"Building Authority in Education 10 Tips for YouTube Channel Creation for 2024"
Building Authority in Education: 10 Tips for YouTube Channel Creation
10 YouTube Tips for Teachers
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Richard Bennett
Mar 27, 2024• Proven solutions
YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:
- Give lessons and instructions when they are absent
- Have an efficient way of explaining touch concepts
- Trigger interesting and unique discussions amongst the students
- Archive all their work and make them easily accessible for present and future students
- Flip lessons
- Help the students in reviewing for upcoming exams
- Access potential students in other countries
- Find relevant clips and use them as complimentary materials
- Personalize feedback to students by sending them private videos on the channel.
These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.
Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
10 Tips for teachers creating a YouTube Channel
Below are some of the tips for teachers who aspire to create successful YouTube channels:
1. Understand how YouTube channel work
It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.
2. Define your content
It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.
3. Shoot your videos
If you decide to shoot the videos on your own, consider the following:
- Always shoot on landscape
- Ensure there is adequate light and keep the lighting consistent
- Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
- Avoid shakes and keep the shots relatively short
- Invest in a good camera and good microphone
4. Edit and upload the videos
After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.
5. Create a playlist
When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.
6. Block Video Ads
Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.
7. Add descriptions
Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.
8. Block comments
If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.
9. Add questions to the videos
You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.
10. Promote your channel
If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.
Conclusion
A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:
- Give lessons and instructions when they are absent
- Have an efficient way of explaining touch concepts
- Trigger interesting and unique discussions amongst the students
- Archive all their work and make them easily accessible for present and future students
- Flip lessons
- Help the students in reviewing for upcoming exams
- Access potential students in other countries
- Find relevant clips and use them as complimentary materials
- Personalize feedback to students by sending them private videos on the channel.
These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.
Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.
Simple and intuitive video editingDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
vMix Pro - Software based live production. vMix Pro includes everything in vMix 4K plus 8 channels of Replay and 8 vMix Call10 Tips for teachers creating a YouTube Channel
Below are some of the tips for teachers who aspire to create successful YouTube channels:
1. Understand how YouTube channel work
It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.
2. Define your content
It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.
3. Shoot your videos
If you decide to shoot the videos on your own, consider the following:
- Always shoot on landscape
- Ensure there is adequate light and keep the lighting consistent
- Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
- Avoid shakes and keep the shots relatively short
- Invest in a good camera and good microphone
4. Edit and upload the videos
After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.
5. Create a playlist
When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.
6. Block Video Ads
Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.
7. Add descriptions
Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.
8. Block comments
If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.
9. Add questions to the videos
You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.
10. Promote your channel
If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.
Conclusion
A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:
- Give lessons and instructions when they are absent
- Have an efficient way of explaining touch concepts
- Trigger interesting and unique discussions amongst the students
- Archive all their work and make them easily accessible for present and future students
- Flip lessons
- Help the students in reviewing for upcoming exams
- Access potential students in other countries
- Find relevant clips and use them as complimentary materials
- Personalize feedback to students by sending them private videos on the channel.
These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.
Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
10 Tips for teachers creating a YouTube Channel
Below are some of the tips for teachers who aspire to create successful YouTube channels:
1. Understand how YouTube channel work
It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.
2. Define your content
It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.
3. Shoot your videos
If you decide to shoot the videos on your own, consider the following:
- Always shoot on landscape
- Ensure there is adequate light and keep the lighting consistent
- Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
- Avoid shakes and keep the shots relatively short
- Invest in a good camera and good microphone
4. Edit and upload the videos
After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.
5. Create a playlist
When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.
6. Block Video Ads
Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.
7. Add descriptions
Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.
8. Block comments
If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.
9. Add questions to the videos
You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.
10. Promote your channel
If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.
Conclusion
A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
YouTube is one such component of the internet which has made it possible for teachers to do their work at a level of convenience and efficiency that has never been seen before. As a matter of fact, it is now a necessity rather than a mere convenience for a teacher to start a YouTube channel. This is because both they and their students will benefit in immeasurable ways from the materials on those channels. For instance, when they start a YouTube channel, they will have access to the following benefits:
- Give lessons and instructions when they are absent
- Have an efficient way of explaining touch concepts
- Trigger interesting and unique discussions amongst the students
- Archive all their work and make them easily accessible for present and future students
- Flip lessons
- Help the students in reviewing for upcoming exams
- Access potential students in other countries
- Find relevant clips and use them as complimentary materials
- Personalize feedback to students by sending them private videos on the channel.
These are just some of the few benefits that teachers get when they create a YouTube channel. To the teachers who have never created a channel before, it might sound like a daunting task and so you are likely to get discouraged. However, you should not get discouraged, since included here are some of the tips a teacher can use to start a YouTube channel and reap the immense benefits they bring.
Before building your YouTube Channel, you need a good video editing software to edit your videos to make them attractive and be liked by your students. Wondershare Filmora is the very software that we hightly recommend. It is a video editor very easy to use while full of advanced features like green screen, PIP, audio editing and color correction. You can create a beautiful video within minutes.
Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )
10 Tips for teachers creating a YouTube Channel
Below are some of the tips for teachers who aspire to create successful YouTube channels:
1. Understand how YouTube channel work
It is imperative for you to learn and understand the working of YouTube before you think about how to create a YouTube channel. Learn the basics of creating a channel, uploading and editing a video, how to find other related videos and other information that will make it easy for you to successfully create a channel.
2. Define your content
It is equally important to know what kind of content you will upload when you create a YouTube channel. Ideally, the channel should not be a jack of all trade, even if you teach multiple subjects. It should be dedicated either to a particular subject or topics to make it more relevant to your students. Also determine if you will shoot the videos or upload from other sources.
