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10 Ultimate Immersive VR Video Hits for 2024
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10 Ultimate Immersive VR Video Hits
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The pandemic in 2020 was a significant event that disrupted everyone globally. Video calls and virtual events became the run-to for most workers. This caused a lot of people to embrace the idea of virtualization.
Viewers needed new ways to experience performances and shows. Then, new virtual reality (VR) headsets entered the market, making people amazed as they did the best of what an average standalone headset could do. VR videos give real-like visual effects that will amaze and make you feel in the same surrounding as in the video background. And with the arrival of futuristic VR video Youtubers, creative videos are coming all around. Through this article, let’s look over the best YouTube VR Videos and understand how YouTube VR 360 videos differ from each other.
In this article
01 What is a VR video on YouTube?
02 10 Best VR Videos on YouTube for 2021
03 Where to Watch VR Videos besides YouTube?
04 Choose High-Quality VR Headsets
Part 1: What is a VR video on YouTube?
Firstly, it is essential to understand a VR Video on YouTube and how it differs from 360 videos?
VR Videos YouTube – For VR Videos with the YouTube mobile app, you can watch VR videos alongside cardboard. You will have an immersive feeling while watching this as you feel present in the scene actions while having your field of vision covered with a viewing device.
Though both YouTube VR and 360 give an immersive viewing experience with 360-degree coverage, still YouTube 360 videos reflect live actions with modified cameras accessible through 360-degree video-compatible devices. YouTube 360 videos are also viewable on devices such as smartphones, computers, etc., that are compatible. However, here, video progression is not under viewers’ control.
On the other hand, VR videos with VR headsets give options to control the viewing experience, such as interacting, running, walk with the video from the viewer’s end.
Part 2: 10 Best VR Videos on YouTube for 2021
You must be eager to start your voyage to VR YouTube videos. So let’s move ahead with the below-mentioned options that cover the ten best YouTuber VR Videos.
1. 360° VR GALACTUS EVENT | The End of season Fortnite Event
The production of VR videos from the 360 worlds games is becoming a live event model, making video creators keep these incredible experiences with this end-of-season Fortnite event.
2. Around the Planet in 2 Minutes
This video offers viewers a glimpse of other travel videos on the channel while leading them to various locations worldwide.
3. Ascension by David Blaine (YouTube 360 Video)
This version of the YouTube 360 video gives viewers a view of it from the first-person point of view. This video broke YouTube records with its 22+million views within a short while.
4. Beautifully Broken by Warren Haynes and Danny Louis
In this video, Warren Haynes and Danny Louis mirrored the constraints of the moment implicitly, taking their craft outdoors.
5. China, One week before Coronavirus Lockdown
This experience gives one the view of different structures like plants, people, and nature at large.
6. The Dawn of Art; AVirtual Journey inside Chauvet Cave
This animated tour is being narrated into a cave by Daisy Ridley. The video is known for holding the best figurative cave painting in the world kept for 36,000 years.
7. Guardians of the Kingdom
This video exposes the relationship between whales and humans by the incidences between two mothers; a human and a whale.
8. HowVolcanoes Affect Earth’s Climate over Millions of Years
Here, viewers get to see how volcanoes spew carbon dioxide and other gases into the air, changing the earth’s climate through that.
9. Inside NYC’s Skinniest Supertall Skyscraper
In this video, the viewers see the views of the central park and the iconic US metropolis.
10. Lockdown Around the World | National Geographic
This video is from National Geographic. It exposes a view of crowded cities in an unprecedented period like the lockdown.
Part 3: Where to Watch VR Videos besides YouTube?
You may wonder whether there are other platforms where you can watch VR videos.
The good news is: Yes! Besides YouTube, we have platforms where viewers can watch VR videos and have an immersive experience. Read on to know them.
1. Vimeo 360
This platform allows users to upload, play, and even share their VR videos with their friends on apps like Facebook and YouTube.
2. Oculus Gear VR store
Users can watch their YouTube VR Oculus videos on this platform with apps like Samsung XR, Skybox VR video player, etc. They are also allowed to download games apps.
3. Steam Powered
Steam Powered is known for VR titles and gets support from good VR headsets.
Part 4: Choose High-Quality VR Headsets
There are quite a good number of VR Headsets, but we have the option of choosing a high-quality VR headset that should be able to deliver a wonderful experience. This is what every user wants. Let’s take a good look at a few of them.
1. Oculus Quest 2
This VR headset is top-notch. Its impressive flexibility, backed by its shocking price, will make one not want to look elsewhere.
No need to worry about screen-door effects as the headset possesses a high per-eye resolution—smooth 90Hz refreshing rate just like the Rift CV1 Oculus. Based on the Qualcomm Snapdragon chipset, XR2 resulted in excellent standalone performance. It’s also capable of linking up with gaming PC for desktop experiences.
2. PlayStation VR
A lot of VR games have come out on PlayStation VR. The PlayStation VR gives PS4 users an excellent and quality experience. However, it doesn’t have the highest resolution displays and cannot go for wild, room-scale tracking.
It has a 960 x 1,080 per-eye resolution and offers a 120Hz refresh rate for quality experiences. Its 100-degree field of view, motion controllers, and separate camera are suitable for unlocking immersive gameplay. A fantastic thing about it is that although it was for the PS4 and PS4 Pro, Sony ensured it’ll also run on the PS5.
3. HTC Vive Cosmos
The HTC Vive Cosmos is the latest HTC headset in town. Overall combined 2,880 x 1,700 resolution provides optimally sharp resolution for the eyes that is 1,440 x 1,700.
