Critical ASMR Series to Experience

The Best ASMR YouTube Channels

Richard Bennett

Mar 27, 2024• Proven solutions

Achieving a state of peace and tranquility isn’t always easy, in fact, a growing number of studies indicate that most people find it difficult to relax after a long day. The ensuing stress can cause insomnia, anxiety, depression, and a broad range of other psychological problems.

ASMR videos are a booming trend on YouTube as channels that post this type of content are attracting millions of followers. These videos contain audio and visual stimuli that can trigger the autonomous sensory meridian response that is characterized by the tingling which spreads from the top of the head downward.

So, in this article, we are going to take you through some of the best ASMR YouTube channels and help you discover the one that relaxes you the most.

Part 1: The Best ASMR Sleep Channels

The staggering amount of ASMR content on YouTube makes finding the channels that offer videos that help the viewer fall asleep a difficult task. We’ve combed through YouTube in search of the best ASMR Sleep channels, so let’s take a closer look at our selection.

1. ASMR Darling

The ASMR Darling channel was started in 2014 and since then it gained a massive following. Today, it has more than 2.5 million subscribers which makes it one of the most successful ASMR channels on YouTube.

The videos are focused around visual and audio ASMR triggers as their host usually uses whispering, role play, tapping, scratching, and microphone brushing. In addition, some videos also contain compliments, affirmations, and face touching that can potentially serve as tactile ASMR triggers. Each video on the ASMR Darling channel is created with the aim to relax the viewer and help them unwind before falling asleep.

2. Pelagea ASMR

With nearly one million subscribers Pelagea ASMR is easily one of the most popular ASMR sleep channels on YouTube. The duration of an average video on this channel exceeds twenty minutes which helps the viewer fall asleep while the video they are watching is still playing in the background.

The content on this channel is usually focused on audio triggers as the video that contains kissing noises has more than 19 million views. In addition, the host of these videos often taps her long fingernails over different types of objects. One thing is certain, the content you’ll find on this channel will alleviate the migraines you’re experiencing and improve the quality of your sleep.

3. Stacy Aster

Although Stacy Aster’s channel may not be as popular as ASMR Darling or Pelagea ASMR the content she produces is undoubtedly relaxing. Stacy utilizes more than five hundred ASMR triggers in her videos, which means that you will surely find the sounds that trigger your autonomous sensory meridian response.

Even though she started her channel just three years ago, Stacy already has more than half a million followers and an impressive collection of videos that contains hundreds of hours of relaxing content. She doesn’t focus exclusively on ASMR sleep videos as she also creates slime ASMR and other types of ASMR content.

4. ASMR Zeitgeist

In a little, over five years this ASMR channel has amassed 1.77M subscribers, which speaks volumes about the quality of the content it offers. The majority of videos rely on audio triggers to spark the ASMR and relax the viewer.

The artist’s experimental approach to ASMR videos results in calming and entertaining content. On this channel, you can find underwater ASMR sounds, videos that contain pink-colored triggers and so much more. The best part is that each video on this channel contains a variety of common and not so common ASMR triggers, which enables you to discover new sounds that may help you relax without even having to change a video.

5. ASMR PPOMO

Arguably one of the oldest ASMR channels on YouTube, ASMR PPomo was started in 2013 just three years after this phenomenon started attracting the attention of the online community. The videos you can find on this channel combine audio and visual triggers that loosen the viewers up and lull them to sleep.

Besides crating relaxing videos this Korean ASMR artist enjoys playing video games and listening to music. The fascination with sounds translates into her passion for ASMR as she employs hundreds of different ASMR triggers that cause tingles. Moreover, ASMR PPOMO channel hosts role play videos that take place in the magic shop, Halloween, and numerous other settings.

Part 2: The Best ASMR Eating Channels

YouTube is flooded with videos that are related to food in one way or the other, which is why it is hardly surprising that some of the most popular ASMR channels contain footage of hosts eating different types of food. Watching or hearing someone prepare or eat food can trigger ASMR, so if you are a foodie you are going to love watching videos from these channels.

1. SAS-ASMR

The fact that SAS-ASMR has 8.87 million subscribers points out just how popular this channel really is. The most popular videos on this channel have 45 million, 35 million, and 27 million views and they all include the sounds of the host eating different types of foods.

You can watch the host eat a honeycomb, a salmon as well as different types of exotic foods, and listen to the chewing or crunching sounds at the same time. However, SAS-ASMR is not exclusively ASMR eating channel as it also offers videos that have whispering sounds.

2. FoodieLicious ASMR

This is a relatively new ASMR channel with a modest following. Even so, FoodieLicious ASMR has an impressive collection of food videos which enables you to watch the host eat food from McDonald’s or spicy Indonesian food.

In addition to relaxing with the sounds of a person chewing food, you can also use this channel to discover dishes you never tasted before. New content is uploaded weekly so that you can enjoy new sounds every week. The quality of the content this channel offers ensures that it will continue growing as time passes and if you haven’t heard of it before maybe now is the right time to check it out.

3. Hungry Cakes

There are more than 300 videos to choose from on the Hungry Cakes channel and each of them contains a different type of food. Although this channel was started back in 2011, some nine years later it has just 654K subscribers.

Even though it may not be the most popular ASMR eating channel on YouTube, the videos on the Hungry Cakes channel still attract millions of viewers. The host creates crunchy sounds while eating different types of fast foods, noodles, or pizza. Moreover, the new content is uploaded regularly so that you can never run out of sounds that trigger your ASMR.

4. Morpheus ASMR

The man behind this ASMR eating channel is a newcomer to the world of ASMR videos, although you wouldn’t be able to tell from just watching his videos. The channel was started in 2018 and two years later it already has 968K subscribers, while the videos you can find on this channel have millions of views.

In most videos, the host is simply enjoying himself while eating Domino’s pizza, quarter pounder with cheese, or different types of cakes. There are nearly 400 videos on this channel and hopefully, you will be able to find at least one that contains the ASMR trigger you are sensitive to.

5. ASMR Phan

This channel is focused exclusively on ASMR eating videos, but you can follow the Mini Phan Club channel that combines the features of family vlog with ASMR videos. Both of these channels are run by twin sisters Alex and Lexi who love creating mukbangs in which they eat different types of foods.

The most popular uploads on ASMR Phan have over 18 million views which show vividly how sought after the content on this channel really is. In case you love watching people eat fast food, fruits, or candy this channel is the perfect choice for you.

Part 3: The Best YouTube Slime AMSR Channels

Although tactile ASMR triggers usually involve actually touching a surface or the face of another person, an immense number of YouTube users follows channels that post videos of a host interacting with slime in different ways. So, here are some of the best YouTube slime ASMR channels.

1. Satisfying Slime ASMR/Marina

This channel merges makeup and ASMR slime videos and the resulting content is both relaxing and entertaining to watch. The host of the videos, Marina plays with slime and adds makeup to it in order to produce a mixture that is strangely satisfying.

Besides the slime ASMR videos, this channel also hosts video challenges, reaction videos, and beauty tutorials, which make it a perfect choice if you are looking for a YouTube channel that offers more than just ASMR content. With 2.5 million followers the Satisfying Slime ASMR is arguably one of the most popular destinations on YouTube for ASMR fans.

2. Just Ameerah

In case you love watching people play and experiment with slime Just Ameerah channel is the place to be. The channel offers almost 800 slime ASMR videos which means that you can never run out of new content you can watch.

Moreover, new videos are added frequently so that you can follow the host’s latest adventures with slime. The same host also runs the MoreAmeerah channel that has 1.35 million subscribers and offers a variety of challenges, prank, and life hack videos. The Just Ameerah channel has 3.5 million subscribers and it contains a broad range of slime-related challenges.

3. The Best Satisfying

Yet another immensely popular slime ASMR YouTube channel that attracts millions of viewers on a daily basis. In addition to slime videos, the Best Satisfying channel also features soap carving videos that are incredibly fun to watch.

Some of the most popular videos on this channel have over ten million views. The host creates and plays around with different types of slime and you can hear the sounds the slime makes while it is being squished. Although the videos on this channel may seem uneventful, they still attract a large audience.

4. CSM Relaxing

Despite being a little over a year old, the CSM Relaxing channel already has 1.35 million subscribers. All videos on this channel depict a pair of hands squishing the differently modeled slime so that you can watch the presenter create and shape different types of slime.

The videos on the CSM Relaxing are based on audio and visual triggers as you can hear a variety of sounds that ranges from crunching to squishing and watch the entire process from preparing the slime to playing around with it. In addition, all videos you can find on this channel have a calming effect on the viewer and they can help relax and unwind before you go to sleep.

5. Tom Slime

We saved the best for the last. Tom Slime channel has 8.2 million subscribers and it is one of the most popular ASMR channels on YouTube. The channel was started in 2016 which makes its swift success even more impressive since the videos it features have attracted hundreds of millions of views in a four-year period.

The two of the most popular videos on the Tom Slime channel have 697 million and 307 million views. The best part is that there are over a thousand videos on this channel so that you can search for those that you find the most soothing.

Conclusion

ASMR videos have become one of the most popular video categories on YouTube in less than a decade, as the channels that post ASMR content attract millions of viewers every day. Finding different types of ASMR videos on YouTube is easy, but their quality often varies.

That’s why it is important to discover channels that produce relaxing and entertaining content that meets the highest industry standards. In addition, the number of ASMR triggers you can find on a YouTube channel determines whether or not you’re going to experience tingles while you’re watching some of the videos it offers.

Which of the best ASMR YouTube channels are you following? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Achieving a state of peace and tranquility isn’t always easy, in fact, a growing number of studies indicate that most people find it difficult to relax after a long day. The ensuing stress can cause insomnia, anxiety, depression, and a broad range of other psychological problems.

ASMR videos are a booming trend on YouTube as channels that post this type of content are attracting millions of followers. These videos contain audio and visual stimuli that can trigger the autonomous sensory meridian response that is characterized by the tingling which spreads from the top of the head downward.

So, in this article, we are going to take you through some of the best ASMR YouTube channels and help you discover the one that relaxes you the most.

Part 1: The Best ASMR Sleep Channels

The staggering amount of ASMR content on YouTube makes finding the channels that offer videos that help the viewer fall asleep a difficult task. We’ve combed through YouTube in search of the best ASMR Sleep channels, so let’s take a closer look at our selection.

1. ASMR Darling

The ASMR Darling channel was started in 2014 and since then it gained a massive following. Today, it has more than 2.5 million subscribers which makes it one of the most successful ASMR channels on YouTube.

The videos are focused around visual and audio ASMR triggers as their host usually uses whispering, role play, tapping, scratching, and microphone brushing. In addition, some videos also contain compliments, affirmations, and face touching that can potentially serve as tactile ASMR triggers. Each video on the ASMR Darling channel is created with the aim to relax the viewer and help them unwind before falling asleep.

2. Pelagea ASMR

With nearly one million subscribers Pelagea ASMR is easily one of the most popular ASMR sleep channels on YouTube. The duration of an average video on this channel exceeds twenty minutes which helps the viewer fall asleep while the video they are watching is still playing in the background.

The content on this channel is usually focused on audio triggers as the video that contains kissing noises has more than 19 million views. In addition, the host of these videos often taps her long fingernails over different types of objects. One thing is certain, the content you’ll find on this channel will alleviate the migraines you’re experiencing and improve the quality of your sleep.

3. Stacy Aster

Although Stacy Aster’s channel may not be as popular as ASMR Darling or Pelagea ASMR the content she produces is undoubtedly relaxing. Stacy utilizes more than five hundred ASMR triggers in her videos, which means that you will surely find the sounds that trigger your autonomous sensory meridian response.

Even though she started her channel just three years ago, Stacy already has more than half a million followers and an impressive collection of videos that contains hundreds of hours of relaxing content. She doesn’t focus exclusively on ASMR sleep videos as she also creates slime ASMR and other types of ASMR content.

4. ASMR Zeitgeist

In a little, over five years this ASMR channel has amassed 1.77M subscribers, which speaks volumes about the quality of the content it offers. The majority of videos rely on audio triggers to spark the ASMR and relax the viewer.

The artist’s experimental approach to ASMR videos results in calming and entertaining content. On this channel, you can find underwater ASMR sounds, videos that contain pink-colored triggers and so much more. The best part is that each video on this channel contains a variety of common and not so common ASMR triggers, which enables you to discover new sounds that may help you relax without even having to change a video.

5. ASMR PPOMO

Arguably one of the oldest ASMR channels on YouTube, ASMR PPomo was started in 2013 just three years after this phenomenon started attracting the attention of the online community. The videos you can find on this channel combine audio and visual triggers that loosen the viewers up and lull them to sleep.

Besides crating relaxing videos this Korean ASMR artist enjoys playing video games and listening to music. The fascination with sounds translates into her passion for ASMR as she employs hundreds of different ASMR triggers that cause tingles. Moreover, ASMR PPOMO channel hosts role play videos that take place in the magic shop, Halloween, and numerous other settings.

Part 2: The Best ASMR Eating Channels

YouTube is flooded with videos that are related to food in one way or the other, which is why it is hardly surprising that some of the most popular ASMR channels contain footage of hosts eating different types of food. Watching or hearing someone prepare or eat food can trigger ASMR, so if you are a foodie you are going to love watching videos from these channels.

1. SAS-ASMR

The fact that SAS-ASMR has 8.87 million subscribers points out just how popular this channel really is. The most popular videos on this channel have 45 million, 35 million, and 27 million views and they all include the sounds of the host eating different types of foods.

You can watch the host eat a honeycomb, a salmon as well as different types of exotic foods, and listen to the chewing or crunching sounds at the same time. However, SAS-ASMR is not exclusively ASMR eating channel as it also offers videos that have whispering sounds.

2. FoodieLicious ASMR

This is a relatively new ASMR channel with a modest following. Even so, FoodieLicious ASMR has an impressive collection of food videos which enables you to watch the host eat food from McDonald’s or spicy Indonesian food.

In addition to relaxing with the sounds of a person chewing food, you can also use this channel to discover dishes you never tasted before. New content is uploaded weekly so that you can enjoy new sounds every week. The quality of the content this channel offers ensures that it will continue growing as time passes and if you haven’t heard of it before maybe now is the right time to check it out.

3. Hungry Cakes

There are more than 300 videos to choose from on the Hungry Cakes channel and each of them contains a different type of food. Although this channel was started back in 2011, some nine years later it has just 654K subscribers.

Even though it may not be the most popular ASMR eating channel on YouTube, the videos on the Hungry Cakes channel still attract millions of viewers. The host creates crunchy sounds while eating different types of fast foods, noodles, or pizza. Moreover, the new content is uploaded regularly so that you can never run out of sounds that trigger your ASMR.

4. Morpheus ASMR

The man behind this ASMR eating channel is a newcomer to the world of ASMR videos, although you wouldn’t be able to tell from just watching his videos. The channel was started in 2018 and two years later it already has 968K subscribers, while the videos you can find on this channel have millions of views.

In most videos, the host is simply enjoying himself while eating Domino’s pizza, quarter pounder with cheese, or different types of cakes. There are nearly 400 videos on this channel and hopefully, you will be able to find at least one that contains the ASMR trigger you are sensitive to.

5. ASMR Phan

This channel is focused exclusively on ASMR eating videos, but you can follow the Mini Phan Club channel that combines the features of family vlog with ASMR videos. Both of these channels are run by twin sisters Alex and Lexi who love creating mukbangs in which they eat different types of foods.

