10 Top Zero-Charge Web Tools to Craft Videos

Free Online Video Editors for YouTube

Richard Bennett

Mar 27, 2024• Proven solutions

Most of you might be addicted to YouTube videos because those uploads are outstanding with content that contains information, entertainment stuff and many more. But some of you might be also thinking to get a solution for editing some of your favourite YouTube videos in order to create some customized results. There are so many options available online as well as with downloadable versions. Below are some of the basic details about top seven highly rated online YouTube video editors:

---

If you need more advanced features like PIP, Green Screen, or audio mixing, check this easy to use and powerful video editor-Wondershare Filmora , and ignite your video by clicks.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

8 Free YouTube Video Editor Online

Here is a comparison table. You will learn more information about 4K and price. Each of them has noticable features, so have a look.

Price	Share to YouTube	Support 4K	Include templates
video editor	Free	N	Y	Y
Wevideo	Free	Y	Y	Y
Loopster	Free	Y	N	N
Kizoa	Free	Y	Y	Y
Tubechop	Free	N	N	Y
Magisto	Free	Y	N	Y
Wideo	Free	Y	N	Y
Renderforest	Free	Y	N	Y
Powtoon	Free	Y	N	Y
YouTube Studio	Free	Y	Y	N

2. Wevideo

This software tool makes online editing task much easier and fun oriented where you can easily make connections with other cloud services for exporting data. Users can access its paid as well as free version where later comes with watermarked editing feature. The editing experience with Wevideo is really outstanding and simple where interactive tools can be used for drag and drop, trimming and transitioning of files.

Pros:

Collaborative software feature where it is possible to call friends for uploading any footage to project created by you.

Cons:

Free version comes with a limitation of watermarked video type.

3.Loopster

Loopster is one of the best options for educators, film makers, professionals as well as beginners due to its interactive interface. You can avail its free version along with other affordable packages as per need. The special features include splicing of features, adjustment of video angles, sound effect creations and addition of music from external sources.

Pros:

Easy to use interface with fast access to photo and video transfers; allows fast uploading to YouTube account along with other simple functions.

Cons:

Comes with very basic functions and transition feature is not that interactive; is not useful for animation needs.

4.Kizoa

Kizoa is a popular cloud based video editor that comes with user friendly interface where users can edit, share and store photos as per requirement as its storage capacity goes up to 1GB even with free account. It comes with cloud base and web base where you can also upload music from your personal computer.

Pros:

It comes with numerous templates and effects.

Cons:

Free account allows users to work only on a 10 second clip; and resolution is not much appreciable.

5.Tubechop

It is actually a website that allows easy chopping of YouTube videos; users need to copy and paste the URL of videos and select the desired part of video for chopping. This tool provides lots of options to for sharing chopped videos to other platforms.

Pros:

Trimming and sharing of videos is much easier as easy to use interface makes everything much easier.

Cons:

Not suitable for those who want to add background music to their video files.

6.Magisto

Magisto is a great app that is really popular for automatically turning what would otherwise be an everyday type video into a beautiful poignant movie. . Magisto allows users to derive a funny video from any random footage and the results are worth watching.

Pros:

This online video editing tool is well designed, engaging and offers highly automated video production feature.

Cons:

Less control over edits, restricted length of productions and pricey subscriptions.

7.Wideo

It is one of the latest web based application tool that allows easy to use interface for creation of presentations and animations. This software window contains lots of stylish templates, objects, editing tools, and other interactive elements.

Pros:

Comes with free unbranded player and video hosting service, outstanding customer support, special discounts are added for educators and students.

Cons:

Possess limited editing tools for audios; users need faster internet connection for proper connectivity.

8.Renderforest

Renderforest is a cloud-based video maker platform. It offers a wide variety of branding and editing tools for YouTubers, including advanced video trimmer and voice-over options, logo animations, intros, and promotional video templates. Creators can share their videos on social media, publish them on Facebook or Youtube directly from the preview page.

Pros:

Intuitive and user-friendly interface, easy editing tools, and more than 800+ video templates available for free. The subscription plans come with other tools, including a website builder, logo maker, and mockup editor.