This headset has an easy-to-wear halo-style headband and attached headphones for spatial audio. It’s a highly versatile headset that allows users to switch which version of the Cosmos they’re using by simply swapping out the faceplate, controllers, and any tracking base station.
Part 5: FAQs about VR Videos
Let’s take a look at some questions by VR viewers.
Who is the Most Popular VR YouTuber?
‘Nathie’ is the most popular VR YouTuber today. He is a Netherland-based content creator whose niche is VR technology. His channel has stupendous 600k subscribers.
Is VR Bad for Your Eyes?
According to research, there is evidence that wearing VR Headsets can cause the eyesight to deteriorate, causing eye strain, discomfort, and making the vision blur.
What is the Future of VR?
VR is known for giving immersive experiences in various aspects of life and career. Education, Sports events, technology, and lots more are fields where VR is in use with artificial intelligence.
Over time, it has been a lifesaver, being helpful to many in various locations worldwide and has been even more accessible than it used to be. The future of VR holds more opportunities for us as it evolves daily.
So, the end is not coming to it anytime soon.
Conclusion
In the world today, everyone has the opportunity to experience technology at its best through VR, and the good thing is that its rapid evolvement is an assurance that it’s not ending soon. Every man and business needs VR to grow as its opportunities are massive. Whether with YouTube VR Oculus or any other platform, getting the real essence of visualization creates a big difference.
The future holds more great ways and opportunities to make things easy for us with VR. Thus, through the article, you will get to know many YouTube 360 videos and VR Videos YouTube platforms so that entertainment does not end with simple videos but goes beyond expectations.
The pandemic in 2020 was a significant event that disrupted everyone globally. Video calls and virtual events became the run-to for most workers. This caused a lot of people to embrace the idea of virtualization.
Viewers needed new ways to experience performances and shows. Then, new virtual reality (VR) headsets entered the market, making people amazed as they did the best of what an average standalone headset could do. VR videos give real-like visual effects that will amaze and make you feel in the same surrounding as in the video background. And with the arrival of futuristic VR video Youtubers, creative videos are coming all around. Through this article, let’s look over the best YouTube VR Videos and understand how YouTube VR 360 videos differ from each other.
In this article
01 What is a VR video on YouTube?
02 10 Best VR Videos on YouTube for 2021
03 Where to Watch VR Videos besides YouTube?
04 Choose High-Quality VR Headsets
Part 1: What is a VR video on YouTube?
Firstly, it is essential to understand a VR Video on YouTube and how it differs from 360 videos?
VR Videos YouTube – For VR Videos with the YouTube mobile app, you can watch VR videos alongside cardboard. You will have an immersive feeling while watching this as you feel present in the scene actions while having your field of vision covered with a viewing device.
Though both YouTube VR and 360 give an immersive viewing experience with 360-degree coverage, still YouTube 360 videos reflect live actions with modified cameras accessible through 360-degree video-compatible devices. YouTube 360 videos are also viewable on devices such as smartphones, computers, etc., that are compatible. However, here, video progression is not under viewers’ control.
On the other hand, VR videos with VR headsets give options to control the viewing experience, such as interacting, running, walk with the video from the viewer’s end.
Part 2: 10 Best VR Videos on YouTube for 2021
You must be eager to start your voyage to VR YouTube videos. So let’s move ahead with the below-mentioned options that cover the ten best YouTuber VR Videos.
1. 360° VR GALACTUS EVENT | The End of season Fortnite Event
The production of VR videos from the 360 worlds games is becoming a live event model, making video creators keep these incredible experiences with this end-of-season Fortnite event.
2. Around the Planet in 2 Minutes
This video offers viewers a glimpse of other travel videos on the channel while leading them to various locations worldwide.
3. Ascension by David Blaine (YouTube 360 Video)
This version of the YouTube 360 video gives viewers a view of it from the first-person point of view. This video broke YouTube records with its 22+million views within a short while.
4. Beautifully Broken by Warren Haynes and Danny Louis
In this video, Warren Haynes and Danny Louis mirrored the constraints of the moment implicitly, taking their craft outdoors.
5. China, One week before Coronavirus Lockdown
This experience gives one the view of different structures like plants, people, and nature at large.
6. The Dawn of Art; AVirtual Journey inside Chauvet Cave
This animated tour is being narrated into a cave by Daisy Ridley. The video is known for holding the best figurative cave painting in the world kept for 36,000 years.
7. Guardians of the Kingdom
This video exposes the relationship between whales and humans by the incidences between two mothers; a human and a whale.
8. HowVolcanoes Affect Earth’s Climate over Millions of Years
Here, viewers get to see how volcanoes spew carbon dioxide and other gases into the air, changing the earth’s climate through that.
9. Inside NYC’s Skinniest Supertall Skyscraper
In this video, the viewers see the views of the central park and the iconic US metropolis.
10. Lockdown Around the World | National Geographic
This video is from National Geographic. It exposes a view of crowded cities in an unprecedented period like the lockdown.
Part 3: Where to Watch VR Videos besides YouTube?
You may wonder whether there are other platforms where you can watch VR videos.
The good news is: Yes! Besides YouTube, we have platforms where viewers can watch VR videos and have an immersive experience. Read on to know them.
1. Vimeo 360
This platform allows users to upload, play, and even share their VR videos with their friends on apps like Facebook and YouTube.
2. Oculus Gear VR store
Users can watch their YouTube VR Oculus videos on this platform with apps like Samsung XR, Skybox VR video player, etc. They are also allowed to download games apps.