3. Shoot your videos
If you decide to shoot the videos on your own, consider the following:
- Always shoot on landscape
- Ensure there is adequate light and keep the lighting consistent
- Have a shot list, or a guide to show you how you will progress on recording the educational video. This can be compared to a lesson plan in traditional teaching
- Avoid shakes and keep the shots relatively short
- Invest in a good camera and good microphone
4. Edit and upload the videos
After you are done with the shooting, it is imperative to edit the video before finally uploading them to your YouTube channel. You can use Wondershare Fillmora for the editing.
5. Create a playlist
When you create YouTube channel, it is recommended that you have a playlist to guide your students to the right categories and so that it becomes easier for them to find the content they are searching for.
6. Block Video Ads
Be sure to block video ads from your channel because they can be irritating and annoying and they will likely distract the attention of your viewers.
7. Add descriptions
Descriptions will enable your students to know what the video is all about in a glance and without going through the whole content.
8. Block comments
If you allow comments when you create a YouTube Channel, you may receive a lot of spam comments and sometimes the channel will be better off with the comments blocked.
9. Add questions to the videos
You need to include questions on the videos to keep the viewers attentive and have them hooked until the end of the videos.
10. Promote your channel
If you want more people to know your channel and gain more popularity, you can consider promoting your channel through various methods such as the social media and YouTube ads amongst others.
Conclusion
A YouTube channels has become one of the teaching tools teachers all around the world are adding to their arsenal. The channels make it easier and more convenient for teachers to pass knowledge to students in ways that were never possible in the past. It is thus the desire of every teacher to create a YouTube channel to make their work easier. The tips provided above will help the teachers start YouTube channels in the right manner and set them up for success from the word go.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Paving the Way for Individuality in the Digital Age: Your YouTube Journey
How to Build Your Personal Brand on YouTube
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
Glarysoft File Recovery Pro Annually - Helps to recover your lost file/data, even permanently deleted data.How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
CalendarBudget - Monthly subscription membership to CalendarBudget via web browser or mobile app. Support included. Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Oct 26, 2023• Proven solutions
How can you build a personal brand on YouTube that stands out?
YouTube is oversaturated. If you do comedy, fashion, gaming, vlogging, or any other major genre then you are competing with thousands of other channels. In order to grow you need to stand out, and that’s why it’s important to build a strong, clear, brand.
- Your Brand is Your Unique Message
- The Elevator Pitch
- How to Start Building Your Brand
- Being Consistent
Bonus Tip-Make A Creative YouTube Video with Wondershare Filmora
No Doubt, Filmora is the one of the best tools for newbie editors, vloggers and vine artists as it has all the features and tools they might be looking for. Some features make it the most reliable tool of all times. The split screen presets, royalty-free music, video transitions, filters, text templates, and advanced color tuning, etc are the first and foremost requirement of an editor who is looking ahead to build a personal brand on YouTube channel and earn some money from it.
Your Brand is Your Unique Message
Competing on YouTube is all about offering value. Viewers should be able to find something on your channel that they can’t find anywhere else. This doesn’t mean you need to bend over backwards trying toinvent brand new video ideas that nobody has ever tried before – it just means you need to focus on building your unique brand. That is what will make viewers subscribe to you instead of just watching one of your videos and then clicking away.
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The Elevator Pitch
If you had 20 seconds – a short elevator ride – to describe your channel in a way that would make someone want to subscribe, what would you say?
Think about if you were trying to describe your new favorite show to a friend. You wouldn’t stop at saying ‘it’s a comedy’ or ‘it’s about lawyers’ – that doesn’t really tell them anything. You would describe the style of comedy, the personalities of characters you love, and the kinds of plots the show offers.
You need to be able to do that when you talk about your channel.
What is your style of comedy?
What is your attitude towards fashion?
What will a viewer get out of watching you make pasta that they won’t get from watching someone else make pasta?
Work on developing an elevator pitch for your channel. It will help you define your brand for yourself, and it’ll be useful if you make a channel trailer.
How to Start Building Your Brand
Building a brand should be intentional. You need to be yourself, but it’s not enough to just ‘be’. You need to create yourself.
In order to figure out what unique value you’re bringing to YouTube you’ll need to pay attention to your channel stats and comments your viewers make. It can also be a good idea to ask for feedback from friends who you know will be honest with you.
You will notice patterns. There will be things you do in your video that people consistently like more and less. The way you build your brand is by cutting out the stuff that isn’t working and focusing more intentionally on the stuff that is. If people like it when you do meme humor, for example, do more meme humor and make incorporating that in your videos part of your brand.
Banners and thumbnails are also a part of your brand. More on that here .
Being Consistent
The key to branding is consistency. People need to be able to set expectations.
For every video you do, ask yourself these questions:
Who are you?
What is your message?
What value are you providing?
Who is it for?
The answers to these questions make up your brand. They may change gradually over time – i.e. if you start making videos as a 16 year old, for other 16 year olds, then the ‘Who is it for?’ will change as you and your subscriber base get older – but in general the answers should always be the same. If your ‘message’ is positive and empowering, then it should always be positive and empowering.
When you intentionally create your personal brand on YouTube, you take charge of the message you’re sending.
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Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
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- Title: Building Authority in Education 10 Tips for YouTube Channel Creation for 2024
- Author: Kevin
- Created at : 2024-07-22 16:11:43
- Updated at : 2024-07-23 16:11:43
- Link: https://youtube-videos.techidaily.com/building-authority-in-education-10-tips-for-youtube-channel-creation-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.