Cons:

With the free plan, users can create an unlimited number of 3-minute videos in 360p with watermarks.

9.Powtoon

Powtoon is an amazing online application that you don’t need to download on your system as it provides all facilities on your premium account. This tool contains so many tools for animation creation and acts like a professional studio for all users. Premium users can easily download their finished videos with high resolution here.

Pros:

Powtoon possesses numerous editing tools and supports many file types; this platform is more famous for animations and professional video editing needs.

Cons:

It is little difficult to use this software for beginners and demands very high speed internet connection.

10.YouTube Studio (Beta)

YouTube video editor was one of the most widely used free online video editing tool over the internet until 20th September, 2017, because after that time, users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

However, the new YouTube Studio now allows you to trim, split video uploaded YouTube videos and add blur effects to faces or objects. Though this easy to use free online video editor doesn’t feature tools like combine several video clips, photos into one longer video, nor add Pan and Zoom effects like the previous version, you can still add audio tracks from its Audio Library to Video. Yeah, this is a video maker online with music and effects. So, it is in our best free online video editor list. Remember, if you’re looking for a free online video editor for YouTube for these simple editing features, then you can try the Editor under YouTube Studio.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Most of you might be addicted to YouTube videos because those uploads are outstanding with content that contains information, entertainment stuff and many more. But some of you might be also thinking to get a solution for editing some of your favourite YouTube videos in order to create some customized results. There are so many options available online as well as with downloadable versions. Below are some of the basic details about top seven highly rated online YouTube video editors:

---

If you need more advanced features like PIP, Green Screen, or audio mixing, check this easy to use and powerful video editor-Wondershare Filmora , and ignite your video by clicks.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

8 Free YouTube Video Editor Online

Here is a comparison table. You will learn more information about 4K and price. Each of them has noticable features, so have a look.

Price	Share to YouTube	Support 4K	Include templates
video editor	Free	N	Y	Y
Wevideo	Free	Y	Y	Y
Loopster	Free	Y	N	N
Kizoa	Free	Y	Y	Y
Tubechop	Free	N	N	Y
Magisto	Free	Y	N	Y
Wideo	Free	Y	N	Y
Renderforest	Free	Y	N	Y
Powtoon	Free	Y	N	Y
YouTube Studio	Free	Y	Y	N

2. Wevideo

This software tool makes online editing task much easier and fun oriented where you can easily make connections with other cloud services for exporting data. Users can access its paid as well as free version where later comes with watermarked editing feature. The editing experience with Wevideo is really outstanding and simple where interactive tools can be used for drag and drop, trimming and transitioning of files.

Pros:

Collaborative software feature where it is possible to call friends for uploading any footage to project created by you.

Cons:

Free version comes with a limitation of watermarked video type.

3.Loopster

Loopster is one of the best options for educators, film makers, professionals as well as beginners due to its interactive interface. You can avail its free version along with other affordable packages as per need. The special features include splicing of features, adjustment of video angles, sound effect creations and addition of music from external sources.

Pros:

Easy to use interface with fast access to photo and video transfers; allows fast uploading to YouTube account along with other simple functions.

Cons:

Comes with very basic functions and transition feature is not that interactive; is not useful for animation needs.

4.Kizoa

Kizoa is a popular cloud based video editor that comes with user friendly interface where users can edit, share and store photos as per requirement as its storage capacity goes up to 1GB even with free account. It comes with cloud base and web base where you can also upload music from your personal computer.

Pros:

It comes with numerous templates and effects.

Cons:

Free account allows users to work only on a 10 second clip; and resolution is not much appreciable.

5.Tubechop

It is actually a website that allows easy chopping of YouTube videos; users need to copy and paste the URL of videos and select the desired part of video for chopping. This tool provides lots of options to for sharing chopped videos to other platforms.

Pros:

Trimming and sharing of videos is much easier as easy to use interface makes everything much easier.

Cons:

Not suitable for those who want to add background music to their video files.

6.Magisto

Magisto is a great app that is really popular for automatically turning what would otherwise be an everyday type video into a beautiful poignant movie. . Magisto allows users to derive a funny video from any random footage and the results are worth watching.

