Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

Kevin Lv12

Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques

YouTube is undoubtedly the most famous video sharing platform in the world. More than 5 billion videos are watched every single minute on YouTube. And the ever-growing user base has propelled YouTube to the status of 2nd most popular social media platform in the world, and the second most visited website after Google in 2021.

YouTube marketing is great for both businesses and individuals who want to make careers out of YouTube. Many businesses make use of YouTube ads to get their products to their customers and it’s really effective. However, you can make more organic traffic using YouTube video marketing. With a successful YouTube video marketing strategy, you can generate leads without any ad investments.

And in this guide, we will discuss some YouTube video marketing tips that will help you get more subscribers and build your brand outreach.

Tip #1: Create A Roadmap Leading To Your Main Goal

A roadmap is basically a level by level approach to your vision. Instead of just looking at the end plan, you are building your platform up through short attainable goals. There is immense power in setting short term goals. Some serious questions that you should ask yourself are:

Step 1: Start with the question of why you need a YouTube channel in the first place! Decide on what your channel should be about and how the viewers are going to benefit from it.

Step 2: The next step is to prepare a content plan. Here must decide the type of videos and how often it will be published on your channel.

Step 3: What is your target in terms of subscribers and traffic conversion. Do you plan to take the audience to a separate landing or are you planning on making money solely from YouTube?

Planning out such specifics will help you build your platform gradually to the main goal.

Tip #2: Do tests within your strategy

Understanding the audience preferences is paramount to the success of YouTube channels. There are some important tests that you can do to understand the genre that you are targeting.

a. Test video duration

Nobody likes to see a 2 hour long YouTube video unless it’s super interesting. Thankfully, there have been studies that have been conducted to measure the audience reaction to videos of different lengths.

By default, when you create a YouTube account, the maximum upload length is restricted to just 15 minutes. You can go past this limit by verifying your account on YouTube.

When you look at the most trending videos on YouTube, they generally fall within 10 minutes. The average video size on YouTube is 4.4 minutes .

For example, let us look at YouTube videos that explain the same concept, but with different video lengths and see if the audience engagement differs with the videos. we have ensured that both videos are from channels who have a similar subscriber count in order to eliminate disproportionality that arises from viewer base.

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

This video gives an excellent explanation of the string theory. The Video is From TED-Ed and you can see the audience response in the comments where they praise Physicist Brian Greene for his talk. Note that the video has 2.4 million views.

Now, look at the above video that explains String Theory in less than half the time from TED-Ed. Notice how the video has more than four times the views with an impressive 10 million views. It comes to show that if you can condense your content in such a way that you can get the maximum meaning across in minimum time, you will rack up more views!

b. Test different formats/scenarios

Having a monotonous nature throughout your videos can be quite tiring for the viewer after some time. Make sure to mix things up a bit by introducing new types of video formats or scenarios that keeps the users engaged.

Such a format change will also be invaluable in testing the audience reaction to the different types of videos that you make. These new formats can be in the form of a separate video series that is different from your main content. It can also be something that directly engages the viewers like a live video stream, Ask Me Anything or Q&A type of content, etc.

For example, let us take one among the most popular cooking channels on YouTube – Tasty. If you were to browse through their content, you can see how they got their fame with cookery videos that are short and sweet like the one below:

However, they do not just stick to that same format all the time. you can also see how they mix in lengthier videos of different format. For example:

And many videos that aren’t specifically cooking at all!

And it is evident that these new formats have also become crowd favorites. Now do all their videos hit the 1 million mark? No, that just shows they are constantly testing out the waters go ahead with what works and discard what doesn’t!

c. Try Giveaways and gifts

You can boost the viewership and subscriber count for your channel by setting up occasional giveaways or gifts to the viewers. Make sure that you set the winning criteria to have the viewers subscribe to the channel.

For example, let’s take another popular YouTube channel Unbox Therapy. On Jun 27, 2018, the channel did an announcement that they were giving 106 OnePlus 6 smartphones!

And the result of the announcement was evident in the subscribers count.

From June 23rd to June 27th, 2018, Unbox therapy had gained 12,583 subscribers. However, from the announcement date that is June 27th to June 30th, 2018, the channel saw an increase of a whopping 52,173 subscribers ! Till date, the video has over 14 million views

We do not advise you to try this out when you are just starting your YouTube career. Only venture out to such investments when you are stable when it comes to earnings.

Tip#3: Ask your audience for Feedback

All your videos must be created with the audience in mind. However, sometimes what you may think would work might not fit well with the audience. Hence, it is imperative that you understand their likes and dislikes.