The most popular uploads on ASMR Phan have over 18 million views which show vividly how sought after the content on this channel really is. In case you love watching people eat fast food, fruits, or candy this channel is the perfect choice for you.

Part 3: The Best YouTube Slime AMSR Channels

Although tactile ASMR triggers usually involve actually touching a surface or the face of another person, an immense number of YouTube users follows channels that post videos of a host interacting with slime in different ways. So, here are some of the best YouTube slime ASMR channels.

1. Satisfying Slime ASMR/Marina

This channel merges makeup and ASMR slime videos and the resulting content is both relaxing and entertaining to watch. The host of the videos, Marina plays with slime and adds makeup to it in order to produce a mixture that is strangely satisfying.

Besides the slime ASMR videos, this channel also hosts video challenges, reaction videos, and beauty tutorials, which make it a perfect choice if you are looking for a YouTube channel that offers more than just ASMR content. With 2.5 million followers the Satisfying Slime ASMR is arguably one of the most popular destinations on YouTube for ASMR fans.

2. Just Ameerah

In case you love watching people play and experiment with slime Just Ameerah channel is the place to be. The channel offers almost 800 slime ASMR videos which means that you can never run out of new content you can watch.

Moreover, new videos are added frequently so that you can follow the host’s latest adventures with slime. The same host also runs the MoreAmeerah channel that has 1.35 million subscribers and offers a variety of challenges, prank, and life hack videos. The Just Ameerah channel has 3.5 million subscribers and it contains a broad range of slime-related challenges.

3. The Best Satisfying

Yet another immensely popular slime ASMR YouTube channel that attracts millions of viewers on a daily basis. In addition to slime videos, the Best Satisfying channel also features soap carving videos that are incredibly fun to watch.

Some of the most popular videos on this channel have over ten million views. The host creates and plays around with different types of slime and you can hear the sounds the slime makes while it is being squished. Although the videos on this channel may seem uneventful, they still attract a large audience.

4. CSM Relaxing

Despite being a little over a year old, the CSM Relaxing channel already has 1.35 million subscribers. All videos on this channel depict a pair of hands squishing the differently modeled slime so that you can watch the presenter create and shape different types of slime.

The videos on the CSM Relaxing are based on audio and visual triggers as you can hear a variety of sounds that ranges from crunching to squishing and watch the entire process from preparing the slime to playing around with it. In addition, all videos you can find on this channel have a calming effect on the viewer and they can help relax and unwind before you go to sleep.

5. Tom Slime

We saved the best for the last. Tom Slime channel has 8.2 million subscribers and it is one of the most popular ASMR channels on YouTube. The channel was started in 2016 which makes its swift success even more impressive since the videos it features have attracted hundreds of millions of views in a four-year period.

The two of the most popular videos on the Tom Slime channel have 697 million and 307 million views. The best part is that there are over a thousand videos on this channel so that you can search for those that you find the most soothing.

Conclusion

ASMR videos have become one of the most popular video categories on YouTube in less than a decade, as the channels that post ASMR content attract millions of viewers every day. Finding different types of ASMR videos on YouTube is easy, but their quality often varies.

That’s why it is important to discover channels that produce relaxing and entertaining content that meets the highest industry standards. In addition, the number of ASMR triggers you can find on a YouTube channel determines whether or not you’re going to experience tingles while you’re watching some of the videos it offers.

Which of the best ASMR YouTube channels are you following? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Achieving a state of peace and tranquility isn’t always easy, in fact, a growing number of studies indicate that most people find it difficult to relax after a long day. The ensuing stress can cause insomnia, anxiety, depression, and a broad range of other psychological problems.

ASMR videos are a booming trend on YouTube as channels that post this type of content are attracting millions of followers. These videos contain audio and visual stimuli that can trigger the autonomous sensory meridian response that is characterized by the tingling which spreads from the top of the head downward.

So, in this article, we are going to take you through some of the best ASMR YouTube channels and help you discover the one that relaxes you the most.

Part 1: The Best ASMR Sleep Channels

The staggering amount of ASMR content on YouTube makes finding the channels that offer videos that help the viewer fall asleep a difficult task. We’ve combed through YouTube in search of the best ASMR Sleep channels, so let’s take a closer look at our selection.

1. ASMR Darling

The ASMR Darling channel was started in 2014 and since then it gained a massive following. Today, it has more than 2.5 million subscribers which makes it one of the most successful ASMR channels on YouTube.

The videos are focused around visual and audio ASMR triggers as their host usually uses whispering, role play, tapping, scratching, and microphone brushing. In addition, some videos also contain compliments, affirmations, and face touching that can potentially serve as tactile ASMR triggers. Each video on the ASMR Darling channel is created with the aim to relax the viewer and help them unwind before falling asleep.

2. Pelagea ASMR

With nearly one million subscribers Pelagea ASMR is easily one of the most popular ASMR sleep channels on YouTube. The duration of an average video on this channel exceeds twenty minutes which helps the viewer fall asleep while the video they are watching is still playing in the background.

The content on this channel is usually focused on audio triggers as the video that contains kissing noises has more than 19 million views. In addition, the host of these videos often taps her long fingernails over different types of objects. One thing is certain, the content you’ll find on this channel will alleviate the migraines you’re experiencing and improve the quality of your sleep.

3. Stacy Aster

Although Stacy Aster’s channel may not be as popular as ASMR Darling or Pelagea ASMR the content she produces is undoubtedly relaxing. Stacy utilizes more than five hundred ASMR triggers in her videos, which means that you will surely find the sounds that trigger your autonomous sensory meridian response.

Even though she started her channel just three years ago, Stacy already has more than half a million followers and an impressive collection of videos that contains hundreds of hours of relaxing content. She doesn’t focus exclusively on ASMR sleep videos as she also creates slime ASMR and other types of ASMR content.

4. ASMR Zeitgeist

In a little, over five years this ASMR channel has amassed 1.77M subscribers, which speaks volumes about the quality of the content it offers. The majority of videos rely on audio triggers to spark the ASMR and relax the viewer.

The artist’s experimental approach to ASMR videos results in calming and entertaining content. On this channel, you can find underwater ASMR sounds, videos that contain pink-colored triggers and so much more. The best part is that each video on this channel contains a variety of common and not so common ASMR triggers, which enables you to discover new sounds that may help you relax without even having to change a video.

5. ASMR PPOMO

Arguably one of the oldest ASMR channels on YouTube, ASMR PPomo was started in 2013 just three years after this phenomenon started attracting the attention of the online community. The videos you can find on this channel combine audio and visual triggers that loosen the viewers up and lull them to sleep.

Besides crating relaxing videos this Korean ASMR artist enjoys playing video games and listening to music. The fascination with sounds translates into her passion for ASMR as she employs hundreds of different ASMR triggers that cause tingles. Moreover, ASMR PPOMO channel hosts role play videos that take place in the magic shop, Halloween, and numerous other settings.

Part 2: The Best ASMR Eating Channels

YouTube is flooded with videos that are related to food in one way or the other, which is why it is hardly surprising that some of the most popular ASMR channels contain footage of hosts eating different types of food. Watching or hearing someone prepare or eat food can trigger ASMR, so if you are a foodie you are going to love watching videos from these channels.

1. SAS-ASMR

The fact that SAS-ASMR has 8.87 million subscribers points out just how popular this channel really is. The most popular videos on this channel have 45 million, 35 million, and 27 million views and they all include the sounds of the host eating different types of foods.

You can watch the host eat a honeycomb, a salmon as well as different types of exotic foods, and listen to the chewing or crunching sounds at the same time. However, SAS-ASMR is not exclusively ASMR eating channel as it also offers videos that have whispering sounds.

2. FoodieLicious ASMR

This is a relatively new ASMR channel with a modest following. Even so, FoodieLicious ASMR has an impressive collection of food videos which enables you to watch the host eat food from McDonald’s or spicy Indonesian food.

In addition to relaxing with the sounds of a person chewing food, you can also use this channel to discover dishes you never tasted before. New content is uploaded weekly so that you can enjoy new sounds every week. The quality of the content this channel offers ensures that it will continue growing as time passes and if you haven’t heard of it before maybe now is the right time to check it out.

3. Hungry Cakes

There are more than 300 videos to choose from on the Hungry Cakes channel and each of them contains a different type of food. Although this channel was started back in 2011, some nine years later it has just 654K subscribers.

Even though it may not be the most popular ASMR eating channel on YouTube, the videos on the Hungry Cakes channel still attract millions of viewers. The host creates crunchy sounds while eating different types of fast foods, noodles, or pizza. Moreover, the new content is uploaded regularly so that you can never run out of sounds that trigger your ASMR.

4. Morpheus ASMR

The man behind this ASMR eating channel is a newcomer to the world of ASMR videos, although you wouldn’t be able to tell from just watching his videos. The channel was started in 2018 and two years later it already has 968K subscribers, while the videos you can find on this channel have millions of views.

In most videos, the host is simply enjoying himself while eating Domino’s pizza, quarter pounder with cheese, or different types of cakes. There are nearly 400 videos on this channel and hopefully, you will be able to find at least one that contains the ASMR trigger you are sensitive to.

5. ASMR Phan

This channel is focused exclusively on ASMR eating videos, but you can follow the Mini Phan Club channel that combines the features of family vlog with ASMR videos. Both of these channels are run by twin sisters Alex and Lexi who love creating mukbangs in which they eat different types of foods.

The most popular uploads on ASMR Phan have over 18 million views which show vividly how sought after the content on this channel really is. In case you love watching people eat fast food, fruits, or candy this channel is the perfect choice for you.

Part 3: The Best YouTube Slime AMSR Channels

Although tactile ASMR triggers usually involve actually touching a surface or the face of another person, an immense number of YouTube users follows channels that post videos of a host interacting with slime in different ways. So, here are some of the best YouTube slime ASMR channels.

1. Satisfying Slime ASMR/Marina

This channel merges makeup and ASMR slime videos and the resulting content is both relaxing and entertaining to watch. The host of the videos, Marina plays with slime and adds makeup to it in order to produce a mixture that is strangely satisfying.

Besides the slime ASMR videos, this channel also hosts video challenges, reaction videos, and beauty tutorials, which make it a perfect choice if you are looking for a YouTube channel that offers more than just ASMR content. With 2.5 million followers the Satisfying Slime ASMR is arguably one of the most popular destinations on YouTube for ASMR fans.

2. Just Ameerah

In case you love watching people play and experiment with slime Just Ameerah channel is the place to be. The channel offers almost 800 slime ASMR videos which means that you can never run out of new content you can watch.

Moreover, new videos are added frequently so that you can follow the host’s latest adventures with slime. The same host also runs the MoreAmeerah channel that has 1.35 million subscribers and offers a variety of challenges, prank, and life hack videos. The Just Ameerah channel has 3.5 million subscribers and it contains a broad range of slime-related challenges.

3. The Best Satisfying

Yet another immensely popular slime ASMR YouTube channel that attracts millions of viewers on a daily basis. In addition to slime videos, the Best Satisfying channel also features soap carving videos that are incredibly fun to watch.

Some of the most popular videos on this channel have over ten million views. The host creates and plays around with different types of slime and you can hear the sounds the slime makes while it is being squished. Although the videos on this channel may seem uneventful, they still attract a large audience.

4. CSM Relaxing

Despite being a little over a year old, the CSM Relaxing channel already has 1.35 million subscribers. All videos on this channel depict a pair of hands squishing the differently modeled slime so that you can watch the presenter create and shape different types of slime.

The videos on the CSM Relaxing are based on audio and visual triggers as you can hear a variety of sounds that ranges from crunching to squishing and watch the entire process from preparing the slime to playing around with it. In addition, all videos you can find on this channel have a calming effect on the viewer and they can help relax and unwind before you go to sleep.

5. Tom Slime

We saved the best for the last. Tom Slime channel has 8.2 million subscribers and it is one of the most popular ASMR channels on YouTube. The channel was started in 2016 which makes its swift success even more impressive since the videos it features have attracted hundreds of millions of views in a four-year period.

The two of the most popular videos on the Tom Slime channel have 697 million and 307 million views. The best part is that there are over a thousand videos on this channel so that you can search for those that you find the most soothing.

Conclusion

ASMR videos have become one of the most popular video categories on YouTube in less than a decade, as the channels that post ASMR content attract millions of viewers every day. Finding different types of ASMR videos on YouTube is easy, but their quality often varies.

That’s why it is important to discover channels that produce relaxing and entertaining content that meets the highest industry standards. In addition, the number of ASMR triggers you can find on a YouTube channel determines whether or not you’re going to experience tingles while you’re watching some of the videos it offers.

Which of the best ASMR YouTube channels are you following? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Achieving a state of peace and tranquility isn’t always easy, in fact, a growing number of studies indicate that most people find it difficult to relax after a long day. The ensuing stress can cause insomnia, anxiety, depression, and a broad range of other psychological problems.

ASMR videos are a booming trend on YouTube as channels that post this type of content are attracting millions of followers. These videos contain audio and visual stimuli that can trigger the autonomous sensory meridian response that is characterized by the tingling which spreads from the top of the head downward.

So, in this article, we are going to take you through some of the best ASMR YouTube channels and help you discover the one that relaxes you the most.

Part 1: The Best ASMR Sleep Channels

The staggering amount of ASMR content on YouTube makes finding the channels that offer videos that help the viewer fall asleep a difficult task. We’ve combed through YouTube in search of the best ASMR Sleep channels, so let’s take a closer look at our selection.

1. ASMR Darling

The ASMR Darling channel was started in 2014 and since then it gained a massive following. Today, it has more than 2.5 million subscribers which makes it one of the most successful ASMR channels on YouTube.

The videos are focused around visual and audio ASMR triggers as their host usually uses whispering, role play, tapping, scratching, and microphone brushing. In addition, some videos also contain compliments, affirmations, and face touching that can potentially serve as tactile ASMR triggers. Each video on the ASMR Darling channel is created with the aim to relax the viewer and help them unwind before falling asleep.

2. Pelagea ASMR

With nearly one million subscribers Pelagea ASMR is easily one of the most popular ASMR sleep channels on YouTube. The duration of an average video on this channel exceeds twenty minutes which helps the viewer fall asleep while the video they are watching is still playing in the background.

The content on this channel is usually focused on audio triggers as the video that contains kissing noises has more than 19 million views. In addition, the host of these videos often taps her long fingernails over different types of objects. One thing is certain, the content you’ll find on this channel will alleviate the migraines you’re experiencing and improve the quality of your sleep.

3. Stacy Aster

Although Stacy Aster’s channel may not be as popular as ASMR Darling or Pelagea ASMR the content she produces is undoubtedly relaxing. Stacy utilizes more than five hundred ASMR triggers in her videos, which means that you will surely find the sounds that trigger your autonomous sensory meridian response.

Even though she started her channel just three years ago, Stacy already has more than half a million followers and an impressive collection of videos that contains hundreds of hours of relaxing content. She doesn’t focus exclusively on ASMR sleep videos as she also creates slime ASMR and other types of ASMR content.

4. ASMR Zeitgeist

In a little, over five years this ASMR channel has amassed 1.77M subscribers, which speaks volumes about the quality of the content it offers. The majority of videos rely on audio triggers to spark the ASMR and relax the viewer.

The artist’s experimental approach to ASMR videos results in calming and entertaining content. On this channel, you can find underwater ASMR sounds, videos that contain pink-colored triggers and so much more. The best part is that each video on this channel contains a variety of common and not so common ASMR triggers, which enables you to discover new sounds that may help you relax without even having to change a video.