Pros:

This online video editing tool is well designed, engaging and offers highly automated video production feature.

Cons:

Less control over edits, restricted length of productions and pricey subscriptions.

7.Wideo

It is one of the latest web based application tool that allows easy to use interface for creation of presentations and animations. This software window contains lots of stylish templates, objects, editing tools, and other interactive elements.

Pros:

Comes with free unbranded player and video hosting service, outstanding customer support, special discounts are added for educators and students.

Cons:

Possess limited editing tools for audios; users need faster internet connection for proper connectivity.

8.Renderforest

Renderforest is a cloud-based video maker platform. It offers a wide variety of branding and editing tools for YouTubers, including advanced video trimmer and voice-over options, logo animations, intros, and promotional video templates. Creators can share their videos on social media, publish them on Facebook or Youtube directly from the preview page.

Pros:

Intuitive and user-friendly interface, easy editing tools, and more than 800+ video templates available for free. The subscription plans come with other tools, including a website builder, logo maker, and mockup editor.

Cons:

With the free plan, users can create an unlimited number of 3-minute videos in 360p with watermarks.

9.Powtoon

Powtoon is an amazing online application that you don’t need to download on your system as it provides all facilities on your premium account. This tool contains so many tools for animation creation and acts like a professional studio for all users. Premium users can easily download their finished videos with high resolution here.

Pros:

Powtoon possesses numerous editing tools and supports many file types; this platform is more famous for animations and professional video editing needs.

Cons:

It is little difficult to use this software for beginners and demands very high speed internet connection.

10.YouTube Studio (Beta)

YouTube video editor was one of the most widely used free online video editing tool over the internet until 20th September, 2017, because after that time, users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

However, the new YouTube Studio now allows you to trim, split video uploaded YouTube videos and add blur effects to faces or objects. Though this easy to use free online video editor doesn’t feature tools like combine several video clips, photos into one longer video, nor add Pan and Zoom effects like the previous version, you can still add audio tracks from its Audio Library to Video. Yeah, this is a video maker online with music and effects. So, it is in our best free online video editor list. Remember, if you’re looking for a free online video editor for YouTube for these simple editing features, then you can try the Editor under YouTube Studio.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Most of you might be addicted to YouTube videos because those uploads are outstanding with content that contains information, entertainment stuff and many more. But some of you might be also thinking to get a solution for editing some of your favourite YouTube videos in order to create some customized results. There are so many options available online as well as with downloadable versions. Below are some of the basic details about top seven highly rated online YouTube video editors:

---

If you need more advanced features like PIP, Green Screen, or audio mixing, check this easy to use and powerful video editor-Wondershare Filmora , and ignite your video by clicks.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

8 Free YouTube Video Editor Online

Here is a comparison table. You will learn more information about 4K and price. Each of them has noticable features, so have a look.

Price	Share to YouTube	Support 4K	Include templates
video editor	Free	N	Y	Y
Wevideo	Free	Y	Y	Y
Loopster	Free	Y	N	N
Kizoa	Free	Y	Y	Y
Tubechop	Free	N	N	Y
Magisto	Free	Y	N	Y
Wideo	Free	Y	N	Y
Renderforest	Free	Y	N	Y
Powtoon	Free	Y	N	Y
YouTube Studio	Free	Y	Y	N

2. Wevideo

This software tool makes online editing task much easier and fun oriented where you can easily make connections with other cloud services for exporting data. Users can access its paid as well as free version where later comes with watermarked editing feature. The editing experience with Wevideo is really outstanding and simple where interactive tools can be used for drag and drop, trimming and transitioning of files.

Pros:

Collaborative software feature where it is possible to call friends for uploading any footage to project created by you.

Cons:

Free version comes with a limitation of watermarked video type.

3.Loopster

Loopster is one of the best options for educators, film makers, professionals as well as beginners due to its interactive interface. You can avail its free version along with other affordable packages as per need. The special features include splicing of features, adjustment of video angles, sound effect creations and addition of music from external sources.

Pros:

Easy to use interface with fast access to photo and video transfers; allows fast uploading to YouTube account along with other simple functions.

Cons:

Comes with very basic functions and transition feature is not that interactive; is not useful for animation needs.

