"Building a Strong Network  How to Form Effective YouTube Partner Relationships for 2024"

"Building a Strong Network How to Form Effective YouTube Partner Relationships for 2024"

Kevin Lv12

Building a Strong Network: How to Form Effective YouTube Partner Relationships

YouTube Collaboration Guide to Find Partners and Make Collab Videos

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.

Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:

  1. 6 Tips About Finding Collab Partners
  2. How to Ask Someone to Collab
  3. How to Make a Collab video
  4. Launching Your Collab

Best YouTube Video Editor–Wondershare Filmora

Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!

Download Filmora9 Win Version Download Filmora9 Mac Version

6 Tips About Finding Collab Partners

Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.

1. Who Are My Friends?

The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.

You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.

2. Who’s In The Same Boat as Me?

You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).

Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.

3. What Can This Person Offer My Audience?

Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.

Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).

4. Do I Like Their Videos?

Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.

5. What Kind of Videos Could We Make?

The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.

6. Who’s in My Area?

You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.

How to Ask Someone to Collab

collab pitch examples

Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .

Here are some more tips:

1. Use Their Name

This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.

2. Mention Their Content

Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.

3. Pitch Video Ideas

You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.

4. Keep Your Message Simple

You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.

5. Be an Equal

Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).

6. Most Creators Have an Email Address on Their Channel Page

It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.

You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.

How to Make a Collab Video

Here are 3 ways you can collaborate with other YouTubers.

Shout Each Other Out

This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.

Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.

This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.

Be Guests in Each Other’s Videos

This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.

Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.

In order to pull off a collab like this, you need to be able to meet in person.

Long Distance Collaborations

It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.

Launching Your Collab

Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.

Agree on a Launch Date/Time

If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.

You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.

Promote Your Collab

Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.

Comment on Each Other’s Videos

After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.

Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.

Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.

Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:

  1. 6 Tips About Finding Collab Partners
  2. How to Ask Someone to Collab
  3. How to Make a Collab video
  4. Launching Your Collab

Best YouTube Video Editor–Wondershare Filmora

Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!

Download Filmora9 Win Version Download Filmora9 Mac Version

6 Tips About Finding Collab Partners

Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.

1. Who Are My Friends?

The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.

You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.

2. Who’s In The Same Boat as Me?

You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).

Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.

3. What Can This Person Offer My Audience?

Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.

Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).

4. Do I Like Their Videos?

Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.

5. What Kind of Videos Could We Make?

The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.

6. Who’s in My Area?

You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.

How to Ask Someone to Collab

collab pitch examples

Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .

Here are some more tips:

1. Use Their Name

This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.

2. Mention Their Content

Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.

3. Pitch Video Ideas

You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.

4. Keep Your Message Simple

You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.

5. Be an Equal

Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).

6. Most Creators Have an Email Address on Their Channel Page

It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.

You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.

How to Make a Collab Video

Here are 3 ways you can collaborate with other YouTubers.

Shout Each Other Out

This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.

Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.

This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.

Be Guests in Each Other’s Videos

This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.

Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.

In order to pull off a collab like this, you need to be able to meet in person.

Long Distance Collaborations

It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.

Launching Your Collab

Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.

Agree on a Launch Date/Time

If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.

You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.

Promote Your Collab

Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.

Comment on Each Other’s Videos

After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.

Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.

Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.

Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:

  1. 6 Tips About Finding Collab Partners
  2. How to Ask Someone to Collab
  3. How to Make a Collab video
  4. Launching Your Collab

Best YouTube Video Editor–Wondershare Filmora

Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!

Download Filmora9 Win Version Download Filmora9 Mac Version

6 Tips About Finding Collab Partners

Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.

1. Who Are My Friends?

The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.

You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.

2. Who’s In The Same Boat as Me?

You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).

Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.

3. What Can This Person Offer My Audience?

Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.

Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).

4. Do I Like Their Videos?

Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.

5. What Kind of Videos Could We Make?

The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.

6. Who’s in My Area?

You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.

How to Ask Someone to Collab

collab pitch examples

Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .

Here are some more tips:

1. Use Their Name

This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.

2. Mention Their Content

Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.

3. Pitch Video Ideas

You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.

4. Keep Your Message Simple

You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.

5. Be an Equal

Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).

6. Most Creators Have an Email Address on Their Channel Page

It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.

You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.

How to Make a Collab Video

Here are 3 ways you can collaborate with other YouTubers.

Shout Each Other Out

This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.

Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.

This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.

Be Guests in Each Other’s Videos

This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.

Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.

In order to pull off a collab like this, you need to be able to meet in person.

Long Distance Collaborations

It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.

Launching Your Collab

Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.

Agree on a Launch Date/Time

If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.

You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.

Promote Your Collab

Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.

Comment on Each Other’s Videos

After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.

Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.

Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

If you watch YouTube then you don’t need to be told why it’s a good idea for creators to collaborate. You get the chance to grow by being introduced to your partner’s audience, you make a friend to support and be supported by as you both grow your channels, and it always looks like a ton of fun. The question isn’t why you should collab, it’s how.

Finding someone to collab with, approaching them, and figuring out how to actually make the video can be all be challenging. Here are some tips:

  1. 6 Tips About Finding Collab Partners
  2. How to Ask Someone to Collab
  3. How to Make a Collab video
  4. Launching Your Collab

Best YouTube Video Editor–Wondershare Filmora

Wondershare Filmora has all the essential features needed by a PC video editing app like creating slideshows, trimming, merging, cropping, adding background music, rotating videos as well as some special features like APP, motion elements, animated texts, overlays, and filters, etc., and finally, the users can upload their edited video to YouTube directly. Just get started and create your own YouTube video with Wondershare Filmora!

Download Filmora9 Win Version Download Filmora9 Mac Version

6 Tips About Finding Collab Partners

Here are 6 questions you should ask yourself when you’re looking for potential collaborators on YouTube.

1. Who Are My Friends?

The easiest way to think of a potential collab partner is just to think of who you’re already friendly with. The best place to look for collab partners is probably in your list of subscribers. Someone who already knows what you do and enjoys it will probably be receptive to the idea of doing a video with you.

You can even sort your own subscribers by their sub counts to find someone with about the same sized channel as you.

2. Who’s In The Same Boat as Me?

You don’t have to already have a friendship, or even a creator-subscriber, relationship with someone to consider them as a potential partner (although it’s not a bad idea to subscribe to them before you send your request).

Consider people who are in the same niche as you who have approximately the same sized channel as you. If you’re in different genres the collab doesn’t make sense, and if there’s a significant size difference between your channels then it’s a lot more valuable to one of you than the other.

3. What Can This Person Offer My Audience?

Part of why you collaborate is to grow your audience, but that should never be at the expense of your current subscriber base. Before you reach out to a potential collab partner, seriously consider whether you think your audience will enjoy a video that features them.

Your partner should be someone who delivers content that is relevant to your own audience (for example, it makes no sense for a tech YouTuber to collaborate with someone whose channel is about cupcakes – their techie audience doesn’t want to learn about cupcakes).

4. Do I Like Their Videos?

Before you send anyone a message, make sure you’ve watched and enjoyed a few of their videos. If you don’t find them entertaining then your audience probably won’t either. Also, if you don’t seem to have any knowledge of someone’s content then they probably won’t want to work with you.

5. What Kind of Videos Could We Make?

The time to start brainstorming is not after you’ve already sent a collab request. You should think of a few ideas before you reach out, both to show your potential partner that you’re serious and to ensure that your audience is getting well-planned content.

6. Who’s in My Area?

You can do a long-distance collab, but if it is possible to physically meet up with someone to plan and shoot the videos then that’s way better.

How to Ask Someone to Collab

collab pitch examples

Here’s an example of a collab pitch, and a template you can use to write your own! It’s from filmora.io’s free YouTube Toolkit, which you can download with the Get Subs Guide here .

Here are some more tips:

1. Use Their Name

This one probably seems basic, but it is very easy to send a message where you just say ‘hey’ and jump to your point without actually using someone’s name. That’s a mistake in this scenario. You want to let your potential partner know that you are specifically interested in working with them and aren’t just fishing for anyone who might work with you.

2. Mention Their Content

Show an interest in your future partner’s videos. You should have watched at least a couple of them as part of deciding to reach out, so mention a video of theirs that you liked and talk about why. Let the other person know that you genuinely enjoy what they do and think your audience will too.

3. Pitch Video Ideas

You should have a couple of ideas for videos you could do together ready when you contact someone. You don’t want to reach out to someone and then seem like you expect them to do all the planning. You may not end up doing one of the ideas you pitch, but you’ll still come off better if you have something in mind when you first send your message.

4. Keep Your Message Simple

You don’t want to overwhelm someone with a huge amount of text the first time you contact them. Check out the example at the beginning of this section to get an idea of the length you should go for.

5. Be an Equal

Remember that you are just as wonderful a creator as the person you are approaching. You don’t want to fawn too heavily and cast yourself more as a fan than a serious creator in your own right (not that you can’t be both).

6. Most Creators Have an Email Address on Their Channel Page

It usually isn’t difficult to find contact information for a YouTuber. If you go to someone’s channel page and click into the About tab, there will usually be a section called ‘For business inquiries’ under ‘Details’. Click ‘View Email Address’ next to that and you’ll have a means of contacting the person you want to collaborate with.

You can also reach out through DMs or other social media. If you use a platform like Twitter, however, you may want to be a bit more casual and start a conversation before building up to asking them about a collab.

How to Make a Collab Video

Here are 3 ways you can collaborate with other YouTubers.

Shout Each Other Out

This is the easiest way to collab because you don’t have to meet up or do much planning together. Essentially, you just make your own video and let everyone know how much you like your partner’s channel (combined with linking your viewers to them), and they do the same.

Make sure to agree beforehand on how long you’ll spend plugging each other in your videos, so one of you doesn’t go on way longer than the other.

This probably isn’t a hugely effective method of collaborating if your goal is to grow (I wouldn’t check out someone’s channel just because I was told to), but it certainly is easy.

Be Guests in Each Other’s Videos

This might be the most fun type of collab to watch. The person whose channel the video appears on is the ‘host’ and the video is done in something closer to their usual style (which will be more appealing to their subscribers), and their collab partner is a guest. You might want to do two of these videos so you each have one for your own channel.

Depending on your YouTube niche, you might do a fun activity together or you might interview your guest about a subject you think your subscribers are interested in.

In order to pull off a collab like this, you need to be able to meet in person.

Long Distance Collaborations

It’s harder to collab if you can’t meet up, but it isn’t impossible. You can exchange footage to use in each other’s videos, or you can record a Google Hangout or Skype chat.

Launching Your Collab

Here are some tips for making sure both you and your partner get the most out of the collab videos you’ve made.

Agree on a Launch Date/Time

If you each have a video for your own channel then you want to make sure those go up at the same time. It’ll be awkward if you post your video and shout out your partner/their collab video and when people go to check that out it isn’t up.

You may want to post your videos as unlisted initially if you’re worried about one of you taking longer to upload. Then, once your videos are both completely ready to go, you can switch their listing to ‘public’ at the exact same time.

Promote Your Collab

Before you post your collab videos, you might want to build hype by mentioning the upcoming collab video in your solo videos leading up to it. If you and your partner are active on platforms like Instagram and Snapchat, you can do things like post behind the scenes pictures of your collab videos to generate excitement.

Comment on Each Other’s Videos

After you’ve posted your collabs, make sure to leave each other comments about how much fun it was working together. You might want to interact publicly on social media too. Overall, just be friends. You want to maintain this relationship to leave the door open to future collabs, and your viewers will want to believe in your friendship too. Your partner’s subscribers are more likely to be interested in you when they feel like you’re buddies with one of their favorite creators.

Make sure to discuss how much promotion you’ll each do for the collab before and after it launches. If one of you does a ton of promotion and the other just does one tweet, it won’t make the person who’s done way more promotion feel great.

Have you ever collaborated on YouTube? If you could collaborate with anyone, who would it be and what kind of video would you make?

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Affiliate Allies for Small Channels: An Easy Approach

How to Get YouTube Sponsorship for Small Channels (Easy)

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.

However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.

In this article, you will learn how to get YouTube sponsorship and make money out of it.

Part 1: Before You Start Applying For Sponsorship

1. Read YouTube Rules

As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.

The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.

how to get youtube sponsorship - read youtube rules

2. Quality Content Is Important

The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.

get youtube sponsorship -  ensure youtube video quality

3. Leave Your Business Email

Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.

how to get youtube sponsorship - leave business email

4. Try to Make Your Video Eye-catching

A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.

Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.

Check the below videos to find out the features of Filmora and download it to get started with video editing.

Download Win VersionDownload Mac Version

Part 2: How To Get A Sponsor For Youtube Channel

1. Use YouTube Sponsorship Platform – Famebit

If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.

Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.

You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.

famebit - platform to get youtube sponsorship

2. Reach Out Directly

Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.