5. ASMR PPOMO

Arguably one of the oldest ASMR channels on YouTube, ASMR PPomo was started in 2013 just three years after this phenomenon started attracting the attention of the online community. The videos you can find on this channel combine audio and visual triggers that loosen the viewers up and lull them to sleep.

Besides crating relaxing videos this Korean ASMR artist enjoys playing video games and listening to music. The fascination with sounds translates into her passion for ASMR as she employs hundreds of different ASMR triggers that cause tingles. Moreover, ASMR PPOMO channel hosts role play videos that take place in the magic shop, Halloween, and numerous other settings.

Part 2: The Best ASMR Eating Channels

YouTube is flooded with videos that are related to food in one way or the other, which is why it is hardly surprising that some of the most popular ASMR channels contain footage of hosts eating different types of food. Watching or hearing someone prepare or eat food can trigger ASMR, so if you are a foodie you are going to love watching videos from these channels.

1. SAS-ASMR

The fact that SAS-ASMR has 8.87 million subscribers points out just how popular this channel really is. The most popular videos on this channel have 45 million, 35 million, and 27 million views and they all include the sounds of the host eating different types of foods.

You can watch the host eat a honeycomb, a salmon as well as different types of exotic foods, and listen to the chewing or crunching sounds at the same time. However, SAS-ASMR is not exclusively ASMR eating channel as it also offers videos that have whispering sounds.

2. FoodieLicious ASMR

This is a relatively new ASMR channel with a modest following. Even so, FoodieLicious ASMR has an impressive collection of food videos which enables you to watch the host eat food from McDonald’s or spicy Indonesian food.

In addition to relaxing with the sounds of a person chewing food, you can also use this channel to discover dishes you never tasted before. New content is uploaded weekly so that you can enjoy new sounds every week. The quality of the content this channel offers ensures that it will continue growing as time passes and if you haven’t heard of it before maybe now is the right time to check it out.

3. Hungry Cakes

There are more than 300 videos to choose from on the Hungry Cakes channel and each of them contains a different type of food. Although this channel was started back in 2011, some nine years later it has just 654K subscribers.

Even though it may not be the most popular ASMR eating channel on YouTube, the videos on the Hungry Cakes channel still attract millions of viewers. The host creates crunchy sounds while eating different types of fast foods, noodles, or pizza. Moreover, the new content is uploaded regularly so that you can never run out of sounds that trigger your ASMR.

4. Morpheus ASMR

The man behind this ASMR eating channel is a newcomer to the world of ASMR videos, although you wouldn’t be able to tell from just watching his videos. The channel was started in 2018 and two years later it already has 968K subscribers, while the videos you can find on this channel have millions of views.

In most videos, the host is simply enjoying himself while eating Domino’s pizza, quarter pounder with cheese, or different types of cakes. There are nearly 400 videos on this channel and hopefully, you will be able to find at least one that contains the ASMR trigger you are sensitive to.

5. ASMR Phan

This channel is focused exclusively on ASMR eating videos, but you can follow the Mini Phan Club channel that combines the features of family vlog with ASMR videos. Both of these channels are run by twin sisters Alex and Lexi who love creating mukbangs in which they eat different types of foods.

The most popular uploads on ASMR Phan have over 18 million views which show vividly how sought after the content on this channel really is. In case you love watching people eat fast food, fruits, or candy this channel is the perfect choice for you.

Part 3: The Best YouTube Slime AMSR Channels

Although tactile ASMR triggers usually involve actually touching a surface or the face of another person, an immense number of YouTube users follows channels that post videos of a host interacting with slime in different ways. So, here are some of the best YouTube slime ASMR channels.

1. Satisfying Slime ASMR/Marina

This channel merges makeup and ASMR slime videos and the resulting content is both relaxing and entertaining to watch. The host of the videos, Marina plays with slime and adds makeup to it in order to produce a mixture that is strangely satisfying.

Besides the slime ASMR videos, this channel also hosts video challenges, reaction videos, and beauty tutorials, which make it a perfect choice if you are looking for a YouTube channel that offers more than just ASMR content. With 2.5 million followers the Satisfying Slime ASMR is arguably one of the most popular destinations on YouTube for ASMR fans.

2. Just Ameerah

In case you love watching people play and experiment with slime Just Ameerah channel is the place to be. The channel offers almost 800 slime ASMR videos which means that you can never run out of new content you can watch.

Moreover, new videos are added frequently so that you can follow the host’s latest adventures with slime. The same host also runs the MoreAmeerah channel that has 1.35 million subscribers and offers a variety of challenges, prank, and life hack videos. The Just Ameerah channel has 3.5 million subscribers and it contains a broad range of slime-related challenges.

3. The Best Satisfying

Yet another immensely popular slime ASMR YouTube channel that attracts millions of viewers on a daily basis. In addition to slime videos, the Best Satisfying channel also features soap carving videos that are incredibly fun to watch.

Some of the most popular videos on this channel have over ten million views. The host creates and plays around with different types of slime and you can hear the sounds the slime makes while it is being squished. Although the videos on this channel may seem uneventful, they still attract a large audience.

4. CSM Relaxing

Despite being a little over a year old, the CSM Relaxing channel already has 1.35 million subscribers. All videos on this channel depict a pair of hands squishing the differently modeled slime so that you can watch the presenter create and shape different types of slime.

The videos on the CSM Relaxing are based on audio and visual triggers as you can hear a variety of sounds that ranges from crunching to squishing and watch the entire process from preparing the slime to playing around with it. In addition, all videos you can find on this channel have a calming effect on the viewer and they can help relax and unwind before you go to sleep.

5. Tom Slime

We saved the best for the last. Tom Slime channel has 8.2 million subscribers and it is one of the most popular ASMR channels on YouTube. The channel was started in 2016 which makes its swift success even more impressive since the videos it features have attracted hundreds of millions of views in a four-year period.

The two of the most popular videos on the Tom Slime channel have 697 million and 307 million views. The best part is that there are over a thousand videos on this channel so that you can search for those that you find the most soothing.

Conclusion

ASMR videos have become one of the most popular video categories on YouTube in less than a decade, as the channels that post ASMR content attract millions of viewers every day. Finding different types of ASMR videos on YouTube is easy, but their quality often varies.

That’s why it is important to discover channels that produce relaxing and entertaining content that meets the highest industry standards. In addition, the number of ASMR triggers you can find on a YouTube channel determines whether or not you’re going to experience tingles while you’re watching some of the videos it offers.

Which of the best ASMR YouTube channels are you following? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Mastering YouTube Metrics for Effective Content Strategy

How to Use YouTube Analytics to Grow Your Channel?

Richard Bennett

Oct 26, 2023• Proven solutions

0

As a YouTuber, you know those famous metrics: Views, Subscribers, and Watch Time. Those YouTube analytics are easy to understand. But YouTube offers much more data.

YouTube data is valuable because it can show you why you aren’t getting more subscribers and why certain videos aren’t getting the views you expected. Data can also identify all the positive results and give you insights into what worked.

In this article, I’m going to show you how to use YouTube Analytics to gain knowledge, take action, and grow your channel.

YouTube Analytics:

1. Overview
2. Realtime
3. Revenue
4. Ad Rates
5. Watch Time
6. Audience Retention
7. Demographics
8. Playback Locations
9. Traffic Sources
10. Devices
11. Translations
12. Subscribers
13. Likes and Dislikes
14. Videos in Playlists
15. Comments
16. Sharing
17. Annotations
18. Cards
19. End Screens

When you enter your YouTube Creator Studio, you will find the Analytics Tab on the left-hand-side menu. Click into it and you will see a whole list of features, each linking to its own dashboard.

But with all this information, it can get a little overwhelming for new YouTubers. Don’t sweat. Let’s walk through each section to identify:

- What information it is displaying

- What issues it addresses

- What you can do to improve the results

1. Overview

Use Overview Report for Quick Analysis

The Overview report is the first page you land on when you click into Analytics, and it’s what you want to see when you are checking in.

The Overview dashboard breaks down all your key stats. If you want a deeper dive, you can click into each of the section headers and it will give you an in-depth look at the analytics of that specific category.

Personalize Your Overview

By default, the dashboard will show you the stats from the last 28 days, but you can personalize the time frame to see the data of that specific period.

If you only want to focus on the performance of your channel on a specific region, you can customize that as well:

Note: You will be able to change the time frame and region for all the data within YouTube Analytics.

See Your Top Performing Videos In Overview

The Overview dashboard highlights your Top 10 videos. Right away you can see the Watch Time, Views, and Estimated Revenue of those high performing videos.

Get Insights On Your Audience In Overview

In Overview you can see where the majority of your audience is from, what gender they are, how they are discovering your videos in Traffic Source, and where they are watching your video in Playback Locations:

How to Use the Overview Dashboard

The Overview dashboard is your mission control. I recommend popping in weekly to get a top view of your channel’s performance.

If you notice anything unusual or surprising, such as a spike in Shares, you can then dig into the individual data and identify the cause.

2. Realtime

See The Performance of Your Channel

The Realtime report is a fantastic tool for seeing the immediate performance of your channel, which automatically updates every 10 seconds. There are two main views: The last 48 hours and the Last 60 Minutes.

See Performance of Your 25 Most Recently Published Videos

In the Realtime dashboard, you will see the last 48 hours and last 60-minute performance of your 25 most recently published videos.

If you have recently shared a new video, you should log into the Realtime dashboard to get a quick glance at the performance.

See How and Where Your Videos Are Being Viewed At the Moment

If you want to find out how many people have viewed your videos from a mobile device or how big your audience currently is, you can do that in the Realtime report.

- Select Device to see if you have more viewers on Desktop, Mobile, or Tablet.

- Select Operating System to find out if you have more Android viewers or iOS viewers in the past two days.

- Select Geography to see which region you are getting the most views and when viewerships are dropping because most likely people in that area are sleeping.

If you notice that you are getting a lot of views from the US, but also notice that people are about to go to sleep and the trend shows that it drops at that point in the past 24 hours, you can decide whether to schedule the post for the next morning or you can see if a boost at this point can keep the audience awake.

How to Use the Realtime Dashboard

If YouTube sees that your recently published video is performing well right off the bat, then it will give your video a better chance of trending, ranking higher in search, and reaching more viewers.

Getting early insights on a recently published video may help you adjust your promotion strategy as needed.

For example, if you published a video this morning and shared it on your Facebook page, and you checked in this morning and saw that there was only a small amount of views, you may want to share it on a different platform so that it can get more exposure.

3. Revenue

See How Much Money Your Channel Has Made

Select a specific timeline and see how much your channel has made from ads and YouTube Red viewers during that duration.

There are 3 ways to change the timeline:

1. Dropdown menu

1. Calendar

1. Slide Bar

You can also change how you view your data, whether Daily, Weekly, Monthly, etc. This way you can see exactly how much you made each day, week, or month, and determine if you can correlate a particular dip or spike to an event that occurred.

Identify Your Highest Earning Videos

In the Revenue report, you can see which videos are earning you the most. Consider how these videos are successful:

- Was the content great?

- Was it the perfect length?

- Was it a well-structured video?

- Was the video’s pacing fast?

Once you’ve done a full evaluation, see if you can apply it to your other videos.

Which Country Is Earning You the Most Money

Different countries have different rates for how much creators can make off Adsense. Click into Geography and see how much you are making in different countries and consider which audience is best to focus your attention on with the intention of increasing revenue.

Compare Estimated Revenue Earning to Other Metrics

Know more about how your data are related by comparing to see if Revenue is affected by the performance of metrics in other categories such as Views. Does a rise in view change your revenue?

How to Use the Revenue Dashboard

Figuring how to make money on YouTube is tricky and any insight you can get can give you an advantage, steer you in the right direction, and help you focus on what matters.

As you can see in the example in the graph from the section above, the View count has been fairly consistent, however, the Revenue is sporadic.

This tells you that while Views may be an important metric, it won’t affect your revenue. This can mean that you haven’t been reaching the audience that will engage with the ads, consider a slight content shift.

4. Ad Rates

Understanding the Ad Rates Report

YouTube Ad Revenue: This is the estimated gross total of all the money you made from ads sold via Google and Google partners.

Estimated Monetized Playbacks: This is the number of times your audience is shown an ad.

Playback-based CPM: This is an estimation from YouTube on how much money you can make if you had 1,000 views from a monetized video. This is based on the parameters of the advertisers, your current number of views, and where your viewers are from.

CPM: This is the estimated amount you will earn for 1,000 ad impressions.

See Which Monetized Videos Are Earning Your Ad Revenue

Unlike the Revenue dashboard, the Ad Rates report dives deeper into the performance of individual monetized videos.

This allows you to not only see the estimated earnings but also how many times the ad was shown. On top of that, the CPM gives you an idea of what YouTube deems to be more valuable content for advertisers, which gives you a better idea about the capabilities of the video and offers insight into the type of videos you make in the future.

See How Each Ad Type Is Performing Within Individual Video

Click into Ad Type and you will be able to see the performance of different types of Ads (skippable video ads, display ads, bumper ads, and non-skippable video ads.)

You can see these details from the channel level or from an individual video level.

How to Use Ad Rates Report

Ad performance might not be something you think about at the early stages. You want to make videos, and not worry too much about ads, after all.

But as you accumulate more and more monetized videos, and you will start seeing which videos are stronger in getting you ad engagements and which aren’t. The result might surprise you and help inform your next phase of videos.

5. Watch Time

See The Aggregated Time Your Viewers Spent Watching Your Videos

YouTube puts a lot of weight on this metric because they know that the more time people spend watching your original content, the more time they will have to show ads to your audience. Overall, you’ll want to see a steady rise for your Watch Time as it will indicate that you have a growing dedicated viewership.

In the graph, you will also be able to see the combined Views of all your videos, as well as the segmented performance of YouTube Red viewers.

YouTube Red is YouTube’s subscription plan. It is currently only available in Australia, Korea, Mexico, New Zealand, and the United States.

YouTube Red offers ad-free content that can be enjoyed offline. Since the viewers with YouTube Red won’t see ads, YouTube will give you partial revenue from Red viewers.

Compare Performance of Videos in the Graph

Put your videos side by side to compare the performance over the course of a time period.

How to Use Watch Time Report

If you want to be in YouTube’s algorithm’s good books, then you will need to put some attention on your channel’s Watch Time. Always consider ways in which you can improve this metric.

Some strategies include:

- Add videos to optimized playlists

- Improving titles and thumbnails

- Increase YouTube subscribers

- Add annotations to your videos

- Add end cards to your videos

6. Audience Retention

See How Long Your Viewers Spend Watching Your Videos

Like Watch Time, Audience Retention is a metric YouTube uses to determine how valuable your video is and how worthy it is in being discovered by your audience. It’s important to learn where in your video you are losing viewers.

In Audience Retention, there are two main categories you can see.

1. Average View Duration shows how much time all your viewers from a certain time frame spend watching your video.
2. Average Percentage Viewed shows how much the average person watched from your videos.

In this example, we see that the average length of a video watched is 1:14 and the average viewer will watch 53% of the video.

While you should aim to have 100% audience retention, if you can get an average above 50%, you are doing something right. Anything under, you may want to consider changing up your strategy (content, structure, pacing, etc.).

See Audience Retention of Individual Videos

Absolute Audience Retention: This report shows you the number of views at every point in the video as a percentage. This will let you know which part of the video is most popular, which part is causing a big drop off, and which part viewers are skipping to or rewatching.

Relative Audience Retention: This report gives you a visualization of how your video’s audience retention performance compares to all YouTube videos of a similar length.

If the line indicates that you are above average at a certain point, that is where your video is doing a better job holding the viewer’s attention at that point compared to most other videos.

How to Use Audience Retention

Audience retention can give you a lot of insights on how you should be structuring your videos. If you notice a steep drop in viewership, you can assume that what the viewer is watching is not that interesting.

However, if you notice a sudden peak in the middle of your video, you can assume that a) viewers are skipping to it or b) viewers are rewatching that section.

In the example below, we see that there is a peak at the point in this video where a specific part of a tutorial is shown. Viewers were most likely rewatching to confirm they understand the information, so they can apply it themselves.

Knowing this, for the next video you make, you can better anticipate where your viewers are going to need more time on a specific part or whether you should skip ahead to something more interesting.

7. Demographics

Understand the Average Age and Gender of Your Audience

The first thing you’ll see when you enter the Demographic dashboard is the segmentation of your audience by age and gender. This gives you a good indication of who your overall channel is currently attracting.

See Most Popular Videos Viewed By A Specific Demographic

Learn about the videos that are most popular within that demographic to get better insights to what is most appealing for that group.

You will also see the Watch Time percentage that each video gets in comparison with all the videos in your channel.

Data Split by Age:

Data Split by Gender:

See Geographic Distribution of Different Demographics

Not only will you be able to see which region the majority of your viewerships are from, but you can also segment and compare by demographics. This will give you a more insightful view of how your channel is performing across the world for different people.

Additionally, you can click into specific videos on your channel and see how it is performing in different regions.

How to Use Demographics Report

Understanding which group makes up the majority of your viewership will help you decide how to strategize the next phase of content. Will you keep growing that audience or will you want to grow in another demographic?

If you noticed that you have an underperforming female demographic in India, you can plan out some content that focus on that community. Without this report, you cannot see where you are missing opportunities.

8. Playback Locations

Find Out Where People Are Watching Your Videos

There are a number of ways people can watch your YouTube video:

- YouTube Watch Page

- YouTube Channel Page

- Embedded Video Player (Website or App)

- Other

If your video is only promoted organically your views will likely be coming from the YouTube Watch Page, but if other media publications embedded your video, and it’s getting a lot of views, you can see it here.

Which External Source Are Your Videos Being Watched

By clicking into the Embedded in External Websites and Apps report, you’ll be able to see all the different websites and apps that your video is featured on. This will give you a good indication of which sites and apps are driving the most views.

How to Use Playback Locations Report

Knowing where your videos are being played back is important, especially if you are getting a lot of views from an external source.

You can reach out to the website that has embedded your video and thank them for sharing your content, and maybe they will be happy to share more. This way you create a relationship with them, which can increase your network and also improve the chances of your videos being discovered.

9. Traffic Sources

Find Out How People Are Discovering Your Videos

In the Traffic Sources report, you can see what is the most popular way your video is being discovered.

This can include advertisements that you pay for, external referrals such as links from other websites, suggested videos, and searches on YouTube to name a few.

See Which Videos Are Suggesting Yours To Viewers

If you see that you are getting a lot of viewers coming from Suggested Videos, go to that report and see which external video was directing viewers to yours. These suggested videos can be your own or it can be from another YouTube creator.

See What People Search For To Discover Your Video

By clicking into the YouTube search, you can see what viewers searched in order to find your video. This can be useful in understanding your viewers’ mindset: were they trying to solve a problem or answer a question?

Knowing this, you can improve your keyword research.

How to Use Traffic Sources Report

Because there are so many ways for a viewer to discover your videos, it’s important for you to know what is most effective.

If you have a new video coming out and you want to promote it, understanding where your previous videos are being discovered will help you strategize, giving it the best opportunity immediately.

10. Devices

Know What Devices Your Viewers Are Watching From

The way viewers watch content on their mobile phones is very different from the way they watch on television. By understanding how the majority of your viewers are watching your content, you can better design and structure your video.

For example, if you see that you have a large following that watches your content on mobile, then it might not be a good idea to load your video with too much text, as it’ll be hard for them to read.

You cannot control how people watch your content, but by better understanding their preferences, you can design your content to make it the best for their ideal situation.

11. Translations

See If You Need to Include Multi-Languages or Translation to Your Videos

The Translations report is where you can see how your viewers are watching your videos in terms of using translations and subtitles.

If you are creating content that targets international viewers, it’s good to know if they are engaging with your translation assets, including subtitles.

For example, if you see an increase in viewers from Brazil, do a quick translation of your transcript and upload the Portuguese subtitles and see if it increases viewers.

12. Subscribers

Find Out Where People Clicked Subscribe

In the Subscribers report, you can see where most of your subscribers came from and where people unsubscribe.

If you see that you are getting a lot of conversions from the YouTube Watch Page, you can dig in and see which video specifically you should give credit to for earning your subscribers — and which ones are causing people to unsubscribe.

Find Out Which YouTube Keywords Are Leading to Subscriptions

Click into YouTube search to see the most popular search terms that have lead to people subscribing to your channel.

See Which Date You Got The Most Subscribers

Click into Date and find out if there was something significant that happened that day that made people subscribe to your channel more than others?

How to Use the Subscriber Report

Understanding which video drives viewers to become subscribers and which videos turn people off so that they unsubscribe will tell you a lot about the content you should be creating.

If you see a video is earning you a lot of subscribers, it might be a good idea to give it a boost and make sure more people discover it. However, if you see a video is causing people to click unsubscribe, even though it might be a video you love, consider removing it from your channel as it might be doing more harm than good for your channel growth.

13. Likes and Dislikes

See the Likes and Dislikes of Individual Videos

In addition to seeing the total Likes and Dislikes your channel received, in this report, you can see the Likes and Dislikes of individual videos. This gives you a quick glance at how your viewers are enjoying your channel and videos.

Compare Likes and Dislikes with Other Metrics

See if there is a correlation between the channel’s performance and how viewers give Likes and Dislikes. Does increasing views get you more likes? Did a dip in views cause people to stop liking your videos?

Getting more of these data will help you plan new tactics to increase engagements.

See Which Date You Got the Most Likes and Dislikes

Identify the days you got a lot of Likes or Dislikes, and ask, was there something particular that happened that led to the high numbers?

Compare Subscriber vs Non-Subscriber Likes and Dislikes

Knowing how your subscribers and non-subscribers are responding to your content will give you a good idea at how effective your video is at delighting those that know your content well, and those that are newer to your videos.

How to Use the Likes and Dislikes Report

As a creator, you always want to know how your videos are received. Knowing how your audience feels about your content, even if it’s just a Like or Dislike click, is a good indication of whether the public found your work: educational, inspirational, or entertaining.

14. Videos in Playlists

Find Out How Many Videos Are In Playlists

When a video is added to a playlist, it means someone thought it was relevant or they enjoyed it so much they added it to their Favorite list.

Having videos added to playlists is a good thing because it increases the chances of being discovered as people looking for a bunch of content within a category can watch it all linearly.

See Which Video Is In The Most Playlists

By having a report to see which videos have been added to the playlist, you can see that there is an interest in this type of content. With this knowledge, you can decide that perhaps the audience may be interested in a series around this topic.

See If There Is a Correlation Between Videos in Playlists and Watch Time

Identify if there are any direct or indirect effects of having videos in the playlist by comparing it to important metrics such as Watch Time. If you see that there is a boost for days when more videos are added to the playlist, you can start planning more strategies to get video features along with other related content.

How to Use Videos in Playlist

The Videos in the Playlist report give you another perspective on the popularity of videos. Unlike Views or Watch Time, adding a video to a playlist means that the audience will likely watch it again, as they are saving it amongst related content or as a favorite video.

15. Comments

See How Many People Have Commented On Channel Or Specific Videos

Select a time period and see how many comments your channel and videos got at that point. Knowing which video gets you the most comments and when it happens, gives you a good idea what type of conversations your audience is interested in having.

Compare Different Videos and Time Period to See How Your Videos Are Engaging Audience

Evaluate how your videos are performing by comparing them, and identifying what makes a more engaging video for your audience.

How to Use Comments Report

If there is a video that triggered a debate within your community or if a video led to a lot of questions, this may inspire you to create more content around that topic.

However, there are also benefits of using an external analytics tool like Sotrender . You can adjust the amount of time you want to analyze, visualize the metrics in different ways, and even customize what you want to show in the graphs. What’s more, Sotrender has it’s own metric called the Activity Index, which indicates to what extent your audience is engaging with your videos. You can use this metric in combination with others to see what content your audience is really invested in.

16. Sharing

See How Many Times Your Videos Have Been Shared

This report shows you how frequently your audience is sharing your videos to their networks. In addition to Views and Watch Time, knowing the shareability of your content helps guide your videos in achieving viral status.

See Which Sharing Service Is Most Popular For Your Channel

Know which platform your audience is most active on. Understanding this can help you tailor your content to be more shareable on those channels or you can discover your audience’s account on those services and thank them personality.

See How Frequently a Video is Getting Shared

Understand how your videos are getting shared by your viewers. Do you see a spike in shares the first few days after publishing and then it becomes forgotten or is it an evergreen video that keeps getting consistent shares through its lifetime?

Compare Sharing to Views

By comparing Shares to other metrics such as Views and Watch Time, you can see if there is a correlation to performance and the amount the video is shared.

How to Use Sharing Report

Understand what videos you create are more likely to get shares. If you are making a lot of how-to videos, a lot of people might be searching for the content, but unless it is highly relevant, it won’t get shared. The type of content that gets shared are the ones that have an interesting story and delights people.

If you find that a lot of people are sharing your content on a specific service, you may consider that as the platform to best expand your channel on.

17. Annotations

Find Out How Many Annotations Were Click Within a Period

When you add annotations to your videos, you would want to know if your audience is actually engaging with it. This report gives you an overview of how frequently your viewers are clicking on the links.

This report also shows you how often viewers choose to close your Annotation completely, giving you an indication that they have no interest in the link.

Compare Performance of Different Annotations

This report allows you to see which type of annotations are performing the best for your audience.

See Annotation Performance of a Specific Video

Click into a specific video to see which type of annotations are getting engagement and at what time it is happening. If you see that many annotation clicks are happening at a certain point in your video, going forward with your new videos that is where you can insert it.

How to Use Annotations

By finding out when in the video your audience engages with annotations and what type of annotations performs the best, you will have more insights on designing your videos and where to position the annotations to get the optimal results.

18. Cards

See Which Card Teasers and Cards Are Getting Clicked

Find out which videos are driving the most Card clicks and which type of Cards your audience is most interested in.

Are viewers more interested in watching more videos or are they wanting to read a post from your blog (associated website)? This report is where you can find out by clicking into Card Type.

Find Correlation Between On-Screen Content and Click-worthy Link

See what is happening on screen that is making the card more click-worthy, this can help you plan out your next video so that you direct your viewers’ attention to the clickable card teaser so they see it.

How to Use Cards Report

This report helps you understand the different cards and how they are performing within your videos so that you can better plan your content to increase the chances of your audience engaging with your cards.

19. End Screens

See How Often The End Screen Is Shown And Clicked

By seeing how many times the End Screen is shown, you can have an idea of how often viewers reach the end of your videos.

Then it’s good to see what percentage of them actually click to engage with your channel and content more.

See Performance of Each End Screen Elements

In this report, you can see which End Screen Element is driving the most clicks and better understand the viewer’s motivation at the end of your videos.

See Which End Screen Element Is Most Popular Within The Same Video

Because you can have multiple elements in the End Screen, you would want to see which one is performing the best.

See Which Videos YouTube Chooses As Best For Viewers

In this report, you can also see the performance of different End Screen Element Types.

One of these elements is the Best for Viewer, which allows YouTube to determine which of your video is best to present to the viewer in relation to their browsing history and interests.

By clicking into the Best for Viewer section you can see the top-performing videos that YouTube suggested to your viewers. Does it align with what you think is your best video?

How to Use The End Screens Report

The End Screens report is great for letting you know which of your existing content the audience is interested in seeing after they finished watching one of your videos. As you learn more about your viewers and accumulate more videos, with the help of the End Screens report, you can determine which videos to use to increase Views and Watch Time.

Conclusion

Television producers pay hundreds of thousands of dollars to data companies to get the same set of analytics that YouTube offers its creators for free.

Learning how to use analytics is not always a skill YouTubers think about when they are making videos, but it plays such an instrumental part throughout the whole stage of creation, from ideation to distribution.

Understanding how your videos are performing shines a light on your process, helps you evaluate what is working and what isn’t, and empower you to think beyond the lens and create videos that really resonates with your growing audience.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

As a YouTuber, you know those famous metrics: Views, Subscribers, and Watch Time. Those YouTube analytics are easy to understand. But YouTube offers much more data.

YouTube data is valuable because it can show you why you aren’t getting more subscribers and why certain videos aren’t getting the views you expected. Data can also identify all the positive results and give you insights into what worked.

In this article, I’m going to show you how to use YouTube Analytics to gain knowledge, take action, and grow your channel.

YouTube Analytics:

1. Overview
2. Realtime
3. Revenue
4. Ad Rates
5. Watch Time
6. Audience Retention
7. Demographics
8. Playback Locations
9. Traffic Sources
10. Devices
11. Translations
12. Subscribers
13. Likes and Dislikes
14. Videos in Playlists
15. Comments
16. Sharing
17. Annotations
18. Cards
19. End Screens

When you enter your YouTube Creator Studio, you will find the Analytics Tab on the left-hand-side menu. Click into it and you will see a whole list of features, each linking to its own dashboard.

But with all this information, it can get a little overwhelming for new YouTubers. Don’t sweat. Let’s walk through each section to identify:

- What information it is displaying

- What issues it addresses

- What you can do to improve the results

1. Overview

Use Overview Report for Quick Analysis

The Overview report is the first page you land on when you click into Analytics, and it’s what you want to see when you are checking in.

The Overview dashboard breaks down all your key stats. If you want a deeper dive, you can click into each of the section headers and it will give you an in-depth look at the analytics of that specific category.

Personalize Your Overview

By default, the dashboard will show you the stats from the last 28 days, but you can personalize the time frame to see the data of that specific period.

If you only want to focus on the performance of your channel on a specific region, you can customize that as well:

Note: You will be able to change the time frame and region for all the data within YouTube Analytics.

See Your Top Performing Videos In Overview

The Overview dashboard highlights your Top 10 videos. Right away you can see the Watch Time, Views, and Estimated Revenue of those high performing videos.

Get Insights On Your Audience In Overview

In Overview you can see where the majority of your audience is from, what gender they are, how they are discovering your videos in Traffic Source, and where they are watching your video in Playback Locations:

How to Use the Overview Dashboard

The Overview dashboard is your mission control. I recommend popping in weekly to get a top view of your channel’s performance.

If you notice anything unusual or surprising, such as a spike in Shares, you can then dig into the individual data and identify the cause.

2. Realtime

See The Performance of Your Channel

The Realtime report is a fantastic tool for seeing the immediate performance of your channel, which automatically updates every 10 seconds. There are two main views: The last 48 hours and the Last 60 Minutes.

See Performance of Your 25 Most Recently Published Videos

In the Realtime dashboard, you will see the last 48 hours and last 60-minute performance of your 25 most recently published videos.

If you have recently shared a new video, you should log into the Realtime dashboard to get a quick glance at the performance.

See How and Where Your Videos Are Being Viewed At the Moment

If you want to find out how many people have viewed your videos from a mobile device or how big your audience currently is, you can do that in the Realtime report.

- Select Device to see if you have more viewers on Desktop, Mobile, or Tablet.

- Select Operating System to find out if you have more Android viewers or iOS viewers in the past two days.

- Select Geography to see which region you are getting the most views and when viewerships are dropping because most likely people in that area are sleeping.

If you notice that you are getting a lot of views from the US, but also notice that people are about to go to sleep and the trend shows that it drops at that point in the past 24 hours, you can decide whether to schedule the post for the next morning or you can see if a boost at this point can keep the audience awake.

How to Use the Realtime Dashboard

If YouTube sees that your recently published video is performing well right off the bat, then it will give your video a better chance of trending, ranking higher in search, and reaching more viewers.

Getting early insights on a recently published video may help you adjust your promotion strategy as needed.

For example, if you published a video this morning and shared it on your Facebook page, and you checked in this morning and saw that there was only a small amount of views, you may want to share it on a different platform so that it can get more exposure.

3. Revenue

See How Much Money Your Channel Has Made

Select a specific timeline and see how much your channel has made from ads and YouTube Red viewers during that duration.

There are 3 ways to change the timeline:

1. Dropdown menu

1. Calendar

1. Slide Bar

You can also change how you view your data, whether Daily, Weekly, Monthly, etc. This way you can see exactly how much you made each day, week, or month, and determine if you can correlate a particular dip or spike to an event that occurred.

Identify Your Highest Earning Videos

In the Revenue report, you can see which videos are earning you the most. Consider how these videos are successful:

- Was the content great?

- Was it the perfect length?

- Was it a well-structured video?

- Was the video’s pacing fast?

Once you’ve done a full evaluation, see if you can apply it to your other videos.

Which Country Is Earning You the Most Money

Different countries have different rates for how much creators can make off Adsense. Click into Geography and see how much you are making in different countries and consider which audience is best to focus your attention on with the intention of increasing revenue.

Compare Estimated Revenue Earning to Other Metrics

Know more about how your data are related by comparing to see if Revenue is affected by the performance of metrics in other categories such as Views. Does a rise in view change your revenue?

How to Use the Revenue Dashboard

Figuring how to make money on YouTube is tricky and any insight you can get can give you an advantage, steer you in the right direction, and help you focus on what matters.

As you can see in the example in the graph from the section above, the View count has been fairly consistent, however, the Revenue is sporadic.

This tells you that while Views may be an important metric, it won’t affect your revenue. This can mean that you haven’t been reaching the audience that will engage with the ads, consider a slight content shift.

4. Ad Rates

Understanding the Ad Rates Report

YouTube Ad Revenue: This is the estimated gross total of all the money you made from ads sold via Google and Google partners.

Estimated Monetized Playbacks: This is the number of times your audience is shown an ad.

Playback-based CPM: This is an estimation from YouTube on how much money you can make if you had 1,000 views from a monetized video. This is based on the parameters of the advertisers, your current number of views, and where your viewers are from.

CPM: This is the estimated amount you will earn for 1,000 ad impressions.

See Which Monetized Videos Are Earning Your Ad Revenue

Unlike the Revenue dashboard, the Ad Rates report dives deeper into the performance of individual monetized videos.

This allows you to not only see the estimated earnings but also how many times the ad was shown. On top of that, the CPM gives you an idea of what YouTube deems to be more valuable content for advertisers, which gives you a better idea about the capabilities of the video and offers insight into the type of videos you make in the future.

See How Each Ad Type Is Performing Within Individual Video

Click into Ad Type and you will be able to see the performance of different types of Ads (skippable video ads, display ads, bumper ads, and non-skippable video ads.)

You can see these details from the channel level or from an individual video level.

How to Use Ad Rates Report

Ad performance might not be something you think about at the early stages. You want to make videos, and not worry too much about ads, after all.

But as you accumulate more and more monetized videos, and you will start seeing which videos are stronger in getting you ad engagements and which aren’t. The result might surprise you and help inform your next phase of videos.

5. Watch Time

See The Aggregated Time Your Viewers Spent Watching Your Videos

YouTube puts a lot of weight on this metric because they know that the more time people spend watching your original content, the more time they will have to show ads to your audience. Overall, you’ll want to see a steady rise for your Watch Time as it will indicate that you have a growing dedicated viewership.

In the graph, you will also be able to see the combined Views of all your videos, as well as the segmented performance of YouTube Red viewers.

YouTube Red is YouTube’s subscription plan. It is currently only available in Australia, Korea, Mexico, New Zealand, and the United States.

YouTube Red offers ad-free content that can be enjoyed offline. Since the viewers with YouTube Red won’t see ads, YouTube will give you partial revenue from Red viewers.

Compare Performance of Videos in the Graph

Put your videos side by side to compare the performance over the course of a time period.

How to Use Watch Time Report

If you want to be in YouTube’s algorithm’s good books, then you will need to put some attention on your channel’s Watch Time. Always consider ways in which you can improve this metric.

Some strategies include:

- Add videos to optimized playlists

- Improving titles and thumbnails

- Increase YouTube subscribers

- Add annotations to your videos

- Add end cards to your videos

6. Audience Retention

See How Long Your Viewers Spend Watching Your Videos

Like Watch Time, Audience Retention is a metric YouTube uses to determine how valuable your video is and how worthy it is in being discovered by your audience. It’s important to learn where in your video you are losing viewers.

In Audience Retention, there are two main categories you can see.

1. Average View Duration shows how much time all your viewers from a certain time frame spend watching your video.
2. Average Percentage Viewed shows how much the average person watched from your videos.

In this example, we see that the average length of a video watched is 1:14 and the average viewer will watch 53% of the video.

While you should aim to have 100% audience retention, if you can get an average above 50%, you are doing something right. Anything under, you may want to consider changing up your strategy (content, structure, pacing, etc.).

See Audience Retention of Individual Videos

Absolute Audience Retention: This report shows you the number of views at every point in the video as a percentage. This will let you know which part of the video is most popular, which part is causing a big drop off, and which part viewers are skipping to or rewatching.

Relative Audience Retention: This report gives you a visualization of how your video’s audience retention performance compares to all YouTube videos of a similar length.

If the line indicates that you are above average at a certain point, that is where your video is doing a better job holding the viewer’s attention at that point compared to most other videos.

How to Use Audience Retention

Audience retention can give you a lot of insights on how you should be structuring your videos. If you notice a steep drop in viewership, you can assume that what the viewer is watching is not that interesting.

However, if you notice a sudden peak in the middle of your video, you can assume that a) viewers are skipping to it or b) viewers are rewatching that section.

In the example below, we see that there is a peak at the point in this video where a specific part of a tutorial is shown. Viewers were most likely rewatching to confirm they understand the information, so they can apply it themselves.

Knowing this, for the next video you make, you can better anticipate where your viewers are going to need more time on a specific part or whether you should skip ahead to something more interesting.

7. Demographics

Understand the Average Age and Gender of Your Audience

The first thing you’ll see when you enter the Demographic dashboard is the segmentation of your audience by age and gender. This gives you a good indication of who your overall channel is currently attracting.

See Most Popular Videos Viewed By A Specific Demographic

Learn about the videos that are most popular within that demographic to get better insights to what is most appealing for that group.

You will also see the Watch Time percentage that each video gets in comparison with all the videos in your channel.

Data Split by Age:

Data Split by Gender:

See Geographic Distribution of Different Demographics

Not only will you be able to see which region the majority of your viewerships are from, but you can also segment and compare by demographics. This will give you a more insightful view of how your channel is performing across the world for different people.

Additionally, you can click into specific videos on your channel and see how it is performing in different regions.

How to Use Demographics Report

Understanding which group makes up the majority of your viewership will help you decide how to strategize the next phase of content. Will you keep growing that audience or will you want to grow in another demographic?

If you noticed that you have an underperforming female demographic in India, you can plan out some content that focus on that community. Without this report, you cannot see where you are missing opportunities.

8. Playback Locations

Find Out Where People Are Watching Your Videos

There are a number of ways people can watch your YouTube video:

- YouTube Watch Page

- YouTube Channel Page

- Embedded Video Player (Website or App)

- Other

If your video is only promoted organically your views will likely be coming from the YouTube Watch Page, but if other media publications embedded your video, and it’s getting a lot of views, you can see it here.

Which External Source Are Your Videos Being Watched

By clicking into the Embedded in External Websites and Apps report, you’ll be able to see all the different websites and apps that your video is featured on. This will give you a good indication of which sites and apps are driving the most views.

How to Use Playback Locations Report

Knowing where your videos are being played back is important, especially if you are getting a lot of views from an external source.

You can reach out to the website that has embedded your video and thank them for sharing your content, and maybe they will be happy to share more. This way you create a relationship with them, which can increase your network and also improve the chances of your videos being discovered.

9. Traffic Sources

Find Out How People Are Discovering Your Videos

In the Traffic Sources report, you can see what is the most popular way your video is being discovered.

This can include advertisements that you pay for, external referrals such as links from other websites, suggested videos, and searches on YouTube to name a few.

See Which Videos Are Suggesting Yours To Viewers

If you see that you are getting a lot of viewers coming from Suggested Videos, go to that report and see which external video was directing viewers to yours. These suggested videos can be your own or it can be from another YouTube creator.

See What People Search For To Discover Your Video

By clicking into the YouTube search, you can see what viewers searched in order to find your video. This can be useful in understanding your viewers’ mindset: were they trying to solve a problem or answer a question?

Knowing this, you can improve your keyword research.

How to Use Traffic Sources Report

Because there are so many ways for a viewer to discover your videos, it’s important for you to know what is most effective.

If you have a new video coming out and you want to promote it, understanding where your previous videos are being discovered will help you strategize, giving it the best opportunity immediately.

10. Devices

Know What Devices Your Viewers Are Watching From

The way viewers watch content on their mobile phones is very different from the way they watch on television. By understanding how the majority of your viewers are watching your content, you can better design and structure your video.

For example, if you see that you have a large following that watches your content on mobile, then it might not be a good idea to load your video with too much text, as it’ll be hard for them to read.

You cannot control how people watch your content, but by better understanding their preferences, you can design your content to make it the best for their ideal situation.

11. Translations

See If You Need to Include Multi-Languages or Translation to Your Videos

The Translations report is where you can see how your viewers are watching your videos in terms of using translations and subtitles.

If you are creating content that targets international viewers, it’s good to know if they are engaging with your translation assets, including subtitles.

For example, if you see an increase in viewers from Brazil, do a quick translation of your transcript and upload the Portuguese subtitles and see if it increases viewers.

12. Subscribers

Find Out Where People Clicked Subscribe

In the Subscribers report, you can see where most of your subscribers came from and where people unsubscribe.

If you see that you are getting a lot of conversions from the YouTube Watch Page, you can dig in and see which video specifically you should give credit to for earning your subscribers — and which ones are causing people to unsubscribe.

Find Out Which YouTube Keywords Are Leading to Subscriptions

Click into YouTube search to see the most popular search terms that have lead to people subscribing to your channel.

See Which Date You Got The Most Subscribers

Click into Date and find out if there was something significant that happened that day that made people subscribe to your channel more than others?

How to Use the Subscriber Report

Understanding which video drives viewers to become subscribers and which videos turn people off so that they unsubscribe will tell you a lot about the content you should be creating.

If you see a video is earning you a lot of subscribers, it might be a good idea to give it a boost and make sure more people discover it. However, if you see a video is causing people to click unsubscribe, even though it might be a video you love, consider removing it from your channel as it might be doing more harm than good for your channel growth.

13. Likes and Dislikes

See the Likes and Dislikes of Individual Videos

In addition to seeing the total Likes and Dislikes your channel received, in this report, you can see the Likes and Dislikes of individual videos. This gives you a quick glance at how your viewers are enjoying your channel and videos.

Compare Likes and Dislikes with Other Metrics

See if there is a correlation between the channel’s performance and how viewers give Likes and Dislikes. Does increasing views get you more likes? Did a dip in views cause people to stop liking your videos?

Getting more of these data will help you plan new tactics to increase engagements.

See Which Date You Got the Most Likes and Dislikes

Identify the days you got a lot of Likes or Dislikes, and ask, was there something particular that happened that led to the high numbers?

Compare Subscriber vs Non-Subscriber Likes and Dislikes

Knowing how your subscribers and non-subscribers are responding to your content will give you a good idea at how effective your video is at delighting those that know your content well, and those that are newer to your videos.

How to Use the Likes and Dislikes Report

As a creator, you always want to know how your videos are received. Knowing how your audience feels about your content, even if it’s just a Like or Dislike click, is a good indication of whether the public found your work: educational, inspirational, or entertaining.

14. Videos in Playlists

Find Out How Many Videos Are In Playlists

When a video is added to a playlist, it means someone thought it was relevant or they enjoyed it so much they added it to their Favorite list.

Having videos added to playlists is a good thing because it increases the chances of being discovered as people looking for a bunch of content within a category can watch it all linearly.

See Which Video Is In The Most Playlists

By having a report to see which videos have been added to the playlist, you can see that there is an interest in this type of content. With this knowledge, you can decide that perhaps the audience may be interested in a series around this topic.

See If There Is a Correlation Between Videos in Playlists and Watch Time

Identify if there are any direct or indirect effects of having videos in the playlist by comparing it to important metrics such as Watch Time. If you see that there is a boost for days when more videos are added to the playlist, you can start planning more strategies to get video features along with other related content.

How to Use Videos in Playlist

The Videos in the Playlist report give you another perspective on the popularity of videos. Unlike Views or Watch Time, adding a video to a playlist means that the audience will likely watch it again, as they are saving it amongst related content or as a favorite video.

15. Comments

See How Many People Have Commented On Channel Or Specific Videos

Select a time period and see how many comments your channel and videos got at that point. Knowing which video gets you the most comments and when it happens, gives you a good idea what type of conversations your audience is interested in having.

Compare Different Videos and Time Period to See How Your Videos Are Engaging Audience

Evaluate how your videos are performing by comparing them, and identifying what makes a more engaging video for your audience.

How to Use Comments Report

If there is a video that triggered a debate within your community or if a video led to a lot of questions, this may inspire you to create more content around that topic.

However, there are also benefits of using an external analytics tool like Sotrender . You can adjust the amount of time you want to analyze, visualize the metrics in different ways, and even customize what you want to show in the graphs. What’s more, Sotrender has it’s own metric called the Activity Index, which indicates to what extent your audience is engaging with your videos. You can use this metric in combination with others to see what content your audience is really invested in.

16. Sharing

See How Many Times Your Videos Have Been Shared

This report shows you how frequently your audience is sharing your videos to their networks. In addition to Views and Watch Time, knowing the shareability of your content helps guide your videos in achieving viral status.

See Which Sharing Service Is Most Popular For Your Channel

Know which platform your audience is most active on. Understanding this can help you tailor your content to be more shareable on those channels or you can discover your audience’s account on those services and thank them personality.

See How Frequently a Video is Getting Shared

Understand how your videos are getting shared by your viewers. Do you see a spike in shares the first few days after publishing and then it becomes forgotten or is it an evergreen video that keeps getting consistent shares through its lifetime?

Compare Sharing to Views

By comparing Shares to other metrics such as Views and Watch Time, you can see if there is a correlation to performance and the amount the video is shared.

How to Use Sharing Report

Understand what videos you create are more likely to get shares. If you are making a lot of how-to videos, a lot of people might be searching for the content, but unless it is highly relevant, it won’t get shared. The type of content that gets shared are the ones that have an interesting story and delights people.

If you find that a lot of people are sharing your content on a specific service, you may consider that as the platform to best expand your channel on.

17. Annotations

Find Out How Many Annotations Were Click Within a Period

When you add annotations to your videos, you would want to know if your audience is actually engaging with it. This report gives you an overview of how frequently your viewers are clicking on the links.

This report also shows you how often viewers choose to close your Annotation completely, giving you an indication that they have no interest in the link.

Compare Performance of Different Annotations

This report allows you to see which type of annotations are performing the best for your audience.

See Annotation Performance of a Specific Video

Click into a specific video to see which type of annotations are getting engagement and at what time it is happening. If you see that many annotation clicks are happening at a certain point in your video, going forward with your new videos that is where you can insert it.

How to Use Annotations

By finding out when in the video your audience engages with annotations and what type of annotations performs the best, you will have more insights on designing your videos and where to position the annotations to get the optimal results.

18. Cards

See Which Card Teasers and Cards Are Getting Clicked

Find out which videos are driving the most Card clicks and which type of Cards your audience is most interested in.

Are viewers more interested in watching more videos or are they wanting to read a post from your blog (associated website)? This report is where you can find out by clicking into Card Type.

Find Correlation Between On-Screen Content and Click-worthy Link

See what is happening on screen that is making the card more click-worthy, this can help you plan out your next video so that you direct your viewers’ attention to the clickable card teaser so they see it.

How to Use Cards Report

This report helps you understand the different cards and how they are performing within your videos so that you can better plan your content to increase the chances of your audience engaging with your cards.

19. End Screens

See How Often The End Screen Is Shown And Clicked

By seeing how many times the End Screen is shown, you can have an idea of how often viewers reach the end of your videos.

Then it’s good to see what percentage of them actually click to engage with your channel and content more.

See Performance of Each End Screen Elements

In this report, you can see which End Screen Element is driving the most clicks and better understand the viewer’s motivation at the end of your videos.

See Which End Screen Element Is Most Popular Within The Same Video

Because you can have multiple elements in the End Screen, you would want to see which one is performing the best.

See Which Videos YouTube Chooses As Best For Viewers

In this report, you can also see the performance of different End Screen Element Types.

One of these elements is the Best for Viewer, which allows YouTube to determine which of your video is best to present to the viewer in relation to their browsing history and interests.

By clicking into the Best for Viewer section you can see the top-performing videos that YouTube suggested to your viewers. Does it align with what you think is your best video?

How to Use The End Screens Report

The End Screens report is great for letting you know which of your existing content the audience is interested in seeing after they finished watching one of your videos. As you learn more about your viewers and accumulate more videos, with the help of the End Screens report, you can determine which videos to use to increase Views and Watch Time.

Conclusion

Television producers pay hundreds of thousands of dollars to data companies to get the same set of analytics that YouTube offers its creators for free.

Learning how to use analytics is not always a skill YouTubers think about when they are making videos, but it plays such an instrumental part throughout the whole stage of creation, from ideation to distribution.

Understanding how your videos are performing shines a light on your process, helps you evaluate what is working and what isn’t, and empower you to think beyond the lens and create videos that really resonates with your growing audience.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

As a YouTuber, you know those famous metrics: Views, Subscribers, and Watch Time. Those YouTube analytics are easy to understand. But YouTube offers much more data.

YouTube data is valuable because it can show you why you aren’t getting more subscribers and why certain videos aren’t getting the views you expected. Data can also identify all the positive results and give you insights into what worked.

In this article, I’m going to show you how to use YouTube Analytics to gain knowledge, take action, and grow your channel.

YouTube Analytics:

1. Overview
2. Realtime
3. Revenue
4. Ad Rates
5. Watch Time
6. Audience Retention
7. Demographics
8. Playback Locations
9. Traffic Sources
10. Devices
11. Translations
12. Subscribers
13. Likes and Dislikes
14. Videos in Playlists
15. Comments
16. Sharing
17. Annotations
18. Cards
19. End Screens

When you enter your YouTube Creator Studio, you will find the Analytics Tab on the left-hand-side menu. Click into it and you will see a whole list of features, each linking to its own dashboard.

But with all this information, it can get a little overwhelming for new YouTubers. Don’t sweat. Let’s walk through each section to identify:

- What information it is displaying

- What issues it addresses

- What you can do to improve the results

1. Overview

Use Overview Report for Quick Analysis

The Overview report is the first page you land on when you click into Analytics, and it’s what you want to see when you are checking in.

The Overview dashboard breaks down all your key stats. If you want a deeper dive, you can click into each of the section headers and it will give you an in-depth look at the analytics of that specific category.

Personalize Your Overview

By default, the dashboard will show you the stats from the last 28 days, but you can personalize the time frame to see the data of that specific period.

If you only want to focus on the performance of your channel on a specific region, you can customize that as well:

Note: You will be able to change the time frame and region for all the data within YouTube Analytics.

See Your Top Performing Videos In Overview

The Overview dashboard highlights your Top 10 videos. Right away you can see the Watch Time, Views, and Estimated Revenue of those high performing videos.

Get Insights On Your Audience In Overview

In Overview you can see where the majority of your audience is from, what gender they are, how they are discovering your videos in Traffic Source, and where they are watching your video in Playback Locations:

How to Use the Overview Dashboard

The Overview dashboard is your mission control. I recommend popping in weekly to get a top view of your channel’s performance.

If you notice anything unusual or surprising, such as a spike in Shares, you can then dig into the individual data and identify the cause.

2. Realtime

See The Performance of Your Channel

The Realtime report is a fantastic tool for seeing the immediate performance of your channel, which automatically updates every 10 seconds. There are two main views: The last 48 hours and the Last 60 Minutes.

See Performance of Your 25 Most Recently Published Videos

In the Realtime dashboard, you will see the last 48 hours and last 60-minute performance of your 25 most recently published videos.

If you have recently shared a new video, you should log into the Realtime dashboard to get a quick glance at the performance.

See How and Where Your Videos Are Being Viewed At the Moment

If you want to find out how many people have viewed your videos from a mobile device or how big your audience currently is, you can do that in the Realtime report.

- Select Device to see if you have more viewers on Desktop, Mobile, or Tablet.

- Select Operating System to find out if you have more Android viewers or iOS viewers in the past two days.

- Select Geography to see which region you are getting the most views and when viewerships are dropping because most likely people in that area are sleeping.

If you notice that you are getting a lot of views from the US, but also notice that people are about to go to sleep and the trend shows that it drops at that point in the past 24 hours, you can decide whether to schedule the post for the next morning or you can see if a boost at this point can keep the audience awake.

How to Use the Realtime Dashboard

If YouTube sees that your recently published video is performing well right off the bat, then it will give your video a better chance of trending, ranking higher in search, and reaching more viewers.

Getting early insights on a recently published video may help you adjust your promotion strategy as needed.

For example, if you published a video this morning and shared it on your Facebook page, and you checked in this morning and saw that there was only a small amount of views, you may want to share it on a different platform so that it can get more exposure.

3. Revenue

See How Much Money Your Channel Has Made

Select a specific timeline and see how much your channel has made from ads and YouTube Red viewers during that duration.

There are 3 ways to change the timeline:

1. Dropdown menu

1. Calendar

1. Slide Bar

You can also change how you view your data, whether Daily, Weekly, Monthly, etc. This way you can see exactly how much you made each day, week, or month, and determine if you can correlate a particular dip or spike to an event that occurred.

Identify Your Highest Earning Videos

In the Revenue report, you can see which videos are earning you the most. Consider how these videos are successful:

- Was the content great?

- Was it the perfect length?

- Was it a well-structured video?

- Was the video’s pacing fast?

Once you’ve done a full evaluation, see if you can apply it to your other videos.

Which Country Is Earning You the Most Money

Different countries have different rates for how much creators can make off Adsense. Click into Geography and see how much you are making in different countries and consider which audience is best to focus your attention on with the intention of increasing revenue.

Compare Estimated Revenue Earning to Other Metrics

Know more about how your data are related by comparing to see if Revenue is affected by the performance of metrics in other categories such as Views. Does a rise in view change your revenue?

How to Use the Revenue Dashboard

Figuring how to make money on YouTube is tricky and any insight you can get can give you an advantage, steer you in the right direction, and help you focus on what matters.

As you can see in the example in the graph from the section above, the View count has been fairly consistent, however, the Revenue is sporadic.

This tells you that while Views may be an important metric, it won’t affect your revenue. This can mean that you haven’t been reaching the audience that will engage with the ads, consider a slight content shift.

4. Ad Rates

Understanding the Ad Rates Report

YouTube Ad Revenue: This is the estimated gross total of all the money you made from ads sold via Google and Google partners.

Estimated Monetized Playbacks: This is the number of times your audience is shown an ad.

Playback-based CPM: This is an estimation from YouTube on how much money you can make if you had 1,000 views from a monetized video. This is based on the parameters of the advertisers, your current number of views, and where your viewers are from.

CPM: This is the estimated amount you will earn for 1,000 ad impressions.

See Which Monetized Videos Are Earning Your Ad Revenue

Unlike the Revenue dashboard, the Ad Rates report dives deeper into the performance of individual monetized videos.

This allows you to not only see the estimated earnings but also how many times the ad was shown. On top of that, the CPM gives you an idea of what YouTube deems to be more valuable content for advertisers, which gives you a better idea about the capabilities of the video and offers insight into the type of videos you make in the future.

See How Each Ad Type Is Performing Within Individual Video

Click into Ad Type and you will be able to see the performance of different types of Ads (skippable video ads, display ads, bumper ads, and non-skippable video ads.)

You can see these details from the channel level or from an individual video level.

How to Use Ad Rates Report

Ad performance might not be something you think about at the early stages. You want to make videos, and not worry too much about ads, after all.

But as you accumulate more and more monetized videos, and you will start seeing which videos are stronger in getting you ad engagements and which aren’t. The result might surprise you and help inform your next phase of videos.

5. Watch Time

See The Aggregated Time Your Viewers Spent Watching Your Videos

YouTube puts a lot of weight on this metric because they know that the more time people spend watching your original content, the more time they will have to show ads to your audience. Overall, you’ll want to see a steady rise for your Watch Time as it will indicate that you have a growing dedicated viewership.

In the graph, you will also be able to see the combined Views of all your videos, as well as the segmented performance of YouTube Red viewers.

YouTube Red is YouTube’s subscription plan. It is currently only available in Australia, Korea, Mexico, New Zealand, and the United States.

YouTube Red offers ad-free content that can be enjoyed offline. Since the viewers with YouTube Red won’t see ads, YouTube will give you partial revenue from Red viewers.

Compare Performance of Videos in the Graph

Put your videos side by side to compare the performance over the course of a time period.

How to Use Watch Time Report

If you want to be in YouTube’s algorithm’s good books, then you will need to put some attention on your channel’s Watch Time. Always consider ways in which you can improve this metric.

Some strategies include:

- Add videos to optimized playlists

- Improving titles and thumbnails

- Increase YouTube subscribers

- Add annotations to your videos

- Add end cards to your videos

6. Audience Retention

See How Long Your Viewers Spend Watching Your Videos

Like Watch Time, Audience Retention is a metric YouTube uses to determine how valuable your video is and how worthy it is in being discovered by your audience. It’s important to learn where in your video you are losing viewers.

In Audience Retention, there are two main categories you can see.

1. Average View Duration shows how much time all your viewers from a certain time frame spend watching your video.
2. Average Percentage Viewed shows how much the average person watched from your videos.

In this example, we see that the average length of a video watched is 1:14 and the average viewer will watch 53% of the video.

While you should aim to have 100% audience retention, if you can get an average above 50%, you are doing something right. Anything under, you may want to consider changing up your strategy (content, structure, pacing, etc.).

See Audience Retention of Individual Videos

Absolute Audience Retention: This report shows you the number of views at every point in the video as a percentage. This will let you know which part of the video is most popular, which part is causing a big drop off, and which part viewers are skipping to or rewatching.

Relative Audience Retention: This report gives you a visualization of how your video’s audience retention performance compares to all YouTube videos of a similar length.

If the line indicates that you are above average at a certain point, that is where your video is doing a better job holding the viewer’s attention at that point compared to most other videos.

How to Use Audience Retention

Audience retention can give you a lot of insights on how you should be structuring your videos. If you notice a steep drop in viewership, you can assume that what the viewer is watching is not that interesting.

However, if you notice a sudden peak in the middle of your video, you can assume that a) viewers are skipping to it or b) viewers are rewatching that section.

In the example below, we see that there is a peak at the point in this video where a specific part of a tutorial is shown. Viewers were most likely rewatching to confirm they understand the information, so they can apply it themselves.

Knowing this, for the next video you make, you can better anticipate where your viewers are going to need more time on a specific part or whether you should skip ahead to something more interesting.

7. Demographics

Understand the Average Age and Gender of Your Audience

The first thing you’ll see when you enter the Demographic dashboard is the segmentation of your audience by age and gender. This gives you a good indication of who your overall channel is currently attracting.

See Most Popular Videos Viewed By A Specific Demographic

Learn about the videos that are most popular within that demographic to get better insights to what is most appealing for that group.

You will also see the Watch Time percentage that each video gets in comparison with all the videos in your channel.

Data Split by Age:

Data Split by Gender:

See Geographic Distribution of Different Demographics

Not only will you be able to see which region the majority of your viewerships are from, but you can also segment and compare by demographics. This will give you a more insightful view of how your channel is performing across the world for different people.

Additionally, you can click into specific videos on your channel and see how it is performing in different regions.

How to Use Demographics Report

Understanding which group makes up the majority of your viewership will help you decide how to strategize the next phase of content. Will you keep growing that audience or will you want to grow in another demographic?

If you noticed that you have an underperforming female demographic in India, you can plan out some content that focus on that community. Without this report, you cannot see where you are missing opportunities.

8. Playback Locations

Find Out Where People Are Watching Your Videos

There are a number of ways people can watch your YouTube video:

- YouTube Watch Page

- YouTube Channel Page

- Embedded Video Player (Website or App)

- Other

If your video is only promoted organically your views will likely be coming from the YouTube Watch Page, but if other media publications embedded your video, and it’s getting a lot of views, you can see it here.

Which External Source Are Your Videos Being Watched

By clicking into the Embedded in External Websites and Apps report, you’ll be able to see all the different websites and apps that your video is featured on. This will give you a good indication of which sites and apps are driving the most views.

How to Use Playback Locations Report

Knowing where your videos are being played back is important, especially if you are getting a lot of views from an external source.

You can reach out to the website that has embedded your video and thank them for sharing your content, and maybe they will be happy to share more. This way you create a relationship with them, which can increase your network and also improve the chances of your videos being discovered.

9. Traffic Sources

Find Out How People Are Discovering Your Videos

In the Traffic Sources report, you can see what is the most popular way your video is being discovered.

This can include advertisements that you pay for, external referrals such as links from other websites, suggested videos, and searches on YouTube to name a few.

See Which Videos Are Suggesting Yours To Viewers

If you see that you are getting a lot of viewers coming from Suggested Videos, go to that report and see which external video was directing viewers to yours. These suggested videos can be your own or it can be from another YouTube creator.

See What People Search For To Discover Your Video

By clicking into the YouTube search, you can see what viewers searched in order to find your video. This can be useful in understanding your viewers’ mindset: were they trying to solve a problem or answer a question?

Knowing this, you can improve your keyword research.

How to Use Traffic Sources Report

Because there are so many ways for a viewer to discover your videos, it’s important for you to know what is most effective.

If you have a new video coming out and you want to promote it, understanding where your previous videos are being discovered will help you strategize, giving it the best opportunity immediately.

10. Devices

Know What Devices Your Viewers Are Watching From

The way viewers watch content on their mobile phones is very different from the way they watch on television. By understanding how the majority of your viewers are watching your content, you can better design and structure your video.

For example, if you see that you have a large following that watches your content on mobile, then it might not be a good idea to load your video with too much text, as it’ll be hard for them to read.

You cannot control how people watch your content, but by better understanding their preferences, you can design your content to make it the best for their ideal situation.

11. Translations

See If You Need to Include Multi-Languages or Translation to Your Videos

The Translations report is where you can see how your viewers are watching your videos in terms of using translations and subtitles.

If you are creating content that targets international viewers, it’s good to know if they are engaging with your translation assets, including subtitles.

For example, if you see an increase in viewers from Brazil, do a quick translation of your transcript and upload the Portuguese subtitles and see if it increases viewers.

12. Subscribers

Find Out Where People Clicked Subscribe

In the Subscribers report, you can see where most of your subscribers came from and where people unsubscribe.

If you see that you are getting a lot of conversions from the YouTube Watch Page, you can dig in and see which video specifically you should give credit to for earning your subscribers — and which ones are causing people to unsubscribe.

Find Out Which YouTube Keywords Are Leading to Subscriptions

Click into YouTube search to see the most popular search terms that have lead to people subscribing to your channel.

See Which Date You Got The Most Subscribers

Click into Date and find out if there was something significant that happened that day that made people subscribe to your channel more than others?

How to Use the Subscriber Report

Understanding which video drives viewers to become subscribers and which videos turn people off so that they unsubscribe will tell you a lot about the content you should be creating.

If you see a video is earning you a lot of subscribers, it might be a good idea to give it a boost and make sure more people discover it. However, if you see a video is causing people to click unsubscribe, even though it might be a video you love, consider removing it from your channel as it might be doing more harm than good for your channel growth.

13. Likes and Dislikes

See the Likes and Dislikes of Individual Videos

In addition to seeing the total Likes and Dislikes your channel received, in this report, you can see the Likes and Dislikes of individual videos. This gives you a quick glance at how your viewers are enjoying your channel and videos.

Compare Likes and Dislikes with Other Metrics

See if there is a correlation between the channel’s performance and how viewers give Likes and Dislikes. Does increasing views get you more likes? Did a dip in views cause people to stop liking your videos?

Getting more of these data will help you plan new tactics to increase engagements.

See Which Date You Got the Most Likes and Dislikes

Identify the days you got a lot of Likes or Dislikes, and ask, was there something particular that happened that led to the high numbers?

Compare Subscriber vs Non-Subscriber Likes and Dislikes

Knowing how your subscribers and non-subscribers are responding to your content will give you a good idea at how effective your video is at delighting those that know your content well, and those that are newer to your videos.

How to Use the Likes and Dislikes Report

As a creator, you always want to know how your videos are received. Knowing how your audience feels about your content, even if it’s just a Like or Dislike click, is a good indication of whether the public found your work: educational, inspirational, or entertaining.

14. Videos in Playlists

Find Out How Many Videos Are In Playlists

When a video is added to a playlist, it means someone thought it was relevant or they enjoyed it so much they added it to their Favorite list.

Having videos added to playlists is a good thing because it increases the chances of being discovered as people looking for a bunch of content within a category can watch it all linearly.

See Which Video Is In The Most Playlists

By having a report to see which videos have been added to the playlist, you can see that there is an interest in this type of content. With this knowledge, you can decide that perhaps the audience may be interested in a series around this topic.

See If There Is a Correlation Between Videos in Playlists and Watch Time

Identify if there are any direct or indirect effects of having videos in the playlist by comparing it to important metrics such as Watch Time. If you see that there is a boost for days when more videos are added to the playlist, you can start planning more strategies to get video features along with other related content.

How to Use Videos in Playlist

The Videos in the Playlist report give you another perspective on the popularity of videos. Unlike Views or Watch Time, adding a video to a playlist means that the audience will likely watch it again, as they are saving it amongst related content or as a favorite video.

15. Comments

See How Many People Have Commented On Channel Or Specific Videos

Select a time period and see how many comments your channel and videos got at that point. Knowing which video gets you the most comments and when it happens, gives you a good idea what type of conversations your audience is interested in having.

Compare Different Videos and Time Period to See How Your Videos Are Engaging Audience

Evaluate how your videos are performing by comparing them, and identifying what makes a more engaging video for your audience.

How to Use Comments Report

If there is a video that triggered a debate within your community or if a video led to a lot of questions, this may inspire you to create more content around that topic.

However, there are also benefits of using an external analytics tool like Sotrender . You can adjust the amount of time you want to analyze, visualize the metrics in different ways, and even customize what you want to show in the graphs. What’s more, Sotrender has it’s own metric called the Activity Index, which indicates to what extent your audience is engaging with your videos. You can use this metric in combination with others to see what content your audience is really invested in.

16. Sharing

See How Many Times Your Videos Have Been Shared

This report shows you how frequently your audience is sharing your videos to their networks. In addition to Views and Watch Time, knowing the shareability of your content helps guide your videos in achieving viral status.

See Which Sharing Service Is Most Popular For Your Channel

Know which platform your audience is most active on. Understanding this can help you tailor your content to be more shareable on those channels or you can discover your audience’s account on those services and thank them personality.

See How Frequently a Video is Getting Shared

Understand how your videos are getting shared by your viewers. Do you see a spike in shares the first few days after publishing and then it becomes forgotten or is it an evergreen video that keeps getting consistent shares through its lifetime?

Compare Sharing to Views

By comparing Shares to other metrics such as Views and Watch Time, you can see if there is a correlation to performance and the amount the video is shared.

How to Use Sharing Report

Understand what videos you create are more likely to get shares. If you are making a lot of how-to videos, a lot of people might be searching for the content, but unless it is highly relevant, it won’t get shared. The type of content that gets shared are the ones that have an interesting story and delights people.

If you find that a lot of people are sharing your content on a specific service, you may consider that as the platform to best expand your channel on.

17. Annotations

Find Out How Many Annotations Were Click Within a Period

When you add annotations to your videos, you would want to know if your audience is actually engaging with it. This report gives you an overview of how frequently your viewers are clicking on the links.

This report also shows you how often viewers choose to close your Annotation completely, giving you an indication that they have no interest in the link.

Compare Performance of Different Annotations

This report allows you to see which type of annotations are performing the best for your audience.

See Annotation Performance of a Specific Video

Click into a specific video to see which type of annotations are getting engagement and at what time it is happening. If you see that many annotation clicks are happening at a certain point in your video, going forward with your new videos that is where you can insert it.

How to Use Annotations

By finding out when in the video your audience engages with annotations and what type of annotations performs the best, you will have more insights on designing your videos and where to position the annotations to get the optimal results.

18. Cards

See Which Card Teasers and Cards Are Getting Clicked

Find out which videos are driving the most Card clicks and which type of Cards your audience is most interested in.

Are viewers more interested in watching more videos or are they wanting to read a post from your blog (associated website)? This report is where you can find out by clicking into Card Type.

Find Correlation Between On-Screen Content and Click-worthy Link

See what is happening on screen that is making the card more click-worthy, this can help you plan out your next video so that you direct your viewers’ attention to the clickable card teaser so they see it.

How to Use Cards Report

This report helps you understand the different cards and how they are performing within your videos so that you can better plan your content to increase the chances of your audience engaging with your cards.

19. End Screens

See How Often The End Screen Is Shown And Clicked

By seeing how many times the End Screen is shown, you can have an idea of how often viewers reach the end of your videos.

Then it’s good to see what percentage of them actually click to engage with your channel and content more.

See Performance of Each End Screen Elements

In this report, you can see which End Screen Element is driving the most clicks and better understand the viewer’s motivation at the end of your videos.

See Which End Screen Element Is Most Popular Within The Same Video

Because you can have multiple elements in the End Screen, you would want to see which one is performing the best.

See Which Videos YouTube Chooses As Best For Viewers

In this report, you can also see the performance of different End Screen Element Types.

One of these elements is the Best for Viewer, which allows YouTube to determine which of your video is best to present to the viewer in relation to their browsing history and interests.

By clicking into the Best for Viewer section you can see the top-performing videos that YouTube suggested to your viewers. Does it align with what you think is your best video?

How to Use The End Screens Report

The End Screens report is great for letting you know which of your existing content the audience is interested in seeing after they finished watching one of your videos. As you learn more about your viewers and accumulate more videos, with the help of the End Screens report, you can determine which videos to use to increase Views and Watch Time.

Conclusion

Television producers pay hundreds of thousands of dollars to data companies to get the same set of analytics that YouTube offers its creators for free.

Learning how to use analytics is not always a skill YouTubers think about when they are making videos, but it plays such an instrumental part throughout the whole stage of creation, from ideation to distribution.

Understanding how your videos are performing shines a light on your process, helps you evaluate what is working and what isn’t, and empower you to think beyond the lens and create videos that really resonates with your growing audience.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

As a YouTuber, you know those famous metrics: Views, Subscribers, and Watch Time. Those YouTube analytics are easy to understand. But YouTube offers much more data.

YouTube data is valuable because it can show you why you aren’t getting more subscribers and why certain videos aren’t getting the views you expected. Data can also identify all the positive results and give you insights into what worked.

In this article, I’m going to show you how to use YouTube Analytics to gain knowledge, take action, and grow your channel.

YouTube Analytics:

1. Overview
2. Realtime
3. Revenue
4. Ad Rates
5. Watch Time
6. Audience Retention
7. Demographics
8. Playback Locations
9. Traffic Sources
10. Devices
11. Translations
12. Subscribers
13. Likes and Dislikes
14. Videos in Playlists
15. Comments
16. Sharing
17. Annotations
18. Cards
19. End Screens

When you enter your YouTube Creator Studio, you will find the Analytics Tab on the left-hand-side menu. Click into it and you will see a whole list of features, each linking to its own dashboard.

But with all this information, it can get a little overwhelming for new YouTubers. Don’t sweat. Let’s walk through each section to identify:

- What information it is displaying

- What issues it addresses

- What you can do to improve the results

1. Overview

Use Overview Report for Quick Analysis

The Overview report is the first page you land on when you click into Analytics, and it’s what you want to see when you are checking in.

The Overview dashboard breaks down all your key stats. If you want a deeper dive, you can click into each of the section headers and it will give you an in-depth look at the analytics of that specific category.

Personalize Your Overview

By default, the dashboard will show you the stats from the last 28 days, but you can personalize the time frame to see the data of that specific period.

If you only want to focus on the performance of your channel on a specific region, you can customize that as well:

Note: You will be able to change the time frame and region for all the data within YouTube Analytics.

See Your Top Performing Videos In Overview

The Overview dashboard highlights your Top 10 videos. Right away you can see the Watch Time, Views, and Estimated Revenue of those high performing videos.

Get Insights On Your Audience In Overview

In Overview you can see where the majority of your audience is from, what gender they are, how they are discovering your videos in Traffic Source, and where they are watching your video in Playback Locations:

How to Use the Overview Dashboard

The Overview dashboard is your mission control. I recommend popping in weekly to get a top view of your channel’s performance.

If you notice anything unusual or surprising, such as a spike in Shares, you can then dig into the individual data and identify the cause.

2. Realtime

See The Performance of Your Channel

The Realtime report is a fantastic tool for seeing the immediate performance of your channel, which automatically updates every 10 seconds. There are two main views: The last 48 hours and the Last 60 Minutes.

See Performance of Your 25 Most Recently Published Videos

In the Realtime dashboard, you will see the last 48 hours and last 60-minute performance of your 25 most recently published videos.

If you have recently shared a new video, you should log into the Realtime dashboard to get a quick glance at the performance.

See How and Where Your Videos Are Being Viewed At the Moment

If you want to find out how many people have viewed your videos from a mobile device or how big your audience currently is, you can do that in the Realtime report.

- Select Device to see if you have more viewers on Desktop, Mobile, or Tablet.

- Select Operating System to find out if you have more Android viewers or iOS viewers in the past two days.

- Select Geography to see which region you are getting the most views and when viewerships are dropping because most likely people in that area are sleeping.

If you notice that you are getting a lot of views from the US, but also notice that people are about to go to sleep and the trend shows that it drops at that point in the past 24 hours, you can decide whether to schedule the post for the next morning or you can see if a boost at this point can keep the audience awake.

How to Use the Realtime Dashboard

If YouTube sees that your recently published video is performing well right off the bat, then it will give your video a better chance of trending, ranking higher in search, and reaching more viewers.

Getting early insights on a recently published video may help you adjust your promotion strategy as needed.

For example, if you published a video this morning and shared it on your Facebook page, and you checked in this morning and saw that there was only a small amount of views, you may want to share it on a different platform so that it can get more exposure.

3. Revenue

See How Much Money Your Channel Has Made

Select a specific timeline and see how much your channel has made from ads and YouTube Red viewers during that duration.

There are 3 ways to change the timeline:

1. Dropdown menu

1. Calendar

1. Slide Bar

You can also change how you view your data, whether Daily, Weekly, Monthly, etc. This way you can see exactly how much you made each day, week, or month, and determine if you can correlate a particular dip or spike to an event that occurred.

Identify Your Highest Earning Videos

In the Revenue report, you can see which videos are earning you the most. Consider how these videos are successful:

- Was the content great?

- Was it the perfect length?

- Was it a well-structured video?

- Was the video’s pacing fast?

Once you’ve done a full evaluation, see if you can apply it to your other videos.

Which Country Is Earning You the Most Money

Different countries have different rates for how much creators can make off Adsense. Click into Geography and see how much you are making in different countries and consider which audience is best to focus your attention on with the intention of increasing revenue.

Compare Estimated Revenue Earning to Other Metrics

Know more about how your data are related by comparing to see if Revenue is affected by the performance of metrics in other categories such as Views. Does a rise in view change your revenue?

How to Use the Revenue Dashboard

Figuring how to make money on YouTube is tricky and any insight you can get can give you an advantage, steer you in the right direction, and help you focus on what matters.

As you can see in the example in the graph from the section above, the View count has been fairly consistent, however, the Revenue is sporadic.

This tells you that while Views may be an important metric, it won’t affect your revenue. This can mean that you haven’t been reaching the audience that will engage with the ads, consider a slight content shift.

4. Ad Rates

Understanding the Ad Rates Report

YouTube Ad Revenue: This is the estimated gross total of all the money you made from ads sold via Google and Google partners.

Estimated Monetized Playbacks: This is the number of times your audience is shown an ad.

Playback-based CPM: This is an estimation from YouTube on how much money you can make if you had 1,000 views from a monetized video. This is based on the parameters of the advertisers, your current number of views, and where your viewers are from.

CPM: This is the estimated amount you will earn for 1,000 ad impressions.

See Which Monetized Videos Are Earning Your Ad Revenue

Unlike the Revenue dashboard, the Ad Rates report dives deeper into the performance of individual monetized videos.

This allows you to not only see the estimated earnings but also how many times the ad was shown. On top of that, the CPM gives you an idea of what YouTube deems to be more valuable content for advertisers, which gives you a better idea about the capabilities of the video and offers insight into the type of videos you make in the future.

See How Each Ad Type Is Performing Within Individual Video

Click into Ad Type and you will be able to see the performance of different types of Ads (skippable video ads, display ads, bumper ads, and non-skippable video ads.)

You can see these details from the channel level or from an individual video level.

How to Use Ad Rates Report

Ad performance might not be something you think about at the early stages. You want to make videos, and not worry too much about ads, after all.

But as you accumulate more and more monetized videos, and you will start seeing which videos are stronger in getting you ad engagements and which aren’t. The result might surprise you and help inform your next phase of videos.

5. Watch Time

See The Aggregated Time Your Viewers Spent Watching Your Videos

YouTube puts a lot of weight on this metric because they know that the more time people spend watching your original content, the more time they will have to show ads to your audience. Overall, you’ll want to see a steady rise for your Watch Time as it will indicate that you have a growing dedicated viewership.

In the graph, you will also be able to see the combined Views of all your videos, as well as the segmented performance of YouTube Red viewers.

YouTube Red is YouTube’s subscription plan. It is currently only available in Australia, Korea, Mexico, New Zealand, and the United States.

YouTube Red offers ad-free content that can be enjoyed offline. Since the viewers with YouTube Red won’t see ads, YouTube will give you partial revenue from Red viewers.

Compare Performance of Videos in the Graph

Put your videos side by side to compare the performance over the course of a time period.

How to Use Watch Time Report

If you want to be in YouTube’s algorithm’s good books, then you will need to put some attention on your channel’s Watch Time. Always consider ways in which you can improve this metric.

Some strategies include:

- Add videos to optimized playlists

- Improving titles and thumbnails

- Increase YouTube subscribers

- Add annotations to your videos

- Add end cards to your videos

6. Audience Retention

See How Long Your Viewers Spend Watching Your Videos

Like Watch Time, Audience Retention is a metric YouTube uses to determine how valuable your video is and how worthy it is in being discovered by your audience. It’s important to learn where in your video you are losing viewers.

In Audience Retention, there are two main categories you can see.

1. Average View Duration shows how much time all your viewers from a certain time frame spend watching your video.
2. Average Percentage Viewed shows how much the average person watched from your videos.

In this example, we see that the average length of a video watched is 1:14 and the average viewer will watch 53% of the video.

While you should aim to have 100% audience retention, if you can get an average above 50%, you are doing something right. Anything under, you may want to consider changing up your strategy (content, structure, pacing, etc.).

See Audience Retention of Individual Videos

Absolute Audience Retention: This report shows you the number of views at every point in the video as a percentage. This will let you know which part of the video is most popular, which part is causing a big drop off, and which part viewers are skipping to or rewatching.

Relative Audience Retention: This report gives you a visualization of how your video’s audience retention performance compares to all YouTube videos of a similar length.

If the line indicates that you are above average at a certain point, that is where your video is doing a better job holding the viewer’s attention at that point compared to most other videos.

How to Use Audience Retention

Audience retention can give you a lot of insights on how you should be structuring your videos. If you notice a steep drop in viewership, you can assume that what the viewer is watching is not that interesting.

However, if you notice a sudden peak in the middle of your video, you can assume that a) viewers are skipping to it or b) viewers are rewatching that section.

In the example below, we see that there is a peak at the point in this video where a specific part of a tutorial is shown. Viewers were most likely rewatching to confirm they understand the information, so they can apply it themselves.

Knowing this, for the next video you make, you can better anticipate where your viewers are going to need more time on a specific part or whether you should skip ahead to something more interesting.

7. Demographics

Understand the Average Age and Gender of Your Audience

The first thing you’ll see when you enter the Demographic dashboard is the segmentation of your audience by age and gender. This gives you a good indication of who your overall channel is currently attracting.

See Most Popular Videos Viewed By A Specific Demographic

Learn about the videos that are most popular within that demographic to get better insights to what is most appealing for that group.

You will also see the Watch Time percentage that each video gets in comparison with all the videos in your channel.

Data Split by Age:

Data Split by Gender:

See Geographic Distribution of Different Demographics

Not only will you be able to see which region the majority of your viewerships are from, but you can also segment and compare by demographics. This will give you a more insightful view of how your channel is performing across the world for different people.

Additionally, you can click into specific videos on your channel and see how it is performing in different regions.

How to Use Demographics Report

Understanding which group makes up the majority of your viewership will help you decide how to strategize the next phase of content. Will you keep growing that audience or will you want to grow in another demographic?

If you noticed that you have an underperforming female demographic in India, you can plan out some content that focus on that community. Without this report, you cannot see where you are missing opportunities.

8. Playback Locations

Find Out Where People Are Watching Your Videos

There are a number of ways people can watch your YouTube video:

- YouTube Watch Page

- YouTube Channel Page

- Embedded Video Player (Website or App)

- Other

If your video is only promoted organically your views will likely be coming from the YouTube Watch Page, but if other media publications embedded your video, and it’s getting a lot of views, you can see it here.

Which External Source Are Your Videos Being Watched

By clicking into the Embedded in External Websites and Apps report, you’ll be able to see all the different websites and apps that your video is featured on. This will give you a good indication of which sites and apps are driving the most views.

How to Use Playback Locations Report

Knowing where your videos are being played back is important, especially if you are getting a lot of views from an external source.

You can reach out to the website that has embedded your video and thank them for sharing your content, and maybe they will be happy to share more. This way you create a relationship with them, which can increase your network and also improve the chances of your videos being discovered.

9. Traffic Sources

Find Out How People Are Discovering Your Videos

In the Traffic Sources report, you can see what is the most popular way your video is being discovered.

This can include advertisements that you pay for, external referrals such as links from other websites, suggested videos, and searches on YouTube to name a few.

See Which Videos Are Suggesting Yours To Viewers

If you see that you are getting a lot of viewers coming from Suggested Videos, go to that report and see which external video was directing viewers to yours. These suggested videos can be your own or it can be from another YouTube creator.

See What People Search For To Discover Your Video

By clicking into the YouTube search, you can see what viewers searched in order to find your video. This can be useful in understanding your viewers’ mindset: were they trying to solve a problem or answer a question?

Knowing this, you can improve your keyword research.

How to Use Traffic Sources Report

Because there are so many ways for a viewer to discover your videos, it’s important for you to know what is most effective.

If you have a new video coming out and you want to promote it, understanding where your previous videos are being discovered will help you strategize, giving it the best opportunity immediately.

10. Devices

Know What Devices Your Viewers Are Watching From

The way viewers watch content on their mobile phones is very different from the way they watch on television. By understanding how the majority of your viewers are watching your content, you can better design and structure your video.

For example, if you see that you have a large following that watches your content on mobile, then it might not be a good idea to load your video with too much text, as it’ll be hard for them to read.

You cannot control how people watch your content, but by better understanding their preferences, you can design your content to make it the best for their ideal situation.

11. Translations

See If You Need to Include Multi-Languages or Translation to Your Videos

The Translations report is where you can see how your viewers are watching your videos in terms of using translations and subtitles.

If you are creating content that targets international viewers, it’s good to know if they are engaging with your translation assets, including subtitles.

For example, if you see an increase in viewers from Brazil, do a quick translation of your transcript and upload the Portuguese subtitles and see if it increases viewers.

12. Subscribers

Find Out Where People Clicked Subscribe

In the Subscribers report, you can see where most of your subscribers came from and where people unsubscribe.

If you see that you are getting a lot of conversions from the YouTube Watch Page, you can dig in and see which video specifically you should give credit to for earning your subscribers — and which ones are causing people to unsubscribe.

Find Out Which YouTube Keywords Are Leading to Subscriptions

Click into YouTube search to see the most popular search terms that have lead to people subscribing to your channel.

See Which Date You Got The Most Subscribers

Click into Date and find out if there was something significant that happened that day that made people subscribe to your channel more than others?

How to Use the Subscriber Report

Understanding which video drives viewers to become subscribers and which videos turn people off so that they unsubscribe will tell you a lot about the content you should be creating.

If you see a video is earning you a lot of subscribers, it might be a good idea to give it a boost and make sure more people discover it. However, if you see a video is causing people to click unsubscribe, even though it might be a video you love, consider removing it from your channel as it might be doing more harm than good for your channel growth.

13. Likes and Dislikes

See the Likes and Dislikes of Individual Videos

In addition to seeing the total Likes and Dislikes your channel received, in this report, you can see the Likes and Dislikes of individual videos. This gives you a quick glance at how your viewers are enjoying your channel and videos.

Compare Likes and Dislikes with Other Metrics

See if there is a correlation between the channel’s performance and how viewers give Likes and Dislikes. Does increasing views get you more likes? Did a dip in views cause people to stop liking your videos?

Getting more of these data will help you plan new tactics to increase engagements.

See Which Date You Got the Most Likes and Dislikes

Identify the days you got a lot of Likes or Dislikes, and ask, was there something particular that happened that led to the high numbers?

Compare Subscriber vs Non-Subscriber Likes and Dislikes

Knowing how your subscribers and non-subscribers are responding to your content will give you a good idea at how effective your video is at delighting those that know your content well, and those that are newer to your videos.

How to Use the Likes and Dislikes Report

As a creator, you always want to know how your videos are received. Knowing how your audience feels about your content, even if it’s just a Like or Dislike click, is a good indication of whether the public found your work: educational, inspirational, or entertaining.

14. Videos in Playlists

Find Out How Many Videos Are In Playlists

When a video is added to a playlist, it means someone thought it was relevant or they enjoyed it so much they added it to their Favorite list.

Having videos added to playlists is a good thing because it increases the chances of being discovered as people looking for a bunch of content within a category can watch it all linearly.

See Which Video Is In The Most Playlists

By having a report to see which videos have been added to the playlist, you can see that there is an interest in this type of content. With this knowledge, you can decide that perhaps the audience may be interested in a series around this topic.

See If There Is a Correlation Between Videos in Playlists and Watch Time

Identify if there are any direct or indirect effects of having videos in the playlist by comparing it to important metrics such as Watch Time. If you see that there is a boost for days when more videos are added to the playlist, you can start planning more strategies to get video features along with other related content.

How to Use Videos in Playlist

The Videos in the Playlist report give you another perspective on the popularity of videos. Unlike Views or Watch Time, adding a video to a playlist means that the audience will likely watch it again, as they are saving it amongst related content or as a favorite video.

15. Comments

See How Many People Have Commented On Channel Or Specific Videos

Select a time period and see how many comments your channel and videos got at that point. Knowing which video gets you the most comments and when it happens, gives you a good idea what type of conversations your audience is interested in having.

Compare Different Videos and Time Period to See How Your Videos Are Engaging Audience

Evaluate how your videos are performing by comparing them, and identifying what makes a more engaging video for your audience.

How to Use Comments Report

If there is a video that triggered a debate within your community or if a video led to a lot of questions, this may inspire you to create more content around that topic.

However, there are also benefits of using an external analytics tool like Sotrender . You can adjust the amount of time you want to analyze, visualize the metrics in different ways, and even customize what you want to show in the graphs. What’s more, Sotrender has it’s own metric called the Activity Index, which indicates to what extent your audience is engaging with your videos. You can use this metric in combination with others to see what content your audience is really invested in.

16. Sharing

See How Many Times Your Videos Have Been Shared

This report shows you how frequently your audience is sharing your videos to their networks. In addition to Views and Watch Time, knowing the shareability of your content helps guide your videos in achieving viral status.

See Which Sharing Service Is Most Popular For Your Channel

Know which platform your audience is most active on. Understanding this can help you tailor your content to be more shareable on those channels or you can discover your audience’s account on those services and thank them personality.

See How Frequently a Video is Getting Shared

Understand how your videos are getting shared by your viewers. Do you see a spike in shares the first few days after publishing and then it becomes forgotten or is it an evergreen video that keeps getting consistent shares through its lifetime?

Compare Sharing to Views

By comparing Shares to other metrics such as Views and Watch Time, you can see if there is a correlation to performance and the amount the video is shared.

How to Use Sharing Report

Understand what videos you create are more likely to get shares. If you are making a lot of how-to videos, a lot of people might be searching for the content, but unless it is highly relevant, it won’t get shared. The type of content that gets shared are the ones that have an interesting story and delights people.

If you find that a lot of people are sharing your content on a specific service, you may consider that as the platform to best expand your channel on.

17. Annotations

Find Out How Many Annotations Were Click Within a Period

When you add annotations to your videos, you would want to know if your audience is actually engaging with it. This report gives you an overview of how frequently your viewers are clicking on the links.

This report also shows you how often viewers choose to close your Annotation completely, giving you an indication that they have no interest in the link.

Compare Performance of Different Annotations

This report allows you to see which type of annotations are performing the best for your audience.

See Annotation Performance of a Specific Video

Click into a specific video to see which type of annotations are getting engagement and at what time it is happening. If you see that many annotation clicks are happening at a certain point in your video, going forward with your new videos that is where you can insert it.

How to Use Annotations

By finding out when in the video your audience engages with annotations and what type of annotations performs the best, you will have more insights on designing your videos and where to position the annotations to get the optimal results.

18. Cards

See Which Card Teasers and Cards Are Getting Clicked

Find out which videos are driving the most Card clicks and which type of Cards your audience is most interested in.

Are viewers more interested in watching more videos or are they wanting to read a post from your blog (associated website)? This report is where you can find out by clicking into Card Type.

Find Correlation Between On-Screen Content and Click-worthy Link

See what is happening on screen that is making the card more click-worthy, this can help you plan out your next video so that you direct your viewers’ attention to the clickable card teaser so they see it.

How to Use Cards Report

This report helps you understand the different cards and how they are performing within your videos so that you can better plan your content to increase the chances of your audience engaging with your cards.

19. End Screens

See How Often The End Screen Is Shown And Clicked

By seeing how many times the End Screen is shown, you can have an idea of how often viewers reach the end of your videos.

Then it’s good to see what percentage of them actually click to engage with your channel and content more.

See Performance of Each End Screen Elements

In this report, you can see which End Screen Element is driving the most clicks and better understand the viewer’s motivation at the end of your videos.

See Which End Screen Element Is Most Popular Within The Same Video

Because you can have multiple elements in the End Screen, you would want to see which one is performing the best.

See Which Videos YouTube Chooses As Best For Viewers

In this report, you can also see the performance of different End Screen Element Types.

One of these elements is the Best for Viewer, which allows YouTube to determine which of your video is best to present to the viewer in relation to their browsing history and interests.

By clicking into the Best for Viewer section you can see the top-performing videos that YouTube suggested to your viewers. Does it align with what you think is your best video?

How to Use The End Screens Report

The End Screens report is great for letting you know which of your existing content the audience is interested in seeing after they finished watching one of your videos. As you learn more about your viewers and accumulate more videos, with the help of the End Screens report, you can determine which videos to use to increase Views and Watch Time.

Conclusion

Television producers pay hundreds of thousands of dollars to data companies to get the same set of analytics that YouTube offers its creators for free.

Learning how to use analytics is not always a skill YouTubers think about when they are making videos, but it plays such an instrumental part throughout the whole stage of creation, from ideation to distribution.

Understanding how your videos are performing shines a light on your process, helps you evaluate what is working and what isn’t, and empower you to think beyond the lens and create videos that really resonates with your growing audience.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read: