around 10 minutes long. These videos meet the expectations of many users seeking complete and in-depth content. Additionally, you should create high-quality videos to ensure your viewers will keep watching.

Create High-Quality YouTube Video with Filmora

Wondershare’s Filmora program allows you to edit your video content with trim, transitions, and overlays. You can also add cool effects to your videos to make them more captivating. It also includes advanced editing features like Key Framing, Motion Tracking and more. Learn about Filmora now!

Improve Your YouTube Video Performance with Wondershare Filmora

An easy and powerful video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

10. Focus on User Engagement

Encourage your audience to like, comment, and share your videos. You should also respond to messages and comments. These engagement metrics strongly correlate with higher rankings.

Google cares about how people respond to your content because this is what keeps people on their platform.

11. Add End Screens and YouTube Cards

youtube seo tips - add end screens and youtube cards

YouTube cards encourage viewers to take action during your video. The cards show up in the top right corner of your videos; users can click on and explore more. Using YouTube cards is an excellent way to boost your ranking. YouTube allows you to add a maximum of five cards to each video.

Conclusion

Using these YouTube SEO tips will ensure that your videos rank on top search results. That means more people will watch your videos and subscribe to your channel. Let’s start editing now!

  • Title: Deciphering YouTube's Processing After Uploading for 2024
  • Author: Kevin
  • Created at : 2024-07-22 16:19:21
  • Updated at : 2024-07-23 16:19:21
  • Link: https://youtube-videos.techidaily.com/deciphering-youtubes-processing-after-uploading-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.