"2024 Approved  Engage More Users with Dual-Stream Approach (YT+Twitch)"

"2024 Approved Engage More Users with Dual-Stream Approach (YT+Twitch)"

Kevin Lv12

Engage More Users with Dual-Stream Approach (YT+Twitch)

Youtube Video Maker - Wondershare Filmora

Provide abundant video effects - A creative video editor

Powerful color correction and grading

Detailed tutorials provided by the official channel

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

Try It Free Try It Free

As the world has progressed, a great deal has changed, and it has transformed into a digital hub. People have started to use different platforms to entertain themselves, watch their favorite content online, gaming, music, sports, or any other form of entertainment.

Cross-platform streaming is a concept people have started to follow especially when it comes to gaming. The audience has a wide variety of choices when it comes to viewing live content online.

YouTube and Twitch are two major platforms streamers use to publish their content online for their targeted audience. They need to stream their content on YouTube and Twitch simultaneously as it engages a wider range of audiences worldwide, and newer streamers can benefit from it.

In this article

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

Part 2: How to Multi-stream using Streamlabs Prime

Part 3: Bonus Tips | Enlarge your Live Stream Performance!

Part 1: How Can You Stream on Twitch and YouTube at the Same Time?

To stream simultaneously on multiple platforms, a certain program or application is required to provide you with the required tools to enable you to broadcast your content. Several programs provide the option to stream to multiple websites at the same time e.g., Restream, Streamlabs Prime, and MelonApp.

Restream

Restream.io is a service that provides you with the option to broadcast your content to more than 30 different platforms including Twitch and YouTube. When you log in, you can choose the channels you wish to broadcast on and restream will issue a unique key for you.

Restream

After you have selected your desired selection, go to your broadcasting software, and choose Restream.io as your preferred service and insert your unique key provided by Restream.

Restream will let you use their services for free provided you use it with their watermark. It is recommended for newer users but if you wish to remove the watermark and go ad-free you will have to upgrade your plan.

Below is a step-by-step guide to help you stream using Restream.io

Step 1: Sign up or log in

The first step is to sign up on Restream. It will require you to choose a unique username, password and enter a valid email address.

Step 2: Choose your desired Platforms

From the list of different platforms, choose the ones you wish to stream to and add your channels by authorizing with the required credentials. Restream has an option of more than 30 platforms including YouTube, Twitch, Facebook, Twitter, and LinkedIn.

Choose your desired Platforms

Step 3: Choose your subscription plan

Choose your desired plan that caters to your needs. Keep in mind that Restream is 100% free but free accounts do not come with recording or storage and will show a Restream watermark.

Choose your subscription plan

You can remove this watermark by upgrading your subscription plan to a Professional one from the dashboard.

Step 4: Choose the final streaming platforms

Connect all your channels so you can stream from a single platform. Click the platform icon and connect your preferred accounts with Restream.

Step 5: Tweak the settings according to your preference

Set up for streaming preferences and settings along with your streaming software. You can broadcast directly from your browser, multiple members from different locations, from your mobile phone, or even your GoPro. More available streaming features can be found on the Restream Help Center.

Set up for streaming preferences

Restream also offers a wide range of services including the option to stream pre-recorded videos on Twitch at a preselected time and date. However, there is a caveat that you will not be able to multi-stream after you get an affiliate status on your Twitch channel.

Part 2: How to Multi-stream using Streamlabs Prime

Streamlabs Prime is the premium version of Streamlabs. It provides you with a range of 40+ apps that can also improve the quality of your streams and allow you to multi-stream. It is one of the best streaming software in the game currently.

Many content creators use Streamlabs to simultaneously run their streams on YouTube along with Twitch to grasp a wider range of audiences and get more views. One of the best things about Streamlabs is that you can connect to the broadcast services directly from the program without entering any stream key.

Streamlabs has included the option to Multi Stream on different platforms within its OBS client. Below are the steps required to set you up for streaming on YouTube and Twitch at the same time.

Step 1: Open the settings of your desired client

Click on the gear icon to open the settings on the bottom left of the client, click on the Stream tab where you will see the three main platforms for streaming.

Step 2: Add your preferred platforms

Add YouTube and Twitch by pressing the connect button; you can also add other services as well with the Add Destination feature.

Add your preferred platforms

Your stream will automatically be broadcast to all selected platforms when you go live. Although, you will be required to use the premium service of Streamlabs to ensure you can Multistream to different platforms at the same time.

MelonApp

Melon

Melon is a web-based service that lets you live-stream onto different platforms at the same time such as YouTube, Twitch, Facebook, and LinkedIn in just a matter of a few clicks. No downloads are required and there are umpteen options of customizations to personalize your feed according to your preference.

You can earn through donations from your live stream and are provided with the best customer support 24/7. Everything is hosted on a cloud-based setup and you can stream and record in 1080p.

Below are the steps to guide you on how to stream using the MelonApp.

Step 1: Login or Sign up

Login or Signup with your credentials into Melon and allow the required permissions i.e., microphone and camera.

Login or Signup to Melon

Step 2: Choose your subscription plan

Choose your premium plan to avail of multi-streaming along with high-quality broadcasting, unlimited streaming, and tons of customization.

Choose your subscription plan

Step 3: Choose your desired platforms

Choose and connect the platforms you want to stream to from the Settings in the top right corner. If you have to reselect, simply click x, and reconnect to a different service.

Step 4: Finalize your preferences

Click on ‘Go Live’ and select the platforms for the current stream you wish to broadcast. Selected platforms will be highlighted.

Click on ‘Go Live’

Step 5: Go live

In the end, click next, put in the title of your stream and its description and you are all set to broadcast your content.

Part 3: Bonus Tips | Enlarge your Live Stream Performance

Now that you know how to stream on Twitch and YouTube, here are some tips to improve your live streams!

Tip # 1: Enhance Your Content

You can enhance your content in multiple ways to grasp a wider audience and get your message all around the globe.

Tip # 2: Introduce Graphics and Transitions

You can use interesting gifs, screens, intros, and outros for your streams. Announcing your streams beforehand can also help build up hype and make people anticipate your feed.

Tip # 3: Work More on Post Production

People stream different content on these streaming platforms including gaming, podcasts, educational and entertainment videos. Editing your content to near perfection is one of the most major aspects of a successful broadcast.

Tip # 4: Use Editing Tools to Make Your Videos Interesting

You can use different editing tools such as Wondershare Filmora which is a great video editing software that allows you to edit, trim, cut, add sounds and apply tons of effects to your content no matter what type or genre it is.

Tip # 5: Add Certain Effects to Appear Professional

You can also introduce motion tracking, keyframing, and use other powerful features, and that too for free using Wondershare Filmora. However, if you wish to go a step further you can always opt for their premium version and transcend into a world of endless options and opportunities to edit and enhance your content.

Tip # 6: Promote Your Content Using Social Media

Multi-streaming helps build up a wider community of fans as it is targeting different sets of people and you can also earn from your streams using advertisements and introducing click-on banners for brand endorsements.

Some platforms also let you promote and manage your merchandise, so it is always a good opportunity for these streaming clients and platforms.

Conclusion

Now you can also monetize your streams and broadcast on different platforms such as YouTube and Twitch at the same time. This will boost your reach and views in a very positive way. You can also tweak your content by editing it and inserting sound effects, gifs, and much more to make it more interesting and catchier.

And by multi-streaming on YouTube and Twitch, you will have a greater chance of being found by gaming sponsors and your growth will not be tied just to a single platform. You can also promote your streams on other social media platforms and your handles as well.

Pre-recorded videos are also a great way to present your content with perfection without any chances of being prone to any potential online mishaps.

Try It Free Try It Free

Pushing Boundaries: Advanced Strategies to Elevate YouTube Video Visibility

YouTube SEO Guide: How to Improve Search Rankings For Your YouTube Videos

author avatar

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

  • On Video (Metadata)
  • Recommendations
  • Channel
  • User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

  • On Video (Metadata)
  • Recommendations
  • Channel
  • User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

  • On Video (Metadata)
  • Recommendations
  • Channel
  • User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

If there exists searches, there exists SEO. YouTube now is the second largest search engine which processes more than 3 billion searches in a single month. Besides making sure that each video you upload to YouTube offers thought-provoking content, you can also optimize the video in accordance with the rules of SEO to stand out from the 500 hours of videos uploaded per minutes.

If you are trying to learn more about the SEO optimization of YouTube videos, you’ve landed on the right page, because in this guide we are going to take you through the process of improving the search rankings for each video you upload to YouTube.

YouTube SEO Guide

Quick Jump Menu:

The guide covers these five aspects of YouTube SEO optimization:

The Basics - Five Main Traffic Sources

Producing a video and posting it on your YouTube channel is simply not enough to guarantee its success. You have to know where the video’s traffic will come from, because over 500 hours of video content are being uploaded each minute, and there are over 50 million content creators on the platform.

That’s the reason why you have to develop a strategy that will attract the traffic to your videos and place them high in the YouTube’s search rankings. Let’s have a look at five traffic sources that will boost the number of views and comments videos are getting.

YouTube Search

A great deal of traffic for your videos can come from the search results, which makes the title of a video one of the most important aspects of SEO optimization on YouTube.

Don’t use long titles, strive to use short and catchy titles that also contain keywords which accurately describe the contents of the video in order to appear higher in the YouTube’s search results.

Suggested Videos

The platform offers video suggestions that cover topics similar to those of the videos you already watched. Once more, the title and the description you provided will play a crucial role in driving more traffic to your videos, so make sure that each video you post on YouTube has an effective title that will spark interest in a potential viewer to take action and actually watch the video.

Suggested videos that appear next to the video

Suggested videos that appear after the video

Suggested videos that appear from links in a video description.

YouTube Advertising

Investing in the promotion of the content you’re posting on your channel can help you to generate more views, but different types of YouTube ads produce different results. Non-skippable ads never count as a view, while a skippable ad that lasts more than ten seconds must be viewed for at least thirty seconds in order to qualify as a view. All other types of YouTube ads require the viewer to click on them and play them so the YouTube Analytics can recognize the action as a view.

Channel Pages, Browse Features, Playlists

Channel Pages - This method of generating traffic includes views created by other channel owners as well as Topic Channels that are automatically created using the platform’s video discovery system. In either case, your videos are discovered through search results or video suggestions.

Browse Features - The homepage of your YouTube channel as well as the subscription feed and all other browse features can be a potential source of views for your videos. The YouTube users who watch a video on your channel can be either signed-in or signed-out, but the YouTube Analytics tool will still recognize their action as a view.

Playlists - Producing content other YouTubers will want to include in their playlists is one of the best ways to attract more traffic and increase the amount of views videos you upload to your YouTube channel are getting.

External Traffic Sources

Even though YouTube is the second largest search engine in the world, sharing a link to a video on social media such as Twitter or Facebook or embedding it on your website can significantly increase the number of views the video is getting.

Sources of traffic mentioned above are not equally effective, because the intent to actually watch the video varies greatly for each source. That’s why you’ll be able to achieve the best results if you combine several, if not all sources of traffic described in this guide.

How to Come Up With SEO Topics

Videos are a form of communication, and like with all forms of communication, you must know who you are addressing in order to know what to say. Defining the target audience before you start creating a video will make the SEO optimization process much simpler and much faster.

Let’s say that you want to become a successful beauty vlogger and your aim is to produce makeup tutorials. Your first step should be to determine which market is the most relevant for you. Assuming you’d like to target the Asian market, it becomes obvious that the audience you’ll be addressing will consist of women in need of practical makeup advice and your colleagues who offer similar types of tutorials.

Now that you’ve defined your target audience you can proceed to develop the content strategy. People search videos for many different reasons, but their motivation can be approximately divided into four micro-moments. These are:

I want to know, I want to go, I want to do and I want to buy moments and some or all can be applied to all types of YouTube videos.

I want to know moments refer to YouTube users who want to learn more about a certain topic and often ask how to perform a certain action. In the beauty niche, the search terms may include questions like ‘Is makeup bad for your skin?’ or ‘What is contouring?’.

I want to do moments reflect a certain need the potential viewer of your videos has, and your video should provide a straightforward answer. Most common I want to do search patterns for beauty vloggers are ‘How to apply mascara, eyeliner, etc..’

If you know quite a bit about beauty products, then producing videos that rely on I want to buy moments is a sure way to attract a lot of traffic to your videos. These include product reviews, top ten videos or comparison videos that offer the reasons for and against buying a certain product.

Furthermore, you should try to think of a way to create a makeup video that makes the viewer feel involved, so even if you are just explaining the basic terms or tools in the video, viewers should have the feeling that they are learning something.

After defining your target audience and determining what you have to offer, you can choose the topic based on keywords. Here’s how you can easily come up with keyword ideas for your YouTube videos.

How to find the right keywords ideas?

YouTube Search Suggestions:

This is by far the easiest and fastest way to come up with an SEO friendly topic for a video. The best part is that the keywords you come up with will work without a doubt since all suggestions are based on search terms actual people have already used.

Copy the Keywords From a Video in Your Niche that Already Has a Lot of Views:

Study the competition and find a few channels with hundreds of thousands of subscribers that cover the same topics as you. These channels probably have a significant number of videos so just sort them out using the ‘Most Popular’ option.

Click on a video that has the most views and that also has a topic that isn’t far removed from what you want to do. When the video is open, look for the keyword around which it is centered, in the title, description or tags and just find a creative way to incorporate it into your video.

Use YouTube’s Traffic Sources and Search Report:

If you would like to find out which keywords YouTubers have used to find your videos this is your best option. Even though the chances are you’ll know most keywords in the report since you already used them for SEO optimization of your videos, you might come up with a few unexpected entries that might be useful.

Look for low-competition keywords, because frequently used keywords are already used by videos featured on channels that have a lot of followers. Low-competition keywords can be particularly helpful if you are trying to grow your channel since they might attract more viewers than the most obvious keyword choices.

YouTube keyword tools:

https://filmora.wondershare.com/vlogger/youtube-keyword-tools.html

The Metadata Process

Now that you’ve found the best keywords for a video you’d like to upload to your YouTube channel, you should do everything in your power to maximize its SEO value. The following YouTube Ranking factors all play a part in the success your video will enjoy:

  • On Video (Metadata)
  • Recommendations
  • Channel
  • User Action

As you can see, metadata is directly related to the search rankings performance of your videos. So what is metadata exactly?

Video file name: The SEO optimization of a YouTube video starts even before you upload the file to your channel. When naming a video file, make sure that the name contains a keyword, because the platform’s algorithm will analyze it and use it to determine how high it should be ranked in the search results.

Video title: The title of a YouTube video is added after the upload is complete. So, in order to increase the video’s chances of appearing high in the search results, you should place the keyword at its begging and avoid using titles longer than 70 characters as much as you can.

Description: The more words you use to describe a video, the better. YouTube descriptions can have up to 5000 characters, which gives you quite a lot of room to use the keywords you’ve selected.

Tags: You can hardly use too many tags, as a matter of fact, you should use as many tags as you can think of. Channel name, brand name, related keywords are all great choices for tags, just keep in mind that they can’t be longer than 127 characters.

YouTube tag generator:

http://www.betterwaytoweb.com/tag-generator-for-youtube

Transcript: Chances are that the keyword around which your video is based appears quite a lot in the narration and dialogue. YouTube lets you create transcripts of all your videos in just a few simple clicks, which enables you to take the SEO optimization a step further.

Promoting Videos Using Off-Channel Marketing

One of the greatest advantages YouTube offers is how easy it is to share the links to your videos on social media or anywhere else on the Internet. These off-channel marketing methods can help you drive more traffic to the videos you upload to YouTube:

Embedding the Link: Articles covering topics similar to the topic your video is covering are a perfect place to embed a link to the video featured on your channel. What’s more, you can embed a link in your blog posts, on your website, or on a website of a partner company.

Backlinks: A backlink is a link from some other website to the particular web resource, in this case, your video. You can insert links that offer additional information about the topic and by doing so increase the traffic.

Third-party Website Promotion: Share links to videos you upload to YouTube on websites like Quora or forums such as Filmora.io.

Team up with Other YouTube Creators: Looking for cooperation on Fiverr, or just send them private messages to ask for recommendation/follow. Add your video in their playlist, or in Related Channel, End-screen card, etc.

How to Monitor a Video’s Data?

YouTube Analytics is a tool that will enable you to find out more about the people who are watching your videos. How many of your subscribers have watched a video you added to your channel? How many viewers found a video you uploaded through search results? The answer to these questions can be easily found with this tool.

YouTube Analytics also provides insight into subscriber conversion rates, so you can know exactly which videos attracted the most subscribers. This feature is particularly important if you are still developing your channel since it can help you understand which type of videos inspired a viewer to take action and hit the Subscribe button

Combining the information supplied by the YouTube Analytics with the data Google Analytics can offer will allow you to get to know the viewers of your videos better, which can be useful when planning the topics of the videos you’d like to upload to your YouTube channel in the future. If you’d like to gain access to more advanced statistics, there are a lot of free and paid YouTube analytics tools that enable you to keep track of the number of video comments, rankings, dislikes, likes, video replies or favorites.

Each of these metrics serves as a building block of a successful YouTube channel because uploading a video during a weekend or during the working days may not produce the same results. The YouTube analytics tools can assist you in staying one step ahead of your competition and increasing the number of subscribers to your YouTube channel.

A Few Final Thoughts

Just keep these fundamental things into your mind when you’re doing YouTube SEO:

YouTube will do anything they can to keep viewer watch longer

So what’s relevant to the content? YouTube

Always suggest videos from the same creator (so you should use brand, channel name tags)

Evaluated what people watch next and which video they ignore.

Displays video with the similar titles and keywords/tags

So what’s relevant to the viewers? YouTube

Learns your preferences, style, tasted

Considers what content might be interesting to an individual viewer: analyze viewing history, channel subscriptions, search history, viewing choices.

author avatar

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read:

  • Title: "2024 Approved Engage More Users with Dual-Stream Approach (YT+Twitch)"
  • Author: Kevin
  • Created at : 2024-05-25 14:31:51
  • Updated at : 2024-05-26 14:31:51
  • Link: https://youtube-videos.techidaily.com/2024-approved-engage-more-users-with-dual-stream-approach-ytplustwitch/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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