Bridging Gaps: Transforming Trend Data Into Video Concepts

How to Use Google Trends to Come up with Video Ideas [Easy Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Instantaneous YouTube Profit Projections

Free YouTube Money Calculators-Calculate YouTube Money

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

You May Also Like: YouTube SEO Complete Guide

Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

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