4.Kizoa

Kizoa is a popular cloud based video editor that comes with user friendly interface where users can edit, share and store photos as per requirement as its storage capacity goes up to 1GB even with free account. It comes with cloud base and web base where you can also upload music from your personal computer.

Pros:

It comes with numerous templates and effects.

Cons:

Free account allows users to work only on a 10 second clip; and resolution is not much appreciable.

5.Tubechop

It is actually a website that allows easy chopping of YouTube videos; users need to copy and paste the URL of videos and select the desired part of video for chopping. This tool provides lots of options to for sharing chopped videos to other platforms.

Pros:

Trimming and sharing of videos is much easier as easy to use interface makes everything much easier.

Cons:

Not suitable for those who want to add background music to their video files.

6.Magisto

Magisto is a great app that is really popular for automatically turning what would otherwise be an everyday type video into a beautiful poignant movie. . Magisto allows users to derive a funny video from any random footage and the results are worth watching.

Pros:

This online video editing tool is well designed, engaging and offers highly automated video production feature.

Cons:

Less control over edits, restricted length of productions and pricey subscriptions.

7.Wideo

It is one of the latest web based application tool that allows easy to use interface for creation of presentations and animations. This software window contains lots of stylish templates, objects, editing tools, and other interactive elements.

Pros:

Comes with free unbranded player and video hosting service, outstanding customer support, special discounts are added for educators and students.

Cons:

Possess limited editing tools for audios; users need faster internet connection for proper connectivity.

8.Renderforest

Renderforest is a cloud-based video maker platform. It offers a wide variety of branding and editing tools for YouTubers, including advanced video trimmer and voice-over options, logo animations, intros, and promotional video templates. Creators can share their videos on social media, publish them on Facebook or Youtube directly from the preview page.

Pros:

Intuitive and user-friendly interface, easy editing tools, and more than 800+ video templates available for free. The subscription plans come with other tools, including a website builder, logo maker, and mockup editor.

Cons:

With the free plan, users can create an unlimited number of 3-minute videos in 360p with watermarks.

9.Powtoon

Powtoon is an amazing online application that you don’t need to download on your system as it provides all facilities on your premium account. This tool contains so many tools for animation creation and acts like a professional studio for all users. Premium users can easily download their finished videos with high resolution here.

Pros:

Powtoon possesses numerous editing tools and supports many file types; this platform is more famous for animations and professional video editing needs.

Cons:

It is little difficult to use this software for beginners and demands very high speed internet connection.

10.YouTube Studio (Beta)

YouTube video editor was one of the most widely used free online video editing tool over the internet until 20th September, 2017, because after that time, users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

However, the new YouTube Studio now allows you to trim, split video uploaded YouTube videos and add blur effects to faces or objects. Though this easy to use free online video editor doesn’t feature tools like combine several video clips, photos into one longer video, nor add Pan and Zoom effects like the previous version, you can still add audio tracks from its Audio Library to Video. Yeah, this is a video maker online with music and effects. So, it is in our best free online video editor list. Remember, if you’re looking for a free online video editor for YouTube for these simple editing features, then you can try the Editor under YouTube Studio.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Most of you might be addicted to YouTube videos because those uploads are outstanding with content that contains information, entertainment stuff and many more. But some of you might be also thinking to get a solution for editing some of your favourite YouTube videos in order to create some customized results. There are so many options available online as well as with downloadable versions. Below are some of the basic details about top seven highly rated online YouTube video editors:

---

If you need more advanced features like PIP, Green Screen, or audio mixing, check this easy to use and powerful video editor-Wondershare Filmora , and ignite your video by clicks.

Download Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

---

8 Free YouTube Video Editor Online

Here is a comparison table. You will learn more information about 4K and price. Each of them has noticable features, so have a look.

Price	Share to YouTube	Support 4K	Include templates
video editor	Free	N	Y	Y
Wevideo	Free	Y	Y	Y
Loopster	Free	Y	N	N
Kizoa	Free	Y	Y	Y
Tubechop	Free	N	N	Y
Magisto	Free	Y	N	Y
Wideo	Free	Y	N	Y
Renderforest	Free	Y	N	Y
Powtoon	Free	Y	N	Y
YouTube Studio	Free	Y	Y	N

2. Wevideo

This software tool makes online editing task much easier and fun oriented where you can easily make connections with other cloud services for exporting data. Users can access its paid as well as free version where later comes with watermarked editing feature. The editing experience with Wevideo is really outstanding and simple where interactive tools can be used for drag and drop, trimming and transitioning of files.

Pros:

Collaborative software feature where it is possible to call friends for uploading any footage to project created by you.

Cons:

Free version comes with a limitation of watermarked video type.

3.Loopster

Loopster is one of the best options for educators, film makers, professionals as well as beginners due to its interactive interface. You can avail its free version along with other affordable packages as per need. The special features include splicing of features, adjustment of video angles, sound effect creations and addition of music from external sources.

Pros:

Easy to use interface with fast access to photo and video transfers; allows fast uploading to YouTube account along with other simple functions.

Cons:

Comes with very basic functions and transition feature is not that interactive; is not useful for animation needs.

4.Kizoa

Kizoa is a popular cloud based video editor that comes with user friendly interface where users can edit, share and store photos as per requirement as its storage capacity goes up to 1GB even with free account. It comes with cloud base and web base where you can also upload music from your personal computer.

Pros:

It comes with numerous templates and effects.

Cons:

Free account allows users to work only on a 10 second clip; and resolution is not much appreciable.

5.Tubechop

It is actually a website that allows easy chopping of YouTube videos; users need to copy and paste the URL of videos and select the desired part of video for chopping. This tool provides lots of options to for sharing chopped videos to other platforms.

Pros:

Trimming and sharing of videos is much easier as easy to use interface makes everything much easier.

Cons:

Not suitable for those who want to add background music to their video files.

6.Magisto

Magisto is a great app that is really popular for automatically turning what would otherwise be an everyday type video into a beautiful poignant movie. . Magisto allows users to derive a funny video from any random footage and the results are worth watching.

Pros:

This online video editing tool is well designed, engaging and offers highly automated video production feature.

Cons:

Less control over edits, restricted length of productions and pricey subscriptions.

7.Wideo

It is one of the latest web based application tool that allows easy to use interface for creation of presentations and animations. This software window contains lots of stylish templates, objects, editing tools, and other interactive elements.

Pros:

Comes with free unbranded player and video hosting service, outstanding customer support, special discounts are added for educators and students.

Cons:

Possess limited editing tools for audios; users need faster internet connection for proper connectivity.

8.Renderforest

Renderforest is a cloud-based video maker platform. It offers a wide variety of branding and editing tools for YouTubers, including advanced video trimmer and voice-over options, logo animations, intros, and promotional video templates. Creators can share their videos on social media, publish them on Facebook or Youtube directly from the preview page.

Pros:

Intuitive and user-friendly interface, easy editing tools, and more than 800+ video templates available for free. The subscription plans come with other tools, including a website builder, logo maker, and mockup editor.

Cons:

With the free plan, users can create an unlimited number of 3-minute videos in 360p with watermarks.

9.Powtoon

Powtoon is an amazing online application that you don’t need to download on your system as it provides all facilities on your premium account. This tool contains so many tools for animation creation and acts like a professional studio for all users. Premium users can easily download their finished videos with high resolution here.

Pros:

Powtoon possesses numerous editing tools and supports many file types; this platform is more famous for animations and professional video editing needs.

Cons:

It is little difficult to use this software for beginners and demands very high speed internet connection.

10.YouTube Studio (Beta)

YouTube video editor was one of the most widely used free online video editing tool over the internet until 20th September, 2017, because after that time, users will no longer be able to use the complimentary editing suite. Check the best YouTube video editor alternatives from this complete guide.

However, the new YouTube Studio now allows you to trim, split video uploaded YouTube videos and add blur effects to faces or objects. Though this easy to use free online video editor doesn’t feature tools like combine several video clips, photos into one longer video, nor add Pan and Zoom effects like the previous version, you can still add audio tracks from its Audio Library to Video. Yeah, this is a video maker online with music and effects. So, it is in our best free online video editor list. Remember, if you’re looking for a free online video editor for YouTube for these simple editing features, then you can try the Editor under YouTube Studio.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

YouTube Journey Enhancers: Best Narrative Methods

The Best Storytelling Techniques to Grow Your YouTube Channel

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

In the distracting world, we live in, you need to be a good storyteller to grow your YouTube channel. Your audience is not going to stick around to watch your whole video if your content isn’t enticing or relatable. If you want to get people to watch all your videos, you need to get them emotionally invested with your stories.

Here are 3 methods for creating an awesome story:

• Method 1: CREATE SUSPENSE
• Method 2: USE EMPATHY
• Method 3: TAKE THE AUDIENCE ON A MEANINGFUL JOURNEY

1. Create Suspense

The hero has an objective, but the plan might fail.

The likelihood of something going wrong is what makes a story suspenseful. When you tell a suspenseful story, your audience will have a heightened focus and a strong motivation to continue listening. They want to know if the hero succeeds. Keep the audience waiting and expecting. Don’t give away the ending right away.

What Does a Suspenseful Story Sound Like?

When we talk about a story that is dragging on, it is because there is no suspense. There is nothing at stake, there are no obstacles, there is no problem and, with no problem, there is no promise of resolution.

Here are a few examples you can use to pump more suspense into your story:

- Address a fear (example: being alone for the prom)

- An objective (example: asking the crush out to the dance)

- Consequences of failing (example: being embarrassed in front of the whole school)

- Limited time (example: prom is next week)

- Obstacles (example: the crush has an aggressive ex.)

You can feel your heart rate speeding up simply thinking about the character’s story in the example. Does it have a happy ending or not? We want to know!

Raise Questions After Questions

A good storyteller knows that as soon as they answer a question for their audience, they need to present another one. The audience will always need to have a puzzle in their mind, one that needs to be solved. That is what will keep their interest.

For example: If the hero ends up going to the prom with his crush, the next big question can be: Will they kiss at the last dance?

This continues building on the tension and increasing the stakes evermore.

Check out the suspenseful story from YouTuber, MissRemiAshten . The way she tells the story, we discover more and about her psycho neighbor and the incident gradually. A little bit of information about the neighbor is revealed at a time… not all at once.

Include a Cliffhanger

We’ve all had those moments at the end of an intense television show where we are shouting at the screen because it suddenly cut to black as the main characters were left in a precarious position. That emotional outburst is brought to us by a good cliffhanger, and a good cliffhanger can assure us that the audience will return for more.

But there needs to be more! A cliffhanger is a promise to the viewer that eventually they will be rewarded for their patience and it will be satisfying.

In this cliffhanger from Casey Neistat, he simply asks us a question, “Was that good?” This calls upon us to recall all the awesome YouTube videos we have seen created by filmmakers that aren’t considered “prestigious.” A cliffhanger does not have to end with an epic reveal; it can wrap up with loose ends and allow the audience to tie it up themselves.

How to Deliver a Good Cliffhanger

Applying good cliffhangers to your YouTube videos is a balancing act. You want to draw your audience in, but you also need to have a payoff that is worth the wait.

Done well, a cliffhanger will leave your audience wanting more. Done poorly, a cliffhanger will leave your audience feeling to mislead and a little ripped off, hesitant to listen to more stories from you.

A good cliffhanger does not have to be life or death, but it does have to be the moment the story has been leading up to.

Before you start telling your story, consider the key details that are most impactful.

Once you have the points you want to hit, plan out the reveal. Weave the story together, but withhold the pivotal details until the cliffhanger. Thendeliver it on camera confidently .

Here are two ways you can present your cliffhanger for amplified effect:

1. Slow Down and Have Pauses

As your story intensifies, bring the pace down — or stop completely. The silence becomes the cliffhanger. It can last a second or more, depending on how confident you are in the tension you have built.

Your next words or shots can be the reveal. If you are skilled enough, you can lead into another story one that connects to the previous. If you are trying this, make sure that in the end, the payoff has double the impact. The reveal needs to be twice as powerful if you are going to take the audience on another journey before wrapping up and answering the long-awaited questions.

2. Use Repetition

Whether you want to misdirect your audience or hammer home a point, using repetition throughout your story will help you build the tension you need to establish the cliffhanger.

In this example, we see YouTuber, A little bit of Monika uses both pace and repetition in her storytelling method.

The video starts off at a speedy pace, all the way until the last scene where the confrontation occurs. That’s her slowing down the story so that we are all anticipating the reveal. Is she or is she not actor, Saoirse Ronan?

Through this short video, the repetition of the name is used to show her confidence that her roommate is not who she said it is. The more affirming she becomes, the more likely we as the viewers are going to side with her. This is a simple example of misdirection.

The more you say something or show something, the more important it becomes for the audience — at least, you want it to appear important.

2. Use Empathy

A storyteller must be empathetic.

If your audience cannot empathize with what you are communicating, it would not have the intended effect. Storytelling is all about taking people out of their bodies and putting them in someone else’s.

If you are telling a story about the time your car broke down, you want people to empathize and feel the helplessness of being stuck on a highway, waving cars down to help.

Empathy makes people feel more human. Telling a story people can relate to, even if it didn’t happen to them, is a sign of a quality storyteller.

Don’t Use Too Many Facts and Figures

If you began your story by saying that 1/1,000 cars on the highway break down, that doesn’t evoke any major emotion. There is nothing human about it.

It’s an interesting stat, sure, but the audience is unsure how they should respond. Is that a lot? Is that because of the highway? Is it because of the drivers? Nobody knows… it’s numbered with no context.

However, if you told the story about that time you had to abandon your vehicle and walk down the highway in order to make your important appointment. Suddenly, the audience can empathize with the tribulations you have gone through.

Facts and figures are useful in reports, but not as much in compelling stories.

Evoke the Senses

If I talk about hot melting chocolate, standing in the rain, or the smell of your grandmother’s bedroom, your senses are activated. From all your life experiences, your brain is able to form familiar sensations without any physical changes to your surrounding. That’s the power of storytelling.

Good storytellers use these sensory details and descriptive imagery to spice up a story. This draws the audience in and gives them a more immersive experience when listening to your stories.

Ask yourself these questions:

- What does it smell like?

- What can you hear?

- What do you see?

- What can you physically feel?

This example from YouTuber, Kiril Dobrev perfectly exemplifies what sensory igniting storytelling can do. He illustrates the sensation of being in Hong Kong, not simply through visuals but physical motions and audio effects.

Use Metaphors

As a YouTube storyteller, sometimes you will have to communicate complex ideas. When that happens, use a metaphor to increase the impact.

If you are telling a story about how much you dislike your teacher, you can list off all the ways she is unlikable or you can sum it up with a line like this: “My teacher makes the school a prison.”

That is a metaphor comparing school to prison. Most people haven’t been to prison, but understand what the metaphor is insinuating. School is not a fun place to be because of that teacher.

By connecting two different things, you allow the audience to paint the image in their mind quickly. It doesn’t take a lot of words to create a memorable metaphor. I encourage you to use metaphors anytime you need to address something complicated.

3. Take the Audience on a Meaningful Journey

Perhaps the most important element of a good story is that the journey is meaningful.

- Is it educational?

- Is it entertaining?

- Is it motivational or inspiring?

Knowing how you want to leave your audience feeling is foresight that will improve your YouTube storytelling abilities. Before you start telling your tale, ask: How do I want to change my audience?

YouTuber, Jamie Windsor tells a few stories connected to creativity and plagiarism. Anyone who has ever created anything can relate to his story and thus his audience can empathize.

It is also clear as a viewer that at the end of this 15-minute long video, his audience will have gone on a meaningful journey with him.

His story is a cautionary tale. He wants to educate us so that we can avoid making the same mistakes he did. He used his real-life experience to teach us and that makes it a meaningful video to watch. That was a good story.

Are there any YouTubers that you consider to be fantastic storytellers? Please share it in the comments box below.

Select a Versatile Video Editing Software to Stand Up from Numerous YouTubers

Users worldwide highly recommend Filmora because it comes loaded with various features, which helps to discover the editing skills, add an image to the imagination, and empower creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read: