Drive Subscriptions Upward Through Effective YouTube Branding

How to Brand Your YouTube Channel to Get More Subscribers

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Nov 01, 2022• Proven solutions

0

Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.

Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.

Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.

The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.

They have different branding because they want to reflect different feelings for different audiences.

Bad Branding Causes Mistrust

When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.

Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?

What is YouTube Branding?

You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.

YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.

Here are notable elements of your channel’s branding:

- Channel name

- Channel art

- Video thumbnail

- Video title

- Icon

- Watermark

- Catchphrase

- Style of video

How to Start Branding Your YouTube Channel?

Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.

Here is a quick exercise to find your channel’s purpose:

Draw a 3 circle Venn diagram.

In circle 1, write down everything you consider yourself an expert in.

- What do your friends know you for?

- What can you give advice on?

- What did you go to school to learn?

In circle 2, write down all the topics you are passionate about.

- What can you talk effortlessly about for hours?

- At a party, where do you lead conversations towards?

In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.

- Can you give me travel advice?

- Can you make people forget about their stressful day?

- Do you have experience in a specialized field?

Understanding what people will pay money for will help guide you in creating content that has true value.

In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.

Examples:

Epic Meal Time

Expertise = Eating

Passion = Fast Food Culture

Demand = Unique Meals

PURPOSE: Showcase a unique combination of fast food people won’t make at home.

Michelle Phan

Expertise = Beauty Products

Passion = Makeup and Fashion

Demand = Beauty School

PURPOSE: Give people more confidence in beauty products.

How Is Your Channel Different From the Others?

Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.

Good branding allows you to differentiate from others .

Pick a Unique and Memorable Name

If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:

If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).

Picking an Icon

Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.

However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:

Create Video Thumbnails That Stand Out

The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.

Epic Meal Time thumbnails standing out amongst other loud thumbnails.

Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?

Good branding doesn’t happen in the first try so keep experimenting.

Designing Your Icon, Thumbnail, and Channel Art

There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.

- Less is more: Don’t clutter your icons, thumbnails, or banner.

- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.

- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.

- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.

Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:

- How to Make YouTube Video Thumbnail

- How to Make YouTube Icons

- Free Youtube Banners

How to Make Your Visuals Consistent?

When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?

Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.

Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.

But Branding Is Not Designing, It’s A Feeling

Don’t get too caught up with a design.

Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.

PewDiePie’s brand highlights its upbeat and unpredictable personality.

PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.

Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.

The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.

Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.

Inserting A Watermark

The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.

Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.

Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.

Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.

Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.

When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.

Want to set up your subscription watermark? Here is a quick tutorial:

Coming Up With A Catchphrase

A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”

Check out some of the popular YouTuber’s catchphrases:

When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?

Final Thoughts On YouTube Branding

As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.

Your branding doesn’t dictate the content you create, but it does affect how you go about making it.

Got more questions about branding your YouTube channel? Let us know in the comments below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Create Professional Movies on YouTube Quickly

Do you want to convert video clips into intriguing movies? If yes, then you should download and install an advanced movie maker on your computer and creatively compile your video clips and photos. Movie Makers have multiple features such as transition overlays, timeline narration, audio options, and animations. This guide is about YouTube movie makers and how you can get started with this application.

What Is YouTube Movie Maker?

YouTube Movie Maker is a video editing program. It enables video editors to create videos for their YouTube channel. Furthermore, you can upload and manage your videos on YouTube using this software. You can perform all these tasks with a single interface. Creating videos using YouTube movie makers is entertaining as it includes interesting tools to express creative instinct. Furthermore, the moviemaker YouTube uploading process is also simpler than ever. Here are some features of YouTube movie maker:

1. Video Creation

YouTube movie maker is a simple-to-use video editing tool with wide-ranging features. You can add multiple images, video clips, audio, and icons and align them on the timeline. Beginners can use Movie Wizard to understand the platform interface and develop video editing skills.

3. Publishing

This tool has standard and special features. Using YouTube movie maker, you can upload videos on your YouTube channel and attract more audience with your content. This video editing tool makes it easy for YouTube content creators to publish their content on the platform. Furthermore, you can save the content on your computer and publish it later on.

3. Boost Productivity

Video editors such as YouTube movie maker improve productivity for video editors. With convenient features and tools, content creators can create more videos with efficiency and increase their content reach.

YouTube Movie Maker Tutorial

YouTube Movie Maker download process is simple. To download and install the application follow these steps:

Step 1: Visit MakeYouTubeVideo.com and choose the download option.