And the best way to improve your videos is to take suggestions from the audience themselves. You can ask them specific questions on how to improve your videos or what they want to see in your future creations. Take notes on what they have to offer and start building your content taking in those suggestions.

There is also another facet to incorporating audience feedback as it projects your YouTube channel to be responsive to the audience, something that is vital to building a strong and loyal viewer base on YouTube.

Tip #4: Analyse your YouTube videos traffic sources

YouTube has made it easier for you to track the sources from which your videos are getting the views. Sign in to YouTube Studio Beta and the click Reach from the Analytics menu provided on the left panel. Now click on Traffic source types.

YouTube Analytics

In this window, you can see the different sources that led viewers to your video. Generally, it can be a mix of websites, YouTube recommendation’s, YouTube search, etc. Metrics like Watch Time gives you an idea of how long viewers watch your videos and Audience Retention shows how consistent they are at watching them. These are just two of the many metrics you can use to your advantage.

Analyzing YouTube videos will help you structure your future videos in a way that it is more susceptible to being clicked.

Tip #5: Track the effectiveness of your videos

You must have an eye on the metrics that your videos garner over the days. While the number of views, likes, and dislikes are great indicators in determining the popularity of the videos, but there are many more factors at play.

Your video ranking is important as it determines the position of your videos when a keyword is typed into the search box. The ranks are calculated by the YouTube algorithm, but you have a certain degree of power in raising the ranks by leveraging the following parameters of the video;

Thumbnail: The first thing that the viewer is going it see when they are browsing through a list of videos is the thumbnail. Make sure that it is attractive and stands out!

Title: The next element that gets the most attention from both the user and the YouTube algorithm is the title. Ensure that the main keyword you are targeting is included in the title.

Description: This is where you can play a lot with keywords, both short and long tail. Be very descriptive about your video, but do not just use a big chunk of text. The description must be succinct and informative. It can also have links to your landing page or sponsors.

Tags: Tags are words or phrases that are used to help YouTube better understand the video. Make sure the tags that you are giving are related to the video that they represent.

Category: YouTube has some predefined categories and the videos that you upload must be put in the right one to get maximum reach.

Subtitles: Subtitles do not carry much weight in terms of SEO or ranking, but they are a much-appreciated addition in the audience point of view.

Yes, it can be quite meticulous but the results are worth the effort. Having a rank tracker like the one from SE Ranking or Tubebuddy can be quite handy at times like these. The software basically tracks everything about your videos and presents them in a neatly organized dashboard, which is cuts the effort significantly for YouTube marketers.

SE Ranking

Do not leave the video by itself to garner views, it often fails to register any results because elements like the title, description and the keywords play an important role in getting the videos to the users.

You may also like: How to Convert YouTube to MP4 Safely? [Step by Step Guide] >>

Tip #6: Choose a suitable video creator

Creating attractive videos is a key to make success in Youtube video marketing. So you will need to have a suitable video editor to help you. There are quite a few choices in marketing now, such as Adobe Premiere Pro. However, there is a better choice for most average users - Filmora Video Editor , which provides powerful video editing features and huge transitions, effects, and filters resources.

To know more about Filmora Video Editor, visit its page: https://filmora.wondershare.com/video-editor/

filmora

Conclusion

YouTube marketing has evolved over the years to a point where you need a carefully crafted plan to have a successful YouTube career. In this guide, we have mentioned some useful YouTube marketing tips that will help you alo12ng the way.

The greatest takeaway from this guide should be that you must be patient and have persistence. Do not stop what you are doing just because you didn’t see any results on day one. Keep the fire burning and you will reach there in no time!

Spark Interest: Expert Tips for Designing Engaging Video Thumbnails

YouTube is a platform where you can make money from videos. But in order to earn, your videos should get lots of views. The thing is that YouTube is a competitive space. So many others are trying to do the same. Thus, you’ll be competing for viewers’ time and attention. How can you win that battle? One way is to add eye-catching YouTube thumbnail backgrounds.

The video thumbnail will leave an impression on viewers looking for something to watch. So ensuring it is high-quality is crucial. In this article, you’ll learn where to find amazing thumbnail backgrounds and how to add them to your thumbnails.

youtube thumbnail

Why Change YouTube Thumbnail Background?

When people are searching for something to watch on YouTube, they’ll look at two (2) things:

  1. They’ll check the title to see how relevant it is to what they’re looking for.
  2. Two, they’ll check the video thumbnail.

Thumbnail helps them determine off the bat if the video is high quality or not. A poor thumbnail will push them away, while a good one will encourage them to click.

That said, YouTubers should ensure their thumbnails are on point. Your thumbnails should be visually striking. One way to achieve that is by changing the thumbnail background. It allows you to remove unnecessary objects from the image. Additionally, it lets you improve the aesthetic of the thumbnail.

Now the question is: how do you change a YouTube thumbnail background?

Where To Find a New YouTube Thumbnail Background?

Thanks to the resource sites on the Internet, you can always find kickass backgrounds to create an attractive YouTube Thumbnail. Here, we recommend five (5) powerful apps/websites to help you easily find ideal thumbnail backgrounds.

1. Search for Numerous YouTube Thumbnail Backgrounds in Filmora

Pros

  • Get access to YouTube Thumbnail Backgrounds within the video editing tool.
  • Provides you with millions of stock images to choose from.
  • The collection of stock media is constantly updated, giving you more and more options for your thumbnail background.

Cons

  • The software itself is not totally free.

filmora youtube thumbnail

Wondershare Filmora is one of the leading video editors in the world. And it does not stop at enabling you to make amazing videos. Filmora also helps you make that video succeed. It provides you with over 4 million stock media! That includes gorgeous photos that you can use as YouTube thumbnail backgrounds.

The best thing is that you can access those images within the video editor. Meaning there’s a streamlined workflow that makes things more convenient.

Where Do the Photos Come From? Wondershare Filmora takes images from the websites Pexels, GIPHY, Pixabay, and Unsplash. Besides those, Filmora also has its own stock media library - Filmstock.

Filmstock was previously known as Filmora Store. It is the effect store for Filmora version 9.1.0 and above. From there, you can find stock media, including videos, images that you can use for your thumbnails, and royalty-free music and sound effects. You can download these resources to turn your videos into art.

2. Use Freepik To Find YouTube Thumbnail Background Images

Pros

  • With over 22 million stock media resources, it offers a significant amount of photos, vectors, and graphic resources.
  • The website is well-designed and void of pop-ups, making it very easy to search for specific photos.

Cons

  • The free version has lots of limitations.
  • The premium version is expensive.
  • Download times can sometimes be slow.

freepik

Freepik is one of the largest image bank websites. It has over 22 million stock media that you can choose from to be your YouTube thumbnail backgrounds. And that collection grows further every day. Therefore, it’s highly likely to have the image you are looking for.

Not just that. Freepik has a special section containing only YouTube thumbnail backgrounds. That expedites your search. Then, you can use the filters to show only the thumbnail background designs that match your vision.

3. Find YouTube Thumbnail Background on Shutterstock for Free

Pros

  • One of the largest libraries of stock photos.
  • Gives a 30-day free trial that lets you make 10 downloads totally free of charge.
  • Includes free images.

Cons

  • The free trial lasts only 30 days. It becomes very expensive after that has expired.

shutterstock

Shutterstock is probably the biggest website that offers stock images. It’s so popular Shutterstock is what many people first think of when they need to find stock images.

Shutterstock has been around since 2003. As such, its collection consists of over 200 million stock photos. From that many resources, you’ll surely be able to find something to use for your YouTube thumbnail background. Even after the free trial expires, you can find some free photos from the website.

4. Download Thumbnail Background Images for YouTube in Vecteezy

Pros

  • Millions of free resources.
  • Cheaper than alternatives.

Cons

  • The free version does not give you full commercial rights and requires you to add attribution.
  • The free version allows you to download only 10 files a day.

vecteezy

Vecteezy allows you to download stock images for free. However, if you are serious about your YouTubing career, you must upgrade to Pro for full commercial rights. The good thing is that Vecteezy is very affordable. It costs only $7 per month! And that already gives you unlimited downloads.

Now the question is, does it have YouTube thumbnail backgrounds? Yes, it does! Whether you prefer vectors or images, Vecteezy has you covered.

5. Attractive Backgrounds for YouTube Thumbnail – NegativeSpace

Pros

  • Photos downloaded from the website are free to use
  • NegativeSpace encourages attribution, though, to thank the photographer that took the photo.

Cons

  • The collection includes mostly photographs with just a few vectors here and there.
  • The website can sometimes be slow to load.

youutbe thumbnail negativespace

NegativeSpace is the perfect place to get your YouTube thumbnail background if you are on a tight budget. It allows you not only to download the photos but also to use them commercially! And the photos are high-quality too, and they’re meant to be used as backgrounds.

Please note, however, that if you’re looking for vector illustrations, you’d better be on another site. NegativeSpace is built by a community of photographers. So, most of the resources you can download from this website are photos captured by a camera.

How To Change YouTube Thumbnail Background?

Suppose you have downloaded a high-quality image that will work great as a thumbnail background for your YouTube video. What shall you do next? Of course, the next step is to make the actual thumbnail.

Choosing the background image from Filmora is great because it saves you lots of time and resources. The program allows you to select from millions of high-quality options. After selecting, you can use Filmora’s native features to edit the thumbnail. You can even resize the thumbnail background to 1280x720 - YouTube’s suggested thumbnail size.

It is more convenient than you may initially think. Yes, it saves you time and effort because you don’t have to switch to another program to edit the thumbnail. But it also makes the workload easier for your computer. Opening another program will eat more RAM and will slow down the computer.

Filmora’s tools for editing the video thumbnail aren’t too shabby, either. Suppose you have a great image with the main subject where exactly you want it to be. However, you want to change the background to make the subject stand out more. You can use Wondershare Filmora’s AI Portrait feature to easily change it.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

What is Filmora’s AI Portrait Feature?

Wondershare Filmora’s AI Portrait feature allows you to quickly remove and change the background of an image.

Normally, you would need a green screen or chroma key to do that. Another method is to manually erase the background using an eraser. The AI Portrait feature has an effect called “human segmentation.” It separates the humans in an image from the background. Then, you can delete or change the background with the thumbnail background that you have downloaded. It’s really convenient!

Here is a guide on changing a YouTube thumbnail background using Wondershare Filmora.

1. Put the Thumbnail image in the timeline.

youtube thumbnail bg 1

2. Select the thumbnail image. Click “Tools” > “Video” > “AI Portrait.”

youtube thumbnail bg 2

3. The AI Portrait tool will remove the background automatically. Click “OK.”

youtube thumbnail bg 3

4. Click “Stock Media” > “Photos.” Search for a background image that you like. Download the photo.

youtube thumbnail bg 4

5. Drag the new background to the track below your thumbnail image.

youtube thumbnail bg 5

6. Select your thumbnail image to adjust its size and position.

youtube thumbnail bg 6

7. Click the camera icon to take a snapshot of the still frame you want to use as the YouTube video thumbnail.

youtube thumbnail bg 7

8. Select the format and storage path.

youtube thumbnail bg 8

9. Find the icon of the snapshot in the Media tab. Right-click and select “Reveal In Explorer” to open your local folder to find the new thumbnail.

youtube thumbnail bg 9

The Bottom Line

Your YouTube video thumbnail is almost as important as the video content itself. So you must not neglect it. Ensuring it is high-quality is important. One big step in doing that is selecting a great thumbnail background image. You can find these in many places.

The video editor Wondershare Filmora even allows you to browse for some within the program! Furthermore, Filmora provides you with tools to edit the thumbnail. In turn, it streamlines the whole process. Give it a try to start creating video thumbnails that will make YouTube users click on your video easily.

filmora youtube thumbnail

Wondershare Filmora is one of the leading video editors in the world. And it does not stop at enabling you to make amazing videos. Filmora also helps you make that video succeed. It provides you with over 4 million stock media! That includes gorgeous photos that you can use as YouTube thumbnail backgrounds.

The best thing is that you can access those images within the video editor. Meaning there’s a streamlined workflow that makes things more convenient.

Where Do the Photos Come From? Wondershare Filmora takes images from the websites Pexels, GIPHY, Pixabay, and Unsplash. Besides those, Filmora also has its own stock media library - Filmstock.

Filmstock was previously known as Filmora Store. It is the effect store for Filmora version 9.1.0 and above. From there, you can find stock media, including videos, images that you can use for your thumbnails, and royalty-free music and sound effects. You can download these resources to turn your videos into art.

2. Use Freepik To Find YouTube Thumbnail Background Images

Pros

  • With over 22 million stock media resources, it offers a significant amount of photos, vectors, and graphic resources.
  • The website is well-designed and void of pop-ups, making it very easy to search for specific photos.

Cons

  • The free version has lots of limitations.
  • The premium version is expensive.
  • Download times can sometimes be slow.

freepik

Freepik is one of the largest image bank websites. It has over 22 million stock media that you can choose from to be your YouTube thumbnail backgrounds. And that collection grows further every day. Therefore, it’s highly likely to have the image you are looking for.

Not just that. Freepik has a special section containing only YouTube thumbnail backgrounds. That expedites your search. Then, you can use the filters to show only the thumbnail background designs that match your vision.

3. Find YouTube Thumbnail Background on Shutterstock for Free

Pros

  • One of the largest libraries of stock photos.
  • Gives a 30-day free trial that lets you make 10 downloads totally free of charge.
  • Includes free images.

Cons

  • The free trial lasts only 30 days. It becomes very expensive after that has expired.

shutterstock

Shutterstock is probably the biggest website that offers stock images. It’s so popular Shutterstock is what many people first think of when they need to find stock images.

Shutterstock has been around since 2003. As such, its collection consists of over 200 million stock photos. From that many resources, you’ll surely be able to find something to use for your YouTube thumbnail background. Even after the free trial expires, you can find some free photos from the website.

4. Download Thumbnail Background Images for YouTube in Vecteezy

Pros

  • Millions of free resources.
  • Cheaper than alternatives.

Cons

  • The free version does not give you full commercial rights and requires you to add attribution.
  • The free version allows you to download only 10 files a day.

vecteezy

Vecteezy allows you to download stock images for free. However, if you are serious about your YouTubing career, you must upgrade to Pro for full commercial rights. The good thing is that Vecteezy is very affordable. It costs only $7 per month! And that already gives you unlimited downloads.

Now the question is, does it have YouTube thumbnail backgrounds? Yes, it does! Whether you prefer vectors or images, Vecteezy has you covered.

5. Attractive Backgrounds for YouTube Thumbnail – NegativeSpace

Pros

  • Photos downloaded from the website are free to use
  • NegativeSpace encourages attribution, though, to thank the photographer that took the photo.

Cons

  • The collection includes mostly photographs with just a few vectors here and there.
  • The website can sometimes be slow to load.

youutbe thumbnail negativespace

NegativeSpace is the perfect place to get your YouTube thumbnail background if you are on a tight budget. It allows you not only to download the photos but also to use them commercially! And the photos are high-quality too, and they’re meant to be used as backgrounds.

Please note, however, that if you’re looking for vector illustrations, you’d better be on another site. NegativeSpace is built by a community of photographers. So, most of the resources you can download from this website are photos captured by a camera.

How To Change YouTube Thumbnail Background?

Suppose you have downloaded a high-quality image that will work great as a thumbnail background for your YouTube video. What shall you do next? Of course, the next step is to make the actual thumbnail.

Choosing the background image from Filmora is great because it saves you lots of time and resources. The program allows you to select from millions of high-quality options. After selecting, you can use Filmora’s native features to edit the thumbnail. You can even resize the thumbnail background to 1280x720 - YouTube’s suggested thumbnail size.

It is more convenient than you may initially think. Yes, it saves you time and effort because you don’t have to switch to another program to edit the thumbnail. But it also makes the workload easier for your computer. Opening another program will eat more RAM and will slow down the computer.

Filmora’s tools for editing the video thumbnail aren’t too shabby, either. Suppose you have a great image with the main subject where exactly you want it to be. However, you want to change the background to make the subject stand out more. You can use Wondershare Filmora’s AI Portrait feature to easily change it.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

What is Filmora’s AI Portrait Feature?

Wondershare Filmora’s AI Portrait feature allows you to quickly remove and change the background of an image.

Normally, you would need a green screen or chroma key to do that. Another method is to manually erase the background using an eraser. The AI Portrait feature has an effect called “human segmentation.” It separates the humans in an image from the background. Then, you can delete or change the background with the thumbnail background that you have downloaded. It’s really convenient!

Here is a guide on changing a YouTube thumbnail background using Wondershare Filmora.

1. Put the Thumbnail image in the timeline.

youtube thumbnail bg 1

2. Select the thumbnail image. Click “Tools” > “Video” > “AI Portrait.”

youtube thumbnail bg 2

3. The AI Portrait tool will remove the background automatically. Click “OK.”

youtube thumbnail bg 3

4. Click “Stock Media” > “Photos.” Search for a background image that you like. Download the photo.

youtube thumbnail bg 4

5. Drag the new background to the track below your thumbnail image.

youtube thumbnail bg 5

6. Select your thumbnail image to adjust its size and position.

youtube thumbnail bg 6

7. Click the camera icon to take a snapshot of the still frame you want to use as the YouTube video thumbnail.

youtube thumbnail bg 7

8. Select the format and storage path.

youtube thumbnail bg 8

9. Find the icon of the snapshot in the Media tab. Right-click and select “Reveal In Explorer” to open your local folder to find the new thumbnail.

youtube thumbnail bg 9

The Bottom Line

Your YouTube video thumbnail is almost as important as the video content itself. So you must not neglect it. Ensuring it is high-quality is important. One big step in doing that is selecting a great thumbnail background image. You can find these in many places.

The video editor Wondershare Filmora even allows you to browse for some within the program! Furthermore, Filmora provides you with tools to edit the thumbnail. In turn, it streamlines the whole process. Give it a try to start creating video thumbnails that will make YouTube users click on your video easily.

filmora youtube thumbnail

Wondershare Filmora is one of the leading video editors in the world. And it does not stop at enabling you to make amazing videos. Filmora also helps you make that video succeed. It provides you with over 4 million stock media! That includes gorgeous photos that you can use as YouTube thumbnail backgrounds.

The best thing is that you can access those images within the video editor. Meaning there’s a streamlined workflow that makes things more convenient.

Where Do the Photos Come From? Wondershare Filmora takes images from the websites Pexels, GIPHY, Pixabay, and Unsplash. Besides those, Filmora also has its own stock media library - Filmstock.

Filmstock was previously known as Filmora Store. It is the effect store for Filmora version 9.1.0 and above. From there, you can find stock media, including videos, images that you can use for your thumbnails, and royalty-free music and sound effects. You can download these resources to turn your videos into art.

2. Use Freepik To Find YouTube Thumbnail Background Images

Pros

  • With over 22 million stock media resources, it offers a significant amount of photos, vectors, and graphic resources.
  • The website is well-designed and void of pop-ups, making it very easy to search for specific photos.

Cons

  • The free version has lots of limitations.
  • The premium version is expensive.
  • Download times can sometimes be slow.

freepik

Freepik is one of the largest image bank websites. It has over 22 million stock media that you can choose from to be your YouTube thumbnail backgrounds. And that collection grows further every day. Therefore, it’s highly likely to have the image you are looking for.

Not just that. Freepik has a special section containing only YouTube thumbnail backgrounds. That expedites your search. Then, you can use the filters to show only the thumbnail background designs that match your vision.

3. Find YouTube Thumbnail Background on Shutterstock for Free

Pros

  • One of the largest libraries of stock photos.
  • Gives a 30-day free trial that lets you make 10 downloads totally free of charge.
  • Includes free images.

Cons

  • The free trial lasts only 30 days. It becomes very expensive after that has expired.

shutterstock

Shutterstock is probably the biggest website that offers stock images. It’s so popular Shutterstock is what many people first think of when they need to find stock images.

Shutterstock has been around since 2003. As such, its collection consists of over 200 million stock photos. From that many resources, you’ll surely be able to find something to use for your YouTube thumbnail background. Even after the free trial expires, you can find some free photos from the website.

4. Download Thumbnail Background Images for YouTube in Vecteezy

Pros

  • Millions of free resources.
  • Cheaper than alternatives.

Cons

  • The free version does not give you full commercial rights and requires you to add attribution.
  • The free version allows you to download only 10 files a day.

vecteezy

Vecteezy allows you to download stock images for free. However, if you are serious about your YouTubing career, you must upgrade to Pro for full commercial rights. The good thing is that Vecteezy is very affordable. It costs only $7 per month! And that already gives you unlimited downloads.

Now the question is, does it have YouTube thumbnail backgrounds? Yes, it does! Whether you prefer vectors or images, Vecteezy has you covered.

5. Attractive Backgrounds for YouTube Thumbnail – NegativeSpace

Pros

  • Photos downloaded from the website are free to use
  • NegativeSpace encourages attribution, though, to thank the photographer that took the photo.

Cons

  • The collection includes mostly photographs with just a few vectors here and there.
  • The website can sometimes be slow to load.

youutbe thumbnail negativespace

NegativeSpace is the perfect place to get your YouTube thumbnail background if you are on a tight budget. It allows you not only to download the photos but also to use them commercially! And the photos are high-quality too, and they’re meant to be used as backgrounds.

Please note, however, that if you’re looking for vector illustrations, you’d better be on another site. NegativeSpace is built by a community of photographers. So, most of the resources you can download from this website are photos captured by a camera.

How To Change YouTube Thumbnail Background?

Suppose you have downloaded a high-quality image that will work great as a thumbnail background for your YouTube video. What shall you do next? Of course, the next step is to make the actual thumbnail.

Choosing the background image from Filmora is great because it saves you lots of time and resources. The program allows you to select from millions of high-quality options. After selecting, you can use Filmora’s native features to edit the thumbnail. You can even resize the thumbnail background to 1280x720 - YouTube’s suggested thumbnail size.

It is more convenient than you may initially think. Yes, it saves you time and effort because you don’t have to switch to another program to edit the thumbnail. But it also makes the workload easier for your computer. Opening another program will eat more RAM and will slow down the computer.

Filmora’s tools for editing the video thumbnail aren’t too shabby, either. Suppose you have a great image with the main subject where exactly you want it to be. However, you want to change the background to make the subject stand out more. You can use Wondershare Filmora’s AI Portrait feature to easily change it.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

What is Filmora’s AI Portrait Feature?

Wondershare Filmora’s AI Portrait feature allows you to quickly remove and change the background of an image.

Normally, you would need a green screen or chroma key to do that. Another method is to manually erase the background using an eraser. The AI Portrait feature has an effect called “human segmentation.” It separates the humans in an image from the background. Then, you can delete or change the background with the thumbnail background that you have downloaded. It’s really convenient!

Here is a guide on changing a YouTube thumbnail background using Wondershare Filmora.

1. Put the Thumbnail image in the timeline.

youtube thumbnail bg 1

2. Select the thumbnail image. Click “Tools” > “Video” > “AI Portrait.”

youtube thumbnail bg 2

3. The AI Portrait tool will remove the background automatically. Click “OK.”

youtube thumbnail bg 3

4. Click “Stock Media” > “Photos.” Search for a background image that you like. Download the photo.

youtube thumbnail bg 4

5. Drag the new background to the track below your thumbnail image.

youtube thumbnail bg 5

6. Select your thumbnail image to adjust its size and position.

youtube thumbnail bg 6

7. Click the camera icon to take a snapshot of the still frame you want to use as the YouTube video thumbnail.

youtube thumbnail bg 7

8. Select the format and storage path.

youtube thumbnail bg 8

9. Find the icon of the snapshot in the Media tab. Right-click and select “Reveal In Explorer” to open your local folder to find the new thumbnail.

youtube thumbnail bg 9

The Bottom Line

Your YouTube video thumbnail is almost as important as the video content itself. So you must not neglect it. Ensuring it is high-quality is important. One big step in doing that is selecting a great thumbnail background image. You can find these in many places.

The video editor Wondershare Filmora even allows you to browse for some within the program! Furthermore, Filmora provides you with tools to edit the thumbnail. In turn, it streamlines the whole process. Give it a try to start creating video thumbnails that will make YouTube users click on your video easily.

filmora youtube thumbnail

Wondershare Filmora is one of the leading video editors in the world. And it does not stop at enabling you to make amazing videos. Filmora also helps you make that video succeed. It provides you with over 4 million stock media! That includes gorgeous photos that you can use as YouTube thumbnail backgrounds.

The best thing is that you can access those images within the video editor. Meaning there’s a streamlined workflow that makes things more convenient.

Where Do the Photos Come From? Wondershare Filmora takes images from the websites Pexels, GIPHY, Pixabay, and Unsplash. Besides those, Filmora also has its own stock media library - Filmstock.

Filmstock was previously known as Filmora Store. It is the effect store for Filmora version 9.1.0 and above. From there, you can find stock media, including videos, images that you can use for your thumbnails, and royalty-free music and sound effects. You can download these resources to turn your videos into art.

2. Use Freepik To Find YouTube Thumbnail Background Images

Pros

  • With over 22 million stock media resources, it offers a significant amount of photos, vectors, and graphic resources.
  • The website is well-designed and void of pop-ups, making it very easy to search for specific photos.

Cons

  • The free version has lots of limitations.
  • The premium version is expensive.
  • Download times can sometimes be slow.

freepik

Freepik is one of the largest image bank websites. It has over 22 million stock media that you can choose from to be your YouTube thumbnail backgrounds. And that collection grows further every day. Therefore, it’s highly likely to have the image you are looking for.

Not just that. Freepik has a special section containing only YouTube thumbnail backgrounds. That expedites your search. Then, you can use the filters to show only the thumbnail background designs that match your vision.

3. Find YouTube Thumbnail Background on Shutterstock for Free

Pros

  • One of the largest libraries of stock photos.
  • Gives a 30-day free trial that lets you make 10 downloads totally free of charge.
  • Includes free images.

Cons

  • The free trial lasts only 30 days. It becomes very expensive after that has expired.

shutterstock

Shutterstock is probably the biggest website that offers stock images. It’s so popular Shutterstock is what many people first think of when they need to find stock images.

Shutterstock has been around since 2003. As such, its collection consists of over 200 million stock photos. From that many resources, you’ll surely be able to find something to use for your YouTube thumbnail background. Even after the free trial expires, you can find some free photos from the website.

4. Download Thumbnail Background Images for YouTube in Vecteezy

Pros

  • Millions of free resources.
  • Cheaper than alternatives.

Cons

  • The free version does not give you full commercial rights and requires you to add attribution.
  • The free version allows you to download only 10 files a day.

vecteezy

Vecteezy allows you to download stock images for free. However, if you are serious about your YouTubing career, you must upgrade to Pro for full commercial rights. The good thing is that Vecteezy is very affordable. It costs only $7 per month! And that already gives you unlimited downloads.

Now the question is, does it have YouTube thumbnail backgrounds? Yes, it does! Whether you prefer vectors or images, Vecteezy has you covered.

5. Attractive Backgrounds for YouTube Thumbnail – NegativeSpace

Pros

  • Photos downloaded from the website are free to use
  • NegativeSpace encourages attribution, though, to thank the photographer that took the photo.

Cons

  • The collection includes mostly photographs with just a few vectors here and there.
  • The website can sometimes be slow to load.

youutbe thumbnail negativespace

NegativeSpace is the perfect place to get your YouTube thumbnail background if you are on a tight budget. It allows you not only to download the photos but also to use them commercially! And the photos are high-quality too, and they’re meant to be used as backgrounds.

Please note, however, that if you’re looking for vector illustrations, you’d better be on another site. NegativeSpace is built by a community of photographers. So, most of the resources you can download from this website are photos captured by a camera.

How To Change YouTube Thumbnail Background?

Suppose you have downloaded a high-quality image that will work great as a thumbnail background for your YouTube video. What shall you do next? Of course, the next step is to make the actual thumbnail.

Choosing the background image from Filmora is great because it saves you lots of time and resources. The program allows you to select from millions of high-quality options. After selecting, you can use Filmora’s native features to edit the thumbnail. You can even resize the thumbnail background to 1280x720 - YouTube’s suggested thumbnail size.

It is more convenient than you may initially think. Yes, it saves you time and effort because you don’t have to switch to another program to edit the thumbnail. But it also makes the workload easier for your computer. Opening another program will eat more RAM and will slow down the computer.

Filmora’s tools for editing the video thumbnail aren’t too shabby, either. Suppose you have a great image with the main subject where exactly you want it to be. However, you want to change the background to make the subject stand out more. You can use Wondershare Filmora’s AI Portrait feature to easily change it.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

What is Filmora’s AI Portrait Feature?

Wondershare Filmora’s AI Portrait feature allows you to quickly remove and change the background of an image.

Normally, you would need a green screen or chroma key to do that. Another method is to manually erase the background using an eraser. The AI Portrait feature has an effect called “human segmentation.” It separates the humans in an image from the background. Then, you can delete or change the background with the thumbnail background that you have downloaded. It’s really convenient!

Here is a guide on changing a YouTube thumbnail background using Wondershare Filmora.

1. Put the Thumbnail image in the timeline.

youtube thumbnail bg 1

2. Select the thumbnail image. Click “Tools” > “Video” > “AI Portrait.”

youtube thumbnail bg 2

3. The AI Portrait tool will remove the background automatically. Click “OK.”

youtube thumbnail bg 3

4. Click “Stock Media” > “Photos.” Search for a background image that you like. Download the photo.

youtube thumbnail bg 4

5. Drag the new background to the track below your thumbnail image.

youtube thumbnail bg 5

6. Select your thumbnail image to adjust its size and position.

youtube thumbnail bg 6

7. Click the camera icon to take a snapshot of the still frame you want to use as the YouTube video thumbnail.

youtube thumbnail bg 7

8. Select the format and storage path.

youtube thumbnail bg 8

9. Find the icon of the snapshot in the Media tab. Right-click and select “Reveal In Explorer” to open your local folder to find the new thumbnail.

youtube thumbnail bg 9

The Bottom Line

Your YouTube video thumbnail is almost as important as the video content itself. So you must not neglect it. Ensuring it is high-quality is important. One big step in doing that is selecting a great thumbnail background image. You can find these in many places.

The video editor Wondershare Filmora even allows you to browse for some within the program! Furthermore, Filmora provides you with tools to edit the thumbnail. In turn, it streamlines the whole process. Give it a try to start creating video thumbnails that will make YouTube users click on your video easily.

Also read:

  • Title: Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques
  • Author: Kevin
  • Created at : 2024-06-18 20:20:42
  • Updated at : 2024-06-19 20:20:42
  • Link: https://youtube-videos.techidaily.com/amplify-your-online-influence-with-these-best-5-youtube-marketing-techniques/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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Amplify Your Online Influence with These Best 5 YouTube Marketing Techniques