3. Steam Powered
Steam Powered is known for VR titles and gets support from good VR headsets.
Part 4: Choose High-Quality VR Headsets
There are quite a good number of VR Headsets, but we have the option of choosing a high-quality VR headset that should be able to deliver a wonderful experience. This is what every user wants. Let’s take a good look at a few of them.
1. Oculus Quest 2
This VR headset is top-notch. Its impressive flexibility, backed by its shocking price, will make one not want to look elsewhere.
No need to worry about screen-door effects as the headset possesses a high per-eye resolution—smooth 90Hz refreshing rate just like the Rift CV1 Oculus. Based on the Qualcomm Snapdragon chipset, XR2 resulted in excellent standalone performance. It’s also capable of linking up with gaming PC for desktop experiences.
2. PlayStation VR
A lot of VR games have come out on PlayStation VR. The PlayStation VR gives PS4 users an excellent and quality experience. However, it doesn’t have the highest resolution displays and cannot go for wild, room-scale tracking.
It has a 960 x 1,080 per-eye resolution and offers a 120Hz refresh rate for quality experiences. Its 100-degree field of view, motion controllers, and separate camera are suitable for unlocking immersive gameplay. A fantastic thing about it is that although it was for the PS4 and PS4 Pro, Sony ensured it’ll also run on the PS5.
3. HTC Vive Cosmos
The HTC Vive Cosmos is the latest HTC headset in town. Overall combined 2,880 x 1,700 resolution provides optimally sharp resolution for the eyes that is 1,440 x 1,700.
This headset has an easy-to-wear halo-style headband and attached headphones for spatial audio. It’s a highly versatile headset that allows users to switch which version of the Cosmos they’re using by simply swapping out the faceplate, controllers, and any tracking base station.
Part 5: FAQs about VR Videos
Let’s take a look at some questions by VR viewers.
Who is the Most Popular VR YouTuber?
‘Nathie’ is the most popular VR YouTuber today. He is a Netherland-based content creator whose niche is VR technology. His channel has stupendous 600k subscribers.
Is VR Bad for Your Eyes?
According to research, there is evidence that wearing VR Headsets can cause the eyesight to deteriorate, causing eye strain, discomfort, and making the vision blur.
What is the Future of VR?
VR is known for giving immersive experiences in various aspects of life and career. Education, Sports events, technology, and lots more are fields where VR is in use with artificial intelligence.
Over time, it has been a lifesaver, being helpful to many in various locations worldwide and has been even more accessible than it used to be. The future of VR holds more opportunities for us as it evolves daily.
So, the end is not coming to it anytime soon.
Conclusion
In the world today, everyone has the opportunity to experience technology at its best through VR, and the good thing is that its rapid evolvement is an assurance that it’s not ending soon. Every man and business needs VR to grow as its opportunities are massive. Whether with YouTube VR Oculus or any other platform, getting the real essence of visualization creates a big difference.
The future holds more great ways and opportunities to make things easy for us with VR. Thus, through the article, you will get to know many YouTube 360 videos and VR Videos YouTube platforms so that entertainment does not end with simple videos but goes beyond expectations.
The pandemic in 2020 was a significant event that disrupted everyone globally. Video calls and virtual events became the run-to for most workers. This caused a lot of people to embrace the idea of virtualization.
Viewers needed new ways to experience performances and shows. Then, new virtual reality (VR) headsets entered the market, making people amazed as they did the best of what an average standalone headset could do. VR videos give real-like visual effects that will amaze and make you feel in the same surrounding as in the video background. And with the arrival of futuristic VR video Youtubers, creative videos are coming all around. Through this article, let’s look over the best YouTube VR Videos and understand how YouTube VR 360 videos differ from each other.
In this article
01 What is a VR video on YouTube?
02 10 Best VR Videos on YouTube for 2021
03 Where to Watch VR Videos besides YouTube?
04 Choose High-Quality VR Headsets
Part 1: What is a VR video on YouTube?
Firstly, it is essential to understand a VR Video on YouTube and how it differs from 360 videos?
VR Videos YouTube – For VR Videos with the YouTube mobile app, you can watch VR videos alongside cardboard. You will have an immersive feeling while watching this as you feel present in the scene actions while having your field of vision covered with a viewing device.
Though both YouTube VR and 360 give an immersive viewing experience with 360-degree coverage, still YouTube 360 videos reflect live actions with modified cameras accessible through 360-degree video-compatible devices. YouTube 360 videos are also viewable on devices such as smartphones, computers, etc., that are compatible. However, here, video progression is not under viewers’ control.
On the other hand, VR videos with VR headsets give options to control the viewing experience, such as interacting, running, walk with the video from the viewer’s end.
Part 2: 10 Best VR Videos on YouTube for 2021
You must be eager to start your voyage to VR YouTube videos. So let’s move ahead with the below-mentioned options that cover the ten best YouTuber VR Videos.
1. 360° VR GALACTUS EVENT | The End of season Fortnite Event
The production of VR videos from the 360 worlds games is becoming a live event model, making video creators keep these incredible experiences with this end-of-season Fortnite event.
2. Around the Planet in 2 Minutes
This video offers viewers a glimpse of other travel videos on the channel while leading them to various locations worldwide.
3. Ascension by David Blaine (YouTube 360 Video)
This version of the YouTube 360 video gives viewers a view of it from the first-person point of view. This video broke YouTube records with its 22+million views within a short while.
4. Beautifully Broken by Warren Haynes and Danny Louis
In this video, Warren Haynes and Danny Louis mirrored the constraints of the moment implicitly, taking their craft outdoors.
