A Comprehensive Look at YouTube Shorts Template Design

YouTube Shorts are short, 60-second videos that can be shared across all social media platforms. They’re a great way to quickly and easily share your message with your audience. As a result, many creators are turning to YouTube Shorts Templates to help them create professional-looking videos that stand out.

YouTube Shorts Templates can create a wide variety of videos, from product demos and how-tos to vlogs and comedy skits. They can help you create polished and engaging videos without the need for expensive equipment or a lot of editing experience.

This article will explore everything you need to know about YouTube Shorts Templates, including how to use them, tips for creating great videos, and examples of how other creators use them to boost their views and reach.

Overview of YouTube Shorts

YouTube Shorts is a new feature launched by YouTube in September 2020, which allows users to create short, 15-second videos that can be shared across all social media platforms. According to the statistics of EarthWeb , YouTube Shorts has seen tremendous growth in popularity since its launch, with billions of views every day.

According to YouTube, in the U.S. alone, the watch time for Shorts has grown over 4x since November 2020, and by December 2021, daily active users of Shorts exceeded 200M. As per YouTube’s official blog, In India, Shorts watch time has grown by over 20x since its launch, and by the end of 2021, India had over 150M daily active users.

In addition to the strong growth in views and engagement, YouTube Shorts has also become a powerful tool for creators to reach new audiences and grow their channels.

According to a study by Influencer Marketing Hub, YouTube Shorts have a higher engagement rate than traditional YouTube videos, with Shorts receiving an average of 3x more comments and likes than regular videos. The study also shows that Shorts videos have a higher completion rate of 60% compared to traditional videos with 40%.

As a result of the popularity of YouTube Shorts, many creators are now turning to YouTube Shorts Templates to help them create professional-looking videos that stand out. YouTube Shorts Templates can create a wide variety of videos, from product demos and how-tos to vlogs and comedy skits. They can help you create polished and engaging videos without the need for expensive equipment or a lot of editing experience.

How To Get Profit from Short Videos

There are a few ways to monetize your YouTube Shorts videos and turn them into a source of profit. One way is through YouTube’s built-in monetization options, such as displaying ads on your videos, sponsorships, and affiliate marketing. Another way is to use your Shorts videos’ popularity to promote your products or services.

You can also use YouTube Shorts to drive traffic to your website, where you can sell products or services. Collaborating with brands and promoting their products in your videos can also be a great way to monetize your content. It’s important to remember that building a sizable audience and creating high-quality content is key to monetizing your YouTube Shorts.

Benefits of Using Templates to Create YouTube Shorts

There are several benefits to using templates to create YouTube Shorts, including:

• Time-saving: Templates provide a pre-designed structure for your video, which saves you time and effort in creating a polished and professional-looking video.
• Consistency: Templates can help you maintain a consistent look and feel for your videos, which helps to build your brand and make your videos easily recognizable.
• Cost-effective: Templates can be cost-effective, eliminating the need for expensive equipment or editing software.
• Increased engagement: Templates can help you create engaging videos that capture your audience’s attention and increase the likelihood of them watching and engaging with your content.
• Access to a wider audience: Templates can help increase your views and reach, which can help you grow your channel and reach a wider audience.
• Easy to use: Templates are easy to use, even if you have yet to gain any prior video editing experience.

Using templates allows you to quickly create high-quality, professional-looking videos while also saving money and reaching a wider audience.

How to Make YouTube Shorts Using a Video Editor With Templates

Creating YouTube Shorts using a video editor with templates is a great way to save time and effort while still producing polished, professional-looking videos. One great video editor that can be used for this purpose is Filmora. Filmora has desktop and mobile versions, so you can create YouTube Shorts using any device.

Video Templates Feature of Filmora

With Wondershare Filmora , users can access a variety of templates for YouTube Shorts, which can be easily customized to fit the style and theme of their videos. These templates include various themes such as travel, vlogs, product demos, and more.

Wondershare Filmora also provides a wide range of editing tools, such as text, music, and effects, to help users create engaging and visually appealing videos. Filmora’s templates are an easy and efficient way to create visually appealing and engaging YouTube Shorts that stand out from the rest.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step-by-Step Guide to Create YouTube Shorts With Templates Using Filmora for Desktop

Creating professional-looking YouTube Shorts can be time-consuming and daunting, especially if you have limited experience with video editing. However, using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your desktop.

Step 1. Start Wondershare Filmora on your computer. On the “Templates” tab, you will find a variety of component templates to choose from.

Step 2. Select the template you want to use and place it on the timeline point.

Step 3. Add your videos, pictures, and audio files to the designated placeholders in the template to replace the sample ones.

Step 4. Trim, edit the clip or add other effects, texts and stickers as you like.

Step 5. Click the “Export“ button on the upper part to save your clip.

When creating YouTube Shorts, it is important to remember that these videos are vertical. You can easily find vertical video templates in Filmora’s template library. So select the one that best fits your needs and style.

Step-by-Step Guide to Use YouTube Shorts Video Templates With Filmora for Mobile

Creating professional-looking YouTube Shorts on mobile devices is now more accessible than ever. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your mobile device.

Step 1. Install the Filmora app on your device, then open it.

Step 2. Tap the “Template“ button on the screen’s bottom right.

Step 3. Select the template you wish to use.

Step 4. Press the “Make Video“ button to download the chosen template.

Step 5. Add the necessary footage to edit the template, then tap “Next.”

Step 6. You can preview the video and make any necessary changes.

Step 7. Tap the “Export“ button to save the completed video.

If you want to learn more about using Filmora’s video templates feature to create YouTube Shorts on your mobile device, we recommend watching this video tutorial:

YouTube Shorts Video Template Resources in Filmora

Filmora offers a wide variety of video templates that can be used to create YouTube Shorts. These templates include various themes such as an event, sports, fashion, lifestyle, and more. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short.

1. Event YouTube Shorts Template

Event YouTube Shorts Templates are an interactive way for creators to showcase their events dynamically and engagingly. These templates come with pre-designed elements such as animations, backgrounds, and text styles that are perfect for highlighting the key moments and creating excitement among the audience. It’s an effective way to make the event more engaging and interactive for the audience.

2. Sports YouTube Shorts Video Template

Sports YouTube Shorts video templates are pre-designed, customizable video templates for creating short, engaging sports-related content for YouTube’s Shorts feature. These templates often include scoreboards, team logos, and highlights footage and can be easily customized with your text, images, and videos. They are ideal for sports teams, athletes, and content creators looking to quickly and easily create professional-looking videos.

3. Fashion YouTube Shorts Template

Fashion YouTube Shorts templates are pre-designed video templates that can be used to create visually appealing and engaging content for fashion-related YouTube Shorts. These templates often include elements such as fashion models, clothing and accessory displays, and trendy backgrounds and can be easily customized to suit the creator’s specific needs and aesthetic. They can be used to create various types of videos, including fashion lookbooks, product reviews, and styling tutorials.

4. Life Style Shorts Template

Lifestyle YouTube Shorts templates often include elements such as different lifestyle scenes, like traveling, cooking, home decor, and DIY projects, and can be easily customized to suit the creator’s specific needs and aesthetic. They can create various videos, including travel vlogs, recipe videos, and DIY tutorials.

Conclusion

YouTube Shorts are a great way to connect with your audience and promote your brand. Using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. Filmora offers various video templates that can be used to create YouTube Shorts, including templates for events, sports, fashion, and lifestyle.

Filmora templates are fully customizable, meaning you can change the text, images, and colors to match your brand. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short. With the help of Filmora, you can easily create professional-looking YouTube Shorts that stand out and capture your audience’s attention.

Free Download For macOS 10.14 or later

Step-by-Step Guide to Create YouTube Shorts With Templates Using Filmora for Desktop

Creating professional-looking YouTube Shorts can be time-consuming and daunting, especially if you have limited experience with video editing. However, using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your desktop.

Step 1. Start Wondershare Filmora on your computer. On the “Templates” tab, you will find a variety of component templates to choose from.

Step 2. Select the template you want to use and place it on the timeline point.

Step 3. Add your videos, pictures, and audio files to the designated placeholders in the template to replace the sample ones.

Step 4. Trim, edit the clip or add other effects, texts and stickers as you like.

Step 5. Click the “Export“ button on the upper part to save your clip.

When creating YouTube Shorts, it is important to remember that these videos are vertical. You can easily find vertical video templates in Filmora’s template library. So select the one that best fits your needs and style.

Step-by-Step Guide to Use YouTube Shorts Video Templates With Filmora for Mobile

Creating professional-looking YouTube Shorts on mobile devices is now more accessible than ever. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your mobile device.

Step 1. Install the Filmora app on your device, then open it.

Step 2. Tap the “Template“ button on the screen’s bottom right.

Step 3. Select the template you wish to use.

Step 4. Press the “Make Video“ button to download the chosen template.

Step 5. Add the necessary footage to edit the template, then tap “Next.”

Step 6. You can preview the video and make any necessary changes.

Step 7. Tap the “Export“ button to save the completed video.

If you want to learn more about using Filmora’s video templates feature to create YouTube Shorts on your mobile device, we recommend watching this video tutorial:

YouTube Shorts Video Template Resources in Filmora

Filmora offers a wide variety of video templates that can be used to create YouTube Shorts. These templates include various themes such as an event, sports, fashion, lifestyle, and more. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short.

1. Event YouTube Shorts Template

Event YouTube Shorts Templates are an interactive way for creators to showcase their events dynamically and engagingly. These templates come with pre-designed elements such as animations, backgrounds, and text styles that are perfect for highlighting the key moments and creating excitement among the audience. It’s an effective way to make the event more engaging and interactive for the audience.

2. Sports YouTube Shorts Video Template

Sports YouTube Shorts video templates are pre-designed, customizable video templates for creating short, engaging sports-related content for YouTube’s Shorts feature. These templates often include scoreboards, team logos, and highlights footage and can be easily customized with your text, images, and videos. They are ideal for sports teams, athletes, and content creators looking to quickly and easily create professional-looking videos.

3. Fashion YouTube Shorts Template

Fashion YouTube Shorts templates are pre-designed video templates that can be used to create visually appealing and engaging content for fashion-related YouTube Shorts. These templates often include elements such as fashion models, clothing and accessory displays, and trendy backgrounds and can be easily customized to suit the creator’s specific needs and aesthetic. They can be used to create various types of videos, including fashion lookbooks, product reviews, and styling tutorials.

4. Life Style Shorts Template

Lifestyle YouTube Shorts templates often include elements such as different lifestyle scenes, like traveling, cooking, home decor, and DIY projects, and can be easily customized to suit the creator’s specific needs and aesthetic. They can create various videos, including travel vlogs, recipe videos, and DIY tutorials.

Conclusion

YouTube Shorts are a great way to connect with your audience and promote your brand. Using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. Filmora offers various video templates that can be used to create YouTube Shorts, including templates for events, sports, fashion, and lifestyle.

Filmora templates are fully customizable, meaning you can change the text, images, and colors to match your brand. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short. With the help of Filmora, you can easily create professional-looking YouTube Shorts that stand out and capture your audience’s attention.

Free Download For macOS 10.14 or later

Step-by-Step Guide to Create YouTube Shorts With Templates Using Filmora for Desktop

Creating professional-looking YouTube Shorts can be time-consuming and daunting, especially if you have limited experience with video editing. However, using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your desktop.

Step 1. Start Wondershare Filmora on your computer. On the “Templates” tab, you will find a variety of component templates to choose from.

Step 2. Select the template you want to use and place it on the timeline point.

Step 3. Add your videos, pictures, and audio files to the designated placeholders in the template to replace the sample ones.

Step 4. Trim, edit the clip or add other effects, texts and stickers as you like.

Step 5. Click the “Export“ button on the upper part to save your clip.

When creating YouTube Shorts, it is important to remember that these videos are vertical. You can easily find vertical video templates in Filmora’s template library. So select the one that best fits your needs and style.

Step-by-Step Guide to Use YouTube Shorts Video Templates With Filmora for Mobile

Creating professional-looking YouTube Shorts on mobile devices is now more accessible than ever. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your mobile device.

Step 1. Install the Filmora app on your device, then open it.

Step 2. Tap the “Template“ button on the screen’s bottom right.

Step 3. Select the template you wish to use.

Step 4. Press the “Make Video“ button to download the chosen template.

Step 5. Add the necessary footage to edit the template, then tap “Next.”

Step 6. You can preview the video and make any necessary changes.

Step 7. Tap the “Export“ button to save the completed video.

If you want to learn more about using Filmora’s video templates feature to create YouTube Shorts on your mobile device, we recommend watching this video tutorial:

YouTube Shorts Video Template Resources in Filmora

Filmora offers a wide variety of video templates that can be used to create YouTube Shorts. These templates include various themes such as an event, sports, fashion, lifestyle, and more. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short.

1. Event YouTube Shorts Template

Event YouTube Shorts Templates are an interactive way for creators to showcase their events dynamically and engagingly. These templates come with pre-designed elements such as animations, backgrounds, and text styles that are perfect for highlighting the key moments and creating excitement among the audience. It’s an effective way to make the event more engaging and interactive for the audience.

2. Sports YouTube Shorts Video Template

Sports YouTube Shorts video templates are pre-designed, customizable video templates for creating short, engaging sports-related content for YouTube’s Shorts feature. These templates often include scoreboards, team logos, and highlights footage and can be easily customized with your text, images, and videos. They are ideal for sports teams, athletes, and content creators looking to quickly and easily create professional-looking videos.

3. Fashion YouTube Shorts Template

Fashion YouTube Shorts templates are pre-designed video templates that can be used to create visually appealing and engaging content for fashion-related YouTube Shorts. These templates often include elements such as fashion models, clothing and accessory displays, and trendy backgrounds and can be easily customized to suit the creator’s specific needs and aesthetic. They can be used to create various types of videos, including fashion lookbooks, product reviews, and styling tutorials.

4. Life Style Shorts Template

Lifestyle YouTube Shorts templates often include elements such as different lifestyle scenes, like traveling, cooking, home decor, and DIY projects, and can be easily customized to suit the creator’s specific needs and aesthetic. They can create various videos, including travel vlogs, recipe videos, and DIY tutorials.

Conclusion

YouTube Shorts are a great way to connect with your audience and promote your brand. Using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. Filmora offers various video templates that can be used to create YouTube Shorts, including templates for events, sports, fashion, and lifestyle.

Filmora templates are fully customizable, meaning you can change the text, images, and colors to match your brand. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short. With the help of Filmora, you can easily create professional-looking YouTube Shorts that stand out and capture your audience’s attention.

Free Download For macOS 10.14 or later

Step-by-Step Guide to Create YouTube Shorts With Templates Using Filmora for Desktop

Creating professional-looking YouTube Shorts can be time-consuming and daunting, especially if you have limited experience with video editing. However, using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your desktop.

Step 1. Start Wondershare Filmora on your computer. On the “Templates” tab, you will find a variety of component templates to choose from.

Step 2. Select the template you want to use and place it on the timeline point.

Step 3. Add your videos, pictures, and audio files to the designated placeholders in the template to replace the sample ones.

Step 4. Trim, edit the clip or add other effects, texts and stickers as you like.

Step 5. Click the “Export“ button on the upper part to save your clip.

When creating YouTube Shorts, it is important to remember that these videos are vertical. You can easily find vertical video templates in Filmora’s template library. So select the one that best fits your needs and style.

Step-by-Step Guide to Use YouTube Shorts Video Templates With Filmora for Mobile

Creating professional-looking YouTube Shorts on mobile devices is now more accessible than ever. This step-by-step guide will show you how to use Filmora’s video templates feature to create visually appealing YouTube Shorts on your mobile device.

Step 1. Install the Filmora app on your device, then open it.

Step 2. Tap the “Template“ button on the screen’s bottom right.

Step 3. Select the template you wish to use.

Step 4. Press the “Make Video“ button to download the chosen template.

Step 5. Add the necessary footage to edit the template, then tap “Next.”

Step 6. You can preview the video and make any necessary changes.

Step 7. Tap the “Export“ button to save the completed video.

If you want to learn more about using Filmora’s video templates feature to create YouTube Shorts on your mobile device, we recommend watching this video tutorial:

YouTube Shorts Video Template Resources in Filmora

Filmora offers a wide variety of video templates that can be used to create YouTube Shorts. These templates include various themes such as an event, sports, fashion, lifestyle, and more. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short.

1. Event YouTube Shorts Template

Event YouTube Shorts Templates are an interactive way for creators to showcase their events dynamically and engagingly. These templates come with pre-designed elements such as animations, backgrounds, and text styles that are perfect for highlighting the key moments and creating excitement among the audience. It’s an effective way to make the event more engaging and interactive for the audience.

2. Sports YouTube Shorts Video Template

Sports YouTube Shorts video templates are pre-designed, customizable video templates for creating short, engaging sports-related content for YouTube’s Shorts feature. These templates often include scoreboards, team logos, and highlights footage and can be easily customized with your text, images, and videos. They are ideal for sports teams, athletes, and content creators looking to quickly and easily create professional-looking videos.

3. Fashion YouTube Shorts Template

Fashion YouTube Shorts templates are pre-designed video templates that can be used to create visually appealing and engaging content for fashion-related YouTube Shorts. These templates often include elements such as fashion models, clothing and accessory displays, and trendy backgrounds and can be easily customized to suit the creator’s specific needs and aesthetic. They can be used to create various types of videos, including fashion lookbooks, product reviews, and styling tutorials.

4. Life Style Shorts Template

Lifestyle YouTube Shorts templates often include elements such as different lifestyle scenes, like traveling, cooking, home decor, and DIY projects, and can be easily customized to suit the creator’s specific needs and aesthetic. They can create various videos, including travel vlogs, recipe videos, and DIY tutorials.

Conclusion

YouTube Shorts are a great way to connect with your audience and promote your brand. Using a video editor like Filmora, you can easily create high-quality YouTube Shorts using templates. Filmora offers various video templates that can be used to create YouTube Shorts, including templates for events, sports, fashion, and lifestyle.

Filmora templates are fully customizable, meaning you can change the text, images, and colors to match your brand. These templates can be found in Filmora’s library, making it easy for users to find the perfect template for their YouTube Short. With the help of Filmora, you can easily create professional-looking YouTube Shorts that stand out and capture your audience’s attention.

Transforming Trending Searches Into Video Concepts

How to Use Google Trends to Come up with Video Ideas [Easy Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

There is always something to make a video about. It’s a big world where new things happen every day, in every YouTube niche . One of the best ways to climb to the top of YouTube’s search engine results is to be among the first creators to make a video about a trending topic.

But how do you know what’s trending? If you’re in a huge genre like beauty or technology then it’s not impossible to keep track of the latest news and trends, but you probably hear about things as other people start making videos and as websites start publishing articles. How do you get on top of trends just as they’re becoming trends?

Google Trends, of course!

Google Trends is a completely free tool you can use to determine what’s trending on YouTube or in Google’s search engine. Here’s how you can use Google Trends to figure out what’s trending in your niche and make a video before there’s tons of competition.

Part 1: Seeing The Big Picture

You’ll need to be signed into your Google account to use Google Trends.

Start off at trends.google.com and you’ll see what’s trending in general – usually big news stories or things like sports finals. The data is laid out like this: at the top there are three ‘Featured Insights’. These are three of the most popular trending topics paired with graphs of their recent search traffic. Underneath these there will be a list of stories that are currently trending. You can click on them to see charts of their search data and links to where the stories are being covered online.

Unless you do news or political commentary on your channel these probably aren’t topics you want to cover, but if you like to insert some topical references into your other videos then it’s still good to be aware of these things.

To get information more relevant to your channel you’re going to have to do some filtering.

Part 2: Getting Results That Matter to You

In the Google Trend home page, scroll down to the ‘Recently Trending’ section and click on ‘More Trending Searches’.

Then click from ‘Daily Search Trends’ to ‘Realtime Search Trends’.

On top you will see two drop-down menus, one is for the category and one is for location.

Under All categories select the general theme your channel falls under.

Your options are business, entertainment, health, Sci/Tech, sports, and top stories.

It might be the case that your channel doesn’t fall under any of these themes, but there could still be related stories for you in other categories. For example, if you have a beauty channel then there could be something that’d interest you under health, entertainment, or even business.

Under the location menu choose the region most of your viewers are from. This might not be the same as where you are from – you could be in Australia and most of your viewers could be in the U.S. If you’re not sure where your viewers are from you can find out in your Creator Studio under Analytics > Demographics.

Once you have narrowed down your results you can just scroll through and pick out a topic related to your channel’s theme that you have something to say about.

For example, if you have a gaming channel and you’re looking for a non-gameplay topic to make a video on, you would look under Sci/Tech. If I look under that category today (May 29, 2017) and specify that I want topics trending in the United States then these are my top 5 results:

The first two happen to be about gaming. If you, as a gamer, had any strong reaction to either of these topics – whether it’s that you feel like you’re knowledgeable about them, or that you’re excited by something that’s coming up, or that something made you groan – then that would be a sign that you should make a video. Capitalizing on a trend while also covering a topic you have a lot to say about is always a good move.

Having something to say doesn’t have to mean having a strong opinion. If you just find something interesting and want to pass the information along to your viewers then that’s great too.

Clicking on these results will give you more specific data including how often the topic has been searched recently and links to recent news articles. These can give you a better idea of why it is trending and help you come up with what you want to say.

Part 3: Battle of the Keywords

Once you have a topic in mind for your next video – whether it came from Google Trends or your own noggin – think about what the most important keyword for that topic might be.

A keyword is a word or short phrase that people type into a search engine like Google or YouTube. In order for people to find your videos, you’ll have to include a keyword in your video’s title.

Once you have a keyword in mind, type it into the Explore bar at the top of your page in Google Trends.

What happens after you click enter is pretty much magic. Say I want to make a video on how to use Filmora. The first thing I’ll type into that Explore bar is ‘Filmora’.

You can see near the top that this chart represents searches for the topic over the last 5 years, which isn’t necessarily useful (although it is sort of cool that you can see when Filmora was ‘born’). I’m going to narrow that down to results from the U.S in the last week.

There, now I can see how the popularity of Filmora as a search term has spiked on specific days and times (if you hover over a spike it tells you the time and day) and plan to post my video at a time that capitalizes on these trends.

Next, what other words do I want to include in my video title? Is this a review, a tutorial, or a how-to? By clicking on my search term Filmora, I can edit it to read ‘filmora review’. Then I can click + Compare and type in ‘filmora tutorial’ and ‘how to use Filmora’. Google Trends will create a chart comparing the popularity of those 3 terms.

I also ‘zoomed out’ to 90 days – if I’d only looked at how they compared over the last week my results could have been skewed.

It’s pretty clear from the chart that ‘filmora review’ is the strongest of those 3 search terms. The title of my video should definitely start with the words Filmora Review because that is what most people are searching for when they want information about Filmora. Putting your most important keyword/search term first in your video titles will help them rank better in the viewer’s search results.

Although, when you do a comparison like this you should also go to YouTube and search for each potential keyword/phrase individually. It might turn out that there is a ton of strong competition for the most popular search term, and not as much for the second or third most popular. Here’s a search for ‘Filmora Review’ on YouTube:

If my view of YouTube looks different from yours it’s because I’m using the VidIQ plugin for Chrome . It’s free and it gives you all kinds of extra info about videos and channels.

The second-highest ranked result is only 2 months old and isn’t from a huge channel. Although there is competition for this keyword, ranking for it is not impossible. It also helps that software reviews are a topic where people will always be looking for the latest information/newest videos.

If the search results for your keyword are dominated by monster channels with millions of subs, and you can’t think of an angle you can use to crack into those top results (i.e. having newer information people will be looking for, which the more established videos are lacking), then maybe try the search with your second best keyword and see if there’s a better opportunity for you to rank there.

One of the biggest benefits of identifying trends and making videos about them quickly is that you can get in before there’s a lot of competition for the first few pages of search results on YouTube or Google, and before larger channels start making videos of their own on the same topic.

Want to make coming up with YouTube video ideas a habit? This post here will help you develop a process to generate more ideas and properly evaluate them.

Making Better YouTube Videos with Filmora

As one of the most widely used video editing software among YouTubers, Filmora provides plentiful editing tools, such as cut, trim, video stabilization , noise removal , chroma key compositing , and color grading. Besides, there are royalty-free music track and sound effects available in the built-in Audio library, and title templates and presets, as well as elements and effects. Download the free trial version below and get started now.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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