Step 2: This tool is compatible with every Windows version, so you don’t have to worry about compatibility.

Step 3: While downloading the application you need to evaluate the plans.

Step 4: The Platinum version of YouTube Movie Maker will cost $399. With this plan, you will get high-quality transition effects and audio materials.

Step 5: After choosing the plan, you have to enter the payment options and download the tool.

Step 6: A setup file will download to your computer.

Step 7: You need to open that file and run the installation process.

Here are some tips to use YouTube Movie Maker:

Step 1: When you open the application a clear interface will appear with easy-to-use options.

Step 2: From the left panel, you can browse through your computer storage and import content

Step 3: Also, you can drag and drop the media on your workspace.

Step 4: Align the content on different channels and add music.

Step 5: Once you align the content as required, you can publish the video on YouTube from the button on the bottom right.

4 Best Alternatives for YouTube Movie Maker

A plethora of video editing tools are available on the internet. Whether you are a marketing manager or a film producer, you would need a movie marker to boost your productivity and become a professional video content creator. If you want an alternate option for YouTube movie maker, you can check this list:

1. Wondershare Filmora

Filmora is one of the best video editing tools out there. Other than Filmora, Wondershare also offers Filmora (a video editing tool for mobile), and FilmStock with wide-ranging video effects and unique soundtracks. Filmora offers a simple and intuitive interface with lots of exciting overlays, filters, transitions, and motion elements. Since Filmora has a dedicated films tock, users can easily download royalty-free music and video clips. Some basic features of Filmora are:

• Noise removal
• Speed control
• GIF support
• 4K editing support
• Frame by frame preview
• Color tuning

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Only a few video editing tools offer 4K and GIF support, and Filmora is one of them. Filmora enables video editors to include engaging titles on their videos. This video editor offers a super easy and flexible interface to video editors so they can drag and drop relevant clips, select interesting music, and choose a striking theme.

The interface is clean, uncluttered, and organized with easy-to-access features. It includes basic as well as advanced features to enhance video quality and add outstanding effects. There are vast numbers of effects and transitions to make your video smooth and engaging. Color matching and motion tracker tools will completely change your video quality.

2. Nero Video

Nero Video is a cheap yet effective tool for YouTubers. This tool comes with a wide array of effects and tricks to create outstanding content. This tool is perfect for beginners because of its simple editing tools. Nero Video offers the finest functionalities and speed to video editors so they can create more engaging content and publish it on their YouTube channel. Some features of Nero Video are:

• Keyframe animation tools
• Movie templates
• Wide range of templates
• 4K support

4. InVideo

InVideo is different than other platforms as content creators can create interesting videos on the cloud using this tool. This means that you don’t have to download InVideo software. Instead, you can just log into your account and start editing. Furthermore, the tool is stocked with many frames, stickers, features, tricks, and transitions. This software is suitable for beginner as well as professional users. With more than 4000 templates, anyone can create a video on this platform. InVideo doesn’t irritate its users with a watermark, even if you are using the free version of this application. Here are some features of using the InVideo editing tool:

• No watermark
• More than 4000 templates
• More than 8Mn and iStock videos and images
• Intelligent frames
• Automate voice-overs
• Multiple layers
• Power transitions

5. Clipchamp Create

Clipchamp Create is a free video editing tool with wide-ranging transitional effects, and an export option without a watermark. Watermarks only appear when you use stock videos and images in your video. Premium and Business plans are available in this software that offer access to a vast stock library. Using stock library, you can download and add high-resolution images and videos to your project. The tool is incredibly handy as it offers you unique options webcam recorder, video converter, and video compressor. Clipchamp also offers the following features:

• Camera recorder
• Stock library
• Text to speech
• Brand kit
• Trimming videos

Closing Word

Now that you have notable information about the YouTube movie maker tool, you can easily download and install it on your computer. Many YouTube content creators find this application basic. If you want a more advanced tool, you can check the list of alternative movie makers and download the one that offers the best features.

3. Publishing

This tool has standard and special features. Using YouTube movie maker, you can upload videos on your YouTube channel and attract more audience with your content. This video editing tool makes it easy for YouTube content creators to publish their content on the platform. Furthermore, you can save the content on your computer and publish it later on.

3. Boost Productivity

Video editors such as YouTube movie maker improve productivity for video editors. With convenient features and tools, content creators can create more videos with efficiency and increase their content reach.