It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.

It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.

One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.

reach out for youtube sponsorship

3. Remember To Attend Exhibition

The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.

Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.

attend exhibition for chance of youtube sponsorship

Part 3: Types of Sponsorship

1. Product Sponsorships

When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.

When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.

2. Paid Sponsorship

Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.

When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.

3. Affiliate Sponsorship

It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.

There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.

Conclusion

Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.

However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.

In this article, you will learn how to get YouTube sponsorship and make money out of it.

Part 1: Before You Start Applying For Sponsorship

1. Read YouTube Rules

As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.

The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.

how to get youtube sponsorship - read youtube rules

2. Quality Content Is Important

The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.

get youtube sponsorship -  ensure youtube video quality

3. Leave Your Business Email

Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.

how to get youtube sponsorship - leave business email

4. Try to Make Your Video Eye-catching

A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.

Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.

Check the below videos to find out the features of Filmora and download it to get started with video editing.

Download Win VersionDownload Mac Version

Part 2: How To Get A Sponsor For Youtube Channel

1. Use YouTube Sponsorship Platform – Famebit

If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.

Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.

You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.

famebit - platform to get youtube sponsorship

2. Reach Out Directly

Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.

It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.

It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.

One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.

reach out for youtube sponsorship

3. Remember To Attend Exhibition

The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.

Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.

attend exhibition for chance of youtube sponsorship

Part 3: Types of Sponsorship

1. Product Sponsorships

When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.

When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.

2. Paid Sponsorship

Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.

When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.

3. Affiliate Sponsorship

It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.

There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.

Conclusion

Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.

However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.

In this article, you will learn how to get YouTube sponsorship and make money out of it.

Part 1: Before You Start Applying For Sponsorship

1. Read YouTube Rules

As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.

The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.

how to get youtube sponsorship - read youtube rules

2. Quality Content Is Important

The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.

get youtube sponsorship -  ensure youtube video quality

3. Leave Your Business Email

Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.

how to get youtube sponsorship - leave business email

4. Try to Make Your Video Eye-catching

A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.

Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.

Check the below videos to find out the features of Filmora and download it to get started with video editing.

Download Win VersionDownload Mac Version

Part 2: How To Get A Sponsor For Youtube Channel

1. Use YouTube Sponsorship Platform – Famebit

If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.

Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.

You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.

famebit - platform to get youtube sponsorship

2. Reach Out Directly

Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.

It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.

It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.

One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.

reach out for youtube sponsorship

3. Remember To Attend Exhibition

The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.

Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.

attend exhibition for chance of youtube sponsorship

Part 3: Types of Sponsorship

1. Product Sponsorships

When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.

When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.

2. Paid Sponsorship

Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.

When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.

3. Affiliate Sponsorship

It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.

There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.

Conclusion

Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.

However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.

In this article, you will learn how to get YouTube sponsorship and make money out of it.

Part 1: Before You Start Applying For Sponsorship

1. Read YouTube Rules

As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.

The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.

how to get youtube sponsorship - read youtube rules

2. Quality Content Is Important

The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.

get youtube sponsorship -  ensure youtube video quality

3. Leave Your Business Email

Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.

how to get youtube sponsorship - leave business email

4. Try to Make Your Video Eye-catching

A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.

Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.

Check the below videos to find out the features of Filmora and download it to get started with video editing.

Download Win VersionDownload Mac Version

Part 2: How To Get A Sponsor For Youtube Channel

1. Use YouTube Sponsorship Platform – Famebit

If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.

Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.

You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.

famebit - platform to get youtube sponsorship

2. Reach Out Directly

Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.

It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.

It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.

One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.

reach out for youtube sponsorship

3. Remember To Attend Exhibition

The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.

Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.

attend exhibition for chance of youtube sponsorship

Part 3: Types of Sponsorship

1. Product Sponsorships

When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.

When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.

2. Paid Sponsorship

Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.

When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.

3. Affiliate Sponsorship

It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.

There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.

Conclusion

Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: "Building a Strong Network How to Form Effective YouTube Partner Relationships for 2024"
  • Author: Kevin
  • Created at : 2024-06-10 00:24:55
  • Updated at : 2024-06-11 00:24:55
  • Link: https://youtube-videos.techidaily.com/building-a-strong-network-how-to-form-effective-youtube-partner-relationships-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"Building a Strong Network How to Form Effective YouTube Partner Relationships for 2024"