5. China, One week before Coronavirus Lockdown
This experience gives one the view of different structures like plants, people, and nature at large.
6. The Dawn of Art; AVirtual Journey inside Chauvet Cave
This animated tour is being narrated into a cave by Daisy Ridley. The video is known for holding the best figurative cave painting in the world kept for 36,000 years.
7. Guardians of the Kingdom
This video exposes the relationship between whales and humans by the incidences between two mothers; a human and a whale.
8. HowVolcanoes Affect Earth’s Climate over Millions of Years
Here, viewers get to see how volcanoes spew carbon dioxide and other gases into the air, changing the earth’s climate through that.
9. Inside NYC’s Skinniest Supertall Skyscraper
In this video, the viewers see the views of the central park and the iconic US metropolis.
10. Lockdown Around the World | National Geographic
This video is from National Geographic. It exposes a view of crowded cities in an unprecedented period like the lockdown.
Part 3: Where to Watch VR Videos besides YouTube?
You may wonder whether there are other platforms where you can watch VR videos.
The good news is: Yes! Besides YouTube, we have platforms where viewers can watch VR videos and have an immersive experience. Read on to know them.
1. Vimeo 360
This platform allows users to upload, play, and even share their VR videos with their friends on apps like Facebook and YouTube.
2. Oculus Gear VR store
Users can watch their YouTube VR Oculus videos on this platform with apps like Samsung XR, Skybox VR video player, etc. They are also allowed to download games apps.
3. Steam Powered
Steam Powered is known for VR titles and gets support from good VR headsets.
Part 4: Choose High-Quality VR Headsets
There are quite a good number of VR Headsets, but we have the option of choosing a high-quality VR headset that should be able to deliver a wonderful experience. This is what every user wants. Let’s take a good look at a few of them.
1. Oculus Quest 2
This VR headset is top-notch. Its impressive flexibility, backed by its shocking price, will make one not want to look elsewhere.
No need to worry about screen-door effects as the headset possesses a high per-eye resolution—smooth 90Hz refreshing rate just like the Rift CV1 Oculus. Based on the Qualcomm Snapdragon chipset, XR2 resulted in excellent standalone performance. It’s also capable of linking up with gaming PC for desktop experiences.
2. PlayStation VR
A lot of VR games have come out on PlayStation VR. The PlayStation VR gives PS4 users an excellent and quality experience. However, it doesn’t have the highest resolution displays and cannot go for wild, room-scale tracking.
It has a 960 x 1,080 per-eye resolution and offers a 120Hz refresh rate for quality experiences. Its 100-degree field of view, motion controllers, and separate camera are suitable for unlocking immersive gameplay. A fantastic thing about it is that although it was for the PS4 and PS4 Pro, Sony ensured it’ll also run on the PS5.
3. HTC Vive Cosmos
The HTC Vive Cosmos is the latest HTC headset in town. Overall combined 2,880 x 1,700 resolution provides optimally sharp resolution for the eyes that is 1,440 x 1,700.
This headset has an easy-to-wear halo-style headband and attached headphones for spatial audio. It’s a highly versatile headset that allows users to switch which version of the Cosmos they’re using by simply swapping out the faceplate, controllers, and any tracking base station.
Part 5: FAQs about VR Videos
Let’s take a look at some questions by VR viewers.
Who is the Most Popular VR YouTuber?
‘Nathie’ is the most popular VR YouTuber today. He is a Netherland-based content creator whose niche is VR technology. His channel has stupendous 600k subscribers.
Is VR Bad for Your Eyes?
According to research, there is evidence that wearing VR Headsets can cause the eyesight to deteriorate, causing eye strain, discomfort, and making the vision blur.
What is the Future of VR?
VR is known for giving immersive experiences in various aspects of life and career. Education, Sports events, technology, and lots more are fields where VR is in use with artificial intelligence.
Over time, it has been a lifesaver, being helpful to many in various locations worldwide and has been even more accessible than it used to be. The future of VR holds more opportunities for us as it evolves daily.
So, the end is not coming to it anytime soon.
Conclusion
In the world today, everyone has the opportunity to experience technology at its best through VR, and the good thing is that its rapid evolvement is an assurance that it’s not ending soon. Every man and business needs VR to grow as its opportunities are massive. Whether with YouTube VR Oculus or any other platform, getting the real essence of visualization creates a big difference.
The future holds more great ways and opportunities to make things easy for us with VR. Thus, through the article, you will get to know many YouTube 360 videos and VR Videos YouTube platforms so that entertainment does not end with simple videos but goes beyond expectations.
The pandemic in 2020 was a significant event that disrupted everyone globally. Video calls and virtual events became the run-to for most workers. This caused a lot of people to embrace the idea of virtualization.
Viewers needed new ways to experience performances and shows. Then, new virtual reality (VR) headsets entered the market, making people amazed as they did the best of what an average standalone headset could do. VR videos give real-like visual effects that will amaze and make you feel in the same surrounding as in the video background. And with the arrival of futuristic VR video Youtubers, creative videos are coming all around. Through this article, let’s look over the best YouTube VR Videos and understand how YouTube VR 360 videos differ from each other.
In this article
01 What is a VR video on YouTube?
02 10 Best VR Videos on YouTube for 2021
03 Where to Watch VR Videos besides YouTube?
04 Choose High-Quality VR Headsets
Part 1: What is a VR video on YouTube?
Firstly, it is essential to understand a VR Video on YouTube and how it differs from 360 videos?
VR Videos YouTube – For VR Videos with the YouTube mobile app, you can watch VR videos alongside cardboard. You will have an immersive feeling while watching this as you feel present in the scene actions while having your field of vision covered with a viewing device.
Though both YouTube VR and 360 give an immersive viewing experience with 360-degree coverage, still YouTube 360 videos reflect live actions with modified cameras accessible through 360-degree video-compatible devices. YouTube 360 videos are also viewable on devices such as smartphones, computers, etc., that are compatible. However, here, video progression is not under viewers’ control.
On the other hand, VR videos with VR headsets give options to control the viewing experience, such as interacting, running, walk with the video from the viewer’s end.
Part 2: 10 Best VR Videos on YouTube for 2021
You must be eager to start your voyage to VR YouTube videos. So let’s move ahead with the below-mentioned options that cover the ten best YouTuber VR Videos.
1. 360° VR GALACTUS EVENT | The End of season Fortnite Event
The production of VR videos from the 360 worlds games is becoming a live event model, making video creators keep these incredible experiences with this end-of-season Fortnite event.
2. Around the Planet in 2 Minutes
This video offers viewers a glimpse of other travel videos on the channel while leading them to various locations worldwide.
3. Ascension by David Blaine (YouTube 360 Video)
This version of the YouTube 360 video gives viewers a view of it from the first-person point of view. This video broke YouTube records with its 22+million views within a short while.
4. Beautifully Broken by Warren Haynes and Danny Louis
In this video, Warren Haynes and Danny Louis mirrored the constraints of the moment implicitly, taking their craft outdoors.
5. China, One week before Coronavirus Lockdown
This experience gives one the view of different structures like plants, people, and nature at large.
6. The Dawn of Art; AVirtual Journey inside Chauvet Cave
This animated tour is being narrated into a cave by Daisy Ridley. The video is known for holding the best figurative cave painting in the world kept for 36,000 years.
7. Guardians of the Kingdom
This video exposes the relationship between whales and humans by the incidences between two mothers; a human and a whale.
8. HowVolcanoes Affect Earth’s Climate over Millions of Years
Here, viewers get to see how volcanoes spew carbon dioxide and other gases into the air, changing the earth’s climate through that.
9. Inside NYC’s Skinniest Supertall Skyscraper
In this video, the viewers see the views of the central park and the iconic US metropolis.
10. Lockdown Around the World | National Geographic
This video is from National Geographic. It exposes a view of crowded cities in an unprecedented period like the lockdown.
Part 3: Where to Watch VR Videos besides YouTube?
You may wonder whether there are other platforms where you can watch VR videos.
The good news is: Yes! Besides YouTube, we have platforms where viewers can watch VR videos and have an immersive experience. Read on to know them.
1. Vimeo 360
This platform allows users to upload, play, and even share their VR videos with their friends on apps like Facebook and YouTube.
2. Oculus Gear VR store
Users can watch their YouTube VR Oculus videos on this platform with apps like Samsung XR, Skybox VR video player, etc. They are also allowed to download games apps.
3. Steam Powered
Steam Powered is known for VR titles and gets support from good VR headsets.
Part 4: Choose High-Quality VR Headsets
There are quite a good number of VR Headsets, but we have the option of choosing a high-quality VR headset that should be able to deliver a wonderful experience. This is what every user wants. Let’s take a good look at a few of them.
1. Oculus Quest 2
This VR headset is top-notch. Its impressive flexibility, backed by its shocking price, will make one not want to look elsewhere.
No need to worry about screen-door effects as the headset possesses a high per-eye resolution—smooth 90Hz refreshing rate just like the Rift CV1 Oculus. Based on the Qualcomm Snapdragon chipset, XR2 resulted in excellent standalone performance. It’s also capable of linking up with gaming PC for desktop experiences.
2. PlayStation VR
A lot of VR games have come out on PlayStation VR. The PlayStation VR gives PS4 users an excellent and quality experience. However, it doesn’t have the highest resolution displays and cannot go for wild, room-scale tracking.
It has a 960 x 1,080 per-eye resolution and offers a 120Hz refresh rate for quality experiences. Its 100-degree field of view, motion controllers, and separate camera are suitable for unlocking immersive gameplay. A fantastic thing about it is that although it was for the PS4 and PS4 Pro, Sony ensured it’ll also run on the PS5.
3. HTC Vive Cosmos
The HTC Vive Cosmos is the latest HTC headset in town. Overall combined 2,880 x 1,700 resolution provides optimally sharp resolution for the eyes that is 1,440 x 1,700.
This headset has an easy-to-wear halo-style headband and attached headphones for spatial audio. It’s a highly versatile headset that allows users to switch which version of the Cosmos they’re using by simply swapping out the faceplate, controllers, and any tracking base station.
Part 5: FAQs about VR Videos
Let’s take a look at some questions by VR viewers.
Who is the Most Popular VR YouTuber?
‘Nathie’ is the most popular VR YouTuber today. He is a Netherland-based content creator whose niche is VR technology. His channel has stupendous 600k subscribers.
Is VR Bad for Your Eyes?
According to research, there is evidence that wearing VR Headsets can cause the eyesight to deteriorate, causing eye strain, discomfort, and making the vision blur.
What is the Future of VR?
VR is known for giving immersive experiences in various aspects of life and career. Education, Sports events, technology, and lots more are fields where VR is in use with artificial intelligence.
Over time, it has been a lifesaver, being helpful to many in various locations worldwide and has been even more accessible than it used to be. The future of VR holds more opportunities for us as it evolves daily.
So, the end is not coming to it anytime soon.
Conclusion
In the world today, everyone has the opportunity to experience technology at its best through VR, and the good thing is that its rapid evolvement is an assurance that it’s not ending soon. Every man and business needs VR to grow as its opportunities are massive. Whether with YouTube VR Oculus or any other platform, getting the real essence of visualization creates a big difference.
The future holds more great ways and opportunities to make things easy for us with VR. Thus, through the article, you will get to know many YouTube 360 videos and VR Videos YouTube platforms so that entertainment does not end with simple videos but goes beyond expectations.
Mastering the Art of Identity Creation for a Booming YouTube Presence
How to Brand Your YouTube Channel to Get More Subscribers
Shanoon Cox
Nov 01, 2022• Proven solutions
Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.
Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.
Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.
The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.
They have different branding because they want to reflect different feelings for different audiences.
Bad Branding Causes Mistrust
When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.
Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?
What is YouTube Branding?
You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.
YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.
Here are notable elements of your channel’s branding:
- Channel name
- Channel art
- Video thumbnail
- Video title
- Icon
- Watermark
- Catchphrase
- Style of video
How to Start Branding Your YouTube Channel?
Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.
Here is a quick exercise to find your channel’s purpose:
Draw a 3 circle Venn diagram.
In circle 1, write down everything you consider yourself an expert in.
- What do your friends know you for?
- What can you give advice on?
- What did you go to school to learn?
In circle 2, write down all the topics you are passionate about.
- What can you talk effortlessly about for hours?
- At a party, where do you lead conversations towards?
In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.
- Can you give me travel advice?
- Can you make people forget about their stressful day?
- Do you have experience in a specialized field?
Understanding what people will pay money for will help guide you in creating content that has true value.
In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.
Examples:
Epic Meal Time
Expertise = Eating
Passion = Fast Food Culture
Demand = Unique Meals
PURPOSE: Showcase a unique combination of fast food people won’t make at home.
Michelle Phan
Expertise = Beauty Products
Passion = Makeup and Fashion
Demand = Beauty School
PURPOSE: Give people more confidence in beauty products.
How Is Your Channel Different From the Others?
Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.
Good branding allows you to differentiate from others .
Pick a Unique and Memorable Name
If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:
If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).
Picking an Icon
Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.
However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:
Create Video Thumbnails That Stand Out
The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.
Epic Meal Time thumbnails standing out amongst other loud thumbnails.
Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?
Good branding doesn’t happen in the first try so keep experimenting.
Designing Your Icon, Thumbnail, and Channel Art
There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.
- Less is more: Don’t clutter your icons, thumbnails, or banner.
- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.
- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.
- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.
Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:
- How to Make YouTube Video Thumbnail
How to Make Your Visuals Consistent?
When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?
Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.
Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.
But Branding Is Not Designing, It’s A Feeling
Don’t get too caught up with a design.
Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.
PewDiePie’s brand highlights its upbeat and unpredictable personality.
PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.
Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.
The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.
Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.
Inserting A Watermark
The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.
Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.
Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.
Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.
Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.
When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.
Want to set up your subscription watermark? Here is a quick tutorial:
Coming Up With A Catchphrase
A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”
Check out some of the popular YouTuber’s catchphrases:
When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?
Final Thoughts On YouTube Branding
As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.
Your branding doesn’t dictate the content you create, but it does affect how you go about making it.
Got more questions about branding your YouTube channel? Let us know in the comments below.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Nov 01, 2022• Proven solutions
Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.
Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.
Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.
The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.
They have different branding because they want to reflect different feelings for different audiences.
Bad Branding Causes Mistrust
When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.
Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?
What is YouTube Branding?
You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.
YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.
Here are notable elements of your channel’s branding:
- Channel name
- Channel art
- Video thumbnail
- Video title
- Icon
- Watermark
- Catchphrase
- Style of video
How to Start Branding Your YouTube Channel?
Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.
Here is a quick exercise to find your channel’s purpose:
Draw a 3 circle Venn diagram.
In circle 1, write down everything you consider yourself an expert in.
- What do your friends know you for?
- What can you give advice on?
- What did you go to school to learn?
In circle 2, write down all the topics you are passionate about.
- What can you talk effortlessly about for hours?
- At a party, where do you lead conversations towards?
In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.
- Can you give me travel advice?
- Can you make people forget about their stressful day?
- Do you have experience in a specialized field?
Understanding what people will pay money for will help guide you in creating content that has true value.
In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.
Examples:
Epic Meal Time
Expertise = Eating
Passion = Fast Food Culture
Demand = Unique Meals
PURPOSE: Showcase a unique combination of fast food people won’t make at home.
Michelle Phan
Expertise = Beauty Products
Passion = Makeup and Fashion
Demand = Beauty School
PURPOSE: Give people more confidence in beauty products.
How Is Your Channel Different From the Others?
Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.
Good branding allows you to differentiate from others .
Pick a Unique and Memorable Name
If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:
If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).
Picking an Icon
Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.
However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:
Create Video Thumbnails That Stand Out
The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.
Epic Meal Time thumbnails standing out amongst other loud thumbnails.
Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?
Good branding doesn’t happen in the first try so keep experimenting.
Designing Your Icon, Thumbnail, and Channel Art
There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.
- Less is more: Don’t clutter your icons, thumbnails, or banner.
- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.
- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.
- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.
Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:
- How to Make YouTube Video Thumbnail
How to Make Your Visuals Consistent?
When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?
Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.
Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.
But Branding Is Not Designing, It’s A Feeling
Don’t get too caught up with a design.
Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.
PewDiePie’s brand highlights its upbeat and unpredictable personality.
PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.
Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.
The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.
Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.
Inserting A Watermark
The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.
Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.
Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.
Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.
Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.
When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.
Want to set up your subscription watermark? Here is a quick tutorial:
Coming Up With A Catchphrase
A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”
Check out some of the popular YouTuber’s catchphrases:
When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?
Final Thoughts On YouTube Branding
As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.
Your branding doesn’t dictate the content you create, but it does affect how you go about making it.
Got more questions about branding your YouTube channel? Let us know in the comments below.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Nov 01, 2022• Proven solutions
Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.
Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.
Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.
The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.
They have different branding because they want to reflect different feelings for different audiences.
Bad Branding Causes Mistrust
When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.
Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?
What is YouTube Branding?
You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.
YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.
Here are notable elements of your channel’s branding:
- Channel name
- Channel art
- Video thumbnail
- Video title
- Icon
- Watermark
- Catchphrase
- Style of video
How to Start Branding Your YouTube Channel?
Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.
Here is a quick exercise to find your channel’s purpose:
Draw a 3 circle Venn diagram.
In circle 1, write down everything you consider yourself an expert in.
- What do your friends know you for?
- What can you give advice on?
- What did you go to school to learn?
In circle 2, write down all the topics you are passionate about.
- What can you talk effortlessly about for hours?
- At a party, where do you lead conversations towards?
In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.
- Can you give me travel advice?
- Can you make people forget about their stressful day?
- Do you have experience in a specialized field?
Understanding what people will pay money for will help guide you in creating content that has true value.
In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.
Examples:
Epic Meal Time
Expertise = Eating
Passion = Fast Food Culture
Demand = Unique Meals
PURPOSE: Showcase a unique combination of fast food people won’t make at home.
Michelle Phan
Expertise = Beauty Products
Passion = Makeup and Fashion
Demand = Beauty School
PURPOSE: Give people more confidence in beauty products.
How Is Your Channel Different From the Others?
Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.
Good branding allows you to differentiate from others .
Pick a Unique and Memorable Name
If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:
If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).
Picking an Icon
Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.
However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:
Create Video Thumbnails That Stand Out
The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.
Epic Meal Time thumbnails standing out amongst other loud thumbnails.
Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?
Good branding doesn’t happen in the first try so keep experimenting.
Designing Your Icon, Thumbnail, and Channel Art
There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.
- Less is more: Don’t clutter your icons, thumbnails, or banner.
- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.
- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.
- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.
Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:
- How to Make YouTube Video Thumbnail
How to Make Your Visuals Consistent?
When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?
Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.
Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.
But Branding Is Not Designing, It’s A Feeling
Don’t get too caught up with a design.
Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.
PewDiePie’s brand highlights its upbeat and unpredictable personality.
PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.
Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.
The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.
Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.
Inserting A Watermark
The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.
Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.
Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.
Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.
Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.
When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.
Want to set up your subscription watermark? Here is a quick tutorial:
Coming Up With A Catchphrase
A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”
Check out some of the popular YouTuber’s catchphrases:
When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?
Final Thoughts On YouTube Branding
As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.
Your branding doesn’t dictate the content you create, but it does affect how you go about making it.
Got more questions about branding your YouTube channel? Let us know in the comments below.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Nov 01, 2022• Proven solutions
Epic Meal Time. Michelle Phan. Peter McKinnon. When you think of each of these YouTube creators, what comes to mind? The feelings and thoughts you have are vastly different because each one of these channels has its own unique branding.
Epic Meal Time’s YouTube brand is in-your-face and intense. It pumps you full of adrenaline and increases your heart rate.
Michelle Phan’s YouTube brand is calm, whimsical, and aspirational.
The color palette she chose is pleasing to the eyes and doesn’t evoke any of the stress we get from Epic Meal Time.
They have different branding because they want to reflect different feelings for different audiences.
Bad Branding Causes Mistrust
When a branding element does not align with the message or the tone does not match with the material, then the audience is not going to trust what you offer. Without trust, you won’t be able to get the advocacy that is essential for a YouTube channel to grow.
Imagine Michelle Phan using the aggressive colors of Epic Meal Time or vice versa. Pretty weird, huh?
What is YouTube Branding?
You might think that branding simply comes together while making videos, but that’s not true. Branding takes a bit of preparation and foresight.
YouTube branding is the idea your viewers have in mind and the emotion they get when they think about your channel.
Here are notable elements of your channel’s branding:
- Channel name
- Channel art
- Video thumbnail
- Video title
- Icon
- Watermark
- Catchphrase
- Style of video
How to Start Branding Your YouTube Channel?
Before you start designing thumbnails and coming up with a catchphrase, the first step in branding is understanding the purpose of your channel. Once you have a purpose, you will know how you want your viewers to feel.
Here is a quick exercise to find your channel’s purpose:
Draw a 3 circle Venn diagram.
In circle 1, write down everything you consider yourself an expert in.
- What do your friends know you for?
- What can you give advice on?
- What did you go to school to learn?
In circle 2, write down all the topics you are passionate about.
- What can you talk effortlessly about for hours?
- At a party, where do you lead conversations towards?
In circle 3, write down everything that people will pay for that you can supply. Here is where you find the demand of the audience.
- Can you give me travel advice?
- Can you make people forget about their stressful day?
- Do you have experience in a specialized field?
Understanding what people will pay money for will help guide you in creating content that has true value.
In the center, come up with all the ideas that can be associated with all three circles. This will be the ideal purpose for your YouTube channel as it harnesses your expertise, your passion, and the demand of a viewership.
Examples:
Epic Meal Time
Expertise = Eating
Passion = Fast Food Culture
Demand = Unique Meals
PURPOSE: Showcase a unique combination of fast food people won’t make at home.
Michelle Phan
Expertise = Beauty Products
Passion = Makeup and Fashion
Demand = Beauty School
PURPOSE: Give people more confidence in beauty products.
How Is Your Channel Different From the Others?
Now that you have your purpose, it’s time to separate you from others with similar purposes. YouTube is a crowded space for content creators. If your channel is mimicking another more successful channel, you will be in the shadows.
Good branding allows you to differentiate from others .
Pick a Unique and Memorable Name
If your name is Michelle Phan, and you are not the Michelle Phan, I’m sorry, but you will need to pick another name for your YouTube channel:
If you do have to pick another name or if your channel is an ensemble with multiple members, make sure the name you choose is original, memorable, and short (4 words max).
Picking an Icon
Not every YouTuber needs to design an original logo for their brand. In fact, if the channel is about you — the YouTuber — you are the brand, so using a high-quality picture of yourself as the icon is okay.
However, if your channel has a specific theme or topic and you want your branding to convey it so it sticks in the viewers’ heads, especially if it’s their first time viewing your channel. A clear logo will help in amplifying your message:
Create Video Thumbnails That Stand Out
The power of good branding is that your viewers will be able to spot your brand in a crowded space. On YouTube, the crowded space is the suggested video section.
Epic Meal Time thumbnails standing out amongst other loud thumbnails.
Once you have the feeling you want to evoke, test out different thumbnails. Go incognito, search up your videos, and see how the visuals appear beside your competitions. Do they all have the same style or is your far more impressive?
Good branding doesn’t happen in the first try so keep experimenting.
Designing Your Icon, Thumbnail, and Channel Art
There is a lot to consider when designing all the visual elements for your channel. I won’t get into all of it, but here are some tips that you should always keep in mind.
- Less is more: Don’t clutter your icons, thumbnails, or banner.
- Have a single focus: A channel and a video can have a lot of different topics, but the image can’t show everything a video can. Pick one important area and highlight that in the image.
- Quality matters: Your audience is savvier than ever. If they see a pixelated image, they will judge your channel poorly. That’s bad branding. Always use high-quality pictures.
- Make sure the color pops and the text is visible: Use eye-catching colors and visible text. This is a billboard, you have milliseconds to get people’s attention as they scroll past.
Want more resources for creating your channel’s visual elements? Yes? Well, we made this for you:
- How to Make YouTube Video Thumbnail
How to Make Your Visuals Consistent?
When a viewer finds your video and considers it pretty interesting, they will then go into your channel page to learn more. Here is where they make their decision: subscribe or not subscribe?
Consistent branding affirms the viewer that they are in the right place. Peter McKinnon’s brand is built upon his amazing photography, it only makes sense that his visual elements are awesome.
Peter McKinnon is best known for his photography and cinematography, and his branding amplifies that.
But Branding Is Not Designing, It’s A Feeling
Don’t get too caught up with a design.
Look at PewDiePie’s branding. You can argue that it is inconsistent and the design is not professional, but actually, his branding is spot on, because he is making you feel a certain way.
PewDiePie’s brand highlights its upbeat and unpredictable personality.
PewDiePie wants you to laugh. He is not branding his expertise like Peter McKinnon is, he’s branding his personality.
Consistent branding is about making the elements of your channel: channel art, logo, thumbnails, titles, etc. all harmonize together to evoke a sensation.
The humor in PewDiePie’s brand is consistent, even though his thumbnails don’t look like Philip DeFranco’s. It is up to you how you define consistency, and that will happen over time.
Philip DeFranco supplies commentary on current events with a satirical flair. Like a news broadcast, his branding and video format are consistent, while the daily news is different.
Inserting A Watermark
The main point of a watermark is to let the viewers know when they are watching your video that it is in fact your video.
Let’s be honest, YouTube content can all look the same, especially if you are making content that is quite general (like beauty or tech), so a watermark helps differentiate, so when viewers are ready to subscribe, they have an extra branding element connecting them to your channel.
Improvement Pill is a YouTube channel focused on inspiring and motivating its viewer to live a better life.
Above we see an example of a watermark from the YouTube channel Improvement Pill. You can see the watermark in the lower right-hand corner.
Improvement Pill is not the only channel that uses whiteboard animation to illustrate their story, and because of that, they need to set themselves apart. A watermark helps do that.
When a viewer lands on their video, the watermark gives the viewer another way to get more familiar with the channel, and if they are to scroll over the watermark a subscription button pops up.
Want to set up your subscription watermark? Here is a quick tutorial:
Coming Up With A Catchphrase
A catchphrase can be your greeting or sign off, but it doesn’t have to be an original line, it can simply be the way you say “hello.”
Check out some of the popular YouTuber’s catchphrases:
When coming up with a catchphrase that is connected to your channel’s branding remember how you want the viewer to feel. Do you want to leave them with a smile? Or do you want them to take action?
Final Thoughts On YouTube Branding
As you build and grow your YouTube channel, you can expand your purpose while still sticking within the overall theme. You might have started a channel that focused on the topic of nutrition, but as you grow, you will discover that your audience may also be interested in fitness tips or workout accessories as well. Take it slowly and grow with purpose.
Your branding doesn’t dictate the content you create, but it does affect how you go about making it.
Got more questions about branding your YouTube channel? Let us know in the comments below.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
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