YouTube Movie Maker Tutorial

YouTube Movie Maker download process is simple. To download and install the application follow these steps:

Step 1: Visit MakeYouTubeVideo.com and choose the download option.

Step 2: This tool is compatible with every Windows version, so you don’t have to worry about compatibility.

Step 3: While downloading the application you need to evaluate the plans.

Step 4: The Platinum version of YouTube Movie Maker will cost $399. With this plan, you will get high-quality transition effects and audio materials.

Step 5: After choosing the plan, you have to enter the payment options and download the tool.

Step 6: A setup file will download to your computer.

Step 7: You need to open that file and run the installation process.

Here are some tips to use YouTube Movie Maker:

Step 1: When you open the application a clear interface will appear with easy-to-use options.

Step 2: From the left panel, you can browse through your computer storage and import content

Step 3: Also, you can drag and drop the media on your workspace.

Step 4: Align the content on different channels and add music.

Step 5: Once you align the content as required, you can publish the video on YouTube from the button on the bottom right.

4 Best Alternatives for YouTube Movie Maker

A plethora of video editing tools are available on the internet. Whether you are a marketing manager or a film producer, you would need a movie marker to boost your productivity and become a professional video content creator. If you want an alternate option for YouTube movie maker, you can check this list:

1. Wondershare Filmora

Filmora is one of the best video editing tools out there. Other than Filmora, Wondershare also offers Filmora (a video editing tool for mobile), and FilmStock with wide-ranging video effects and unique soundtracks. Filmora offers a simple and intuitive interface with lots of exciting overlays, filters, transitions, and motion elements. Since Filmora has a dedicated films tock, users can easily download royalty-free music and video clips. Some basic features of Filmora are:

• Noise removal
• Speed control
• GIF support
• 4K editing support
• Frame by frame preview
• Color tuning

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Only a few video editing tools offer 4K and GIF support, and Filmora is one of them. Filmora enables video editors to include engaging titles on their videos. This video editor offers a super easy and flexible interface to video editors so they can drag and drop relevant clips, select interesting music, and choose a striking theme.

The interface is clean, uncluttered, and organized with easy-to-access features. It includes basic as well as advanced features to enhance video quality and add outstanding effects. There are vast numbers of effects and transitions to make your video smooth and engaging. Color matching and motion tracker tools will completely change your video quality.

2. Nero Video

Nero Video is a cheap yet effective tool for YouTubers. This tool comes with a wide array of effects and tricks to create outstanding content. This tool is perfect for beginners because of its simple editing tools. Nero Video offers the finest functionalities and speed to video editors so they can create more engaging content and publish it on their YouTube channel. Some features of Nero Video are:

• Keyframe animation tools
• Movie templates
• Wide range of templates
• 4K support

4. InVideo

InVideo is different than other platforms as content creators can create interesting videos on the cloud using this tool. This means that you don’t have to download InVideo software. Instead, you can just log into your account and start editing. Furthermore, the tool is stocked with many frames, stickers, features, tricks, and transitions. This software is suitable for beginner as well as professional users. With more than 4000 templates, anyone can create a video on this platform. InVideo doesn’t irritate its users with a watermark, even if you are using the free version of this application. Here are some features of using the InVideo editing tool:

• No watermark
• More than 4000 templates
• More than 8Mn and iStock videos and images
• Intelligent frames
• Automate voice-overs
• Multiple layers
• Power transitions

5. Clipchamp Create

Clipchamp Create is a free video editing tool with wide-ranging transitional effects, and an export option without a watermark. Watermarks only appear when you use stock videos and images in your video. Premium and Business plans are available in this software that offer access to a vast stock library. Using stock library, you can download and add high-resolution images and videos to your project. The tool is incredibly handy as it offers you unique options webcam recorder, video converter, and video compressor. Clipchamp also offers the following features:

• Camera recorder
• Stock library
• Text to speech
• Brand kit
• Trimming videos

Closing Word

Now that you have notable information about the YouTube movie maker tool, you can easily download and install it on your computer. Many YouTube content creators find this application basic. If you want a more advanced tool, you can check the list of alternative movie makers and download the one that offers the best features.

3. Publishing

This tool has standard and special features. Using YouTube movie maker, you can upload videos on your YouTube channel and attract more audience with your content. This video editing tool makes it easy for YouTube content creators to publish their content on the platform. Furthermore, you can save the content on your computer and publish it later on.

3. Boost Productivity

Video editors such as YouTube movie maker improve productivity for video editors. With convenient features and tools, content creators can create more videos with efficiency and increase their content reach.

YouTube Movie Maker Tutorial

YouTube Movie Maker download process is simple. To download and install the application follow these steps:

Step 1: Visit MakeYouTubeVideo.com and choose the download option.

Step 2: This tool is compatible with every Windows version, so you don’t have to worry about compatibility.

Step 3: While downloading the application you need to evaluate the plans.

Step 4: The Platinum version of YouTube Movie Maker will cost $399. With this plan, you will get high-quality transition effects and audio materials.

Step 5: After choosing the plan, you have to enter the payment options and download the tool.

Step 6: A setup file will download to your computer.

Step 7: You need to open that file and run the installation process.

Here are some tips to use YouTube Movie Maker:

Step 1: When you open the application a clear interface will appear with easy-to-use options.

Step 2: From the left panel, you can browse through your computer storage and import content

Step 3: Also, you can drag and drop the media on your workspace.

Step 4: Align the content on different channels and add music.

Step 5: Once you align the content as required, you can publish the video on YouTube from the button on the bottom right.

4 Best Alternatives for YouTube Movie Maker

A plethora of video editing tools are available on the internet. Whether you are a marketing manager or a film producer, you would need a movie marker to boost your productivity and become a professional video content creator. If you want an alternate option for YouTube movie maker, you can check this list:

1. Wondershare Filmora

Filmora is one of the best video editing tools out there. Other than Filmora, Wondershare also offers Filmora (a video editing tool for mobile), and FilmStock with wide-ranging video effects and unique soundtracks. Filmora offers a simple and intuitive interface with lots of exciting overlays, filters, transitions, and motion elements. Since Filmora has a dedicated films tock, users can easily download royalty-free music and video clips. Some basic features of Filmora are:

• Noise removal
• Speed control
• GIF support
• 4K editing support
• Frame by frame preview
• Color tuning

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Only a few video editing tools offer 4K and GIF support, and Filmora is one of them. Filmora enables video editors to include engaging titles on their videos. This video editor offers a super easy and flexible interface to video editors so they can drag and drop relevant clips, select interesting music, and choose a striking theme.

The interface is clean, uncluttered, and organized with easy-to-access features. It includes basic as well as advanced features to enhance video quality and add outstanding effects. There are vast numbers of effects and transitions to make your video smooth and engaging. Color matching and motion tracker tools will completely change your video quality.

2. Nero Video

Nero Video is a cheap yet effective tool for YouTubers. This tool comes with a wide array of effects and tricks to create outstanding content. This tool is perfect for beginners because of its simple editing tools. Nero Video offers the finest functionalities and speed to video editors so they can create more engaging content and publish it on their YouTube channel. Some features of Nero Video are:

• Keyframe animation tools
• Movie templates
• Wide range of templates
• 4K support

4. InVideo

InVideo is different than other platforms as content creators can create interesting videos on the cloud using this tool. This means that you don’t have to download InVideo software. Instead, you can just log into your account and start editing. Furthermore, the tool is stocked with many frames, stickers, features, tricks, and transitions. This software is suitable for beginner as well as professional users. With more than 4000 templates, anyone can create a video on this platform. InVideo doesn’t irritate its users with a watermark, even if you are using the free version of this application. Here are some features of using the InVideo editing tool:

• No watermark
• More than 4000 templates
• More than 8Mn and iStock videos and images
• Intelligent frames
• Automate voice-overs
• Multiple layers
• Power transitions

5. Clipchamp Create

Clipchamp Create is a free video editing tool with wide-ranging transitional effects, and an export option without a watermark. Watermarks only appear when you use stock videos and images in your video. Premium and Business plans are available in this software that offer access to a vast stock library. Using stock library, you can download and add high-resolution images and videos to your project. The tool is incredibly handy as it offers you unique options webcam recorder, video converter, and video compressor. Clipchamp also offers the following features:

• Camera recorder
• Stock library
• Text to speech
• Brand kit
• Trimming videos

Closing Word

Now that you have notable information about the YouTube movie maker tool, you can easily download and install it on your computer. Many YouTube content creators find this application basic. If you want a more advanced tool, you can check the list of alternative movie makers and download the one that offers the best features.

3. Publishing

This tool has standard and special features. Using YouTube movie maker, you can upload videos on your YouTube channel and attract more audience with your content. This video editing tool makes it easy for YouTube content creators to publish their content on the platform. Furthermore, you can save the content on your computer and publish it later on.

3. Boost Productivity

Video editors such as YouTube movie maker improve productivity for video editors. With convenient features and tools, content creators can create more videos with efficiency and increase their content reach.

YouTube Movie Maker Tutorial

YouTube Movie Maker download process is simple. To download and install the application follow these steps:

Step 1: Visit MakeYouTubeVideo.com and choose the download option.

Step 2: This tool is compatible with every Windows version, so you don’t have to worry about compatibility.

Step 3: While downloading the application you need to evaluate the plans.

Step 4: The Platinum version of YouTube Movie Maker will cost $399. With this plan, you will get high-quality transition effects and audio materials.

Step 5: After choosing the plan, you have to enter the payment options and download the tool.

Step 6: A setup file will download to your computer.

Step 7: You need to open that file and run the installation process.

Here are some tips to use YouTube Movie Maker:

Step 1: When you open the application a clear interface will appear with easy-to-use options.

Step 2: From the left panel, you can browse through your computer storage and import content

Step 3: Also, you can drag and drop the media on your workspace.

Step 4: Align the content on different channels and add music.

Step 5: Once you align the content as required, you can publish the video on YouTube from the button on the bottom right.

4 Best Alternatives for YouTube Movie Maker

A plethora of video editing tools are available on the internet. Whether you are a marketing manager or a film producer, you would need a movie marker to boost your productivity and become a professional video content creator. If you want an alternate option for YouTube movie maker, you can check this list:

1. Wondershare Filmora

Filmora is one of the best video editing tools out there. Other than Filmora, Wondershare also offers Filmora (a video editing tool for mobile), and FilmStock with wide-ranging video effects and unique soundtracks. Filmora offers a simple and intuitive interface with lots of exciting overlays, filters, transitions, and motion elements. Since Filmora has a dedicated films tock, users can easily download royalty-free music and video clips. Some basic features of Filmora are:

• Noise removal
• Speed control
• GIF support
• 4K editing support
• Frame by frame preview
• Color tuning

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Only a few video editing tools offer 4K and GIF support, and Filmora is one of them. Filmora enables video editors to include engaging titles on their videos. This video editor offers a super easy and flexible interface to video editors so they can drag and drop relevant clips, select interesting music, and choose a striking theme.

The interface is clean, uncluttered, and organized with easy-to-access features. It includes basic as well as advanced features to enhance video quality and add outstanding effects. There are vast numbers of effects and transitions to make your video smooth and engaging. Color matching and motion tracker tools will completely change your video quality.

2. Nero Video

Nero Video is a cheap yet effective tool for YouTubers. This tool comes with a wide array of effects and tricks to create outstanding content. This tool is perfect for beginners because of its simple editing tools. Nero Video offers the finest functionalities and speed to video editors so they can create more engaging content and publish it on their YouTube channel. Some features of Nero Video are:

• Keyframe animation tools
• Movie templates
• Wide range of templates
• 4K support

4. InVideo

InVideo is different than other platforms as content creators can create interesting videos on the cloud using this tool. This means that you don’t have to download InVideo software. Instead, you can just log into your account and start editing. Furthermore, the tool is stocked with many frames, stickers, features, tricks, and transitions. This software is suitable for beginner as well as professional users. With more than 4000 templates, anyone can create a video on this platform. InVideo doesn’t irritate its users with a watermark, even if you are using the free version of this application. Here are some features of using the InVideo editing tool:

• No watermark
• More than 4000 templates
• More than 8Mn and iStock videos and images
• Intelligent frames
• Automate voice-overs
• Multiple layers
• Power transitions

5. Clipchamp Create

Clipchamp Create is a free video editing tool with wide-ranging transitional effects, and an export option without a watermark. Watermarks only appear when you use stock videos and images in your video. Premium and Business plans are available in this software that offer access to a vast stock library. Using stock library, you can download and add high-resolution images and videos to your project. The tool is incredibly handy as it offers you unique options webcam recorder, video converter, and video compressor. Clipchamp also offers the following features:

• Camera recorder
• Stock library
• Text to speech
• Brand kit
• Trimming videos

Closing Word

Now that you have notable information about the YouTube movie maker tool, you can easily download and install it on your computer. Many YouTube content creators find this application basic. If you want a more advanced tool, you can check the list of alternative movie makers and download the one that offers the best features.

Also read: